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the more money you can make out of your idea. It is important to note however. In order to make money online. but a profitable one. let me begin with this very important statement: Creativity is a natural process. The challenging part is being able to recognize if the idea is good enough and being able to implement that idea into the actual world. so EVERYONE has the ability. Besides the idea. The more creativity you put into making that idea happen. even if you only do one of the following… .INTRODUCTION In case you feel that somehow you are not creative. Using the techniques in this ebook will enable to unleash your creativity as never before! By watching the world around you or by improving one that someone has already come up with. Coming up with an idea is actually simple. and not just any idea. you must then channel it into action. you need to come up with an idea. Internet or Affiliate Marketing needs a huge amount of creativity. that the challenging part is not the idea itself. After finding that idea. Basically the only way you’re going to make serious money online is by being creative. using your creativity. your idea can unleash a dynamic money spinner or online business.
there will simply always be the need for creative thinking. Even if you are outsourcing your main design work. Setting up your sales page. Some concepts may seem a bit bizarre. period! Do not underestimate the ideas presented here. 4) 5) 6) Searching for great affiliated products. I hope it has value in other areas of your quest for success as well. the bottom line is.a creative body and call to action... This course is intended to provide a creative framework with which to apply to your marketing skills.1) 2) 3) Searching and finding profitable niches Making your own products Producing the “attention grabbing” Advert with a stand-out headline. They are the secret to unleashing your creative potential. I bet you can think of a few others. but successful entrepreneurs will attest to the value of each and every one. Sending your follow-up emails to build relationships/trust with your list. . Internet marketing is all about creative thinking.
so everyone has the ability to create to some degree. It is not enough to come up with ideas: creativity also involves identifying and refining ideas worth pursuing. Sanity is not a prerequisite either! In fact. If you do not have the creative personality. including business. creativity requires a little mental looseness. Creativity is the ability to create something new (or a new angle on an old idea) by using your imagination According to research. This is what helps children learn so quickly in their early years of development. Some people seem to have a knack for this. so everyone has the ability. marketing. a process. Creative people: are driven to create order or beauty (yet tolerate ambiguity) are driven by the process of creativity rather than the rewards are excited by new or unusual problems make unexpected connection in solving problems take risks and operate at the boundaries of their competence Education is not a prerequisite for creativity. or a work of art. This is because knowledge is one of the key raw materials in the creative process. Though many of us slowly lose the ability to think imaginatively as we grow older. but creative people do tend to exhibit a high degree of intelligence. The creation can be a product. Individuals who seem more creative than others are more in sync with the .Chapter 1: CREATIVITY DEFINED Creativity is the ability to create something new through imaginative skill. creativity certainly can be rekindled. Creativity is a natural process. and of course. science. as we shall discuss further on. don't worry! Creativity is a naturally occurring process. the arts. Creativity is a prerequisite for success in any field.
The findings indicate that the left hemisphere creates order and is responsible for your logical thought.creative process. . So. The side of the brain we favor is generally not a conscious decision on our part. By rekindling creativity you will start to understand how the creative process works. either on a conscious or subconscious level. as we will see as we continue. More research takes this further. For example. tend to use the left side of the brain. like accountants. but the beauty of it all. Those who battle to come up with ideas are not applying the creative process. for optimal problem solving both sides of the brain must be used: the right side for generating the ideas and the left side to then apply them successfully. This awareness will allow you to harness and nurture it. detail oriented people. Chapter 2 THE MIND AND CREATIVITY There are two psychological processes that contribute to creativity: Right and Left Sides of the Brain Researchers have discovered that the left and right hemispheres of the brain are each specialized. most people are not proactive in this process and sadly fall short of their true potential. while In contrast. it can be controlled. the right hemisphere is free flowing and responsible for creative thought. Unfortunately. thereby achieving your creative potential. while artists tend to use the right side of the brain. it shows that an individual tends to favor one or the other hemisphere. it occurs naturally.
though it functions outside our awareness.we are fully aware of what is going on which means we receive information through our senses. Most people will associate the subconscious with emotions. but we store this information for future use for when we need to use it. it will processes intellectual information a well. number of theories as to how it actually works.. (mostly while we sleep) which in turn affects our conscious thoughts and behavior. called the conscious and subconscious. On the conscious level . The subconscious mind screens the material of the conscious mind. the subconscious affects us on all levels. it is obvious that here there is a causal relationship between the subconscious and conscious. The subconscious mind is responsible for much of who we are.we are unaware of the movement of information. Consequently. Despite this. On the subconscious level .. however. so read on. with 10% on the surface (conscious) and 90% below the surface (subconscious). the mind is often compared to an iceberg. much of who we are is attributable directly to the subconscious mind. .. Subconscious Mind Understanding this next basic principal will give you a “light-bulb” moment.Conscious vs. In fact. The famous Psychiatrist Sigmund Freud proposed that the mind operates on two levels of consciousness.
It is a two step process that involves tapping into the problem solving ability of the subconscious and using the left and right sides of the brain for the jobs that they are best suited for. For example. so it will take a little practice.It is important to note however that though the subconscious is difficult for us to understand and even harder to control. It will take a bit of practice before he can trust and apply right side thinking. Optimizing The Power of your Mind The goal of this course is to show you how to optimize the power of your mind to generate ideas. which functions very differently . its creative power can be easily harnessed if we know how. a person who has spent his career doing financial spreadsheets has been working with the left side of his brain for a very long time. This process requires sensitivity to one’s normal working patterns.
Why? Because it works! This is where most people fail and what requires the most practice. On the contrary. but it will come to nothing without the creative spark. . while others will do it consciously. You can have a great deal of talent and be highly intelligent. solving problems and negotiating. the creative process is extremely proactive. all successful people have the ability to use their mind's creative power for inventing things. but in believing that it in fact really works. Despite such validity. The hardest part of unleashing your creativity is learning to trust the process. the first step in achieving your creative potential is learning to trust the process. The process is often deemed to be too passive or unconventional to be of any realistic value.Chapter 3 THE CREATIVE PROCESS The creative process has very distinct stages. This ability becomes so fine-tuned that it can be a motivating factor in your work habits. Consequently. Most people. Some people do this instinctively. Basically. you can actually feel what stage you are in. however. most people remain skeptics. The Creative Process stages are: ► Generate Ideas ► Critical Review ► Develop Ideas ► Third Party Feedback ► Revision This is an organic process. A big part of the process is knowing when to “go with the flow” and when then to gently nudge it in the direction you choose. not to be approached mechanically or step-bystep. The biggest obstacle to unleashing your creativity is not in the application of the creative process. The workings of the subconscious mind and sides of the brain are based on scientific observation of highly creative individuals. are completely out of touch with this process and their creative self. When you are in tune with this process.
words and images that pop into your head that relates to the starting idea. Once started. much like cooking popcorn! Watching a creative person spew off ideas like this can be truly awe-inspiring. Insights. . It stimulates the subconscious mind and draws out information in the form of a written record. one after the other. Then. to create new insights. By jump-starting the creative process you force the subconscious to reveal all it's hidden treasure. words and images. BRAINSTORMING IDEAS Brainstorming is perhaps the most powerful way to stimulate creative thought for generating new ideas and solving difficult problems. When you eventually run out of ideas. just jot down what is filling your head. For creative people. You can rekindle the ability to generate new ideas by using the techniques we will discuss in the next two lessons. look at the material patterns and connections. you tap into the subconscious mind where all those great insights. write all ideas. In other words. words and images map back and forth between the conscious and subconscious mind. as spontaneously as possible. carried over from childhood. Avoid being critical because it will cut the flow. This high level of creativity is similar to that of a child and is in fact.IDEAS Studies show that ideas are often triggered by: ► Dreams ► Accidental connections ► Symbolic cues This indicates that ideas and their roots are directly connected to the subconscious mind. words and images lurk. You begin by brainstorming and writing down a starting idea. the free flow of information between the conscious and subconscious causes ideas to pop up at any time. Another word for this technique free association. the flow can turn into a real burst of ideas.
instead use a problem that you have and are trying to solve. Subsequent ideas can be written around the original idea. except that it is structured to force a certain level of productivity. This keeps related thoughts together. Begin by writing down a starting idea in the center of a clean page. You can steer the process by using a response as a new starting idea. The Lotus Blossom The Lotus Blossom method is similar to mind mapping. Here's how it works: divide a page into 9 blocks write the starting idea in the middle block write new ideas in the surrounding 8 blocks. or steer it by pursuing specific pedals . Then. away from your normal distractions. Instead of beginning the process with a starting idea. mind mapping can be used to solve problems. Use only short phrases. you jot down whatever pops into your mind around that idea.Brainstorming taps into the subconscious mind and forms a written record of the ideas. There several other popular brainstorming methods: Mind Mapping Find a nice quiet. to keep the process moving along. In addition to generating new ideas. or better one or two words. comfortable place. these are the "pedals" of the lotus blossom repeat the process in each pedal repeat the process until you are satisfied with the results. words and images.
jotting down what pops into your mind. Just keep writing and writing. This can also be used prior to regular mind mapping to develop a starting idea. Ask Yourself Questions A variation on mind mapping is the use of questions rather than phrases.The following illustration shows how the Lotus Blossom works: The number of ideas will grow by a factor of 8 each time the entire process gets repeated. It is therefore much more efficient to pursue only those ideas that bring you closer to solving the problem. but can be applied to any field since it is an idea generator. You begin the process with a starting inquiry and then follow up with additional questions that come to mind. Free Writing Free writing uses prose rather than phrases. the ideas that you wrote down are also embedded in you subconscious mind. You start by writing a sentence about the issue at hand and go wherever your mind wanders. When you are finished. This approach is ideal for developing a research plan. Some people let several days or weeks go by before they read the material again. (All the while. It is most popular with writers and authors. look for patterns and connections in the ideas. so don't be surprised if an idea pops up in your head a few hours/days later) .
Since there is little focus in the writing it may take several days to generate enough useful material. ideas should be recorded with no judgment whatsoever. They work by allowing ideas. Free writing can take anywhere from ten minutes to half an hour. the accumulative number of ideas from different minds that can be generated is amazing. Mind Mapping vs. but many people like it because they love to write. Judging ideas during brainstorming will cut-off the flow! Sometimes really crazy or 'stupid” ideas can eventually lead to a truly brilliant idea. Remember: trust the process! . It is not necessarily better. by its nature. this approach is more time consuming. forming a snapshot of your subconscious. Free writing however. and the process can be great fun too. mind mapping is quicker and more efficient. Free writing results in a lot more material that must be sifted through. though. is a solitary process. Critical review is a separate stage of the creative process and should be held off until that time. Pitfalls The biggest problem people have when learning to brainstorm is that they are critical of their own material. It all depends on what works for you. Ultimately. Free Writing Both mind mapping and free writing allow you to tap into the subconscious mind to generate new ideas. During brainstorming. Mind mapping works well for group brainstorming (GAT – Group Active Thinking) because group members feed off each other. words and images to spew out (even with little or no direction). while mind mapping can be completed in a matter of a few minutes. Obviously.
Next. What it's "Not" An interesting way to form new ideas is to determine what your material "is not" about. There are many ways to do this: change the location. change the meaning of the outcome. For example. it might be helpful to list what the product/sales page is not about. instead of attacking head on. "What If" This is a technique used often by writers to determine different ways to write a scene. you attack process laterally. This may get the creative juices flowing and help you crystallize your true objectives.Lateral Thinking Lateral thinking is another powerful way to stimulate your creativity. You may need a separate brainstorming session just to determine how you can change the perspective. In other words. Lateral thinking is taking an unorthodox approach to generating ideas and solving problems. This approach involves taking an unorthodox or seemingly illogical approach to generating ideas and solving problems. change the outcome. There are many ways to do this. with the more popular approaches listed below. First. It is a fun approach that can be used for stimulating creative though. state the problem that you are trying to solve. Here are a few examples: . when trying to determine the objectives of a product that you are planning. determine what would happen if you changed certain variables. Change the Perspective Changing the perspective of an idea or problem is another way to stimulate the flow of ideas. change the time frame.
A great approach to getting ideas forming in your head is to drop assumptions. New Twist on an Old Idea – This can be a “biggie” in marketing! Some experts recommend a technique where you try to figure out what everyone else is not doing. A marketer might ask himself. the techniques and solutions may be successfully carried over from one to the other. Consequently. For example. when trying to figure out why a product is not selling as well it should. . to see how the outcome changes. Reverse the Problem When something is not working. The way to deal with this is to add a unique twist to a already used or old idea. comparing a product creation problem to a construction project may reveal some interesting insights. but you can see how they can radically change the outcome of the material or sales. a problem is compared to a seemingly unrelated situation. an interesting way to come up with the solution is to list all the things that are working. This is actually the process of elimination to determine what the problem is. These assumptions are often taken for granted. Drop Assumptions In every situation or problem there seems to be a certain assumptions associated with it. 'what if” I offer an extra bonus to the package that represents an unrelated product? A marketer might ask himself. one by one. “what if” I use a video on my sales page instead of the a banner? Or. Though the two may seem unrelated on the surface. they both involve dealing with many crafts and logistical issues. The solution that you are looking for may involve a weak or incorrect assumption. “what if” I out-source my new product to give me more time to concentrate on my traffic generation? These are just a few simple examples. list all the reasons why it does make a sale. Forced Analogy In forced analogy. For example.
It works wonders to relax your mind and experts agree that it works wonders for creativity. long walks. bike rides. Be prepared to catch them when they start popping or they may be lost forever! It might be a good idea to keep a notebook and pen beside your bed as you can often wake up with an idea. hobbies. warm baths. This allows the fresh input to gestate and recombine with other material. For our purposes. reading and conversation. It's hard to think clearly when you are physically exhausted.… whatever works for them. so it stands to reason that creativity would be hampered as well. with no energy. Relaxation is basically putting your mind on automatic. This is not what I am talking about by a healthy mind (although I am not suggesting that you run out and look for a traumatic experience either!). Your mind should be healthy. too. which often contributes to their creativity. So break out the old Lego blocks and Barbie dolls. Relaxation is another way to keep your mind healthy. the better for you! Catching Ideas When they Pop! When the creative process is nurtured. even if it's just to reminisce. This triggers the flow of thoughts and memories stored away in your mind. drawing. try to make an entry at least an entry every day. There are other different "catching" equipment types that you can carry with you. There is no length requirement for entries: they can range from a few words to many pages. If you use this technique.Keep a Journal A journal is basically like keeping a diary. Since some ideas cannot be easily articulated. like: . ideas can start popping at any time. Recently many adults have recognized that there is no shame in playing with a toy or game. People do this in different ways: sports. a healthy mind is one that is stimulated with daily input from current events. images and connections. The trick is to periodically review the entries to look for recurring themes. don't hesitate to draw pictures! Nurture your Creativity An important part of creativity is also maintaining a healthy body. If your spouse and kids are into it. Many creative people suffer from internal demons.
Others believe that eliminating material means that they had wasted their time to begin with. index cards small tape recorders (cell phone with recording facility) palm computers CRITICAL REVIEW Critical review involves separating the good ideas from the bad. this fortifies the work as a whole. Critical Review saves your best ideas and fortifies the work as a whole. critical review saves your best ideas and and discards the bad ones. Many people have a hard time with critical review because they have difficulty discarding something that they've created." "tweaking. 3) The third and most complex stage is determining when two pieces of seemingly useless material can be combined to create a single great idea. It should not be done during brainstorming or lateral thinking because it will tend to cut off the flow of ideas. Both assumptions are false and go against the grain of the creative process." "adjusting. Critical review is performed only after you have generated ideas (or have developed them to some extent). critical review is a large part of the creative process." etc. . Stages of Critical Review There are three stages of critical review: 1) The first stage involves basic fixes like correcting obvious errors. depending upon the profession you are in. Though it may not seem so. Critical review can mean various tings as in "editing. organizing and inserting missing detail. Just as pruning a plant to strengthen it. This may take some analysis. It all means the same thing. so don't let this worry you. 2) The second stage involves discarding useless material or what others so eloquently call the crap..
A key ingredient for successful self criticism is to be brutal honest. The time period can be a few days. Tips Critical review cultivates the best parts of your work so the task should be approached aggressively. are your instincts (subconscious) warning you that something is not right. look for pre-established rules so they have difficulty creating order from the chaos of discarded ideas. These pesky thoughts. lights and diffusion materials and the internet marketer will jump onto his computer. Listen to Your "Ticks" in your head . The old adage "when in doubt. Distance Yourself from Your Work . each profession will approach this differently: a sculptor will chisel his raw material. Right brain thinkers do this well because they tend to recognize unorthodox connections. our ego makes it difficult to discard that which we have created.Pay attention to issues that keep popping into your mind. DEVELOPING IDEAS After generating ideas through brainstorming and lateral thinking. Unfortunately. the ideas must be developed to create the final work. It will result in a leaner. Avoid knee-jerk nixing of ideas that seem outrageous and farfetched. a few weeks or even months. Obviously. These techniques are helpful: Be Brutally Honesty . or ticks. cleaner product.This is where real magic can happen.Try to look at things more broadly and unconventionally. This dampens the ego and helps you become more objective. Left brain thinkers.It is usually easier to evaluate someone else's work rather than your own. Be Open Minded . You can give your work this feel by putting some time between the creation and the review. a researcher will experiment to test his theory. throw it out" is true here. They are surprisingly accurate and usually point to a real problem with your work. on the other hand. . a photographer will find the right combination of film stock. It takes a great deal of effort to overcome this natural defense mechanism.
This may seem hard to believe. but rather several hours or even a day beforehand. When you go back to the problem. anticipate problems and work out solutions. Architect Frank Lloyd Wright says he sits down at his work board not to create but to draw. Pre-visualization is not done just before the actual task. Sometimes the solution appears with . Ideally. the solution will usually come with little or no trouble. Many creative people do it without realizing that they are actually pre-visualizing. These masters are expressing the importance of pre-visualization in the creative process. elaborate on ideas. Again creativity plays a pivotal role because you will encounter problems that require novel solutions. is a lot closer to practicing it physically than you might imagine. though they may not be aware of it because the process is so natural. isolated ideas are subconsciously connected and recombined to create new ideas. For example. Gestation Gestation is solving problems using the subconscious mind. Even as adults most people use gestation to solve problems. since the job is done several times before the final rendition. Pre-visualization allows you to create the final work faster and more efficiently. it is repeated a few times. It is a form of practicing. Alfred Hitchcock expresses a similar sentiment when he says that shooting is tedious because he's already perfected the movie in his head.Though each profession uses different tools. but practicing something mentally. Pre-visualization works handin-hand with gestation. It is the same process the young mind uses for learning. the process of developing ideas is basically the same. since the creation was already done in his head. This gives the mind time to absorb the steps. During gestation. The way to gestate is to articulate the problem to yourself and then leave it alone for a day or more. There are two powerful techniques for developing ideas: per-visualizing and gestation: Pre-Visualizing Pre-visualizing is imagining that you perform a task prior to actually doing it. you would mentally go over the product and procedure prior to executing it. if you are an internet marketer. The results can be surprising.
Family and friends don't count because they are partial! They will either love everything you do or be reluctant to hurt your feelings. Just gently push the problem from your mind when you feel the need to think about it. Brainstorming is used to generate new ideas. Gestation Brainstorming and gestation tap into the subconscious mind. Remember: trust the process! Brainstorming vs. or a nap.. Relaxation puts the mind in the right mood for gestation to work. "let the little guys downstairs do the work. The key to gestation is not to rush it.. you can help gestation by doing a solitary. This might be a long walk." After defining a problem. usually your peers in the industry. like lightning. The two approaches are used for different purposes. Worrying will inhibit gestation. warm bath.whatever works for you. while gestation is slow and deliberate. Feedback should come from people who can make a realistic assessment of your work. bicycle ride. It's okay to remind yourself that you are subconsciously working on the problem. relaxing activity that requires little or no concentration. while gestation is used to expand ideas and solve problems. Brainstorming works quickly. reveal something that you overlooked or point out mistakes that are not obvious to you. THIRD PARTY FEEDBACK Third party feedback helps you improve your work by giving you other perspectives on it. The feedback may give you additional ideas. but they do it differently. but don't dwell on it and by no means worry about it. . Gestation can be used prior to a brainstorming session or when trying to work through a creative dry spell. Gestation is a powerful tool.such inspiration that it propels you back to work. As Steven King says. but it requires trust to use proactively.
As discussed previously.Types of Reviewers There are basically three types of reviewers: those who sense a problem with your work. This takes perceptiveness because each reviewer may express the same problem in a different way.The trick to isolating weaknesses in your work is to look for patterns in issues raised by different reviewers. many remarks will have some degree of validity if you know how to glean the information. This is true even for criticism that seems unreasonable. whether good or bad. it is best to avoid explaining anything.Most reviewers are good at sensing a problem but have difficulty defining it. it is helpful to distance yourself from the material by putting some time between the creation and the critical review. Despite this. Don't Take Criticism Personally . Gleaning Criticism The majority of reviewers. The majority will deliver appraisals that are unfocused. . Still.Defensiveness is the mark of an amateur and defeats the purpose of feedback. Ask Questions .The only way you can improve your work is by being honest about it. Getting feedback can be emotionally painful and can trample your confidence because most people are not good at giving it. Don't Defend Your Work . Here are some pointers: Look for Patterns . It discourages the reviewer from being 100% honest. The only time that you should give an explanation is when the reviewer grossly misunderstands the material. those who accurately identify problems based on your vision of the work. if possible. it is because they feel that something is amiss. are sincere. Your job is to determine exactly what it is. not the reviewer. Keep in mind that you are the expert on your own work. those who base criticism on their vision of your work rather than your vision. Ask many questions to determine exactly what the issues are. The last group are gems and very hard to come by. but cannot identify exactly what it is. When they point out a problem.
it is in your best interest to approach it organically and fix those areas that you are compelled to do first. The process is not necessarily linear.REVISION After editing there may be a substantial reworking of the material. resulting in a work that is significantly different than the starting version. but the concept applies to any creative endeavor. he will certainly have second thoughts about sharing it with this peer group. Many little splices. Most parents don't value this and will continue to show disapproval. Visualize a group of 15-year-old jocks arguing who will win the Super Bowl. is important to children because it helps them to learn. When the creative personality persists beyond childhood. without changing the essential nature of the work. deletions and additions can add up. A piece can also be considered revised after a series of small editing changes. When parents are not completely successful in quashing creativity. especially in the form of imagination. Determine if you are hampered by any of the following obstacles: Early Disapproval Creativity. however. their parents discourage imaginative activities in favor of conventional behavior. peer groups usually finish the job. People who remain creative were invariably encouraged to do so by their parents and teachers. either directly or indirectly. If one of these teens has a penchant for fine art. it is usually a bit freewheeling. A revision occurs when editing whittles the work down so far that substantial rebuilding is necessary. gestation and development of ideas. Revision often requires additional brainstorming. OBSTACLES There are several forces that work against creativity. This amount of editing may seem counter-productive but it actually creates a more refined work. As children grow older. In fact. rearrangements. They begin in the later stages of childhood and seriously dampen creativity by adulthood. lateral thinking. . In writing circles this is known as revision. Revision is over when there is just nothing more to add delete or modify.
In adolescence it is replaced by fear of ridicule by peers. In fact. As discussed earlier. so creative people are easily distracted. It usually strikes when third party criticism is needed. you must have the ability to manage your own creative world. Lack of Discipline Discipline is the management of time. They are logical. Even with an agent or manager prodding you along. This usually results in second rate work. The right side of the brain drives creativity but it is undisciplined and freewheeling by nature. fear of ridicule and fear of failure. one way to deal with this is to put some time between the creation of the work and the third party review. There are several forms. It is a function of the left side of the brain. Fear of criticism is a byproduct of parental discouragement. including fear of criticism. It is stimulated by many things. The fear of showing ones work to others can be truly crippling. but it does affect some people. They think that all of their ideas are great and have difficulty separating the good from the bad. since most ideas are not worth developing. One of the best solutions for distractions is isolation. The problem is opposite of fear in that these individuals are overconfident. Maintaining a productive work schedule and a way to organize your ideas is essential. Many writers and musicians isolate themselves during an important phase of a project. and creates a controlled and safe environment for creativity to flourish.Fear Fear can work against an individual's desire to be creative. What good is creativity if you cannot finish a project? Or take the Action! Success requires a balance between left and right brain thinking. Fear has its roots in the subconscious and it manifests itself as procrastination and avoidance. but unable to generate a single creative idea! Fear can also affect right brain thinkers. Ego Ego is a less common obstacle. Such fear can forces individuals into purely left brain thinking. . organized and work by the rules. information and finances. many purely right brain thinkers have difficulty bringing their work to fruition.
they are fearful of not being able to maintain the creative momentum. This results in a different work with each revision. the 13th round and beyond were known as "championship territory. the solution is to set clear goals and develop a sense of trust in your abilities. This is a poor strategy because. rather than a more refined work. You've hit the wall of creative endurance and are now in champion territory. on a subconscious level. You must find it within yourself to keep going until the session is really complete. In the old fifteen round boxing system. they still have plenty of creative juice left. DRY SPELLS All creative people (meaning. boxers are at the wall of endurance and only the best of them-.the champions-. When you are on a creative roll and get the urge to stop. ALL people) encounter dry spells in one form or another. and the “next best thing”) that they are never able to put a process into action. The problem occurs when a person is unsure of his ability or his goals. In other words. These can range from minor lapses in momentum to major creative blocks: Stopping While the Flow is Hot Some people get into the habit of ending their work sessions after hitting a few milestones. It's like quitting before the day's work is complete." At this point in the fight. the individual relies too heavily on feedback from others and constantly changes the work to suit the feedback.Endless Revision The revision process can hinder creativity when it lacks direction or decisiveness. The best ideas of the day may be yet to come! .find it within themselves to keep going. A telltale sign of this practice is that work sessions are consistently short. it’s like the 13th round to a boxer. No action equals no sales. they quit while they are ahead of the game. In both cases. Typically. more than likely. Although these individuals may be happy with their work progress. This is very likely to happen to Newbies who spend so much time fiddling (trying all the different Guru's products. Sometimes the work never even reaches third party review because the creator is constantly fiddling with it.
for example. the answer will come to you with little effort. Some marketers. The best solution is to take a short break. It is best to stop and come back at a later time. If the short break does not work.Difficulty Maintaining Momentum Some people have difficulty picking up the thread from where they left off in their previous work session. This is commonly known as writer's block. If it is too long it may have opposite effect and cause avoidance! Use a Schedule . Mental Blocks While snags are minor in nature. you will redo the work when your mind is fresh. Snags A snag is the inability to solve a minor problem during your work session. This will keep you on track. The worst thing to do is force yourself to work. . The quality will not be there. This is just the nature of the creative process. The list should only be a few items.End each work session with something clearly incomplete. A creative block occurs when you lose confidence in your ability to generate new and exciting ideas. New sessions will begin with finishing the incomplete task. This happens to everyone on occasion. There are few tricks that can be used to keep the momentum going: Leave Unfinished Business . To avoid a step-by-step approach. wander from the plan if you feel the urge to do so. This maintains momentum for the next work session. and more often than not. It usually occurs when you are well into a work session and are becoming tired. You know that you've hit a snag when you find yourself getting frustrated and wasting time on a relatively simple issue.Leave a note to yourself with a list of questions or things to do next. but it can happen to creative individuals in any profession. you need a longer one. end in the middle of a product creation. blocks are more serious. You can always go back to the plan when you feel the need for direction. Make a "To Do" List . Clear your head by having a refreshment (a cup of coffee always works for me) or taking a walk. but care must be taken to keep the process organic rather than mechanical. You will find when you resume working.Work from a schedule or plan.
ATTITUDE Assuming that you have a) talent and b) an understanding of the creative process. It is important not to panic since worrying will only make matters worst.it works. take heed to this little lesson. successful people are relentless in their focus and determination. if you are overworked. often at the expense of their personal life. it is usually the result of overwork. It could tip the scales in favor of your success. Next. it is temporary. but they are a minority. determine what the root of the problem is and then take corrective measures. For example if you are in the development stage and feel that you have hit a block. Finally. First.There are two things to realize when experiencing a block. The new stage often gives you a fresh outlook on the project. so be it. Specifically. They work hard. It is about attitude. Determination Successful individuals put a huge amount of time and energy into their efforts. If you are burnt out from exhaustion. For example. There are several things that you can do to overcome a creative block. take opportunities when they see them. worrying about minor snags can lead to a real block because you lose faith in your ability to problem solve. Killer Instinct The killer instinct has nothing to do with ethics. it's important that you trust the creative process-. Killer Instinct = Focus. and pick themselves up when they stumble. If this means an extended break from the work. your schedule must be made more reasonable. you must take the pressure off yourself." If you are young (or young at heart) and just getting started in your online business. In fact. it's called the "killer instinct. First. Some individuals find that shifting into another stage of the creative process works wonders. Some people succeed because of dumb luck. second. shift to critical review of work that you have already completed. Hard Work. . stress or a personal problem. is this enough to achieve success? Life's experience has taught me that one more ingredient is essential. a vacation is in order.
you must pursue it. sports. but eventually that hard work turns into an automative money machine.. it takes focus.Obviously. The majority of romantics have a solid work ethic. and determination. They believe if you work hard to develop your talent." They start a worthy project.. Proactive Plan Having a skill (or talent or product) is only half the battle. Having said that. This is true for all fields of business. this is what makes Internet Marketer so viable and exciting. Specifically. while growing virtually on it's own. the arts. Another important consideration is that you must be proactive. otherwise it will just sit there unrecognized. Although that will also depend on how far you wish to take it! or how you setup your business. This is the main difference between a pro and an amateur.. your business will take care of itself. lose interest. The point is that success does not come easy and it is not a matter of luck.. barrels along until the project is finished and brought to market. especially in the internet marketing category. Written in those little books are goals. Unfortunately. Many people fall into this category. hard work. Again. Some romantics are really hobbyists or "tinkerers. on the other hand. the world does not work that way. A killer. go back to it again. strategies.. I do not recommend working to the point of destroying your personal life. Success does not automatically follow. Once you have set up your “engine”. etc. because you will work hard to begin with . and ideas. lose interest.. you need a plan. The Romantic The opposite of the killer is what I call the romantic. Romantics dream about success but take no real action to achieve it. The other half is marketing it. Why?. you must act to create them as well. It is by no . Internet marketing is one of the few ways in which you can create a passive income that will eventually take less and less effort to require a steady stream of income.their plans for success. so logically. you must market your talent. This is not a coincidence. nor is just to stay organized. Here is a small but telling observation: most successful people carry around a journal. success will follow. Not only must you react to opportunities.
and you will know what to do with them when they come. attitude cannot be taught. you must act to create them. With regular application of these principles. The Mental Button The killer instinct is an attitude. Unlike technical skills. Trust the process! Ideas will come easier. It is like a mental button that is either "on" or "off.means passive. CONCLUSION This online course has given you a way to rekindle your creativity. You can get help and encouragement from friends. It will be especially difficult to let go of long held habits of the mind. family. I have tried! I know people with tremendous talent but no drive to succeed. however. Sort of like trying to quit smoking! Even well placed connections can only get you so far. the process will feel normal and the stages will unfold organically. especially pure left or right side of the brain thinking. but the impetus must come from inside you." and only YOU can press that button. It is not automatic. Believe me. a proactive plan is essential to achieving success! To your future success! Gary van Heerden VideoCreatorProX . nor is it guaranteed. and faith. you must have the killer instinct. Remember: no one is going to hand you success. Being a great talent or a good person means nothing without desire and drive. Remember that In addition to talent and creativity. In time. Either you have the killer instinct or you don't. In short. The process may seem awkward at first. your creativity will expand over time. You must pursue success with all your heart and determination. Not only must you react to opportunities.