ACTIVITY FRANK IDEAS!

HOW TO… GENERATE IDEAS FOR ACTION
During the last year, we have incorporated suggestions and ideas for activities that you could implement or adapt locally. Many of these ideas have come from creative workshops and sessions with groups of young people. Creative workshops (sometimes called ‘brainstorms’ or ‘thought showers’) can be great fun and informative for everyone involved and can give you an opportunity to ensure that the ideas you choose to put into practice are relevant to your audience. Using these few simple ground-rules, organise your own session to discover new ways of communicating FRANK messages. There are no hard and fast rules so feel free to adapt the following guidelines to suit the particular character of your group.

Step 1 PREPARE THE SETTING
Arrange the group in a semi-circle or circle, make sure all the participants are ‘in’ the group – not sitting slightly behind their best friend! Set up a white-board or flip chart to record the group’s thoughts and ideas.

Step 4 SET THE GROUND-RULES
Set the ground-rules for the session. The group should do this, so that they take ownership of the session. Usually ground-rules include: • respect other people’s ideas – there are no ‘right’ or ‘wrong’ answers, everyone’s ideas are valuable • turn mobile phones off or set them to vibrate and quietly leave the room if you need to take a call • no insulting language • look for what is positive in all ideas – even absurd ideas may have value • anything that is said during the session is strictly confidential – particularly important when discussing drugs

Step 2 WARM-UP
‘Loosen’ the group with a quick physical or mental exercise to get people moving around or talking (with older groups make sure it isn’t too ‘silly’ as this can alienate people). You could get everyone to turn to their left and give their neighbour a quick shoulder rub, for example, or ask everyone to introduce themselves as a celebrity.

Step 3 GOALS
Define the issue to be discussed and make sure the group is clear about what they are trying to achieve.

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Step 5 COLLECT IDEAS
Ask for people’s ideas and thoughts on the subject you would like to discuss. Have the leader select members of the group to share their answers. The recorder should write down all responses, if possible in a format so that everyone can see them (such as on a flipchart). Make sure not to evaluate or criticise any answers until you’ve finished collecting ideas. As a facilitator, you should frequently ask open questions and ask for opinions to encourage people to talk. Keep track of who is contributing (and who isn’t) and try to ensure that everyone has the opportunity to have their say. It is important to manage the time so try to keep thoughts brief by paraphrasing what has been said and try not to let people ramble. When ideas are paraphrased or ‘written up’, check with the person who said it that you have interpreted it correctly.

Step 6 EVALUATE
Once you have finished collecting ideas, go through the results and begin evaluating the responses. Some initial points to look for when examining the responses include: • looking for any answers that are repeated or similar • grouping similar concepts together • eliminating responses that definitely do not fit You will then have a number of ideas to choose from that people feel could be suitable options.

Step 7 DECIDE THE WAY FORWARD
Now that you have narrowed your list down, discuss the remaining responses as a group. Define the ideas that you are going to take forward. If relevant, also state who will be responsible for certain actions and by when.

FRANK TIP
Sometimes it can be interesting to allocate different people certain ‘roles’ within the group and ask them to comment on the ideas as if they were: • the ‘cynic’ • the ‘dreamer’ • the ‘manager’ • the ‘drug user’ Use these characters to ‘rattle and shake’ the ideas – this will help to narrow them down.

Drug Communication
Think about the world of drug-use. By identifying the tiny detail of the lives of drug users, you may find that interesting and original ideas will emerge. Ask the group questions such as: Where do people take drugs? What sort of people use the different types of drugs? What other things do those people buy, use or do regularly? Who do drug users trust or respect? Where do people go to find drugs? What clothes/music/clubs are popular with these people? How do people travel around in your area? Who are the next generation of drug users? Where are they now?

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ACTIVITY HAPPY BIRTHDAY
HOW TO… COMMUNICATE THE MESSAGE ABOUT FRANK’S 1ST YEAR TO YOUR LOCAL MEDIA
Key Facts
FRANK is: • informed • approachable • non-judgemental

Key statistics
In the first year of the campaign: • 84% of young people and 70% of parents indicated awareness of FRANK following the launch • FRANK has responded to 380,000 phone calls to the helpline • 1.5 million visitors have logged on to www.talktofrank.com • FRANK has replied to 25,000 e-mails • nearly 4,500 individuals and projects have registered at www.drugs.gov.uk

Key message:
Drugs are illegal, talking about them isn’t

Key audiences
• local media • young people • parents or carers

Getting positive stories in the media can help create awareness and understanding of drugs and the work you do locally. Here are some examples of how you could tailor your approach to getting media coverage, according to the resources available to you.

LEVEL 1
Create a simple press release using the key statistics from this pack. If you have any statistics on local activities you have been up to then incorporate these too. This gives it the ‘local angle’. Check the deadlines of your local paper and send it one week before you would like it to appear. If possible send it to a named journalist who you know would cover issues of this nature. Follow up with a phone call a couple of days later to check that the release has been received and to see if they would like further information. If the paper runs the story, remember to call again to say thank you.

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LEVEL 2
Decide on a suitable date for a FRANK celebratory ‘party’, organise your venue, your guest list and any other requirements such as catering, equipment and giveaways. You might want to have special ‘party’ items made like balloons, hats, and a cake – all branded with the FRANK logo. Prepare information packs and a presentation reviewing the 1st year of the campaign and looking ahead to your plans for the next year. Once everything is arranged, invite your local press along too and offer interviews with spokespeople who can talk about stories with a strong local focus. or the editor are the best people to approach) to see if you could meet them to discuss a possible feature or series of articles covering a range of drug-related topics. Alternatively, your local radio station might be interested in running a series of awareness raising slots, illustrated by the personal stories – try to speak to a particular programme producer or researcher. You could also contact your regional TV station to see if they would be interested. The news desk or the section responsible for community programming are the best people to approach. To make it a wider feature, you may find that you could collaborate with other projects in the area who work with health or young people – rather than drugs specifically. Again, it is good to include details of any plans you have for the coming year in terms of drugs work in the press release but always be careful not to commit to an unrealistic schedule of work.

LEVEL 3
Develop a database of people who have been affected by drugs and would be willing to tell their story to the media. They could be drug users, ex-users, young people who have taken part in local projects, parents or carers. It’s good to have a wide selection of stories to illustrate different points. Make sure that you have protocols in place around confidentiality and how your spokespeople are treated. This could include agreements ranging from where stories might appear or whether or not you use real identities, to details of any payments you make to participants. This helps make everyone involved aware of expectations. It can also help you to help the journalist pitch the story correctly. Arrange for your spokespeople to have training in giving interviews to the press. Write your press release giving topline details of the stories to supplement your facts and statistics on drugs, FRANK and your local work. Contact your local paper (health, social affairs

TOP TIPS FOR A PRESS RELEASE
• keep it short and simple rather than pages of flowery prose • give it an arresting headline • sum up the story in the first paragraph • make sure there are full contact names and numbers included • include a quote from a spokesperson(s) • make sure you send it to the right person at the right time • always follow up

Do remember that statistics can be used to reflect bad news as well as good, so be aware of how they could be interpreted.

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ACTIVITY FRANK AT LEISURE
HOW TO… HAVE A PRESENCE AT FESTIVALS, EVENTS AND SPORTS ACTIVITIES
Festivals, events and sports activities are prime places for large concentrations of young people. How can you make the most of this?

LEVEL 1
If you are only able to commit limited resources then it is unlikely you will be able to have a personal presence at these events or to arrange any form of large-scale joint initiative. But, this does not mean that promoting FRANK at such events is impossible. A ‘presence’ may be as simple as having your literature available to people who attend. Find out which festivals and events are coming up in your area in the year ahead. Contact the organisers and ask them if they would be prepared to include your literature in any of the materials they are sending out to publicise the events.

LEVEL 2
If you can give a bit more time and have money available, then you may want to arrange a physical presence at a festival, concert or sporting event. This could be a stall with a full range of literature and a selection of FRANK branded give-aways and ambient media items (such as t-shirts, hats, tissues, water bottles or key rings) that you develop locally. Alternatively (or in addition) you could arrange a chill-out area with project workers and specialists on hand to give information and advice. Contact the organisers well in advance of the event date to see if they would be willing to consider your ideas. You will then need to negotiate the space and support they can offer to you, as well as make clear what you can offer to them. Such initiatives can take some time to prepare for so make sure you leave plenty of time to get everything organised. Ensure you can commit the resources in terms of staff and money and that everybody who will be participating is trained and is clear about their roles and responsibilities.

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LEVEL 3
If you have a lot more time, staff and money to play with you may want to consider co-arranging an event with a music or festival promoter or sports organisation such as your local football club. Explore the possibilities of advertising at the event itself, in programmes, other literature or on tickets. Don’t forget, many events and sports clubs have their own websites – you might be able to get them to agree to put something on their website and have a link to talktofrank.com. Check out sponsorship opportunities. Maybe you could sponsor an event or a match in return for a presence and publicity. Alternatively, you might be able to get a sports club (try football clubs in particular) to sponsor your FRANK events or messages. Look at practical ways of involving high profile people from the event (musicians, DJs, sportspeople) in your own projects. A football club might be persuaded to allow their footballers to visit your projects to talk to young people or they could offer training sessions. If you haven’t already, also consider involvement with the Positive Futures programme on sport.

ABOUT POSITIVE FUTURES
Positive Futures is a national sports-based social inclusion programme for young people, aged 10-19, offering opportunities to engage in employment, education and training. There are 107 projects in England and Wales in the top 20% most deprived areas in the country. There have been just under 35,000 participants since launch in 2000. Positive Futures is delivered locally through partnerships consisting of agencies such as charities, local authorities, schools, police and sports clubs. Local programmes include outreach and detached work to contact young people, coaching skills across a range of sports linked to playing opportunities, work experience, drug awareness and education programmes, and pathways to further education, training and employment. FOR MORE INFORMATION log on to www.positivefutures.gov.uk or contact Thomas McGowan on 020 7273 3637.

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ACTIVITY HOLIDAY FRANK
HOW TO… GET THE FRANK MESSAGE ACROSS ON HOLIDAYS
Trips abroad by young people to clubbing hotspots, such as Ibiza, are sometimes linked to experimentation with drugs. In the holiday excitement, people who have never tried drugs before could be tempted to do so. Others may take more than they would normally do at home or mix different drugs together (including alcohol) and be unaware of the potential risks and how to cope if something goes wrong. Drugs laws and the penalties for possession, using or supplying also vary greatly from country to country and it is important for any travellers abroad to be aware of the risks. Holidays are supposed to be fun so how can you get the FRANK message across without putting a damper on things?

LEVEL 1
Contact local travel agents and ask if they would be prepared to offer your literature or some of the FRANK materials (such as the leaflets, postcards or credit cards) to young people booking trips to any obvious clubbing hotspots.

LEVEL 2
Put together a simple fact sheet on gearing up for summer clubbing. If you have any contacts with young people who are willing to talk about their experiences with drugs whilst on holiday, see if they would be willing to be featured or quoted in the fact sheet. Or, write a press release about their experiences (include positive messages such as staying safe and information on FRANK) and see if the local press would run a story prior to the holiday season. Some papers publish a specific holiday section covering fashion, health and travel tips so this could be an ideal place to feature safety information.

LEVEL 3
Consider linking in with a local art and design college and running a competition to come up with some materials on ‘safer holiday clubbing’. The winning design could be revealed at a local club night, with the press invited for a photocall. See if any prominent local DJs will endorse the project. Or you could mount an exhibition of the entries in a suitable local venue and use the opportunity to promote information about drug safety and the services you offer. For continuity, use the design in subsequent materials as part of your ongoing campaigning on the issue.

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SOME FACTS ON CLUBBING ABROAD
• The number of 16-35 year-old visitors to Ibiza taking GHB (liquid ecstasy) more than five times a week was 42%. In the UK, the figure is 14%. 1 • A survey of 16-35 year-olds returning to the UK from Ibiza found that 16 per cent who used GHB and 18 per cent who used ketamine first started using them while they were abroad. 1 • One in four men aged 16-35 and one in seven women who visited Ibiza had sex with more than one person. 2 • Of all those having sex, just 60% said they always used a condom. 11% of men said they had sex with six or more partners. 2
References: 1. Recreational drug use in international nightlife resorts by Mark A Bellis, Karen Hughes (Centre for Public Health, Liverpool John Moores University), Andrew Bennett (HIT) and Roderick Thomson (Citysafe) was published in the December 2003 issue of Addiction. Volume 98, pages 1713 to 1721.
2.

Sexual behaviour of young people in international tourist resorts, published in STI online, February 2004. By M A Bellis, K Hughes Centre for Public Health, Liverpool John Moores University, R Thomson, South Sefton Primary Care Trust, Liverpool and A Bennett, HIT, Liverpool, UK

For advice on travelling overseas, visit www.fco.gov.uk/knowbeforeyougo

Check out the FRANK Action Update Summer: Feel the Heat! for more facts and holiday activities.

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ACTIVITY BRINGING IN THE MONEY
HOW TO…FUNDRAISE
“Money makes the world go round” and nowhere is that more true than in the field of social care. Here is a quick guide to fundraising. Under the section ‘Who Gives?’ you will see that we have suggested which of these fundraising areas would be suitable depending upon the resources you can commit, Level 1, Level 2 or Level 3:

Start off by putting yourself in the potential donor’s shoes. What do they want? WHAT DO DONORS WANT?
• to be asked – research has shown that a lot of givers don’t give because they were never asked! • to know that their donation makes a difference • to trust you • to be told actual stories of what you are doing • to be kept informed

What are some of the main sources of funds? WHO GIVES? 1. Central government, Local government, The European Union, Quangos [Level 3]
Some of these bodies give large grants and may have complex application procedures. They may provide support for applications, but it is advisable that you do some research yourself. There are a number of local sources of funds, for example the Regional Development Agency and the Active Communities Unit. Local Crime and Disorder Reduction/Drug Action Team (CDRP/DAT) Partnerships distribute a number of funds – for example the Building Safer Communities fund which replaced the Communities Against Drugs (CAD) and Safer Communities Initiative (SCI) funds. The Basic Command Unit (BCU) fund is allocated to local police BCU commanders whose plans for the distribution of the funding are reached in agreement with the local CDRP/DAT Partnership. The CDRP/DAT Partnership also holds the Young People’s Substance Misuse Partnership grant. There are 66 Neighbourhood Renewal Areas in the country which hold the New Deal for Communities fund. Also, more and more social landlords are funding local community-based projects. Useful websites: www.governmentfunding.org.uk, www.open.gov.uk

2. The Lottery [Levels 2 & 3]
Give a range of sizes of grant, with different funds responsible for distributing different types of grant. Visit www.lotterygoodcauses.org.uk to find which body you should contact for a grant in the area you work in.

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3. Community Foundations [Levels 2 & 3]
Specifically aimed at the voluntary and community sector for local groups and organisations. They publish their grant making policy and have grants advisors who can help with prospective applications. A useful site to explore is: www.communityfoundations.org.uk • commercial benefits (increased sales, brand association etc) • demonstration of a company’s commitment to social responsibility (and the added value this can bring to their reputation) • crime reduction (drug-related crime can affect a company’s profits) Approach local companies or national companies that are based in your area. Make sure you manage their expectations and don’t over-commit yourself to activities you will not be able to put into place. Remember, corporate support does not necessarily need to be in the form of cash. Donations ‘in-kind’ (such as time, premises, facilities or products etc) are valuable too.

4. Trusts and Foundations [Levels 2 & 3]
There are over 7,500 grant-making trusts and foundations in the UK. They tend to like to fund projects who are tackling new problems or old ones in new ways. They like short and medium term specific projects and are not keen to fund core costs. Applications should be prepared thoroughly as they receive four times as many applications as they can fund. Don’t give them any reasons to reject you. Visit www.acf.org.uk or contact your local Council for Voluntary Service (CVS) who will have full details of trusts and their funding policies.

6. Individuals [Levels 1, 2 & 3]
Street collections, mail-outs, seeking direct debits or legacies, holding events. All these are aimed at individual giving. Be clear on the law on street or door-to-door collections and holding raffles. Be aware that some of this fundraising can be time consuming (eg organising events) compared to the potential money that might be raised. For information on laws and codes of practice regarding a wide variety of fundraising activities log on to www.institute-of-fundraising.org.uk or contact the Institute of Fundraising on enquiries@institute-of-fundraising.org.uk

5. Companies [Level 1 (if you have existing good contacts), 2 & 3]
Seeking money from companies is very competitive and can take a lot of time. Once again, a key to success is doing good research (find out about the company’s community policy and their previous giving). Companies need to know what’s in it for them and why they should be interested in the work you are doing. Appeal to their needs and concerns and emphasise benefits such as:

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ACTIVITY CROSSWORD
Why do it? Group or individual activity What you’ll need For fun and to test knowledge Individual Copies of the crossword Pens 45 minutes

How long will it take?

Adapt this activity as appropriate for the group.

The Brief: Solve the clues and complete the crossword. Other Suggested Activities: • Try to get the local newspaper or college magazine to reproduce the crossword. • Use the blank template to design a crossword with new clues and answers. • Include it in your own organisation’s publication.

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S M A C K
Michael Douglas and Benicio Del Torro (7) Add water to soil. Lots of it at British music festivals (3) Too much coke and you could lose your ‘-----ion’ (5) Highly unlikely.‘------- all odds’ (7) What these words are for cocaine: Coke, charlie, C, white, Percy, snow, toot (9) To do with the genes (7) When you’re feeling great you are ‘on --- of the world’ (3) Another word for cannabis. To remove unwanted plants from a garden (4) Taking anabolic types of these can result in men growing breasts and their testicles shrinking! (8) Most people’s type of house at a festival (4) If you’re ON drugs FRANK can give you advice to help you get ‘---‘ (3) What a solvent user does with glue (6) What you are ‘giving it’ if you are really enjoying yourself at a club (5) Crack comes in this form (5)

ACROSS 1 Period of an academic year (4) 3 Often used as a substitute for heroin in the 7 8 9 11 12 13 15 16 17 19 21 23 26 27 28 29

DOWN 1 Steven Soderbergh film about drugs. Starring 2 4 5 6 10 14 15 18 19 20 22 24 25

treatment of heroin addiction (9) Someone who trades in drugs (6) Type of hairband. Sometimes worn by David Beckham (5) One cigarette (3) The way out of a nightclub (4) What your body produces to try and cool down in a steamy club (5) A place to buy condoms (7) Not dry (3) Best number to be at in the music charts (3) Another word for cannabis (5) Type of dance music (6) Another word for alcohol (5) For advice on drugs go to: www. _______________. com (11) Another name for drugs used in America (8) Comes in tabs (4) Don’t drink to this if you don’t want a hangover (6) Slang word for heroin (5)

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ACTIVITY QUIZ
QUIZ ANSWERS
Why do it? Group or individual activity What you’ll need For fun and to test knowledge Individual or group Copies of the crossword Pens 45 minutes

How long will it take?

You know the group you work with better than anyone. Make sure that this activity is appropriate for their age and ability before you start.

The Brief: Answer the quiz questions. Other Suggested Activities: • Select an appropriate number of questions from the quiz as part of a 5 minute ‘warm-up’ at the beginning of drugs awareness session. • See if your local newspaper or college magazine would reprint the quiz (or part of it). • Select some questions and use them in a competition.

Answers
1C 22,000 premature deaths are attributed to alcohol consumption each year. 2B Using speed (amphetamines) can make people feel edgy and anxious and it can interfere with sleep patterns. It can also be quite a task to try to get someone on speed to stop talking! 3C Cannabis has been reclassified but it is still illegal. As a Class C drug, it is illegal to have, give away or supply. It is also illegal to grow cannabis plants or to possess any Class C drug with the intent of supplying. If you are under 18 and caught in posession, you will be arrested and taken to the police station, your drugs will be confiscated and you will be given a reprimand or warning. If you are 18 or over, you may not be arrested but the police will confiscate the drug and give you a warning. If you are prosecuted and found guilty, you could be fined, given a community sentence or sent to prison or a young offenders institution. 4 A, B and C Cocaine can very quickly become a regular habit. It can become an expensive habit and sniffing it can be bad news for your nose. People who regularly use cocaine (or crack) can develop serious problems with anxiety, paranoia and exhaustion.

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5C Sexually transmitted infections (STIs) are increasingly prevalent amongst young people. They include gonorrhoea, syphilis, herpes, pubic lice and genital warts. 6A When you do have sex, make sure you always use a condom. Talking about sex with your partner can be good but you can’t rely only on what they say as they may not even know they have an STI. 7B Benzos is the short term for Benzodiazepines, the most common type of tranquillisers. They are often used as ‘chill-out’ drugs on the clubbing scene. Some people use them to come down from ecstasy, speed or acid after a big night. 8C FRANK’s helpline has taken 380,000 calls in the first year of the campaign and there have been 1.5 million visitors to talktofrank.com. 9 A, B and C Ecstasy is often mixed with all sorts of other stuff so you can never quite be sure what you are getting when you buy a pill. Some substances used are harmless, but others (such as ketamine) can be extremely dangerous. 10 A It can be easy to lose your rag if you discover that a mate has an issue with drugs, but speaking to them when you (or they) are worked up or drunk is rarely a good idea. Instead, think through what you want to say and have a chat when everyone has calmed down.

11 B The NHS Smoking Helpline, 0800 169 0 169 is open daily from 7am until 11pm, with specialist advisers available from 10am until 11pm every day. 12 C One of the biggest health problems for holidaymakers to hot countries is dehydration. The body needs water and the sun, drugs, alcohol and hot clubs can all lead to dehydration. So drink plenty of water (and make sure it is pure). 13 B Heroin is a brown-grey powder made from the opium poppy. It is very easy to become addicted to heroin, whether it is smoked or injected. 14 B Class A drugs are regarded by the law as being more dangerous, and the penalties for use, supply and dealing are greater than those classified as Class B or Class C.

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QUIZ
QUIZ QUESTIONS
1 What is the UK’s most popular drug? A Heroin B Love C Alcohol

2 How might you know if someone has taken speed? A They can run really fast B They become extremely talkative and irritable C They become great at dancing

6 If you are going to have sex when on holiday what is the best way to minimise your chances of catching an STI? A Use a condom B Ask the person if they have an STI and make sure they look you in the eye when they answer C Keep your fingers crossed while you are having sex

?

3 If the police catch you using cannabis, what might happen? A They won’t do anything because cannabis is legal B They will put you in prison for life C You could be warned, the drug could be confiscated and you could be arrested

7 What are Benzos? A Large dogs used for hunting B A type of tranquilliser C Something deep-sea divers get

8 How many people have called the FRANK helpline in its first year? A 25,000 B 100,000 C 380,000

4 What can regular use of cocaine do a lot of damage to? A Your nose B Your wallet C Your mind

9 Which of the following has ecstasy been known to have been cut with? A Dog worming tablets B Talcum powder C Fish tank cleaning tablets

5 What does STI stand for? A Sexy tennis instructor B Short term irritation C Sexually transmitted infection

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10 If you have a friend who is taking drugs and you want to talk to them, when is the best time? A When you are calm and have thought through what you want to say B As soon as you find out C After a drinking session as they will be more relaxed

11 If you want help to give up smoking who could you call? A The fire brigade B The NHS Smoking Helpline, on 0800 169 0 169 C Your local newsagent

12 What should you always drink plenty of when on holiday in a hot country? A The local wine B The sea C Water

13 What type of flower is the source of heroin? A Self-raising flour B The poppy C Dandelion

14 What Class of drugs are LSD, heroin, ecstasy, cocaine and crack? A Top class B Class A C Middle class

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TIPS

HOLIDAY HIGHS
The sun on your skin, the roar of the sea and the thud thud thud of all-night music and dancing - maybe the possibility of a holiday romance too! There’s nothing to beat the feeling of nothing to do but have fun in the sun. But the holiday high can lead people into temptation when it comes to sex, drugs and partying. Protect yourself against waking up with something you hadn’t bargained for by practising safer sex and, if you take drugs, make sure you know what you’re getting into. As with all things in life, there are consequences – some lasting much longer than the night of passion itself.

SEX ON DRUGS3
Cannabis
High: users can feel less inhibited and more friendly, while the increased sensory perception can make people all ‘touchy-feely’. Risks: men who smoke dope risk a reduction in testosterone production and a drop in sperm count, while females may experience some fertility problems due to changes in ovulation and menstrual cycles.

Ecstasy
High: ecstasy can induce an increased sense of warmth and empathy towards a sexual partner. Some users feel they are more physically aroused (although others report a loss of sensation and delayed orgasm). Risks: being ‘loved up’ increases the chances of risky sexual behaviour and the drug-induced sense of loving everyone around you could mean ending up sleeping with someone you don’t really like at all.

Heroin Cocaine
High: as a stimulant drug, small doses of cocaine can increase sexual arousal and make orgasms and erections easier. Risks: in larger amounts, cocaine can still fuel sexual desire, but can decrease the ability to perform properly. Problems achieving erection and orgasm are common. High: heroin has a painkilling, detached effect. Risks: opiate misuse can lead to full time problems such as impotence, lowered libido and difficulty attaining orgasm.

LSD/Magic mushrooms
High: some users report an increased sexual awareness while tripping. Risks: trips are unpredictable. Hallucinating unpleasantly during sex could be traumatic while a heavy dose may leave users totally turned off.

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Poppers
High: some users take poppers during sex because they enjoy the brief, intense head rush and relaxant effect. Particularly popular among gay men. Low: alkyl nitrites reduce blood pressure. This means Viagra users should steer clear as the combination could be fatal.

Speed (amphetamines)
High: the initial rush may lift the libido but the feeling is unlikely to last. Low: male users may find their penis less sensitive or responsive and ejaculation difficult to achieve. As a result, sex can last a long time – which places both partners at risk of chafing.

What is safer sex?
You don’t have to be taking drugs or be drunk to have unsafe sex, but being under the influence of drugs or alcohol can sometimes make people do things they wouldn’t normally do when sober. Remember, the fewer sexual partners you have, the lower your risk of getting an infection. Practise safer sex by following the tips: • always use a condom • use a new condom every time • choose latex condoms – they provide better protection against viruses and pregnancy • if you use a lubricant, make sure it’s water-based – oil based ones can damage the condom

For more advice on safer sex, log on to www.playingsafely.co.uk

Reference: 3 www.thesite.org

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TIPS

CAMPAIGN CHECKLIST
A clearly targeted campaign can help get your message across effectively and succinctly and can help to bring about changes in attitude and behaviour. The key to a successful campaign is to be realistic and to plan your approach carefully. As you head into the second year of the campaign, look back over your first year’s activities so that you can build on your successes and the lessons learnt.

Looking back

What worked in the past and why?

Look back on the year. Make a note of successful campaign actions. Why were they successful? Compare with any actions that weren’t. What were the key differences?

Research

What is the best focus for you for this year?

What issues do you want to communicate? Brainstorm ideas with colleagues and look through old copies of FRANK Action Updates. What activities have other projects done that inspire you? What are the ‘big issues’ in your local area?

Goals

What do you want to achieve?

Make sure your goals are focused, clear, achievable and measurable. Can you afford to set this goal bearing in mind the staff and resources available to you? Do you have a budget? Share goals with all those involved to see if they also think they are reasonable.

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Schedule

Turning a goal into a step by step process

Break down your goals into achievable steps. Schedule in what needs to be done and by when. Work backwards from your goal to the present and don’t be afraid to adjust your goal if it now seems unrealistic. Create a tick list or a wall planner.

Measure

Keeping track

Make notes of what you have done and the results.

Evaluate

Reflecting on the campaign

At the end of the campaign, take stock. Do a quick report on what was achieved and how it related to your goals. Highlight any particular things that worked.

Share

Communicate the outcomes

Share the learning. Celebrate your success.

FRANK TIP
As you move into the second year of the campaign, take time to review the FRANK resources already available to you. Check out the More FRANK order form and log on to www.drugs.gov.uk/campaign to make sure you are familiar with all the materials. As well as logo guidelines and promotional items such as postcards, posters and leaflets, there are stationery templates (see the toolkit CD Rom) and sample press releases, media contact reports, a model campaign calendar and tips on keeping case study records. Many items, including the Toolkit and activity sheets, can also be downloaded.

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