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(For the students who have been enrolled to III-YEAR MBA course during the academic year 2012-13)

NOTE: You are required to read the following instructions carefully before you answer. 1. Assignment cover page should be superscribed by Assignment for MBA-III Semester:

2012-13. and Department Address, Title of the Programme, submitted by : Name, Roll No.
of the Candidate, Submitted to: Chairman, DOS&R in Management, Karnataka State Open University, Mukthagangotri, Mysore-570006. (Assignment without Name and Roll No. will be rejected) 2. Candidate should answer one question under each paper. 3. Candidate should write the assignment separately for all the 6 (six) subject/course. 4. Candidate should not reproduce the answer either from the study material of from any website and should refer referee books, journals and reports of National and International. 5. Your assignment should reach to: Chairman, DOS&R in Management, Karnataka State Open University, Mukthagangotri, Mysore-570006 6. Assignments should reach us on or before 25-06-2013 The assignments received after the last date will be summarily rejected. No further extension is allowed. 7. Assignment sent to any other address of the Department will not be valued. The students are recommended to keep a copy of the Assignments with them and submit it in case the University demands the same.

COURSE 13 -MANAGEMENT OF SMALL BUSINESS & ENTREPRENEURSHIP 1. Entrepreneurship is emerging as profession in India- Comment. 2. Interview any two successful women entrepreneurs in your locality and bring out their success story. COURSE 14- BUSINESS POLICY & STRATEGIC MANAGEMENT 1. Do you feel that there is a future for small business units in India in new of competition by global business units- Explain 2. What is the rationale of performing a SWOT analysis? COURSE 15 OPERATIONS RESEARCH 1. Obtain the Final solution for the following TP using (i) NWCR (ii) Least cost method (iii) VAM. A 2 3 5 1 7 Destination B 7 3 4 6 9 C 4 1 7 2 18 Supply 5 8 7 14 34


1 2 3 4 Demand

2. The finance manager has to decide whether or not to drill a well on his farm. In his village, only 40 per cent of the wells drilled were successful at 200 feet of depth. Some of the farmers who did not get water at 200 feet, drilled further up to 250 feet but only 20 per cent struck water. Cost of drilling is Rs. 50 per foot. The finance manager estimated that he would pay Rs.18,000 during a five year period on the present value terms, if he continues to buy water from the neighbour rather than go for the well, which would have a life of five years. He has three decisions to choose from: (a) should he drill up to 200 feet, (b) If no water is found at 200 feet, should he drill up to 250 feet? (c) should he continue to buy water from his neighbour? See Overleaf.

ELECTIVE A- FINANCE COURSE 16A INVESTMENT MANAGEMENT 1. You can observe the returns in the below table overtime. Year Stock-X Stock-Y 2000 14% 13% 2001 19 7 2002 -16 -5 2003 3 1 2004 20 11 1. 2. 3. 4. 5. Market 12% 10 -12 1 15

Assume that the risk-free rate is 6% and the market risk premium is 5%. What are the betas of stocks x & y? What are the required rates of return for stocks x & y? What is the required rate of return for a portfolio consisting of 80% of stock-x & 20% of stock-y? If stock xs expected return is 22%, is stock-x under or over valued? 2. Stocks A & B have the following historical returns. Year Stock As Returns, rA 2000 (18.00%) 2001 33.00 2002 15.00 2003 (0.50) 2004 27.00 Stock Bs Returns, rB (14.50%) 21.80 30.50 (7.60) 26.30

1. Calculate the average rate of return of each stock during the 5 year period. 2. Assume that someone held a portfolio consisting of 50% of stock A and 50% of stock B. What would have been the realized rate of return on the portfolio in each year? What would have been the average return on the portfolio during this period? 3. Calculate the standard deviation of returns for each stock and for the portfolio. 4. Calculate the co-efficient of variation for each stock and for the portfolio. 5. If you are a risk-averse investor, would you prefer to hold stock-A, Stock-B or the portfolio? Why? COURSE 17A MERCHANT BANKING AND FINANCIAL SERVICES 1. Critically evaluate the impact of Information technology on the banking sector? 2. Bring out the effects of monetary policy on the significance of foreign trade. COURSE 18A MANAGEMENT OF INFRASTRUCTURE FINANCE 1. Does public equity makes matter in emerging economies? 2. Role of Public Private Partnership (PPP) in economic development of a Nation. ELECTIVE B: MARKETING COURSE 16B- PRODUCT & BRAND MANAGEMENT 1. Critically evaluate the various competition strategies adopted by aviation sectors. 2. Explain how market planning helps marketers to formulate and execute strategies with examples. COURSE 17B- SERVICE MARKETING 1. Bring out a feature on emerging key services in the Indian perspective. 2. In the Indian environment a good number of educational institutions are engaged in offering higher education are found in red. Discuss this statement and suggest the marketing strategy to bring things on the track. COURSE 18B- SALES & DISTRIBUTION MANAGEMENT 1. What is experience concept and discuss the role of experience in retail marketing. 2. What is sales force management? Discuss various motivational tools of sales force management. ELECTIVE C: HUMAN RESOURCE MANAGEMENT COURSE-16C- MANAGEMENT OF TRAINING & DEVELOPMENT 1. Bring out the important features of effective training for commercial pilots. 2. Bring out prospects and consequences of virtual class room training. COURSE 17C: COMPENSATION MANAGEMENT 1. What is the role of compensation and rewards in modern organization? What are the advantages of a compensation system? 2. Explain the need for designing of compensation policy. What is the importance of compensation system in business organization? COURSE 18C: ORGANIZATION DEVELOPMENT & CHANGE MANAGEMENT 1. How to measure the effectiveness of OD programs? Explain. 2. What are the organization competences required to manage the change in an organization effectively? ******





(For the students who have been enrolled to II-YEAR MBA course during the academic year 2012-13)

Dear Learner,
During the Third Semester the Department of Management will conduct Personal Contact Programme (PCP) at Bangalore, Mysore, and Udupi centres. In this programme lectures will be delivered and Internal Assessment (IA) activities like Seminar and Test will be conducted. During the programme, seminar will be conducted. The candidates are required to prepare on any one of the topics per course. Candidates are required to present paper before the group of participants, faculties, and the resource persons. At the end, proper concluding remarks will be drawn based on discussion.

Note: The topics of the seminar are given separately, in next page Titled: MBA-III Semester
Seminar Topics 2013. Guidelines for preparation of Seminar Paper: 1. Seminar paper should be in hand written and at least 4 pages. 2. The dimension of the paper should be in A4 Size. 3. The seminar paper should bound using flexible cover or the thick white art paper (Transparent). 4. The cover page should be printed in black letters. 5. Seminar paper may be broadly divided into 3 parts (i) Introduction part, (ii) Part developing the main theme of the seminar and topics focused on cases (examples), (iii) summary of conclusion. 6. Paper should not be the copy of the study material sent by the University or the materials of website or any other students seminar paper. 7. Seminar paper should be prepared referring referred books, journals and reports of National and International. 8. The candidate should submit paper and present seminar is compulsory. Those who fail to present seminar paper will lose seminar marks. 9. Before presenting the seminar, paper should be handed over to the resource person. 10. Every candidate (Third Semester MBA) should compulsorily present 2 (Two) papers per day. 11. The timings (Time-Table) of the seminar and test will be notified on the first day of the PCP. 12. Compulsorily the candidates are attended the PCP. Those who fail to attend the programme will lose Internal Assessment (IA) marks. 13. Further no chance would be given to such candidates under any circumstances (No correspondence will be entertained in this regard). 14. Test will be conducted on all the 6 (Six) subjects, The Objective type questions on the last day of PCP. Management Department will be eagerly looking forward for your active participation in PCP. With best wishes,

Department of Studies and Research in Management, KSOU





(For the students who have been enrolled to II-YEAR MBA course during the academic year 2012-13) PREPARE SEMINAR PAPER ON ANY ONE OF THE TOPICS PER COURSE YOU M UST PRESENT ATLEAST ONE CASE (EXAMPLE)

C-13 MANAGEMENT OF SMALL BUSINESS & ENTREPRENEURSHIP DEVELOPMENT 1. Ecopreneurs Issues and Challanges 2. EDPs-Myth or Reality C-14 BUSINESS POLICY AND STRATEGIC MANAGEMENT 1. Strategic decision Vs. Ethical dilemma. 2. Mergers and acquisitions in present scenario. C-15 OPERATIONS RESEARCH 1. Applications of Dynamic Programming Problems (DPP). 2. Use of transportation problems in real life situation. GROUP A: FINANCE C-16A INVESTMENT MANAGEMENT 1. Volatility in Real Estate Markets Issues and Challenges 2. Investors perception towards equity. C-17A MERCHANT BANKING & FINANCIAL SERVICES 1. Reverse merger V/s an IPO. 2. FDI in Insurance sector Pros and cons. C-18A MANAGEMENT OF INFRASTRUCTURAL FINANCING 1. Benefits of Green Infrastructure. 2. Dimensions of Social Infrastructure. GROUP B: MARKETING C-16B PRODUCT AND BRAND MANAGEMENT 1. Retail Branding Issues and Challenges 2. Reverse Innovation A strategy to develop cost effective products C-17B MARKETING OF SERVICES 1. FDI in Retail Sector Pros and Cons 2. Service Quality - Management Challenges C-18B SALES & DISTRIBUTION MANAGEMENT 1. Challenges of Sales Management in food industry. 2. Ethical Issues of Sales Person. GROUP C: HUMAN RESOURCE C-16C MANAGEMENT OF TRAINING & DEVELOPMENT 1. Soft-Skills Training - Challenges 2. Costs benefit analysis Dilemmas of Training. C-17C COMPENSATION MANAGEMENT 1. Time Management Issues and Challenges 2. Managing Diverse Workforce Impact and Rewards C-18C ORGANIZATIONAL DEVELOPMENT AND CHANGE MANAGEMENT 1. OD intervention - Strategies 2. Change Management Issues and Challenges.