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IFE MATRIX

key internal factors strength Power looms Own electricity plant One of the major mills Quality products at lower prices Quality of yarns Market reputation An ISO certified company Trust of investors

weight

rating weighted score

0.07 0.07

4 4 0.07 4

0.28 0.28 0.28 0.21 0.18 0.28 0.24 0.24 0.15

0.07 0.06 0.07 0.06 0.06

3 3 4 4 4 3

ERP software installed for database 0.05 Diverse culture with Cross cultural communication Weekness Book orders deliver lately Commercial department Marketing of textile products Employees are demotivated No team buildings/ groups No godown space availability Centralized management style Administrative expense Hr department not working Properly 0.05 0.06 0.03 0.04 0.03 0.04 0.03 0.03 0.05 0.03 3

0.09

2 2 1 1 1 2 1 1 1

0.10 0.12 0.03 0.04 0.03 0.08 0.03 0.03 0.05

ERP software error total 0.03 1.68 .00 1 0.03 2.