GRAND AVENUE 1944

Grand Center Great Streets 
Presentation Agenda
INTRODUCTION AND CONTEXT  Introductions  Schedule Meeting Participation Great Streets Principles Grand Center Vision statements  Public Engagement Development  Opportunities Transportation DESIGN Layers of Great Streets Street as urban stage Lighting  Public Art Storm water  Wayfinding and Branding  WHATS NEXT? DISCUSSION/QUESTIONS

INTRODUCTIONS

Richard C Ward Principal at Ward Development  Counsel, LLC

GREAT STREETS START FROM A FRAMEWORK

COMPLETED

COMPLETED

COMPLETED

COMPLETED CURRENT

WAYS TO TELL US… Evaluation form Question and comment session Comment boards in the lobby Website comments www.grandcentergreatstreets.org

What are Great Streets? GREAT STREETS ARE

…representative of their place …allow people to walk comfortably and safely …contribute to economic vitality …are functionally complete …provide mobility …facilitate place making …are green

EXISTING STREET CHARACTER

GRAND CENTER VISION STATEMENTS

1.  2.  3. 4.  5.  6. 

Grand Center is a diverse Community Art and life unify a distinctive community Access to, within and through is logical and intuitive The pedestrian experience is transformed Parking solutions support the future of Grand Center Underutilized properties lead to purposeful redevelopment 

PUBLIC ENGAGEMENT PROGRAM
GOAL
Obtain meaningful public and stakeholder participation in project through various involvement tactics

Objectives:
 Raise Awareness: Provide clear, accurate and easily attainable information on project  Generate Interest: Address community’s needs, interests and values  Promote Understanding: Help community understand project’s possible impacts  Solicit Input: Seek community’s insights and incorporate feedback into project findings

PUBLIC ENGAGEMENT PROGRAM
Involvement Activities:

Stakeholder  Involvement:
• Stakeholder Interviews • Residential Focus Group • Employee Focus Group • Two Rounds of Stakeholder  Committee Meetings                          (7 committees)

Public Involvement:
• January Community Kick‐Off    Meeting – 68 participants • February Public Open House, 103   participants   • March / April Online Public Survey,  871 participants • May Final Presentation
GOAL:  

Meaningful Public  & Stakeholder  Involvement

Technical Review &  Capacity Building:
• Three Technical Advisory Group    Meetings • June Capacity Building Session

Community Outreach:
• E‐Blasts • Flyer Dissemination • Project Webpage • Newsletter Inserts • Advertising

OPEN HOUSE

OPEN HOUSE

OPEN HOUSE - IMAGE PREFERENCE
abulations ast West 3 4 5 2 5 2 7 2 4 5 5 5 2 5 3 4 2 6 2 2 3 2 3 5 5 3 2 3 7 5 2 5 4 4 8 2 3 3 1 3 5 Open Hs 1 3 3 1 3 3 3 1 1 5 4 2 2 6 4 1 4 4 3 2 3 2 3 2 2 2 1 5 3 3 2 3 4 6 1 2 2 2 1 5 10 18 17 18 12 12 18 8 5 23 15 16 18 33 5 20 17 21 14 15 13 19 8 18 17 11 12 6 23 23 27 17 20 15 3 32 9 6 20 4 17 30
42 41 40 39 38 37 36 35 34 33 32 31 30 29 28 27 26 25 24 23 22 21 20 19 18 17 16 15 14 13 12 11 10 9 8 7 6 5 4 3 2 1 0 10 20 30 40 50 East West Open Hs

IMAGE PREFERENCE
Highest ranking images

IMAGE PREFERENCE
Lowest ranking images

DIGITAL SURVEY OBJECTIVES
  Determine the most important Great Streets  criteria for Grand Center to fulfill Determine the performance of Grand Center  on Great Streets criteria vs.  benchmarks/goals Determine user subgroups and needs
 Income groups  Age groups  Restaurant users

Determine characteristics that have  implications for community design and  targeted marketing efforts Investigate special topics:
     Transportation Barriers to using MetroLink Parking behaviors Traffic concerns Pedestrian concerns

DIGITAL SURVEY – GREAT STREET OUTCOMES
General:  Grand Center has a lower‐than‐average Great Streets  Score. Key Factors ‐ Basics: Safety, Comfort, Food,  Cleanliness Provide police walking the streets and landscape plantings  Focus on street tree health, vehicle emissions and storm  water management 

Comfort Features:  Environmental  Features: 

Barriers to MetroLink  Usage:  No station near my home, too far to walk from Grand  Station and concerns about personal safety Transportation Habits:  The routes to Grand Center used most are I‐64 to Grand  exit and local streets Finding parking, traffic congestion and drivers not yielding  to pedestrians Personal security, lighting and crossing Grand Avenue

Traffic Concerns: 

Pedestrian Concerns: 

REDEVELOPMENT OPPORTUNITIES

PLANNING CONCEPT – MIXED USE
 Empty lots are replaced with multi‐ story mixed use building facades.   Widened sidewalks serve ground level  retail.  Apartments are served directly by  adjacent parking structures.  Parking also has capacity for serving  venue and retail needs

RESIDENTIAL

GARAGE PARKING  FOR RESIDENTIAL,  RETAIL AND VENUES

RESIDENTIAL

PARKING

RESIDENTIAL

PARKING

RESIDENTIAL

PARKING PARKING

RETAIL

RESIDENTIAL
 The St. Louis Central Corridor is  attracting more residents  1400 units in the current planning  pipeline  General quality of life  Employment opportunities  Currently the market is rental based,  but this could cycle back to ownership  Grand Center has the capacity for 970  mostly low‐rise new construction  apartment units  Residential development is essential to  re‐populating the district streets

RESIDENTIAL

PARKING PARKING

RESIDENTIAL

RESIDENTIAL

PARKING

RESIDENTIAL

PARKING

RETAIL
    Restaurants, bars and cafes are the first wave of retail re‐development Improved pedestrian environments are critical to the success of these tenants Re‐populated streets will bring specialty, service and convenience retail District has the capacity for up to 250,000 square feet of additional retail

RESIDENTIAL

GARAGE PARKING

ON STREET PARKING
RETAIL

GARAGE PARKING

PARKING
PARKING

 Residential and Retail development will  displace 1,500 surface parking spaces  Residential and Retail will add 2,500  spaces to over‐all demand  Parking must continue to serve venue  patrons. Displacement of surface lots  must be phased  Mid‐block parking structures can  accommodate more than the 4,000  vehicles required  Undetermined office development will  use excess daytime parking capacity

PARKING

PARKING

PARKING

PARKING

Transportation
…is functionally complete …facilitates mobility

GETTING TO, FROM AND THROUGH GRAND CENTER

CURRENT

FUTURE

EXISTING TRAFFIC VOLUMES

ALTERNATIVE MODES OF TRANSPORTATION

TRANSPORTATION CHALLENGES = “44 POINT STRATEGY”

PARALLEL ROUTE CAPACITY

P P P P

TRANSPORTATION GOAL = MODE SHIFT

streetscapes
…are representative of their place …allow people to walk comfortably …facilitate placemaking

FOX

STRAUSS  PARK

POWELL

Third Baptist  Church

Fox Theater

Grand

Jazz at the  Bistro

Third Baptist  Church

Fox Theater Jazz at the  Bistro

Olive

Grand

Delmar

Powell  Theater

Grandel Grand

Samuel Shepard

Third Baptist  Church Washington 

Fox Theater Jazz at the  Bistro

Olive

Grand

Grand

Strauss  Park

SPRING

SUMMER

FALL

WINTER

Kranzberg  Arts Center

Olive

Grand

STORM WATER COLLECTION GARDEN
Grand

St. Alphonsus

Butterfly Weed

Little Bluestem

Rattlesnake Master

Prairie Dropseed

Dense Blazing Star

Red Buckeye

Black‐eyed Susan

Ninebark

    

MATERIALS LIGHTING PUBLIC ART STORMWATER WAYFINDING

concrete

granite

asphalt

Concrete with sparkle

Precast concrete pavers

Permeable concrete unit pavers

Black granite

Railing

Bench

Bench

Trash Receptacle

Recycle Can

Bollard

Bike Rack

Lighting
…allows people to walk around comfortably and safely

GRAND BOULEVARD - EXISTING CONDITIONS

TYPICAL MAIN STREET – EXISTING CONDITIONS

TYPICAL MAIN STREET – EXISTING CONDITIONS

GRAND BOULEVARD - EXISTING CONDITIONS

GRAND CENTER DISTRICT – EXISITNG POLE MOUNTED LIGHTING

GRAND BOULEVARD – LIGHTING ARMATURE ASSEMBLY

GRAND

MAIN STREETS – LIGHTING ASSEMBLIES WASHINGTON, OLIVE, GRANDEL, DELMAR

CONNECTOR STREETS – LIGHTING ASSEMBLIES THERESA, SAMUEL SHEPARD

GRAND CENTER – LIGHT FIXTURE FAMILY

OLIVE

MAIN STREETS – LED CABLE LIGHT SYSTEM

MAIN STREETS – LED CABLE LIGHT SYSTEM Washington and Olive

Olive

Grand

GRAND CENTER – REVITALIZING ARCHITECTURAL LIGHTING

GRAND CENTER – STREET PROJECTIONS

GRAND CENTER – LIGHTING ARCHITECTURE

Public Art
…is representative of its place …facilitates placemaking

PUBLIC ART: VISION

Grand Center Inc. supports the presentation of visually engaging and artistically innovative permanent and temporary public art that contributes to the overall vitality of the district and its identity as the cultural hub for the region and a center for creativity.

PUBLIC ART: PRINCIPLES 1. Public art should be part of what makes a  complex and complete urban fabric in Grand  Center.  Commissioned artwork builds upon the  identity of “arts district” to include a place  where art is made and new ideas are  cultivated. Artistry can be infused into the built  environment, bringing a creative spark and  element of craftsmanship to design.  Emphasis should be placed on public art  projects that invite participation and  interaction. Public art in Grand Center should be of high  artistic quality and integrity. 

2.

3.

4.

5.

PUBLIC ART: STRATEGIES Streetscape Design.  Imagine the design of Grand having a  thoughtful attention to detail and a  high level of craftsmanship. 

PUBLIC ART: STRATEGIES Plaza Design. Imagine visiting a plaza in Grand  Center and having the experience of  walking into a work of art. Imagine a   flexible space that can be used for  temporary public art, concerts, plays,  readings and other performances.

PUBLIC ART: STRATEGIES Stormwater Solutions.  Imagine functional and visually  engaging works of art that help slow‐ down and cleanse stormwater before  it re‐enters the environment or the  sewer system. 

PUBLIC ART: STRATEGIES Neighborhood Projects. Imagine approaching Grand Center by  car, bus, bike or on foot and seeing art  projects that celebrate Grand Center  as a neighborhood and are visual cues  you are getting near the district. 

PUBLIC ART: STRATEGIES Temporary Public Art.  Imagine each visit to Grand Center  bringing different visual surprises,  inspiring you to walk around, explore  and interact with unique works of art  that can only be found here. 
Rebar, Bushwaffle

Thoughtbarn, A Chromatic Confluence

PUBLIC ART: STRATEGIES Art in Private Development.  Imagine new buildings in Grand  Center combining architectural  excellence with artistic excellence.

Whitney Cowing, Glashaus Canopy

PUBLIC ART: STRATEGIES Art Lab. Imagine Grand Center as the premiere  place where artists from around the  country come to prototype, test and  build big projects. 

Stormwater
…strategies are green

STORMWATER STRATEGIES

Porous Pavement Bio‐Filter Strips

Bump‐out Rain Garden 

Porous Alleys

Water Capture/Reuse Infill Roof Drainage

STORMWATER STRATEGIES
Porous Pavement System EXAMPLE: Washington Ave (West of Grand)
800 lineal feet – 70’ Section 2 ‐ 8’ wide porous parking lanes

Total Area Porous PVMT Total Storm Volume Volume Reduction

0.29 ac 175,000 cf 78,900 cf

STORMWATER STRATEGIES
Porous Alleys

STORMWATER STRATEGIES
Infill Roof Drainage

STORMWATER STRATEGIES Storm water collection opportunities

GRAND AVENUE  RAIN GARDENS
(north of VAMC)

GRANDEL SQUARE OLIVE/SPRING  GATEWAY PARK PERFORMANCE GREEN

TRIUMPH TRIANGLE

STORMWATER STRATEGIES Storm water collection opportunities Olive/ Spring Gateway Park 

Water collection and cleaning

Interactive play area

STORMWATER STRATEGIES Storm water collection opportunities Porous Pavement System/ Bump‐out Rain Gardens Grandel Square
1,100 lineal feet – 80’ Section Entire section porous pavement Bump‐out Bio‐Retention

Total Area Porous PVMT Total Storm Volume Volume Reduction

2.02 ac 275,000 cf 138,000 cf

STORMWATER STRATEGIES
Performance Green

Porous Paving or turf

Terraces  Circus Flora

Wayfinding
…is representative of its place …facilitates mobility

BRANDING, SIGNAGE & WAYFINDING OPPORTUNITIES

CURRENT SIGNAGE & BRANDED ELEMENTS

EXPANDED SIGNAGE SYSTEM CONCEPT

CROSS-EDUCATION KIOSK CONCEPT

GATEWAY SIGNAGE

GATEWAY SIGNAGE EXAMPLES

POLE BANNERS

POLE BANNER EXAMPLES

PEDESTRIAN-SCALED DIRECTIONAL SIGNAGE

PEDESTRIAN-SCALED DIRECTIONAL SIGNAGE EXAMPLES

SCULPTURAL SIGNAGE

SCULPTURAL SIGNAGE EXAMPLES

CROSS-EDUCATION KIOSK

CROSS-EDUCATION KIOSK EXAMPLES

GREAT STREETS INITIATIVE

Grand Center Master Plan
May 2013

WHAT’S NEXT? A common vision for Grand Center informs decisions The Final Plan: 4 to 8 Weeks  Documentation of feedback  Cost estimates  Phasing strategies and action agenda  On-line accessible report Realizing the Vision: 4 to 8 Years  Incremental implementation of properties  Refinement of the street plan  Phased improvement of the streets  Consistent effort to attract funding and tenants to the district

WAYS TO TELL US… Evaluation form Question and comment session Comment boards in the lobby Website comments www.grandcentergreatstreets.org

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