Meet Malaysia’s first homegrown MPV: The amazing new Proton Exora.

An ideal family vehicle conceptualized by Malaysians, designed for Malaysians, and realized by Malaysians. All to high standards in safety, technology, comfort and performance
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Perusahaan Otomobil Nasional Sdn.Bhd. 2009 Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

The Product Overview

Proton Internal Circulation Only

Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

71o

85o

Proton Internal Circulation Only

Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

Proton Internal Circulation Only

Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

PRODUCT OVERVIEW
COMFORT & PRACTICAL
• Generous space in it’s class, Seating comfortably fits full 7 adults (up to 188cm height) • Dual air-con blower units with 4 units rear ventilator – whole cabin distribution efficiency • Equipped with Intelligent Electronic Body Control Module (BCM), where all basic / standard body functions of a car are controlled by one integrated control module, hence, offer interesting & value added features to customer.

SAFETY
• Strong body structure / European, Australia & Gulf crash standard compliances with at least 4star EuroNCAP achievement compare to Avanza, Innova and Livina • Body Strength optimized through sensitivity analysis and effective design case study analysis – dynamic and static stiffness – increase stability, excellent ride & handling • Dual front airbags & seat belts with pre-tensioners – standard for all models • Anti Braking System (ABS) + Electronic Braking Distribution (EBD) – standard for all models

ADVANCED TECHNOLOGY
• Extensive application High Strength Steel Application for lightweight and improvement of crash performance – bigger but lighter in its class • Hybrid Plastic Front End Module to improve fitting accuracy, eases in assembly and significant weight reduction (First in Malaysia) • Hydroforming process subframe to improve frontal crash absorption, increase accuracy and lightweight (First in Malaysia)
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Size vs. Price – Bigger in size and Affordable
Price vs Area Mapping
Toyota Wish
160.0 150.0 (OTR Price : RM1,000) 140.0 130.0 120.0 RM156.9K RM153.8K RM147.8K RM140.2K RM130.2K

Volume mostly come from the entry level MPV

Honda Stream Nissan Serena

Nissan G. Livina
110.0 RM109.9K 100.0 90.0 80.0 70.0 60.0 6.00 6.50 RM62.0K RM96.8K RM109.8K RM109.9K

Toyota Innova
RM103.9K RM96.8K

Naza Ria

Toyota Avanza
RM77.1K

RM84.0K

Naza Citra

EXORA
RM75.9K RM69.9K

RM79.9K

7.00

7.50

8.00

8.50

Proton Internal Circulation Only

Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

9.50 9.00 (SIZE: O.A. length x O.A. width : ㎡)

Against Competitors - Bigger & Spacious
FEATURES
• Exterior Length • Exterior Width • Exterior Height • Wheelbase • Height • Wheelbase • Ground Clearance • Turning Radius • Interior Length • Interior Width • Interior Height • 1st Row Headroom • 2nd Row Headroom • 3rd Row Headroom • 1st Row Legroom • 2nd Row Legroom • 3 Row Legroom Proton Internal Circulation Only
rd

EXORA CPS
1380 1906 4592 1809 1691 2730 155 5.4

G.Livina 1.6
1245 1785 4420 1690 1590 2600 180 5.2 2600 1400 1208 992 980 855 835 680

Avanza 1.5
1120 1635 4150 1630 1695 2655 180 4.7 2455 1400 1260 992 988 902 800 760
* Based on Proton Internal data

EXTERIOR DIMENSIONS *

EXORA

INTERIOR DIMENSIONS * 2597 1480 1323 1039 1010 954 856 804

AVANZA

LIVINA

767 620 700 Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

Proton Internal Circulation Only

Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

EXORA Technology – Body Control Module
What is BCM?

Body Control Module
10 Controllers
Speed Chime
Flasher

1 Integrated controller

Timer

Alarm

FR/RR FOG cancellation

BCM

Wiper INT

Central Lock

Hazard

Buzzer

Defogger timer

BCM means that all basic/standard body functions of a car will be controlled by one integrated control module. Normally used on high end models such as Camry, BMW (I-Drive) and Mercedes, Nissan Sylphy.

Advantages of BCM More value added features As a selling point to customer. Improve productivity Cost reduction, Cost efficiency
Proton Internal Circulation Only

Additional features ability Reduce total components Reduce weight Diagnostic ability

Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009

Body Control Module Features in EXORA
SAFETY
1. Lane change flashing tap switch once flash 3 times: easy during lane change. 2. Hazard on deceleration Sudden braking at vehicle speed >96 km/h will activate hazard light. Purposely for safety. 3. Driver door only unlock – In driver door unlock mode, push unlock button 1st time will only unlock driver door. 2nd time push unlock, will unlock all doors. 4. Actuator over heating protection (after 30 times consecutive operation lock/unlock, actuator will prevent any more operation. 5. Auto unlock the door after key removed from key cylinder. 6. Auto room lamp ON after key transmitter disarmed for the period of 30s. 7. Door open warning if vehicle reach speed >7km/h and any door still ajar. 8. Auto unlock during vehicle crash with hazard – command send to BCM from airbag control unit.

SECURITY
1. Vehicle alarm system to monitor and activate vehicle horn incase of any possible illegal intrusion. 2. Driver door only unlock – In driver door unlock mode, push unlock button 1st time will only unlock driver door. 2nd time push unlock, will unlock all doors.

COMFORT

1. Battery saver for all room lamps, luggage and key ring illumination: in-case of driver forgot to switch OFF room lamp switch. 2. Dimming (in/out) for room lamp 3. Front & rear wiper drip wiping: operation during wash + wipe to remove excess water: 4. Alarm history for all 7 inputs: doors, hood and trunk will produce history incase of any 3. Auto unlock during vehicle crash with intrusion. hazard – command send to BCM from 5. Auto rear wiper wiping during reverse gear airbag control unit. SAFETY engage if front wiper ON: automatic wipe on 4. Remote key transmitter function: rear glass. switch unlock mode between driver 6. Rear wiper mode follow front wiper mode. door unlock and all door unlock. 7. Room lamp ON after key disarm for 30s. Method: push lock + unlock button for 2s, mode will swap. 8. Remote key function: vehicle search – push lock button twice within short time. 5. Vehicle reminder if rear door not fully closed after remote key 9. Transmitter key LED battery level indicate transmitter lock command sent. at meter combination LCD display. 6. Remote command inhibit if any of 10.Front wiper change mode from low speed to front door not fully closed during key INT when vehicle move and fully stop such as transmitter lock command sent. at traffic light. 7. Auto lock after vehicle speed 11.Programmable front wiper INT (1s 25s) reached 20km/h. default 4.5s: change of intermittent mode depends on rain amount. 12.Follow home lamp: guide in the dark. Operation; within 20 minutes after ignition off, HIGH TECH FEATURES AT AFFORDABLE PRICE manually switch ON-OFF the lighting switch to tail/headlamp within 2s. Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009 Proton Internal Circulation Only

EXORA Performance vs. Competitors

1.6 CamPro CPS
…sufficient power! Better power than competitors
Model Capacity POWER Proton Exora 1.6 CPS 125hp/ 92kW @6500rpm 150Nm @4500rpm Nissan Livina 1.6 104hp/ 77kW @5200rpm 150Nm @4400rpm Toyota Avanza 1.5 108hp/ 80kW @6000rpm 141Nm @4400rpm Toyota Innova 2.0 134hp/ 100kW @5600rpm 182Nm @4000rpm Ref: CamPro 1.6 AFM 1.6 IAFM 110hp/ 82kW @6000rpm 148Nm @4000rpm

TORQUE

Power / 88.0bhp/tan 83.5bhp/ton 96.4bhp/ton 85.1bhp/ton Weight @1120kg @ 1575kg @1245kg @ 1422kg Ratio Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009 Proton Internal Circulation Only

* Based on Proton Internal data

EXORA – Safest cabin with global standard
BEST OCCUPANT CABIN INTEGRITY FOR VARIOUS CRASH CONDITION

Front strength Overall > 30% better than regulation requirement Benefit : Increase energy absorbance during crash event

Roof strength Structural deformation :> 75% better than regulation requirement Benefit : Increase survival space in event of rollover crash Side strength • Structural Loading : > 45% better than regulation requirement • Structural Deformation : > 35% better than regulation requirement Benefit : Increase survival space in event of side crash

*The above photos shown are based on actual crash regulation tests

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EXORA – Structural Strength
Hybrid Plastic Front End Module (frontal crash absorption & lightweight)

Torsion stiffness Overall, the highest among competitors.

Hydroforming process subframe (lightweight and accuracy)

Bending Stiffness Overall, among the highest in the Proton range and competitors.

Benefits : • Contributes to better vehicle control, ride and handling especially during braking and negotiating corners. • Less body response to suspension movement contributes to vehicle control which leads to greater security feeling. • Better protection to occupant due to stronger body shell.
Proton Internal Circulation Only Perusahaan Otomobil Nasional Sdn.Bhd. Copyright 2009
* Based on Proton Internal data

Amaze = Rich with features Amaze = Affordable price tag Amaze = Enhances family lifestyle

Proton Internal Circulation Only

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