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Assignment File

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Assignment 2 (TMA2)
Date due: 25 July 2013 Length: You should answer two questions from this assignment. The answers for Question 1 and Question 2 will each be worth 50% of the marks. The total length of your answers to this assignment should not exceed 1,000 words. (To gain high marks, you should make your answers close to the expected lengths. Answers deviating significantly from the expected lengths will lose marks.)

For this assignment you should produce and submit a letter and a memo which you have taken through the three steps of the writing process outlined in Unit 3. By completing this assignment and reading your tutor’s comments carefully, you will be preparing yourself for the examination. Remember: a b You are expected to apply the concepts you have studied in this course. You should write your own answers appropriate to the situations given, and you should be careful about plagiarism. (You may want to read again the paragraphs on plagiarism at the beginning of this Assignment File.)

Note: Answer both Question 1 and Question 2.

Question 1 (50 marks)
Established in 1940, Yellow River (Holding) Limited (YRH) is one of the leading Hong Kong based multi-national conglomerates. As a strong advocate of corporate social responsibility, YRH always encourages its employees to participate in charity work. Recently, YRH has decided to allow its full-time employees to spend one hour of ‘charity’ time for every 44 hours they work. Employees will be paid for this hour if they decide to participate. They can volunteer one hour every week, two hours every other week, and so on. The volunteer hours cannot be carried forward from one month to the next; they must be used each month. Department heads, however, are responsible for ensuring that essential business services are covered during business hours. The programme starts on 1 September 2013. Fargo Lee, Human Resources Manager, decides to write a memo to YRH employees announcing the programme. In the memo, he needs to tell the employees the procedure of taking the volunteer time. He also needs to encourage YRH employees to participate in the programme. Assume that you are Fargo Lee. Write the memo, using an appropriate format, and assuming that you are using plain paper. You need to invent further details to make the memo sufficiently informative and logical.

) You should submit • • Your communication objective. (In writing your letter. you should find Unit 4 of the course material useful. there is a note printed on the product warning against the use of the shade in areas of high humidity. She recently noticed that the colour of the shades began to fade. using an appropriate format. which we recommend you to follow. in Unit 3 of the course material. . you will gain no marks by merely copying wording from the question into your answer. the Customer Service Manager of Sweet Home. Recently. There is a detailed guide to the writing process. (In writing your memo. In fact. She wanted to have a refund because of the poorquality shades that Sweet Home sells. There is a detailed guide to the writing process. you will gain no marks by merely copying wording from the question into your answer. Owen investigates the complaint and finds that the model of shades that Mrs Smith bought is not made for bathroom use. received a complaint letter from Mrs Lydia Smith.2 BUS B103 English and Communications for Business I Remember. in Unit 3 of the course material. The final version of your memo (no more than 500 words). In his investigation. which we recommend you to follow. Write an adjustment letter to Mrs Lydia Smith. functional home furnishing products at reasonable prices. he decides to refund her even though she misused the product. Owen also finds that Mrs Smith has been a loyal customer for many years. The final version of your letter (no more than 500 words). The company takes pride in its commitment to excellent customer service and has built a reputation for providing innovative designs to meet its customers’ needs and preferences. and assuming that you are using plain paper. Owen Chan. Remember. Question 2 (50 marks) Sweet Home is a home product company offering a wide range of welldesigned. Assume you are Owen Chan. Mrs Smith bought two pairs of B-Bath pleated fabric shades for her bathroom windows three months ago. You need to invent further details to make the letter sufficiently informative and logical. a customer.) You should submit • • Your communication objective. Therefore. you should find Unit 5 of the course material useful.

• • • • .Assignment File 3 Checklist for Assignment 2 Have you answered Question 1 and Question 2? Have you proofread your work carefully? If you send the assignment to your tutor by post: Have you correctly filled in all parts of the TMA form and attached it to your assignment? Have you put enough postage on your assignment to get it delivered to your tutor? Have you included a stamped acknowledgement card? Have you posted your assignment to your tutor’s correct address at least three days before the due date? If you send the assignment to your tutor by online submission: Have you named your file properly? Have you submitted your assignment online through the Online Learning Environment (OLE). not by email? How this assignment will be assessed For both parts of this assignment you will gain marks for: • demonstrating that you can apply what you have learned so far about the relevant theory and business writing fundamentals to a practical situation your selection of information for your answers how well you have organized your answers good presentation and acceptable length good English.