End-user QoS What, why and how

Dr. Henrik Christiansen, CTO CommWyse A/S, Denmark Henrik.christiansen@commwyse.com
3G optimization – Rome – March 28th – March 30th, 2006

Motivation
• Data services – new opportunities • Everybody wants optimum QoE
• What is QoE? • How to measure QoE? • What to do?

• 3G threats
• Competing technologies -Wimax, WLAN, EDGE

• Services must work from day one • What tools do operators need?

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A quick test • Can you answer these questions? • What will be the impact on existing services when: • Traffic increases? • A new service is added? • The QoS configuration is changed? • … and how will that impact your business? 3 .

Presentation overview • The main challenge • Application level QoS • What it is • How to measure it • Use of simulation • Case studies • Summary and conclusions 4 .

The main challenge • Planning • Meet requirements: cost. multi-datarate network 5 . capacity • Coverage / capacity interlinked Cost Coverage Quality Capacity • Multiple services and QoS • Planning per service • Variable bit rates • Multiple QoS classes Main challenge: Planning a multi-service. quality. coverage.

Application level QoS .KPIs Mismatch • This is what your customers see • QoSEE – end-to-end / end-user experienced • Subjective • Interesting for a group of users • Not interesting for a single test user • Average user / average commuter / average teenager • 90 % fractile 6 .QoE • Quality of experience • Users’ point of view: experienced QoS • Operator’s point of view: technology .

End-to-end RANAP RANAP 7 .

What impacts QoE ? • • • • • • The user(s) Handset Protocol settings Device configs Network dimensioning Application usage 8 .

Application differences • • • • • Request / response pattern Protocol overhead Chattiness Message sizes Inter request times QoE depends on the application: Application type and usage must be taken into account 9 .

Optimizing QoE • Optimize what? • Optimum QoE means • • • • Happier users? More revenue? Better KPIs? More customers? • The big question is: How to measure application level QoS 10 .

A holistic view on networks Be proactive! Let QoS drive planning & optimization efforts 11 .

Discrete event simulation • Represents everything that happens to a packet as one event – skips periods where nothing happens • Simulation approach • • • • • Set goal – must be specific Set up scenario Run simulation(s) Analyze / interpret results Reiterate if goal is not reached 12 .

Case studies • A QoE view on networks by using advanced protocol simulation • What is the impact of adding streaming users? • Specific goal: how many streaming users can be added if the response time for 90% of a group of web browsing business users may not increase by more than 20%? 13 .

4 0 .8 0 .impact on existing services CDF of service response times 1 0 .1 0 0 5 10 15 20 25 With existing services only After deploying new service 14 .9 0 .3 0 .5 0 .2 0 .Adding a new service .7 0 .6 0 .

5 3 2.5 0 2 3 4 5 6 Number of streaming users addded 15 90 % of selected group 20 % 80 % of selected group .5 1 0.5 2 1.QoE driven planning Response time (seconds) 3.

UMTS • QoS enabled • • • • Service classes Prioritization Packet scheduling RRM algorithms These handles must be set correctly in order for the services to work as expected • Other • Soft handover • Radio planning • Need for isolation between cells 16 .

Analysing QoS • Multi service networks • QoS goal: preferential treatment of some services • Multiple service classes • with / without delay guarantees • Optimizing QoE • Improvement of service • Deterioration of other services 17 .

4 0.6 0.3 0.2 0.8 0.7 0.7 0.3 0.5 0.8 0.1 0 0 1 2 3 4 5 6 E-mail service 1 0.5 0.6 0.4 0.QoS differentiation Web service 1 0.9 0.9 0.2 0.1 0 0 1 2 3 4 5 6 CDF of service response times CDF of service response times All services in same class Web higher priority than e-mail 18 .

1 0 0 5 QoE target 10 15 20 25 light load medium load heavy load 19 .4 0.2 0.5 0.8 0.7 0.Impact of traffic growth CDF of service response times 1 0.6 0.3 0.9 0.

Use QoE as the optimization target • QoE is complex • Measurements and network counters tell you about today and yesterday – but what about tomorrow? • QoE can be easily predicted by using simulation • QoE impacts your users…and your business 20 .

Conclusions • QoSEE for the typical user is important • A holistic view is required • • • • • • • • A suite of tools – one view each Combined they provide the full view Different parts of the organization – one view each United they provide the full view • Simulation can predict QoSEE is reproducible delivers a controlled environment Is the missing link between network parameters and end-to-end QoS • Is one of the required tools to give the holistic view 21 .

commwyse.com – anytime! 22 .Thanks! • Visit our booth during the conference • Visit: www.