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TO – Ms. Neha BY – Mahima Sharma 50081 Priansha Periwal 50116 BBS 3 HR
CULTURAL DIVERSITY AMONG
Regardless of who you are or what you have been, you can be what you want toyou be.have – W.been, Clement Stone Regardless of who you are or what you can be what you want
to be. – W. Clement Stone
We owe a great many thanks to a great many people who helped and supported us during the project. The project ―CULTURAL DIVERSITY AMONG ENTREPRENEURS‖ focuses on understanding the diversity that exists among the newly emerged breed of entrepreneurs.We made an effort to understand how people from completely different backgrounds and ways of life, but with a common drive to prove their mettle, end up being their own masters. Our deepest thanks to our college professor, Ms. Neha , who acted as a constant guide and mentor in the process of drafting of this project. We would also like to acknowledge the support and enthusiasm shown by our batch mates. We would also extend a heartfelt thanks to our family and well wishers without whom this project would have been a distant dream.
Group membersMahima Sharma 50081 Priansha Periwal 50116
TABLE OF CONTENTS
OBJECTIVES INTRODUCTION YOUNG ENTREPRENEURS King Sidharth Farhad Acidwalla WOMEN ENTREPRENEURS Kiran Mazumdar Shaw Ekta Kapoor MINORITY ENTREPRENEURS Oprah Winfrey SOCIAL ENTREPRENEURS Verghese Kurein Mohammad Yunus GREEN ENTREPRENEURS Pramod Chaudhari COLLEGE DROPOUTS Subhash chandra goel Azim premji CONCLUSION BIBLIOGRAPHY
To examine the cases of various entrepreneurs belonging to the same genre and analysing the similarities and differences that they shared. To individually analyze the journey of each entrepreneur to understand his/her idea and creativity at work and how he/she fought against the odds. .OBJECTIVES To study the cultural diversity existing among entrepreneurs and to analyse how people from completely diverse backgrounds can share a zeal to be their own bosses.
.INTRODUCTION If it really was a no-brainer to make it on your own in business there'd be millions of no-brained. the process of exploring the opportunities in the market place and arranging resources required to exploit these opportunities for long term gain. and otherwise dubiously brained individuals quitting their day jobs and hanging out their own shingles. It may be distinguished as an ability to take risk independently to make utmost earnings in the market. Thus it is a risk of business enterprise. Entrepreneurship is all about the pursuit of opportunity without regard to resources currently controlled. Nobody would be left to round out the workforce and execute the business plan. It is the process of planning. harebrained. organizing. It is a creative and innovative skill and adapting response to environment. opportunities and assuming. In general. Entrepreneurship is thus. entrepreneurs can make decisions quickly and change direction in response to a new opportunity or threat. Agility and the ability to respond quickly to change are seen by many as the key advantages that entrepreneurial businesses have over their more traditional multinational competitors.
minority. There have been differences in opinion about their contribution. diversity is the hallmark for entrepreneurship. they have a greater importance in entrepreneurial activity than their relative importance by population might indicate. . The diverse mix of people who make up the rich fabric of entrepreneurship include young. green entrepreneurs and many more. Such entrepreneurs are catalysts for cultural innovation through their enterprises. immigrant. despite operating in inner city environments that might have limited resources and markets. however. The demographic importance of ethnic minorities tells. women. social.Cultural Diversity Among Entrepreneurs Virtually anyone can become an entrepreneur. Infact. corporate drop-outs. Culturally diverse entrepreneurship creates cultural value and economic wealth. Some ethnic minority groups have high rates of participation in entrepreneurship. self-determination and cultural diversity in communities across the globe.
‖ CULTURAL ACCEPTANCE Entrepreneurship as a viable career option is definitely a new trend in India. youngsters from around the world can choose to be their own boss and dig for their own answers. If anything. the trend towards young entrepreneurship is on a significant increase. which looks to spread the joy of reading to school children around the city. If we cannot answer our own problems. it would be that scalability makes all the difference between an entrepreneur and a small business owner. The earlier you start. puts it ―There are more start-ups today than ever before. entrepreneurs seem to be the emerging trend in youth employment and for good reason.” – Emil Motycka THE TREND Increasingly. these people are all set to provide answers to problems they believe exist.It would help if people realise entrepreneurship isn‘t a ‗cool‘ tag to flaunt. one that will pay the bills on time.It is a question of finding solutions to a problem that moves you enough. Economic backgrounds are also at play and gender bias exists but women are equally aware and are tapping the opportunities that come their way. Don‘t start-up until you are ready to face the challenges. without sitting back expecting solutions to emerge out of thin air. The traditional rejection of entrepreneurship can be blamed on a ―lack of discipline and a fear of failure. Still in their teens and fresh to face the world. the more time you have to mess up. Whether it be in Russia or India. the one thing that young entrepreneurs from around the world seem to agree upon is that entrepreneurship is a way of life. As more and more people embrace the opportunity of creating their own payrolls.‖A main factor in encouraging entrepreneurship is how one‘s culture accepts failure and risk taking. As Naresh Ram of ‗Book Lovers‘ Program for Schools‘. While Julia claims it is a way to see the world. Our traditional understandings of success and well-being have always been undeniably linked with finding a ―stable‖ job. you should have started yesterday.‖ If there was one mindset change that should happen. It has a direct impact on whether people will start up or not.‖ Whether it is because of the influx of information or the ease of reaching out to the global village. today. We live in exciting times. who will? .YOUNG ENTREPRENEURS “Start today. Naresh believes success follows only if you give it everything.Yet. not tomorrow. youngsters are accepting the possibility that being on a payroll is not the only way to go.
magazine publisher. . Lastly. and he‘s organizing a conference for teenagers called Createens. even more pointing East. author. but – like many young entrepreneurs – he‘s never content working on just one thing. 18 THE OUTLAW ENTREPRENEUR King is a speaker. blogging. mother of mine? What do you think. It will give young people an opportunity to learn about entrepreneurship. They would make tickets and charge an entry fee. rad dude. then award little prizes to whoever won. and more from world-wide experts. Sidharth‘s first business was a big success.KING SIDHARTH. A lot of people get caught up asking. King Sidharth has just graduated from high school and he has already made a name for himself as one of India‘s top young entrepreneurs. In his own words…. ten people pointing you North.us). King is organizing a conference for teenagers called Createens. Where are you going to go? Go with yourself. His primary work is in website development and design (see websites like MeditationRocks. blogging. Your point of view is unique in the world. King Sidharth and a few friends began organizing events and competitions for other children. Q: WHAT IS THE SINGLE MOST IMPORTANT REASON FOR YOUR SUCCESS? A: I keep everybody out of the equation and follow my own inner calling. and more from world-wide experts. ―What do you think.As an 11-year-old growing up in a backward sector Northern India. It will give young people an opportunity to learn about entrepreneurship. father of mine?‖ But there are a thousand different people and you‘re going to get a thousand different responses: somebody pointing you South. He‘s also developing a movie that peeks into the lives of ten young entrepreneurs (―Friendz: The Movie‖). Seven years later. In an area where there wasn‘t much else to do. King is also a speaker on topics of entrepreneurship and spirituality. THE START . He‘s currently writing an emagazine for teens (Friendz) and a book about the intersection of spirituality and science (Bhagvad Gita & the Law of Attraction).
I want to make it a platform for teenagers to know that there is nothing better than following their own passion. Creation is never complete. You‘re not going to find the real entrepreneurs in universities or online courses. Entrepreneurship is never about playing it safe. Trust in that. LML has vanished from the market. the faster you grow. They are street-smart people. that was the only scooter you could get. it will keep on changing. Come to India. If you are writing a blog post. It‘s not for you. They know how to sell. They do it themselves. they might ask you how they could improve it. ―I‘m here. Q: ANYTHING ELSE YOU WOULD LIKE TO ADD? A: When you start out. Either you will find them as drop-outs or you will find them in the places least expected. They never ask you how their home page should look like. So. keep on fine-tuning. then it has every means to fulfill it. If you do that. and be happy. then you might ask for advice on minor things. ―Why don‘t you be happy in the first place?‖ Then you don‘t need the degree and you don‘t need the job.When you‘re done with your vision. not what they think. All you have to figure out to begin with is what you want to do and just get started with it. You can‘t. good money. For years. you will realize that a blog post is never perfect. If this universe inspired an idea in you. it is still evolving and it always will be evolving. If you want to play it safe. Every other company in India was doing just that. whatever project you‘re working on. They can sell you your own shoes in two minutes. The rest will come. your business is going to be dead. The secret is to keep on changing. The best scooter in India was Bajaj LML. But they didn‘t do any research and they didn‘t fine-tune their product. follow what you think out of it. As you move on with your life. you will realize that design is never complete. Take Google and Yahoo. But. So. Go to the streets. Life is not for you. Then later. The magazine is a place where teenagers can be themselves. You can‘t sit on a breakfast table one morning and write out your life plan. My vision of the wheel is unique. I better play this safe because this is the only life I‘ve got. Life is about . I better get in the rat race that everyone has tried and tested. If you‘re a designer. Google is the best company in the world. The more you improve. You have to strike a balance. The majority of India thinks. That‘s the reason I started Friendz in the first place. you don‘t have to figure out all of the answers before you get started. You can be happy now and then you can do anything you want. Q: WHY DO YOU CALL YOURSELF AN OUTLAW IN INDIA? A: I consider myself an outlaw because I refuse to follow a given pattern. They never ask you anything – and that is really behind their success. These two are different perspectives of solving the same problem: finding content on the internet. Google doesn‘t give a darn. I ask them. But even after asking people. the secret to a bigger business is not finding the perfect plan and sticking to it. I saw talented people wasting their time with work and trying to score marks in exams when they could do so much more.‖ How many students in your own class are really interested in enterprising? Are 90% of them just there for the degree? They want to get a good job so that they can get a good life. Yahoo keeps on listening to people. Life is never about playing it safe. Today. Keep on finetuning. realize that you don‘t have to figure everything out about it in the first place. I’m going to reinvent the wheel. please close this book and go to sleep.
Be yourself. nothing else will do. marketing. That’s behind every entrepreneur. he borrowed $10 from his parents to buy his first domain name. marketing. Each took his achievement to another level and the appreciations left him humble. or your business?‖ It‘s because they love changing it and they love how it all comes to form. your product. playing Playstation. and playing the guitar. and branding. Many similar ventures followed. Q: WHAT IS THE SINGLE MOST IMPORTANT REASON FOR YOUR SUCCESS? . He began building a web community devoted to aviation and aeromodeling. while studying finance at India‘s prestigious H. ―What makes you so passionate about your blog. In his own words…. It is just over a year old but it has clients and a full fledged team of developers.R. and branding. Farrhad has launched Rockstah Media. watching movies. a cutting-edge company devoted to web development. Farrhad is planning to continue running Rockstah Media. reading. In his free time. advertisement.playing it fun. THE START . Farrhad is responsible for taking care of the clients and guiding the creative team to success. 16 TOP YOUNG INDIAN ENTREPRENEUR Farrhad has launched Rockstah Media. selling the site for far. If you go and ask. At 16. Farrhad enjoys hanging out with friends. far more than his initial $10 investment. The website took off and eventually Farrhad decided to move on.” FARRHAD ACIDWALLA.When Farrhad Acidwalla was in the eighth grade. This motivated him to offer his work under the name of his company. designers and market strategists spread across the globe. designers and market strategists spread across the globe. As the CEO and founder. I learned how to spell it [laughs]. KING SIDHARTH’S QUOTE “It was just one year ago that I realized that what I was doing was entrepreneurship. a cutting-edge company devoted to web development. College of Commerce & Economics. Since. Just two weeks ago. It is just over a year old but it has clients and a full fledged team of developers. advertisement.
Business is something that’s never certain. then you can think about what‘s going to happen next. I think a few de grees to your credit sure feels good. But one thing that I learned from my mom is to never try to copy anyone. I put my vision to test. College takes a lot of time. Once you take the leap. We learn from glory and from our own failures too. Construct your own success with total confidence. Q: YOU HAVE A SUCCESSFUL AND GROWING COMPANY. it‘s going to help you analyze challenges and deal with them. You need to diversify and be innovative all the time. Yes I get inspired by those who had the vision and the guts to give it a shape. But while formal education will make you a living. your business can thrive while you‘re in college. self education will make you a fortune. Q: ANYTHING ELSE YOU WOULD LIKE TO ADD? A: For young entrepreneurs. it shouldn’t intoxicate you. But. That first step is the most important thing. My team has always supported me and my parents have always given me solid. You shouldn‘t lose focus and get intoxicated with success. There are lots of things to do in life. Follow your vision and have your ethics in place.A: I’ve never sat on an idea. If I get something. I would say one thing: even if you get success early. But. I know I can put the things I learn in college to use in my business. YET YOU’VE DECIDED TO STAY IN COLLEGE. If you learn and make efforts to manage your time properly and if you have a proper business set up. It‘s not just about making money. I know there is a view that structured learning is not needed. I act on it. if you have your education in place. I love to read success stories as they teach you that failing is a part of the process and one must not deter. a journey of a thousand miles starts with one step. There are miles to go. FARRHAD ACIDWALLA’S TOP QUOTE “Failures are the stepping stones to success. Think of your own thing and move forward with that. the larger the need to pave your path with skill and confidence. The larger the vision. Business is all about taking the leap. self education is crucial. WHY? A: Education never goes to waste. Look straight at the path you have paved. There are many in the field and each have their own way and strategies. I feel that education can never harm you and one can put it to use in more ways than one. Plus. I definitely haven‘t done all of this on my own. there’s always a risk. I love to conceptualize and illustrate and the teams effort in creating awesomeness means a lot. If you want to really learn something and make something of yourself. Never look left or right. unconditional support and that‘s what I appreciate the most.” . but I have my like minded team who can make up for me at any given moment.
women-owned businesses generate $1. It appears that much of the push behind the increase in women-owned businesses is the desire for independence—in large numbers. perhaps the most notable trend has been the rapid growth in the number of women-owned businesses. but they still face a variety of obstacles in terms of opportunities for career advancement. As the figures indicate. Thus. One out of eleven women owns her own business and is responsible for employing one out of seven workers.‖ As women gain more economic power through the success of their own business ventures. The ―Pull‖ Exerted by This Trend Women entrepreneurs are bringing a fresh perspective to the business world. three quarters of women-owned businesses are those wherein women own a majority share. and telecommuting have reshaped the marketplace. In fact. According to the Center for Women‘s Business Research (2011). many women have been able to channel their drive for success into starting and running their own businesses.entrepreneurship has become a very viable option for women. In many ways. Women-owned businesses employ 13 million workers. restructuring. . they will exert greater influences on the financial.” ~Diane Mariechild The business landscape is always changing—technological advances. women have chosen entrepreneurism as their route to financial freedom. Within her is the power to create. nurture and transform. The ideas generated by this dynamic force translate into innovations in the marketplace that benefit both other businesses and individual consumers. additional statistics from the Center for Women‘s Business Research reveal impressive gains for women in the marketplace: An estimated 10.9 trillion in sales. The ―Push‖ Behind the Numbers What‘s driving these significant numbers? Women have made remarkable progress in the workplace. we are a society in which ―money talks. and political institutions that will shape the future for all of us.1 million companies are owned by women. social. Although these improvements have a great impact on our working environment.WOMEN ENTREPRENEURS “A woman is the full circle. which creates a new generation of inspirational role models. corporate downsizing. and each year.
she also established two subsidiaries: Syngene (1994) to provide development support services for discovery research. Kiran Mazumdar Shaw founded Biocon India in collaboration with Biocon Chemicals Limited. in Zoology from Bangalore University in 1973.Sc.2100 crores. Today Biocon is recognized as India‘s pioneering biotech enterprise. That was the time nobody was even talking about biotechnology. Government of India also felicitated her with Padmashri(1989) and Padma Bhushan (2005). she became India. Under Kiran‘s stewardship Biocon transformed from an industrial enzyme company to an integrated biopharmaceutical company with strategic research initiatives. Best Woman Entrepreneur . She was born on March 23. . with a capital of Rs. she joined as a Trianee Manager with Biocon Biochemicals Limited in Ireland. Post IPO . She had her schooling at Bishop Cotton Girls School and Mount Carmel College at Bangalore. She is also on the Forbes list of the world's 100 most powerful women. Kiran held close to 40% of the stock of the company and was regarded as India‘s richest woman with an estimated worth of Rs. Today. In 2004. it is because of her determination. Biocon‘s initial operation was to extract an enzyme from papaya. Kiran Mazumdar Shaw started her professional career as a trainee brewer in Carlton & United Beverages in 1974. etc. Biocon came up with an IPO and the issue was over-subscribed by over 30 times. Later. She was recently named among Time magazine's 100 most influential people in the world. Model Employer . She started Biocon in 1978 to manufacture enzymes because she didn't get a job as a brewer after getting herself trained in Australia.10000. she went to Ballarat University in Melbourne. She has been awarded the Padma Shri in 1989 and the Padma Bhushan in 2005 by the Government of India. The Financial Times listed her in the top 50 women in the world. self confidence and courage. Leading Exporter . Technology Pioneer . 1953 in Bangalore. If today she is one of the most successful entrepreneurs in the world. her achievements are unparalleled. In 2004. Thse include ET Businesswoman of the Year . Australia and qualified as a master brewer. Banks were hesitant to give loan to her as biotechnology was a totally new field at that pouint of time and she was a woman entrepreneur. In 1978. which was a rare phenomenon.s richest woman. Kiran Mazumdar Shaw is a recipient of several prestigious awards. and Clinigene (2000) to cater to clinical development services. Ernst & Young‘s Entrepreneur of the Year Award for Life Sciences & Healthcare. In the same year. She initially faced many problems regarding funds for her business. Inida‘s biggest Biotechnology company. After completing her B.KIRAN MAZUMDAR SHAW The story of Kiran Mazumdar-Shaw is one of grit. Outstanding Citizen . Kiran Mzaumdar Shaw is the Chairman & Managing Director of Biocon Ltd.
That is what the journey has been about. They would rather we only imitate. Have you at any point in your journey of 33 years. it was that way. 'let me start a new sector based on biotech and R&D and see how big I can make this business'. Pioneering companies always try out new things and experiment with new concepts and new things. It is only then one gets the perspective of how big the organisation is today. they take it with a pinch of salt. . When you are a pioneer. I also started dreaming bigger and bigger. I don't know whether I can call myself a visionary.000? It is always nice to reflect on how one started. When I didn't get a job (as a brewer). Today. With big dreams? Yes. How was it for you when you decided to focus on R&D? I have read that investors were not willing to back you.Basically there is a lot of scepticism in this country -.both from the investor community and from the government itself.I was excited about that as a scientist.In her own words…. Nobody even understood what biotechnology was 33 years ago. I was quite happy to run a business that is equivalent to a job. you start dreaming big. when you start off. every entrepreneur wants to succeed and has a big dream.Once you start succeeding. I had actually wanted to take up a career and a job. They don't want to invest in research as they see it as a risky area. investors are very sceptical about what Biocon can do. I would say my dream also grew big like the company. This is something one never imagined possible. about entrepreneurs taking small steps. Initially you never think about the big dream. but when you started nobody was even talking about it. They have a lot of confidence in our imitative generics and bio-similar strategy.Every time we say innovation. It is like. I only had a small dream. That is the way it started off. What was the small dream you had? My small dream when I started was about starting a biotech company which was a pioneering concept. It was about running an R&D based business.This dream was because of a rebound. your dreams are very small. For me.I think when you look at how it started and how the organisation is today. looked back on the day you started Biocon in a rented garage with a capital of Rs 10... So. I was excited about the whole concept of biotechnology.It is a very nostalgic feeling because it makes you realise that there are such enormous possibilities to get started. biotechnology is the one of the most happening fields. as a small dream. you don't know how big it can grow.As I stared building the company. Even today. So. I didn't know what was in store because I had nothing to benchmark myself against. you were like a visionary. you feel wonderful. You just want to survive and make sure that your business stays afloat.
‖ .‖ On Innovation: ―Innovation is meaningful only if can be translated to commercial use. risk taking is an act of intelligence and not bravado. India has huge challenges. I think it stems from lack of self confidence. On Risk-taking: ―Entrepreneurs are inherent risk-takers. Always think of how you can make it better. How does Biocon Chief Kiran Mazumdar Shaw define her entrepreneurial journey? ―It is a journey from failure to failure. who is heading a manufacturing entity. It is important to learn how to manage these risks and mitigate these risks.In India. we need to see more entrepreneurs handling big businesses. After succeeding. Once you ask ―Why not?‖. I never looked at myself as a woman entrepreneur because I was always painted as a very different breed of entrepreneur.‖ said Kiran. That is a good sign.There are lots of executives but not many taking leadership roles. What would be your advice to young entrepreneurs? First and foremost.‖ On challenging status quo: ―Never accept that what worked before will work again. I want to tell them that there are no short-cuts to success. Yes. Kiran shared her thoughts on some of the key aspects of entrepreneurship. But you don‘t give up because you want new answers. So as a pioneer. because these are people who believe they can transform. That is why I feel excited to see women like Mallika Srinivasan (CEO of Tractors and Farm Equipment). you will discover powerful answers. Entrepreneurship is the only job multiplier.‖ On her experience: ―Biotech is choked with regulations. I don't think anyone today sees me as a woman entrepreneur. It is heartening to see family businesses are encouraging their daughters which was not so in the past. Why do you think there are not many successful woman entrepreneurs? We see many women entrepreneurs today when it comes to small businesses. I am in a very different field. It is heartening to see so many new ideas. In an inspiring talk. Innovation is not about ideating. which offers us huge opportunities to innovate. Ideating is only the starting point. I encourage young entrepreneurs because I feel India can grow only through entrepreneurship.As a woman entrepreneur. and succeeding in the end. I was a woman entrepreneur and a biotech pioneer. But where we do not see many success stories is in large businesses. there are so many opportunities for young people to start businesses. That has to change. you want to find that one drug that can cure fatal cancers. I have been treated very differently. how has it been for you? Basically. However.I had the challenges as a pioneer and I never looked at the challenges as a woman entrepreneur. and any new drug development comes with huge risks and high failure rates.Most women feel that they have limitations and they are not cut out to hold such large businesses. I was unique in many ways.
she tried to enter the ranks of Kailash Surendranath. It was only around the year 2000. Balaji Telefilms. but none that left a major impact. How did she so successful as a woman entrepreneur and reach where she is today? A Modest Start For A Superstar’s Daughter Born in 1975 to Bollywood superstar. Hum Paanch. Kaahin Kissii Roz (2001). with picture quality previously unknown in the grainy realm of Doordarshan and other networks of the 90s. a vaguely nagging mother. Dhun Dhamaka (1996). but was reportedly unsuccessful. Kanyadaan (1999) was moderately popular. Ekta started up her production house. At the age of 17. Captain House (1998). and a host of others.000 hours of television content on the airwaves since the inception of Balaji Telefilms. Kabhii Sautan Kabhii Sahelii (2002). she also has 11 films under her belt as of 2011. While her soaps have been known to be over-the-top and indigestible at many points over the past two decades. Ekta Kapoor started off in the industry early.EKTA KAPOOR Ekta Kapoor has long held the title of the Queen of the Indian Television Industry. Jeetendra. in 1994. both launched in 2000. the ad/featurefilmmaker. and his wife Shobha. The Entrepreneur Over 80 distinct television programmes have been churned out of her production house across six different languages. with over 15.The early noughties of the new century saw the rise of shows that have left deep and lasting impacts on the Indian psyche. Her first six pilots and three filmed ventures were sadly failures. Kkusum (2001). Following her bachelor‘s degree in Commerce. Padosan (1998). a comedy about five sisters. andItihaas (1997-99). . The company plodded along through the 90s with such moderately well-faring television shows as Mano Ya Na Mano (1995). and under the advice and financial backing of her father. few can challenge the truth in her title. The K-phase: THE RISE . that Ekta managed to catch and ride the wave of satellite television revolution in India. have arguably been the most popular. but in 1995. to astounding results. it seemed – with other ―Kserials‖: Kalash(2001). Viewers were introduced to the soap opera in its most dramatic. with three more scheduled for release in the same year. intense form. Balaji Telefilms’ success skyrocketed – within just months. was a relative success. and their hapless father. Kyunki Saas Bhi Kabhi Bahu Thi and Kahaani Ghar Ghar Kii.
Notorious for her silence about her personal life.30. 2007 saw another popular and highly-grossing film. She has numerous awards under her belt from the television and film industry. Kyunki Saas Bhi Kabhi Bahu Thi. TRPs decreased to a massive extent for her landmark show. which starred her brother. a comedy. Ekta’s Big Screen Releases Although Ekta and Balaji Telefilms had already produced four films from 2001 to 2004. was among the highest-grossing films of the year. but ever the entrepreneur. All was not well though: the monopoly led to viewers at large being over-saturated. Shootout at Lokhandwala. Balaji Telefilms had something of a monopoly over Indian televisions with shows across all major networks and channels – and had diversified to the Tamil. kidnappings. another popular show.By 2008. grossing over 58 crore (albeit with mixed critical reception). The film grossed about 7 crore and garnered a lot of critical praise. Malayalam. Ekta took a bold chance two years later in 2010. 2010 also saw her other production.By 2005. the popularity of a number of her soaps began to decline. they were largely box office (and critical) bombs. a horror/romance fim released in 2011. THE DECLINE . A slew of cancellations followed that year: Kahaani Ghar Ghar Kii. Newer productions included Ragini MMS. with such plot devices as multiple deaths. While 2008 brought another box office bomb in EMI. by the time.000. the lights were dimmed. with an annual salary of Rs. Things had begun to seem grim well before 2008 though. Director and Member of the Shareholders Committee of Balaji Telefilms as well. Kannada. in a sense. The Woman Ekta is estimated to have a net worth of about 1. Ekta Kapoor. She had become. along with being named one of Asia’s Most Powerful Communicators by Asiaweek magazine. Tusshar Kapoor. and even reincarnations. 66. inspired by Martin Scorsese‘s Goodfellas. by this time. been played by a different actress than the one the show began with. . the show was taken off the air. The film. Ekta started to branch out Balaji Telefilms‘ influence in other spheres. Once Upon a Time in Mumbaai. we see only the professional. Kya Kool Hai Hum.32 crore rupees. which began in 2001. and Telugu sectors as well. to produce Dibakar Banerjee‘s highly-acclaimed Love Sex aur Dhoka. Around Ekta‘s shaky 2005 period in television came the surprise box office hit she produced. with Amitabh Bachchan and Sanjay Dutt in lead roles. While the lead character had. Joint Managing Director. her other pet project. inspirational figure with just the amount of flexibility required to adapt to the changing needs of her audience of nearly 20 years. which by this time was felt by the public at large overstretched and hard to digest. and Kasautii Zindagii Kay. business side of her—an impressive.
and within a year it was renamed The Oprah Winfrey Show. and is seen by an estimated 30 million viewers a week in the United States and is broadcast internationally in 111 countries.MINORITY ENTREPRENEURS “It doesn’t matter who you are.” ~Oprah Winfrey OPRAH WINFREY In a career filled with firsts and superlatives. garnering both Golden Globe and Oscar nominations. it had surpassed Donahue as the #1 local talk show. Inc. has won dozens of Emmys. She is also co-founder of Oxygen Media. She soon made the switch to doing talk shows. and online media. it entered national syndication and became the highest-rated talk show in TV history. Always. Entertainment Entrepreneur: Not content to work for somoeone else. such as 1998's Beloved. . and yet maintain a sense of humility and compassion we all should strive to achieve. Broadcasting Pioneer: Born in a small town in Mississippi in 1954 and raised in Nashville. A year later. In 1976 she moved to Baltimore. The ability to triumph begins with you. which operates the Oxygen Network. Movies: In 1985 Oprah gave a breakout performance as "Sofia" in Stephen Spielberg's The Color Purple. Oprah relocated to Chicago to host AM Chicago. In 1990. Tennessee. magazine publishing. Harpo has a long-term deal with ABC to produce the "Oprah Winfrey Presents" telefilms. she founded Harpo Films to work on projects based on contemporary and classic literature. or where you came from. in 1988. Within just one month. Oprah has managed to amass a sizable fortune. it has grown into Harpo.. She has also acted in several made-for-TV movies. she was anchoring the news at WTFV-TV. Oprah began her career in broadcasting at age 17 at radio station WVOL. Harpo Studios ( that's "Oprah" spelled backwards). which employs around 250 full-time people in television and film production. It has remained the number one talk show for 18 seasons. hosting the local People Are Talking. become one of the most powerful people in the entertainment industry. Since then. Oprah founded her own production facility. based on Toni Morrison's Pulitzer Prize-winning novel and costarring Oprah and Danny Glover. a cable network for women reaching more than 54 million viewers. By 19. where she co-anchored WJZ-TV's Six O'Clock News. both the the first African-American woman and the youngest person ever to do so. The Oprah Winfrey Show: In 1984.
Her companion. Only once did a former employee. Coady lost and Oprah's business and personal life remain remarkably private. life lessons. an multimedia section featuring Oprah's personal life stories. and Hearst Magazines are basically distribution deals -. From her philanthropic efforts to the inspirational and educational nature of her shows to her book club to her Live Your Best Life program. It's also the home of Oprah's Book Club. Oprah lives a remarkably private life. Oprah's tremendous appeal comes from the fact that.she retains full control. Philanthropy: In 1987 Oprah created The Oprah Winfrey Foundation "to support the education and empowerment of women. and an interactive workbook. "Oprah's life is the essence of her brand. now the largest book club in the world with more than half a million members. she's the most powerful woman in the entertainment industry. challenge it in court. Stedman Graham. while I'm talking to you. So far the group has raised $27 million almost entirely from audience donations. Oprah. though. a monthly magazine that has become one of today's top women's lifestyle publications. a seasonal home design magazine. In the end. and her willingness to open up about it on daytime TV helped win the enduring trust of her audience." She's turned down invitations to join the corporate boards of AT&T. . In 2004. It now has a circulation of more than two million monthly readers (more than Martha Stewart Living or Vogue) and Fortune called it "the most successful startup ever in the industry".com is one of the top women's lifestyle websites. Private Life: For a very public person. In 1997 she founded Oprah's Angel Network to inspire people to make a difference in the lives of others. The only time I think about being a businesswoman is now. covering a variety of topics. she launched O at Home. Oprah launched O. Ralph Lauren. There's this part of me that's afraid of what will happen if I believe it all. She owns 90% of Harpo's stock." The charity has awarded millions of dollars to organizations throughout the world to improve education and health care. That's by design. children and families in the United States and around the world. in partnership with Hearst Magazines. and Intel. "I don't think of myself as a businesswoman. although certain aspects of her life are very private. The Oprah Magazine." Oprah has maintained strict control of that brand. is a prominent management and marketing consultant with two best-selling books to his name. But by most people's accounts.O Magazine: In 2000. as Patricia Sellers put it. She seems to have mastered both. turning away countless requests for her to lend her name to a wide variety of products. The Accidental Businesswoman: Although she's a billionaire (the first black woman to achieve it) with a long list of business accomplishments and awards. Even the deals with ABC. Everything with her name on it is put out by her company under her direct supervision. Oprah told Fortune Magazine. Elizabeth Coady. as well as providing in-depth resources about the show. Oxygen Network. Harpo employees are barred from talking or writing about her personal or business affairs and those of her company for the rest of their lives. it's not all about the money. It's also the home of Live Your Best Life. Internet Innovator: With three million users per month generating 45 million page views. it's clear that Oprah is all about two things: living a great life for yourself and making a difference in the world.
tackling major social issues and offering new ideas for wide-scale change. the citizen sector has discovered what the business sector learned long ago: There is nothing as powerful as a new idea in the hands of a first-class entrepreneur. Social entrepreneurs are individuals with innovative solutions to society‘s most pressing social problems. . Each social entrepreneur presents ideas that are user-friendly. and persuading entire societies to take new leaps. social entrepreneurs act as the change agents for society. and engage widespread support in order to maximize the number of local people that will stand up. Why "Social" Entrepreneur? Just as entrepreneurs change the face of business. They will not rest until they have revolutionized the fishing industry. seizing opportunities others miss and improving systems. ethical.” -Bill Drayton (Ashoka Founder) What is a Social Entrepreneur? Social entrepreneurs are individuals with innovative solutions to society‘s most pressing social problems. They are ambitious and persistent.SOCIAL ENTREPRENEURS a Rare Breed “Social entrepreneurs are not content just to give a fish or teach how to fish. inventing new approaches. every leading social entrepreneur is a mass recruiter of local changemakers—a role model proving that citizens who channel their passion into action can do almost anything. and creating solutions to change society for the better. In other words. concerned with the practical implementation of their vision above all else. spreading the solution. and implement with it. seize their idea.Over the past two decades. understandable. committing their lives to changing the direction of their field. tackling major social issues and offering new ideas for wide-scale change. a social entrepreneur comes up with new solutions to social problems and then implements them on a large scale. Social entrepreneurs often seem to be possessed by their ideas.Rather than leaving societal needs to the government or business sectors. They are ambitious and persistent. They are both visionaries and ultimate realists. While a business entrepreneur might create entirely new industries. social entrepreneurs find what is not working and solve the problem by changing the system.
NDDB) which are owned. IRMA. I cheated a bit . The operation took India from being a milk-deficient nation. His achievements with the Amul dairy led Prime Minister Lal Bahadur Shastri to appoint him founder-chairman of the National Dairy Development Board (NDDB) in 1965. which in 30 years doubled the milk available to every person. THE UNDETERRED WILL He would brook no meddling from the political class or bureaucrats sitting in the capital cities. though he.taking head-on the powerful and entrenched oil supplying lobby. the World Food Prize and the Magsaysay Award for community leadership. and his mentor and colleague. surpassing the USA in 1998. He went on to marry Molly. He graduated in Physics from Loyola College. British India (now Kozhikode. Kurien was responsible for the creation and success of the Amul brand of dairy products. for his 'billion-litre idea' or Operation Flood — the world's biggest agricultural development programme. Kurien won several awards including the Padma Vibhushan (India's second-highest civilian honour). as Kurien would say in his own words. Jamshedpur from where he graduated in 1946. he joined the Tata Steel Technical Institute. he would later turn an Atheist. to replicate Amul's "Anand model" nationwide. After completing his degree. One of the greatest proponents of the cooperative movement in the world. Later. PERSONAL LIFE Born on 26 November 1921 at Calicut.VERGHESE KURIEN Verghese Kurien (26 November 1921 – 9 September 2012) was an Indian engineer and renowned social entrepreneur. Hailed as the "Milkman of India". Kerala) into a Syrian Christian family. Tribhuvandas Patel were backed by the few enlightened political leaders and bureaucrats of the early Independence days who saw merit in their pioneering cooperative model. best known as the "Father of the White Revolution". to the largest milk producer in the world. GCMMF. managed by farmers and run by professionals. as opposed to that made from cow-milk. His father was a civil surgeon in Cochin (Kochi. letting it be known upfront. Dairy farming became India‘s largest self-sustaining industry. A key achievement at Amul was the invention of milk powder processed from buffalo milk(abundant in India). Madras in 1940 and then obtained his Bachelors in mechanical engineering from the University of Madras. the daughter of a friend of his father. in the then major milk producing nations. with about 17 percent of global output in 2010–11. "I was sent to the United States to study dairy engineering (on the only government scholarship left) at Michigan State University. As the founding chairman of the Gujarat Co-operative Milk Marketing Federation (GCMMF). He made the country self-sufficient in edible oils too later on. Madras Presidency. Kerala). He founded around 30 institutions of excellence (like AMUL. his work has alleviated millions out of poverty not only in India but also outside.
when he had to learn to set up the Amul dairy. It was critically acclaimed and went on to win national awards the following year and was later shown on television to the public. then an advertising executive whoed Manthan (the churning of the 'milk ocean'). like chairing the Viksit Bharat Foundation. a milk technician and a fodder specialist who could explain the value of cross-breeding of milch cattle would tour other parts of the country along with the film's prints. He had already made up his mind to quit mid-way. Today GCMMF sells Amul products not only in India but also overseas.though. When the National Dairy Development Board expanded the scope of Operation Flood to cover the entire country in its Phase 2 program in 1979: Kurien founded the Institute of Rural Management Anand (IRMA). the work of Kurien & his team in India took India from a milk importer to a milk & milk-products exporting nation within the span of 2 decades. UNDP would use the movie to start similar cooperatives in Latin America. quite frankly. Interestingly Kurien. but was pursuaded to stay back at Anand byTribhuvandas Patel (who would later share the Magsaysay with him) who had brought together Kheda's farmers as a cooperative union to process and sell their milk. to me. a body set up by the President of India. Not able to finance it. Kurien set all of them up under GCMMF in 1973 to sell the combined produce of the dairies under a single Amul brand. Kurien's life story is chronicled in his memoir I Too Had a Dream. the person who revolutionized the availability of milk in India did not drink milk himself. a pioneering concept at the time. that in 1965 Prime Minister Lal Bahadur Shastri created the National Dairy Development Board (NDDB) to replicate the program nationwide citing Kurien's "extraordinary and dynamic leadership" upon naming him chairman. a vet. Nevertheless. Like shown in the film. Benegal was helped by Kurien who hit upon an idea of getting each of his half a million farmers to contribute a token two rupees for the making of the movie. . at Anand in Gujarat's Kheda district by the government and rather half-heartedly served out his bond period against the scholarship given by them. The Amul pattern of cooperatives became so successful. to woo farmers there to create cooperatives of their own. and was quickly deputed to the Government of India's experimental creamery. disciplines that I believed were likely to be of far greater use to my soon-to-be Independent country and. which impressed distributors to release it before audiences. He quit the post of GCMMF Chairman in 2006 following disagreement with the GCMMF management. Kurien played a key role in many other organizations. and studied metallurgical and nuclear engineering. FILM AND ITS USE IN ENLARGING THE MOVEMENT Veteran film-maker Shyam Benegal." He did however train for dairy technology later on. CAREER Kurien arrived back on 13 May 1949. after his master's degree. Kurien was mentioned by the Ashoka Foundation as one of the eminent present Day Social Entrepreneurs. Manthan hit a chord with the audience immediately when it was shown in Gujarat in 1976. on a government sponsorship to New Zealand. nationwide. As the 'Amul dairy experiment' was replicated in Gujarat's districts in the neighbourhood of Anand . The movie's success gave Kurien another idea. a bastion of cooperative dairying then.
such as. is 51% owned by Norway's Telenor (TELN ).” — Dr.MOHAMMAD YUNUS Muhammad Yunus has long been a hero of the social entrepreneur community for his work in creating the Grameen Bank. Let us be brave and admit that it is because of "conceptualisation failure". We insulate him from other dimensions of life. It is much deeper than that. . Not that he is going to rest up on the conference circuit as a ―living saint‖ — Yunus has now put his hat into the political ring in Bangladesh . Yunus has been virtually canonised by the social entrepreneur movement. Muhammad Yunus GATHERING RESOURCES – AN IDEA IN ITSELF In his presentation. GrameenPhone... religious. a move which was often commented on in the different workshops at the Forum (with several participants expressing fears that the most prominent hero of the social entrepreneur movement would be tainted by the political involvement). it is the failure to capture the essence of a human being in our theory.. More specifically.. He is dedicated to one mission in his business life --. high-tech systems. Now that he has been awarded the 2006 Nobel Peace Prize for this work. and transforming the micro-credit movement. It works with the not-for-profit Grameen Telecom to provide bulk airtime for village phones which are built from simple handsets and solar chargers. In this narrow interpretation we create a one-dimensional human being to play the role of entrepreneur. I think things are going wrong not because of "market failure". with the local entrepreneur providing other associated services using low-cost. Funded by loans to individual women. Nowadays the idea of a ―village phone lady‖ is catching on in other parts of Asia and Africa. these systems function as pay phones in many rural areas.to maximize profit. He is supported by masses of one-dimensional human beings who back him up with their investment money to achieve the same mission. “Many of the problems in the world remain unresolved because we continue to interpret capitalism too narrowly. a for-profit telecom outfit. emotional. political dimensions. Yunus described how he had been able to attract private capital to fund a variety of socially driven businesses in Bangladesh.
when the country experienced a terrible famine in which thousands starved to death. Grameen Bank has reversed conventional banking wisdom by focusing on women borrowers.7 billion dollars to 4. "But then skeleton-like people began showing up in the capital. children. Soon the trickle became a flood. "Nothing in the economic theories I taught reflected the life around me. Yunus developed his revolutionary micro-credit system with the belief that it would be a cost effective and scalable weapon to fight poverty. women.000 villages. Yunus is also developing a partnership between Grameen and the French company Danone to make a nutritious and inexpensive baby formula. Grameen provides services in 51. covering three .The bank has provided $4. to qualify for a loan from the Grameen Bank. dispensing of the requirement of collateral and extending loans only to the very poorest borrowers.Yunus told his story and that of the bank in the book "Banker to the Poor.500 home solar-panel systems per month throughout rural Bangladesh and is growing 15% a year without subsidies. "We tried to ignore it. In the book. Grameen Shakti. THE ACHIEVEMENT . and children looked like old people." he says. In fact. He found that one of his many ideas was more successful than the rest: offering people tiny loans for self-employment. Next on his list are low-cost eye care and rural hospitals with video-conferencing between villagers and doctors in Dhaka YUNUS and the GRAMEEN BANK Muhammad Yunus has had phenomenal success helping people lift themselves out of poverty in rural Bangladesh by providing them with credit without requiring collateral. The thrill he had once experienced studying economics and teaching his students elegant economic theories that could supposedly cure societal problems soon left him entirely. Often they sat so still that one could not be sure whether they were alive or dead.Another enterprise. With 1." coauthored by him and Alan Jolis. Yunus wanted to help. Hungry people were everywhere.4 million families in rural Bangladesh. Dhaka. and he cooked up several plans working with his students. Yunus recalls that in 1974 he was teaching economics at a Chittagong University in southern Bangladesh. How could I go on telling my students make believe stories in the name of economics? I needed to run away from these theories and from my textbooks and discover the real-life economics of a poor person's existence." THE BEGINNING . They all looked alike: men. sells around 1. As the famine worsened he began to dread his own lectures. THE SPARK .417 branches. Grameen Bank was born and an economic revolution had begun.Yunus went to the nearby village of Jobra where he learned the economic realities of the poor. a villager must demonstrate that her family owns less than one half acre of land. Old people looked like children.
Today. or process that benefits the environment. Entrepreneur: A person who is willing to launch a new venture or enterprise and accept full responsibility for the outcome. more than 250 institutions in nearly 100 countries operate micro-credit programs based on the Grameen Bank model. or processes." GREEN ENTREPRENEURS It is a blessed thing that in every age someone has had the individuality enough and courage enough to stand by his own convictions. adapted or been inspired by the Grameen Bank. the program established by Yunus at the Grameen Bank "is the single most important development in the third world in the last 100 years. or process that either benefits the environment or reduces the negative environmental impact of existing products. What is a green entrepreneur? Green: A product. Much of green is about solving old problems in new ways. and I don't think any two people will disagree. According to one expert in innovative government. Yet its system is largely based on mutual trust and the enterprise and accountability of millions of women villagers. service. service. For example: How can we create energy without polluting the environment? How can we produce or sell goods using as few resources as possible? How can we keep our houses warm in winter and cool in summer without burning fossil fuels? . a green entrepreneur is someone who starts a business to make or offer a product.quarters of all the villages in Bangladesh. Putting these together. while thousands of other micro-credit programs have emulated. services.
he describes his experience as an exciting journey full of ups and downs. Why Become a Green Entrepreneur? Some entrepreneurs start a green business primarily because of their passion for the environment. Passionate about green technologies. or to channel it efficiently. he established Praj Industries in 1984. and resources to solve these problems or find innovative ways to bring existing solutions to market. he decided to start his own venture. but the desire to do something good for the planet is what really drives them. running a manufacturing company that uses energy-efficient and low-waste processes is good for the environment. They might be targeting a market niche. initiative. Marketing an existing product to a new type of customer is a more incremental. PRAMOD CHAUDHARI It has been 25 years of entrepreneurship for Pramod Chaudhari. How can we build vehicles that use as little gas as possible? Green entrepreneurs are people who have (or seek out) the knowledge. Some scientists and innovators are naturally curious about finding new ways to create things. For others. After his engineering from the Indian Institute of Technology Bombay. and they work toward creating a product or service that meets the need. Others see a market need that just happens to have an environmentally-friendly solution. Still others have discovered that there is a "green" application to a product that already exists. a manufacturer of liquid pumps and flow valves designed to pump and control the flow of oil or gas might realize that these products can also be marketed to utilities or wastewater treatment plans to conserve water. For example. but it can also be cost-effective. They see a need for an environmentally-friendly solution. For example. but not necessarily the main motivation. . Pramod Chaudhari worked for a multinational company for a few years. A successful entrepreneur. Later. helping the environment is an added benefit. less risky approach to green entrepreneurship.
Is there lot of market for start-ups in the clean technology area? The market is huge. etc. India was trailing by 20 years in terms of green technology initiatives. We operate on five parameters. In his own words…. We have good talent in India so in terms of clean technology we are at par with the world. young managers within a company. It lists ten missions like solar. like green design. How do you see India's role in green technology area? It is a new avenue. based on its consistent growth and profitability over three years. we are able to catch up with the West on many fronts. energy efficient technologies and waste water treatment. bio-diesel. Thirty years ago. Praj focusses on offering innovative solutions to add value in bio-ethanol. released by the Prime Minister Manmohan Singh last year. Today. How difficult was it to leave a good job and start a venture on your own? It was very difficult as I was working for a MNC. green manufacturing.Praj was recently conferred the 'Forbes Best Under a Billion Company' in Asia. He failed many times but that did not deter him from taking new initiatives and moving ahead. lesser paper use. our processes are green as they consumes less water and less energy. What are the core activities of Praj? Our core business is to offer technology design and machinery for the production of bio fuels. he says. We are in the forefront of bio technology and green technology now. brewery plants and process equipment and systems for customers worldwide. Stressing the importance of intrapreneurships. . we are almost close to the Western world. Thanks to the liberalisation that started in the 1990's. water. for the second consecutive year. So we complete the pentagon of green initiatives. For new entrants. But my father had confidence that I will do something different. so each mission offers huge opportunity. We got the full benefit of IT and now it is stabilising. I told them that I will give it a try for about five years and I won't be a burden to them.Chaudhari has also contributed to the National Biofuels Policy as a member of the Committee on Development of Biofuels.It was not an easy ride. In all our processes we keep a tab on low energy consumption. We also encourage our employees to take part in social activities related to the environment. Praj has been creating innovative technology platforms to make biofuels a sustainable choice toward making a greener planet. Planning Commission for introduction of renewable fuels to India. there is a document called NAPCC (National Action Plan for Climate Change). What kind of challenges do you face? It is a big challenge to make these products cost effective and commercially viable. The biggest will be solar projects. Under his leadership. He believes that innovation and entrepreneurship must go hand in hand to build sustainable solutions. His never-say-die attitude and optimism made sure he built a world-renowned company. Our products facilitate the use of bio fuels. . who have good skills and ideas must be encouraged to develop their ideas. IT was the first. We try to bring in green technology in our day-to-day activities. .
You have to go on trying. There is a gap in the funding for many start-ups as angel funding dries up and VCs find it small-ticket business. the focus must be to offer a solution for the society. It's not inferior to entrepreneurship. So many technologies don't see the light of the day. There are lot of government agencies and financial institutions to support them. you need a lot of capital. So intrapreneurship is not a bad idea. So they should become intrapreneurs as there is a safety net in an organisation. The gap between angel funding and VCs needs to be bridged. I have hit the bottom twice but my optimism helped me survive. When I started there was hardly anything. I feel this generation is very lucky as there is a lot of support. They may be as good as entrepreneurs. To develop products. What would be your advice to entrepreneurs? The decision to become an entrepreneur itself is a great achievement. manpower shortage? We do not face any shortage. It requires lesser capital. The growth prospects. Creating value for whatever product or service is good. be responsible to the bottomline. I don't have a recipe for success. take risks. etc. It could be a new design. However. However. What are your views? Service is not a bad idea. For instance. But there are agencies and venture capitalists that can help you with he capital as well. You talked about intrapreneurs? How do you plan to encourage intrapreneurship? We encourage our own employees to come up with ideas. Praj has launched the 'Maha-Intrapreneur Award' to recognise the efforts of intrapreneurs. So it depends on the risk-taking ability of entrepreneurs.The innovative contribution of entrepreneurs is supported by intrapreneurs to make a successful organisation. if an entrepreneur wants to expand business in another place he must find an entrepreneur there and make him expand business. There is a huge talent available in tier-2 cities in Maharashtra and in other parts of the country. I believe that one has to be very lucky and be at the right place at the right time. solutions to make this planet a better place . that way more people get involved without hiking his overhead costs. What are the reasons for your success? I really don't know. will be limited in terms of services.Do you face a talent. Service is good to create more employment. There is too much focus on services than product development in India. however. new business model. put in a lot of effort till Lady Luck smiles at you. making a product or a prototype takes a long time or you need a lot of patience.
India’s first amusement park. He along with his brothers got into rice trading and exports. Mr Chandra informed that while storing rice in open yards. Zee lost its pole position in the General entertainment space in . the family was in debt of Rs five lakhs. he admitted that in 1983.” ~Ayn Rand SUBHASH CHANDRA Serial Entrepreneur It is hard to say what the real business of Subhash Chandra is. Essel packaging was the first company in India to introduce laminated tubes for packaging toothpastes. He invested the capital created to enter the packaging business. Chandra‘s family was engaged in rice trading. The next venture of Subhash Chandra was Esselworld. He wanted to enter a business where there will be minimum hindrance between the entertainer and the entertained. On being asked pointedly by the interviewer. there was an income tax claim of Rs 150 crore on his company. packaging appears far removed from rice trading. which had a big role in days to come. but that hardly does justice to his interests in variety of businesses. did he really make a huge fortune in that contract. This made him look at the television business. Seemingly. When Subhash Chandra took the reins of the family business. this gave him an insight into the family entertainment business. It has a 38 % market share in toothpaste packaging worldwide. He left his studies after completing his 12th and most people refer to him as a media mogul. His company used to procure and supply rice to Food Corporation of India. THE JOURNEY Born in a business family in Haryana. compelling him to look outside the amusement park business for growth. What sets apart Subhash Chandra from the rest is that he was the pioneer in most categories and he saw opportunities in new areas. it’s who is going to stop me. Zee TV was the first Indian language channel on the satellite television. He confessed in the interview that the Maharashtra government of the day was very oppressive and bureaucratic. This went on to be a huge success. Although not very profitable. Today. Essel packaging is a world leader in laminated tubes with factories in all the five continents.COLLEGE DROPOUTS “The question isn’t who’s going to let me. Yet. which form part of the Essel group. Subhash Chandra and ZEE did face a lot of difficulties in dealing with Rupert Murdoch and later even broke away from STAR. which was not visible to many established business houses. He earned a fortune exporting rice to Russia. he got exposed to variety of packaging materials and caught his attention. Managing a diversified conglomerate is not such a unique distinction.
Zee stock was among the favorites of the market. after the Zee success. Not content to sit on his laurels. one cannot but admire this entrepreneur who has been spotting new opportunities and creating successful businesses. rather than the high-maintenance media business which requires continuous management attention. ICL had most of the ingredients to become hugely successful.Hindi to Star Plus. Subhash Chandra wanted to enter the satellite communications business. Playwin had its brief period of success. this experiment led to his entering the Direct-to-home TV business. Subhash Chandra could have become the Kerry Packer of India if ICL had become successful. When the bust happened. Indian Premier League (IPL) which has borrowed many ideas from ICL has been a monster hit. so much so. DNA is doing better than others because of its low advertising tariffs. Chandra is itching to move on to something more exciting. This was around the time when Motorola was launching the Iridium project. One idea his group is working on is in the area of creating a chain of wellness clinics across the country. many an investor incurred heavy losses in the stock. It got closely linked to Ketan Parekh. It has been able to make a mark of its own in the crowded space. later got mired in various legal troubles. fair and foul. Subhash Chandra claims that during this recessionary times. He also has a poor record of professionalizing the management of his share market boom. through Agrani. that some of the best players it had contracted have left ICL. One failure that may be causing Subhash Chandra a great deal of heartburn must be the Indian Cricket League (ICL). as many states banned lotteries. Among all the listed companies of Essel Group. except for the blessings of BCCI. Even today it is among the top 3 GE channel along with Star Plus and Colors. one after the other . Although Agrani. Yet. Zee TV network today has over 15 channels in many languages and as per Subhash Chandra. the first private business house to enter the DTH business. as a network they have the largest number of viewers and market-share in India. Now. He is also keen to enter businesses which are more annuities like. Essel group also has a moderately successful newspaper in DNA. through Dish TV. Dish TV has the highest market capitalization. which they have not recovered to this day. He is considered a very mean competitor. never saw the light of the day. This technology had its inherent problems and could not compete with the cellular phone. Subhash Chandra also pioneered the online lottery in India. in its two editions. Through means. Subhash Chandra has his share of critics. Once again. Nobody can refute that ICL was the first T20 league in India and credit must go to Subhash Chandra. He has had failed ventures too like Zee computer education and KIDZEE. ICL has been decimated by BCCI.
Wipro became the first Indian company to implement the Six Sigma program. CSR . In 2004. Under Pemji‘s guidance. especially in rural schools. his honors included top 25 billionaires who have done most to bring about significant and lasting social. They began manufacturing hardware for computers and then branched out to software development. the Padmabhushana. equitable and humane society. By 1975. the world‘s first organization to gain this level.8 million children are partaking in various programs. and as one of the 100 most influential people in the world. and Business Week had Premji‘s picture on its October cover titled ―India‘s Tech King‖. . baby care products and powder. In 1966.5 million oil company to a $662 million diversified conglomerate. Premji started Wipro Fluid Power to make hydraulic cylinders and also truck tippers. Under Premji’s leadership Wipro Corporation began to expand and diversify. Premji has been awarded numerous honors. He is a member of the Prime Minister‘s Advisory Committee for Information Technology in India. who have the most ―power to effect change‖ and one of the 25 most powerful business leaders outside the US. but instead it tries to improve the quality of general education. With Pemji’s interest in electrical engineering. political or cultural changes by the Financial Times. Wipro is the largest outsourcing company in India and its research and development unit is the world largest independent group. Over 70 educational CD‘s have been created for Indian schools. Honors in 2000 included an honorary doctorate by both the Manipal Academy of Higher Education in India and Roorkee and the Business Man of the Year by Business India. In the 1980‘s IMBM was kicked out of India creating a vacuum in the technology field. Wipro was issued a special license from Sentinel.Established by Premji in 2001. Premji believes in growth through delivering value with integrity to the customer . It was also achieved SEI CMM Level 5 (the first software company to earn this distinction). .Wipro grew from a $1. The Foundation‘s does not focus primarily on Information Technology education. In 2005. In 2003.Just 21. 1. He later was able to finish getting his degree in electrical engineering with correspondence courses. Wipro was a natural entry into the IT field. he received one of his countries highest honors for a civilian. the Azim Premji Foundation focuses on quality education to build a just. General Electric used Wipro to manufacture light bulbs. and it also achieved PCMM Level 5 (People Capability Maturity Model).AZIM PREMJI Wipro Products Ltd was run by Premji‘s father. Also in 2003. Premji took over the family oil business. shampoo. Forbes named Premji to two distinguished lists – one of the 10 people globally. PRemji was completing his degree in engineering at Stanford University when his father died.
Peter F.CONCLUSION "Innovation is the specific tool of entrepreneurs. but it is equally important to strike a balance between the ideas which an entrepreneurial mind conceives and implementing them just in the desired way. it’s about a the zeal to follow your passion and do something out-of-the box that connects these different people. . Following your dreams might not always make you earn millions but the sense of satisfaction of being your own boss brings people joy and self sufficiency and a sense of contributing to the world. hailing from different backgrounds and cultures." . not really verbatim but somehow do form an extremely vital part of any entrepreneur’s journey towards success. innovation. Drucker The importance of innovation and creativity to help any business enterprise flourish cannot be over-emphasized. In a nutshell. the means by which they exploit change as an opportunity for a different business or a different service. When we talk about various players in business. capable of being learned. We have very strongly realized that the concepts and theories of creativity. And they need to know and to apply the principles of successful innovation. the world has ever seen. capable of being practiced. strategic management and the likes . Entrepreneurs need to search purposefully for the sources of innovation. it is not only an amalgamation of their ideas but also the spirit and ethos of their cultures which blend together and formulate brilliant products and services. It is capable of being presented as a discipline. the changes and their symptoms that indicate opportunities for successful innovation. the cultural diversity of entrepreneurs teaches us that apart from success or money or fame.
www.../green/..in/ www.youthkiawaaz.org/ www./top-10-women-entrepreneurs-and-leaders...BIBLIOGRAPHY www..muhammadyunus.. bx.iseek.com/social-entrepreneurship/ www.com/./what-green-entrepreneurship...entrepreneur.html yourstory.org/./business-tips-from-college-dropouts- Essentials of Entrepreneurship and Small Business .com/tsu/index.forbes.businessweek.com/.BY Scarborough and Zimmerer .
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