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to end. Accolades received:Thomas Cook (India) Ltd has been honored with the “Favorite Specialist Tour Operator" award at the Condé Nast Traveler Readers' Travel Awards 2011 & 2012. Thomas Cook (India) Ltd has been awarded the „Best Corporate Travel Management Company‟ by World Travel Brands 2012, the „Most Trusted Tour Operator Brand‟ by the Times Travel Honors 2011 and also recognized as a “Superbrand” 2011-2012 by consumers for excellence in travel services. Hands on service: The senior management provides hands on approach which includes travel along with the group and a dedicated team in each hum for providing specialized services. They have most experienced and cooperative tour Managers in the industry and operations geared up to handle large groups. They also have aspecialized quality control department that would ensure smooth delivery of services at every stage. The branches specialize in offering tailor-made Travel Policies for each corporate, thereby bringing savings on spend.
Unique Experience: This refers to the experience of the traveler‟s right from the time they board the airline to the foreign destination till the time they come back. If corporate travels are taken in consideration,. The company (as well as the employees) expects the trip to be an enjoyable, hassle free and fun filled "experience". Thomas Cook understands their concern and providesthem this experience through their:
Experienced, dependable and extensively traveled Tour Managers, who are available with the group 24 X 7, provide them personalized services to the group and at times, act as crisis managers. In contrast, the other tour companies often send their ticketing person as the "tour manager". The requests for special Dietary requirements are taken care of completely. As Indians are very particular about the food they eat (e.g.) Jain food they make sure that their clients get the same, irrespective of the location they are traveling to. The sight-seeing that they offer are often exotic and different from the rest of the tour operators.
hotel requirements. They believe that with their expertise. The large scale of operations enables them to effectively manage travel budgets of several Multi National Companies. They have got trusted business partners (suppliers) for every destination and that there is always an experienced tour manager with the group ensures that the clients feel secure when they travel with them. This is especially true in case of clients who have a budget constraint. they are in a position to provide multiple options to their customers. Chennai. Corporate Travel forms a dominant share of overall travel business of Company. Incentives. They manage the travel budgets of several large national and multinational companies. team building activities etc. Bangalore. conference needs. Accolades received: Cox & Kings overseas is a renowned travel brand and an Indian subcontinent tour specialist and been quoted as one of the top 5 premium tour operators by 'Conde' Nast Traveller' .Its India operations are headquartered in Mumbai and have the status of a limited company. The Company provides Integrated Travel Management / Advisory Services to more than 300 Corporate. Reservoir of Knowledge: The experienced employees of the MICE business make sure that they function as a "travel consultant" to the client rather than being a "travel agent" to them. Kolkata. Nagpur and Jaipur. Cox & Kings is a premium brand inall travel related services in the Indian subcontinent. Trusted Partners: This comes out of the reputation of the company (TCIL) and the vast experience of handling a large number of MICE (Meetings. The prime focus is always to cater to customers‟ specific needs and the intent is to delight the customer by always delivering more than promised to them/expected by them. Goa. Conferences and Exhibitions) movements in the past. Hyderabad. sightseeing‟s to be covered. gala dinner venue.Customer Focus/Customer Centric/Exceptional Service: There is a huge extent of customization in case of trip in terms of destinations. employing over 800 trained professionals. COX AND KINGS Cox & Kings is the longest established travel company in the world. Ithas over 12 fully owned offices in India across key cities such as New Delhi. Kochi. Ahmedabad. Blue-Chip companies and Multinational banks to their advantage. Pune. Today.
A destination management provides a ground service based on local knowledge of their given destinations. C&K .conferences. These include: 'DuniyaDekho' Holidays to Europe.. Far East.Holiday like a king.This division alsoprovides specialist services to foreign participants visiting India for international meetings. USA. Leveraging the partnership with Radius.Rail Europe. and Escorted Tours to USA etc. Cox and Kings can offer Travel Fulfillment Services toCorporate Clients who are having offices overseas or project teams working on site at theircustomer offs .Radius Overseas Travel Fulfillment Solutions through the Radius Brand. but trade throughagents. Silver sea Cruises.Destination Management COX & KINGS is India's market leader in destination management. 'FlexiHols' is a concept in holidaying where the traveler enjoys all the comforts and convenience of aplanned holiday but at a pace & price that is set by him. A DMC is an incoming tour operator catering for both corporate and leisure clients. hotel accommodation. conference venues. with substantial competitiveadvantage in this business segment. Unique Promotion Campaign Cox & Kings began a full-fledged in house tour operating activity by designing its own brochure product under exclusive arrangements with direct suppliers and local agents across the globe. activities. which may be tour operators. as well as helping withovercoming language barriers. themed events. offering a full range of business travel services to over 200 corporate clients. Luxury Escapes . This is targeted at the more discerning FreeIndividual Travelers. It operates a range of group and individual tours todestinations throughout the Indian subcontinent for clients from all over the world. gala dinners and logistics.excursions.Cox & Kings also represents and retails many international third party products including Cosmos. Cox &Kings has been undertaking path-breaking initiatives to reach out to the travelers through innovative products. including major multinational companies. Mauritius. Australia and New Zealand for the "value for money" traveler. Business Travel Cox & Kings are one of the market leaders in business travel services in India. South Africa. These services can be transportation. ad hoc incentives and exhibitions and also caters for domestic conferences and corporateincentives. DMCs differ from tour operators as DMCs do usually not deal directly with end-clients.It takes a travel company that has been round for two hundred years. restaurants. to know everything about royal treatment. Star Cruise.
Bharat Dekho has captured over 50% of the domestic market. customized FITTours to nature trails. 'Bharat Dekho' (see India) is today's leading 'branded' product in the country with a wide range of 'Indian Holidays' from culturalholidays. value for the money. It continues to seek out new and exciting destinations tooffer to outbound travelers. SOTC grew by leaps and bounds. Itmoved to new premises at Church gate. SOTC also pioneered tours conducted in Marathi and Gujarati under the SOTC brand extensions: A very important way. and went through a managementmetamorphosis with a complete restructuring of the business intoautonomous Strategic Business Units (Subs) with a state-of-the-art callcentre. SOTCs outbound business operations broadly encompass PackagedGroup Tours for Indians and Individual Holidays. . wildlife holidays. which concerns with the product positioning.A team of handpicked industry specialists committed to handling every aspect of an incentive conference event are a part of this team. the Company had a turnover touching Rs 25 million. All travelrequirements will be controlled through the off shore 24 x 7 Travel Center based in Mumbai. customers. pilgrim holidays. SOTC Established in 1949 with just five employees at an office in Cawasji Hormusji Street. suppliers or dealers. through its Radius Shareholders in the respective overseas regions. longrun return on investments etc. is to operate at two levels.site. installed the firstcomputer for sales and operations. SOTC has grown to become one of India‟s largesttravel companies. TheIncentive Solutions Division of Cox & Kings provides cost effective travel incentive schemes for clients that recognize and reward exceptional effort of its employees. It is widelyacknowledged to be the most successful package tour brand in India. The first level is corresponds with the marketing strategy. Launched in 2000. weekend getaways. in which SOTC responded to their highlycomplex pricing circumstances. Between the years 1983 and 1995. SOTC World FamousTours caters to those who seek comfort in group travel. Incentive & conference solutions Over 7000 incentives in the last 4 years make Cox and Kings the biggest player in Incentives. By the year 1968. honeymoon tours. SOTC has been fulfilling the travel needs of Indians for over fivedecades now. Domestic Holiday offs India with its large domestic consumer offers Cox & Kings a unique opportunity to launch its portfolioof 'domestic holidays' for people resident in India. Mumbai. Mumbai. 1.Recognizing the importance of language markets.
This will . Students Visiting friends Relatives The key to success for SOTC will undoubtedly be effective market segmentation through identification of several niche markets and implementation strategies. The second level corresponds to the marketing operations or tactics where the prices are manipulated to match the currentdemand and competition Indian travel market can be classified into two broad categories International Travelers. comfortable and informative travel excursions that will ensure that travelers are thoroughly satisfied and appreciative at the end of their trip. Inbound market is further segmented into six broad categories Holiday and sight seeing Business travelers Conference attendees. fulfilling their needs at every opportunity. including hotels. Hence their key success factors will include the following: 1) Excellence in fulfilling the promise: intend to offer completely enjoyable. 4) Marketing know-how: There will be a need to aggressively market SOTC business and the services they provide so as to be continuously at the top of prospective client minds. and travel agencies. 3) Solid and fruitful strategic alliances: Considering the nature of their services and our relative infancy on the market. International Travelers can be classified as Inbound Travelers (thosewho travel into India from Overseas) and Outbound of India (whotravel internationally).2. including future business. SOTC should realize the importance of establishing and maintaining fruitful strategic alliances with various stakeholders. including hotels and lodges so as to ensure that are constantly available to the client meeting their expectations. so as be assured of constant flow of customers. Hence they need to be continually communicating with the client. as this will have negative bearing on our image and reputation. Their personal selling marketing strategies will rotate around keeping in touch with hotels and travel agencies for major customers.Those crossing International bordersDomestic Travelers . and advertising customers. Along these lines the company intends to implement advertising. 2) Timely response to customers’ requests: SOTC cannot afford to delay their clients for whatever reason. personal selling and direct marketing strategies to the target markets. lodges.Those travelling within India.
transfers etc. They feel that they have got something EXTRA than the worth of the currency that has been spent on it. 7 Ps of Service Marketing Product Basket Thomas Cook SOTC Cox and Kings Air Reservations Hotel Reservations Arrangements which includes sight-seeing. Passport / Visa Service Conference / Incentive tour arrangements Foreign Exchange Insurance Escorted tours Customized holidays Trade fairs SOTC sports Corporate tours Destination Management Outbound Tourism Business Travel Incentive & Conference Solutions Domestic Holidays NRI Trade Fairs Foreign Exchange Insurance Price Place Totally quality driven. Franchises : Offices in all major cities of India. Mostly online with offices across all major cities of india Price sensitive tours like cost savers and premium tours which can be afforded by all classes It is their policy to keep the prices as low as possible that is they follow low price policy Small agents (who have taken franchise of SOTC) spread all over the town/country whoplays the role of place. car rental. 0% compromise on quality and deliver best services in terms of hotel/food/travel. mid and back office solutions.also act as a temporary deterrent for companies contemplating entering our market. It has developed totally integrated front. Advertising shall be undertaken on a regular basis. This .347 offices in Similar distribution strategies are used by COX AND KINGS operates through franchisee and cox and king offices which are in every city. SOTC act as wholesalers and also act as a retailer.
has brought about huge cost savings for the organization. pan India. thus managing to offer 'quality' service to its customers at a great cost savings Advertises in newspapers. tie up with best hotels. They are used to demonstrate in pictures and words the images and positioning of the product. customized itineries. It also has a tie up with leading publications for features on travel. they have adverts in TV and internet both of those things are use by customers every single day Process is same but Thomas cook requires a lot of customer involvement at every stage. Thomas Cook spend millions of pounds to put massive promotion campaign. TV commercials and all sorts of media.com Travel boutique online Internet Booking of Packages and Tickets Promotion Process Thomas Cook spend millions of pounds for promotion they try to get to as many potential customers as they can.802 resources employed 3 Exhaustive training is provided Kuoni group (India) employs 2900 employees through its 347 offices and caters to 3 million customers. print. tour Circle Partners and 169 Preferred operators. Their process also includes information through various channels. fixed itineries. It is supported by a strong Includes travel partner network of 131 Gold agents. when the London Olympics was on.India TieUps: Flightraja. tour Sales Agents in over 100 cities guides. They use electronic. which appear once a week. People The process includes information. The Company locals are employs over 2. based on capability of a person the tours are planned and arranged. low price policy It employs 2600 employees it has 13 offices in India and a network of over 500 GSAs across the country (general sales agent) .
Physical Evidence The front desk.To urist Trains Cox and Kings Yes - Credit Cards Accepted MasterCard. Brochures.Visa MasterCard.Plus. Mostly Destination programs especially foreign tours domestic tours Management Comparison between services offered Attributes Hotel / Resort Bookings Traveler'sCheque SOTC Yes - Thomas Cook Yes Yes American Express.Star. surroundings and quality of promotional materials are all important.Visa. destination pictures Specializs in Corporate Travel and MICE Group Tour.RajdhaniTrain.Train - - .MasterCard. effective layout of establishment.Visa Ticketing .ShatabdiTrain. the overall décor.Vis a Electron Golden Chariot.Mail / Express Train. Elements Such as quality and attractiveness of décor. brochures used. pamphlets. the citations and photographs of destinations put on wall.
Thanks to all of you.International Sectors America.IndividualHoli days. SOTC had prepared a detailed itinerary to Leh.Singapore Other Services - Hotel Bookings.FarEast. Narayan Bangalore “We wanted a completely customized trip to Leh and none of the tour operators met our demands until we met SOTC representatives.Australia And South Pacific.Wild lifeSafari.Ayurveda and Wellness.RiverRafting.Europe.HongKong.MiddleEast.Australia And South Pacific.WeekendPackage. & Mrs. thereby making our tour memorable.PlantationTour.Pl antationTour.Ma laysia.Mauritius.GroupTou rs. MiddleEast.IndividualH olidays.Resort Bookings Adventure.Euro pe. TraditionalHolidays.Austr alia And South Pacific.Pickup And Drop.Sin gapore.Asia.FarEast.Thailand Domestic Cruise Bookings.Asia.Weekend Package Hotel Bookings.Traditi onalHolidays.Singapore .Educa tional.Honey moonPackage.Mauritius.Asia.Corporate.HotelBookings.Europe.Corporate.International Cruise Bookings.Dubai.Malaysia.Dubai.R esort Bookings Customized Tours Other Services IndividualHolidays.GroupTours.T raditionalHolidays. The hotel accommodation and transportation was pretty good.China.Dubai.PackageTours.America. SOTC had taken care of all the necessities like .PackageTours.PilgrimageTour.Yoga and Meditation - SOTC testimonials “This is the first time we have booked any tour from SOTC and I am really delighted by the service provided by you.Trekk ing.HongKo ng. The rest of the tour was really fine and looking forward to have another engagement with the SOTC team in coming future.FarE ast.Visa Formalities Africa.HongKong.Weekend Package - Adventure.ResortBookings.Thailand Africa.HoneymoonPackage.America.Cruise.Mauritius.” Mr.PilgrimageTour.
food.Rinkal. There was a power cut and we were given candles at night. According to the plan there are 3 Shikara rides but we were given only one shikara ride. They had told that it is a group tour but reality is that the group consisted of only 5 members. We had requested further changes to the itinerary and it was done by our coordinator without any hassles. etc. We could not even brush our teeth or wash our face. comfort travel from one destination to the other.Complete waste of time and money By: Soumya SOTC is the worst holiday planner. They are dishonest. & Mrs.. There was no choice in food and were served the same food every day. But we were fed like beggars. the tour manager kept changing every 2 days who were so unprofessional and had no knowledge of anything. we returned with bitter memories. Their 3 star hotels did not even have generators and were situated far away from the main city. Before booking the tour I had confirmed twice about the accommodation and I was told that accommodation is in 3 star hotels. I had my worst holiday experience with SOTC and I will not recommend this to anyone. After asking for it we were given the water for only 6 days. Mumbai Just back from a holiday with the family and a fab job done by Thomas Cook India. The staff and arrangements were impeccable with . especially if you know how to plan your trip well! We had such a fun-filled trip aboard the Malacca/Kuala Lumpur Cruise. food was horrible.” Mr. Very good value for money! Good Job Thomas Cook! I am definitely going to plan my next trip with you guys. Worst Tour Operator By: Renju Thomas Cook A cruise is certainly a fun vacation. We were told that each person will be given a bottle of mineral water every day. And after paying almost 5000 usd . This gesture was very humble and we were very obliged by the same. cheaters and cheap people who are unfit to be in tourism industry. Please stay away from SOTC. In Gulmarg where there is snow all around the hotel did not even have proper hot water facility. Joshi Mumbai Unfortunately we booked USA/Alaska tour with SOTC this summer. Their plan included free buffet breakfast and dinner. Thanks to them. When we spoke with the local travelling agent they were not even ready to listen to us and cut the call. They hired cheap buses which also broke down on our way to Niagara from NY. everything went wrong. The hotels were so popular that even the driver had to search for it. Especially NRIs do not book with them. our vacation couldn‟t have been better. Cheaters.accommodation. Liars . you will be definitely disappointed.
But they need to improve on their booking procedure. Overall experience of the service was satisfactory. They will charge you exorbitant rates for substandard service and product Hustling and conning innocent travelers We want to convey our sincere thanks and congratulate Cox and Kings. Tirikumar Our own Cold calling experience: We also did a cold calling at Cox and kings Nagpur to know service experience at the 1st encounter. They suggested us to go to Mysore Ooty or Shimla Manali.Prerna Gupta Cox and Kings I will definitely recommend this company to my friends & travel with them again. They told us that Shimla trip would start from Delhi whereas. We wish Cox and Kings all success. The staff was energetic and supportive. The only lag I found was that during the call .Preeti Please travel with any other travel agent. We called to know about a trip to a hill station for 7 days in the end of September. They suggested us to add few more destinations. The Manager will take you to only such places where they have a tie up. Poor customer service. As they were constantly telling us to give them some time to plan a good trip for us. They told us about the various places they would cover in the trip planned for us and also the package price. The tour manager was very cooperative and friendly. not with Thomas Cook . incompetent staff (including senior level). The Top management of the company is a BIG TIME FRAUD. Mysore trip can start from Nagpur itself. It was a amazing experience for me. be it if it‟s for shopping or for eating. if you do not want to be duped in terms of money and time. Our stay in US will always be in our memories. The package would include accommodation in a 3 star hotel and breakfast for all 7 days.even the kids‟ requirements being taken care of without hiccups. At least keep us posted about the progress of bookingsShubha Doshi They will charge you extra for everything else which is worth seeing and is not in the itinerary.. They recommended us to visit their office so that they can give a detail plan and also provide some discounts if possible.V.Pankhuri Grover I suggest against taking any trip organized by Thomas Cook especially those booking from Delhi. lack of responsibility with visa services are only a few of the issues one would face. Thanks you guys. They were willing to provide us best service and least cost. Our food and accommodation were excellent.
there were lot of disturbances. . They made us hold for a very long time and while they were talking to us there were a lot of people prompting this from back which was bit irritating.
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