January - March ‘2013 Vol. - IV | Issue No.

- 3

International Conference-2013

The View Point
Today, the Business climate in India is shaped by its history, and operating in that climate requires an understanding of the principles and values emerging from our history. India is a land of great leaders like Pandit Jawaharlal Nehru, Lal Bahadur Shastri and Indira Gandhi who played an indispensable role in changing the perspective of world towards India. The farsightedness and pragmatic characteristics of the leaders can be assumed from the fact that they framed the Constitution of India by inducting the best possible clauses of the world. It is important that our students, the future managers must deconstruct the development and rise of the modern Indian business model completely enough to glean several important lessons. Manish Gupta - Chairman

JIMS organized its 3rd Annual International Conference -“Exploring the Soul of Business; An Eternal Sustainer” on 9th February, 2013. A competent panel of dignitaries Dr. Suresh Aggarwal, (Professor, Department of Business Economics, Delhi University), Prof. S.K.Singh, (Retd.), SOSS, IGNOU, New Delhi and Prof. V.K. Seth, FMS, Delhi University reviewed the papers. The chief guest of the event Dr. R.S Dhankar, Dean, FMS, DU and guest of honor Mr. Pradeep Bakshi, COO, UPBG, Voltas Ltd. released the conference proceedings The speakers of the panel discussion were Mr. Udai Upendra, CEO, The HR Company; Dr. V.P Singh, Executive Director-HR,RJ Corp/DIL, Dr. Jaswinder Singh, Principal, SGTB Khalsa College, Mr.Pradeep Katyal, CEO, Utsav Fashion Pvt. Ltd. Dr. O.P Chopra, Dean (Retd), FMS, DU presided and moderated the session. An open house exchange of questions by the audience and answers by these experts gave the session a participatory dimension. Paper presentations by participants from all over were held in the form of three technical sessions in parallel tracks, the topics of

the tracks were:

Track - I Marketing : A Guiding Light
• Presided by: Prof. Ashok Shukla, Professor, Avadh University, Faizabad • Faculty Coordinators - Dr. Ritu Bajaj & Ms. Sugandha Sharma

Track - II Human Interaction: A Success
• Factor Presided by: Dr. J B Singh, Principal, SGGS College of Commerce, DU) • Faculty Coordinators - Ms. Parul Raj & Ms. Mansi Arora Madan

Dear Readers, In the times of Pepsi IPL, where we witness cut throat bids worth many thousand crores, JIMS, in the last quarter took the road of qualitative development from the root to the top. While our international conference was instrumental in exploring the soul of Business, there were series of activities working towards intellectual enhancement of our students. The quarter was radiant with erudition and verve. To witness the dynamism of learning, I invite my readers to tour through the Round up. Mansi Arora Madan - Editor

Track - III Legal and Macro-Economic Sustainers
• Presided by Dr. M S Rawat, Principal, DCAC College, DU)
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• Also each track identified the “Best Interjectors” who were awarded during the valedictory ceremony, they were :

• Second Best Interjector: Debashish Mukherji, PGDM-Gen

• Faculty Coordinators - Ms. Deepti Kakar & Ms. Dilpreet Kaur

• Best Interjector: Yogesh Pandey, PGDMGen • Second Best Interjector: Sripriya Saurabh, PGDM-Gen The convener of the conference was Dr. Deepti Pathak (Associate professor, JIMS) where she extended the vote of thanks to all the guests, paper presenters and experts of the conference. All the chairpersons of the technical sessions and the paper presenters were also honored. The Conference concluded with the essence of exploring the soul of business.

Best Paper presenters were reckoned at the valedictory session
• First best paper - Nidhi Sinha, Assistant Professor, Jaypee Institute of Information Technology, Noida • Second best paper - Vinita Bhatia, Research Scholar, Department Of Management Studies, M.D.S, University, Ajmer, Rajasthan and Divya Sarswat, Student,M.Com • Vardhaman Mahaveer Open University, Kota, Rajasthan

Panel Discussion
• Best Interjector: Pushap Preet Singh, PGDM-Gen • Second Best Interjector: Divya Chopra, PGDM-Gen

• Best Interjector: Kumar Abhishek, PGDMRetail • Second Best Interjector: Tishal Arora, PGDM-Retail

• Best Interjector: Nikita Singh, PGDM-Gen

Annual Convocation

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Jagan Institute of Management Studies, organized it’s 18th Annual Convocation on 12 January, 2013.

(Director Gen.JIMS) were also present. The felicitation ceremony was a spectacle to watch for the friends and faculty members of the Alumni, students were attired in their black robes, and caps to receive their degrees, and diplomas from the Guests of Honor. The Gold medals in academics were awarded to: • Ms. Annu Goyal, PGDM Batch (20102012), • Mr. Arpit Kapoor, PGDM-IB Batch (20102012), • Ms. Ritu Singhal, PGDM-RMM Batch (2010-2012),

• Ms.Rajni Gupta PGDM Part Time (20092012) • Ms Pooja Sabhawal MCA Batch (20092012 • Dr. Ashok Gulati, Chairman CACP and Prof Satya, P. Das congratulated the students and said that “The ceremony was a great occasion to know a unique and a profound institution like JIMS” and wished them good luck for future! The Vote of thanks was delivered by Dr. J. K. Goyal. The ceremony turned out to be a huge success with the mixed emotions of nostalgia, excitement, verve and happiness.

The guests of honor were Dr. Ashok Gulati, Chairman, CACP and Prof. Satya P. Das; Director, Indian Statistical Institute, Delhi. At the Ceremony JIMS awarded the degrees/ diplomas to its 2009-2012 batch of Master of Computer Applications (MCA) & PGDM (PT) and diplomas to 2010-2012 batches of Post Graduate Diploma in Management (PGDM), PGDM-IB and PGDM-RMM. To grace the occasion Manish Gupta (Chairman,JIMS) and Prof. R. P. Maheshwari

Digital Media Marketing
To provide a forum to experts and to deliberate on issues of Digital marketing, JIMS organized a seminar on “Digital Media Marketing- a time waster or an important communication tool” on 23rd march 2013 for its BBA & BCA students. The key insights of the event were • Meaning of “valuable content” and how to create it • How Digital Media Marketing has influenced buying behavior • Developing strategy to relate online tactics to a company’s bottom line • Constructing an online marketing machine and using digital media tools Pre-Break sessions were organized on fundamentals of making a successful Digital Business, insights into Digital World, Digital Marketing & Advertising by Lt.col.(Retd) Nageshwant Roy Vaid. (Chief Executive Officer, NGA Consultancy Services)

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In the post break session Mr.Ankur Sethi (Head-Corporate Relations, Common job test & Volunteer at Chitrakaar) & Mr. Tarun Upadhiya (Associate - investment banking, Copal Partners) shared their views on Digital branding & modes and Vehicles of Promoting Digital business. The convener of the session was Mr.Anudeep Arora (Assistant Prof, JIMS). The session enabled students to understand how organizations define their goals and develop strategies to attract customers.


Excellence in Stores Operations (ESOPs)
Excellence in Stores Operations (ESOPs), a Management Development Programme (MDP), was organized by JIMS, on 5th & 6th March, 2013 in association with RAI, Mumbai The eminent resource persons were Mr. Ashmit S Alag, Director, Academy of Applied Arts, New Delhi; & Mr. Lawrence Fernandes, Director-Retail Learning, RAI, Mumbai. In the welcome speech, Dr. J.K Goyal briefed the delegates about JIMS and its contribution towards society in shaping futures of the young generation since 1993. He added “ESOPs gives an excellent platform to retailers like you who have a desire to imbibe and adopt proven best practices, thus this workshop provides understanding and learning to achieve retail performance by virtue of enhancing store productivity and profitability. The Program was designed by Retailers Association of India (RAI) , which was a learning platform for Retail Store Managers, Assistant Store Managers, Department Managers, Independent Retailers & Retail Managers. The rich module of Workshop included: • In - store Visual Merchandising • Store Manager - a mini CEO: Understanding Roles & Responsibilities • Managing Store Profitability • In-store Visual Merchandising • Local Store Marketing & Catchment Area Analysis The detailed presentations were given by the industry experts - Mr. Ashmit Salag, Director - Education, Academy of Applied Arts (expertise in Visual Merchandising and store designing experience); Ms. Neeti Sharma, Founder - Excel Retail HR,(expertise in Retail Management, Retail Processes and Standard Operating Procedures, Retail HR, Building Retailing Competencies through T & D, Talent Development, Content Creation and Delivery); Mr. Ankur Damani, Regional Head - North India, VIP Industries (rich industry experience of more than 7 years in retail industry across functions); Mr. Sajjad Shaikh, National Head - Retail (CS), Aircel Ltd. (rich industry experience in major Retail brands like Burberry, CK, Davidoff, Cross, Cristian Dior, Gucci, etc.); Mr. Rajiv Sundaram, Deputy General Manager Merchandising, Spencer’s Retail Limited (expertise in Visual Merchandising and Creative designing. The MDP received an overwhelming response with the participation of more than eighty delegates from around 10 Retail Organizations like VLCC INSTITUTE, INFINITI RETAIL LTD, BATA INDIA LTD, SPENCERS RETAIL LTD, ARVIND BRANDS - ARROW, ARVIND BRANDS - NAUTICA, BIBA APPARELS PVT. LTD, ITC LTD, ARVIND BRANDS, STORE 99, Vmart etc. The session ended with a short video on importance of customer service in Retail.


GHRDC Workshop
To acknowledge the actual value of Summer Internships Jagan Institute of Management Studies organized a workshop for PGDM-IB and PGDMRMM (2012-14) students on 2nd February, 2013 on “Summer Internships- 1st step towards the Corporate World”. The resource persons for the workshop were Ms. Mekhla Sinha, Sr. V.P Operations-GHRDC, Ms Shraddha Mishra, Sr.Manager HR-GHRDC and Ms. Neha Kapoor, Asst. Manager, HR-GHRDC. The session focused on “Corporate Etiquette” and “The Power of Goal Setting” for students to enhance their communication and presentation skills for their final placements. The workshop commenced by showing students a film and a presentation on the aspect of “The Power of Goal Setting” which prepared students to appear for their Group Discussion and Personal Interview. The discussion further led for a one-on-one interaction, where students were given live activities to be performed, presenting group cohesive ideas and the aspect of Corporate Interaction and Mind-sharing. Corporate Etiquette was explained to students via presentation and group exercises which would help them behave in the right manner in business environment. Students were given live examples of corporate interaction and corporate culture through interactive presentation. The students were also shown motivating videos and were given preparatory mock interviews. The session was a learning experience for the students, providing them an active platform to share and interact.

Workshop on “How to write a Resume”
To enhance the resume writing skills of the students, Jagan Institute of Management Studies organized a workshop on the topic of “How to write a Resume” on 19th January, 2013 for the students of PGDM (Gen), PGDM (IB), PGDM (RMM). The workshop was conducted by Mr. Devdat Kumar, Writer & Owner RESUMEWORTH Consulting, who gave valuable tips to students, preparing to go for their summer internships. Mr. Kumar said “Your Resume speaks your character”. Ambiguous and unstructured resume creates unpleasant feelings in the mind of the interviewer. He gave resume objectives and opined that within 7 seconds the employer reads your mind and the worth of your resume. Also, valuable tips to students for resume mapping, and resume structuring were emphasized at the workshop. The students also participated in the question answer session where they received satisfactory answers to their queries. Overall the workshop received an overwhelming response and was a learning experience for the students and for the JIMS fraternity as well.


Guest Lecture on “Advantage Motivation and Grooming”
To groom the students in accordance to the Corporate environment, a guest lecture was organized for MCA Ist year and MCA IInd year on 8th February, 2013 on the topic “Advantage- Motivation and Grooming” Mr. Sunil Keswani started the session with a famous quote from William Shakespeare’s Novel “As you like it” - “All the world’s stage; And all the men and women merely players; They have their exits and their entrances; And one man in his time plays many parts” He connected the thought with students by saying “become a successful individual before you become a successful professional”, to attain success, you need to understand the complexities of different roles played by you in your life and then thrive to maintain a balance between the different roles played and the SUCCESS is YOURS. He enthralled the students with some inspirational quotes and statements.

Session on “Group Discussion & Personal Interview”
JIMS organized a session on “Group Discussion & Interview Techniques” for the MCA students to help students convert their calls for their dream companies. The Session was conducted by Mr. Sunil Keswani, he began the session by stating “Don’t worry, be happy”. this is your age to invest your time and energy in the correct direction instead of wasting it unusually. He advised the students to be relaxed, confident & feel good during GD-PI because “Once you feel good, you do good, when you do good, you will again feel good”. So if one is preparing for GD & PI, he must update himself, revise academics, possess a good G. K, and put forth the arguments logically and be a good communicator.


Guest Lecture on Right “Presentation Skills”
To educate on the DO’s and DON’T’s at the Presentation, a Guest Lecture on “Right Presentation Skills” was organized on 12th February, 2013 at JIMS for MCA IInd Year students.The guest speaker was Ms.Rita Gangwani. She started the session with the famous statement “First Impression is the last impression.” She added, a presentation should always be a mix of oral multimedia - audio, visual. Keeping in mind, that the audience only uses 3 senses out of 5 while listening viz VISION, HEARING & FEELING so presentation should be a mix of pictures, graphics and animations (for those listeners who are influenced by looks and appearances), voice modulations with pauses and tones interesting facts and quotations (for those listeners who are influenced by listening), humorous and engaging stories, live instances (for those listeners who are influenced by feelings and emotions)”. She concluded the session by summarizing that every speaker should use BOMBERG approach Bang (start with any famous quotation or question or story), Open (briefly Introduce topic of your presentation) Mapping (Map your PPT - Divide it into categories, sub categories), Bridge (connect all the categories like a story), Example (make your PPT interesting through examples and illustrations), Recap(give a quick recap to the audience ), Bang (Close your presentation with a bang) to deliver the apt presentation, as there is no thumb rule to give the presentation, like most things, it simply takes a little preparation and practice. These statements made an impactful mark on the students and realize the concept of right presentation skills.


Guest Lecture on “Career and Digital Medium”
Jagan Institute of Management Studies organized a session on “ Careers and Digital Medium” on 6th February,2013. The guest speaker for the session was Mr. Sumit Anand, Marketing Head, INZANE LABS PVT LTD- PagalGuy.com. The session was an amalgamation of identifying and educating students about the career opportunities in the arena of Digital Media. Students were asked to identify their core competence and inculcate the habit of reading & writing. The students were also asked to identify their opportunities in investment banking and to pursue a career in the same. Keeping themselves updated with social media marketing like Facebook, Twitter and LinkedIn was highly stressed upon. The students were also asked to post their queries on famous portals and were asked to associate themselves with famous online brands.

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Guest Lecture on “Role of Ethics in Student’s Life”
Prof. S.C. Kapoor along with his team organized a guest lecture “Role of ethics in Student’s Life” on 24th January, 2013 at Jagan Institute of Management Studies for BCA 1st year students. The lecture was conducted to inculcate ethical values in students and also make them understand the value of ethics. Basic examples from daily life of ethics were highlighted to give a practical touch. The moral of the lecture was “An action that may seem ethical at one place may not be ethical at some other place”. Overall, the students learned & enjoyed the light hearted yet knowledgeable lecture.

Guest Lecture on “Preparing Gen-Y for Realities of Corporate World”
To keep Gen-Y’s self-directed, resultoriented , JIMS organized a Guest Lecture on “Preparing Gen Y for realities of Corporate World” for the PGDM, PGDM (IB), PGDM (RM) 2012-14 Batch. The session was conducted by Ms Sunaina Khanna, Executive Vice President - Human Resource, Bajaj Capital. The session primarily focused on the basic etiquettes, right attitude and positive approach required by any fresher. She explained that freshers need to understand the importance of change, flexibility, speed and efficiency to survive in a ‘digitally literate’ corporate world as technologies, trends are rapidly changing. She then highlighted the Top 20 Success Mantras to be a successful employee which were highly appreciated. She closed the session by stating “student’s thoughts and ideas become a base for any organization, also their academic knowledge, positive attitude, ability to adopt and accept change, honest approach & desire to accept challenge can make students achieve not only their goals but also the organizational goals.”

Guest Lecture on “Career in Marketing”
A guest lecture on “Career in Marketing” facilitated by Anudeep Arora, Asst. Professor, JIMS on 28th January, 2013 was organized at Jagan Institute of Management Studies for its BBA 3rd year students to explain the essence of marketing as a career function. Mr. Deepak Goel, Founder and Governing Council - IMET Global with his profound corporate experience explained marketing as a career option. He explained the components of marketing like sales promotion and branding. The lecture aimed at enhancing the knowledge on marketing skills.He highlighted the essence by stating that “Market yourself well as a prospective client” where customer is the epicenter of all the activities. The session was found motivating and educative for the student’s aspiring to be future manager’s.

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Cynosure 2013
On 16th March ‘2013 Jagan Institute of Management Studies, Rohini organized its 4th North India Info Tech Students’ Conference “Cynosure’13”. The event was a huge success with more than 50 registrations from Delhi & NCR. Colleges like DIAS, MERI, New Delhi Institute of Management, Netaji Subhash Institute of Technology, Maharaja Surajmal Institute of Technology, VIBS, JIMS Sector 3, GTBIT, Manav Rachna International University, Kirori Mal College, and many more participated in the I.T. Fest. Dr. V. B Aggarwal, Director- InfoTech in his welcome speech highlighted the upcoming trends in I.T. Industry like SEO, SMM, Mobile Computing and Mobile Banking and quoted events like CYNOSURE help to sharpen the skills and enhance knowledge network of budding I.T. Professionals. The two day fest included different events like Coderz Programming, Armageddon Lan Gaming, Kill the Bug - Code Debugging, Art Mont Age - Collage Making, Web Warriors- Website Designing, Number & Magic Squares- IT Tambola & Sudoko, Quizilla - I.T. Quiz, Launch It I.T. Quiz, Letz Go Hunting - Treaure Hunt, , Special Event - PRASTUTI - Presentation Competition.

B-Plan Competition-“Strategem”
Jagan Institute Of Management Studies organized its Annual B- Plan Competition “Strategem” on 16th February 2013.Students from various colleges like SRCC, DSM, NDIM, BVCOE, Poornima School of Management, Guru Gobind Singh College of Commerce, JIMS Rohini, Sector-5,appeared to showcase their ideas and form enterprises that combined technology, vision and business acumen. The B Plan Competition was judged by the panel of esteemed and learned judges - Mr. Vijay Mangla, Entrepreneur, Founder - Mangla Group; Mr. Mahendra Kumar Sharma, Marketing, Bhragy Steel Private Limited; Prof. S.C.Garg, Head, Delhi School of Management, D T U. The B Plan Competition was organized by Ms. Neha Goyal, Ms. Sugandha Sharma and Ms. Ankita Prabhakar,(Assistant Professors, JIMS) First Prize worth Rs 10,000 was awarded to Mr. Vipul Chadha, BVOCE (GGSIPU). Second Prize worth Rs 8,000 went to Swati Kushwaha and Aruna Srivastava, JIMS, Rohini, Sector - 5. Mohit Kumar and Alisha Dharmic, NDIM at Third position won the cash prize of Rs. 5000/Strategem was a perfect opportunity for all the budding and aspiring managers to reveal their creativity, intellect & entrepreneurial skills as well as enhance & advance their managerial competencies.

Academic ad-ons

JIMS celebrated its Annual Intra College Management cultural extravaganza “RADIANCE 2K13” where MUSIC, LIGHTS, & GLITERRATI were the only words that sounded and jelled. The event was well planned and was an amalgamation of zeal and gaiety. It showcased the true spirit of management students who competed and participated to show their talent quotient. The event received a diverse participation from MDI Gurgaon, Indus Business Academy, ARNI University, APJ, Bhagwan Parushram IT , ITS, Amity University, JRE School of Management, Accurate Business School, Jaypee Business School and Maharaja Agrasen College. The main highlights of the events were Business Quiz, Nukkad Natak, Talent Hunt, Band Performance, Glitz & Glamour, and Jam Session. The Business Quiz was conducted by the famous QUIZ MASTER, Mr. Manimughdha Sharma (Reporter, Times of India) The fashion fiesta facilitated by Ms. Parul Raj (Associate Professor, JIMS) saw live performances by the famous RJ RAHUL MAKIN from 104.8 FM SABSE FILMI who engaged the audience with his eloquent persona and charm. The event also saw much of the twist and the turns when the DJ spinned the floor with its electrifying music and grooved the crowd. The event was well co-ordinated by Dr.Navneet Joshi (Associate Professor, JIMS)

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Sports Club
Sports club of JIMS organized sports events, Table Tennis Tournament & Badminton Tournament in the first and second week of March respectively in which various students of BBA/BCA participated. For both the tournaments++, two finalists from Ist shift & IInd shift qualified for finals. Sahil Sharma (BCA IInd year) was the winner of TT tournament while Mamsoyorn (BCA IInd year) was the badminton winner (Boys category) and Himanshi Gandhi (BBA IInd Year) was the badminton winner (Girls category).

Finance Club Activity
Finance Club of JIMS, organized an “Extempore competition” for the students of PGDM on 9th March, 2013. Various financial topics were given to speak for maximum 3 minutes. The event was conducted by Dr. Navneet Joshi, Faculty Incharge- Finance Club to acknowledge the students with the financial world & terminologies. The competition was judged by Mr. Prashant Kumar Zonal Product Manager- North at L & T Finance Ltd and Mr. Kamal Chugh Associate with Copal Partners. Mr. Harpreet Singh from PGDM (Gen) 2012-2014 was the winner with cash and Ms. Vidhu Sharma PGDM (Gen) 2012-2014 was the runnerup.


Academic Club Activity
To win the race in the competitive environment, academic club took an initiative to train students with Public speaking with Declamation Contest on the Topic “ Effect of Cinema On Youth” 20 students from BBA and BCA course participated in the contest and shared varied views on the topic. The event was judged by Ms. Parul Raj and Ms. Ankita Prabhakar, Faculty-Management, JIMS, 1st Prize Kanupriya BBA II sem 2nd Prize Nishtha BBA IV sem 2nd Prize Priya BCA IV sem 3rd Prize Asharya BCA IV sem

E- Cell Club Activity
JIMS E-CELL “Tarkash” organized a session on “Intellectual Property Rights: How to protect your ideas” on 19th February,2013 at Jagan Institute of Management Studies, The guest speaker for the session was Mr. Muqbil Burhan, Consultant and Scholar, IPR, IIT - Delhi where he emphasized on the types of Intellectual Property Rights (I P Rs) and their significance. He also gave a brief introduction on patents, trade marks, designs and copyrights. He explained that IPR today has attained a crucial place where every institution has to survive in a cut throat competition need to consider their compliance with the law when using other people’s materials and inventions. The session gave an insight of the Intellectual Property Rights, its significance and the challenges and threats faced by the institutions to preserve their IPRs.

Public Finance
Union Budget of all governments in the world comes out every year. To make managers truly global, JIMS organized a workshop on 14th March to enlighten students of PGDM with various concepts, jargons, norms & processes of Public Finance in general & Budget in particular. The analysts who spoke were Dr. J.K. Goyal, Director, JIMS & Mr. Jitesh Mohnot, Assistant Professor, JIMS. Dr Goyal discussed the role of state & how it has changed from being a Leviathan to a welfare state. Mr. Mohnot followed it up with more detailed analysis of various dimensions of expenditure, revenue & deficits. The key goal was not limited to understand this year’s budget but to conceptualize them with tools in such a way that they are able to analyze any budget of the future and its impact. Finance Club coordinated the event.


• Paper Presentation on Benefiting the masses profitability - An Opportunity for Indian Technology Industry, IIM – Banglore - Ms. Deepika Saxena. • Case Study presented on “Responsible Leadership: A Fair Play” in XLRI, Jamshedpur - Ms. Mansi Arora Madan in National Convention on Responsible leadership and was awarded a superior award for presentation. • Paper published on “Analysing the greening in Supply Chain of Garment Manufacturing Firms in India” in a journal published National Conference’2012 at Lal Bahadur Shastri Institute of Management and was awarded for best presentation. • Paper Presentation in National Conference, Issues in Modern Retail formats, Haryana School of Business, Hissar - Dr. Ritu Bajaj. • National Conference on Innovative Strategies for Transforming Organizations, GGSIPU University - Ms. Neelam Dhall. • Paper Presentation in National Conference on Business Intelligence & Data Warehousing, Cloud Computing: Database as service, Singhad Institute of Management - Ms. Suman Madan. • International Journal with paper publication, “Quantum Information Technology”, IJCSITS - Ms. Ankita Sharma.


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Alumni Interaction Forum on the topic “Importance of Networking in the Corporate World”

Alumni Interaction Session -IV
The IV series of Alumni Interaction Forum was organized at JIMS,on 23rd February, 2013 at India International Centre on the topic “Are Marketers Spending Wisely on Social Media”? The Key speakers for the event were: • Mr. Abhimanyu Shankhdhar- Strategic Consultant & Trainer: Digital Media- Social Media for Social Change • Mr. Gaurav Vashisth- Independent Education Management Professional Mr. Vashisth-Alumni, JIMS initiated the discussion by explaining the importance of social media in today’s time. He stressed on the idea of social networking through various social media platforms like LinkedIn, Twitter and Facebook. Mr. Shankhdhar shared his experiences and thoughts on the aspects Social Media Marketing through an insightful presentation. He further propounded the Social Media Adoption from the early innovators (the ones who discover and trendify) to Laggards (Might never get around to adopt it). He said that Social Media enhances Visibility, Reputation and Approachability. The interaction concluded that “CONTENT IS STILL THE KING”, where blogs and content have great importance increasing search ability, data knowledge and management and thought leadership. All these valuable tips were discussed at length at the forum. Lastly the Vote of thanks was given by Mr. Kumud Ranjan, Batch 20042006- President Alumni Association. Overall the forum was a fruitful experience for the participants.

“Importance of Networking in the Corporate world”, the III series of Alumni Interaction Forum was organized at Jagan Institute of Management Studies, on 12th January, 2013 at India International Centre. Ms. Surbhi Malhotra- Head Alumni Relations welcomed the alumni and discussed the objectives.The Key speakers for the event were: • Mr. Ankur Sethi - Head Corporate Relations & CJT Career Services at Common Job Test • Mr. Kanwaldeep Singh Bedi- Batch (1995-1997) , Head- Data Services, TATA Teleservices • Mr. Tanveer Gogia- Batch (1997-1999) , Entrepreneur, Marketing and Advertising The key note speakers started the event sharing their experiences and thoughts on the aspects of importance of Networking in the Corporate World. They highlighted the fact that “Networking is the single most powerful marketing tactic to accelerate and sustain success for any individual or organization”. It is about making connections and building enduring, mutually beneficial relationship. Networking is everywhere, on every channel medium and length. The Vote of Thanks was given by Mr. Manish Gupta, Chairman, JIMS where he talked about the successful launch of the forum and the vision of heading it as a monthly initiative. Overall the forum was a fruitful experience for the entire JIMS Alumni’s and as well as for the JIMS Fraternity. Surely it was a great communicative start.

Alumni Interaction Forum – MCA “En-route to Success” on 09th March, 2013
Jagan Institute of Management Studies successfully launched “ALUMNI INTERACTION FORUM” for MCA program on Saturday, 09th March, 2013. The forum was planned with the initiative to enhance interaction on various IT related topics. Prof R.P Maheshwari, Director General, JIMS initiated the discussion by terming the rich base of JIMS ALUMNUS as BRAND AMBASSADORS. Further, our key speaker Ms Taruna Aggarwal – Alumni (2003-2006) MCA, initiated the forum sharing some of her life experiences and explaining the different phases of life. She gave an explanation of the real facets of corporate terming it as REALITY SHOCK which is experienced in corporate life. She explained the characteristics of a professional who follows time management and is motivated to perform to attain success All our speakers stressed on the will of Determination, Dedication and Discipline which are the three steps towards attaining success in life.

Alumni Chapters
An evening to remember and reminiscence old memories where all gather to revive and cherish days spent in college. The day’s most cherished and incubated at the back of the mind depicting true connection. JIMS has always been taking one step ahead for Alumni engagement. To leverage relationships JIMS have launched its Alumni Chapters in Mumbai, Chandigarh and is looking forward to launch the new ones in near future in other parts of the country.

Chandigarh Chapter
Seamlessly connect and share thoughts & ideas!! This time, yet again a get together was organized by Jagan Institute of Management Studies, Sector-5, Rohini, Delhi at Chandigarh, Blue Blazer adding another episode to the Chandigarh Chapter Meet on Saturday, 29th September, 2012. Alumni who were present at the event were from 1997-99, 2003-05, 2004-06 & 2009-11 batches. They all enjoyed the meet as it was an ideal way of meeting and networking.

Mumbai Chapter
JIMS again organized a Mumbai Chapter Meet on 15th September 2012 @ Ramada Plaza Palm Grove where all gathered to relive those magical moments spent at the hallowed portals of JIMS.

Student Speak
“Economic Reforms”
On Track or Off Track

t it’s the budget bu ing exciting in th no as w re “The seen t remains to be one either. Wha not a populist ar is brought deficit next ye ed et dg bu e d is how th when planne rcent of GDP pe 8 4. to down and by 30 percent been increased s ha re itu nd expe eover rtant part. Mor the most impo that I think is lopment is in rural deve ke hi % 46 e proposed increase in th will garner an d an e bl da en comm the (GDP) rate in product growth tic es m do s os gr wisely, ces are spent lieve if resour long term. I be by next year. of 6.5per cent P D G a e ev hi s we can ac ent in the area s for improvem al os op pr nt ca Signifi will transportation y, farming and og ol hn ec ot bi of ay take although it m gher demand, also create hi time to do so.” PGDM(R Shivani Gupta M), 2012-2014

The Union Bu dget was a clever attem pt to mislead the pu blic in an electio n year. The Fina nce Minister’s spee ch offered lit tle remedy fo r th key problems e facing the In dian economy that he himself ac knowledged: slowdown of growth, rising fiscal de ficit and curr ent account de ficit. The current cr isis required the governmen t to stimulate dom estic investm ent by encour aging consumption; instead the FM remained focu sed on foreign investors. Co ntrolling infla tion required expa nsion of PD S and reinfo rced subsidies on energy and fo cus on increa sing agricultural ou tput in pulses and oilseeds; in stead the governm ent has relie d on hope. M ee ting the demands and aspiratio ns of the pe ople required subs tantial and re al increase in social sector expend iture; instead the governmen t has resorted to st atistical tricks and gimmicks . Th ere is no evidence of the govern ment being se rious about better usage and mon itoring of the funds spent on these public provision s. Yogesh Pandey PGDM(Gen), 20 12-2014

2013 g ives un to grow ambigu th, fisc ous th al cons rust olidatio concern n and in s, all o f which vestme nts are imp the con ortant cerns b to addr eing fa ess ced by manne r in wh the eco ich the nomy. FM emp The of imp hasised roveme on the nt, i.e. a reas not ta environ king th ment f e exte or gran r nal t ed and to rest ore the to mov domest e quick ic bala consoli ly nce thr dation is undo o u g h fi ubtedly scal the re the way comme to go. W ndation h s ile impera seek t tive iss o addr ues, the ess th re are a ese need to few pin be tack pricks w led suc hich h as ou deficit, the effe r curre nt acco ctive co unt rporate tax rate , etc. Sanchit Saharia PGDM (Gen), 2 012-20 14




s have Union Budget ified or not, e Whether just India. This tim excitement in d te ra ne ge s alway an t was more th the excitemen , gh ou th nd arou to be First, it was two reasons. usual and for tion for ‘big with a reputa an m a by d presente the , it was to be And secondly s. et dg bu ’ bang ns. general electio fore the next be et dg bu st la how en to know ople were ke And thus pe ally against ibly be? Especi ss po d ul co it d populist gh inflation an stubbornly hi of op dr ck ba the fiscal s. While, the nment finance er ov G d te oa bl seem us, they don’t do look ambitio deficit targets from rain gods e. A little help ev hi ac to le ib imposs here e should be w onomy and w ec al ob gl e th and ned, I kets are concer r as stock mar fa As t. an w e w ability dgets have the lieved that bu have never be economy, at rm story of an te ng lo e th r to alte e. utral as this on a budget as ne ith w t no t leas g on off not focusin ould be better Hence, one w e attention comes to trad it n he W h. it too muc entals of the id to the fundam pa be d ea st in should its valuations. a company and Manisha Sharm 12-2014 PGDM(Gen), 20

e ould b ople w e p s s ne or the e guin cord f r if th e e r d ’s n o ld r “Iw the wo sted in e r e t in .” on hold spent

The ex ercise done b y the nothing FM and but a his aid game o es is f chess not rem . The p ember ublic d the mo oes chess ves ma player de earli ala go e r b y vernme the tinkerin nt. The g with FM ke the fig eps ures y confuse ear aft the pub er yea lic at la r to meager rge. It is the p resourc ublic, w es, wh ith o suffe busines r, alon s com g with munity .FM sh the taxes b ould n oth dire ot inc ct and r e in a se try to r direct in ationali each bu ze the d g et but expend intermit iture. N tent in everthe crease less, in the during the yea levies and ta r must xes be stop mainta in the d ped fo ignity o rthwith f an ann to ual bud get. PGDM( Neha P aul Gen), 2 012-20 14

“Progectista B Plan of Pioneer 2013”
organised by Christ University (Bangalore)
• Rishabh Saxena, Ashwani Kumar Ashok, Sandip Kumar

We Are of

Das of PGDM (2012-2014) for securing second position and winning a cash prize of Rs.10,000/-

“Envisage” 2013
Institute of Informatics and Communication at University of Delhi South Campus
• Ritesh & Biju from MCA-2nd sem were awarded the First prize in Tame & Fame event. • Nikhil & Akshay from MCA-2nd sem were awarded the second prize in Tame & Fame event. • Ankit Khandelwal & Ankit Jaiswal,from MCA-2nd sem bagged First prize in Treasure hunt event.

“IGIT’s ESPECTRO 2013 techno-cultural fest”
IGIT Campus
• Kimmi,from MCA-2nd sem secured First position with a cash prize & certificate in the event Bits N Bytes.

“Bharati Vidyapeeth’s Institute of Computer Applications and Management”
• Rahul Bajaj & Jatin (Team) from MCA-2nd sem won the First prize in the Race against Time event.

Advisor & Patron : Editor : Asst. Editor :

Dr. J. K. Goyal Director Ms. Mansi Arora Madan Asst. Professor, mansi.arora@jimsindia.org Yogesh Pandey PGDM-I

Jagan Institute of Management Studies
3, Institutional Area, Sector-5, Rohini, Delhi - 110085 Phone: 011-45184000, 45184001/02 • Fax: 011-45184032 • E-mail: jims@vsnl.com