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Consumer Markets June 2009
From around India GlaxoSmithKline Consumer Healthcare to introduce new Horlicks products GlaxoSmithKline Consumer Healthcare is planning to expand its Horlicks brand into new product segments in India Retail borrowers need to get regulatory support to bargain KC Chakrabarty takes charge as deputy governor of the Reserve Bank of India. Mr Chakrabarty strongly advocates that banks do away with sub-PLR lending, pass on the benefits of softer rates to old customers and not restrict them to new customers alone. Luxury Market In India set for Expansion and How? | Business ... Indian Consumer has changed and so has their mindset. Ok, not to generalise it but yes, there has been a drastic change in how the Indian Consumer behaviour has gone through a radical makeover. The focus has shifted from Price to Quality to a large extent. IKEA drops India plans While IKEA alone may not be important enough to jolt Indian policy makers out of their slumber, nor would its decision make much difference to FDI inflows into the country, it does count as a loss in some ways. India’s consumers draw investors from China story “For the first time in 12 years, I am more confident of India than China because India has made good macro

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx improvements,” said Stephen Roach, chairman of Morgan Stanley Asia, while in Mumbai Nokia 5530 XpressMusic Unwrapped The Nokia 5530 XpressMusic should start shipping in the third quarter of 2009 at around €199 or Rs. 15000/- in India, retail, before taxes and subsidies Nokia N97 open for pre-order for Indian consumers Nokia N97 is based on the Nokia S60 platform; it uses the Symbian Operating System 9.4 with Nokia S60 Fifth Edition UI. Consumer durables cos eye growth Consumer durables firms like LG, Philips and Haier are working on a combination of initiatives like launching new range or products, adding innovation to design and features and giving greater marketing thrust to reach more consumers. Cadbury Redefines Cheap Luxury Chocolate has already caught on within the increasingly affluent middle class. Cadbury's Indian chocolate sales have been growing by 20% a year for the past three years. Now, Cadbury is reaching out to lower-income consumers with cheaper products. Demand curve: Indicus-Mint Series Demand Curve Indicus Mint Series - India is witnessing a durables revolution As incomes increase, media reach increases, electrification spreads and education levels rise, and the demand for durables expand significantly Consumer durables include not just white goods, such as refrigerators, air conditioners and cars, but also goods such as furniture and kitchen appliances. The largest markets for durables are naturally states with large population. Yet, Maharashtra leads on account of higher income, followed by West Bengal and Uttar Pradesh. Interestingly, Kerala and Gujarat, states with

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx considerably smaller populations, make it to the top five states in markets for consumer durables, with better income levels and infrastructure distribution. At a finer geographical level, the largest markets for durables are naturally in the larger cities, where greater incomes and population numbers warrant greater expenditure and also typically ensure better and greater supply. Top Five States Market Size for Durables (Rs. crores) Maharashtra 17,144 West Bengal 9,082 Uttar Pradesh 8,900 Kerala 7,844 Gujarat 7,762 Source: Market Skyline of India, Indicus Analytics More…….

Know about Indicus Products here Segment A1 from the Indicus Consumer Segment

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx

Indicus Consumer Spectrum has been designed to help marketers understand the essence of 33 Consumer Segments, which together represent the entire urban spectrum of India. It highlights the key features which make each segment distinctive.

Know about Indicus Products here Insights from Indicus Indian cities should make space for low-cost housing Beat the cartel, join the market Beyond the fields FE INDICUS POLICY SERIES - The economics of chhota recharge Sumita Kale: The other imbalance Why does the regulator’s office not attract nonbureaucrats?

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx How much growth to expect in the Indian Economy Sumita Kale: Are speculators evil? FE-INDICUS POLICY SERIES - You scratch my bank, I scratch yours An Insight from our new product From around the world US: Consumer Confidence On The Up In June US consumer confidence rose again in June, the fourth straight month it has done so, adding to increasing indications that the recession might be waning Brand Migration: Navigate the Passage: Branding Strategy Insider Brands have been stretching their way into such new and unexpected product categories that some product progeny can be impossible to link to their brand parents Mattel to Pay Penalty for Lead Toys The Consumer Product Safety Commission said toy maker Mattel Inc. and its Fisher-Price unit will pay a $2.3 million civil penalty to settle allegations that Credit card reform is a long overdue victory for consumers For a long time, their cry was that common sense consumer credit card protections would make it harder to get credit. That argument never made much sense in an environment where the average household gets more than 30 credit card solicitations every year, so it didn't stick. .

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx

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