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Sarah (Berger) Cunningham

1 Lara Place, Frenchs Forest NSW 2086
M 0424 531 345
Health: Excellent
Own Vehicle
Executive Summary
Sarah is a reliable, dependable & responsible individual with excellent communication, written
& interpersonal skills. She possesses a high-energy personality – is very inquisitive, along with a
passion for learning, she is also a big reader & researcher.

Sarah is an entrepreneur and manager, with extensive strategic sales and marketing experience
into both corporate and government sector. Professionally, she demonstrates that she is flexible
& adaptable, able to prioritise tasks, has strong time management skills, with the ability to
multi-task. She works well autonomously & exercises extreme confidentiality & discretion in a
professional manner at all times. With a ‘5 star’ attitude to customer service, she anticipates
client needs & solves problems.

With a demonstrated mature approach to work, her skill lies in strong negotiation as well as
conflict resolution via problem solving & analysis. Her BDM roles in both Microsoft & Lotus/IBM
involved detailed and often complex licensing and solution sales.

Career Summary
Mar 2009 – Current IT Specialist Recruitment Consultant
Beaumont Consulting

Jul 2008 – Feb 2009 Recruitment Consultant, Multiple Sectors
Repforce Plus.

Jun 2007 – Jul 2008 Director/Licensee In Charge,

Jan – May 2007 Business Development Manager & Shareholder
Raine & Horne Frenchs Forest / Belrose

Apr 2001 – Jan 2007 Maternity Leave & Raising my daughter

Feb 2000 – Mar 2001 Business Develop Manager, NSW Government Sector, NSW Sales
Team - Software Sales Microsoft Australia

Dec 1998 – Feb 2000 Manager ANZ Software Business Partner Program Lotus/ IBM Australia

Aug 1997 – Dec 1998 Software Business Development Manager – Corporate Lotus/IBM Australia

Previous Business Development Manager I-Case International

All things Italian, people, reading, history, art, travel, photography, music, singing, swimming,
photography, entertaining, business development, piano, song writing and music composition,
gardening, family, international trade, philosophy & speculation, religion and ‘armchair traveller’
book writing!

Career Breakdown
Mar 2009 – Current
Beaumont Consulting
Position: I.T Specialist Recruitment Consultant

Key Achievements:

• Highest revenue achiever in April out of 16 Consultants
• Build the I.T client portfolio from a new desk to 179 clients & prospect clients
• Placement of Strategic Architect into large I.T Consultancy
• Awarded ‘Top Toddy’ award (company wide recognition + bonus award)
• Exceeding targets
• KPI’s including cold calling, sales visits, positions on & placements

Jul 2008 – Feb 2009
Repforce Plus.
Position: Sales Recruitment Consultant, I.T + Generic Business Sectors

Key Achievements:

• Highest Revenue producing Consultant in team of 8 Consultants
• Successfully exceeding all targets
• Successfully placing candidates into roles from sales rep to National Sales
Management positions in NSW, QLD & VIC
• Awarded high achiever award in 3rd month for exceeding targets and
negotiating difficult placements (bonus award)
• Cold calling, reverse marketing, data mining, and ad-chase business

Jun 2007 – Jul 2008 Licensed Real Estate
Position: Director/Licensee In Charge

Key Objectives & Achievements:

•All areas of business: sales, listing properties, marketing, web content development &
management, liaison with all relevant industry bodies, accountancy, budgeting, staff
selection and training, forecasting. Taking the concept of offering a unique buying/selling
experience within the residential real estate market, we developed nethomes from
scratch. With the assistance of a graphic developer for the user interface ‘look & feel’,
the web content is my intellectual capital, along with the key concepts and process
design .

• Design of all marketing material
• We established a reputation for being agents of ‘high quality & luxury ‘ properties,
and successfully sold record values in Frenchs Forest, Belrose, & Davidson.
• nethomes was established from my business plan of making it into a franchisable
model, that can be extended throughout Australia and potentially internationally.
• Consultation on Home preparation – interior decorating
• Voice Over and direction of videography & property photography
• Opportunity to be a successful entrepreneur with stock turnoverin excess of $8mill

Jan 2005– May 2007
(Franchise: Raine & Horne Frenchs Forest/Belrose) Licensed Real Estate Agency
Position: Manager & Shareholder of trading entity

Key Responsibilities & Achievements:

•All areas of business: listing properties, marketing, web content development &
management, sales, liaison with all relevant industry bodies, accountancy, budgeting,
forecasting, Cold calling, business development
• Grew the business to turnover property value in the millions

Feb 2000 – Mar 2001
Microsoft Australia (HO Nth Ryde)
Position: NSW Government Sector Software BDM

Key Responsibilities & Achievements:

• Successful sales to reach software sales targets for within NSW Government
• Identification, relationship building and liaison with Channel Business Partners
• Exceeded Sales targets – earned trip to USA
• Successfully ‘broke’ into NSW Health CIO Forums – a typically closed shop! And
earnt the right to present to them monthly with varying solution selling options –
successfully achieved budget and all objectives with NSW Health
• Over Achieved target sales portfolio (approx $7million)
• Managed key relationships and lead sales with channel partners & distributors to
provide solutions to customers
• Worked with internal divisions of Microsoft (licensing, consulting, marketing)
• Presented solutions and product offerings to ‘C ‘level customer execs
• Ran lead generation campaigns & events
• Developed go to market strategic plan for all of NSW Health
• Licensing packaging presentations to distributors & channel partners

Dec 1998 – Feb 2000
Lotus/IBM Australia (HO City)
Position: Manager ANZ Software Business Partner Program

Key Responsibilities & Achievements

• Internal promotion to middle management
• Manage & develop team staff and IBM Software Business Partner Program for more
than 800 business company members – A/NZ
• Travel throughout Australia and New Zealand launching program
• Liaise with APAC and USA Partner Program Managers – Trip to USA
• Meet and exceed financial targets from the business partner community (A/NZ)
• Awarded Management Awards for High Performance, and leadership (I volunteered to
roll out the newly developed program (largely streamlined and developed by me)
before APAC and USA market! They then used my program for their own rollout
• Identified by Senior Management as a high achiever and awarded stock options, ‘club’
and elite training courses (Bali, USA, Japan, Penang & Sydney)

Aug 1997 – Dec 1998
Lotus/IBM Australia
Position: Software- Business Development Manager – Corporate

Key Responsibilities & Achievements:

• Software sales NSW Corporate sector, including complex licensing deals
• Liaise with Channel Business Partners & distributors
• Always exceeded targets
• Key win AON + many SMB’s
• Management of key Business Partners (LAR’s): Somerset Systems (Candle), Dimension
Data (Comtech) KAZ, Data#3, Software Spectrum, Candle etc
• Working with key distributors - Tech Pacific (Ingram Micro)

1995 – 1997
I-Case International P/L
Positions: Business Development Manager + Telemarketing Team Manager

Key Responsibilities & Achievements:

• Sales of project management software development methodology into corporate and
government Australia wide.
• Cold calling for invitees to attend information sessions for sales lead generation
• Sales of Consulting Services and contractors into companies and agencies for
development of software projects.
• Manage Telemarketing team for sales generated information sessions
• Published Article in “Software Magazine” : ‘The Case of RDM’, Project Management
Feature December/January 1997
• Key Accounts: Defense, MMI, Steelmark – Eagle & Globe, Australia Post,
Commonwealth Bank, Australian Meat & Livestock AMLC, Mercantile Mutual,

1994 – 1995
Homebush State Sports Centre
Position: Elite Gymnastics Coach (Women’s Artistic Gymnastics)

Key Responsibilities & Achievements:

• Coach and develop NSW Gymnastics Team
• Develop Program and oversee junior development program
• Team placement – 1st NSW, 1st National Championships

1994 – 1995
Victorian Sports Institute
Position: Elite Gymnastics Coach (Women’s Artistic Gymnastics)

Responsibilities and Key Achievements:

• Coach and develop VIC Junior International Gymnastics Team
• Choreograph Beam & Floor Routines for International gymnasts
• 3 girls I coached went on to represent Australia in the Sydney 2000 Olympic Games
Team (Brooke Walker, Trudi MacIntosh, Melinda Clelland)
• Produced State Champion + State Team Victors
• Produced National Champion + National Team Victors

1990 – 1994
Bunnerong National High Performance Sports Centre
Position: Elite Gymnastics Coach (Women’s Artistic Gymnastics)

Responsibilities and key achievements:

• Coach and develop all Elite Gymnastics Programs
• Oversee junior development programs and staff
• Produced Elite State Champion + National team medalists

1986 – Higher School Certificate Roseville Ladies College
1987 - University of Sydney 1st year Bachelor of Arts
1989 – Introduction to Public Relations Centre for Management Studies, Kuring gai CAE
1989 – Computer Awareness Course Eastern Suburbs Evening College
1989 – Typing Skills Eastern Suburbs Evening College
1990 – Level I & II WAG & MAG Gymnastics Coaching Accreditation NSWGA
1991 – Level II WAG Gymnastics Coaching Accreditation NSWGA
1992 – Gymnastics Judging Accreditation Australian Gymnastics Federation
1993 – Senior First Aid Course Australian Red Cross Society
1994 – Conflict Resolution Course Randwick Community Centre
1995 – Rapid Software Delivery I-Case International
1996 – ACT! For Windows Pollack Partners
1996 – Introduction to Journalism Australian College of Journalism
1997 - How to Be a Confident Presenter Business & Professional Research Organisation Australia
1997 – Solution Selling Course Lotus Sales Centre, Australia
1998 – The Seven Habits of Highly Effective People Franklin Covey
1998 – Business Conversations For Action IBM Australia
1999 – e-business in Action IBM Worldwide
1999 – Business Process Controls & Documentation IBM International
1999 – Marketing Through Channels IDC Asia Pacific
1999 – Career Development for Managers-5- Career Shift Australia (IBM)
1999 – e-business Sales Enablement Training IBM Asia
1999 – Career Competency & Development Training Lotus Asia Pacific
1999 – Business Strategy & Development Channel Corp USA
2000 – Microsoft Integrated Solution Selling Microsoft Australia
2000 - Rogens Presentation Skills Rogen Australia
2000 – Presenting with Impact Campbell Barbera USA
2001 - I.T For the Business Infrastructure Peter Weir for Microsoft Australia
2001 – Swedish Massage Nature Care College Australia
2003 - Remedial Massage Nature Care College Australia
2003 – Physiology & Anatomy Nature Care College Australia
2003 – Nutrition Nature Care College Australia
2005 – Real Estate Certificate Leverage Australia
2006 – Full Licence Real Estate Leverage Australia
2007 – Financial Management Leverage Australia
2008 – Building a Profitable Desk – Ross Clennett
2008 – Sales Excellence Workshop – David Penglase

Positions Of Interest - 1984 – 1994 Positions Held:

World Gymnastics Championships Brisbane – French Announcer
National Gymnastics Championships Melbourne – English Announcer
Four Continents Rhythmic Gymnastics Championships Sydney – French and English Announcer
Now &Then Band (Music –Rock and Roll Covers) Lead Singer
The Australian French School Maroubra Sydney – gymnastics, dance & movement instructor
Jack & Julie’s Childcare – Child Care Worker, Waverley Occasional Care – Child Care Worker
Eastlakes Golf Club – Bar worker, East Side Café – Waitress
RAN Sailing Association – Caterers Assistant, The Glen Medical Centre – Medical receptionist

Languages Spoken
English (native)
French fluent
Norwegian studied
Russian studied
Italian – basic/conversational only

References: (contact information supplied on request)

Tara Robinson – Manager, Beaumont Consulting
Neil Jackson - Director, Microsoft Australia
Steve Blunt – Director, Lotus/IBM (now Cisco)
Peter Taylor – Managing Director Lotus (now MD, CEO at Quipoz)
Greg Williams – NSW Sales Manager, Lotus/IBM (now own Consulting business)