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At

Arrow we think contemporary and we execute classically. Michael Arts, President of PVH Europe
Over the course of not one, but three centuries the Arrow brand has consistently offered a deep reflection of authentic American fashion. Boasting 160 years of rich history and experience Arrow remained steady amid continual shifts in the market and has evolved into an international brand. The first Arrow collection under PVH Europe launching at retail Fall 2011 will feature a three tier mens dress shirt collection comprised of the: classic, casual, and contemporary. Each unique collection will be reinterpreted for the modern world. The collection will offer shirts that are distinctly refined, structured, and tailored for comfort with a liberated to-the-point attitude. Each tier defined by unique fabric and fit that will brand a lifestyle. Arrows authentic global presence is committed to providing quality apparel that embody the heritage of the company and deliver superior quality to consumers. Arrow uses its rich heritage and original designs to offer customers fashionable yet functional apparel. The extraordinary brand commands recognition for its commitment to produce a refined and relevant product. From a one-room workshop in Troy, NY, Arrow is a wholly owned subsidiary of PVH Corp., having executive offices in both New York City and Amsterdam, Netherlands. Arrow remains true to its roots drawing inspiration from the past to create an updated and appealing look. Arrows unique DNA is present through its extensive fabric archive, which Michael Arts, President of PVH Europe, sourced in an effort to rediscover Arrows rich heritage dating back to 1851. The brands credible American heritage will be illustrated through PVH Europes Arrow collection that will launch at retail Fall 2011. About PVH Corp. PVH Corp., one of the worlds largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the worlds largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass, and G.H Bass & Co., and its licensed brands, including Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Trump, JOE Joseph Abboud, and DKNY and Timberland. Visit www.pvh.com For further information: Arrow Stadhouderskade 6 1054 ES Amsterdam +31 20 719 4788 info@arrowshirts.eu

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