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Graduate Student / Graduate Alumni Committee

GOAL PLANNING WORKSHEET


ALUMNI RELATIONS INFORMATION
VISION: To

inspire a lifelong connection to and affection for Lehigh.

MISSION: To cultivate continuous engagement through meaningful relationships in support of the university's mission. FY14 STRATEGY: Retain; Acquire; Grow FOCUS AREAS:
1. 2. 3. 4. 5.

Constituents : (Graduate Students; Graduate Alumni; Parents; and Friends of the university): Improve marketing segmentation and messaging; identify presenters, subject matter experts and topics of interest. Virtual Programs: Continue the development of Mountain Talks and career and professional development programs. Young Alumni: Improve involvement in all aspect of our Alumni Relations programs from volunteering to event attendance with particular attention to Reunion. Outreach: Bringing Lehigh to where our alumni live (regional clubs) or where they have professional/personal interest (affinity). Volunteer Opportunities Online: Dramatically increase our volunteer base. As ambassadors, they are a force multiplier promoting all things Lehigh.

COMMITTEE INFORMATION
Committee Chair(s): Staff Liaison(s): Committee Members: Vision: Tom Spencer '69, chair Kathleen Hutnik '84, asst. chair Robin Flemming '82G, Susan Lopez, Ann Coy Krista Kobeski '07, Tonya Amankwatia '08G, John Hughes '65, George Kuczynski '74, Fred Zamparelle '08, Kevin O'Sullivan '91, Jonathan Green '92 Strengthen and diversify alumni base with targeted efforts towards including graduate students, graduate alumni, and past and current Global Village participants in Alumni Relations events and programming

INSTRUCTIONS Goals should always be: S Specific M Measurable A Achievable R Realistic T Time Bound

1. Goal/Objective. Briefly describe each goal/objective and when the goal/objective should be met or accomplished. 2. Tactics. Identify specific approaches/strategies/tactics that must be implemented to reach the goal.

3. Progress. Rank the progress of the goal.

1ST GOAL/OBJECTIVE Description

Stage one is " due diligence", that is, determining what programs LUAA and alumni associations at peer institutions are currently offering to grad students and graduate alumni.
Tactics:

- determining what other peer institutions are doing to include graduate students and alumni in their overall alumni organizations, and reviewing research that was conducted by the Campus Engagement Committee in 2011 - examining current LUAA programs for ASAs and undergraduate alumni to determine what would be appropriate for us to emulate, - speaking with focus groups of grad students and alumni to learn what aspects of LUAA they find appealing and what they would like LUAA to offer them -speaking with the Graduate Student Senate, the panel consisting of the Provost and the College Deans, and department chairs to determine what they think should be offered and how best to proceed
Progress: X
25% Complete 50% Complete 75% Complete 100% Complete

2ND GOAL/OBJECTIVE Description:

Stage two involves assessment of what we've learned in Stage one, careful consideration and analysis of what LUAA should offer and how it should be marketed, and the development of a plan consistent with our mission.
Tactics:
To be developed.

Progress:

25% Complete

50% Complete

75% Complete

100% Complete

3RD GOAL/OBJECTIVE Description: Tactics:

Progress:

25% Complete

50% Complete

75% Complete

100% Complete

NOTES: