Google in China – A Case Study
Google in China – A Case Study November 24, 2012
Google in China – A Case Study Summary In 2006, the Internet search engine company, Google, along with Microsoft and Cisco, was charged with human rights violations based on their cooperation with the Chinese
quickly became a leading provider of Web-based services on the strength of its popular search engine Google. So. which was founded in 1998. we must ask.cn revealed a significant ethical issue and calls to question the concept of doing business in a country which does not offer its citizens the same rights as United States citizens.) With this strength also comes the idea that this type of organization can be used to either benefit people or can be used to substantially increase the bottom line of the company.com. 2012. 358. Google’s decision to censor Google. And what possible recommendations could be made to Google to continue to offer their services as a top Internet Service Provider (ISP) to the Chinese people without stepping over the ethical line.” Our case study will look at both sides of Google’s story and will consider if Google is collaborating with the Chinese government while ultimately increasing their bottom line or is Google living up to their motto of “Don’t be evil” by giving information access to the Chinese people.Google in China – A Case Study
government and their stringent censorship policies. By Google’s adoption of their slogan “Don’t be evil. in order to determine if Google is indeed acting ethically. is Google participating in evil by cooperating with the Chinese government and are they really doing this as a means to increase their own profit? Or are they truly working towards bringing as much information as possible to the Chinese people and working around what is described as the “Great Firewall of China.” one would suspect that Google’s main focus would be only to provide the best quality search engine without
. What is striking about the actions of Google is their company slogan of “Don’t be evil” which strives to convey that Google is a company that does good things for the people of the world. Analysis and Recommendations When reviewing the actions of Google throughout this hearing.” (Boatright. it is difficult to discern the true motives of this Internet giant. “Google.
though.cn: Google resolved to notify users when search results had been removed. 2010. Google believed that they were working with the Chinese government while still offering its resources to the Chinese people – thus allaying their conscious. This would create what they saw as transparent filtering.
. including how to deal with pervasive corruption and where to draw the line on cultivating the political connections that can help them navigate the country's complex regulatory terrain.com and Google. According to the Wall Street Journal. therefore. Google did not offer e-mail or blog sites in China. that by going into China under the conditions imposed by the Chinese government. 359)
It is possible that by creating these principles. One of the congressperson’s at the hearing stated that Google had the “…power and creativity to bring openness and free speech to China…” (Boatright. para. 6) Google believed. Google. (Boatright. 2012. 2012. It is almost impossible to determine what is permitted and what is not due to the ever changing rules.cn both continued to be available. Private information about the users was not collected so that the company could not reveal to the Chinese government who was searching for what. they were still offering a service of Internet access to all.Google in China – A Case Study
censoring the information available on the Internet. One of the issues with China’s censorship is that it does not follow strict guidelines. 358) but they instead focused on their own profits rather than confronting China’s demands for total control of internet information.” (Dean. So Google followed three principles when creating Google. All this user information was never collected and. “Many foreign companies operating in China have to grapple with ethical dilemmas.
The Chinese people have faced prison time and have been tortured because they dared to question these laws. It is common knowledge that the Chinese government’s censorship laws are an affront to human rights and the civil liberties of all people. “Don’t be evil. Google’s own selfcensorship? According to CBS news. para. An evaluation of the progress of Google in China raises the point
. then this would be the logical recommendation. So. Neither recommendation seems appropriate so how can Google continue to be an effective ISP in China without cooperating with the Chinese government and how can they continue to uplift their motto while serving the shareholders of the company?
Evaluation of Progress Rarely do potential momentous business decisions get made without significant amounts of consideration and evaluation of progress. This is precisely the case in Google’s decision to continue business in China. in effect.” The next option would be to pull their services out of China and give up their dealings with the Chinese government and its censoring policies. 4) If Google is entirely focused on the profit of their organization. “China represents the second largest market in the world and by far the largest growth opportunity for Google’s search advertising business. Google can remove themselves from China and disallow the filtering of information. But it isn’t that simple. Google has made a name for themselves in the area of Corporate Social Responsibility by its motto.” (Tobak.Google in China – A Case Study
So what options does Google have? Do they continue to collaborate with the Chinese government by offering their watered-down ISP which is. 2010.
if Google continues to pull out of China. it is hard enough for them to censor the internet so they are definitely not going to open up these sites so that the public can say whatever they want when they want. Respecting authorities in China and human rights and the freedom of speech debate play a fundamental role in Google’s issue.cn is a complex one which involves several controversial factors. This in itself demonstrates the “progress” China has made and continues to make in their views on the internet and social network. I truly hope that one day. 2010). Solving this issue involves weighing many aspects such as profit maximization.Google in China – A Case Study
that “there are limits to the price an American company should be willing to pay for access to 300 million Web users” (Editorial. China wants to keep these social networks and sites banned because they cannot control what people would be writing on them. and/or making a decision that agrees most with the company’s values and beliefs. Facebook. the Chinese people would be the biggest losers. The Chinese government gave Google a difficult choice of either censoring results deemed by the government as “objectionable”. Realistically.
Specific consideration – Financial conditions Google’s dilemma of whether to operate in China under government regulation or to eliminate censorship of Google. or discontinuing business in china. YouTube and Twitter are all banned in China. 2012). I read that “the major cause of occasional failures to act responsibly is the diversity of political and legal systems around the world” (Boatright. hopefully in the near future. Google’s Foreign Direct Investment proved to be the
. that the people of China will be able to experience true freedom of speech and that the government comes to respect the century that we are living in. respecting Chinese authority.
especially the Chinese internet provider. Upper Saddle Brook. Yahoo and Microsoft.
References Boatright. (2010) Google in China: Should Corporate Profits Trump Ethics? Retrieved from http://www.cbsnews. (2012).com/article/SB126335402591827235. Ethics and the Conduct of Business. From a financial aspect.wsj. there would be a higher resource commitment from Google and the exit costs would be very significant. 7th Ed. (2010). J. Baidu. From a business prospective. Inc. Censorship has always been seen as the “price to pay” for doing business in China for internet companies such as Google. Dean. Another argument against Google’s move into China would be the competition.html Tobak. In this case there may not necessarily be a right solution to this issue but a solution that is better than the others. J. Ethical Conflicts for Firms in China. R. the argument against Google entering China is Google’s head-to-head conflict with the Chinese government. Retrieved from http://online. NJ: Pearson Education.Google in China – A Case Study
most risk bearing way of entering China’s market. S.com/8301-505125_16228244215/google-in-china-should-corporateethics-trump-profits/