Courses WU in English

for Incoming Bachelor (BSc) and Master (MSc) Students
Winter Semester 2012/13

Contents
Welcome Undergraduate Level Business Skills English Business Communication Economics Finance Accounting International HR Management and Organizational Behavior Management International Business Strategic Management Operations Marketing Information Systems Graduate Level Business Skills Business Law Economics Finance (International) HR Management and Organizational Behavior International Business Strategic Management Gender and Diversity Management Marketing Information Systems Contact 4 7 9 13 17 21 23 26 29 31 32 34 40 43 44 47 49 53 54 55 56 57 59 64

5

Welcome to WU's Courses in English
WU´s membership in international networks and relations with more than 230 partner universities worldwide demonstrate our university´s commitment to internationalization. Every semester, WU hosts around 400 incoming exchange students from all over the world. Over 70% of WU´s incoming students take our courses taught in English. Our English course options for exchange students include around 150 high-quality courses offered every term in a broad variety of business fields. A wide range of courses are offered in blocks, which contributes to increased flexibility in scheduling courses by exchange students. Some of our courses in English are offered exclusively for exchange students. Exchange students can also attend regular WU courses taught in English along with WU students. Courses in English are taught by WU faculty, faculty from partner universities and lecturers from the business community.

Around 150 Courses in English …
This brochure has been compiled for nominated or prospective exchange students who are interested in WU´s English course options. Courses available to exchange students at WU cover a broad span of business knowledge and range from traditional studies in business and economics to courses in business law, information systems, skills training and many more. This brochure lists around 150 courses taught in English during the winter semester 2012/13 and is intended to provide a brief outline of the objectives for each course. The courses are broadly grouped by subject area and course level. More detailed information about the courses (period and method of registration, number of ECTS-credits, contact information of the lecturer etc.) can be found online at: www.wu.ac.at/wuw/services/io/en/ incoming/courses/coursesinenglish This aims to enhance our exchange students’ ability to make informed choices and contact the instructors if more course information is required. For further details, please do not hesitate to contact the program manager for Courses in English, Christa Karner (christa.karner@wu.ac.at), at the International Office. I wish you a successful and pleasant stay at our university. Prof. Wolfgang Obenaus Dean of International Programs

CLEAR PRESENTATIONS: CONTENT. The course deals not only with verbal communication. EFFECTIVENESS. R APPORT Instructor: Ulrike Moser Course Number: 0876 Number of Credits: 3 ECTS Course Contents: This course explores the importance of communicating effectively in business. FACILITATING MEETINGS Instructor: Bettina Fuhrmann Course Number: 1461 Number of Credits: 3 ECTS Course Contents: This course explores the importance of communicating effectively in business. effective and persuasive. ATTENTION. Focusing on presentations intended to inform and persuade audiences. ATTENTION. R APPORT The course deals not only with verbal communication. EFFECTIVENESS. Instructors: Johanna Rechberger. COMMUNICATION AND CONFLICT MANAGEMENT Instructor: Susanne Payr-Praschak Course Number: 0461 Number of Credits: 3 ECTS Course Contents: The purpose of this course is to understand the theory and processes of conflict management in a variety of settings. Philippa Rechberger Course Number: 0804 Number of Credits: 3 ECTS Course Contents: ›› Preparing the agenda ›› Planning the procedure of a facilitated meeting ›› Using appropriate methods ›› Visual aids for facilitating methods ›› Follow-ups on the facilitated meeting .Incoming Bachelor Students (BSc) 7 Business Skills CLEAR PRESENTATIONS: CONTENT. but also covers important aspects of nonverbal communication (such as body language). we will discuss ways in which presentations can be made clear. LANGUAGE. The course will also allow participants to develop their communication and conflict skills experientially. effective and persuasive. Focusing on presentations intended to inform and persuade audiences. LANGUAGE. we will discuss ways in which presentations can be made clear. but also covers important aspects of nonverbal communication (such as body language).

A broadly based area studies approach. drawing on scholarly sources. by comparing and contrasting selected areas with mainland continental practices. This proceeds. The specifics of British trade and industry are the main focus. economic and related affairs. ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / FINANCIAL MARKETS AND INVESTMENT: INVESTMENT TERMINOLOGY AND JARGON Instructor: Michael Raab Course Number: 0955 Number of Credits: 4 ECTS Course Contents: Various topics related to financial markets and more sophisticated forms of private investment. To inform about principles of team work and to observe and analyze group behavior will be main parts of the course. political and geographical factors that underlie current British business and industrial practices. . These are required to make sense of the business press and the media coverage of both British and general business. in part. analysis. historical. The course sets out further to provide a survey of some of the business English language and concepts needed to understand the institutional and social framework which underlies the British economy. FOUNDATIONS OF SCIENTIFIC RESEARCH Instructor: Maria-Theresia Humele Course Number: 0807 Number of Credits: 3 ECTS Course Contents: Team development and improving team performance is critical to the most successful corporate teams. with a special focus on the language of investment and financial markets.Business Skills 9 English Business Communication FOUNDATIONS OF SCIENTIFIC RESEARCH WORKING IN TEAMS Instructor: Jennifer Weidinger Course Number: 1691 Number of Credits: 3 ECTS Course Contents: The course covers the foundations of scientific research. The course also gives students the opportunity to practice and work through the higher cognitive skills of critical thinking. provides the input to grasp some of the institutional. Each unit will focus on particular skills which are relevant to the successful completion of a bachelor paper. Instructor: Richard John Alexander Course Number: 2121 Number of Credits: 4 ECTS Course Contents: This lecture course provides background information on British business topics to help students acquire a flavor of British economic life and everyday living in Britain. synthesis and evaluation. We will also focus on reflecting team exercises and the role of feedback in teams. ENGLISH BUSINESS COMMUNICATION 4 / BRITISH BUSINESS IN AN ADVANCED ENGLISH LANGUAGE FOCUS Instructor: Jennifer Weidinger Course Number: 1692 Number of Credits: 3 ECTS Course Contents: The course covers the foundations of scientific research. Each unit will focus on particular skills which are relevant to the successful completion of a bachelor paper.

ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / THE EUROPEAN UNION IN ENGLISH: LANGUAGE IN AND AROUND THE EU Course Contents: Introduction to English topics relating to the development and workings of the European Union. food & drink. aspects of the internationalization of trade. Instructor: Christopher Ross Course Number: 0309 Number of Credits: 4 ECTS Instructor: Margit Ozvalda Course Number: 0956 Number of Credits: 4 ECTS . focusing on vocabulary building and paraphrasing. company law. LINGUISTIC AND CULTUR AL OBSERVATIONS Instructor: Werner Gasser Course Number: 0953 Number of Credits: 4 ECTS Course Contents: This course focuses on the intersection of business and law and on the English language used to competently cover the most important concepts of commercial law. Students will be expected to analyze examples of how English in various parts of the world is employed to articulate current issues like corporate globalization. with special reference to discussion of these in the Englishlanguage media. It will present texts from business communications. cultural characteristics. ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / THE LANGUAGE OF MARKETING: SELECTED ISSUES Instructor: Ruth Trinder Course Number: 0083 Number of Credits: 4 ECTS Course Contents: Introduction to selected topics of marketing such as the marketing mix. contract law. Instructor: Richard John Alexander Course Number: 1711 Number of Credits: 4 ECTS Course Contents: This course will deal with the English language as used in business and management to talk about economic and environmental issues. Some interesting language aspects (including dialect(s) and slang) will also be covered. informal economics and supply and demand in a global context. ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / LEGAL ENGLISH Instructors: Alexander Beer. ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / WORLD ENGLISHES: ECONOMIC. Britain and the United States will be discussed in some detail. free or fair trade. globalization. the media and social science sources. All of these processes appear to be unfolding at least in parallel. the effects of economic activity on the environment and current global communication issues. Martin Herles Course Number: 2120 Number of Credits: 4 ECTS Course Contents: Topics include subjects such as major business (incl. Throughout the lecture contrasts and parallels between Austria. such as the spread of English in the world itself. There will be a course reader available. and the social framework of the two countries. Instructor: Richard John Alexander Course Number: 1712 Number of Credits: 4 ECTS Course Contents: Basic introduction to the English of international business and economic topics such as market mechanisms.S. leisure activities.English Business Communication 11 ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / FOCUS ON INTERNATIONAL ISSUES CONCERNING ENGLISH. among others. consumer behavior. and other business-related legal topics. retail) organizations. THE ENVIRONMENT AND ECONOMICS ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / GLOBALIZING OR INTERNATIONAL BUSINESS AND ECONOMICS? ENGLISH LANGUAGE FOCUS ENGLISH BUSINESS COMMUNICATION 4 (EBC4) / LIFE IN BRITAIN AND THE U. if not closely intertwined. marketing ethics. marketing communication and marketing strategies. foreign exchange issues. how feminized the world business and economy is. the balance of payments.

and general information about the language. The fifth part is concerned with reasons for market failures.” . images. APPLIED MICROECONOMICS Instructor: Richard John Alexander Course Number: 2122 Number of Credits: 4 ECTS Course Contents: The acquisition of a foreign language in a classroom involves two types of learning: one is informational and analytical and can be diagrammed on the same axis as disciplines like business studies. profit maximization and equilibrium under perfect competition. magazines etc – students can engage in an informed discussion. This course provides students with an opportunity to link the fact and act dimensions. actively through speaking and writing and passively through listening and reading. economics. Instructor: Daniel Bekesi Course Number: 1074 Number of Credits: 6 ECTS Course Contents: The first part of the course repeats the basics of supply and demand. ECONOMETRICS II ›› Confidence Intervals ›› Nonlinear Regression ›› Generalized Least Squares and Related Topics ›› Models for Panel Data Instrumental Variables Estimation ›› GMM Estimation ›› Maximum Likelihood Estimation ›› Discrete and Limited Dependent Variables ›› Multivariate Models ›› Methods for Stationary Time-Series Data ›› Unit roots and co-integration ›› Testing the Specification of Econometric Models. Zimmerman Course Number: 2143 Number of Credits: 6 ECTS Course Contents: This undergraduate course will introduce you to the challenges of central banking during the dramatic period following the financial crisis and the “Great Recession. which involves the development of the ability to use the language. Thus we often speak of the fact-act dichotomy of language learning. economic and social sciences. MONETARY POLICY IN THE US AND THE EU – WITH A SPECIAL FOCUS ON THE FINANCIAL CRISIS AND THE GREAT RECESSION Instructors: Jesus Crespo Cuaresma. READING AND VIEWING ABOUT GLOBALIZATION. consumer behavior. complemented by some historical and socioeconomic background facts about the respective regions. monopolistic competition). The fourth part of the course provides an introduction to the fundamentals of game theory. area studies. newspapers. TALKING. The third part focuses on intermediate markets forms (oligopoly. learning and expansion also has a crucially important skill component.English Business Communication 13 Economics Course Contents: Introduction to the range of English varieties around the world. By dealing with a variety of materials and by discovering their own preferred medium or channel – film. It includes reading texts and engaging in linguistic analysis. translation. Harald Badinger Course Number: 1431 Number of Credits: 6 ECTS Course Contents: ›› Regression Models ›› The Geometry of Linear Regression ›› The Statistical Properties of Ordinary Least Squares ›› Hypothesis Testing in Linear Regression Models Instructor: Gary C. THE ECONOMY AND THE ENVIRONMENT: AN ENGLISH-LANGUAGE PERSPECTIVE ON CURRENT ISSUES But language acquisition. The second part consists of the analysis of monopolies and selected issues of imperfect competition (such as price discrimination).

with consequences on the economic life and social policies. We will then investigate the role of the economic policy in the open economy. Low fertility and increasing life expectancy have resulted in population ageing in developed countries. with special emphasis on the their actions during the 2007-2009 financial crisis. ranging from conceptual and technical instruments of the descriptive analysis of population to the discussion of interrelationships between population trends and socioeconomic dynamics in a comparative and international perspective. moreover we will have a focus on growth theories and on the crisis of 2007-2010. proceeding with a focus on the labor market before the introduction of the AS-AD model. we will study the exchange rate regimes. After that. ›› EU economic developments in a longer perspective ›› The short-term outlook ›› Policy problems and challenges ›› The EU institutional policy framework ›› Monetary policy (ECB and its role. wage formation.Economics 15 The primary emphasis of the course will be on the importance of monetary policy to the health of the economy. Instructor: Valeria Bordone Course Number: 1437 Number of Credits: 6 ECTS Course Contents: The central role of demographic change for present economic and societal dynamics cannot be neglected. Instructor: Georg Busch Course Number: 0361 Number of Credits: 6 ECTS Course Contents: ›› Introduction to the course and the issues to be discussed. INTERNATIONAL DEVELOPMENT AND WORLD MONETARY SYSTEM INTERNATIONAL MACROECONOMICS Instructor: Hanns Pichler Course Number: 2153 Number of Credits: 6 ECTS Course Contents: ›› Introduction ›› World Wide Structures and Economic Interdependence ›› The North-(East)-South-Debate ›› Global frameworks of Trade and Finance Instructor: Nikolaos Antonakakis Course Number: 0894 Number of Credits: 6 ECTS Course Contents: Firstly financial and goods markets will be analyzed through the IS-LM model in the closed economy. we will study the exchange rate regimes. We will focus on the key roles of the Federal Reserve System and the European Central Bank in their respective economies. monetary policy strategy and instruments) ›› Budgetary policy (goals and tasks. the Stability and Grow the Pact) ›› EU Labor markets. and the long and slow economic recovery. We will examine the role of central bank independence. This course provides an introduction to the study of demography. the serious recession that followed. proceeding with a focus on the labor market before the introduction of the AS-AD model. moreover we will have a focus on growth theories and on the crisis of 2007-2010. After that. Allocation of topics for the seminar papers and presentations to the seminar participants. and transparency in the process of making monetary policy. decision making. for a subsequent study of the same model in the open economy. POPULATION DYNAMICS AND SOCIAL POLICIES ECONOMIC POLICY – CHALLENGES FROM THE CRISIS Instructor: Alyssa Schneebaum Course Number: 1380 Number of Credits: 6 ECTS Course Contents: Firstly financial and goods markets will be analyzed through the IS-LM model in the closed economy. social policy ›› Structural adjustment for higher growth (the “Lisbon Strategy”) LOCAL AND REGIONAL DEVELOPMENT Instructor: Gunther Maier Course Number: 0502 Number of Credits: 6 ECTS . INTERNATIONAL MACROECONOMICS We will then investigate the role of the economic policy in the open economy. for a subsequent study of the same model in the open economy.

Deriving the Cost of Capital from a Risk-Return Relationship (Capital Market Line. The second half of the course focuses on money and monetary policy. In the first half of the semester the focus is on financial markets and institutions. Basic Concepts of Uncertainty) ›› Expected Portfolio Return and Portfolio Risk Implementation in Practice (Scenario-based implementation. EXCEL Solver. net present value. Implementation in Practice) ›› Capital Structure and Cost of Capital ›› Weighted Average Cost of Capital ›› Use of Cost of Capital (Stock Valuation. Security Market Line. Valuation and Valuation Shortcuts. Throughout the semester current developments in the monetary sector and financial markets are discussed and the strategic asset allocation of a hypothetical portfolio is managed Part 1: Financial Markets and Institutions ›› Pros and cons about the efficiency of financial markets ›› Understanding risk and return ›› Stock markets and bond markets ›› Portfolio theory ›› Asset pricing ›› Banking theory ›› Financial crises and financial regulation with special emphasis on the recent financial crisis Part 2: Money Why money? ›› Foundations of monetary theory ›› Money supply ›› Money demand ›› Monetary transmission ›› Money and the business cycle ›› Monetary policy and central banking ›› Monetary reform after the financial crisis CORPOR ATE FINANCE Instructor: Christian Kreidl Course Number: 1845 Number of Credits: 6 ECTS Course Contents: ›› Goals of corporate finance ›› Types of financial markets ›› Time value of money (discounting and compounding) ›› Equity vs. transaction loan. Capital Budgeting) ›› Case Study ”Cost of Capital” ›› Case Study ”Capital Budgeting“ . line of credit. debt finance ›› Debt finance and substitutes: trade credits. internal rate of return ›› Equity Finance for quoted and u nquoted firms ›› Weighted average cost of capital (WACC) INTERNATIONAL FINANCIAL MANAGEMENT I Instructor: Manuel Lingo Course Number: 0742 Number of Credits: 6 ECTS Course Contents: ›› Introduction and Motivation of the Course Goals Basic Concepts (Cost of Capital. factoring ›› Relationship between risk and return: ›› Relevant cash flows of investment projects ›› Capital budgeting techniques and investment: payback period.Economics 17 Finance Course Contents: The aim of this course is to introduce students to questions of business location and of local and regional development. revolving credit. SPECIALIST CLASS – MONEY AND THE BUSINESS CYCLE Instructor: Guido Schäfer Course Number: 1410 Number of Credits: 12 ECTS Course Contents: The course consists of two major parts. YTM of Bonds. Implementation based on historical data) ›› Market Risk ›› Unique Risk and Diversification ›› Beta Efficient Portfolios ›› Portfolio Management without Risk-Free Borrowing/Lending ›› Portfolio Management with Risk-Free Borrowing/Lending ›› Sharpe Ratio ›› Capital Asset Pricing Model (CAPM) .

Capital Budgeting) Instructor: Manfred Frühwirth Course Number: 0739 Number of Credits: 6 ECTS Course Contents: ›› Introduction and Motivation of the Course Goals Basic Concepts (Cost of Capital. YTM of Bonds. EXCEL Solver. Valuation and Valuation Shortcuts. Security Market Line) ›› Capital Structure and Cost of Capital ›› Weighted Average Cost of Capital ›› Use of Cost of Capital (Stock Valuation. ›› International parity relationships.Finance 19 INTERNATIONAL FINANCIAL MANAGEMENT I INTERNATIONAL FINANCIAL MANAGEMENT I Instructor: Thomas Nagel Course Number: 1295 Number of Credits: 6 ECTS Course Contents: ›› Basic Concepts (Cost of Capital. budgeting. Implementation in Practice) ›› Capital Structure and Cost of Capital ›› Weighted Average Cost of Capital ›› Use of Cost of Capital (Stock V aluation. Porter's five forces. cash flow statement. major trends. Security Market Line. BCG portfolio. interest rate parity. variance analysis . PRINCIPLES OF STR ATEGIC AND FINANCIAL CONTROLLING Instructors: Margarethe Rammerstorfer. 1958. balanced scorecard ›› Financial controlling: ratio analysis. Case Study “Capital Budgeting“ INTERNATIONAL FINANCIAL MANAGEMENT II Instructor: Otto Randl Course Number: 1057 Number of Credits: 6 ECTS Course Contents: ›› International Finance: why do you need to understand international finance? ›› Spot markets for foreign exchange ›› Understanding forward rates for foreign exchange ›› Using forward rates ›› The market for currency ›› Currency options INTERNATIONAL FINANCIAL MANAGEMENT II Course Contents: ›› Globalization and the multinational firm. Basic Concepts of Uncertainty) ›› Expected Portfolio Return and Portfolio Risk Implementation in Practice (Scenario-based implementation. the forward market. purchasing power parity. ›› International capital structure and the cost of capital. Implementation based on historical data) ›› Market Risk. Sharpe Ratio. ›› International capital budgeting. EXCEL Solver. YTM of Bonds. ›› Functioning and structure of the foreign exchange market. PEST analysis. Capital Budgeting) ›› Case Study “Cost of Capital“. Basic Concepts of Uncertainty) ›› Expected Portfolio Return and Portfolio Risk Implementation in Practice (Scenario-based. Portfolio Management with and without Risk-Free Borrowing/Lending. Sharpe Ratio) ›› Capital Asset Pricing Model (CAPM) (Capital Market Line. 1959 Number of Credits: 6 ECTS Instructor: Stephanie Messner Course Number: 1384 Number of Credits: 6 ECTS Course Contents: ›› Strategic controlling: mission statement. the spot market. Thomas Kremser Course Numbers: 1593. based on historical data) ›› Market Risk. Capital Asset Pricing Model (CAPM) – Deriving the Cost of Capital from a Risk-Return Relationship (Capital Market Line. Unique Risk and Diversification ›› Beta Efficient Portfolios ›› Portfolio Management without Risk-Free Borrowing/Lending ›› Portfolio Management with Risk-Free Borrowing/Lending. Unique Risk and Diversification Beta Markowitz Portfolio Theory (Efficient Portfolios. Corporate governance around the world. ›› Foreign direct investment and cross-border acquisitions.

which has to be presented in class at a later date. under the themes of adverse selection and moral hazard. Instructor: Dieter Christian Course Number: 0986 Number of Credits: 6 ECTS Course Contents: The course concentrates on the topics "earnings management" and "fair value measurement". We discuss how pooling of risk and insurance allow offloading of risk and reducing insolvencies. At the first date. the lecturer explains the basics with regard to these topics. 2306 Number of Credits: 6 ECTS Course Contents: ›› Risk in a Decision Making Context ›› Risk Management: Identification. Analysis an Handling of Risks ›› The Concept of Insurance ›› Insurance as Risk Transfer and Risk Transformation ›› Pooling of Risks ›› The Insurance Corporation: The Core of an Insurance Corporation ›› Technical Risks and Reinsurance ›› Insurance Pricing ›› Insurance Marketing Instructor: Daniela Kremslehner Course Number: 2212 Number of Credits: 6 ECTS Course Contents: This course is an introduction to risk and its management by individuals. All these topics include discussions of recent developments in insurance markets and some advice for insurance purchase decisions. No prior knowledge of IFRS.Finance 21 Accounting RISK MANAGEMENT AND INSUR ANCE RISK MANAGEMENT AND INSUR ANCE INTERNATIONAL ACCOUNTING I – FINANCIAL REPORTING INTERNATIONAL ACCOUNTING II – MANAGEMENT ACCOUNTING Instructor: Erwin Eszler Course Numbers: 2159. Instructor: Christian Höllerschmid Course Number: 0985 Number of Credits: 6 ECTS Course Contents: ›› Introduction to the IFRS ›› Conceptual framework ›› Purpose and presentation of financial statements ›› Pros and cons of IFRS for investors ›› Cash flow statements ›› Revenue recognition ›› Accounting for income taxes ›› Accounting for PP&E ›› Accounting for intangible assets ›› Impairment of assets ›› Accounting for financial instruments ›› Accounting for provisions ›› Accounting for employee benefits and retirement benefit plans. earnings management and fair value measurement is required in order to be able to participate in the course. Finally. we explore the impact of asymmetric information on insurance markets. . At the end of that introductory lesson. each student can choose one of the seminar topics specified by the lecturer. Examples are determining the value of an option or of an intangible asset. each student prepares a seminar paper. both under International Financial Reporting Standards (IFRS). We then analyze how individuals make choices under uncertainty and their demand for insurance. Afterwards.

target costing and customer profitability analysis highlight linkages to strategic management problems. The second objective of the course is to add the third dimensions – international dimension. and learn to take the holistic perspective while dealing with those two issues. Pricing. activity-based budgeting. In addition issues of performance measurement.Accounting International HR Management and Organizational Behavior MANAGEMENT ACCOUNTING 23 Instructor: Christian Riegler Course Number: 2072 Number of Credits: 6 ECTS Course Contents: In this course we discuss fundamental issues of advanced management accounting and control. The issue of decentralization and coordination is reflected by discussing transfer pricing. . INTERNATIONAL HUMAN RESOURCE MANAGEMENT AND ORGANIZATIONAL BEHAVIOR I › › › › › › › IHRM and Strategy Global HR Planning Global Staffing Global Training and Development International Assignments Global Performance Management Global Compensation INTERNATIONAL HUMAN RESOURCE MANAGEMENT AND ORGANIZATIONAL BEHAVIOR II Instructor: Stephan Klinger Course Number: 0815 Number of Credits: 6 ECTS Course Contents: › Introduction and overview › Cultural Foundations of IHRM › Global Labor Market Instructor: Katharina Chudzikowski Course Number: 1387 Number of Credits: 6 ECTS Course Contents: The course familiarizes students with international dimensions of organizational behavior. Starting with a global perspective we discuss the basic concept and important linkages to related areas. The variance analysis offers important insights for management control. kaizen budgeting) develops an understanding of the basic planning process. incentives and compensation are discussed. Topics to be covered will be: › Cultural Complexity of Organizations › Frameworks of Cross-Cultural Variability of Organizational Behavior › Cross-Cultural Variability of Organizational Behavior › Multicultural Teams › Diversity Management › Global Leadership › International Assignments › International Personnel Selection › International Personnel Development and Training. life-cycle costing. The discussion of the budgeting process (master budget. as HRM nowadays cannot be separated from the location where it takes place. CROSS CULTUR AL AND DIVERSIT Y ISSUES IN THE EUROPEAN HUMAN RESOURCE MANAGEMENT Instructor: Nina Poloski Vokic Course Number: 2258 Number of Credits: 6 ECTS Course Contents: The objective of the course is to facilitate students to combine two management areas – cross cultural management and human resource management (HRM).

Topics to be covered will be ›› Frameworks of Cross-Cultural Variability of Organizational Behavior ›› Culture Dimensions and Culture Standards Instructor: Susanne Lesk Course Number: 1152 Number of Credits: 6 ECTS Course Contents: ›› Cultural Foundations of IHRM ›› Global Labor Market ›› IHRM and Strategy ›› Global HR Planning ›› Global Staffing ›› Global Training and Development ›› International Assignments ›› Global Performance Management ›› Global Compensation INTERNATIONAL HUMAN RESOURCE MANAGEMENT AND ORGANIZATIONAL BEHAVIOR II Instructor: Christiane Erten Course Number: 2226 Number of Credits: 6 ECTS Course Contents: The course familiarizes students with international dimensions of organizational behavior.International Human Resource Management and Organizational Behavior 25 INTERNATIONAL HUMAN RESOURCE MANAGEMENT AND ORGANIZATIONAL BEHAVIOR I Instructor: Nora Szücs Course Number: 1467 Number of Credits: 6 ECTS Course Contents: ›› Introduction and overview ›› Cultural Foundations of IHRM ›› Global Labor Market ›› IHRM and Strategy ›› Global HR Planning ›› Global Staffing ›› Global Training and Development ›› International Assignments ›› Global Performance Management ›› Global Compensation INTERNATIONAL HUMAN RESOURCE MANAGEMENT AND ORGANIZATIONAL BEHAVIOR II ›› Culture sensitivity training and Culture-specific training ›› Intercultural Communication and Negotiation ›› Intercultural Competence ›› Conflict Management/ Intercultural Conflicts ›› Multicultural Teams INTERNATIONAL HUMAN RESOURCE MANAGEMENT AND ORGANIZATIONAL BEHAVIOR I Course Contents: The course familiarizes students with international dimensions of organizational behavior. Instructor: Katharina Pernkopf-Konhäusner Course Number: 0988 Number of Credits: 6 ECTS Instructor: Ursula Pregernig Course Number: 2022 Number of Credits: 6 ECTS Course Contents: International Human Resource Management (IHRM) focusing on the management of cross-cultural differences. Topics to be covered will be: ›› Cultural Complexity of Organizations ›› Frameworks of Cross-Cultural Variability of Organizational Behavior ›› Cross-Cultural Variability of Organizational Behavior ›› Multicultural Teams ›› Diversity Management ›› Global Leadership ›› International Assignments ›› International Personnel Selection ›› International Personnel Development and Training. Topics to be covered will be: ›› International Human Resource Management ›› Cross cultural issues ›› Multicultural Teams ›› Diversity Management ›› Negotiations ›› International Assignments/Expatriates . INTERNATIONAL HUMAN RESOURCE MANAGEMENT AND ORGANIZATIONAL BEHAVIOR II Topics to be covered will be: ›› Frameworks of Cross-Cultural Variability of Organizational Behavior ›› Culture Dimensions and Culture Standards ›› Culture sensitivity training and Culture-specific training ›› Intercultural Communication and Negotiation ›› Intercultural Competence? Conflict Management/ Intercultural Conflicts ›› Multicultural Teams THE ROLE OF HUMAN RESOURCE IN INTERNATIONAL BUSINESS Instructor: Amanda Dunkel-Grimus Course Number: 1103 Number of Credits: 6 ECTS Course Contents: The course familiarizes students with international dimensions of organizational behavior.

'Why be responsible'? or 'How can I be responsible'?. we look at 'responsibility' from many different angles in order to understand what it involves. and other contingencies with which management of multinational enterprises must contend. and how it can be realized. 'leading responsibly' does not only refer to leadership in its classical sense but also implies learning about your most leading principles and skills. In the course of this seminar.. E. managers and employees. leading and working in a responsible manner is one of THE new 'giga challenges' organizations need to deal with. Thus. we will especially focus on the chances and challenges today's environments offer for managers in an international marketplace. The course will give participants the chance to evaluate their own leadership style and develop a plan to improve it. Moreover. and analyzes the challenges of managing in an international marketplace. the economic integration of markets. BP. . Instructor: Elisabeth Götze Course Number: 2042 Number of Credits: 6 ECTS Instructor: Christof Miska Course Number: 2021 Number of Credits: 6 ECTS Course Contents: A globalized business world poses numerous challenges for business leaders.g. the course provides insight in management practices of formulating and implementing strategies for international and global operations. political and economical influences. etc. we strongly emphasize developing your own responsibility skills and leadership competencies. LEADING RESPONSIBLY IN A GLOBALIZED WORLD Triggered in particular by recent developments including high-scale business scandals (e. cultural diversity and differences. an ever increasing societal pressure for companies to be responsible. etc. and other contingencies with which management of multinational enterprises must contend. In particular. and substantial differences across cultures regarding what is right and wrong. those working in organizations frequently feel massive need for guidance when it comes to simple questions like 'What does responsibility mean'?. In addition. organizational behavior and social psychology in order to provide students with up-to-date examples and cases that link current research and theory to practical issues in the workplace. why it matters to MNCs.). Enron. 2030 Number of Credits: 6 ECTS Course Contents: This course examines cross-cultural and international management issues. It focuses on cultural diversity and differences. political and economical influences. global market factors. Then we will discuss how to formulate and implement strategies for international and global operations. ethical issues of management decisions. The course combines cutting-edge research in international management. decision makers. This course takes the students beyond the tools and techniques of business and makes them think about the broader challenges ahead of them as leaders in an ever-changing globalized world.g. ›› Introduction to global leadership ›› Leadership and decision-making in crisis ›› Leadership influence ›› Leading across cultures ›› Leading ethically in a global context ›› Leadership in a diverse environment ›› Global leadership competencies development INTERNATIONAL MARKETING AND MANAGEMENT I: INTERNATIONAL MANAGEMENT A. B Instructor: Brigitte Bojkowszky Course Numbers: 2025. INTERNATIONAL MARKETING AND MANAGEMENT I: INTERNATIONAL MANAGEMENT C Course Contents: This class deals with issues of international management it is no international marketing class! In this class.Management 27 Management GLOBAL LEADERSHIP Instructor: Laura Noval Course Number: 2144 Number of Credits: 6 ECTS Course Contents: Leaders can make the difference between success and failure.

Topics covered in the course include: definition of CSR in a globalized world. Instructor: Michal Lemanski Course Number: 1165 Number of Credits: 6 ECTS Course Contents: The aim of this course is to introduce students to corporate social responsibility (CSR) in international business. international trade and other core business functions and processes. Günter Stahl. Students should develop a deeper understanding of market selection. market entry modes. the effect of internationalization of companies and globalization of markets on social responsibilities of business. INTERNATIONAL BUSINESS II marketing concepts in the context of global integration. INTERNATIONAL BUSINESS APPLICATIONS Instructors: Edith Ipsmiller. James A. internationalization strategies and international Instructors: Desislava Dikova. › Sustainability considerations in strategy and planning. Alexander Wisgickl Course Number: 1450 Number of Credits: 6 ECTS Course Contents: The following topics are presented by the responsible professor and discussed with the students: . and the role of different corporate functions in the overall social performance of the company. 1453. 1452. and potential global sustainability scenarios. approaches of multinational companies to social issues. Gregor Binder. 1454 Number of Credits: 6 ECTS Course Contents: › Market entry strategies › Global strategic management › International marketing › Cross-cultural management › International HR management FOUNDATIONS OF INTERNATIONAL BUSINESS Instructor: Stefan Heidenreich Course Number: 1157 Number of Credits: 6 ECTS Course Contents: The main goal of this lecture is to prepare students for the management of cross border business activities. › Impact on and of businesses. Special attention will be given to managing operations in emerging markets. Jonas Puck. and concepts for sustainability and corporate social responsibility. Andras Lengyel Course Numbers: 1451.Management 29 International Business PROJECT ORGANIZATION AND LEADERSHIP IN PROJECTS INTERNATIONAL BUSINESS I Instructor: Martina Huemann Course Number: 1665 Number of Credits: 6 ECTS Course Contents: › Projects as temporary organizations › Methods for the design of project organizations › Program management and program organization SUSTAINABLE BUSINESS: MANAGING FOR TOMORROW Instructor: Alice Schmidt Course Number: 2263 Number of Credits: 6 ECTS Course Contents: › Introduction to aspects of. communication. Robins. Verena Patock.

The first part introduces student to some basic concepts in international business. Portfolio management. The explicit contents of those analyses will be announced shortly. 1850 Number of Credits: 6 ECTS Course Contents: ›› Basics of Strategic Management ›› Market-Based View: Environment and Industry Analysis ›› Resource-Based View: Resource and Value Chain Analysis ›› Business Strategy: Source and types of competitive advantages ›› Strategic positioning and business models INTERNATIONAL STR ATEGIC MANAGEMENT II Instructor: Susanne Scherer Course Number: 2024 Number of Credits: 6 ECTS Course Contents: After a general examination of the tasks assigned to each group. implementation of project. acquisitions and alliances ›› Resource and synergy management ›› Organization of Strategic Management: Monitoring of strategic implementation ›› Management of strategic change Instructor: Ferry Habasche Course Numbers: 1851. The second part of the course focuses on the application of those concepts in understanding the development of Japan. students develop their analyses. Portfolio management ›› Mergers. ›› Final presentation. 2092 Number of Credits: 6 ECTS Course Contents: ›› Basics of Strategic Management revisited ›› Corporate Strategy: Internationalization. 1425 Number of Credits: 6 ECTS Course Contents: ›› Basics of Strategic Management ›› Market-Based View: Environment and Industry Analysis ›› Resource-Based View: Resource and Value Chain Analysis ›› Business Strategy: Source and types of competitive advantages ›› Strategic positioning and business models INTERNATIONAL STR ATEGIS MANAGEMENT II Instructor: Ferry Habasche Course Numbers: 2064. strategy and industrial organization economics. Instructor: Julia Raupp Course Number: 1736 Number of Credits: 6 ECTS Instructor: Thomas Maidorfer Course Numbers: 0919. GOVERNMENT AND SOCIET Y INTERNATIONAL STR ATEGIC MANAGEMENT I INTERNATIONAL STR ATEGIC MANAGEMENT I Instructor: Thomas Maidorfer Course Numbers: 0829. 1426 Number of Credits: 6 ECTS Course Contents: ›› Basics of Strategic Management revisited ›› Corporate Strategy: Internationalization.International Business 31 Strategic Management Globalization Introduction into Globalization Historical Context of Globalization Dimensions and Drivers of Globalization Strategy Market-Entry Management of Multinational Firms Human Resource and Cross Cultural Management ›› Human Resource and Cross Cultural Management ›› Human Resource Management in MNUs PROJECT SEMINAR WITH SIEMENS ›› ›› ›› ›› ›› ›› ›› ›› Course Contents: ›› Introduction to fundraising. IB HELPS: DEVELOPING FUNDR AISING STR ATEGIES FOR INTERNATIONAL SOCIAL PROJECTS Instructor: Yi Jia Low Course Number: 1821 Number of Credits: 6 ECTS Course Contents: The course is divided into two parts. guest lecture ›› Coaching session. ›› Mergers. guest lecture ›› Written report JAPAN AND THE FOUR ASIAN TIGERS – BUSINESS. briefing of IB Helps and Education Togo Org ›› Basics of fundraising strategies and pitching ›› Project pitching in front of jury. South Korea and Taiwan. acquisitions and alliances ›› Resource and synergy management ›› Organization of Strategic Management: Monitoring of strategic implementation ›› Management of strategic change .

supply chain management is considered to be a development of business logistics in an inter-organizational environment.and Compliance Management ›› Transport Management: means and modes of international transport with a special focus set on esp. Incoterms 2010) and terms of payment. including supply chain strategy. political and legal issues. ›› Final Exam: 60 minutes. program and project management ›› Project. esp. CISG). QUANTITATIVE MODELS IN LOGISTICS Course Contents: ›› Overview project. Project scheduling and cost planning ›› Project controlling ›› Project close down PROJECT MANAGEMENT BASICS Instructors: Irene Sudy. project objectives. causes and consequences for economy. representatives of consulting and industrial enterprises will be invited to present their best practice solutions and discuss current trends and innovations with the students. The course starts with the beer game. 50% Questions and 50% Case Study INTERNATIONAL SUPPLY CHAIN MANAGEMENT II Number of Credits: 6 ECTS Course Contents: ›› Trade Environment: trade supporting institutions. sea. To ensure that up to date business insights are given. infrastructure and intermediaries ›› Final Exam: 60 minutes. firms and individuals ›› Managing in the International Environment. The course concludes with recent supply chain trends and best practices for supply chain management in turbulent times. international freight forwarding. Hans-Joachim Schramm Course Number: 1042 Instructor: Christian Hammer Course Number: 0835 Number of Credits: 6 ECTS Course Contents: In this course. program and the project management process ›› Definition of project boundaries.definitions and development ›› International Logistics and Supply Chain Management: implications for sourcing. means and modes of payment ›› Risk-.Operations 33 Operations INTERNATIONAL SUPPLY CHAIN MANAGEMENT I Instructor: Hans-Joachim Schramm Course Number: 1041 Number of Credits: 6 ECTS Course Contents: The content of this first course are as follows: ›› Introduction: from Logistics to Supply Chain Management . giving first-hand experience of behavior in supply chains. objects of consideration. manufacturing. 50% Questions and 50% Case Study SUPPLY CHAIN MANAGEMENT Then goals and prerequisites to analyze and configure supply chains will be discussed. contracting issues (esp. Instructors: Tina Wakolbinger. Vera Hemmelmayr Course Number: 1689 Number of Credits: 6 ECTS Course Contents: ›› Decision Analysis ›› Simulation ›› Discrete Optimization ›› Nonlinear Optimization ›› Integration in the Art of Decision Modeling PROJECT MANAGEMENT BASICS Instructor: Martina Huemann Course Number: 1840 Number of Credits: 6 ECTS Instructor: Claudia Weninger Course Number: 1950 Number of Credits: 6 ECTS Course Contents: ›› Overview project. geography. an in-class penand-paper experiment. Project environment analysis ›› Work break-down structure. Project scheduling and cost planning ›› Project controlling ›› Project close down . Security. customs and documentary paperwork ›› Trade Management: trade terms (esp. esp. project objectives. Project environment analysis ›› Work break-down structure. inter-cultural. program and the project management process ›› Definition of project boundaries. objects of consideration. program and project management ›› Project. air and multimodal transport operations. distribution and reverse logistics. global product strategies ›› Globalization and Integration of World Trade. planning and controlling.

It examines common issues and best practices for successfully managing brands globally. GLOBAL MARKETING RESEARCH Instructor: Verena Gruber Course Number: 2070 Number of Credits: 6 ECTS . Both face more choices and have less time to make them. opportunities. This is true for individuals and for companies. This is true for individuals and for companies. environmental issues. By following the course. problems. Both face more choices and have less time to make them. and design. The course is concerned about the key aspects of the international environment. In more detail. It examines common issues and best practices for successfully managing brands globally. the course will cover the basic principles of consumer behavior and the influence of the cultural environment on the consumer. 2312 Number of Credits: 6 ECTS Course Contents: As a result of globalization the world has become more complex. GLOBAL BR ANDING They represent great value to companies and individuals since these brands simplify consumer decision making and reduce risk. e.g. GLOBAL CONSUMER BEHAVIOR Instructor: Alfred Dolecek Course Numbers: 0707. 2312 Number of Credits: 6 ECTS Course Contents: As a result of globalization the world has become more complex. researching new products. understanding those psychological principles at the consumer level will help to improve and plan effective marketing programs. Strong brands are able to reduce this complexity.Marketing 35 Marketing CROSS-CULTUR AL-COMMUNICATIONS MANAGEMENT: APPLICATION TO MARKETING & SALES EXPORT MARKETING MANAGEMENT GLOBAL BR ANDING Instructor: Irena Vida Course Number: 1423 Number of Credits: 6 ECTS Course Contents: The course provides a background for understanding and managing cultural synergy and human dynamics in a multi-cultural business environment. foreign market entry strategies. They represent great value to companies and individuals since these brands simplify consumer decision making and reduce risk. ETHICS IN GLOBAL MARKETING Instructor: David Ricks Course Number: 1085 Number of Credits: 6 ECTS Course Contents: Social issues in various areas of global marketing. pricing. internal and external factors influencing the international involvement of small and medium-sized firms. bribery. advertising. The emphasis is on interpersonal and organizational communication management within a cross-cultural business and marketing environment. global organizations. economic development. 1086. This course addresses practical skills for brand managers and marketers. Instructor: Ursula Haas-Kotzegger Course Numbers: 0707. globalization Instructor: Konstantinos Katsikea Course Number: 0482 Number of Credits: 6 ECTS Course Contents: The emphasis of this course is placed on the establishment and development of the small and medium-sized firm in international markets. This course addresses practical skills for brand managers and marketers. Instructor: Vincent-Wayne Mitchell Course Number: 1347 Number of Credits: 6 ECTS Course Contents: Specifically. and strategies relevant to these firms. Strong brands are able to reduce this complexity. Particular attention is given to the conditions under which small and medium-sized firms can initiate internationalization and subsequently maintain export commitment.. 1086. implementation and control of relevant marketing programs. labor conditions. you should be able to develop a thorough understanding of overseas market entry requirements.

In this class students learn and practice how to develop a sound business model.are interlinked. Students will deepen and extend their marketing knowledge by Instructor: Elisabeth Götze Course Number: 1008 Number of Credits: 6 ECTS Course Contents: It is the aim of this course to introduce students to the basic concepts of international marketing.Marketing 37 Course Contents: The main topics of this course are the following: .Analysis and Communication: how to prepare and present marketing research findings (writing reports and preparing presentations) HOT TOPICS IN MARKETING: BUSINESS MODEL GENER ATION looking at how the different building blocks of a business model. INTERNATIONAL MARKETING AND MANAGEMENT II: INTERNATIONAL MARKETING B Instructor: Elisabeth Götze Course Number: 2035 Number of Credits: 6 ECTS Course Contents: This course deals with basic concepts of international marketing. how to design a questionnaire. The globalization of services is offering unprecedented opportunities for developed and emerging and economies as well. INTERNATIONAL TOURISM – PRINCIPLES AND PR ACTICE Instructors: Margit Kastner. exploratory research (qualitative research) and descriptive research (surveys).The objective of the course is to give the students a good understanding of services marketing management in an international context. In particular. In completing this course. INTERNATIONAL MARKETING INTERNATIONAL MARKETING AND MANAGEMENT II: INTERNATIONAL MARKETING A INTERNATIONAL SERVICE MARKETING Instructor: Ulrike Kaiser Course Number: 2197 Number of Credits: 6 ECTS Course Contents: Starting a small business or re-define an existing company for sustainable growth requires proper thinking.e. we discuss ›› The global marketing environment ›› Emerging markets ›› Market assessment and selection ›› Market entry strategies ›› The marketing mix in international contexts Instructor: Krisztina Kolos Course Number: 2257 Number of Credits: 6 ECTS Course Contents: Services are now the dominant activity in developed countries around the world. students will learn about the challenges in an international market environment. customer value proposition. i. sampling and international issues in data collection. Key theoretical concepts in international marketing as well as their application in a correct manner to solve managerial challenges in international marketing will be in the focus of this course. which is considered fundamental in business education. In the second part of the course. students will be able to: ›› Realize the challenges a global company is facing in an international market environment and ways it can deal with them ›› Know how companies select an appropriate market ›› Decide about the suitable market entry strategy ›› Understand the key theoretical concepts in international marketing ›› Utilize these concepts in a correct manner to solve managerial challenges in international marketing and management in various formats (mini-case studies. profit formula and key resources and activities . secondary research. Claudia Krösbacher Course Number: 0983 Number of Credits: 6 ECTS . students will work in teams on a small a real-life project.Gathering and Collecting Data: This includes measurement and scaling issues. project). and specific topics related to the internalization of services.Designing the Marketing Research Project: different research designs.Introduction to Marketing Research and special issues in Global Marketing Research . Instructor: Barbara Stöttinger Course Number: 1047 Number of Credits: 6 ECTS Course Contents: During this course. The topics will cover all relevant issues of managing a market-oriented service organization with a strong emphasis on international examples. Many countries employ the majority of their labor forces in service occupations and services are becoming more and more the driving force for economic growth. cross-cultural comparisons.

Upon completion of this course. psychological. students will get to know how marketing research projects work in practice. Marketing environment of companies in CEE ›› Economical and sociological environment in CEE ›› Political environment and law condition in CEE ›› Technological and technical environment in CEE 3. students should be able to conduct. and how to present results. evaluate and monitor any marketing research project.com/index.Marketing 39 Course Contents: ›› Introduction to tourism ›› Managing and Measuring Tourism Demand ›› Tourism Consumer Behavior ›› Insights into different sectors of tourism ›› Selected issues related to the tourism destination MARKETING IN THE EMERGING MARKETS MARKETING RESEARCH Instructor: Mubbsher Munawar Khan Course Number: 1488 Number of Credits: 6 ECTS Course Contents: This course aims to provide students with knowledge essential for understanding and analyzing decisions of Chinese consumers. Introduction to study marketing strategies for CEE ›› Marketing strategy – notion.CEE perspective ›› Strategic planning in CEE markets ›› Marketing control in CEE markets ›› Marketing in the organizational structure in CEE 2.mktgeng. Market entry strategies in CEE ›› Types of market entry strategies to CEE markets ›› Risk and control in market entry strategies in CEE markets ›› Market expansion strategies in CEE markets 5. Marketing instruments strategies in CEE ›› Product strategies in CEE ›› Prices strategies in CEE ›› Distribution strategies in CEE ›› Promotion strategies in CEE ›› Relationship marketing in CEE STR ATEGIC DECISION MAKING FOR SERVICES AND TOURISM Instructor: Astrid Dickinger Course Number: 0982 Number of Credits: 6 ECTS Course Contents: We use selected chapters and cases from: Gary L. To accomplish these analyses. to design research processes. we will use multiple perspectives including social. how to collect data and analyze them. In particular. The risks and opportunities of doing business in China will be discussed with the knowledge about Chinese consumers.cfm) . We will also analyze their styles and strategies of decision making. cultural. Second Edition.. We will discuss the needs and the concerns of Chinese consumers. MARKETING STR ATEGIES FOR CENTR AL AND EASTERN EUROPE Instructor: Slawomir Smyczek Course Number: 2259 Number of Credits: 6 ECTS Course Contents: 1. Instructor: Elisabeth Götze Course Number: 2039 Number of Credits: 6 ECTS Course Contents: This course will convey a sound understanding of marketing research in a global environment. political and economical perspectives. characteristics ›› Process of marketing strategy creation . students will learn to raise research questions properly. Segmentation strategies for CEE ›› Segmentation of customers on CEE markets ›› Targeting in CEE markets ›› Positioning in CEE markets 4. 2002 (www. Lilien & Arwind Rangaswamy.e. I. Marketing Engineering: Computer-Assisted Marketing Analysis and Planning. The aims of the course are: ›› To introduce students to the necessity of marketing research when doing business in a global environment ›› To gain an understanding of how to conduct marketing research ›› To apply the acquired knowledge on a real life project ›› To learn how to deal with potential practical challenges ›› To learn to work together as a team.

RDF Schema IT-SUPPORT IN PROJECT AND PROGR AM MANAGEMENT › MindManager 9: development of objects of consideration and project stakeholder analysis (INFORMATION SYSTEMS) IS PROJECT MANAGEMENT Instructor: Claudia Euler-Rolle Course Number: 0446 Number of Credits: 3 ECTS Course Contents: › Overview of IT support for project and program management › Overview of the programs MS Project 2007/2010. . XPath. DTD.8a: visualization of work breakdown structure Instructor: Stefan Bauer Course Number: 1802 Number of Credits: 6 ECTS Course Contents: This course aims at developing the following: › To consider critically the role of project management within organizations and its value in achieving organizational objectives › To provide a firm grounding in project management › To provide a firm grounding in the process of planning. Trees. technological. high levels of uncertainty. scheduling. effective team working.Information Systems 41 Information Systems INFORMATION STRUCTURES Instructor: Sigrid Schefer-Wenzl Course Number: 1200 Number of Credits: 6 ECTS Course Contents: Data structures and Data Bases › Graphs. Binary Search Trees › SQLDocument Centred Data Organization › XML. WBS Chart Pro 4. interpersonal and research skills › To understand the specific requirements of IS/T projects within all taught sub-areas such as changing requirements. human and others) for the achievement of a focused objective › To consider the factors involved in promoting organizational change. self awareness.8a and MindManager 9 › Time scheduling with MS-Project 2007/2010: milestone plan. effective self-management. numerical and quantitative skills. etc. XSD. and critically examine the problems of implementation › To utilize techniques for the monitoring and the control of projects. effective use of tools. learning to learn. bar chart › Scope planning with MS-Project 2007/2010: work breakdown structure › WBS Chart Pro 4. high technical complexities. XSLTSemantic Web › RDF. › To improve cognitive skills. monitoring and controlling resources (physical. effective communication. effective problem solving.

. etc.Incoming Master Students (MSc) Information Systems 43 Business Skills NEGOTIATION MANAGEMENT Instructor: Patricia J. 2313 Number of Credits: 6 ECTS Course Contents: › Contract Negotiations › Negotiations on Prices and Conditions › Settling Disputes or Complaints › Supplier/Procurer Relations. NEGOTIATION STR ATEGIES AND TECHNIQUES. A CASE STUDY APPROACH ON THE HARVARD PROGR AM ON NEGOTIATION Instructor: Manfred Hückel Course Number: 0164 Number of Credits: 6 ECTS Course Contents: Negotiation strategies and techniques based on the Harvard Program on Negotiation. Smith Course Numbers: 1797.

S. Selected aspects of contract law will be discussed from the perspective of various national systems as well as the Sales Convention. Students are obliged to attend all lectures (attendance is taken) and to complete a final 1 1/2-hour written examination in English. corporations law. Andreas Reiner Course Number: 0402 Number of Credits: 6 ECTS Course Contents: Introduction to U. consideration. Instructor: Thomas Bachner Course Number: 0316 Number of Credits: 6 ECTS Course Contents: ›› Introduction ›› The Core Features of Company Law ›› Limited Liability & Creditors ›› Centralized Management ›› Shareholder Control INTERNATIONAL CORPOR ATE AND FINANCIAL LAW Instructor: Eva Maria Micheler Course Number: 2083 Number of Credits: 6 ECTS . the Unidroit Principles Instructors: Nicholas Simon. INTRODUCTION TO THE LAW OF INTERNATIONAL COMMERCE AND INTERNATIONAL PRIVATE LAW of International Commercial Contracts. INTERNATIONAL CORPOR ATE AND FINANCIAL LAW Instructor: Bernhard A. Simon). dealing more specifically inter alia with the examples of the UN Sales Convention and the Incoterms. This lecture series provides an introduction to common law contracts (including the concepts of offer. In that context a joint video conference shall take place in which it is intended that students of both universities lead simulated tax treaty negotiations. The preparation is necessary to ensure discussions on a high academic level. The second half of the class will be devoted to conflicts of laws that may arise in business settings.) as well as an overview of U. damages etc. Instructor: Helmut Loukota Course Number: 0378 Number of Credits: 6 ECTS Course Contents: The Seminar in Tax Law will be held in English only and will be conducted in cooperation with the University of Sao Paolo. which will be discussed and explained on the basis of case studies in the lecture. INTRODUCTION TO THE US BUSINESS LAW AND INTERNATIONAL ARBITR ATION LAW JURISPRUDENTIAL PERSPECTIVES OF TA X ATION LAW Instructor: John Prebble Course Number: 1537 Number of Credits: 3 ECTS Course Contents: Jurisprudential Perspectives of Taxation Law will be discussed to enable the students a comprehensive education in tax law. Business Law (Dr. in which the students are expected to read and discuss court decisions. In order to prepare for this event it is essential that all participants are familiar with the OECD Model Tax Convention. Harmonization of private law is the next topic. Koch Course Number: 0315 Number of Credits: 6 ECTS Course Contents: The class will analyze private law problems of cross-border transactions. SIMULATED TA X TREAT Y NEGOTIATIONS WITH BR AZIL Participants therefore should make a self-test in advance of the course in order to check whether he/she is in a position to give brief explanations with regard to each of the Articles of the OECD Model Tax Convention in the English language. starting with a brief introduction to the differences of legal systems and advantages and challenges of forum shopping. The material is presented in interactive lectures. the Principles of European Contract Law. and how the Rome I and II Regulations resolve these.S. and the Draft Common European Sales Law. acceptance.Business Law 45 Business Law BASICS ON BUSINESS TA X LAW Instructor: Claus Staringer Course Number: 0381 Number of Credits: 6 ECTS Course Contents: Students should have knowledge about the contents of corporate tax law.

Instructor: Harald Badinger Course Number: 1943 Number of Credits: 12 ECTS Course Contents: › Regression Models › The Geometry of Linear Regression › The Statistical Properties of Ordinary Least Squares › Hypothesis Testing in Linear Regression Models › Confidence Intervals › Nonlinear Regression › Generalized Least Squares and Related Topics › Models for Panel Data Instrumental › Variables Estimation › GMM Estimation › Maximum Likelihood Estimation HISTORICAL STRUCTURES AND PROCESSES: THE STRUCTURE OF EMPIRES Instructors: Peter Berger. It also draws a comparison between the English and the Austrian/German legal system. The system of the OECD Model Convention and the most important double tax conventions are analyzed by discussing and solving case studies. in comparative perspective and with regard to economic. . and diplomatic factors.edu/nssr/cem ECONOMETRICS › Discrete and Limited Dependent Variables › Multivariate Models › Methods for Stationary › Time-Series › Data Unit roots and co-integration › Testing the Specification of Econometric Models Instructor: Michael Lang Course Number: 0069 Number of Credits: 6 ECTS Course Contents: The course is an introduction into tax treaty law.Business Law 47 Economics Course Contents: This course gives an introduction to English business and company law. Carmen Gruber. Guest Lecturer: Henk Kern Course Number: 1948 Number of Credits: 6 ECTS Course Contents: The objective of this course is to give students an understanding of the rise of the two superpowers of the 20 th century. Günter Bischof. the US and the USSR. There are a number of working papers and manuscripts on the web-site: newschool. political. TA X TREAT Y LAW ADVANCED MACROECONOMICS Instructor: Jesus Crespo Cuaresma Course Number: 1925 Number of Credits: 9 ECTS Course Contents: This course focuses mostly on topics in macroeconomics. It introduces students to English case law and English legal practice in the areas covered by the course.

This course covers the main concepts underlying modern active portfolio management. Günter Bischof from the University of New Orleans and Henk Kern from the University of Leiden. We will also cover active security selection. The USSR. We will apply this approach empirically. The main asset classes such as stocks. and commodities will be covered. while the second course devotes more time to develop and discuss specific applications and computer models. class participants will first be familiarized with the risk-return characteristics. which shifted the balance and created new parameters for further development. In this course. The basic model we will use was originally developed by Black and Litterman. For each of these asset classes. The course starts with active asset allocation. ACTIVE PORTFOLIOMANAGEMENT I Instructor: Josef Zechner Course Number: 1315 Number of Credits: 6 ECTS Course Contents: The courses “Active Portfolio Management I” and “Active Portfolio Management II” are closely linked and students need to follow both. We will also derive a scoring model. using Excel. For stock selection we will introduce the concept of f undamental valuation. hedge funds. until the fall of Communism in 1989-1991.Economics 49 Finance The US established itself as the leading power on the American continent in the 19th century and was pulled into the problems of Europe during the interwar period. ACTIVE PORTFOLIOMANAGEMENT II Instructor: Arne Westerkamp Course Number: 1316 Number of Credits: 6 ECTS Course Contents: The courses “Active Portfolio Management I” and “Active Portfolio Management II” are closely linked and students need follow both. The global climate of the “short” 20th century was shaped by the tensions and reluctant cooperation between these two superpowers. corporate bonds. will illuminate the two sides of the conflict. government bonds. before becoming the dominant power of the western world. then rose to become the feared antagonist of the United States. Active portfolio management can be delivered via two dimensions: (i) via active asset allocation and (ii) via security selection. . Then we develop models to analyze and forecast the risk premia. Here the focus is on choosing individual securities for portfolio construction. inheritor of tsarist Russia and product of a successful revolution based on a perversion of Marxist theory. which overor under-weights individual stocks. two renowned experts on American and Russian history. we will develop a framework allowing the portfolio manager to include his/her return and risk expectations into an optimization framework. In a further step. The first course has a slightly stronger focus on theory and lectures.

Finance 51 The first course has a slightly stronger focus on theory and lectures. We introduce the concept of attribution analysis. we will develop a framework for optimally selecting corporate bonds. We will then derive a scoring model. The last part deals with performance measurement. ADVANCED TOPICS IN FINANCE I Instructor: Mojmir Mrak Course Number: 2135 Number of Credits: 6 ECTS Course Contents: Conceptual framework for analyzing international capital flows ›› Balance of payments account and analysis ›› E xchange rates and exchange rate policies ›› International monetary system: concept and evolution ›› International capital flows: general concept and main patterns of capital inflows into emerging economies ›› International capital flows and macroeconomic aggregates ›› Classification. we will also learn how to analyze sovereign risk and choose a portfolio of sovereign bonds. value premium and momentum effect. The last chapter of the course deals with performance evaluation of actively managed portfolios. which breaks down a portfolio’s relative performance into its various components. This course covers the main concepts underlying modern active portfolio management.importance of credit ratings ›› Concept and analytical framework for measuring country risk ›› Credit rating agencies and their importance ›› Volume and structure of overall capital flows to emerging economies: what has been the importance of official flows? ›› Overall trends ›› Role of multilateral financial institutions ›› Bilateral official sources ›› Private capital flows to emerging economies by instruments – sources and instruments ›› Euro-financial market ›› Syndicated bank loans ›› Eurobonds ›› Foreign direct investment ›› Portfolio equity investment ASSET MANAGEMENT Instructor: Arne Westerkamp Course Number: 1056 Number of Credits: 6 ECTS Course Contents: Following an introduction and overview we continue with the Markowitz meanvariance optimization technique and its application in portfolio construction and asset allocation. Here the focus is on choosing individual securities for portfolio construction. Students will also be familiarized with the scoring approach by Brandt-Santa Clara-Valkanov (2009). We show how to identify the minimum-variance set and explore several important properties of the portfolio frontier. which over. Active portfolio management can be delivered via two dimensions: (i) via active asset allocation and (ii) via security selection. such as asset allocation and security selection. Finally. Given the recent sovereign bond crisis. The third part discusses the concept of market efficiency and relates it to various documented stock return such as the size effect. We continue covering active security selection. . volume and structure of international capital flows ›› Liberalization of international capital flows ›› Achieved level of institutional integration of emerging economies into global financial markets ›› Main patterns of financial inflows into emerging economies ›› Financial crises ›› Definition of financial crises and their classification ›› Crises of the 1980s and 1990s vs. For stock selection we will introduce the concept of fundamental valuation.or under-weights individual stocks. while the second class devotes more time to develop and discuss specific applications computer models. including the two-fund separation theorem and the linear beta/return relation. based on various characteristics of the bond and the issuing corporation. We derive the main results of these models and examine their empirical relevance and implications for portfolio management and performance evaluation. The next part of the course is a review of two classic asset pricing models: The Capital Asset Pricing Model and the Arbitrage Pricing Model. current financial crises ›› Country risk and financial vulnerability analysis .

and it provides a construct through which leaders can identify those constituent groups. A very practical and hands-on approach is an essential characteristic of this lecture. tracking error and information ratio. through handson case studies and simulations. and develop the leadership skills necessary to build and maintain their levels of commitment to business strategies and direction. INTERNATIONAL HUMAN RESOURCE MANAGEMENT – INTERNATIONAL DIMENSIONS OF ORGANIZATIONAL BEHAVIOR Instructor: Iris Kollinger-Santer Course Number: 0323 Number of Credits: 6 ECTS Course Contents: This 3 days class gives in-depth knowledge of cross cultural management and expatriation issues. They will gain skills in international investment and financing techniques. it deals with various facets of culture. financing and risk management decisions. the goal is to apply state-of-the-art techniques to the international firm's investment. attribution analysis. It is designed to help leaders understand the role of constituent groups in achieving business goals. Instructor: Scott Neilson Course Number: 0961 Number of Credits: 6 ECTS Course Contents: This course on International Human Resources Management is designed to reclaim the essentials of effective leadership by helping leaders understand the critical importance of building and managing support among constituent groups. . cross cultural communication management. we will continue with risk adjusted performance measures such as the Sharpe Ratio.Finance (International) HR Management and Organizational Behavior Starting with the concept of relative performance. apart from this it also shows the challenges which come up when sending employees abroad. the Jensen Alpha and the Treynor Index. In the end. understand their motivations. INTERNATIONAL FINANCE HUMAN RESOURCE MANAGEMENT – LEADERSHIP: THE LOST ART OF EARNING MEMBERSHIP 53 Instructor: Pablo Collazzo Yelpo Course Number: 0258 Number of Credits: 6 ECTS Course Contents: Students taking this course should expect to learn the nature and purposes of financial management in the international context.

economic. and social forces that shape the business environment in which the MNE operates. Nevertheless. The class leads students to understand the most important ideas of strategic management and to apply them in defined business situations. Moreover. it deals with the issues of designing an organization to support the strategy. it explores the management challenges of operating a successful MNE. It examines the development of strategy in the MNE with the focus on the motivations that draw or drive companies abroad. the course goes beyond the static view of strategy to introduce the concepts of uncertainty. Ultimately. there is no easy solution to these problems. the means by which they expand across borders. and then come up with a decision. competitive actions and reactions and complex dynamics and discusses how these affect a company’s strategic landscape. DOING BUSINESS IN EMERGING MARKETS Instructor: Leslie Bergman Course Number: 2262 Number of Credits: 6 ECTS Course Contents: To give students a basic understanding of the distinctive characteristics for doing business in Emerging Market countries INTERNATIONAL BUSINESS POLICY AND STR ATEGY Instructor: Christian Kreuzer Course Number: 0447 Number of Credits: 6 ECTS Course Contents: The class will cover concepts of: Porter Hamel / Prahald Kaplan and relate them to the Central European understanding of strategy. It looks at political. executing the strategy and showing leadership. and the mindsets of those who built the worldwide operations. This course discusses the organizational structures and systems that need to be put in place to be effective in a complex and dynamic world. evaluation of options and strategy formulation. it is essential that managers can grasp their full scope. it involves gaining strategic insight. and transnational innovations more effective. this course focuses on how partnerships such as alliances. This challenge can be seen as covering two highly important management themes. Second. In class.International Business 55 International Business ETHICAL ISSUES IN INTERNATIONAL BUSINESS Strategic Management GLOBAL STR ATEGIC MANAGEMENT STR ATEGIC MANAGEMENT Instructor: Elisabeth Götze Course Number: 1455 Number of Credits: 6 ECTS Course Contents: When doing business in an international setting. Course relevance Building on the foundations of strategic thinking. and if so how? ›› Should we cooperate with local governments. managers often have to deal with ethical challenges. Allow participants to develop strategic insight and understanding of the dynamics of strategy through the discussion of specific case studies. and interfirm networks can be built and managed to develop strategic capabilities that may not be available inside any single MNE. Subsequently.? ›› Should we profit from different standards concerning R&D? ›› How should we deal with the practice of gift giving (bribery)? ›› Is it ethical to price products differently in various markets? Even for vital products such as HIV medicine? ›› Should we protect our core competencies by keeping them in our home country or do we have the duty to educate our local partners? Usually. even if they don't meet our standards concerning human rights. JVs. analysis of the strategic landscape. Instructor: Brigitte Bojkowszky Course Number: 0823 Number of Credits: 6 ECTS Course Contents: Global Strategic Management centers on the transnational corporation. local. . Instructor: Pablo Collazzo Yelpo Course Number: 0819 Number of Credits: 6 ECTS Course Contents: The course deals with the issue of building and maintaining successful organizations. it emphasizes the nature of the organizational capabilities that must be developed to make central. we will address ethical issues in various areas of international management such as: ›› How should we deal with different standards concerning environmental laws. First. corruption etc. each with its own emphasis. or labor conditions? ›› Should we engage in child labor. evaluate pros and cons.

It focuses on cultural diversity and differences. global market factors. and inventory optimization through CRM-SCM integration. Instructor: Claudia Brauer Course Number: 0325 Number of Credits: 6 ECTS Course Contents: The internet and other information technologies have created interesting and innovative ways to provide customer value. one-to-one communication to many different receiving devices. Gender issues are applied to day to day situations regarding to organizations. and online communities (such as YouTube. Monika Brodey. outside speakers. You will learn all about these strategies and more in this course. sexual orientation. Jean-Luc Vey. and other contingencies with which management of multinational enterprises must contend. The course uses a mix of lecture/discussion. the course provides insight in management practices of formulating and implementing strategies for international and global operations. M. age and religion within a globalized world. Readership blogs. Michael Sicher. Moreover. interesting individual and group projects. and exams. Instructor: Brigitte Bojkowszky Course Number: 2023 Number of Credits: 6 ECTS Course Contents: This course examines cross-cultural and international management issues. and smart marketers have learned how to tap into these citizens for improving products and marketing communication.. Social media provide perfect platforms for connecting with todays consumers.Sc. consumer behavior insights based on offline and online data combination. GENDER. Instructor: Mary Ann Danowitz Course Number: 2273 Number of Credits: 6 ECTS Course Contents: This course prepares participants to confront the challenge and to maximize the opportunities of managing a workforce that is increasingly diverse along dimensions of gender. Beatrice Achaleke. Course Number: 0964 Number of Credits: 6 ECTS Course Contents: Diversity management: introduction. international marketers must understand the nature and extent of differences between the consumers of different societies – "cross-cultural" differences – so that they can develop effective targeted marketing strategies to use in each foreign market of interest. political and economical influences. concepts and theories Selected diversity dimensions and their role in organizations: disability. . GLOBAL CONSUMER BAHAVIOR Instructor: Brigitte Bojkowszky Course Number: 0820 Number of Credits: 6 ECTS Course Contents: To succeed. social networks (such as Facebook and LinkedIn). Important strategies include web sites for marketing communication and customer support. and analyzes the challenges of managing in an international marketplace. DIVERSIT Y AND THE WORKPLACE Instructor: Edeltraud Hanappi-Egger Course Number: 0175 Number of Credits: 6 ECTS Course Contents: This course deals with basic gender theories and their meaning in different cultural contexts. disability. Twitter and Second Life). age and sexual orientation. age. ethnicity and race. Groups will work on small empirical studies.Gender and Diversity Management 57 Gender and Diversity Management DIVERSIT Y MANAGEMENT IN PR ACTICE SELECTED TOPICS IN GENDER STUDIES Marketing E-MARKETING GLOBAL BR AND MANAGEMENT Instructors: Edeltraud Hanappi-Egger. ethnicity. Dr. gave consumers the opportunity to be heard in large numbers.

Sarah Kellermann Course Number: 0222 Number of Credits: 6 ECTS Course Contents: Based upon the data warehouse built in subject "Datawarehouse Development with SAP BW: An Introduction". The subject builds business and technical skills that are crucial in state-of-the art business analysis and simulation. SAP is the world market leader of Enterprise Resource Planning systems (SAP ECC). The purpose of this course is to examine the basic concepts underlying consumer behavior with the goal of understanding how these concepts can be applied in making appropriate marketing management decisions. The system used will be SAP's Business Warehouse (SAP BW). Plus it provides a forum for students to discuss and apply these concepts.Marketing 59 Information Systems Views that pin a global marketing perspective – one that stresses the similarities of consumers worldwide against a localized marketing strategy that stresses the diversity of consumers in different nations and their specific cultural orientations are compared. They aim to make the system work. Students have to devise a counter strategy and to suggest changes in the company's business. Contemporary approaches to global business emphasize the importance of adopting a global customer focus. The success of companies like Apple and Google has shown that people prefer to use and buy technologies that are appealing to their emotions and that fulfill their expectations. Sarah Kellermann Course Number: 0224 Number of Credits: 6 ECTS Course Contents: The entire course will emulate a realworld warehouse implementation project from its early planning stages to final use. marketing and social issues at every scale from local to global. This course considers the many culturally different consumers around the world whose diverse experiences with buying. and what sorts of social and cognitive mechanisms the consumer brings to the purchasing decisions. how humans operate in the marketplace. ETHICAL SYSTEM DESIGN Instructors: Alexander Prosser. in recent years. . Instructor: Sarah Spiekermann Course Number: 0204 Number of Credits: 6 ECTS Course Contents: When engineers design information systems today they often focus on functionality only. It enhances the understanding of what marketing strategies are likely to be effective. DATAWAREHOUSE MANAGEMENT WITH SAP BW: AN INTRODUCTION Instructors: Alexander Prosser. DATAWAREHOUSE MANAGEMENT WITH SAP BW BALANCED SCORECARD The information stored in the data warehouse will be aggregated to build a BSC and to analyze a given business case. but also offers a data warehouse product which can be used independently of ECC. The business case under review reveals structural weaknesses in the company's operation. a balanced score card (BSC) will be created and a business case will be implemented and analyzed in the system. user-centric system design and the recognition of the usability and easeof-use of IT has entered the scenes. economics. having and being are equally vital to value. However. Globalization presents challenges and opportunities in the emergence of a new type of consumer and its effects on industry in terms of culture.

merging rapidly on and off their core competencies. the course will discuss the requirements in different service phases. This course introduces information systems in the service sector and their particular characteristics.e. Old industry giants (such as publishing houses) are trying to find their way around in this new era of commerce and attempt to fight off young competitors. Switching Cost and Lock-in. The course is organized alongside different key service sectors that are particularly import-ant for our society and highly relying on IT.Information Systems 61 While being both usable and increasingly beautiful most systems still fall short of another set of requirements: the respect for peoples' ethical values and moral expectations. Google. The newbies that rapidly grew to dominate the IT industry (i. Standardization dynamics. We will discuss different possibilities to define society and talk about historical and current statements concerning the topic and about some IS specific models (e. IS AND SOCIET Y Instructor: Roman Brandtweiner Course Number: 0326 Number of Credits: 6 ECTS Course Contents: Fundamental theoretical concepts of IS and society. this course fosters the following soft skills: Economic thinking about industry dynamics. students will have learned about the particular dynamics underlying Internet Economics. Apple becomes an application service provider. Google starts to sell its own operating system and even phones (Android. For example. Potentially even their security is threatened. many users regularly confront situations where they would like to better control the systems they use. It is disrupting major industries such as the media business. After attending this course. shared or stolen and hence their privacy undermined. software engineers. And you will learn how such values and expectations could be integrated in or embedded into IT so that companies can create socially sustainable solutions for their customers. and Insurance ›› Health Care ›› Telecommunication and Mobile Services INTERNET ECONOMICS AND E-MARKETS MODELS Instructor: Sarah Spiekermann Course Number: 0478 Number of Credits: 6 ECTS Course Contents: The Internet and its "Information Rules" has dramatically influenced how many industries co-operate and exchange goods and services today. Amazon. In this course you will look into human values and ethical expectations on IT.) are fiercely competing with each other. . Many users suffer from information overload. Motorola). but systems do not allow them to more effectively manage and allocate their attention. Banking. A particular emphasis will be put on discussing the appropriateness of the services for electronic distribution and the strategic importance of e-services.g. In addition. there are also markets that are not that apparently associated with high IT integration. This sector is ubiquitous in everyday life. Thereby. One of these sectors is the service sector. Supply-side economics in high-tech markets (and winner-takes-all phenomena). Free business models and their importance in 2-sided markets. where they would like to switch them off or reconfigure them to meet individual demands. Apple. Revenue sharing and new forms of contract. including Price Differentiation. E-SERVICES Instructor: Christine Bauer Course Number: 0203 Number of Credits: 6 ECTS Course Contents: While the term "information technologies" (IT) is obviously most likely associated with the IT sector. Many users are surprised when they learn that their personal online data is being sold. and robots. TAM) Ethics and ethical issues IS Social Networks and their impact on society Cybercrime Digital Divide. The service sectors discussed in this course will include (but are not limited to) ›› Transportation ›› Tourism ›› Finance. As a result. Network effects. etc. Presentation skills. important for our society – and particularly relying on IT. Amazon sells Labor (Amazon Turk) and Cloud Computing Services. It has changed our thinking about feasible business models.

behavioral. The main goal is to teach students to pro-actively identify privacy and security issues relevant for business and to practically plan and implement a sustainable strategy to address these issues. After exploring how to effectively realize information security by Information Security Management Systems (ISMS). SECURIT Y AND COMPLIANCE Instructor: Edward Bernroider Course Number: 1614 Number of Credits: 6 ECTS Course Contents: The course will cover the following topics: ›› Enterprise risk management ›› Risk identification and quantification techniques ›› Risk mitigation and control systems ›› E xternal and internal regulation and legislation (SOX. Based on legal privacy principles. it is elaborated how economic issues and user behavior are influencing the sustainable management of privacy and security. 86% state that they recently became more security conscious about their data and 83% are concerned when they hear that their data may be stored . More important. privacy risks and appropriate mitigation strategies are identified. legal. according to a recent survey by Cap Gemini. a major enabler of privacy. 88% of people worry about who has access to their data. As a result. Basel 2/3.Information Systems IT RISK. economic and philosophical facets as well as data security. we turn to privacy. Furthermore. the management of personal data and guaranteeing its privacy and security are vital for business. the focus of this course is on privacy and its technological. managerial. etc) ›› Information security management ›› Advanced control system design and implementation PRIVACY AND SECURIT Y overseas. 80% of customers say that they would stop doing business with a company that gets known to abuse personal data. Instructor: Alexander Novotny Course Number: 2152 Number of Credits: Course Contents: Guaranteeing the electronic privacy and security of information is an increasingly difficult challenge in today’s highly networked society. Against this background.

Contact Information WU (Vienna University of Economics and Business) International Exchange programs Augasse 2–6.at/io T +43-1-313 36-4310 F +43-1-313 36-752 isuwu@wu.ac.ac.at International Summer University WU wu. 1090 Vienna. Austria wu.at Published in 10/2012.at Courses in English for Exchange Students coursesinenglish@wu. .at Zentrum für Auslandsstudien (ZAS) International Office (IO) zas@wu.ac. All information subject to change.ac.ac.

Sign up to vote on this title
UsefulNot useful