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1. Welcome: Representing Vietnamese youth voice, AIESEC Vietnam initiate this… newsletter to bridge the gap between Business and Youth by providing youth insights and engagement opportunities. I would like to send my warmest regards and welcome to all AIESEC Vietnam’s valuable partners and prospects Paweł Górski President 13/14 AIESEC in Vietnam

2. Article: By 2012, Generation Y is the fastest growing segment of today’s workforce which represents 25% of the workforce and 21% of the spenders. So, do you think it’s time to get more understanding about this generation? In 2013, AIESEC officially published the Global Youth Speak Report which is the output of the survey on 24.000 young people around the world When we ask “what do you feel is the most important?” 47,14% of respondents answered “Experience”. It’s important for young people to “experience” the journey rather than the destination. They can be inspired if be able to complete the tasks on their own – using their own methods. Also 22,54% in total chose “Impact”. We can see young people have a strong desire to know what they are doing is valuable to the company and/or environment, society, etc. as well as valuable to them and their career. 80,5% of survey respondents agreed that the company’s social responsibility affect their interest in working there. And the interest in buying company’s products of 68% people will also be influenced. See more

3. AIESEC’s programs: IGIP: Talents from 120 countries around the world “Talking about Globalization, we are now immersed in the 4th phase – the globalization of the corporate brain, which is about talents. All organizations need to adapt to be relevant”*

We believe the global pool of diverse and qualified young people can enrich your workforce and create a young. Y2B: Vietnam Youth to Business Forum is a one – day forum to connect 500 talented students and Business leaders. we can add values to your employer branding as well as position your organization as social responsible business Engage in the Youth to Business Forum Jan 2104 4. . Cisco. Chief Globalization Officer. Being recognized as one of the fast growing entities and ranks 2nd among South East Asia countries. By this unique forum. dynamic and international environment for your organization Access our global talents *Wim Elfrink.From 2007. AIESEC Vietnam is ready for an impressive and sustainable growth. AIESEC Vietnam has been entrusted by more than 30 companies to help them recruit 188 talents young people from more than 10 countries: regions… etc and in the fields of: Education and Marketing. AIESEC Vietnam is proud to host the International President Meeting 2015 where all AIESEC Presidents from 120 countries will come together and discuss about future direction of AIESEC international 2. News: 1.

Generation Y is the fastest growing segment of today’s workforce which represents 25% of the workforce and 21% of the spender in total. BPW Foundation also noted that by 2025. nowadays. An the interest in buying company’s products of 68% people will also be influenced. However.14% of respondents answered “Experience”. The respondents stressed on the feeling of being valued.54% in total is for “Impact”. the question left is about inside factor: what can be the best way for young people to share their voice. corporations around the world have paid more attention on the CSR (corporate social responsibility) activities.18% rated for “communication skills” Beside the external factors. beside the result in society development. what does all this mean to you and your organization? Are they just fun facts or do they translate into real human resources sustainability issue or how to win the heart of your customers and increase the customer equity? In 2013.For Website – Article: By 2012.06% in total answers for “passion” and 28. etc. Thank you for listening! . So. Generation Y is one of the best educated generations in history. Young people are driven more by accomplishment. When we ask “what do you feel is the most important?” 47. And this generation is also known as the toughest generation to manage. It’s important for them to “experience” the journey rather than the destination.000 young people on “How Youth are connected to global issues and society?” And 98% of respondents are Generation Y who was born from 1985 to 1995. as well as valuable to them and their career. do you know the effects toward your employer branding or product consumption it may have on Generation Y? 80. AIESEC officially published the Global Youth Speak Report which is output of the survey on 24. what is most desired in a leader to them? We have received 30. perform and make impact as they want to have? F rom the survey. So. society. Also 22. 38% of total answers mentioned about knowing more about themselves and what they stand for.5% of survey respondents agreed that the company’s social responsibility affect their interest in working there. Young people have a strong desire to know what they are doing is valuable to the company and/or environment. You also can check out for further information from the full report here By this survey AIESEC strives to highlight the value of youth’s perspective and bring more awareness to how young people perceive the world as well as fulfill the role of being an international platform for youth development. Generation Y will make up roughly 75% of the world’s workforce. This is also the reason why 35% answered “impact on the community and others” when asked “what kind of issues are the most important to you?” Talking about impact. They can be inspired if be able to complete the tasks on their own – using their own methods.