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YEAR OF THE TOMATO

‘Clunkers’ is a needed fuel injection for car sales
ALAN PETERSIME / The Star

ABOUT RED GOLD

RIPE OPPORTUNITY
T
ELWOOD, Ind. ake a look around, and the Red Gold label is everywhere. The company’s tomato products likely are among the condiments at your favorite restaurant and may even be in your own kitchen. Now, the Orestes-based company — the largest tomato processor in the Midwest — will raise its profile even further by being the chief sponsor of the Indiana State Fair, beginning Friday. Brian Reichart, president and chief executive of the company founded by his grandfather in
tom.spalding@indystar.com

FRUIT OF THEIR LABORS: Red Gold — the largest tomato processor in the Midwest — says it has about a 25 percent share of the ketchup market, as well as 37 percent of the retail canned tomato market.

PROGRAM HELPS PUT BRAKES ON SLIDE BUT NEEDS MORE CASH
By Ken Bensinger and Jim Puzzanghera
Los Angeles Times

ORESTES’ OWN RED GOLD IS TAKING ITS TASTY MESSAGE TO HOOSIERS AS STATE FAIR’S CHIEF SPONSOR

By Tom Spalding

» PRODUCTS: More than 50 tomatobased products, such as canned tomatoes, ketchup and salsa, are made from fruit grown in Indiana, Michigan and Ohio within a 200-mile radius of Red Gold’s headquarters in Orestes. Red Gold produces 95 percent of Indiana’s tomato crop. » MANUFACTURING: Red Gold operates year-round manufacturing facilities in Orestes, Elwood and Geneva. » DISTRIBUTION: Red Gold’s 1 millionsquare-foot distribution center in Alexandria ships 105 semi loads of tomato products every day. » EMPLOYEES: Red Gold has more than 1,200 full-time Indiana employees, a number that swells to 1,600 during harvest season. Red Gold or its products are being featured in 37 displays or events at the fair. Here are some examples: » TOMATO COUNTRY “CANSTRUCTION” CONTEST, 8 a.m. to 9 p.m. Friday. Judging of structures built from full cans of Red Gold tomato products will be from 12:30 to 2 p.m. Saturday. » CELEBRITY TOMATO-TOSS CONTEST, 3 p.m. Aug. 19 in Pioneer Village. Indiana first lady Cheri Daniels and local media personalities will get three chances to toss a tomato onto a center spike. The winner will be crowned the “Tomato Toss Titan.” » RED GOLD SALSA CONTEST, 1:30 p.m. Aug. 20, Home and Family Arts Building.
Source: Indiana State Fair

1942, said the opportunity was too good to pass up — especially since tomatoes also are the general theme of the fair this year. “We definitely wanted to be the sponsor in our home state,” Reichart said. “If you go to the fair, you’ll see Red Gold somewhere.” Tomatoes are the third agriculture-related product to be featured as the theme at the Indiana State Fair. Corn was the theme in 2007, and trees (for their lumber products) were last
» See Ripe, Page A11

WASHINGTON — The $1 billion federal “cash for clunkers” program is drawing credit for giving automakers, including Ford Motor Co., a huge sales boost in July. Now the question is how long it will last. Thousands of consumers eager to trade in rusty beaters for new cars crowded dealership lots over the past week, delivering automakers their best month in more than a year and injecting new hope into the troubled industry. Ford saw its first monthly increase in U.S. sales since November 2007, netting a 1.6 percent sales gain compared with last July, while Hyundai Motor Co., Volkswagen, Kia and Subaru all saw sales increases. General Motors Co., Toyota Motor Corp., Chrysler and others enjoyed sharply diminished sales slides. Overall, the U.S. light-vehicle market dropped 12.2 percent in July, according to Autodata Corp, the industry’s smallest slide since May 2008. That’s particularly good news for Indiana, which is second only to Michigan in its economic ties to the auto industry. Chrysler and GM employ more than 12,000 workers in Indiana, more than half of them in Koko» See ‘Clunkers,’, Page A12

TOP TOMATO EVENTS

Excitement is building over Tour event in 2012 — and maybe a U.S. Open
CARMEL, Ind. — Cleanup is still going on at Crooked Stick Golf Club after a successful U.S. Senior Open, but it’s already time to begin looking ahead. There’s an even bigger tournament around the corner, one that likely will feature Tiger Woods in a PGA Tour event in 2012. And a long-term goal for Crooked Stick? A U.S. Open, the biggest prize in golf. “Tiger Woods has never played in Indianapolis,” said Vince Pellegrino, the Western Golf Association’s vice president for tournaments and part of a contingent from the BMW Championship that visited Crooked Stick last week. “We’ll bring Tiger Woods and Phil Mickelson and Camilo Villegas and Anthony Kim.” The BMW Championship, the third in the fourevent FedExCup playoff system, the climax to the PGA Tour season, will come to Crooked Stick with the top 70 players in the world in the fall of 2012. The BMW people were impressed with the Senior
» See Open, Page A11
phil.richards@indystar.com

Successful Open just the beginning
By Phil Richards

+ COOKING: Didn’t catch last week’s Taste? Go to IndyStar.com/foodanddrink for new ways of cooking with tomatoes.
Photo by Shutterstock

IN TODAY’S STAR
DROP IN FEDERAL TAX RECEIPTS IS BIGGEST SINCE 1932
Tax revenue is on pace to fall 18 percent this year while the deficit balloons to a record $1.8 trillion. A3

FAMILIAR FACE WILL TAKE ISO’S BATON FOR NOW
Raymond Leppard, a former music director for the orchestra, will conduct two performances. A13

STANDARD & POOR’S 500 INDEX IS 4 DIGITS AGAIN
The widely followed measure of the stock market broke above 1,000 for the first time in nine months. A6

INDEX » Lottery A2 » Business A6-7 » Editorials A8 » Movies A11 » Deaths A16-17 » Scoreboard B5 » Comics C1, 2, 4 » Puzzles C3 » Television C6

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