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Use this
guide to
plan your
2012 GHBA
sponsorships
& activities
2012 MARKETING GUIDE
table of contents
Greater Houston Builders Association
9511 West Sam Houston Pkwy North
Houston, Texas 77064
281.970.8970 ph | 281.970.8971 fax
www.ghba.org
From the President, “Using this Guide”. . . . . . 4
From the CEO, “Get the Most Bang for your
Marketing Buck”. . . . . . . . . . . . . . . . . . . . . . . . . . . 6
GENERAL LUNCHEONS
Forecast Luncheon . . . . . . . . . . . . . . . . . . . . . . . . 8
Mid-Year Forecast Luncheon . . . . . . . . . . . . . . . 8
Year End Luncheon & Annual Meeting. . . . . . 8
TRADE SHOWS & EXPOS
GHBA Product Expo . . . . . . . . . . . . . . . . . . . 10-11
GREEN BUILDING PROGRAM
Green Built Gulf Coast Sponsorships
& Annual Fees . . . . . . . . . . . . . . . . . . . . . . . . . 12-13
AWARDS PROGRAMS
Extravaganza 2012 . . . . . . . . . . . . . . . . . . . . . . . 14
Million Dollar Circle Awards . . . . . . . . . . . . . . . 16
Houston’s Best Awards. . . . . . . . . . . . . . . . . . . . 18
EDUCATION . . . . . . . . . . . . . . . . . . . . . . . 22-23
NETWORKING EVENTS
Speed Selling Events . . . . . . . . . . . . . . . . . . . . . 24
Monthly Board Meeting Sponsorship. . . . . . 24
Chili & Salsa Cookof. . . . . . . . . . . . . . . . . . . . . . 25
BBQ & Wild Game Cook-Of . . . . . . . . . . . . . . . 26
GHBA Spring Golf Tournament . . . . . . . . . . . . 28
ASSOCIATE COUNCIL
Associate Council Monthly Luncheons . . . . 30
Frank Aranza Adopt-a-Family Project . . . . . . 31
BAY AREA BUILDERS ASSOCIATION (BABA)
BABA Monthly Luncheons . . . . . . . . . . . . . . . . 32
BABA Annual Mid-Year Forecast Luncheon. 32
BABA Annual Sponsorships . . . . . . . . . . . . . . . 33
BABA Speed Selling Event . . . . . . . . . . . . . . . . 34
BABA “Fling into Fall” Networking Event . . . 34
Operation Finally Home . . . . . . . . . . . . . . . . . . 35
BABA Board Installation Dinner . . . . . . . . . . . 38
Bay Area Builders Assn Golf Tournament. . . 39
CUSTOM BUILDERS COUNCIL (CBC)
CBC Monthly Luncheons. . . . . . . . . . . . . . . . . . 40
CBC Speed Selling Event . . . . . . . . . . . . . . . . . . 40
CBC Annual Sponsorships . . . . . . . . . . . . . . . . 41
MONTGOMERY COUNTY BUILDERS &
DEVELOPERS DIVISION (MCBDD)
MCBDD Monthly Luncheons . . . . . . . . . . . . . . 42
MCBDD Annual Sponsorships. . . . . . . . . . . . . 42
MCBDD Annual Forecast Luncheon . . . . . . . 43
MCBDD Golf Tournament . . . . . . . . . . . . . . . . . 44
REMODELORS COUNCIL (RMC)
RMC Monthly Luncheons . . . . . . . . . . . . . . . . . 45
RMC Annual Sponsorships . . . . . . . . . . . . . . . . 46
RMC Networking Events . . . . . . . . . . . . . . . . . . 46
RMC Vendor Showcase . . . . . . . . . . . . . . . . . . . 47
RMC Holiday Party. . . . . . . . . . . . . . . . . . . . . . . . 48
Sand Castle Weekend . . . . . . . . . . . . . . . . . . . . . 50
SALES & MARKETING COUNCIL (SMC)
SMC Board Meeting Sponsorships . . . . . . . . . 53
SMC Annual Underwriters . . . . . . . . . . . . . . . . 53
GHBA FACILITY ROOM RENTALS. . . . . . . 55
CHARITABLE GIVING
HomeAid Houston. . . . . . . . . . . . . . . . . . . . . . . . 56
Operation Finally Home . . . . . . . . . . . . . . . . . . 56
Beneft Homes Project . . . . . . . . . . . . . . . . . . . . 57
PUBLICATIONS & WEB ADVERTISING
Houston Builder Magazine. . . . . . . . . . . . . . . . . 58
Annual GHBA Marketing Guide . . . . . . . . . . . 60
Annual GHBA Membership Directory. . . . . . 60
Remodeling Guide Magazine . . . . . . . . . . . . . . 61
Education Course Catalog . . . . . . . . . . . . . . . . 61
GHBA Web Site Advertising . . . . . . . . . . . . . . . 62
GHBA Weekly e-Newsletter Advertising . . . 63
GET INVOLVED
Sponsorship Commitment Form . . . . . . . . . . 64
GHBA Partnerships “Maximize Investment” 68
GHBA Partnership Agreement. . . . . . . . . . . . . 70
Council & Committee Involvement
Opportunities . . . . . . . . . . . . . . . . . . . . . . . . . . . . 71
* Please note: All dates/sponsorships
printed in this guide are subject to
availability and change.
Quality
with Integrity
STUCCO | EIFS | STONE INSTALLATION | BRICK WORK | CMU WORK
CAST STONE INSTALLATION | EXTERIOR PAINT
Houston’s Premier Architectural Stone Source
WINDOW TRIM | ARCHES | COLUMNS | FIREPLACE MANTELS | KEYSTONES | FOUNTAINS
CAST STONE | DIMENSIONAL CUT TRAVERTINE | LIMESTONE | LEUDERS | CANTERA
(832) 467-9700 or info@houstonstone.net
www.houstonstone.net
(281) 397-2278 or info@casasgroup.com
www.casasgroup.com
4
2012 GHBA MARKETING GUIDE
president’s message
Where would you like to take your membership in 2012? Are
you looking to target custom home builders? Remodelers?
Single family builders? Would you like to be present at large
formal events such as Extravaganza, Forecast Luncheon or
the Houston’s Best Awards? Do you prefer to network in a
more casual setting, such as one of our golf tournaments or
a cook-of?
This Marketing Guide will serve as your road map on how to add
value to your membership, build relationships, and generate
recognition for your company in front of your industry
peers. The association provides members an abundance of
ways to achieve professional development and recognition.
But the sheer number of events and opportunities can be
overwhelming, so we have produced this guide to help you
plan your involvement for 2012 in advance.
The GHBA Marketing Guide
highlights the majority of events
produced by your association
throughout the course of the year.
All opportunities featured are
accompanied by descriptions to give
you a better idea of what the event/
publication/seminar is all about.
Each marketing opportunity not only includes an investment
amount, but also the recognition you can expect in return.
Getting the most from your membership also means getting
involved. We invite you to consider joining a committee or
council that will lead you to that pivotal next step of building
relationships and potential leadership positions at the local,
state and national levels. (See page 71 for details.)
The association also afords the chance to help the local
community. For information on GHBA’s charitable eforts and
how you can help, see page 56.
We hope that you look to 2012 with as much anticipation
as we do. If you have questions regarding an opportunity
published in this guide, please contact the GHBA team at
(281) 970-8970.
2011 GHBA
President Mike
Dishberger, GMB
Sandcastle Homes
How to use this guide...
Lay a foundation for success.
We have a loan
for every home,
...simple as that
®
.
Partner with one
of our experienced
Loan Consultants.
(713) 395-6900
www.imortgage.com
Rates, terms, and availability of programs are subject to change without notice.
Texas Dept. of Savings & Mortgage Lending Lic. 67345.
3040 Post Oak Blvd., #100 Houston, TX 77056
* Please note: All
dates/sponsorships
printed in this
guide are subject
to availability and
change.
Specializing in wood, ornamental iron, drive
gates, electronic gate operators, telephone
entry systems, commercial and residential
chain link, vinyl, decks, patio covers, arbors,
farm and ranch, and more.
Our Guarantee:
* Quality Construction & Expertise
* Competitive Pricing
* Quick Job Completion
* Personalized Customer Service
All-Texas Fence
We Want to Be Your Fence Company!
Contact Us:
713.466.3413
alltexasfence.com
chuck@alltexasfence.com
6
2012 GHBA MARKETING GUIDE
a word from the ceo
PLATINUM
Have you noticed other companies’ logos on your renewal
letters, association emails, GHBA water bottles, and online?
Did you wonder how your competition was getting so much
recognition from the association? Would you be surprised to fnd
out that much of this marketing was FREE?
Consider a GHBA Partnership, and you can receive tons of
perks—like print and online advertising, GHBA room rentals,
and member mailing lists—at no additional cost. For complete
details on becoming a GHBA Partner, see page 60 of this guide.
Can’t commit to a GHBA Partnership? That’s okay! We just want
to see your smiling faces at GHBA events, committee meetings
and educational courses. Please take full advantage of the many
options GHBA ofers to help you expand your business and your
network. You have literally hundreds of options, most of which
are listed on the following pages. Most of these are low cost, but
pay out big-time in professional development and expanded
industry connections.
And... while I have your attention, I’d like to personally thank the
2011 GHBA Partners, whose sponsor donations and involvement
top the charts. Companies like these are the lifeblood of the
association, and we cannot show our appreciation enough.
Get the most bang for
your marketing buck...
Builders Post-Tension Inc
403 RICHEY RD. HOUSTON, TX 77090
Executive
Vice President
& CEO Kathryn
“Toy” Wood, JD,
CAE, CGA, CGP
Greater Houston BA
Want to see
your company
listed here
next year?
See page 68 to
fnd out how.
GOLD
WATER BOTTLE
PARTNER
DIAMOND
SILVER
GRAND ($10,000+)
BMC Building Materials
Builders Mechanical Inc. (BMI)
Builders Post-Tension Inc.
HoustonNewcomerGuides.com
Sherwin-Williams Paint Co.
StrucSure Home Warranty
Suncoast Post Tension
PREMIER ($5,000+)
Acme Brick
AdvanTech & ZIP System
The Bath & Kitchen Showplace,
a division of Moore Supply
Dow Chemical
Duncan Security/Datasmart
Houston Carpet Service
Masco Environments for Living
Perfection Fireplace & Supply
The Stevenson Group
2011 SUSTAINING ASSOCIATE MEMBERS (SAMs)
2011 ghba partners
8 9
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
general meetings & luncheons
Forecast Luncheon
General meetings provide an opportunity to target the entire membership,
discuss industry concerns, garner new ideas and reconnect with colleagues.
Forecast Luncheon features a renowned market analyst and provides a glimpse
into the strength of the building industry for the coming year.
DATE: January 2012
AVERAGE ATTENDANCE: 750 Builders & Associates
The following are available at
all three annual luncheons:
Luncheon Sponsor (limit 2) - $3,000
zTable for ten (10) with
preferred seating
zOne company representative to
sit at head table (if applicable)
z2-3 minute speaking opportunity
during luncheon
zOne 6’ tabletop in venue lobby
zLogo included on all promotional
materials, including Houston
Builder magazine
zSignage at event
Speaker Sponsor (limit 2) - $2,500
zTable for ten (10) with
preferred seating
zOne company representative to
sit at head table (if applicable)
z2-3 minute speaking opportunity
during luncheon
zOne 6’ tabletop in venue lobby
zLogo included on all promotional
materials, including Houston
Builder magazine
zSignage at event
TableTop Display Sponsor
(limit 6) - $500
zOne 6’ tabletop in lobby of venue
zLogo included on all promotional
materials, including Houston Builder
Mid-Year Forecast Luncheon
Mid-Year Forecast Luncheon provides an update on the state of the industry
with a prominent economist. A highlight of the luncheon is the presentation of
GHBA scholarships to deserving students. The association also recognizes Spike
membership recruiting achievements.
DATE: June 2012
AVERAGE ATTENDANCE: 750 Builders & Associates
Year End Luncheon
& Annual Meeting
Formerly the annual “Political Luncheon,” this meeting serves as a forum to honor
and thank our members. A prominent speaker will address a topic relevant to
the construction industry and the current home building climate.
DATE: September/October 2012
AVERAGE ATTENDANCE: 500 Builders & Associates
general meetings & luncheons
HOUSTON COMMUNITY MANAGEMENT SERVICES
WHERE COMMUNITY & MANAGEMENT MEET.
You can attract residents with innovative programs
and keep them happy after move-in, while saving
signifcant time and costs.
Associa leverages national resources and local,
professional staf to deliver programs that save
time, ofer peace of mind, and provide unparalleled
savings on valuable goods and services.
Call or visit us today for more information about
our services!
The Best Return on your
Association’s Investment?
Every Time Residents Come Home.
17049 El Camino Real, Suite 100 | Houston, TX 77058
Tel: 832-864-1200
Web: www.houcomm.com | Email: service@houcomm.com
10 11
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
10th Annual GHBA Product Expo
“The most fun you’ll have at work all year!” Join us in the fall for a day of products,
prizes and ponies in the pavilion at the Sam Houston Race Park. Gourmet Grub,
three bars, exhibitor games, pari-mutuel betting windows and prize drawings.
Play for fstfuls of cold, hard cash in the wildly popular “Money Ball Horse Racing
Games!”
Associate member attendance is limited to 85 exhibitors showcasing their best
for the builders, remodelers and developers who attend for free. Each 8’ x 10’
booth is fully decorated; carpet is not required.
Visit www.GHBA.org/expo to download the foor plan, show contract and full
sponsorship information.
DATE: November 2012
Sam Houston Race Park
AVERAGE ATTENDANCE:
300+ Attendees
85 Exhibitor Spaces
trade shows & expos
Man O’War Sponsor (exclusive) - $3,500
z8’ x 20’ booth with electricity and premier easel sign
zEvent and contracts seminars title sponsor
z5-minute presentation, right to hang banner (you
provide) and distribute literature at contracts seminars
attended by custom builders and remodelers
zFour (4) Gourmet Grub Packs and eight (8) bar tickets
zLogo recognition on show guide cover, foor
plan, show contract and event fyers
zMailing list of attendees
zWeb listing linked to your site
z1/4-page ad in Houston Builder magazine
in one issue of your choice ($599 value)
The Purse Sponsor (exclusive) - $2,500
z8’ x 10’ booth with electricity and premier easel sign
zHost of the Money Ball ~ Our hourly,
most popular Expo game!
zFour (4) Gourmet Grub Packs and eight (8) bar tickets
zRight to distribute literature at contracts seminars*
zLogo recognition on foor plan, event
fyers and in the show guide
zMailing list of attendees
zWeb listing linked to your site
z1/6-page ad in Houston Builder magazine
in one issue of your choice ($499 value)
Secretariat or Alydar Sponsor (unlimited) - $2,000
z8’ x 10’ booth with electricity with premier easel sign
zBar, Gourmet Grub or Racing Form game sponsor
zFour (4) Gourmet Grub Packs and eight (8) bar tickets
zRight to distribute literature at contracts seminars*
zLogo recognition on foor plan, event
fyers and in the show guide
zMailing list of attendees
zWeb listing linked to your site
z1/6-page ad in Houston Builder magazine
in one issue of your choice ($499 value)
8’ x 10’ Booth (limit 90) - $650
zPipe and drape with
standard booth sign
z6’ skirted table and two chairs
zStandard strip sign
zTwo (2) Gourmet Grub Packs
and four (4) bar tickets
zWeb and show guide listing
Extras
zBar ticket - $7
zElectricity - $60
zGourmet Grub Packs - $50
*Unless your company is a
competitor of Man O’War sponsor.
12 13
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Green Built Gulf Coast
Under GHBA’s green building program, Green Built Gulf Coast (GBGC), the
association is an adopting entity of the National Green Building Standard
TM

ICC 700-2008, the frst American National Standards Institute (ANSI)-approved
residential green building program in the nation. GBGC is a voluntary green
building program in which all GHBA members can participate. Whether
you are a builder, a remodeler, a developer, or an associate ofering green
products, there is a place for everyone.
Platinum Sponsor - $6,000 annually
zGreen Building Committee membership
zTop banner ad on greenbuiltgulfcoast.org
zDirectory listing on GBGC website with
logo and link to your company website
zListing on GBGC website product
page with link and logo
zLogo on all GBGC promotional materials
z Ten-minute speaking opportunity at
one GBGC meeting annually
zOpportunity to display product, work and/
or speak at GBGC booth at the annual
GHBA Product Expo trade show
zOpportunity to submit Green Tips and/
or news items for GBGC website
zCompany logo displayed on Green
Building Committee agenda
zOpportunity to present Green Building
Committee welcome and introduction
zOpportunity to display product at all
Green Building Committee meetings
zOpportunity to host and present one green
building lecture/event at a GHBA/company facility
zFirst consideration for green product spotlight
on website, contingent on availability
green building program
Gold Sponsor - $3,000 annually
zGreen Building Committee membership
zScrolling sidebar ad on
greenbuiltgulfcoast.org
zDirectory listing on GBGC website with
logo and link to your company website
zListing on GBGC website product
page with logo and link
zLogo on all GBGC promotional materials
zFive-minute speaking opportunity
at one GBGC meeting annually
zOpportunity to display product, work
and/or speak at GBGC booth at the
annual GHBA Product Expo trade show
zOpportunity to submit Green Tips
and/or news items for GBGC website
zFirst consideration for green
product spotlight on website,
contingent on availability
Silver Sponsor - $1,000 annually
zGreen Building Committee membership
zDirectory listing on GBGC website with
logo and link to your company website
zListing on GBGC website product
page with logo and link
zFirst consideration for green
product spotlight on website,
contingent on availability
Bronze Sponsor - $500 annually
zGreen Building Committee membership
zDirectory listing on GBGC website with
logo and link to your company website
GBGC Participant - $250 annually
zGreen Building Committee membership
zDirectory listing on GBGC website
greenbuiltgulfcoast.org
For more information, visit www.royomartin.com.
Contact:
Tony Rocha
281.726.5170
tony.rocha@royomartin.com
14 15
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
awards programs
Extravaganza 2012
& Board Installation
Join us as GHBA celebrates 71 years with the
installation of Incoming President Will Holder
and his 2012 board of directors. This annual
event is one of the highlights of the new year
and provides an opportunity to show your
support of the newly inducted board. GHBA
will also recognize excellence among its
membership by presenting awards for Builder,
Custom Builder, Developer, Remodeler and
Associate of the Year.
DATE: January 2012
AVERAGE ATTENDANCE: 500 Builders,
Remodelers & Associates
Grand Sponsor (Exclusive) - $6,000
zTwo tables for ten (10) with
preferred seating
zLogo in Extravaganza 2012 program
zLogo displayed during audio/
visual program at Extravaganza
zFull page ad in Extravaganza program
zLogo on all marketing and
promotional materials, including
Houston Builder magazine
Cocktail Sponsor (limit 2) - $5,000
zOne table for ten (10) with
preferred seating
zLogo in Extravaganza 2012 program
zLogo displayed during audio/
visual program at Extravaganza
zFull page ad in Extravaganza program
zLogo on all marketing and
promotional materials, including
Houston Builder magazine
Platinum Sponsor – $4,000
zTable for ten (10), preferred seating
zLogo in Extravaganza 2012 program
zLogo displayed during A/V program
zLogo on all marketing and
promotional materials, including
Houston Builder magazine
Dinner Sponsor - $4,000
zTable for ten (10), preferred seating
zLogo in Extravaganza 2012 program
zLogo displayed during A/V program
zLogo on all marketing and
promotional materials, including
Houston Builder magazine
Centerpiece Sponsor - $3,500
zTable for ten (10), preferred seating
zLogo in Extravaganza 2012 program
zLogo on all marketing and
promotional materials, including
Houston Builder magazine
Photography Sponsor - $3,500
zTable for ten (10), preferred seating
zLogo in Extravaganza 2012 program
zLogo on all marketing and
promotional materials, including
Houston Builder magazine
Wine Glass Sponsor - $3,500
zTable for ten (10), preferred seating
zLogo in Extravaganza 2012 program
zLogo on all marketing and
promotional materials, including
Houston Builder magazine
Diamond - $2,000
zTable for ten (10), preferred seating
zListing in the program & A/V program
zListing on all marketing & promotional
materials, including Houston Builder
Gold - $1,500
zTickets for six (6)
zListing in the program & A/V program
zListing on all marketing & promotional
materials, including Houston Builder
Silver - $1,000
zTickets for four (4)
zListing in the program & A/V program
zListing on all marketing & promotional
materials, including Houston Builder
Bronze - $500
zTickets for two (2)
zRecognition in the program
zListing on all marketing & promotional
materials, including Houston Builder
Individual Ticket - $110
16 17
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
MILLION
DOLLAR
CIRCLE
February
2012
Awards
Presentation
&Dinner
Event
The 2012
presented by
S TA N D U P A N D B E R E C O G N I Z E D
Awards
Average Attendance: 200 Sales & Marketing Professionals
This annual event recognizes new home sales achievement by those in the Houston building
industry. Presented by GHBA’s Sales & Marketing Council, awards are presented to
Sales Associates, Sales Managers and Realtors who successfully closed more than $1 million
worth of single family homes, townhomes or patio homes during the calendar year.
Recognize Your Company. Recognize Your People.
Contact: Melvina Audain (281) 970-8970 X-130 MAudain@ghba.org
*Event details and sponsorship availabilities are subject to change without notice. Ask for full details.
2012 MGuide - Million Dollar Circle:Layout 1 7/27/11 4:27 PM Page 1
R E C O G N I Z E YO U R C O MPA N Y
S P O N S O R S H I P S
Become a 2012 Million Dollar Circle Sponsor.
$2,500
• Table for 10 with
preferred seating
• Tabletop at event for
displaying company
collateral
• An opportunity to
announce a portion of
the Winners
• Company logo prominently
displayed on all marketing
and promotional material,
including Houston Builder
Magazine
• Company logo on cover of
Million Dollar Circle
program
• Company logo displayed
on all photos taken at
event along with the
Photography Sponsor’s logo
• Signage at event
Photography Sponsor $1,250 (Limit 2)
This sponsorhip includes:
• 6 Tickets to
awards program
• Tabletop at event for
displaying company
collateral
• Company logo prominently
displayed on all marketing
and promotional material,
including Houston Builder
Magazine
• Company logo on cover of
Million Dollar Circle
program
• Company logo displayed
on all photos taken at
event along with the
Title Sponsor’s logo
• Signage in the
Photography Area
Beverage Sponsor $1,250 (Limit 2)
This sponsorhip includes:
Million Dollar Sponsor $750 (Unlimited)
This sponsorhip includes:
• 6 Tickets to
awards program
• Tabletop at event for
displaying company
collateral
• Company logo prominently
displayed on all marketing
and promotional material,
including Houston Builder
Magazine
• Company logo on cocktail
swizzle sticks or cocktail
napkins (sponsor’s choice)
• Company logo printed on
drink tickets
• Signage at event
• 4 Tickets to
awards program
• Tabletop at event for
displaying company
collateral
• Company logo prominently
displayed on all marketing
and promotional material,
including Houston Builder
Magazine
• Signage at event
*Event details and sponsorship
availabilities are subject to
change without notice.
Visit www.GHBA.org
for full details.
Title Sponsor
This sponsorhip includes:
Exclusive sponsorships can be tailored to fit your company’s needs. Ask for details.
2012 MGuide - Million Dollar Circle:Layout 1 7/27/11 4:27 PM Page 2
18 19
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
, ¸ · ¸.
FALL 2012
,.-. ·,
See an overview of
sponsorship information
on pg 20.
2012 MGuide HouBestAwards:Layout 1 8/11/11 3:57 PM Page 1
(formerly known as PRISM)
These awards have been
honoring the industry's finest
for more than 30 years.

This annual gala recognizes
the best of the best in
the categories of
People, Product and Promotion.

Winners receive recognition
through the association and
in the local media.

It’s the one night of the year
when the best of the best come
together to represent their
company through sponsorships
and award entries.
Black tie optional.
For the latest details and updates:
www.GHBA.org/HoustonsBest
(See next page for sponsorships)
Houston’s Bs
Awads
2012 MGuide HouBestAwards:Layout 1 8/11/11 3:57 PM Page 2
20 21
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
2012 HOUSTON’S BEST
PROPOSED SPONSORSHIP OFFERINGS
EXCLUSIVE SPONSORSHIPS
*
Title Sponsor: $12,000
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Logo prominently displayed as title sponsor on all advertising
and collateral
• Mini presentation to kick off awards show
• a 60-second sponsor-provided video presentation shown
during the awards program
• an upgrade to a 1/2 page ad in Houston Builder Magazine
AfterParty Sponsor: $8,500
Package includes the entire list of Exclusive Sponsor Benefits, plus::
• Access to all winners and sponsors at the After Party
• Logo prominently displayed at After Party
• 20 extra tickets to the After Party
Backstage Sponsor: $5,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Signage backstage with sponsor logo
• Food and beverages provided backstage for guests
• 2 Sponsor representatives backstage to mingle with presenters
Martini Sponsor: $5,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Sponsor representative to hand out 200 martini drink tickets
• Sponsor names the martini for the night
• Sponsor logo carved in ice luge at martini bar
Champagne Glass Sponsor: $4,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• 600 etched champagne glasses with sponsor’s logo will be
a special gift in all swag bags
Bar Sponsor: $4,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Sponsor’s logo imprinted stir sticks placed at all bars
• Sponsor’s logo elegantly printed on cocktail napkins at all bars
For more
information,
contact:
Melvina Audain
(281) 970-8970 X-130
MAudain@ghba.org
Represent your
company at the
biggest night
of the year.
Become a
Houston’s Best
Sponsor!
Average
attendance 750
ALONG WITH THEIR OWN INDIVIDUAL BENEFITS,
ALL EXCLUSIVE SPONSORSHIPS
*
INCLUDE:
· Logo recognition in all marketing
collateral and advertising
· Company logo displayed during the
Awards Presentation
· One company representative to
present an award on stage
· Recognition and Sponsor Award
presented to your company
representative
· Complimentary tickets with
VIP seating
· Complimentary tickets to the
Exclusive After Party
· Complimentary valet passes
· Free one-time mailing list of
GHBA members
· Link to your website from
www.ghba.org through Dec. 2012
· 1/4 page ad in one 2012 issue of
Houston Builder Magazine
· Opportunity to place one item
in Swag Bags
Exclusive Sponsorships can
be tailored to your company’s
specific needs.
2012 MGuide HouBestAwards:Layout 1 8/11/11 3:57 PM Page 3
Diamond Sponsor
$2,500
- Listing in all
advertising
collateral
- Complimentary
tickets for a
Table of 10 to the
Awards Program
- 4 complimentary
tickets to the
After Party
Gold Sponsor
$1,500
- Listing in all
advertising
collateral
- 4 complimentary
tickets to the
Awards Program
- 2 complimentary
tickets to the
After Party
Silver Sponsor
$750
- Listing in all
advertising
collateral
- 2 complimentary
tickets to the
Awards Program
Unlimited Sponsorships
*
include:
*Event details and sponsorship
availabilities are subject to
change without notice.
Visit www.GHBA.org/HoustonsBest
for full details.
Learn more about
the benefits of being a
Houston’s Best Sponsor:
The
BENEFITS
of
HOUSTON’S
BEST
SPONSORSHIPS
last year round.
Photography Sponsor: $4,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Sponsor’s logo printed on awards event photos
Centerpiece Sponsor: $4,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Sponsor logo displayed on all centerpieces at awards show
Entertainment Sponsor: $4,000
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Paparazzi style photography wtih keepsake photo that guests
can order online
• Sponsor’s logo will appear on the entertainment actor(s)
• Entertainment actor(s) to mix and mingle with guests
Swag Bag Sponsor: $4,000
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Sponsor’s logo printed on 600 reuseable totes filled with the
winners guide and gifts from sponsors. Given out as guests leave.
Dessert Sponsor: $4,000
Package includes the entire list of Exclusive Sponsor Benefits, plus::
• Sponsor’s logo prominently displayed at dessert station
Night Caps & Nibblers Sponsor: $4,000
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Sponsor’s logo prominently displayed at food and drinks
stations during the After Party
Valet Sponsor: $3,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• Sponsor’s logo displayed on signage at valet hotel entrance
• Sponsor can place item of choice to be left in all vehicles
Toast Sponsor: $3,500
Package includes the entire list of Exclusive Sponsor Benefits, plus:
• 2 sponsor representatives to give the toast onstage before
the Grand Awards are announced
2012 MGuide HouBestAwards:Layout 1 8/11/11 3:57 PM Page 4
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
NAHB University of Housing
Designation Courses
GHBA continues to provide industry-focused, quality education to the more
than 2,000 association members. Participants travel to Houston from all over
the U.S. to take advantage of the extensive course oferings. Your education
partnership provides maximum company exposure at the more than 75 classes
scheduled for 2012.
DATE: Year-round
AVERAGE ATTENDANCE: Classes range in size from 10 to 100+
NAHB Annual Education Partner (limit 12) - $900/year
zLogo displayed on education banner at
all GHBA education events
(100+ events/year)
zLogo displayed on education
banner at all monthly Remodelors
Council, Custom Builders Council,
Bay Area Builders Association and
Montgomery County Builders &
Developers Division luncheons
zRecognition at Sales &
Marketing Council meetings
zMonthly recognition in
Houston Builder magazine
zListing in the Houston Remodeling
Guide magazine (distribution 50,000
annually) and quarterly in Houston
Lifestyles and Homes magazine
zListing on all NAHB education-
related promotional materials
zLink on education page of GHBA’s
Web site through December 2012
z6’ tabletop display at two
NAHB education events of your
choice (frst-come basis)
zThe best value: The education banner
with your logo is on display in the
GHBA Education Center all year. So it
will be seen by any company that hosts
an event in the room. This translates
to more than 2,800 people each year!
General Education Courses
Continuing education will help you enhance your career, boost your professional
image, increase your level of expertise, and put yourself at the cutting-edge of
your feld. Continuing education is the key to a more satisfying, more proftable
career. When the competition is ferce, expertise sets the leaders apart. General
course topics include legislative updates, ethics, HR best practices, safety and
OSHA concerns, and much more.
GHBA also ofers Lead Renovation, Repair &
Painting certifcation courses.
DATE: Year-round
AVERAGE ATTENDANCE: Classes range in
size from 10 to 100+
General Interest Course Sponsor (limit one per course) - $400/class
zSponsor recognition in Houston Builder magazine (Sponsorship must be
confrmed 45 days prior to event to make publication print deadline.)
zCompany name displayed on all event promotions
z6’ tabletop display at the event
GHBA Course Catalog Advertising
RELEASE DATE: November 2012
CIRCULATION: 5,000
See page 61 for more details
education program
UILD YOUR MIND
B
UILD YOUR BUSINESS
2012 Education Catalog Advertising
zBack cover (full page ad) - $1,800
zInside front cover (full page ad) - $1,500
zInside back cover (full page ad) - $1,200
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2012 GHBA MARKETING GUIDE
Speed Selling Event Sponsorships
Take advantage of this exciting and productive event, and get face to face
interaction with some of the decision makers of Houston’s top builders. With
your contribution, you will receive approximately 5 to 7 minutes of personal
face time with up to 20 builders. Events are limited to GHBA members only, and
each event may only include one of each type of vendor (e.g. only one lumber
supplier, one warranty company, etc.). Events typically last approximately two
hours. Do a full year’s worth of marketing in just one afternoon!
DATES: Three dates throughout 2012
AVERAGE ATTENDANCE: 20 Volume Builders and 20 Associates
* Exclusive sponsorships limited to one per company, per year
Spring Purchasing Managers
Speed Selling Title Sponsorship
(exclusive) - $2,500
zOne entry into speed selling
zPersonal access to up to 20 Houston-
area builder purchasing managers
Volume Builders Speed Selling Title
Sponsorship (exclusive) - $2,500
zOne entry into speed selling
zPersonal access to up to 20 Houston-
area builder volume builders
CEO Speed Selling Title
Sponsorship (exclusive) - $2,500
zOne entry into speed selling
zPersonal access to up to 20
Houston-area builder CEOs
Bay Area Builders Association
Speed Selling - See page 34
Custom Builders Council
Speed Selling - See page 40
Monthly GHBA Board Meeting
Sponsorship
Kick of your marketing with a bang! Present your company to GHBA’s
biggest power players at one of the 2012 board meetings.
DATES: First Thursday of each month at 4 p.m. (excluding July & December)
ATTENDANCE: 40 GHBA Board Members and Presidential Appointees
Monthly Sponsor (limit one/month) - $500
zInvitation to the board meeting
z5-7 minute speaking opportunity
z6’ tabletop display
zYour company logo printed on the board agenda
networking events
Chili & Salsa Cookoff
Can you handle the heat? Your tastebuds are in for a treat at GHBA’s second
annual Chili & Salsa Cookof. Join us as a cooking team and knock the socks
of other members with your habañero creations. Or just swing by and enjoy a
delicious meal, live entertainment and networking with like-minded members.
DATE: February 9, 2012
Title Sponsor (exclusive) - $3,500
z20 tickets to event
zSignage and recognition at event
zLogo listing in Houston Builder
Boot-Scootin’ Sponsor
(exclusive) - $1,000
zEntertainment Sponsor
z10 tickets to event
zSignage and recognition at event
zListing in Houston Builder
Red Hot Chili Pepper Sponsor
(exclusive) - $1,000
zEntertainment Sponsor
z10 tickets to event
zSignage and recognition at event
zListing in Houston Builder
Watering Hole Sponsor
(exclusive) - $1,000
zBeverage Sponsorship
z10 tickets to event
zSignage and recognition at event
zListing in Houston Builder
Chuck Wagon Sponsor
(exclusive) - $1,000
zFood Area sponsor
z10 tickets to event
zSignage and recognition at event
zListing in Houston Builder
Wrangler Sponsor (exclusive) - $750
zTent sponsor
z8 tickets to event
zSignage and recognition at event
zListing in Houston Builder
Pony Express Sponsor
(exclusive) - $750
z8 tickets to event
zSignage and recognition at event
zListing in Houston Builder
Bandana Sponsor (exclusive) - $500
z4 tickets to event
zSignage and recognition at event
zListing in Houston Builder
“Howdy Partner!” Sponsor
(exclusive) - $500
z4 tickets to event
zSignage and recognition at event
zListing in Houston Builder
25
2012 GHBA MARKETING GUIDE
BBQ & Wild Game Cookoff
The GHBA welcomes all of its members not only to
compete but to judge this cook-of competition. Members
can come and support their favorite teams, enjoy great
food, live musical entertainment and network with other
members. Meet other members in a fun atmosphere and
a relaxed setting.
DATE: November 2012
AVERAGE ATTENDANCE: 30 Cooking Teams and
1,200 Builder/Associate Guests
Wild Turkey Koozie Sponsor
(exclusive) - $1,200
zLogo on Koozies distributed to
all attendees at registration
zRecognition and signage at event
zFive (5) tickets to the event
zListing in Houston Builder
Margarita Machine Sponsor
(exclusive) - $1,200
zLogo printed on take-
home margarita cups
zRecognition and signage at event
zFive (5) tickets to event
zListing in Houston Builder
Entertainment Sponsor
(limit 2) - $1,200
zSignage at stage area with band
zRecognition at event
zFive (5) tickets to event
zListing in Houston Builder
Awards Sponsor (limit 2) - $750
zLogo on Silver Plate awards
zOpportunity to assist with
onstage award ceremony
zFour (4) tickets to event
zLogo on judges and team shirts
zListing in Houston Builder
Hospitality Sponsor (limit 2) - $750
zOpportunity to stock trailer
with your promo pieces
zRecognition and signage at the event
zLogo on judges and team shirts
zFour (4) tickets to event
zListing in Houston Builder
Turn in Containers (exclusive) - $600
zLogo stickers placed on
every turn-in container
zThree (3) tickets to event
zLogo on judges and team shirts
zListing in Houston Builder
networking events
26 27
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Judges Sponsor (limit 5) - $500
zWork a judging category with the
judges (approx. 30 minutes)
zEscort your group of judges
around the booths
zLogo on judges and team shirts
zThree (3) tickets to event
zListing in Houston Builder
Bar Sponsor (limit 2) - $500
zLogos printed on all drink tickets
zPromotional items at the bar area
zThree (3) tickets to event
zLogo on judges and team shirts
zListing in Houston Builder
Poker Tournament Sponsor
(limit 3) - $500
zSignage inside poker area
zOpportunity to present poker
tournament trophies onstage
at award ceremony
zThree (3) tickets to event
zLogo on judges and team shirts
zListing in Houston Builder
Trash Receptacles (exclusive) - $500
zLogo stickers placed on
all trash containers
zThree (3) tickets to event
zLogo on judges and team shirts
zListing in Houston Builder
Wristband Sponsor (exclusive) - $500
zCompany logo on wristbands
zLogo on judges and team shirts
zThree (3) tickets to event
zListing in Houston Builder
Wrangler Sponsor - $300
zSignage at the event
zLogo on judges and team shirts
zTwo (2) tickets to event
zListing in Houston Builder
Parking Shuttle Sponsor - $200
zSignage on shuttles
zLogo on judges and team shirts
zTwo (2) tickets to event
zListing in Houston Builder
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
networking events
GHBA Spring Golf Tournament
Each year, the Associate Council hosts an annual golf tournament. With hundreds
of avid golfers participating, your sponsorship will be visible throughout the
entire day of the event. Tournaments are organized as a four-person scramble,
with awards presented to the top teams.
DATE: March 7, 2012 AVERAGE ATTENDANCE: 200 Golfers
Breakfast Sponsor
(exclusive) - $1,000
z2-3 minute speaking opportunity
at awards dinner
zRecognition given before and after play
zSignage at the event
Lunch Sponsor (exclusive) - $1,000
z2-3 minute speaking opportunity
at awards dinner
zRecognition given before and after play
zSignage at the event
Beverage Sponsor (limit 6) - $500
zTwo company representatives to
distribute beverages on the course
(Beverages provided by GHBA)
Cart Sponsors (limit 2) - $500
zCompany name on the front of each
cart on one of the two courses
zSignage at the event
$5,000 Putting Contest
Sponsor (exclusive) - $500
zCompany name on the putting green
Driving Range (exclusive) - $350
zCompany name on the driving range
zDoor prizeS (unlimited) - $100
zPremium golf gift (box of premium golf
balls, golf bag or putter) will be given
away at rafe following tournament
zCompany announced as gift sponsor
zOpportunity to attach a business
card to the rafe item
Hole Sponsorships - Prices Below
(Each of the following hole sponsorships
includes signage and representatives
from your company may spot the hole.
Please provide your own tent, chairs, etc.)
$30,000 Truck Hole-in-One
Sponsor (exclusive) - $700
$15,000 Hole-in-One
(exclusive) - $500
Longest Drive (limit 2) - $350
Straightest Drive (limit 2) - $350
Tiger Drive (limit 2) - $350
Closest to the Pin (limit 2) - $350
Individual Hole Sponsors - $300
PLEASE NOTE:
In addition to the amenities listed, ALL golf sponsorships include listing on Rules &
Regulations fyer and in Houston Builder magazine. Sponsorships are limited depending
on size of the course and number of players.
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Associate Council Luncheons
Attendance at this monthly meeting ofers valuable opportunities to network
with peers and develop relationships with other associate members. Associate
Council luncheons typically feature a “builder speaker” who will discuss topics
such as, “How to Market to Builders,” “The Right and Wrong Ways to Make
Sales Calls,” and other tips for interacting with builder members. All associate
members are invited to attend the meetings.
A rafe drawing is held at each meeting, and the winner gets the opportunity to
take the builder speaker to lunch for some one-on-one marketing.
DATE: First Thursday of each month (excluding July & December)
AVERAGE ATTENDANCE: Builder Speakers & 80-100 Associate Guests
General Sponsor (limit two per month) - $250
zLogo listed on all marketing and
promotional materials
zSignage at luncheon
z2-3 minute speaking opportunity at luncheon
zOne 6’ tabletop to display company materials
zSponsorship covers lunch for all attendees
Frank Aranza Adopt-a-Family
Program
GHBA and its member companies partner to help provide a joyous holiday for
60 deserving families. Participating companies can “adopt” a family ranging
in size from 2 to 10 and provide children’s gifts, basic necessities like food and
hygiene items, and even holiday trimmings. Your giving is only limited by your
imagination! Gifts are collected at GHBA throughout November and December,
and are hand-delivered by “Santa’s Little Helpers” to the families at a special
ceremony.
DATE: Typically held the frst Saturday of December
AVERAGE ATTENDANCE: 60 Donor Companies
& 30 Volunteers to deliver gifts
Elf sponsorship- $100
zOpportunity to share in personally
delivering gifts to families
Santa’s Little Helper Sponsorship - $50
zOpportunity to share in personally
delivering gifts to families
See page 25-29 for details
Golf Tournament,
BBQ & Wild Game Cookoff
and Chili & Salsa Cookoff
The Associate Council hosts some of the association’s most popular large events,
including a golf tournament and the annual BBQ & Wild Game Cookof.
networking events
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Bay Area Builders Association
Monthly Meeting Sponsorships
The Bay Area Builders Association (BABA) is a division of GHBA, and serves
members who do business south of Houston. Monthly luncheons feature key
political fgures or other topics of interest. Attendance continues to grow.
DATE/Location: First Tuesday of each month, in Friendswood
(excluding January, May, July, November & December)
AVERAGE ATTENDANCE: 100 Builders & Associates
Meeting Sponsor - $350
z3-5 minute speaking opportunity
z6’ tabletop display
zRecognition on meeting
announcement/agenda
zRecognition in PowerPoint
presentation at event
zListing in Houston Builder magazine
Tabletop Sponsor - $150
z6’ tabletop display
zRecognition by division
president at meeting
zRecognition in PowerPoint
presentation at event
BABA Forecast Luncheon
Always a sell-out, the Annual BABA Forecast features noted economist David
Jarvis of Metrostudy. (Meeting held in lieu of regular monthly BABA meeting.)
DATE: May 1, 2012
AVERAGE ATTENDANCE: 200 Builders & Associates
Meeting Sponsor - $500
z3-5 minute speaking opportunity
z6’ tabletop display
zRecognition on meeting
announcement/agenda
zListing in Houston Builder magazine
Tabletop Sponsor - $300
z6’ tabletop display and recognition
by division president at meeting
Bay Area Builders Association
Annual Sponsorships
Get exposure all year long with a single sponsorship.
Commitment Deadline: December 1, 2011
Annual Platinum (exclusive) - $2,500
zTwo (2) free tickets to all BABA
luncheons and networking events
zCompany profle in Houston Builder
(Limit 400 words and one photo,
subject to publisher’s approval.)
zSignage and recognition
at all BABA events
z5-minute speaking opportunity at
one 2012 BABA meeting of choice
Annual Gold (limit 3) - $1,500
zOne (1) free ticket to all BABA
luncheons and networking events
zMonthly listing in Houston Builder
z5-minute speaking opportunity at
one 2012 BABA meeting of choice
zSignage/recognition at all BABA events
Annual Silver - $750
zOne (1) free ticket to all BABA
luncheons/networking events
zMonthly listing in Houston Builder
zSignage/recognition at all BABA events
networking events
Operation Finally Home
Operation Finally Home (formerly called BABA Support Our Troops Inc.) got
its start back in 2005, when a group of custom home builders from the bay
area, the BABA board of directors, and local suppliers teamed up to assist
Lance Corporal Steven Schultz and his family. Schultz returned home from Iraq
severely wounded and unable to walk or care for himself. And with that project,
BABASOTI was born. Since that time, BABASOTI has built seven homes and has
fve more already under in progress—at no cost to the families—for injured
veterans. These homes are built through volunteer contributions and donations
of labor and supplies from members just like you. Operation Finally Home plans
to continue this project until there is no longer a need.
For more information on how you can get involved,
visit www.babasupport.org or email baba.vargas@gmail.com.
Bay Area Speed Selling Event
Take advantage of this exciting and productive event, and get face to face
interaction with some of the decision makers of the Bay Area’s top builders.
With your contribution, you will receive approximately 10 minutes of personal
face time with up to 10 builders. Events are limited to GHBA members only, and
each event may only include one of each type of vendor (e.g. only one lumber
supplier, one warranty company, etc.). Events typically last approximately two
hours. Do a full year’s worth of marketing in just one afternoon!
DATE: May 2012
AVERAGE ATTENDANCE: Limited to 10 associates and 10 builders.
Title Sponsor (exclusive) - $1,000
z5-minute speaking opportunity
zLogo recognition in Houston Builder magazine
zAcknowledgement on event calendar
and all event communications
networking events
BABA Fling into Fall
Network with Bay Area members in a relaxed setting. Cocktail
hour includes happy hour drinks, appetizer bufet, etc.
DATE: September 2012
AVERAGE ATTENDANCE: 50-100 Builders & Associates
General Sponsorship - $400
zTwo (2) admissions, four (4)
additional drink tickets
zTabletop fyers and signage at event
zRecognition in Houston Builder magazine
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
BABA Board Installation Night
Join us in welcoming the incoming 2012 BABA president and his board of
directors. Evening includes entertainment, dinner, live DJ entertainment and
door prizes.
DATE: Fall 2012
AVERAGE ATTENDANCE: 200 Builders & Associates
Platinum (exclusive) - $2,500
zReserved table for ten (10
entries, 20 drink tickets)
zLogo on all table centerpieces
zSignage at event
zRecognition in Houston
Builder magazine
Gold Sponsor - $1,200
zReserved table for ten
(10 entries, 20 drink tickets)
zSignage at event
zRecognition in Houston Builder
Table Sponsor (limit 4) - $600
zTwo (2) entries, four (4) drink tickets
zSignage at event
zRecognition in Houston Builder
Individual Tickets - $95
zDinner and two (2) drink tickets
Bay Area Golf Tournament
The Bay Area Builders Association is growing by leaps and bounds. Catering to
members on the south side of Houston, the BABA Golf Tournament is one of the
most enjoyable events of the year.
DATE: October 2012
AVERAGE ATTENDANCE: 216 Golfers
Lunch & Dinner - $1,000
(Option: Purchase Lunch or Dinner
sponsorship separately - $500 each)
z2-3 minutes to speak at dinner
zRecognition given before play
zSignage at event
Putting Contest Sponsor - $500
zCompany name on putting green
zCompany reps to run contest
$10,000 Hole-in-One
Sponsor (limit 3) - $550
zTwo company reps to spot hole
zSignage on hole
Beat the Golf Pro Sponsor - $500
zTwo company representatives to spot
par 3 hole, plus signage on hole
Beverage Sponsor (limit 8) - $500
zTwo company representatives to
distribute beverages on the course
(beverages provided by course)
Cart Sponsor (limit 2) - $500
zCompany name on front of each cart
zSignage at the event
Longest Drive Sponsor - $300
zTwo company representatives to
spot hole, plus signage on hole
Straightest Drive Sponsor - $300
zTwo company representatives to
spot hole, plus signage on hole
Closest to the Pin - $300
zTwo company representatives to
spot hole, plus signage on hole
Driving Range Sponsor - $250
zTwo signs with company
listing on Driving Range
Daly Drive Hole Sponsor - $300
zTwo company representatives to
spot hole, plus signage on hole
Crooked Drive Sponsor - $300
zTwo company representatives to spot
your hole, plus signage on hole
Individual Holes (limit 14) - $250
zTwo company reps to spot hole
zSignage on a hole
Door Prize Sponsor - $100
zAt dinner, company will be announced
as sponsor and you may attach your
business card to the door prize item.
** All sponsorships above include a listing
on the Rules & Regulations fyer and a listing
in Houston Builder magazine.
networking events
Custom Builders Council
Luncheons
The Custom Builders Council luncheons provide a forum to discuss the specifc
needs and challenges faced by small volume custom builders. All Custom
Builders Council luncheons are open to the entire membership. All sponsors
must be current Custom Builders Council members; membership dues are $100
annually.
DATE: Third Tuesday of each month at the HESS Club
AVERAGE ATTENDANCE: 50-100 members
Luncheon Sponsor
(limit 1/month) - $350
z6’ tabletop display
z5-minute speaking opportunity
zAdmission for two (2)
company representatives
zSignage at event
zRecognition in Houston Builder
magazine, event calendar and
all event communications
Tabletop Sponsor
(limit 2/month) - $150
z6’ tabletop display
zOpportunity to distribute company
literature and handouts
zAdmission for one (1)
company representative
zRecognition by council
president at meeting
zRecognition in Houston Builder
magazine, event calendar and
all event communications
Custom Builders Speed Selling
10 custom builders and 10 associates (categorical exclusivity)
DATE: Spring 2012
Exclusive Sponsor - $1,000
zLogo recognition in Houston
Builder magazine
zAcknowledgement on event
calendar entry and on all
communications about the event
z5-minute speaking opportunity
Custom Builders Council
Annual Sponsorships
Get recognition all year, with a single sponsorship. Sponsors must be current
CBC members.
Commitment Deadline: December 1, 2011
Annual Platinum (exclusive) - $2,500
zTwo (2) free tickets to all CBC
luncheons and networking events
zCompany profle in Houston Builder
magazine (Limit 400 words plus one
photograph, subject to publisher’s
approval. Advertorial will appear
on a space-available basis.)
zSignage/recognition at all CBC events
z5-minute speaking opportunity
during one 2012 CBC meeting
Annual Gold (limit 3) - $1,500
zOne (1) free ticket to all CBC
luncheons and networking events
zMonthly listing in Houston Builder
z5-minute speaking opportunity
during one 2012 CBC meeting
zSignage/recognition at all CBC events
Annual Silver - $750
zOne (1) free ticket to all CBC
luncheons/networking events
zMonthly listing in Houston Builder
zSignage/recognition at all CBC events
networking events
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
networking events
Montgomery County Builders &
Developers Division Luncheons
The Montgomery County Builders and Developers Division (MCBDD) caters to
members who do business north of The Woodlands. Monthly luncheons feature
key political fgures or other topics of interest to the building community.
Regular meetings are held at Landry’s Restaurant.
DATE: Fourth Wednesday of each month (excluding July and December)
AVERAGE ATTENDANCE: 45-75 Developers, Builders, Associates
Meeting Sponsor - $350
zSignage at event
z5-minute speaking
opportunity at luncheon
z6’ tabletop display
zRecognition in PowerPoint
presentation at event
zListing in Houston Builder magazine
Tabletop Sponsor - $150
z6’ tabletop display
zRecognition by division
president at meeting
zOpportunity to distribute company
literature and handouts
zRecognition in PowerPoint
presentation at event
zListing in Houston Builder magazine
Montgomery County
Annual Forecast Luncheon
Featuring Mike Inselmann of Metrostudy, this meeting ofers insight into the
housing market’s future for the coming year.
DATE: November 2012 (in lieu of regular monthly division luncheon)
AVERAGE ATTENDANCE: 350 Builders, Developers & Associates
Platinum Sponsor -
$2,500 (Exclusive)
zRecognized as the presenting sponsor
in all event communications
zTwo reserved tables for ten (10)
z5-minute speaking opportunity
zLogo recognition at every place setting
zOpportunity to place company
literature at all place settings
z6’ tabletop display at registration
zRecognition in PowerPoint presentation
z-Listing in Houston Builder magazine
Gold Sponsor - $1,200
zReserved table for ten (10)
z6’ tabletop display at registration
zRecognition in PowerPoint
presentation at event
zListing in Houston Builder magazine
Silver Sponsor - $1,000
zReserved table for ten (10)
z6’ tabletop display at registration
zRecognition in PowerPoint
presentation at event
zListing in Houston Builder magazine
zSignage at award table
Centerpiece - $1,500
zReserved table for ten (10)
z6’ tabletop display at registration
zRecognition in PowerPoint
presentation at event
zListing in Houston Builder magazine
zLogo recognition on all dining tables
MCBDD Annual Sponsorships
Get exposure all year long with a single sponsorship.
Commitment Deadline: December 1, 2011
Platinum (exclusive) - $2,500
zSignage at all 2012 MCBDD events
zMonthly logo recognition in
Houston Builder magazine
zTwo (2) free tickets to all 2012
MCBDD division events/luncheons
z5-minute speaking opportunity at
one 2012 MCBDD meeting of choice
zCompany profle in Houston Builder
magazine (Limit 400 words plus
one photograph. Advertorial will
appear on a space-available basis.)
Annual Gold - $1,500
zSignage at all 2012 MCBDD events
zListing in Houston Builder magazine
zOne (1) free ticket to all 2012 MCBDD
division events/luncheons
z5-minute speaking opportunity at
one 2012 MCBDD meeting of choice
Annual Silver - $750
zSignage at all 2012 MCBDD events
zOne (1) free ticket to all 2012
MCBDD luncheons
z5-minute speaking opportunity at
one 2012 MCBDD meeting of choice
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
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2012 GHBA MARKETING GUIDE
Montgomery Co. Golf Tournament
Catering to members on the north side of Houston, the Montgomery County
Builders & Developers Division Golf Tournament promises to be one of the best
events of the year. Come out and support the council’s inaugural golf event!
DATE: September 2012 at Woodforest Golf Club
AVERAGE ATTENDANCE: 216 Golfers
Breakfast & Lunch Sponsor - $1,000
(Option: Purchase Lunch or Dinner
sponsorship separately - $500 each)
z2-3 minutes to speak at dinner
zRecognition given before play
zSignage at event
Putting Contest Sponsor - $500
zCompany name on putting green
zCompany reps to run contest
$10,000 Hole-in-One
Sponsor (limit 3) - $550
zTwo company reps to spot hole
zSignage on hole
Beat the Golf Pro Sponsor - $500
zTwo company representatives to spot
par 3 hole, plus signage on hole
Beverage Sponsor (limit 8) - $500
zTwo company representatives to
distribute beverages on the course
(beverages provided by course)
Cart Sponsor - $500
zCompany name on front of each cart
zSignage at the event
Longest Drive Sponsor - $300
zTwo company representatives to
spot hole, plus signage on hole
Straightest Drive Sponsor - $300
zTwo company representatives to
spot hole, plus signage on hole
Closest to the Pin - $300
zTwo company representatives to
spot hole, plus signage on hole
Driving Range Sponsor - $250
zTwo signs with company
listing on Driving Range
Daly Drive Hole Sponsor - $300
zTwo company representatives to
spot hole, plus signage on hole
Crooked Drive Sponsor - $300
zTwo company representatives to spot
your hole, plus signage on hole
Individual Holes (limit 14) - $250
zTwo company reps to spot hole
zSignage on a hole
Door Prize Sponsor - $100
zAt dinner, company will be announced
as sponsor and you may attach your
business card to the door prize item.
** All sponsorships above include a listing
on the Rules & Regulations fyer and a
listing in Houston Builder magazine.
networking events
Remodelors Council
Monthly Luncheons
The GHBA Remodelers Council (RMC) stresses high professional standards in the
home improvement industry through the continuing education of its members
and the consumer. Monthly luncheons feature speakers from all facets of the
building industry, including designers, marketing professionals and even
elected ofcials. All sponsors must be current  Remodelors Council members;
membership dues are $100 annually.
DATE: Second Tuesday of each month (excluding July and December)
AVERAGE ATTENDANCE: 100 Builders, Remodelers & Associates
Luncheon Sponsor
(limit 1/month) - $400
z3-5 minute speaking opportunity
z6’ tabletop display
zAdmission for two (2)
company representatives
zOpportunity to distribute company
literature and handouts
zRecognition on meeting
announcement and agenda
zRecognition in Houston Builder
magazine, event calendar and
all event communications
Tabletop Sponsor (limit 2) - $175
z6’ tabletop display
zAdmission for one (1)
company representative
zOpportunity to distribute company
literature and handouts
zRecognition by council
president at meeting
zRecognition in Houston Builder
magazine, event calendar and
all event communications
networking events
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2012 GHBA MARKETING GUIDE
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Remodelors Council
Annual Sponsorships
Get recognition all year, with a single sponsorship. RMC Annual Sponsors also
receive priority consideration for hosting RMC networking events (see
below). All sponsors must be current RMC members.
Commitment Deadline: December 1, 2011
Annual Platinum Sponsor
(exclusive) - $2,500
zTwo (2) free tickets to all
2012 RMC luncheons
zFeature profle about your company
in Houston Builder magazine
(content subject to approval)
zSignage/recognition at all
2012 RMC events
z5-minute speaking opportunity
during one 2012 RMC meeting
zMonthly logo listing in
Houston Builder magazine
Annual Gold (limit 3) - $1,500
zOne (1) free ticket to all
2012 RMC luncheons
zListing in Houston Builder magazine
z5-minute speaking opportunity
during one 2012 RMC meeting
zSignage/recognition at all
2012 RMC events
Annual Silver Sponsor - $750
zOne (1) free ticket to all
2012 RMC luncheons
zListing in Houston Builder magazine
zSignage/recognition at all
2012 RMC events
Remodelors Council
Networking Events
For a chance to show of your company’s wares, volunteer to host an RMC
Networking Event at your showroom. Events are held after-hours, typically from
5 p.m. to 8 p.m. on a Tuesday evening. Attendance is free to council members.
Venue, food and drinks are provided by the RMC member host.
DATE: Jan, Feb, March, April, Aug, Sept, Oct, Nov 2012
AVERAGE ATTENDANCE: 50 Attendees
Networking Host
zHost must be a current RMC member
zHost to provide venue, food & drinks
networking events
Remodelors Council
Vendor Showcase
Join the Remodelors Council at Saint Arnold Brewing Company—Texas’ oldest
craft brewery. This event is a perfect opportunity for associates who do not have
a showroom. Come out and meet our remodeler members and highlight your
company’s products and services. The remodelers will be here. Why? ‘Cause
there’s beer!
DATE: July 2012
AVERAGE ATTENDANCE: 125 Attendees
Title Sponsor (exclusive) - $1,000
zFour (4) free tickets to the event
and eight (8) drink tickets
z5 minute speaking opportunity
during the event
zLogo recognition in Houston
Builder magazine
zAcknowledgement on event
calendar entry and on all
communications about the event
zOption to receive a
comprehensive attendee list
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Remodelors Council Holiday Party
This event honors the incoming Remodelors Council board of directors and
provides the outgoing board president the opportunity to present Presidential
Citations to those members who have gone above and beyond in their service
to the council during the year. In addition, the Remodeler of the Year and RMC
Associate of the Year awards are presented at this event. In addition, this event
features a “Treasure Hunt” in which guests fnd and visit with sponsors (see
below for those sponsor levels included). The sponsor representative signs the
guests’ Treasure Hunt cards, which is then used as an entry for great door prize
drawings.
* NOTE: Holiday Party sponsors must be current Remodelors Council members,
and sponsorship fee must be received at least 30 days in advance of the event.
DATE: December 2012
AVERAGE ATTENDANCE: 150 Builders, Remodelers & Associates
networking events
Platinum (exclusive) - $2,500
zTable for eight (8) and 16 drink tickets
zInclusion in the Treasure Hunt
zLogo recognition in Houston Builder magazine,
event calendar and all event communications
zSignage at event
Dinner (exclusive) - $1,500
zFour (4) admissions to party and
eight (8) drink tickets
zLogo recognition in Houston Builder magazine,
event calendar and all event communications
zSignage at event
zInclusion in the Treasure Hunt
Beverage (exclusive) - $1,500
zFour (4) admissions to party and
eight (8) drink tickets
zLogo on beverage napkins
zLogo recognition in Houston Builder magazine,
event calendar and all event communications
zSignage at event
zInclusion in Treasure Hunt
Gold Sponsor (limit 5) - $1,000
zFour (4) admissions to party and
eight (8) drink tickets
zLogo recognition in Houston Builder magazine,
event calendar and all event communications
zSignage at event
zInclusion in Treasure Hunt
Silver Sponsor (limit 10) - $500
zTwo (2) admissions to party and
four (4) drink tickets
zLogo recognition in Houston Builder magazine,
event calendar and all event communications
zSignage at event
Bronze Sponsor - $250
zTwo (2) admissions to party and
four (4) drink tickets
zRecognition in Houston Builder magazine,
event calendar and all event communications
zSignage at event
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
networking events
Sand Castle Weekend
Each year, Remodelors Council members team up to participate in the AIA Sand
Castle Competition in Galveston, Texas. Typically held on the frst Saturday
in June, this event is enjoyable and family-friendly with lots of fun in the sun!
Participants are encouraged to assist with the design and building of the sand
castle. And don’t forget to join the RMC for their private Sand Castle preparty
the night before the competition!
DATE: June 2012 on Galveston Island’s East Beach
AVERAGE ATTENDANCE: 150+ Attendees
Exclusive Presenting
Sponsor - $1,000
zFour preparty tickets and 8 drink tickets
zFour admissions to day of
event competition
zLogo recognition in Houston Builder
magazine, event calendar entry and on
all communications about the event
zLogo recognition on sponsor
acknowledgement signage
(on display at preparty event
and June RMC luncheon)
z5-minute speaking opportunity
zOption to receive a comprehensive
attendee list from the preparty
and the competition day
Beverage Sponsor (limit 2) - $750
zLogo on competition day koozies
zRecognition in Houston Builder
magazine, sponsor signage, event
calendar entry and all communications
zTwo admissions to day of
event competition
Food Sponsor (limit 2) - $750
zLogo on competition day napkins
zRecognition in Houston Builder
magazine, sponsor signage, event
calendar entry and all communications
zTwo admissions to day of
event competition
Sunshine Sponsor - $500
zTwo preparty tickets and
four drink tickets
zTwo admissions to day of
event competition
zLogo on fans given to all team
participants on competition day
zRecognition in Houston Builder
magazine, sponsor signage, event
calendar entry and all communications
Mermaid/Merman Sponsor - $250
zTwo preparty tickets and
four drink tickets
zTwo admissions to day of
event competition
zRecognition in Houston Builder
magazine, sponsor signage, event
calendar entry and all communications
Houston Remodeling Guide
Magazine
Published annually, this glossy, high quality consumer publication contains a
wealth of information, directories and resources on Houston area remodelers.
Advertisers gain valuable exposure to serious, qualifed remodeling prospects.
These beautiful publications are distributed for 12 months, and retain a long
shelf life. Circulation: 50,000 copies
See page 61 for complete details.
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Sponsorships have lasting benefits. For full details, contact:
SMC NETWORKING EVENTS
Educational, Motivational and most of all...a lot of fun!
SMC NETWORKING EVENTS
Educational, Motivational and most of all...a lot of fun!
A forum for new home industry professionals
to meet, network and exchange ideas.
The SMC is committed to the education, motivation and growth of its membership -
those who represent the epitome of professionalism in the marketing, merchandising,
and sales of new homes. The Sales and Marketing Council is responsible for the
Houston's Best Awards (formerly PRISM) each year, which help promote builders,
developers, remodelers and associate members to the public as well as reward them
for their stellar performance in the industry.
Networking events are held throughout the year and offer an opportunity for profes-
sionals to get together and exchange ideas. The Battle of the Builders is held twice a
year and promotes continuing education through healthy competition. Top producer
designations are awarded each quarter and annually in order to recognize sales
professionals for their hard work and dedication to new home sales.
Become a 2012 SMC Underwriter!
• Annual Platinum– $2,500
• Annual Gold – $1,500
• Annual Silver – $500
• Board Meetings
sponsorship(s) - $300
Melvina Audain
(281) 970-8970 X-130
MAudain@ghba.org
See Sponsorhip Details on Page 54
2012 MGuide SMC Networking:Layout 1 8/11/11 3:59 PM Page 1
Like us Like us
FEBRUARY 2012
Recognize Your Company.
Recognize Your People.
Become a MDC Sponsor.
(See pg. 16 -17 for more info.)
Te Event o
the Ya
FALL 2012
Learn more about the benefits of
being a Houston’s Best Sponsor:
(See pgs. 18 - 21 for more info.)
STAND UP AND
BE RECOGNIZED
ANNUAL
EVENTS
*Event details and sponsorship availabilities are subject to change without notice. Ask for full details.
2012 MGuide SMC Networking:Layout 1 8/11/11 3:59 PM Page 2
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
GHBA Facility & Room Rentals
Need a room for your next meeting? GHBA has several rooms to choose from.
Hours of operation are Monday through Thursday, 8:30 a.m. to 5 p.m.; and Friday
from 8:30 a.m. to 4 p.m. Facilities are available before/after ofce hours for an
additional fee of $35 per hour. Wireless Internet service is available, and rooms
are equipped with TVs and projector screens. In addition, beverage service is
available for an additional charge. (Includes cofee, juice, water, and soft drinks.)
To reserve, contact Janet Todd at jtodd@ghba.org or (281) 970-8970 ext. 100.
Library (Seats approx 15)
zFor an intimate setting use the
GHBA Library, located upstairs.
z$50/hour for members
z$100/hour for nonmembers
Board Room (Seats approx 40)
zFor a larger venue with a formal
feel, opt for the Board Room.
zSeats 24 at the table, and an
additional 20 around the perimeter
zEquipped with two televisions
and projector screen
z$100/hour for members
z$200/hour for nonmembers
Education Center (Seats 100)
zFor a classroom setting, you’ll
love the Education Center.
zEquipped with a podium, two
televisions and projector screen
z$150/hour for members
z$300/hour for nonmembers
member perks
Sponsorships have lasting
benefits. For full details, contact:
Melvina Audain
(281) 970-8970 X-130 MAudain@ghba.org
10 tickets with pre-paid admission to
Million Dollar Circle Awards
10 tickets with pre-paid admission to
all Networking Events
10 tickets with pre-paid admission to
Battle of the Builders I & II
2-3 Minute speaking opportunity at
MDC and one other event
Logo on SMC page in the monthly
Houston Builder magazine
Logo on the SMC webpage with a link
to your company’s site
Logo on SMC meeting and event flyers
ANNUAL PLATINUM LEVEL $2,500
5 tickets with pre-paid admission to
Million Dollar Circle Awards
5 tickets with pre-paid admission to
all Networking Events
5 tickets with pre-paid admission to
Battle of the Builders I & II
2-3 Minute Speaking opportunity at
one event other than MDC
Logo on SMC page in the monthly
Houston Builder magazine
Logo on the SMC webpage with a link
to your company’s site
Logo on SMC meeting and event flyers
ANNUAL GOLD LEVEL: $1,500
1 ticket with pre-paid admission to
Million Dollar Circle Awards
1 ticket with pre-paid admission to
all Networking Events
1 ticket with pre-paid admission to
Battle of the Builders I & II
Company listing on SMC page in the
monthly Houston Builder magazine
Company listing on SMC webpage with
a link to your company’s site
Company listing on SMC meeting and
event flyers
ANNUAL SILVER LEVEL: $500
2012 Underwriter
Packages help us reach
new goals and is important to
the continued success of your
Sales and Marketing Council.
Your company will be recog-
nized at all SMC events and
you can gain exceptional
networking opportunities.
SMC BOARD MEETING SPONSOR: $300
Your chance to get in front of some of the industry’s top sales and marketing professionals.
• Opportunity to speak for 5 minutes at an SMC Meeting • Have lunch with the SMC Board
• Access to SMC Board Contact Info • Logo in Houston Builder Magazine
*Event details and sponsorship availabilities are subject to change without notice. Ask for full details.
2012 MGuide SMC Networking:Layout 1 8/11/11 3:59 PM Page 3
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Benefit Homes Project
It was 31 years ago when the Greater Houston Builders Association board of
directors envisioned a charitable project that would bring the generosity of
GHBA builder, developer and associate members together to give back to the
Houston community. After careful and thoughtful planning, the GHBA formed
the Beneft Homes Project and the mission became: “To ensure a brighter
future for the community’s less fortunate, through the heart and hands of the
homebuilding industry.” The goal was to do what the GHBA members do best,
to build quality homes that are sold at market value for a proft. The majority of
that proft would be donated to charity.
How does it work? Each year, two builders and two developers team up
to construct two homes. The developers donate the lots and the builders
orchestrate the construction. It could not come together without the building
industry vendors who donate time, labor, and materials. The two homes are
then sold at market value and the majority of the proceeds beneft our three
local charities.
Over the life of this program, the GHBA has donated more than $6 million to local
charities. Currently the Beneft Homes Project distributes the majority of the
proceeds to the Alzheimer’s Association, Texas Children’s Cancer & Hematology
Center and HomeAid Houston. In 2011 Newmark Homes also gave $30,000 to
the Houston 100 Club from the proceeds of their Beneft Home.
GHBA would like to thank our 2011 Beneft Home team of Newmark Homes
and Caldwell Companies for their beautiful Beneft Home built in Towne Lake.
We would also like to thank David Weekley Homes and The Howard Hughes
Corporation - Bridgeland, LP for teaming up on the second 2011 Beneft Home
in Bridgeland.
Thank you to all the builders, developers and vendors who have worked with
the Beneft Homes Project over the past 31 years for their commitment to the
Houston community. Through their hard work and thoughtful donations more
men, women and children have a better quality of life.
HomeAid Houston
Homelessness is not a choice. It’s not an identity. It is not a failure
to work. It is a circumstance. And it is ongoing and growing.
HomeAid Houston, a 501(c)3 charity sponsored by the Greater
Houston Builders Association, identifes long term, stable
homeless care providers who need additional capacity and pairs
them with GHBA builders, vendors and suppliers who donate
their time, materials and labor to help build transitional homeless shelters.
Now in its eighth year, HomeAid Houston, along with its Builder Partners and
many vendor donors, has added more than 400 beds to the local community.
Besides member donations, several annual events help raise funds, including
the HomeAid Houston Golf Tournament held in April, and Project Playhouse
in the summer. For more information on how you can get involved, visit
homeaidhouston.org.
Operation FINALLY HOME
Formerly known as BABA Support Our Troops, this project builds homes for
severely wounded U.S. Servicemen.
See page 35 for details.
charitable giving
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Houston Builder Magazine
It’s never been so easy to build your image. Each month, 3,500 Houston-area
remodelers and homebuilding professionals turn to Houston Builder magazine
for the information they need to operate their businesses. Reach your target
audience by advertising in one of the leading homebuilding publications in
Texas. Houston Builder is the ofcial magazine of GHBA, one of the largest local
homebuilding associations in the nation. Since 1941, our members have built
homes for millions of families. And as the Houston area continues to grow,
planning has already begun on the construction of thousands more.
Our readers need to know about your products and learn about your services.
If you want to do business with leading Houston-area homebuilders, there is no
better way to reach top building and remodeling professionals than advertising
in Houston Builder. A full color, glossy stock magazine, each issue contains
information readers need, including industry trends, political issues, member
achievements, event calendars and more.
Who reads Houston Builder? Your message in Houston Builder magazine
reaches top business executives, industry leaders and elected ofcials at the
national, state and local levels of government. Houston Builder magazine gives
you exposure to the decision makers in this multi-billion dollar industry. Our
readers are residential builders, remodelers, architects, designers, developers,
trade contractors, fnancial institutions, purchasing agents, and more. These
individuals control enormous purchasing power.
Houston Builder was honored as the winner of a 2005 and 2006 Apex Award for
Publication Excellence, and the 2006 NAHB award for “Best Communication to
Members.”
DISPLAY ADVERTISING (Four Color)
Frequency 1x 4-7x 8-11x 12-15x 16-20x
Four Page Spread $3,750 $3,375 $3,175 $3,099 $2,999
Two Page Spread 2,299 2,110 2,015 1,965 1,919
Full Page 1,175 1,075 1,025 1,005 980
2/3 Page 985 899 865 845 825
1/2 Page 799 739 709 695 679
1/3 Page. 629 585 565 555 545
1/4 Page 599 559 539 529 519
1/6 Page 499 469 455 445 439
COVER AND PREMIUM POSITIONS (Full Page/ 4-Color only)
Frequency
1st Cover (inside front) 20% premium
2nd Cover (inside back) 15% premium
3rd Cover (back) 25% premium
Opposite Table of Contents (pg. 5) 10% premium
Opposite President’s Message (pg. 7) 10% premium
“THE NETWORK” BUSINESS CARD DIRECTORY
Designed to allow advertisers with a limited budget to get their
name and number in front of customers. Run your current business
card or we can typeset an ad for you at no additional charge!
Month-to -Month With One-Year Agreement
$119/month $99/month
INSERTS
Inserts are folded and stitched into the center of the magazine.
Submissions must be pre-printed by the advertiser, and may be either
color or black and white. Advertiser is responsible for delivering
pieces to magazine printer by deadline. Inserts contracted on a
frst-come, frst-serve basis.
One Page $450/month
Over 1 Page $650/month
Ad Dimensions:
Width Height
Full Page 8.5" 11"
2/3 Vt. 5" 10"
1/2 Hz. 7.5" 4.6"
1/2 Vt. 3.75" 10"
1/3 Hz. 5" 4.6"
1/3 Hz. 7.5" 3"
1/3 Vt. 2.5" 10"
1/4 Vt. 3.5" 5.25"
1/6 Vt. 2.5" 5"
1/9 Vt. 2.3" 4"
1/12 2.3" 2.3"
Biz Card 3.5" 2"
CLASSIFIEDS
(Pre-payment required)
1/2 Pg. $199
1/3 Pg. $169
1/4 Pg. $149
1/6 Pg. $116
1/9 Pg. $69
1/12 Pg. $45
* NOTE: Rates quoted on the next page are NET and
not subject to agency discount. Ad production and
design costs not included in following rates. These
discounted rates apply to members only. Contact GHBA
Communications Department for nonmember rates,
complete specs, deadlines and other requirements.
advertising opportunities - print
who do I call?
Brittany Feldmann
bfeldmann@ghba.org
(832) 215-7232
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
GHBA Membership
Directory
The essential reference on every member’s desk,
the annual GHBA Membership Directory is mailed
to more than 1,600 members and sent to all new
members when they join the association. This useful
guide includes complete contact information for
every GHBA member in a convenient “phone book”
style. Each member receives a free listing in one
category of choice. Additional category listings are
available for $25 per year.
RELEASE DATE: January 2012 / January 2013
Circulation: More than 2,200 companies
Houston Remodeling
Guide Magazine
Published annually, this quality consumer publication
contains a wealth of information, directories and
resources on Houston area remodelers and building
products. Found in the lobby of the GHBA, distribution
of the Houston Remodeling Guide also includes home
and trade shows, GHBA member showrooms, council
meetings and more. Advertisers gain valuable exposure
to serious, qualifed home buyers and remodeling
prospects. This beautiful publication is distributed for
12 months, and retains a long shelf life. Just ask our
long-time advertisers!
RELEASE DATE: Spring 2012
CIRCULATION: 50,000 copies
** NOTE: Remodeling Guide advertising does not
count towards GHBA Partner status.
GHBA Marketing Guide
This book serves as a valuable “road map” to association
events and activities, and includes a comprehensive list
of all the GHBA events and sponsorship opportunities
throughout the year. Members rely on this tool to set
their marketing budgets, and use it as a reference
throughout the year. The guide (and your ad!) will also
be available online on the GHBA home page all year.
RELEASE DATE: September 2012
CIRCULATION: 3,500
Marketing Guide Advertising
zBack cover - $1,900
zInside front cover
(pg 2) - $1,750
zCenterfold spread - $2,150
zFull page - $1,200
zHalf page - $725
zQuarter page - $425
Education Course
Catalog
Every year, more than 2,000 builders, developers and
remodelers walk through the doors of GHBA to take
one of the 75+ classes ofered by the association.
Advertising in GHBA’s Course Catalog is a special
opportunity to show these industry leaders that you
value education as much as they do.
RELEASE DATE: December 2012
CIRCULATION: 3,500
2012 Education Catalog Advertising Sponsors
zBack cover - $1,800
zInside front cover (pg 2) - $1,500
zFull page - $1,200
** NOTE: Directory advertising does not count
towards GHBA Partner status.
advertising opportunities - print
who do I call?
Brittany Feldmann
bfeldmann@ghba.org
(832) 215-7232
who do I call?
E & M Consulting
(800) 572-0011
who do I call?
Brittany Feldmann
bfeldmann@ghba.org
(832) 215-7232
who do I call?
Amy Robinson
Fort Bend Publishing
(281) 240-2445 x117
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2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
GHBA Web Site (www.ghba.org)
The GHBA member Web site receives nearly 10,000 visits each month! Members
turn to the Online Buyer’s Guide to fnd the products and services they use to get
the job done each day. For enhanced exposure, there are a variety of advertising
options available, from premium banners, to budget-friendly featured listings.
Premium Navigation Banner - $4,000/year
z728 x 90 pixel banner ad, featured at the top of EVERY page of the GHBA Web site
zIncludes free featured online directory listing
GHBA.org Home Page Sidebar Ad
With exclusivity - $3,500/yr
(No other ads on home page sidebar)
z160 x 600 pixel skyscraper ad
zFree featured online directory listing
Non-exclusive - $1,500/year
(Limit 5 on home page)
z180 x 150 pixel tile ad
GHBA.org Sub Page Banner Ad
With exclusivity - $1,950/year
(No other ads on your chosen page)
z160 x 600 pixel skyscraper ad
zFree featured online directory listing
Non-exclusive - $750/year
(Limit 5/per page)
z180 x 150 pixel tile ad
Featuring Online Directory Listing - $500/year
zPriority search results in “Find a Member” online section.
(Your company will appear at the top.)
zLogo and active links to your email and Web site
zIndividual sub-page with 100-word company profle
Online Advertising Rates
ABC
HOMEBUILDERS
Since 1975
800-555-555
WWW.ABCHB.ORG
Home Page Banners
$2,100 per year, 170 x 70 pixel tile ad (Limit 4 to home page)
ENSURE EXCLUSIVITY: Your ad will be the only ad on the home page sidebar
$5,460 per year, 120 x 360 pixel skyscraper, includes free featured listing
GHBA Sub-Page Banners (Membership, Committees, etc.)
$1,050 per year, 170 x 70 pixel tile ad
ENSURE EXCLUSIVITY: Your ad will be the only ad on those sub-pages
$2,730 per year, 120 x 360 pixel skyscraper, includes free featured listing
Premium Navigation Banner
$5,000 - 469 x 60 pixel banner ad, Featured on every page of the GHBA Web
site, includes free featured listing (up to two company rotating advertisements
*restrictions apply)
Featured Listing
$500 per year, 180 x 115 pixel tile ad.
- Priority search results: your company’s name in front of the others
- Company contact information: address, city, state, phone, fax, active links to
email and Web site
- Individual sub-page with 100-word company profile: let them know what
products and services you have to offer
ABC
HOMEBUILDERS
Since 1975
800-555-555
WWW.ABCHB.ORG
Increase You Industry Exposure
SAMPLE TILE AD
SAMPLE SKYSCRAPER
Requirements
- All ads must be supplied in .jpg, .gif or .swf format. All ads excluding the featured
listings may be submitted in static or dynamic format.
Contract Regulations
- Verbal agreements are not recognized.
- All advertising is subject to publisher’s approval. Publisher reserves the right to
reject advertising which it feels is not in keeping with the Web site’s standards.
- Contract may be cancelled by written notice. Cancellations of online ads will be pro-rated to the next 30 days expsoure
with a $50 processing fee.
- The positioning of online ads is based in order which signed contracts are received.
- All advertisements are accepted and published by the publisher on the representation of the agency and the
advertiser that both are authorized to publish the entire contents and subject matter of the advertisement.
Contact:
LeAnn Corley, Communications Coordinator
281-970-8970, ext. 170
lcorley@ghba.org
visit us online at www.ghba.org
*Restrictions Apply - contact publisher about restrictions.
GHBA Weekly e-Newsletter
The e-Newsletter keeps members up-to-the-minute on association events,
industry news and government afairs. This timely news outlet reaches more
than 4,500 potential customers each week.
Premium Banner Ad (exclusive)
zPlacement at top of each e-Newsletter (728 x 90 pixels, static or dynamic)
zActive link to company Web site (Artwork to be provided by advertiser.)
RATES: Member Nonmember
Single issue $150 $300
One month $500 (4 issues @ $125) $1,000 (4 issues @ $250)
Three months $1,300 (13 issues @ $100) $2,600 (13 issues @ $200)
Six months $2,340 (26 issues @ $90) $4,680 (26 issues @ $180)
Twelve months $4,160 (52 issues @ $80) $8,320 (52 issues @ $160)
Sidebar Tile Ad (limit 5 per issue)
zPlacement on e-Newsletter sidebar
(180 x 150 pixels. Static or dynamic. Ads placed in order received.)
zActive link to company Web site (Artwork to be provided by advertiser.)
RATES: Member Nonmember
Single issue $100 $200
One month $340 (4 issues @ $85) $680 (4 issues @ $170)
Three months $910 (13 issues @ $70) $1,820 (13 issues @ $140)
Six months $1,560 (26 issues @ $60) $3,120 (26 issues @ $120)
Twelve months $2,600 (52 issues @ $50) $5,200 (52 issues @ $100)
advertising opportunities - online
64 65
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
To register for any of the programs/opportunities in this book,
check of the options that interest you, and return form to GHBA.
Some sponsorships are limited; number in parenthesis denotes number of sponsorships
available. First-come, frst-served. For complete sponsor descriptions, visit event pages.
NOTES: This form may be used to make all of your sponsorship selections for the year in advance. Or
you may copy it to use over and over throughout the year. In order to receive benefts listed, all event
sponsorships must be paid in full prior to the scheduled event. Exclusive sponsorships require a 50%
deposit, and require 60 days notice for cancellation. Please allow 48 hours for GHBA staf to confrm
availability of limited sponsorships.
Forecast Luncheon, pg 8
‰Luncheon Sponsor (2) - $3,000
‰Speaker Sponsor (2) - $3,000
‰TableTop Display (6) - $500
Mid-Year Forecast Luncheon, pg 8
‰Luncheon Sponsor (2) - $3,000
‰Speaker Sponsor (2) - $3,000
‰TableTop Display (6) - $500
Year End General Luncheon, pg 8
‰Luncheon Sponsor (2) - $3,000
‰Speaker Sponsor (2) - $3,000
‰TableTop Display (6) - $500
10th Annual GHBA Product Expo, pg 10-11
‰Man O’War Sponsor (1) - $3,500
‰The Purse Sponsor (1) - $2,500
‰Secretariat or Alydar Sponsor
(unlimited) - $2,000
Green Built Gulf Coast, pg 12-13
‰Platinum Sponsor - $6,000
‰Gold Sponsor - $3,000
‰Silver Sponsor - $1,000
‰Bronze Sponsor - $500
Extravaganza 2012, pg 14-15
‰Grand Sponsor (1) - $6,000
‰Cocktail Sponsor (2) - $5,000
‰Platinum Sponsor – $4,000
‰Centerpiece Sponsor - $3,500
‰Photography Sponsor - $3,500
‰Dinner Sponsor - $3,500
‰Wine Service Sponsor - $3,500
‰Wine Glass Sponsor - $3,500
‰Diamond - $2,000
‰Gold - $1,500
‰Silver - $1,000
‰Bronze - $500
Million Dollar Circle Awards, pg 16-17
‰Title Sponsor (1) - $2,500
‰Photography Sponsor (2) - $1,250
‰Beverage Sponsor (2) - $1,250
‰Million Dollar Sponsor - $750
Houston’s Best, pg 18-21
‰Title Sponsor (1) - $12,000
‰After Party Sponsor (1) - 8,500
‰Backstage Sponsor (1) - $5,500
‰Martini Sponsor (1) - $5,500
‰Champagne Glass Sponsor (1) - $4,500
‰Bar Sponsor (1) - $4,500
‰Photography Sponsor (1) - $4,500
‰Centerpiece Sponsor (1) - $4,500
‰Entertainment Sponsor (1) - $4,000
‰Swag Bag Sponsor (1) - $4,000
‰Dessert Sponsor (1) - $4,000
‰Night Caps & Nibblers Sponsor - $4,000
‰Valet Sponsor - $3,500
‰Toast Sponsor - $3,500
‰Diamond Sponsor - $2,500
‰Gold Sponsor - $1,500
‰Silver Sponsor - $750
Education, pg 22
‰NAHB Education Partner (12) - $900
‰General Course Sponsor (1) - $400/class
Speed Selling Event Sponsorships, pg 24
‰Spring Purchasing Managers Speed
Selling Title Sponsorship (1) - $2,500
‰CEO Speed Selling Title
Sponsorship (1) - $2,500
‰CEO Speed Selling Title
Sponsorship (1) - $2,500
GHBA Board Meeting Sponsorship, pg 24
‰Monthly Sponsor (1/mth) - $500
Requested Month(s): _______________
(excluding July & December)
sponsor commitment form
Chili & Salsa Cookof, pg 25
‰Title Sponsor (1) - $3,500
‰Boot-Scootin’ Sponsor (1) - $1,000
‰Red Hot Chili Pepper
Sponsor (1) - $1,000
‰Watering Hole Sponsor (1) - $1,000
‰Chuck Wagon Sponsor (1) - $1,000
‰Wrangler Sponsor (1) - $750
‰Pony Express Sponsor (1) - $750
‰Bandana Sponsor (1) - $500
‰“Howdy Partner!” Sponsor (1) - $500
BBQ & Wild Game Cookof, pg 26-27
‰Title Sponsor (1) - $1,200
‰Wild Turkey Koozie Sponsor (1) - $1,200
‰Margarita Machine Sponsor (1) - $1,200
‰Entertainment Sponsor (3) - $1,200
‰Awards Sponsor (2) - $750
‰Hospitality Sponsor (2) - $750
‰Turn in Containers Sponsor (1) - $600
‰Judges Sponsor (5) - $500
‰Bar Sponsor (2) - $500
‰Poker Tournament Sponsor (3) - $500
‰Trash Receptacles (1) - $500
‰Wristband Sponsor (1) - $500
‰Wrangler Sponsor - $300
‰Parking Shuttle Sponsor - $200
‰Dude Sponsor - $150
‰Bandito Sponsor - $50
GHBA Spring Golf Tournament, pg 28
‰Breakfast Sponsor (1) - $1,000
‰Lunch Sponsor (1) - $1,000
‰Beverage Sponsor (6) - $500
‰Cart Sponsors (2) - $500
‰$5,000 Putting Contest (1) - $500
‰Driving Range (1) - $350
‰$30,000 Truck Hole-in-One (1) - $700
‰$15,000 Hole-in-One (1) - $500
‰Longest Drive (2) - $350
‰Straightest Drive (2) - $350
‰Tiger Drive (limit 2) - $350
‰Closest to the Pin (2) - $350
‰Individual Hole Sponsors - $300
Associate Council Luncheons. . . . . 30
‰General Sponsor (2/month) - $250
Month(s): ________________
Frank Aranza Adopt-a-Family, pg 31
‰Elf Sponsorship- $100
‰Santa’s Little Helper - $50
Bay Area Builders Association, pg 32
‰Meeting Sponsor - $350
Month(s): ________________
‰Tabletop Sponsor - $150
Month(s): ________________
Bay Area Builders Association Forecast
Luncheon, pg 32
‰Meeting Sponsor - $500
‰Tabletop Sponsor - $300
Bay Area Builders Association Annual
Sponsorships, pg 33
‰Annual Platinum (1) - $2,500
‰Annual Gold (3) - $1,500
‰Annual Silver - $750
Bay Area Speed Selling Event, pg 34
‰Title Sponsor (1) - $1,000
Bay Area Fling into Fall, pg 34
‰General Sponsorship - $400
Bay Area Board Installation Night, pg 38
‰Platinum (1) - $2,500
‰Gold Sponsor - $1,200
‰Table Sponsor (4) - $600
Bay Area Golf Tournament, pg 39
‰Lunch & Dinner (1) - $1,000
‰Putting Contest Sponsor - $500
‰$10,000 Hole-in-One Sponsor (3) - $550
‰Beat the Golf Pro Sponsor - $500
‰Beverage Sponsor (8) - $500
‰Cart Sponsor (2) - $500
‰Longest Drive Sponsor - $300
‰Straightest Drive Sponsor - $300
‰Closest to the Pin - $300
‰Driving Range Sponsor - $250
‰Daly Drive Hole Sponsor - $300
‰Crooked Drive Sponsor - $300
‰Individual Holes (14) - $250
‰Door Prize Sponsor - $100
* Please note: All dates/
sponsorships printed in
this guide are subject to
availability and change.
66 67
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Company: ______________________________________________________________
Billing Contact: _________________________________________________________
Phone: _______________________ Email: __________________________________
Address: _______________________________________________________________
PAYMENT METHOD: ‰ Check (payable to GHBA) ‰ Invoice Me
‰ Credit (circle one) VISA MasterCard American Express Discover
Card Number: _____________________________________ Exp. Date __________
Name on Card: ___________________________ Signature: ____________________
If paying by check, mail this form with payment to GHBA, c/o Accounting Dept, 9511
W Sam Houston Pkwy N, Houston, TX 77064. If paying by credit card or requesting
an invoice, fax completed form to (281) 970-8971 or email LGentry@ghba.org.
Custom Builders Council, pg 40
‰Luncheon Sponsor (1/mth) - $350
Month(s): ________________
‰Tabletop Sponsor (2/mth) - $150
Month(s): ________________
Custom Builders Speed Selling, pg 40
‰Exclusive Sponsor - $1,000
Custom Builders Annual Sponsors, pg 41
‰Annual Platinum (1) - $2,500
‰Annual Gold (3) - $1,500
‰Annual Silver - $750
Montgomery County Builders & Developers
Division, pg 42
‰Meeting Sponsor (1/mth) - $350
Month(s): ________________
‰Tabletop Sponsor - $150
Month(s): ________________
Montgomery Co. Annual Sponsors, pg 43
‰Platinum (1) - $2,500
‰Annual Gold - $1,500
‰Annual Silver - $750
Montgomery Co. Forecast Luncheon, pg 43
‰Platinum Sponsor - $2,500
‰Gold Sponsor - $1,200
‰Silver Sponsor - $1,000
‰Centerpiece - $1,500
Montgomery Co. Golf Tournament, pg 44
‰Breakfast & Lunch Sponsor - $1,000
‰Putting Contest Sponsor - $500
‰$10,000 Hole-in-One Sponsor (3) - $550
‰Beat the Golf Pro Sponsor - $500
‰Beverage Sponsor (8) - $500
‰Cart Sponsor - $500
‰Longest Drive Sponsor - $300
‰Straightest Drive Sponsor - $300
‰Closest to the Pin - $300
‰Driving Range Sponsor - $250
‰Daly Drive Hole Sponsor - $300
‰Crooked Drive Sponsor - $300
‰Individual Holes (14) - $250
‰Door Prize Sponsor - $100
Remodelors Council, pg 45
‰Luncheon Sponsor (1/mth) - $400
Month(s): ________________
‰Tabletop Sponsor (2) - $175
Month(s): ________________
Remodelors Co. Annual Sponsors, pg 46
‰Annual Platinum Sponsor (1) - $2,500
‰Annual Gold (3) - $1,500
‰Annual Silver Sponsor - $750
Remodelors Council Networking, pg 46
‰Networking Event Host
Requested Month(s): ________________
Remodelors Council Vendor Showcase, pg 47
‰Title Sponsor (1) - $1,000
Remodelors Council Holiday Party, pg 48-49
‰Platinum (1) - $2,500
‰Dinner (1) - $1,500
‰Beverage (1) - $1,500
‰Gold Sponsor (5) - $1,000
‰Silver Sponsor (10) - $500
‰Bronze Sponsor - $250
Remodelors Council Sand Castle
Weekend, pg 50
‰Exclusive Presenting Sponsor - $1,000
‰Beverage Sponsor (2) - $750
‰Food Sponsor (2) - $750
‰Sunshine Sponsor - $500
‰Mermaid/Merman Sponsor - $250
Sales & Marketing Council, pg 52-54
‰SMC Platinum Underwriter - $2,500
‰SMC Gold Underwriter - $1,500
‰SMC Silver Underwriter - $1,000
‰SMC Bronze Underwriter - $500
‰SMC Board Meeting Sponsor - $300
Month(s): ________________
Print Advertising
Houston Builder Magazine, pg 58-59
Total Advertising:
$ ________________
Print Advertising
GHBA Marketing Guide, pg 60
‰Back Cover - $1,900
‰Inside Front Cover - $1,750
‰Centerfold Spread - $2,150
‰Full Page - $1,200
‰Half Page - $725
‰Quarter Page - $425
Print Advertising
Education Catalog, pg 61
‰Back Cover - $1,800
‰Inside Front Cover - $1,500
‰Full Page - $1,200
Online Advertising, pg 62
‰GHBA.org Home Page
Premium Banner Ad
{Exclusive (1) - $4,000
‰GHBA.org Home Page Sidebar Ad
{Exclusive (1) - $3,500
{Non-exclusive (5) - $1,500
‰GHBA.org Sub-Page Sidebar Ad
{Exclusive (1) - $1,950
{Non-exclusive (5) - $750
‰Online Directory Featured
Listing - $500
Weekly e-Newsletter Advertising, pg 63
‰Premium Banner Ad (1)
Month(s): ________________
Total Advertising:
$ ________________
‰Sidebar Tile Ad (5)
Month(s): ________________
Total Advertising:
$ ________________
Do the math!
Total 2012 Sponsorship
Commitment:
$______________________
sponsor commitment form cont’d
Do your
sponsorships and
advertising total more
than $5,000?
Turn the page for
special ofers!
* Please note: All dates and
sponsorships printed in this
guide are subject to
availability and change.
68 69
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Get more from your sponsorship dollars by becoming a “GHBA Partner.”
Companies that spend a total of $5,000 or more on sponsorships and
advertising during 2012 will receive special value-added bonuses—free!
(Partnerships are frst-come, frst-served. Some exclusions apply, including but
not limited to dues, fees, event tickets, booth fees, charitable contributions.)
PLATINUM PARTNER $20,000
Limited to four (4) companies. Down payment of $5,000 must be received by December 31,
2011. Remainder to be billed at $1,500 per month for 10 months (Jan-Oct 2012).
z Your logo* displayed on all emails sent from GHBA (approx. 40,000/month). Includes
email renewal notices, staf emails, event notices. EXCLUDES weekly e-Newsletter.
z Company logo* printed on all new member letters, membership renewal
letters and prospecting packets mailed from GHBA (approx 300/month)
z Houston Builder magazine cover & feature article or ad** in one 2012 issue - $5,000 value
z Free ad on GHBA.org (180 x 150 pixels, sponsor provides art) - $1,500 value
z Up to four free Education Center rooms rentals during 2012 (Pending availability, must be
scheduled with GHBA ofce manager in advance. Capacity: 100 people) - $1,400 value
z GHBA mailing list upon request (Maximum of once per month during
2012; does not include email addresses.) - $600 value
z Logo* displayed on new member orientation presentation/
handouts (50-100 views/quarter)
DIAMOND PARTNER $15,000
Limited to four (4) companies. Down payment of $3,000 must be received by December 31,
2011. Remainder to be billed at $1,200 per month for 10 months (Jan-Oct 2012).
z Two-page advertorial “special section” feature in Houston Builder** - $2,500 value
OR
z Two-page centerfold ad in one issue, or two full page
ads in diferent issues** - $2,500 value
z Free tile ad on GHBA.org subpage (180 x 150 pixels, sponsor provides art) - $1,500 value
z Your company logo* prominently displayed on all member renewal
letters and new member letters (approximately 150 per month)
z Opportunity to speak at the quarterly New Member Orientation
z Up to four free Education Center rooms rentals during 2012 (Pending availability, must be
scheduled with GHBA ofce manager in advance. Capacity: 100 people) - $1,400 value
z GHBA mailing list upon request (Maximum of once per month during
2012; does not include email addresses.) - $600 value
MAXIMIZE
YOUR
INVESTMENT
Become a GHBA Partner!
GOLD PARTNER - $10,000
Limited to four (4) companies. Down payment of $2,500 must be received by December 31,
2011. Balance billed at $750 per month for 10 months (Jan-Oct 2012).
z Your company logo* printed on renewal and new member letter
mailings every other month (approx. 300/month)
z Your company logo* displayed on weekly e-Newsletter (approx. 20,000 views per month)
z Tile ad on one sub-page of GHBA Web site (180 x 150 pixels) - Placement
subject to availability. Sponsor must provide artwork. - $1,500 value
z Up to four free Education Center room rentals during 2012 (Pending availability, must be
scheduled with GHBA ofce manager in advance. Capacity: 100 people) - $1,400 value
z GHBA mailing list upon request (Maximum of once per month during
2012; does not include email addresses.) - $600 value
SILVER PARTNER - $7,500
Unlimited. $1,500 down payment must be received by December 31, 2011. Balance to be
billed at $600 per month for 10 months (Jan-Oct 2012).
z Your company logo* on renewal and new member letter
mailings every other month (approx. 300/month)
z Up to two free Education Center room rentals during 2012 (Pending availability, must be
scheduled with GHBA ofce manager in advance. Capacity: 100 people) - $700 value
z GHBA mailing list upon request (Maximum of once per month during
2012; does not include email addresses.) - $600 value
SUSTAINING ASSOCIATE MEMBERS (OUR SAMs!) - $5,000 / $10,000
Any associate member whose paid fnancial contributions through sponsorships,
advertising in the magazine or online reach $10,000 or more during the year will become
a Grand Sustaining Associate Member. Associates whose contributions reach $5,000 will
become Premier Sustaining Members. These members will receive special recognition
throughout the year, including a monthly listing in Houston Builder magazine and in the
weekly e-Newsletter. SAMs will also be recognized with special ribbons at all association
events. If you see one of our SAMs, please take a minute to say ‘thank you’ to our superstar
associates.
WATER BOTTLE SPONSORSHIP - $5,000
Limited to frst two (2) companies paid in full. Down payment of $2,500 due by December
31, 2011, with the balance due February 15, 2012, prior to bottles being printed for March
distribution. (This sponsorship will count toward Partner and SAM status.)
z Your company logo* printed and displayed on all GHBA water bottles distributed
daily exclusively at GHBA meetings and events (approx. 1,000+ per month)
70 71
2012 GHBA MARKETING GUIDE 2012 GHBA MARKETING GUIDE
Committee & Council Participation
Committee membership is an essential tool in getting the most out of your
membership. By becoming active on a committee, you meet new members,
share ideas, network with your peers and contribute your expertise to your
association and to your industry. GHBA has something for everyone!
z AMBASSADOR & MEMBERSHIP COMMITTEE: Provides a great opportunity for networking and
recognition with your peers in the industry as you recruit or retain members. Each committee plans
contests for the general membership and makes recommendations in regard to the Spike Club. Members
receive additional incentives for recruiting and retaining members.
z ASSOCIATE COUNCIL: Develops, promotes and coordinates the active participation of members within
the association. Council provides major fnancial support through non-dues income activities. A portion of
these funds is designated to annual scholarships for children of GHBA members.
z BAY AREA BUILDERS ASSOCIATION (BABA): A division of GHBA dedicated to members doing
business in the Bay Area. Works closely with local city ofcials to ensure new laws and regulations are not
detrimental to the industry and keeps members informed of important updates. Regular events are held in
Friendswood, providing a forum to meet and network with other BABA and GHBA members.
z CODES & STANDARDS COMMITTEE: Works on issues ranging from improving building codes and
privatizing inspections to fre sprinklers, etc. Active on the Construction Industry Council reviewing codes
for the City of Houston, and provides forum for interacting with municipal building ofcials.
z COMMUNITY DEVELOPERS COUNCIL: Works to resolve problems confronting  Houston developers,
through both legislative and private channels. GHBA looks to this council for policy recommendations
concerning food control, subsidence and other development and environmental issues.
z CUSTOM BUILDERS COUNCIL: Established to address the challenges faced by small volume custom
builders. Benefts include standardized contracts and education. (Associate Membership: $100)
z EDUCATION COMMITTEE: Develops ongoing seminars and educational opportunities for members to
enhance the level of professionalism in the industry. Presents a year-long series of classes through and
facilitates other seminars including legal and legislative updates.
z GREEN BUILT GULF COAST: Serves the Greater Houston region by promoting healthy, energy and water
efcient homes that reduce utility costs and use recycled, renewable and/or reclaimed materials that
protect the environment.
z GOVERNMENT AFFAIRS COMMITTEE: Represents the industry in city halls, county courthouses and
the state capitol. Works closely with the Political Action Committee, HOME-PAC, to educate candidates
and public ofcials about issues of importance to the industry. HOME-PAC donations help GHBA ensure
industry-friendly candidates are elected into ofce.
z MONTGOMERY COUNTY BUILDERS & DEVELOPERS DIVISION: Branch of GHBA dedicated to members
doing business in Montgomery County, one of the top 15 fastest-growing counties in the U.S. Serves as a
central point of contact for county ofcials on building and development issues afecting the area.
z REMODELORS COUNCIL: Not just for remodelers anymore! This award-winning council is comprised
of remodelers, architects, suppliers, manufacturers and design professionals. Stresses high professional
standards in the home improvement industry & continuing education. (Membership: $100)
z SALES & MARKETING COUNCIL: Nationally recognized forum for sales and marketing professionals to
meet, network and exchange ideas. Committed to the education, motivation and growth of professionalism
in the marketing, merchandising and sale of new homes. (Membership: $80/Afliate membership: $120)
z VOLUME BUILDERS COMMITTEE: This committee serves as a focus group for industry issues, provides a
voice to our small/large volume builders, and is a way to communicate public policy and other initiatives to
this group. (Committee limited to volume builders only.)
To get involved in any of these committees, contact the Membership
Department at (281) 970-8970, ext 110 or email LPepitone@ghba.org.
get connected

Have you reached GHBA Partner status?
My total sponsorship commitment in the amount of $ ____________.00 qualifes me as a
GHBA Partner. Please register me as a:
‰
Platinum Partner. By initialing this box, I understand and agree to pay the frst installment
of $5,000 to GHBA prior to December 31, 2011; followed by 10 installments of $1,500. I
understand the Platinum Partner status is limited to the frst two (2) member companies that
respond with initial down payment paid in full.
‰
Diamond Partner. By initialing this box, I understand and agree to pay the frst installment
of $3,000 to GHBA prior to December 31, 2011; followed by 10 installments of $1,200. I
understand the Gold Partner status is limited to the frst two (2) member companies that respond
with initial down payment paid in full.
‰
Gold Partner. By initialing this box, I understand and agree to pay the frst installment
of $2,500 to GHBA prior to December 31, 2011; followed by 10 installments of $750. I
understand the Gold Partner status is limited to the frst three (3) member companies that respond
with initial down payment paid in full.
‰
Silver Partner. By initialing this box, I understand and agree to pay the frst installment of
$1,500 to GHBA prior to December 31, 2011; followed by 10 installments of $600.
‰
Water Bottle Partner. By initialing this box, I understand and agree to pay the frst
installment of $2,500 to GHBA prior to December 31, 2011; followed by a second installment
of $2,500 by February 15, 2012.
Company Name: _______________________________________________________
Billing Contact: ______________________________ Phone: ___________________
Address: _____________________________________________________________
PAYMENT METHOD: ‰ Check (payable to GHBA) ‰ Invoice Me
‰ Automated Billing - Charge my VISA, MC, AMEX or DISC
Card Number: ______________________________________ Exp. Date ________
Name on Card: _____________________ Signature: __________________________
NOTE: Please allow 48 hours after submitting this form for GHBA staf to confrm partner availability.
Notes: To become a GHBA partner, your company must commit to
the total sponsorship amount, and down payment must be received prior
to December 31, 2011. Sponsorship commitments may be made after
December 31, 2011 but will not count towards “Partner” status.
* Partners may only submit ONE logo for inclusion on GHBA
correspondence. All free ads must be designed and submitted
by the advertiser. Ads subject to approval by association.
** Free Houston Builder magazine cover and article
content subject to approval by the association. Contact the
editor for complete details and submission requirements.
BFeldmann@ghba.org or (832) 215.7232.
ghba partnership agreement