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+,-./. San Fiancisco, CA
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o Pait of Naiketing team that leu Bianu Relaunch (incluuing multichannel auveitising, PR¡meuia anu social
maiketing) foi woilu's laigest oiganizing platfoim
o Nanage Celebiity Paitnei Launch Piogiam incluuing iuentifying ielevant paitneis, pitching, collateial cieation
o Cieate anu launch monthly email maiketing campaigns anu monitoi peifoimance metiics
o Execute social stiategy by platfoim on Facebook (9N fans), Twittei (1SuK followeis), uoogle+ (7uK, followeis)
launcheu bianu on Pinteiest, Youtube anu LinkeuIn
o Iuentify anu cultivate taigeteu gioups of key influenceis thiough bloggei anu social outieach
o Iuentify new platfoims, implement best piactices anu maintain KPI iepoiting on auuience giowth

%01/203 4,56/2017 )138 San Fiancisco, CA
!"#$%&'() !"(")%# 6,),5& /011 3 +,-. /012

o Beliveieu ovei 6u consumei campaigns foi vaiious global lifestyle bianus (6758-,& 98:$"; <8-7. ="78#"&8#'%5;
>?%(&@#'&%A in multiple West Coast maikets
o Nanageu opeiations foi campaigns, incluuing timeline woikflow, content stiategy anu stieamlining effoits
between ielevant stakeholueis (cioss functional, uppei management anu exteinal PR¡Naiketing teams)
o Bevelopeu S successful quaiteily piogiams, incieasing client's bianu penetiation in SF, LA anu Saciamento
maikets; subsequently leu to contiact ienewal anu 6u% inciease in maiketing buuget
o Cooiuinateu offline events incluuing on-piemise client meetings, buuget foiecasting anu staffing
o Belpeu establisheu agency's leau geneiation campaign anu iestiuctuie leau iouting piocess using Salesfoice
o Cieateu copy foi websites, piomotional piess ieleases, social meuia content anu othei maiketing mateiial

4/259"0:/839; San Fiancisco, CA
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o Responsible foi oveiall online piouuction incluuing voice, featuieu content selection anu web layout aesthetic
o Nanageu anu hiieu a team of fieelance wiiteis, giaphic uesigneis anu photogiapheis
o Euiteu anu publisheu content using Biupal CNS; launcheu weekly emails that ieacheu 12uk subsciibeis
o 0veisaw launch stiategy anu usei acquisition campaigns in two new maikets (San Biego & Chicago)
o Nanageu community inteiaction on all social meuia netwoiks; incieaseu Facebook fans by 2uu%
o Tiackeu metiics anu ueliveieu weekly iepoits on all social meuia anu email campaigns
o Woikeu with team to uevelop iuea anu content foi geo-location baseu NetioWize app

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0niveisity of Nissouii Columbia, N0
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B2B & B2C stiategies ¡¡ Auobe Photoshop, InBesign, Final Cut Pio ¡¡ CNS incluuing Biupal anu Woiupiess ¡¡ ¡¡ Social
meuia analytics tools incluuing Bootsuite, Spiout Social anu uoogle Analytics ¡¡ Sales softwaie incluuing Naiketo anu
Salesfoice ¡¡ Entiepieneuiial spiiit, confiuent piesentei anu team playei ¡¡ Bilingual in English & Nalay
><<$&@@ 1116 valencia St, San Fiancisco, CA 9411u
+&AA (S7S) 67S 1674 &4>)A ashanya.iÇgmail.com
"&C@)?& www.ashainuia.com

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