3.Interview Questionnaire for Top Management: (To identify and analyze the human resource challenges of the firm as perceived by the top management) 1. Is the report from evaluation accessible to the employees? 7. Say for example one of your female employees is expecting. Is there any over time policy in your organization? (Yes or No) If yes. 5. Give an example of an action which only someone who is committed to the company will do. What is your recruitment policy? Do you consider them as flexible? In which cases are your recruitment policies flexible if they are so? 12. What is your policy on sick leaves? How do you ensure that an employee does not abuse this facility? 17. Does your company have a written down code of ethics? (Yes or No) 8. has it ever changed throughout the years? 9. geographical and religious origins? 13. What is your designation and how would you define your role in the company? 2. How many times do you conduct performance appraisal processes a year? How is it carried out? 6. What sort of policies are there regarding maternity leaves? Are these the same for employees from all level? 16. What sort of training do you provide? What are the criteria and policies? 14. Shed some light on your compensation packages. Is this sick leave policy the same for employees from all level? (Yes or No) Page 1 . Are you satisfied with this package? (Yes or No) 4. How do you incorporate the code of ethics into the employees of the company? How do you ensure that they follow the code of ethics? 10. If the answer to the previous question is yes. How flexible is your organizational structure? Is it designed to accommodate various needs of employees of different ethical. how would you describe it? 11. How would you describe your work place condition? What would you think will compromise it? Would you prefer any change? 15.

How do you manage workload before vacations? 24. How do you ensure the consistency of your product and services in terms of quality and price? 31. how do you think it is affecting your stakeholders? (To identify and analyze the product/service and the marketing policies of the firm) 28. how do you do so? 19. Say for example there has been a casualty in your workplace. Newspapers & billboards are crucial parts of any marketing campaign. What kind of role does ethical behavior play in evaluating an employee’s performance in terms of reaching targets and deadlines? 23. Does your product or service comply with the promises that it makes in its marketing phase? (Yes or No) Could you please give us an example? Page 2 . providing terms and conditions in the ad may ruin the impact of the campaign. what (if any) support is provided to the family members of the deceased? 26. How will you deal with this problem? 27. How do you make sure your employees or subordinates meet their respective targets and deadlines? 22.18. In such campaigns. how do you handle the decreased workforce in terms of employee numbers? 20. In the event of death of an employee. How do you apply your employment termination policies in practice? Does it vary from case to case? 21. Do you encourage your employees to speak up when they see an unethical practice? (Yes or No) If yes. In off-peak season (only if applicable). Describe some of your Marketing practices. 29. Are you keen on incorporating automation in your organization? (Yes or No) If yes. how often is it carried out? 25. Is there any non-professional interaction between a high level manager and a low level employee? (Yes or No) If yes. How do you tackle such problems? 30.

Suppose you have to be involved in a marketing campaign that is not aligned with your personal values. What is the usual duration of research for any disease? 41. do you think getting involved in CSR activities is important? (Yes or No) Please justify. Say for example a very well known TV channel wants to cover one of your CSR projects. Do you provide any aftersale services (only if applicable)? (Yes or No) If yes. How much of an impact does a negative feedback from a customer affect your marketing policy for that specific product or service? 37. If the answer to the previous question is yes. Say for example an organization claims your marketing campaign is based on untrue information. Do you have any CSR activities? (Yes or No) 45. How would you deal with this? 36. How do you ensure that promised gift offers are provided to the involved customer (only if applicable)? 38. How much of the product information is disclosed in the product packaging (only if applicable)? 34. How do you handle government bans & prohibitions in terms of marketing of your products (only if applicable)? 35. can you give an example of one of the projects? How did you measure its impact? 46. How frequently and for how long are clinical trials executed for new drugs? 42. how do you ensure its promises? Is this service passable? Note: The questions 40 to 42 are only applicable to the pharmaceutical companies. What would be your reaction? 47. How would you react to prove its authenticity? (Yes or No) 33. Do sales representatives inform about the side effects along with benefits? (To check the level firm’s level of concern over society and environment) 43. How many of your CSR activities were reported in the media? Page 3 . 40.32. What would you do about it? 39. For example a product (only if applicable) which is already in the market is found to have some unintended negative effects. From the point of view of profit-making. 44.

Say for example today you get to know that one of your suppliers is involved in an illegal side business. Do you have any “green” activities planned or in process? 49. How do you maintain the quality of the production process? Is there any fixed standard? 54. how do you ensure that their employees are eligible and are aligned with your company policy? 63. What is your waste disposal system (only if applicable)? Does it include any recycling process? 50. Suppose the production process becomes contaminated for one batch. how do you ensure that illegal activities (for example road bribes and commissions) are avoided? 57. How do you maintain that your warehouses adhere to the quality control standards? 60. What are the contract terms for suppliers? Are they uniform for similar products? 61. What do you do with your faulty product or expired inventory? 59. Do you think being environment friendly affects your profit margin? (Yes or No) If yes. Do you have internal and/or external inspectors to check your compliance with safety standards and government regulations? (Yes or No) Page 4 . how is equity ensured when they are concerned and how do you check that they are behaving ethically? 64. Will you give him a job in the company for those months if he requests? (Yes or No) If no. What procedure or action do you follow or take? 55. what would you do in this situation? 51. 53. Of the segments you outsource (only if applicable). Say for example one of the staffs in this office becomes succumbs to cancer. how? (To understand the firm’s production process and supply chain) Note: This line of questions is only for the firms which are engaged in manufacture of products. How do you ensure that your transportation vehicle adhere to the quality control standards? 58. He has only one son who is 13 or 14 years old. What is the minimum wage of your employees or staffs? 52. How are machine quality maintained and how frequently are they checked? 62. What step will you take? 56.48. Do you include dealers within your supply chain? (Yes or No) If yes. In the case that transportation is involved in your supply chain (only if applicable).

What is your opinion on the “Force sell” of securities in the stock Exchange? Page 5 . What are the criteria for financing SME business? 73. And your employees can exploit this. In such a scenario is it healthy to provide such investors with easy loans? 78. which tier would it be? Why so? 69. What are the criteria for giving women entrepreneur loan? 72. This puts the stakeholders at severe risk in times of instability. how frequently is it carried out? 66. With the huge capital market portfolio that your firm possesses. then the government is not going to support your clients account with any fund in case of liquidation. you were given the power to select a tier within your hierarchy till which you will divulge your financial information. in practice. it can easily influence the price of specific shares.(To understand the firm’s financial policies and practices) 65. What is your borrowing policy? Note: The following line of questions (from 67 to 75) is only specific to the financial institutions and banks 70. What is your opinion on this issue? 77. If. What are the criteria for providing Supplier Finance? 74. Is your institution in the NBFI category? (Yes or No) 75. Do you think it is important that you keep your financial information hidden from the lower level employees? (Yes or No) 68. What are your internal auditing policies (only if applicable)? 67. If the answer to the above question is yes. The banking & financing industry is known to be operating at a very risky capital/asset ratio. Do you have any authorized audit firm? (Yes or No) If yes. Do you communicate this issue to your potential clients effectively? 76. The capital market of Bangladesh is still underdeveloped and the investors are not well informed. So how do you ensure that this power is not abused? 71.

Interview Questionnaire for Lower Level Employee: (To identify and analyze the human resource challenges of the firm as perceived by the lower level employee) 1. Do you know about the company's code of ethics? Are they justified in your opinion? 5. geographical and religious origins? 3. Are you satisfied with the company’s overtime policies? (To compare the perceptions of the lower level employees in the fields of marketing. Suppose you have to be involved in a marketing campaign that is not aligned with your personal values. What is your designation and how would you define your role in the company? 2. following that event) any preventive mechanism in place to stop this mistake from happening? 7. Give an example of an action which only someone who is committed to the company will do. How would you describe your work place condition? What would you think will compromise it? Would you prefer any change? 4. how did your supervisor react to that mistake? Was there (or is there. What will you do about it? 6. Are you satisfied with the company's compensation package? (Yes or No) If you had the power would you change it? 11. financial practices and CSR) 12. Suppose you do not like a practice that goes on in your company. how so? 9. Does your supervisor supervise whether you are maintaining your code of ethics when you meet your targets and deadlines? (Yes or No) If yes. Have you ever made a mistake in your career in this company? (Yes or No) If yes. What kind of pressure do you face from the supervisor regarding your targets and deadlines? 8. 10. How would you deal with this? Page 6 . How flexible is your organizational structure? Is it designed to accommodate various needs of employees of different ethical.

Are you aware of your waste disposal system (only if applicable)? Does it include any recycling process? 15.? (Yes or No) 14. such as sales. Are you allowed access to the financial information of the company.13. how? Page 7 . tax etc. Do you think being environment friendly affect or would affect the company profit margin? (Yes or No) If yes.

What is your general opinion about the “Name of the Firm”? a) Excellent b) Good c) Poor d) Highly Disappointed 2. how often does it happen to you? a) Too often b) Often c) Rarely d) Never Page 8 . What do you think of the product or service being provided by the firm? a) Excellent b) Good c) Poor d) Highly disappointed 4. Are you a loyal consumer of this organization or do you think you have no other choice? a) Loyal Consumer b) Irregular Consumer c) Lack of choice 3. with 1 being for excellent and 5 being terrible) 1 2 3 4 5 5. 1.Survey Questionnaire for Customers: Note: The questions marked with a star are only specific to certain sectors. * At times firms may delay in getting back to you with after sales services. * Rate the after-sales service? (Select from 1 to 5.

...................... If you had found out that the organization takes up unfair means to get you the product or service... What level of professionalism do you expect from the organization? (Select from 1 to 5........................................... ...........................................................) 1 2 3 4 5 8.................................................................................. if there is any? a) Yes b) No 11. Would you go for cheaper alternatives............. Page 9 ...) 1 2 3 4 5 9... with 1 being for highly professional and 5 being least professional......................................... Do you think the organization makes you spend unnecessary money in terms of extreme fees? a) Yes b) No 10............................................... What impression of the organization do you get through the behavior of the employees while you are availing their service or buying their product? a) Good b) Normal c) Poor 7..................... ................................. What level of professionalism do you get in reality? (Select from 1 to 5.......6...................................................................................................... what would you reaction be? ……………………………………………………………………………………………… ………………………………............................ ......................... with 1 being for highly professional and 5 being least professional.......

What are the corporate social activities the firm has impressed you with? Why were you impressed? ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… 17.12. Do you feel that sometimes during service. Are their scopes for the organization to improve their treatment towards you? If yes. some consumers due to personal relationship with an employee gets special treatment? a) Yes b) No 15. please tell us how? ……………………………………………………………………………………………… ……………………………………………………………………………………………… Page 10 . Do you believe the organization is providing you with symmetric information (meaning that it doesn’t hide information from you)? a) Yes b) No 13. Do you think it is right for the organization to be providing special treatment to certain clients? a) Yes b) No 16. Does the organization welcome queries about their service or production method? a) Yes b) No 14.

how would you rank the organization in terms of ethicality (with 1 being highly ethical and 4 being least ethical) 1 2 3 4 20. In the range 1 to 4. hidden charges)? a) Yes b) No 21.e. * i) Have you ever received a product which was defected or expired? a) b) Yes No *ii) How did the organization behave when you reported the defected or expired product? ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… 19. * Do you think the hidden charges were justified? a) Yes b) No Page 11 .……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… ……………………………………………………………………………………………… 18. * Did you have to pay charges you weren’t aware of (i.