The National Academy of Television Arts and Sciences
San Francisco/Northern California Chapter

By Bob Goldberger

February 2007

By Lynn R Friedman, Chapter President

More than 300 of you are probably reading Off Camera for the first time. That’s approximately how many new members have joined the San Francisco/ Northern California chapter of NATAS this year. We welcome you to the oldest and largest professional television organization in the United States. We would love to have you join one of our committees. You can choose from Activities, Emmy® Event, Membership, Scholarship, Technology, or regional area councils....to name a few….and of course, we welcome your submissions to our monthly newsletter, Off Camera. This newsletter, along with our National publication, Telesphere, keeps our members up-to-date with what’s going on in your market, station, television-related business, as well as our other NATAS chapters. We realize that most of you joined to enter the Emmy® competition. A worthy pursuit. But we have much more to offer you throughout the year. NATAS
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When the last statue has been handed out, and the final acceptance speech given, the Emmy® awards ceremony in May probably will be remembered as the one where Spanish language entries finally were given their due. Sure, Spanish language stations have been submitting entries for years, but the playing field was never level. Despite the skyrocking number of Spanish speaking viewers in the Bay Area, Spanish language entries were always lumped in with English language entries, placing them at the mercy of translators who rarely captured the emotion and nuances of the narration for English speaking judges. This year, for the first time, Spanish language entries will be judged and ranked by Spanish speaking judges, and the number of entries reflects this new era of fair play. There are a total of 74 Spanish language entries this year. While that’s still less than 10% of the record number of 930 total entries, the number is sure to grow again next year as journalists and other talented employees at Spanish language stations realize they’re now being judged by

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The Small Media Business tax seminar is taught by Jim Spalding, CPA and Chair of the NATAS Finance Committee. The media business tax seminar is for professionals in the broadcast, film and video business. Whether you own your business or freelance, even a little, this tax seminar will give you many tax tips that can help you know what to expect this year while preparing your returns. The seminar is at the BAVC offices in San Francisco on 2727 Mariposa, Thurs-

day February 15th from 7-9 p.m. Topics will range from new tax deductions and restrictions for 2006 returns to benefits and liabilities of incorporating. Of course, Jim will take questions at the end. The admission charge is $10 for NATAS and BAVC members, $25 for non-members. There is limited seating available for this event, so please RSVP ASAP to tax@emmysf.tv or call (650) 341-7786.

Off Camera, February 2007, page 1

up one from last year. continued from page 1 The most notepeers who speak their lanworthy change in Best Newsguage. Univision for San cast entries comes from Francisco, KDTV’s entries are the medium markets— up almost 40% this year (from Fresno/Reno/Hawaii, where 13 to 18), and in Sacramento, daytime entries quadrupled KUVS’s entries are up 50% from one to four, and evening (from 14 to 21). The biggest newscast entries increased increase, though, was in Salifrom eight to 14. nas/Monterey, where Univision Other categories KSMS’s entries nearly quaworth singling out include drupled, from three to eleven. two that honor The greatest increase this outstanding coverage of year in English language entries education issues. Educationalso came from the medium and Feature Segment smaller markets. Fresno’s entries nearly doubled, from entries jumped from 65 last eight to 15, and Educationyear, to 88 this year. Hawaii Program/Special entries more than doubled, from 22 to 930 DVD’S submitted for judging jumped from seven to 13. 47. Chico’s entries almost tripled, from five to 14, and Eureka, which had no The number of entries for outstanding lighting entries last year, has four this year. also doubled, from four to eight. In the larger markets, KPIX (CBS 5) in San The total individual entrants are 2,011, submitFrancisco leads all stations with 110, followed by ted by 933 individuals. The largest single entry is KNTV (NBC 11) in San Jose with 96, KTVU (Fox 2 ) in KGO (ABC 7) “View from the Bay” with 24 entrants Oakland with 85 entries and KGO (ABC 7) in San on the creative team. Francisco with 72. Keep in mind, these numbers could change if In Sacramento, KXTV (ABC 10) leads the pack some of the entrants fail to pay their entry fee and/ with 27 entries, followed closely by KCRA (NBC 3) or their NATAS dues. You can see the entire list of with 26, KUVS (Univision 19) with 22, KTXL (Fox 40) entries and entrants (as well as payment status) by with 13 entries, and KOVR (CBS 13) and KVIE (PBS clicking on the link at www.emmysf.tv. There’s also 6) with 12 each. still time to add your name to an entry with a nomiIn Fresno, KSEE (NBC 24) nearly has more entries nal late-add fee. than the rest of the stations combined, 41. KFSN Remember, the Emmy® Award goes to individuals, (ABC 30) and KFTV (Univision 21) each have 16. not stations. So the station-by-station “horse Hawaii is a close race, as far as the number of race” numbers listed in this article, and future ones entries goes. KGMB (CBS 9) has 14, KHNL (NBC (once nominations and winners are announced), are 8) has 13, and KIVT (ABC 4) has 10. for bragging rights only. Individual winners go home KTVN (CGS 2) in Reno is the only station in that with the statues, which is why you may want market with double digit entries— 28, although that’s to consider adding your name if you spot an entry to actually down a bit from last year. It’s the same which you made a significant contribution. story in Salinas/Monterey, where KSMS (Univision 67) We’ll go through the judging process in more has 11 entries. No double digit entries in Chico/ detail in the next issue of Off Camera. Redding, but KHSL (CBS 12) and KRCR (ABC 7) are Nominations will be announced at parties in both competing, with nine and five entries, respeceach market on April 12th. tively. As usual Fox Sports Net Bay Area leads the Winners are announced during the Emmy® cable entries with 26. Awards Gala at the Palace of Fine Arts in San The most popular category, for the third conFrancisco on Saturday, May 12, 2007. secutive year, is Serious News Feature Report, with Good luck to all of you. 47 entries competing. Light News Feature is close behind with 41 entries, and Sports Feature completes the popularity trifecta with 38. Entries in two of the three “premier categories,” Station Excellence and Community Service, are both EMMY® ENTRY surprisingly down from last year, with MASTER LIST just five stations vying for each (compared with nine www.emmysf.tv last year). There are ten News Excellence entries,


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The layoffs apparently came without warning to the news staff at KFTY in Santa Rosa. During the last week of January, general manager and vice president John Burgess laid off 13 news employees and cancelled the station’s 7pm and 10pm newscasts. Only the four hour morning news, and its two employees, survived. A posting on TV50 GM, John Burgess KFTY’s website explained the change as a simple business decision forced by the ever-growing cable and internet competition. “We are no longer in a position to access the advertiser base required to maintain two long-form newscasts,” Burgess wrote. But he insists Channel 50 will continue providing news and information to its North Bay viewers and neighbors, just in a much different way than other television stations. Burgess says he’s flipping the traditional TV news model on its head. Rather than having a news department decide what viewers are interested in, the viewers will decide for themselves, and eventually even provide the content. “It’s much like having a bunch of citizen journalists,” says Burgess.

For example, in a public affairs program debuting this month, each week viewers will determine the topic. Other future programs will include video footage provided by “citizen journalists” from the public, as well as community groups. Burgess says, “In my opinion, we’re all looking at better ways of truly touching our customers, and I think for the television industry, if you’re not engaging your viewers and web site users in two-way interactivity, you’re not going to be growing, especially over the next three to ten years.” Of course, this viewer-driven format also cuts considerable overhead from a station about to be put on the block. KFTY’s owner, Clear Channel, has already announced it is selling all of its TV properties nationwide, and lower overhead always makes a property more attractive to potential buyers. But Burgess says the impending sale had nothing to do with Ch. 50’s new direction. He insists its all about serving his viewers’ needs in the 21st Century, and, “Frankly, I think we’re going to do a much better job of covering local issues than we are doing right now.” It’s fitting that ultimately, viewers will decide if he made the right move, by tuning in to Ch. 50, or going elsewhere.

The Awards Committee spent all day on Saturday, February 3rd at the Academy office for the annual Emmy® Award Certification meeting. Certification is making sure that each entry meets all the rules of the “Call For Entries.” They go through the master list and view many of the entries. The biggest offender was entering the same material in more than one category. “A complete program or segment may be entered in only one of Categoreis 6-24. Producers cannot enter the same material in any of Catego-

Awards Certification (L to R) Linda Giannecchini, Michael Krajac, Wayne Freedman, Darryl Compton and Javier Valencia.

ries 6-24 both as program and segment.” There was confusion in the craft categories as to the composite rule, “up to three unedited segments.” The next step is preparing ballots for each category and shipping them off to other Academy Chapters where a minimum of six peer judges will view and score each entry. Completed ballots are sent directly to our accounts Spalding and Company.

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After nearly four years in charge of the Ch. 3 newsroom in Sacramento, Dan Weiser is out, along with five members of his editorial staff, in a shakeup the general manager says is all about KCRA’s next step. “Dan and I have discussed the future and we thought it was best for him and us to look at other opportunities,” says station president Elliott Troshinsky. “I think he leaves the station in terrific shape.” It only took Troshinsky a week to name Weiser’s replacement. Anzio Williams is moving from sister Hearst-Argyle station, WDSU in New Orleans, to KCRA. At just 35 years of age, Williams is considered a bit of a prodigy in the TV news industry, working his way quickly up the ladder from Greensboro, N.C., to Cincinnati, Miami and Orlando, before taking over the newsroom in New Orleans, and now Sacramento. Williams joins KCRA during a turbulent time. Three days before announcing Weiser’s departure, the station laid off five newsroom employees as the first step toward launching a new morning newscast on sister station My58TV in late March. Troshinsky says they’ll hire new people for the 7 to 9 a.m. newscast. “This new newscast will need a different type of staff than what we currently have, so this will free up some positions for the new morning news.” We’ll all watch closely to see if Williams can work some of his magic in Sacramento. While Ch. 3 is still the number one news station, its numbers have slipped a bit the past year in the face of stiffer competition from KOVR (Ch. 13) and KXTV (Ch. 10). 2007 is shaping up as a pivotal year for KCRA.

Jodi Jones became co-anchor at KCBA Fox 35 in March, 2002. Brian Speciale joined her on the news anchor desk more than a year later, in November, 2003. Yet in a pay equity lawsuit filed against station owner Clear Channel Broadcasting Inc., Jones claims she was paid half as much as Speciale. Her attorney, Jodie Jones Christopher Panetta, says Jones was paid $40,000 per year, while Speciale was paid $80,000 per year. The lawsuit claims when Jones complained to management, they threatened to demote her to weekends or fire her, to the point that she felt compelled to quit her job last summer. Officials at KCBA and Clear Channel are not commenting on the lawsuit. Jones’ attorney, Panetta, says “It’s our contention that, under the law, you can’t pay somebody unequally for doing the same job.” Should Jones prevail in her lawsuit, it would send shockwaves through the California broadcast industry. Co-anchors typically earn different salaries, sometimes drastically different, but they also arrive at their respective stations with varying years of experience, different abilities, and most critically, they rarely are perceived as equally important to a show’s ratings. If a judge or jury decides those factors don’t matter when it comes to paying on-air talent, news anchors across the state could have cause to follow Jones into court.

phone number. Let us know if you want to be on the screening notice lists for San Francisco, San members can sign up for free Jose, Sacramento, or Fresno. first run film screenings, For Medical Insurance/Supplemental Insurance: receive medical insurance, http://www.grouphealthsolutions.com/natas1.html apply for mid-career grants, or telephone 1-888-NATAS-88. meet industry leaders For Mid-Career Grants, see page 8 of this at seminars on new technolnewsletter. ogy, pitch their story ideas to More info on your other membership benefits Hollywood insiders, tour can be found at: www.emmysf.tv production facilities closed to Remember, if you keep your membership current the public, and make valuable each year, you will continue to enjoy considerable career connections through networking, mentor savings on future Emmy® competitions. match and our Job Bank. You will be receiving your NATAS membership For Cinema Club - send e-mail to card in the mail within the next week or so. cinemaclub@emmysf.tv with your name, address, and A warm welcome to one and all.
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Off Camera, February 2007, page 4


By Bob Goldberger

In a newsroom full of jaded journalists, you know someone is truly special when saying goodbye brings tears to everyone’s eyes. Particularly his. I know Martin Wyatt won’t be bothered or embarrassed for you to know he got choked up as he gave his retirement “speech” in the newsroom on January 31st. It happened. It was honest and real, and that matters more to Martin than maintaining some tough anchor Martin image. His heart is too big, and his character too deep for that. I only had the pleasure of working with Martin for three of his 24 years at KGO, but I could tell from day one he was a “Class Act.” So does everyone else who meets him. Jerry Rice did. During sports anchor Larry Beil’s on-air tribute to Martin, Rice said when he saw Martin in the locker room, he always made a point of granting him an interview because Martin had earned his respect. Heck, even Barry Bonds talked to Martin, and he doesn’t talk to anyone. Martin wiped away another tear shortly after he finished his final sportscast during the 11pm news, but nobody outside the studio saw it. It was during the tribute piece highlighting Martin’s distinguished career: From growing up in Vallejo, to playing running back at the University of Washington and making the cover of Sports Illustrated, to playing pro ball in Canada, to covering numerous Super Bowls and the 1989 Giants-A’s Earthquake Series,

even being in the locker room with Muhammad Ali when he won the Thrilla in Manila. Martin watched a career roll before his eyes that most sportscasters would kill for, but it wasn’t his own accomplishments that welled up his eyes. That happened when his boyhood idol, and now friend, Willie Mays, talked about their relationship. Mays said, “When I first started realizing Martin was a really, really good sportscaster… I started Wyatt saying to myself ‘he’s a friend,’ and every time I called him for something that was pertaining to myself or my family, he was always there. He never said ‘no’ to me, and so I said the same thing to him, ‘whenever you need something, if I can do it, you call me up and I’ll do it.’” Beneath the cover of the rolling videotape, Martin quietly dabbed his eyes and simply said “Wow.” It’s the friendships, the personal connections that Martin cherishes most, a feeling he shared with viewers as he wrapped up his final sportscast. He thanked them for tuning in for nearly a quarter of a century saying, “Working in the best market, with the most caring and knowledgeable viewers in the country, has been my privilege. I’m proud to be part of the Bay Area community. Thank you for all the love.” No Martin, thank you, and please forgive the Bay Area if we follow your lead and wipe away a collective tear of our own, for losing a true Class Act from our airwaves.


Tuesday, May 1, 2007 Nomination applications are available at www.emmysf.tv Click on Silver Circle or Gold Circle. Or contact the TV Academy office at circles@emmysf.tv 650-341-7786.

NATAS Gold & Silver Circle 2007 Induction Luncheon Saturday, October 27, 2007 Holiday Inn Fisherman’s Wharf San Francisco

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By Keith Sanders

The Apple iPhone drew much of the attention at Macworld, but Apple TV may be the more disruptive product. Steve Jobs is planning to revolutionize the television industry with Apple TV just like he changed the music industry with the iPod (more than 70 million have been sold). Apple TV is a DVR for programming obtained via the Internet. It’s capable of playing 720p HD programming, as well as near-DVD quality 640 x 480 video. It has a 40 gigabyte hard drive, can sync content from a PC, and stream content from 5 additional PCs through a wireless network. It can also sync any content to your iPod. Other DVRs obtain video content from the web, but Apple TV is different. iTunes is the reason. This is the same software that made it simple for users to purchase songs on-line for their iPod (more than 1.5 billion songs have been downloaded). The iTunes Store (www.itunes.com) now features more than 3.5 million songs, 65,000 podcasts, 20,000 audiobooks, 5,000 music videos, plus 250 television shows and over 100 movies from Walt Disney Pictures, Pixar, Touchstone Pictures and Miramax Films. Disney President and CEO Bob Iger remarked during the company’s recent fourth quarter earnings call that Disney had sold nearly 500,000 movies through the iTunes Store since the service launched movie downloads in September. “This underlines the strength and uniqueness of our film library, and

Steve Jobs at Macworld

HDMI & Component audio & video connections

indicates there is a consumer appetite for movie downloads that complements demand for DVD,” said Iger. Last December Fox Sports began digital distribution of full length American college football Bowl Championship Series games through iTunes and other online video download services, including Amazon’s Unbox, AOL Video, CinemaNow and Instant Media. Most full-length games were available for download within 24 hours of a game’s completion. Apple TV takes advantage of the fact that your computer is the most sophisticated device for storing and organizing large files, whether they are PowerPoint shows, photo galleries or HD movies. Apple TV is able to send these files to the best display monitor in the home: your living room television. Apple TV will also help users avoid the inevitable HD/DVDBlu Ray DVD wars. Apple TV is an easy-to-use system managed by Apple in all phases from purchasing through delivery to archiving and display. Like the iPod, Apple TV may get off to a slow start. But if Apple TV catches on big time, we’ll know the nature of the television industry will have changed for good.
Keith Sanders, is the NATAS board secretary and a video producer for San Jose State University. In addition to being our technology chair he also produces the annual Emmy® show. Send your technology stories to Keith.Sanders@sjsu.edu.

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iTunes Download



Tori Brunetti is the new weeknight anchor at KRCR, Chico-Redding, she was the morning anchor at KREX, Grand Junction, Colorado. Bob Dlugos joins KGO (ABC 7) as the new 6am producer. Bob moves from Executive Producer at KOLO in Reno, and previously worked in Sacramento, Fresno, and Bakersfield. Carey Hoffman moves to Account Executive, The CW Bay Area (KBCW) from Account Executive, Your TV 20 (KBWB). David Piechowski from web producer at KGO (ABC 7) to Director of Web Operations, KABC-TV Los Angeles. Sharokina Shams is now a reporter at KCRA, Sacramento. She moves from reporter at KSEE, Fresno. Nick Smith moves to KGO as a reporter for View From The Bay as well as ABC 7 News, from Philadelphia, where he worked as a reporter and anchor. Nate Witkins joins KGO (ABC 7) as weekend producer from the Fox station in Minneapolis.

What do you get when you hand digital cameras to more than a dozen viewers? You get what KNTV is calling “Moving Pictures.” Throughout February, selected viewers will provide windows into their lives through home stills taken with the station-provided digital cameras. Among the people sharing their stories, a soldier serving in Iraq, Bay Area mayors, a student, the caretaker of a military cemetery and a team trying to make it big at one of Silicon Valley’s newest high tech startups. The station says Moving Pictures will capture the diversity and richness of the people who live in the Bay Area by intimately involving viewers in the story telling process. NBC11 reporters and producers worked with each contributor in developing the stories. Vice President of News Jim Sanders says, “Assistant News Director Mark Neerman’s idea to create this link of involvement with our viewers is a groundbreaking method of establishing and maintaining a critical connection with them. It exemplifies our focus on exceptional news production.” Watch the results during 11pm newscasts throughout the February sweeps period.

Producer Bill Maloney Hawaii’s very own automotive television series, Ohana Road, has received international honors as the 2006 Gold Medallion recipient for “Best of Video” in the International Automotive Media Competition (IAMC, International Automotive Media Awards). The IAMC is an annual program that recognizes and encourages excellence in all forms of automotive media. Ohana Road won the “Best of Video” for its “Back & Better Than Ever” episode. “Best of” division winners were selected from Gold Medallion awardees in each division having 98 points or better. The “Best of Video” evaluation criteria included pacing, music, story development, photography, quality of research and quality of editing. “We are thrilled to receive the 2006 IAMC ‘Best of Video’ award,” said Producer Bill Maloney. “It affirms our commitment to produce top quality programming for our Hawaii viewers.” “We’re very pleased to present the 2006 International Automotive Media Award for Best of Television to Ohana Road TV, its producer Bill Maloney, and sponsor Cutter Motors,” said Walter R. Haessner, executive director of the International Automotive Media Competition. “This fast-paced show on all things automotive labels itself ‘entertainment,’ which it is, but under the guise of entertainment Ohana Road is packed with information.” Hosted by Dale Payson and Anita Hall, Ohana Road airs every Saturday at 6 p.m. on KITV-4 (ABCTV). Visit the website: www.ohanaroad.net.

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The NATAS Northern California Chapter has $2,000 burning a hole in our collective pocket. We’re looking for four members who want to better themselves with formal mid-career training. The only catch is, you must apply by March 1st. Each year, the chapter awards four $500 grants, one in each geographic area: San Francisco Bay Area, San Jose/Salinas-Monterey, Sacramento/ Fresno-Modesto, and Chico-Redding/Eureka/Reno/ Hawaii. To qualify, you must be an active, regional, or life member of the Northern California NATAS chapter, have worked full time for at least five years in some aspect of the television industry, and been employed in the industry within the previous year. Your grant request must be for formal instruction at a recognized or certified educational institution. The grant is paid directly to that institution on your behalf. If there’s more than one qualified applicant within a given region, that grant will be awarded by lottery. Last year we received a record number of requests. The Board of Governors passed a special one time motion to award a total of $5,000. Grant recipients included two from San Francisco, one from Sacramento, five from Fresno, one from Monterey and one from Redding. They were:
San Francisco Maria Leticia-Gomez,KDTV, BAVC Avid editing class Eric Wise.,KBWB, BAVC after-effects editing class. Sacramento Suzanne Phan, KCRA, AAJA ex. leadership seminar Fresno Jeffrey Cook.KGPE. NPPA TV storytelling seminar Christine Park. KFSN, class at CSU Fresno Luis Ramentas. KFSN, voice training lessons Faith Sidlow Sores, KFSN, class at CSU Fresno Matt Skryja of KSEE for a Spanish class Monterey Esmeralda Montenegro, KSMS, NAHJ convention Redding Lily Jamali. KRCR, NPPA TV news video seminar

If you have the time and desire to learn a new skill, NATAS has some money to help you. Applications are available on the NATAS website: www.emmysf.tv under the “Membership” section.

OFFICERS: Lynn R Friedman, ABC 7, President Javier Valencia, KRON 4, VP, SF (Awards) Thomas Drayton, Fox 40, VP, Sacramento Nancy Osborne, ABC 30, VP, Fresno Terri Russell, KOLO 8, VP, Reno Duncan Armstrong, NBC 8, VP, Hawaii SAN FRANCISCO Tamar Sarkissian, Freelance, VP, Sm. Mkts. NORTHERN CALIFORNIA Keith Sanders, SJ State University, Secretary 4317 Camden Avenue Sharon Navratil, KTVU 2, Treasurer San Mateo, CA 94403 David Mills, CBS 5, Past President (Alt. Trustee) NATIONAL TRUSTEES: Kym McNicholas, KFTY 50 Linda Giannecchini, KQED 9 (Museum) Deanne Moenster-Poitras, KTVU 2 Alison Gibson, Media Cool (Education) Jeanette Pavini, CBS 5 Cynthia Zeiden, Zeiden Media (Activities) Wayne Philippo, CBS 5 GOVERNORS: Sheraz Sadiq, KQED 9 Dan Adams, KXTV 10 Tamar Sarkissian, Freelance Terri Amos, Independent Gary Schultz, ABC 7 Brian Avery, Avery Media (Membership) Annika Wood, Independent Samuel Belilty, Univision 21 Pamela Young, KITV 4 John Burgess, KFTY 50 COMMITTEE CHAIRS: Joe Cherubini, KRON 4 John Catchings, Catchings & Assoc.(Museum) Martin Christian, KVIE 6 Darryl Cohen, Cohen & Cooper (Legal) Christopher Conybeare, Univ. of Hawaii David Perry, David Perry & Assoc. (Marketing) Janice Edwards, NBC 11 James Spalding, Spalding & Co. (Finance) Wayne Freedman, ABC 7 EXECUTIVE DIRECTOR: Albert Garcia, Univision 19 Darryl R. Compton, NATAS Bob Goldberger, ABC 7 Justin Kanno, KOLO 8 Off Camera Ronald Louie, KTVU 2 Bob Goldberger, Editor Terry Lowry, LaCosse Productions Darryl R. Compton, Publisher Danny McGuire, Spirit Productions

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