The National Academy of Television Arts and Sciences


September 2005

San Francisco/Northern California Chapter

Sliding Scale Introduced
The primary topic of discussion during the NATAS Board of Governors annual retreat on August 13th was the upcoming Emmy® Awards competition. Governors representing Fresno and Sacramento, in particular, made it clear their members were disappointed in the results announced during the latest awards ceremony, with many feeling San Francisco stations had disproportionately dominated the winning circle. This issue was addressed in the previous issue of Off Camera, in which NATAS executive director Darryl Compton and the awards committee went through an objective,
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The art of schmoozing… it’s not just for lounge lizards. In fact, it’s a great way to network, exchange ideas, learn new skills and enhance old ones! That’s why NATAS is inviting you to SCHMOOZARAMA, a Bay Area Media Networking Event. Saturday, September 17, 10am to 4:30pm at CELLspace, 2050 Bryant Street, San Francisco. Plan to spend the day: Meet major media organizations and learn the latest trends in the industry, network with your peers and make new connections, get valuable career information, prizes and more! Don’t miss out because if you don’t schmooze… you lose. Got a great story idea… but nobody’s heard it? Here’s your chance to pitch it… if it’s great, we’ll highlight it in Show Me the Idea! Also, if you want that hot resume tape seen… Send it in… if it’s hot enough, we’ll show it in What Makes a Great Resume! Each entry should include one paragraph about your pitch for Show Me the Idea or about your background for What Makes a Great Resume. Selected participants will get professional feedback! Deadline for entries: Wednesday, September 7, 2005
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Former Chapter President and Executive Director A. Richard Robertson has been selected by the Board of Governors as this year’s Gold Circle Award recipient. The award honors persons with distinguished media careers spanning at least a half-century. Dick has been a member of our profession —as a promoter, producer, writer, administrator and educator — for more that 50 years. Most of that time, he has been an active member of this Academy Chapter, serving in almost every capacity possible. He has been president, executive director, and represented us as chair of the San Francisco Ballot Simplification Committee, to mention just a few. Dick began his television career in 1951 at KSL in Salt Lake City. He was the first person to receive a Master’s Degree in Journalism from the University of Utah.


Off Camera, September 2005, page 1

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Do you remember when children’s television was produced LIVE each day? Our Legends of Children’s Television sure do. Nancy Besst was the original “Miss Nancy” on Romper Room back in 1958. Bob March launched his STARFINDER rocket ship each afternoon as Captain Satellite. Lucille Bliss the voice of Crusader Rabbit, Smurfette and Anastasia in Cinderella, hosted “Happy Birthday to You.” Bruce “Skipper” Sedley, of The Three Stooges and “Cartoon Circus” host Bob Vaughn (Glassburn), will join other Legends onstage to share some photos and clips and talk about LIVE TV.

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statistical comparison of this year’s winners with previous years, revealing there was not a significant increase in the number of statues won by San Francisco stations that was outside the normal ebb and flow we see from year to year. But as those in the news business are so fond of telling others, ”perception is reality,” and in this case, the Board of Governors realizes there’s a serious perception problem. Another problem raised by all the Governors, is the sheer expense of an entry, and the difficulty for those in smaller markets to afford the price tag, to the point that many professionals in Fresno or Salinas, for example, won’t even consider entering their outstanding work. The reasoning has always been, since television professionals compete head to head for the same Emmy® statue, regardless of market size (other than the Best Newscast categories), the entry fee should be the same for everybody, regardless of market size. But after quite a bit of discussion, the Board decided that since pay scales are not uniform from market to market, with those in smaller markets generally earning less than those in larger markets, it was time to create a sliding scale for entry fees. Also, given the tight budgets everybody in our industry are facing, the Board voted to lower the entry fee for San Francisco entries as well. Here’s the new fee structure for the next “Call for Entries,” entry deadline January 20, 2006:
DMA San Francisco Sacramento Fresno/Hawaii Reno/Salinas/ Chico/Eureka Reduced From

Sat. Sep. 17

10am - 4:30pm

2050 Bryant San Francisco
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$65 $60 $50 $40



$195 $190 $150 $115



The membership discount continues to make it in everyone’s best interest to renew your membership each year, rather than pay the much higher price of a new membership in a future year, or the non-member entry fee for an Emmy® entry. “The Board recognized the economic situation facing many of our members,” said NATAS chapter president David Mills, “and we decided to show we have heard what members were saying after last year’s competition and we have responded.” There will also be a new category this year called “Station Excellence,” where one entire station will be recognized for its overall station achievements during 2005. In addition to successes within the news department, “judges will stress quality and breadth of a station’s operations substance rather than style, and the station’s performance in sustaining excellence throughout the eligibility year.” Portions of station projects, specials, and the like that were aired, can be included in the 45-minute entry. Stations in all markets will compete head to head, but again, the entry fee will be terraced between markets, based on perceived ability to pay. This new category may actually give television stations in our smallest markets an advantage, since they are able to be more closely involved in, and tied to their local communities. It’s not too early to talk with your
San Francisco Fresno/Hawaii $225 $175 Sacramento Other Markets $200 $150

The following organizations will be participating with us: · AFTRA / SAG · Bay Area Film Alliance · Bay Area Video Coalition · Bay Area Women in Film and Television · Broadcast Legends · California Historic Radio Society · California Press Women · Directors’ Guild of America – SF Steering Committee · Film Arts Foundation · NorCal RTNDA · Oakland Film Office · Peninsula Press Club · SF Association for Women in Communications · San Francisco Bay Area Publicity Club The seminar schedule including times, speakers, sessions etc. will be e-mailed next week. Admission is $10 NATAS members and participating organizations, $20 non-members. You need to RSVP so we will have refreshments for you: e-mail: schmooze@emmysf.tv or call: 650-341-7786. general managers about this category, and start planning your entry now. Once we hit the November sweeps and then the holidays, January 20th will come around before you know it. Your Board of Governors hopes all of these changes address the concerns raised by our NATAS members this year, and give all TV professionals in the Northern California region the incentive and ability to enter your best work, with a fair shot at standing on that stage next May, accepting an Emmy® statue for your outstanding achievement. The “Call for Entries” is pending National approval and will be posted about November 1st. The entry deadline is January 20th, Nominations announced April 20th, and the Awards presentation on May 20th.

Off Camera, September, page 2

Aug 13 Board of Governors’ Retreat



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He followed that with stints at “Television Age” magazine in New York, KTVU in Oakland, and at KRON and KQED in San Francisco. From 1977 to 1979 he was an assistant professor of journalism at Northern Arizona University. He’s also taught at Golden Gate University, San Francisco State, and San Jose State. In 1982, Dick founded his own firm, Mother Lode Communications, serving a variety of media clients. Up until last year, in his “retirement,” he was marketing manager for the Tuolumne County Film Commission. This fall, Dick and his wife LaNore are embarking on a two-year mission to South Florida, where he will do volunteer media relations work for the Mormon Church. Dick will join Lucille Bliss, Jack and Elaine LaLanne and Vic Sterling as members of the prestigious “Gold Circle.” The sixth member, David Meblin, died earlier this year. Dick has been a member of the “Silver Circle” since 1988. The Gold induction ceremony takes place on Saturday, October 15th. (see the Silver Circle article for additional information.)





Osborne (McKnight photo not available)


Seven new members will be inducted into the prestigious “Silver Circle” honoring individuals who have served 25 or more years and made a significant contribution to the television industry. Joining the 180 former members will be: Dan Adams, reporter, KXTV News 10, Sacramento; Dominic Bonavolonta, director, KPIX, KTVU Fox 2; Jim Branson, managing editor, KTVU Fox 2; Kate Kelly, anchor/reporter, KPIX CBS 5; Doug McKnight, general manager, news director, producer, KGO, KICU, KMST; Nancy Osborne, anchor/reporter, KFSN ABC 30, Fresno; and Don Sharp, news operations manager, KRON4, KPIX CBS 5. The 140 living members of the “Silver Circle” receive ballots to vote in the new members. The “Gold and Silver Circles” induction luncheon will take place on Saturday, October 15th at the Radisson Miyako Hotel in San Francisco. KRON 4 anchor/reporter Wendy Tokuda, (class of 2001) will be the mistress of ceremonies for the event. A no host reception starts at 11am with lunch of Chicken, Salmon or eggplant served at noon. The program will conclude at 2:30 pm. Tickets must be purchased in advance. $55 for NATAS members and their guests, and $60 for nonmembers. You may take a $5 discount by purchasing before Oct. 1st. Sponsorships and tables of ten are available. E-mail sc@emmysf.tv or call 650-341-7786. Attendees will receive a complimentary box of See’s Candies.

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You are invited to join them on Wednesday, September 21 at the DoubleTree Hotel at the Berkeley Marina. No host reception starts at 11:30am with lunch served at noon. The program follows and ends about 2 p.m. Lunch is $30 for the Wharf Deli Plate and $35 for Beef Lasagne. Advance ticketing is required. More information at www.broadcastlegends.com or call 650341-7420.

Dennis Richmond

Brenda Payton

Leong KHNL 6 and 10 anchor Jodi Leong has left the station several months before the expiration of her contract. She is mum on her future plans though it’s been no secret she has been courted in recent months by another Hawaii station. KITV 10pm producer Katrina Sutherland is leaving Hawaii to join the ABC Sports team in New York as a field producer. She is replaced by Kyle Sekimoto, formerly 10pm producer at KHNL. Keahi Tucker (formerly Noel Tucker of WBAL Baltimore) joins KGMB as a reporter and is slated to later join Kim Gennaula on the anchor desk for the evening newscasts. KGMB Health reporter Angela Keen has resigned to seek other opportunities.


The Bay Area Black Journalists Association (BABJA) is hosting its 2nd annual fundraising luncheon for the “Young Journalists Scholarship” program. The event, sponsored this year by KTVU-TV (Fox2) and the Oakland Tribune, honors KTVU veteran News Anchor Dennis Richmond, and Oakland Tribune columnist Brenda Payton. BABJA believes diverse newsrooms are essential to covering America’s communities better. In the 1970s and early 1980s, the number of women and minorities rose significantly in the newsrooms. But as the 21st century gets underway, that growth has stagnated. Both the American Society of Newspaper Editors (ASNE) and the Radio and Television News Directors Association (RTNDA) have noted in recent surveys, that the representation of minority journalists is not increasing at the same rate as minorities in the general population. The Bay Area Black Journalist Association (BABJA) serves as an advocate and beneficial network of journalists, students and media-related professionals. BABJA seeks to develop partnerships with local media companies to ensure the hiring, retention and promotion of black journalists. BABJA also encourages and mentors black students with an interest in journalism and media. Finally, BABJA provides a professional and social network for black journalists to cultivate relationships with one another. If you’re interested in attending the fundraising luncheon for the BABJA scholarship program, mark the date on your calendar: Tuesday, October 11, at the Oakland Marriott City Center on Broadway. Reception at 11:30 am, program and luncheon begin at 12:00 noon. Ticket information 510-986-9390, www.babja.org.

Chris Murphy is promoted to 4:00 pm anchor/reporter. He has been the morning anchor for the past three-years. Teo Torres replaces Murphy as the morning anchor. He has been a general assignment reporter and fill-in anchor for the last four-years.


Send your news items to: offcamera@emmysf.tv

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By Keith Sanders Commercial television broadcasting has always The nominees include The Direct TV Sports Mix, embraced new technologies. Operation B.E.S.T-Cartoon Network, Election 2004 Relatively few broadcasts were available to television Coverage-Echostar/DISH Network and many others. viewers in the fifties. But an influx of UHF channels a Review every nominee and honoree at www.emmyonline.tv/emmy/advmedia.html decade later put more programming into their living rooms. 1980’s-era cable companies began providing The Advanced Media awards are a part of the Techdozens, and eventually hundreds of channels to subscrib- nology and Engineering Emmy® Awards, organized by ers. The recent deployment of digital television frequenCharlie Jablonski, Chair of the NATAS Engineering and cies made HD programming available to millions. Now Technology Awards Committee. emerging Internet technologies are poised to allow Besides managing their part of the awards, Shelly’s viewers almost unlimited programming choices. Advanced Media Committee participates in four major Our chapter of NATAS is aware of the importance that trade shows a year and hosts seminars on subjects such new technologies play in the industry. We’ve sponsored as video games, cell phones, broadband deployment and numerous events at high-tech companies such as SGI HDTV. As if he’s not busy enough, Shelly also has a blog and Akimbo, we’ve organized forums on innovative at www.emmyadvancedmedia.com. At the conclusion of this interview he assured me that products like the new people meters and preparations are underway for our fifth HD seminar. the Advanced Media Committee is eager to promote local However we’re not alone in NATAS technology events. The committee could also be a celebrating new technologies. good source for nationally recognized panelists and Four years ago NATAS Trustee speakers. “Our committee has over 3,000 members, Shelly Palmer started the many from New York, but a majority are from other New Media Committee in the NATAS chapters nationwide” acknowledged Palmer. So if New York chapter (later you’re planning an event with a technological twist, it’s named Advanced Media nice to know that thousands of scientific soul mates are Committee). A year later he out there, and Shelly Palmer has their number. organized the first Advanced Media Technology Emmy® Keith Sanders, is the NATAS Awards. “Our mandate is to vice president for San Jose and honor creativity in current owner of Perfect Pitch TV. technology. The technology In addition to being our must be used in a product or technology chair he also produces service that is commercially the Emmy® show. available now, not a protoShelly Palmer Send your technology stories type” says Palmer. to sanders@perfectpitchtv.com The ceremony will take place on Thursday, September 29th in Princeton, New Jersey. “This year’s nominees represent the finest work done in Advanced Media,” states Palmer, who’s now Chair of the Advanced Media Technology Emmy® Awards. The awards will honor Enhancement of Original Television Content, Non-Synchronous Enhancement of Original Television Content and Creation of Non-Traditional Programs or Platforms. A Lifetime Achievement Award in Technology and Engineering will also be bestowed for the first time.


JOB BANK at www.emmysf.tv

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San Francisco State University professor emeritus of the Broadcast and Electronics Communication Arts Department Herbert Zettl has just published the ninth edition of his Television Production Handbook. Herb’s handbook with a companion Workbook and CD are standards in teaching television production. He has also published Sight Sound and Motion and Video Basics. Herb is proud to be a member of the TV Academy’s “Silver Circle” and Broadcast Legends.



KCRA 3 anchors Dave Walker and Lois Hart moved off the toprated 11pm newscast in Sacramento in mid-August, saying they want to do more high profile interviews and cover more important stories. The co-anchors on air, are also a couple off air, recently celebrating their 26th wedding anniversary. They’ll continue anchoring the 5pm and 6:30pm newscasts. “Dave and I have been working together in TV news for a long time, more than 25 years, the last 15 years here at KCRA 3,” said Hart. “We recently decided to take a glimpse into the future to figure out what we’d like to do before we retire from KCRA 3. We’ve talked this over with the station management to let them know of our thinking, and we’ve all agreed to plan for an orderly transition and new roles for us here at KCRA 3.” “Lois and I aren’t going anywhere for awhile,” added Walker. “There are investigative stories and fire engines we still want to chase. There are also some interesting people we want to interview, and we have some ideas about shaping the newscasts that we anchor. We also want to be more engaged in community activities. This is hard to do while anchoring two early evening newscasts and the 11pm news.” KCRA 3 Anchor/Reporters Edie Lambert and John Alston took over the station’s 6pm and 11pm newscasts. At their sister station, Sarah Gardner continues anchoring the newly expanded WB58 News at Ten, with the addition of Chris Riva, who joined WB58 on July 2. Dave Walker and Lois Hart met in Sacramento in the midseventies while both worked at KOVR. After they married, Lois took a position at KCRA 3 and they competed on air for a couple of years. In 1980, they were hired by CNN as a team and anchored the channel’s inaugural newscast. Nine years later, they helped launch CNBC. In 1990, Dave and Lois moved back to Sacramento and to KCRA 3, where they’ve anchored the KCRA 3 Reports newscasts for the last 15 years They are both members of the NATAS Silver Circle.

August 13 was a big day for Univision Ch. 14 in San Francisco. KDTV marked its 30th anniversary, as a leading source of news and entertainment programming for the growing Hispanic audience in the Bay Area. On August 13th, 1975, KDTV Channel 60 began broadcasting as the affiliate of the Spanish International Network, which had been broadcasting for 20 years. That same year, KDTV launched a local Spanish-language newscast. In 1997, the modest Spanish-language television station located in the Hunters Point district moved to its current state-of-the-art facility in the heart of San Francisco’s financial district. In 1979, Channel 60 switched to Channel 14 with stronger frequency and power to reach a greater Latino audience. By 1999, Channel 14 had cemented its role as a major media player with the construction of a new tower atop Mount Allison in Milpitas. KDTV Univision 14 was honored with the “Peabody for Excellence in News” for its coverage of the 1985 earthquake in Mexico City. Noticias Univision 14 was the first Bay Area station to transmit live images of the devastation and the first U.S. crew to arrive at the scene in Mexico City. On Saturday, August 13th, “Encuentro en la Bahía,” KDTV’s local community affairs program, aired a special half-hour edition featuring historical footage from the station’s archives and chronicling the incredible growth of the Bay Area’s Hispanic population, which has doubled since the station debuted in 1975. Noticias Univision 14 Anchor Luis Echegoyen, who has been with the station from the very beginning, hosted the show. Special guests included Tony López, Cynthia Harris, Carlos Moreno of the Ballet Folklorico Mexicano de Carlos Moreno, and Melba Maldonado from La Raza Community Resource Center.

KGMB Hawaii anchor Jade Moon is recuperating after donating a kidney to her father, who has been on dialysis for several years. Filling in for her at 5pm and 6pm are Weekend anchor Stacy Loe and reporter Jim Mendoza. Moon said her hope was to improve the quality of life for her father and to promote awareness of the need for organ donations.

Former KTLN 68 general manager Dave Scott died on August 7 from a long battle fighting Leukemia. Dave was the vice president of special services for the Total Living Network and an active member of the Television Academy. Our sympathy is extended to his wife June.

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By Lynn R Friedman Photos by Lynn R Friedman The Swanky Renaissance Parc 55 Hotel hosted the second annual 2005 Film Industry Gala on August 20. The event was sparkling with local celebrities, professionals, friends and supporters of the Northern California film production community. Hoping to stem the tide of runaway productions, the Gala honored companies and individuals that contribute to the strength of production in our region. Those companies or individuals were presented with an award for excellence for their sustained effort. NATAS member Darcy Brown served as emcee for the event. Awards were handed out to the following recipients. * Region Friendly Production Company (Film) 1492 Pictures * Director- Phillip Kaufman * Producer- Debbie Brubaker * Local Production Company (Television) Edelman Productions * Local Production Company (Feature Film) LucasFilm LTD * Local Production Company (Animation) Pixar * Independent Filmmaker- Kevin Epps * Casting- Nancy Hayes Casting * Locations- Jim Baldwin * Film Commission- Oakland * Film Commissioner- Ami Zins * Agency or Management House- Cast Images * Politician- Gavin Newsom * Volunteer Organization- Bay Area Film Alliance * Public Official- Patti Carlis Music was provided by the Trailer Park Rangers, writers and producers of original music for film and soundtracks. It was definitely a feel good evening that brought together working film industry professionals for a night of celebration, networking and honors. Make sure to put this great event on your calendar for next year. Stay tuned to www.filmcalifornia.net

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D3 Productions, Inc., makers of the award-winning PBS series Inside China and Land of the Dragon, just wrapped their latest three week shoot in China. This time their new reality style travel show took them to the remote northwestern region along the ancient Silk Road. The stars of this feature-length documentary, Sketching the Silk Road, are two up-and-coming San Francisco painters who bring a fresh perspective to capture this amazing scenery on canvas. Artists Rachel Sager and Todd R. Thompson trace an ancient trade route to China’s most famous Buddhist artwork grottoes. The Caves of a Thousand Buddhas date back over 1,500 years. After being buried beneath the sand for centuries, they were rediscovered in 1900 by a Taoist monk. Since then, over 492 grottoes, 500,000 square feet of murals, and 2,400 painted statues have been uncovered. Executive Producer Duffy Wang is the first foreign producer to get permission to film inside the caves. Producer Alison Gibson worked closely with writer Anna Sophie Loewenberg to help the artists develop a more complex understanding of the history and stories behind the ancient artwork. Equipped with this new


knowledge, Rachel and Todd are able to share their informed perspectives on camera and increase the educational value of Sketching the Silk Road. Paragliding down sand mountains the size of Mt. Tam and learning the ancient art of calligraphy with local school kids were only two of their many adventures captured on tape. Early morning escapades took Rachel and Todd trekking on camelback through sand dunes to catch a sunrise. Camera guru Alex Chiang tackled his own entirely new dilemma along the way: how to hold the camera steady while sitting between two humps of a dromedary? Back in the U.S. for only three weeks, and Rachel and Todd are deep into the process of painting their new series inspired by this China experience. Each artist will have over six final paintings ready to exhibit at the upcoming Art Opening scheduled to take place this fall. Sketching the Silk Road is expected to air on PBS stations next year. Wang’s second feature-length documentary, Riding Rails in China, just aired on San Francisco’s WB20 receiving a flood of positive feedback. Photos of all the D3’s programs are on their Web site: www.d3mediagroup.com.

OFFICERS: David Mills, KPIX, President Lynn R Friedman, KGO, VP, SF Keith Sanders, Perfect Pitch TV, VP, SJ Dan Adams, KXTV, VP, Sacramento Nancy Osborne, KFSN, VP, Fresno SAN FRANCSISCO CALIF ALIFORNIA NORTHERN CALIFORNIA Terri Russell, KOLO, VP, Reno Pamela Young, KITV, VP, Hawaii 4317 Camden Avenue Janice Edwards, KNTV, Secretary San Mateo, CA 94403 Sharon Navratil, KTVU, Treasurer (650) 341-7786 F: (650) 372-0279 NATIONAL TRUSTEES: Linda Giannecchini, KQED (Museum) Terry Lowry, LaCosse Productions Alison Gibson, Media Cool (Education) Tamar Maghdissian, KHSL Cynthia Zeiden, Zeiden Media (Activities) Deanne Moenster-Poitras, KTVU GOVERNORS: John Murray, JM Communications Terri Amos, Cornerstone Prod. (Membership) John Odell, CCSF Bob Anderson, KBWB Sheraz Sadiq, KQED Duncan Armstrong, KHNL Pam Schoen, KTXL Dan Ashley, KGO Javier Valencia, KRON (Awards) Brian Avery, Avery Media COMMITTEE CHAIRS: (not listed above) Samuel Belilty, KFTV John Catchings, Catchings & Assoc. John Burgess, KFTY (Museum) Thomas Drayton, KTXL Darryl Cohen, Cohen & Cooper (Legal) Janice Edwards, KNTV James Spalding, Spalding & Co., (Finance) Deirdre Fitzpatrick, KCRA Rick Zanardi, Notra Dame de Namur (Publicity) Albert Garcia, KUVS EXECUTIVE DIRECTOR: Bob Goldberger, KGO Darryl R. Compton, NATAS Stewart Heller, York Productions Off Camera Valeria Hernandez, KDTV Bob Goldberger, Editor Justin Kanno, KOLO Darryl Compton, Publisher Jack LiVolsi, KBWB (Publicity) Robert Mohr, Photographer Ronald Louie, KTVU (Alt. Trustee)

Off Camera, September 2005, page 8