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Michael Tasker, MBA, MA, PMI

Jacksonville, FL 32258 Mobile: 404-319-5430 michael.tasker@mtaskergroup.com

Director Sales Operations with Expertise in CRM and Analytics
Work Experience Sales Operations, CRM, Analytics Consultant | ( Salesforce.com consultant ) Multi-Tasker Group LLC, Jacksonville, FL Increased client revenue by 23% within one year of implementing Salesforce.com CRM Implemented segment-based account strategy matrix for Strategic and Key Accounts; decreased cost of sales by nine (9%) percent within six months Assessed and mapped sales processes and applied findings to create the client’s first consolidated visibility into a $700M sales pipeline across four business divisions; increased number of active pipeline opportunities by 38% Refined a hybrid sales methodology that reduced sales cycles by an average of 15% for opportunities that typically ran more than 12 months; increased overall forecasted value by 63% Created training and job aid materials and transferred knowledge using a train-the-trainer approach that drove 100% CRM adoption across offices in two states and a mobile-field force, saved $22K in training costs Aligned sales reporting with business strategy by focusing on input, throughput, output, and outcome metrics to help managers better understand and gain influence over active pipeline opportunities; saved $11K in reporting costs Director Sales Operations, CRM, Strategy, Analytics Premiere Global Services, Atlanta, GA Implemented CRM across 27 countries, in five languages, to support 1100-person sales force as well as led post-acquisition CRM integration of seven companies in four years; saved $423K in consulting expenses Reduced international sales funnel reporting lag more than 30 days by defining consistent reporting processes and reduced ad-hoc reports by 98% (>2000 reports globally); decreased annual reporting costs by >$20K Developed sales support model for inside sales, channel partners, mid-market, and strategic accounts that reduced response times by 44% and held 59 people accountable for process adoption; saved $55K in support labor cost Led project to improve hiring / on-boarding process including assessments, competencies, and training; reduced rep turnover by eight percent (8%), saved $170K in external recruiting fees and $70K in internal labor cost Produced the company’s first sales scorecard to provide executive leadership with on-demand visibility into key sales activities which improved quality of decision-making; grew top-line revenue by two percent (2%) in six months Manager | Marketing Siemens Energy and Automation, Atlanta, GA Led global expansion of brand imaging campaigns to drive consultative solution sales that yielded six percent (6%) revenue increase in the first two quarters Technology Planning Manager Southern Company, Atlanta, GA Instituted a Balanced Scorecard for measuring progress toward strategic IT goals; improved operational visibility by reducing reporting from 90 to 30 days; saved $40K in annual reporting costs Invented a multi-variable tool to systematize investment decisions for $260M annual IT budget by balancing NPV calculations, business value, risk and complexity of integration; reduced annual planning hours by 23% 2002 – 2004 2005 – 2006 2006 - 2010 2010 – Present

Michael Tasker -- 404-319-5430 -- Jacksonville, FL 32258

Manager Manager Supervisor Supervisor

| Marketing, Sales, CRM Technology – UPS Supply Chain Solutions, Atlanta, GA | Marketing, Sales, Subsidiary Start-Up – UPS Professional Services, Atlanta, GA | Marketing - UPS Plant Engineering Automation, Atlanta, GA | Technical and Corporate Communications – UPS R&D, Danbury, CT 1991 - 2002

United Parcel Service, Atlanta, GA

Analyzed and wrote business requirements for 13 global acquisitions which resulted in the purchase of 100, 000+ licenses of sales force automation software; saved $580K in consulting fees Led team to simplify complex RFP response processes for global Supply Chain Management contracts; reduced response effort by 107 hours/RFP in the first three months, saved $64K in first year Managed project to determine feasibility of delivering e-Learning and certifications to 340,000+ employees globally via Intranet; saved $33 million in cost Redesigned the UPS Professional Services web site which increased website traffic by over 537%; achieved greater than 800% ROI in first calendar year Defined marketing position, billable-hour practice areas, and developed marketing communications to support 270 consultants across North America; saved $300K in agency expense Created marketing messaging and worked with trade media to introduce “Maxicode,” a two -dimensional barcode for high-speed package sorting; today Maxicode sorts over 4.1 billion packages every year Produced technology videos for patent proceedings which generated $1.3 million in revenue and 23 patents Contract Technical Writer – UPS Research and Development, Danbury, CT Contract Technical Writer – Hyperion Software, Stamford, CT Corporate Communications, Graduate Internship – Pitney Bowes, Stamford, CT Corporate Network Sales, Undergraduate Internship – (NBC-WTOV) Steubenville, OH News Videographer – ENG/EFP (CBS-KDKA, ABC-WTAE, NBC-WPXI), Pittsburgh, PA Teaching, Lectures, and Panel Discussions Adjunct Professor – MBA Business Communications, Jacksonville University, Jacksonville, FL Lectures on Marketing and Customer Relationship Management – Strayer University, Jacksonville, FL Panel on Trends in CRM – Technology Association of Georgia (TAG), Atlanta, GA Panel on Business Plan Critique – Georgia State University, Terry School of Business, Atlanta, GA Education Masters of Business Administration, (MBA) Oglethorpe University, Atlanta, GA Masters of Arts, Professional Writing, (MA) Carnegie Mellon University, Pittsburgh, PA Bachelor of Arts, English/Communications, (BA) Waynesburg University, Waynesburg, PA Certification and Professional Memberships Masters Certificate in Project Management (PMI) – George Washington University/ESI Atlanta Telecom Professionals – Board of Directors, Director Marketing Continuing Education MBA Coaching Workshop – Davis College of Business, Jacksonville University, Jacksonville, FL SPIN Selling, Target Account Selling, Miller Heiman Sales Methodologies Six Sigma Green Belt Course – Villanova University/University Alliance Online Building a Balanced Scorecard – Balanced Scorecard Collaborative, Naples, FL Multimedia Production and Communicating Technical Information – MIT, Cambridge, MA Lighting and Directing for Video and Film – New York University Film School, New York, NY 2011 2000 - 2009 2004 2003 1994 1995 2001 2002 - 2005 2001 1990 1988 2011 2011 2009 2009 1990 1990 1989 1987 1984 - 1989

Michael Tasker -- 404-319-5430 -- Jacksonville, FL 32258

ADDENDUM - SKILLS INVENTORY Enterprise Applications Salesforce.com Salesforce Chatter NetSuite MS Dynamics SAP Oracle CRM Siebel CRM Business Objects BMC Remedy ServiceNow SAGE Pivotal CRM Sugar CRM Goldmine ACT ZenDesk Documentum SurveyMonkey BrainShark SharePoint WebTrends Functional Set CRM Strategy Implement CRM Sales Enablement Metrics and Reporting Align to Customers Build Sales Infrastructure Sales Process Manage Strategic Accounts Design & Deliver Training SPIN Selling Target Account Selling Miller Heiman Challenger Sales Business Case PMI - Manage Projects Change Agent Post-Acquisition Integration Knowledge Management Gap Analysis SDLC Software Testing NPV & ROI Information Services Hoovers OneSource Dun & Bradstreet Corporate Executive Board Forrester Gartner Technology MS Word MS Excel MS PowerPoint MS Visio MS Outlook Adobe Illustrator Adobe Photoshop Adobe Reader IS Modeler Video Production Sony Pro Cameras Hitachi Pro Cameras Nikon Optics ENG – EFP – Studio Lowell Lighting Vendor Management Business Continuity Articulate Value Six Sigma & Lean RPI RFP RFQ Barcode & 2D Code Market Research Integrated Marketing Marketing Communications Brand Management Social Media People Management Build Effective Teams Coach/Mentor Manage Conflict Develop Talent Hire and Staff Manage Staff and Matrix Organizational Agility Presentation Skills Written Communication Peer Relationships Political Savvy Personal & Interpersonal Listen Customer Focus Composure Motivate Others Approachability Negotiate Operating Skills Organize and Plan Process Management Manage and Measure Work Drive For Results Manage Through Systems Set Priorities Timely Decision Making Time Management Delegate Strategic Skills Business Acumen Problem Solving Learn on the Fly Deal with Ambiguity Strategic Agility Creativity Lominger Competencies