S A MA NT HA CR UM

OBJECTIVE To embrace the challenges related to planning and arranging all the necessary tasks related to organizing promotions on musical tours and events. To run projects efficiently and productively. To exercise independent judgment and quick problem solving.

EDUCATION University of Central Florida B.A. in Interpersonal/Organizational Communications, Minor in Marketing May 2014 SKILLS AND STRENGHTHS - Dependable: I am able to follow instructions and respond to management direction. I take responsibility for my actions and I commit to long hours of work when necessary to reach goals. - Self-motivated: I enjoy setting and achieving challenging goals. I demonstrate persistence and measure myself against a high standard of excellence. I am willing to take risks to accomplish goals. - Adaptable: I can adapt to changes in the environment, and I am able to change the approach or method to best fit the situation. I am always prepared to deal with frequent changes, delays, and unexpected events. - Organized: I use time efficiently. I set goals and objectives. I am capable of organizing other people and their tasks. I know how to develop a realistic action plan. - Proficient in Microsoft Office technology. Experience with several social media platforms. EMPLOYMENT HISTORY Tour Coordinator – Spotify, FILTER Creative Group Los Angeles, CA Assemble activation set up, including tents, branding elements, photo booth, and kiosk/demo stations. Organize and manage local brand ambassadors. Promote the brand by communicating with concert attendees and distributing Spotify premiums (sunglasses, totes, etc). Coordinate and determine time of autograph signing(s). Report a full recap of the day to the Production Manager, including estimated statistics (number of emails collected, number of people at the tent each day, etc. ) and photos taken. July 2012 – August 2012 June 2013 – August 2013

Back-Up Emcee/Artist Manager – Kia Motors, ignition inc. Atlanta, GA -

Manage daily communication with KMA bands, schedule and coordinate prep artist autograph sessions, coordinate all acoustic performance production needs. Act as relief emcee during breaks and while emcee is activating stages away from Soul Lounge. June 2012 – July 2012

Tour Manager, “Renee” The Movie Orlando, FL -

Develop checklists and daily checks and balances. Responsible for press relations and investor relations. Create and implement booth schedule. Act as artist/band/talent liaison and coordinate outreach and scheduling (pre–tour and during tour). Manage and oversee social media, merchandise, and mailing list.

ACTIVITIES Assistant Director for Concerts, University of Central Florida Campus Activities Board - Assist with the selection, planning, coordination, and production of large-scale arena events as well as smaller-scale events (promoting local/UCF talent) at the University of Central Florida. Volunteer Stage Manager, Fest 11 - Coordinate the work of the stage crew, oversee everyone that is onstage, inform the act when to begin and when they should go onstage. Intern, Driven Entertainment Group - Assist with promotion and booking acts. Assist at local events, concerts, and conferences. Street Team Member, Every Avenue Street Team - Assist with online promoting, signing up people for Fearless newsletter, and general promoting around Orlando.