Managing Operations In A Technology Based Start-up Firm

TECE 3401 Fall 2009 Mon,Thu: 11:45 – 1:25 PM (404RB) Professor Tom Cullinane 330 Snell Engineering tcullina@coe.neu.edu 617-373-4851

Course Objective: The objective of this course is to provide the enrolled students with a skill set that will allow them to develop a project management plan for transforming an idea or concept into a viable working product, and to set up the necessary systems and facilities to deliver the product in quantities needed by the market. The concepts and techniques of operations management needed to manage the operations of a firm will be discussed. Text: Raturi and Evans: Principles of Operations Management, Thomson South Western, 2005 Cases: To be Determined Methodology: Teaching will consist of lectures and discussions based on the reading assignments. Case studies will be assigned. Students are expected to read the assigned material before coming to class. Students are also expected to make presentations to the class based on assigned materials. Attendance at all classes is mandatory. Failure to attend classes will have a negative impact on a students class participation grade. Entrepreneurship is inherently collaborative- it is a social process. Entrepreneurs find opportunities, adapt, change and improve by listening and learning from others. Class participation is an important part of learning in this course. When preparing homework and case materials be sure to read the charts and exhibits carefully. Develop a specific point of view and a plan of action. Be prepared to support your point of view and to defend your plan of action with appropriate analysis, quantitative or qualitative. It is very important that you extract relevant data and apply appropriate analytical techniques to facilitate and support your decisions. Your grade for class participation will be based on a balance of quality and quantity. The following are some of the features the instructor looks for in effective class participation: a) Is the participant a good listener? b) Are the comments and points relevant to the discussion? c) Do the comments relate to the comments of others? d) Do the comments show evidence of preparation for the class ? e) Does the student distinguish different types of data - facts, opinions, beliefs etc. f) Do the comments add to our understanding of the situation? g) Is there a willingness to test new ideas or are all comments `safe' (repetition of case facts without analysis or conclusion)? h) Is the student willing to participate and interact with other members of the class? Students are encouraged to work together in preparing for class. Mini case assignment is made up of a short (two page max) case write-up of the assigned case. The write-up should be in the form of a memo addressed to the executive concerned. Any calculations and charts needed to fully explain your answers should be included as exhibits. The memo should be typed in 12 font double space and should be no longer than two pages. .

Each mini case assignment is due at the beginning of the class in which the case will be discussed

Famous Entrepreneur Paper A 5 page paper outlining the work of a famous entrepreneur will be required. Emphasis should be placed on this individuals accomplishments and any unique or interesting stories regarding this persons life or work. You should carefully identify the personal traits that characterize this person as an entrepreneur. Due at mid Term. The Term Project: As part of the learning process and to internalize major concepts of Operations Management in starting a technology based enterprise, students in this course will be required to complete a term project. The basic objective is to develop a project report for an as yet non-existing product/service, which could eventually be presented to a funding agency for requesting start up capital. This means that you have to: i. Identify a marketable item (product or service) that you could produce or provide. ii. Develop the specifications for the item. iii. Estimate the demand forecast for the item over the next few years. iv. Design the process for producing or providing the item. v. Design the facility. vi. Identify a location for the facility. vii. Design the operating systems and work methods for the employees. viii. Develop planning and control systems for production and inventories. ix. Design the quality control system. x. Design the organizational structure for the business. xi. Finally develop a proforma cash flow and income statement for the first two years of operation of this business. Quizzes: There will be two quizzes during the course. There is no final examination. Grading: Class Participation 10% Quizzes- Two 50% Cases and Homework 10% Term Project and paper 30%

Miscellaneous requirements: Throughout the classes students may be exposed to proprietary information from other students, guest lecturers and faculty. In order to have a course of this type with open exchange all such information is to be treated as confidential. By enrolling in and taking part in this class, students agree not to disclose information that has been identified as proprietary to any third parties without specific written permission from students, guest lecturers or faculty, as applicable. Students further agree not to utilize any such proprietary information for their own personal commercial advantage or for the commercial advantage of any third party. Academic integrity: Please be familiar with the Grading Policy and Academic Standards of Northeastern University. The use of unauthorized material, communication with fellow students during an in-class examination, attempting to benefit from the work of another student, and similar behavior defeats the intent of an examination or other class work is unacceptable to the University. It is often difficult to distinguish between a culpable act and inadvertent behavior resulting from the nervous tensions accompanying examinations. Where a clear violation has occurred, however, the instructor may disqualify the student's work as unacceptable and assign a failing mark on the paper. Policy regarding returned graded work: Returned paperwork, unclaimed by a student, will be discarded after 4 weeks and, hence, will not be available should a grade appeal be pursued by a student following receipt of his/her course grade.

Knowledge Share Segment At the beginning of each class, we will have the opportunity to allow students to do up to a five-minute presentation of something they believe should be of interest to the class and relevant to the course material being covered. You are encouraged to use 1-2 transparencies or PowerPoint slides (these must be loaded prior to class starting) to get your key points across. To qualify for the Knowledge-Share Segment, send an e-mail request to me at least one week in advance of the date you want so that I can confirm that you are on for a particular class. You must have confirmation to present, as there will not be time for all students to do a Knowledge-Share Segment. Therefore, students will be selected in the order in which they make their requests and on the relevancy of the knowledge to be shared. If you are referring to an article you read, please bring copies to class for your classmates or send it to me in digital form so I can make it available in the class folder. Doing a Knowledge-Share Segment will earn points toward your participation grade in the class. Guidelines for all Course Assignments The following guidelines apply to all assignments without exception. All assignments must be typed in 12 pt font and organized for easy reading. Do not exceed the page limit requirement. Additional pages will not be read for grading purposes. Please be “on time” with assignments. Deadlines are designed to help me return your papers quickly and to avoid losing papers. Guidelines for the use of computers in the classroom: Computers may be used in the classroom for taking notes or following a lecture on “Blackboard”. Please do not do work on your computer during the lecture that is not related to the classroom discussion or the lecture materials. IM activities are unacceptable in the classroom.

Managing Operations In A Technology Based Start-up Firm
TECE401 Fall 2009 Tentative Schedule Week 1 1 2 2 3 4 4 5 5 6 6 7 8 8 9 Session No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 10 11 12 13 17 Date 9/10 Thurs 9/14 Mon 9/17 Thurs 9/21 Mon 9/24Thur 9/28 Mon 10/1 Thurs 10/5 Mon 10/8 Thurs 10/15 Thurs 10/19 Mon 10/22 Thurs 10/26 Mon 10/29 Thu 11/2 Mon 11/5 Thurs 11/9 Mon 11/12 Thurs 11/16 Mon 11/19 Thurs 11/23Mon 11/30 Mon 12/3 Thurs 12/7 Mon 12/10 Thu 14 12/14 Mon Topic Introduction Planning the enterprise Project Planning for the enterprise Project Planning and Structured Analysis Project Planning and Structured Analysis Project Management Videos Understanding the product Product Strategy Moving From R&D to Operations Moving From R&D to Operations Tech Product Development Product Design & Concurrent Engineering Forecasting Demand for new product/software/services QUIZ Discuss Quiz Manufacturing a Product Guest Lecturer Manufacturing a product Location and Facilities design Guest Lecture Process Choice. Supply Chain management Operating a PlantQUIZ Presentations Presentations Chapter 1 Chapter 2 ( Ident. Famous Entrep.) Chapter 10+Readings Chapter 10+Readings Form Project Groups Handouts Video, Handouts Video, Chapter 3 Handouts & Chapter 3 Handouts- Non-disclosure & Others How Things Work Assignment Chapter 3, handouts Chapter 5 pp.151-152,TTN 10 Prepare Famous Entrepreneur paper Prepare Famous Entrep. Paper Chapter 4 Chapter 4: Final Paper proposal Chapter 4 Chapter 5 Chapter 5 Chapter 5, TTN 6 Chapter 7 Chapter 8 Prepare presentation/report Prepare Presentation/report Deliver Report Reading