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A Supplement to THE

DAILY UNION • Saturday, February 8, 2014

unction City’s retail industry at times seems like a revolving door. Many businesses have come and gone, but many others have become mainstays. The success or failure of any given small business is dependent on many variables, some that are completely out of the entrepreneur’s control.
A change in the way society does its purchasing has led to businesses like Mary Stockford’s Small Engine Repair to seeing a decrease in customers. When she and her husband Jim bought the shop 14 years ago, it had been a staple in the community since 1989. “Now most of your items, your lawnmowers, your trimmers, your blowers, they’ve become disposable. It is easier to go to Walmart and buy a new lawnmower every two years than get one fixed,” she said. She knows that her type of business does not have a great future. Most of her clients are older people who are more used to fixing something rather than buying new — more out of habit rather than necessity or cost efficiency. Although the shop has been for sale for

J

Coming and going
several years, Stockford said if anyone buys it they will need to take a different approach than the small engine repair business plan that had been successful in the past. Starting with a solid business plan is what Rob Dudley, owner of Gatherings on the Prairie, says is very important to a successful business. He left following nearly 20 years with Walmart to start his own home interior business in Junction City’s downtown. What he had learned through management positions in one of the world’s largest retailers paid off and continues to pay off daily. “I look at it like I went to college twice. I went to college to get my first job, but I was pretty much at Walmart for my entire first job and that was the college for the second job that I have now,” he said. The idea of becoming a business owner never dawned on him until one day when he simply woke up and realized he wanted a change in his life. He left Walmart and spent six months trying to decide exactly what the change would be. “All I knew at that point was that I wanted a change,” he said. Jim and Mary Stockford had a similar experience, but they had originally thought that buying the small engine repair business would be good for Jim, who had become ill after the Gulf War. “We thought it would be a good way for him to come and go as he pleased then we found out that being a business owner — you
Please see Retail, 8A

Rob Dudley, owner of Gatherings on the Prairie, helps customer Ellen Westerhaus put together a decorative display for a specific place in her home.

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The Daily Union. Saturday, Feb. 8, 2014

Road to recovery
hen the economy began its tailspin several years ago, the nonprofit industry was among the hardest hit. As the for-profit sector began experiencing economic difficulties, nonprofits that depended on grants, foundations, private donations, and public funding were on the front line for decreases in revenue, and they took deep hits.
Ailleen Cray, executive director of United Way of Junction City-Geary County said while the United Way has remained flat as far as donations go, she has seen several agencies struggle. “Many of them have been reliant on grant resources for many years and have been very successful in getting those, but those (grants) keep shrinking up, or getting reduced, or go away all together,” she said. “(The United Way) has been flat as far as our fundraising goes, we are maintaining, but not gaining.” The reduction in state and federal grants has translated into a reduction of staff for many nonprofits, which in turn has resulted in a reduction of services. The focus, during a recession for a nonprofit is to protect the organization’s core services, taking on new projects are generally out of the question. “When you get into grants, the money has a lot of strings attached to it and you can only use it for a certain purpose — that is fine, when that fits into your primary mission, but sometimes you have to let that go and not accept a grant,” Cray said. Jill Iwen, director of USO Fort Riley, was in

By Gail Parsons
m.editor@thedailyunion.net

W

Nonprofits hoping donations improve as economy improves
the for-profit sector when recession started and saw how difficult it was for everyone. She was right in the middle of it when the economy tanked. Working in the finance industry she was in the thick of it through merger and acquisition and layoffs. “When the economy is flourishing, the nonprofits are flourishing. There are a lot of good causes to support and of course there’s also tax dollars to it, but when the economy starts going, so do the dollars that are available,” she said. In conjunction with a poor economy, a wartime environment has played a significant role in the appeal nonprofits have to the limited donor dollars. “The USO is generally going to flourish in time of war and time of conflict because that is when our services are needed most down range to support the troops that are in harm’s way,” she said. Despite a resurgence of patriotism, the dollars have still been tight and there are additional organizations vying for them. “There’s a lot of requests for the same donor dollar, a lot of great organizations doing a lot great things,” Iwen said. “The donor dollars are being divided amongst them.” It’s not necessarily a negative situation though, because it forces the organizations to tism is a bit muted,” Iwen said. “Our challenge perform at the highest level of professionalism. is to reach out further. Instead of (donors) comAnd it requires those who receive the dollars ing to us we have to go to them and remind to ensure they are good stewards of the donathem we still have these soldiers who are tions and “make that one dollar stretch to two deploying and redeploying.” dollars,” she said. The need hasn’t gone away, it simply is shiftAs Iwen and Cray look toward the future of ing. Cray has worked with the nonprofit industry, they said a lot of their United Way in Junction City QUALITY INN speculation is based on what is going on around since 2008, but been with 305 EAST CHESTNUThad STR them in the community and the nation. JUNCTION the CITY, Finney County and KS 66441 the “As the conflicts become less intense and EXITRiley County United Ways and 298, OFF 1-70 more infrequent, the natural feeling of patriohas seen the level of giving

Jill Iwen

The reduction in state and federal grants has translated into a reduction of staff for many nonprofits, which in turn has resulted in a reduction of services.

shift and said it takes a concerted effort to retain a level of funding, sometimes that simply means backing off a desire to increase funding goals. “Sometimes it is better, because of the econoPlease see Road, 7D

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By Gail Parsons
m.editor@thedailyunion.net

A thriving business

The Daily Union. Saturday, Feb. 8, 2014

3D

Courtyard by Marriott director of sales Jessica Miner (left) goes over some plans with catering manager Laura Cain. The two work together to bring conventions to the Courtyard, and then provide the quality event that will bring guests back.

With more than 1,100 rooms in more than 20 hotels in Geary County the hospitality industry continues to thrive, but relies heavily on the military population. “Our business here is largely based on what is going on at Fort Riley,” said Jessica Miner, director of sales at Courtyard by Marriott. “It’s hard to predict what is happening there, but we do rely heavily on the military business.” For hotels, like the Courtyard, that rely on conventions and tourism, they cannot count on people stumbling across them. Miner says in a typical day she is making calls, researching associations, and reaching out to new and existing clients to get business in the hotel and convention center. Keeping an eye on the competition
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The Daily Union. Saturday, Feb. 8, 2014

Life different for musicians as internet takes hold

A changing industry

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Story and photo By Gail Parsons

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n a strange way technology has brought the music industry full circle from where it was about 100 years ago. Before electricity led to radio, TV, records, 8-tracks, cassettes, CDs, and iPods, a musician earned his way through performance because that was the only method of delivery. But as technology provided a means for a musician to share his music, the industry became more lucrative and performers were making money through the sale of their music. “As soon as they had a method of delivery people started learning to make money off it,” said Steve Fansler, owner of Fansler Family Music in Chapman. “As radio stations became more powerful, the method of delivery of music kept growing and growing. As it did, people figured out how to make money from it.” Eventually the delivery methods have landed us where we are today where musicians are not able to sell records and CDs. The way an artist makes money has changed. They are returning to the stage, they’re giving their music away online and planning great world tours and selling related merchandise. “The sale of the hard copies is almost gone, it is delivery on the internet now,” he said. “We are at that same point in the cycle, but in a different world — one that hasn’t figured out what the standards will be.”
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Steve Fansler, owner of Fansler Family Music in Chapman, fixes a guitar.
Major artists are paying for Any more it is too easy for their own production, giving people to create their music it away free and then putting and go through companies everything into the perfor- who will distribute it and take mances. a much smaller piece of the It’s a move that Fansler said pie than the record labels is an experiment, but as quick used to. as the technology and social “The record companies habits change there are not that used to have a tight grip proven standards on who would be to guide today’s successful and who “To a industry. would not started It has had a business man losing their clout. negative impact it defies logic Back then, you on some of the to put a new had to go to where bigger names, but industry was, business in a the Fansler said few pound on doors, beg town like and plead, maybe people really feel sorry for the big Chapman.” even hire an attorcorporations like ney to represent Sony and Warner Bros. who you,” he said. “Now, anybody, “have taken advantage of the anywhere in the world can artists for decades. reach the entire population Now, they are almost on an online and bypass that entire equal playing field with you industry,” and I sitting in our homes.” The difficulty is knowing what’s around the corner. Fansler, who spent several years as a professional performer said the industry has yet to settle down and become standardized. “As technology advances the industry is trying to stay ahead of it,” he said. The performers and the artists constitute one part of a multi-faceted industry. After a lifetime of performing and working in the music world, Fansler returned to his hometown. He said he grew up east of

He and his wife Shelly came back to Chapman because he wanted his boys to have the high school experience that he had, something they wouldn’t have gotten in Las Vegas where he had been performing since 1997.
Chapman and remembered every day going to school, stopping at what had been the only stop sign in town, right across from the old stone bank building that had been vacant for years. He and his wife Shelly came back to Chapman because he wanted his boys to have the high school experience that he had, something they wouldn’t have gotten in Las Vegas where he had been performing since 1997. “It was never ever on my
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5D
that consumers approached purchasing musical instruments. Online shopping delivering product to the front door with no tax and no shipping has diminished our profit margin dramatically,” he said. “Our profit margin is less than 50 percent of what it was in the 70s.” But while the internet may have diminished the retail, it has helped inspire young people. No matter how advanced the technology gets, it is still the human aspect that will always keep the music industry alive. Fansler pointed to Taylor Swift as a prime example of one person who made a huge impact on a generation of potential artists. “It wasn’t’ all that uncommon for young boys to want to be a rock and roll hero, but after Taylor Swift, all of a sudden young girls saw they could do it too,” he said. Besides the kids, Fansler said the retail is propelled by the baby boomers that have a little more expendable income. “They always loved music but put it aside while they pursued their careers, now they want to come back to it,” he said. “Another scenario is the family that comes in and says they are interested in playing music together. They say ‘we used to have a boat, or we used to have an RV, or we used to take family trips,’ but now they want to spend the money on something they can really do together.” The way musicians deliver their service, the way we appreciate the music will forever change, but the music industry is one that will never die.

CHANGING
Continued from Page 4D
list of goals to own and operate a music store. I liked the industry, I worked in it, I was familiar with it. I was a professional musician; an audio engineer that is what my life’s path was,” he said. They arrived back in Chapman 10 days after a tornado devastated the town in 2008. But they had already made the decision to stay and when they saw the corner bank for sale, they decided they would buy it, but didn’t know right away what they would do with it. “We wanted the building and was looking for an investment. To a business man it defies logic to put a new

business in a town like Chapman,” he said. “We came to the conclusions if we were going to own and operate a business, the only business that we had any business being in was the music business.” Fansler returned to the part of the music industry that he had started out in back in the 1970s. “I worked in music stores in college and throughout my 20s. I worked in music stores in Hutchinson, I worked in music stores in Kansas City, and I worked in Los Angeles in a music store.” Coming back into the music retail business after a time gap he could see how the same technology that infiltrated the rest of the music industry, had left its mark on the retail sector. “The interest in musical instruments has really grown, and for a

Fansler pointed to Taylor Swift as a prime example of one person who made a huge impact on a generation of potential artists.
multitude of reasons,” he said. On Aug. 1, 1981, one little event would forever change the music world — “Video Killed the Radio Star” by The Buggles appeared on MTV and the music industry would be changed forever. “When MTV started coming out kids saw the rock stars, the metal bands, the hair bands, that inspired people to want to play guitar,” he said. “Then something very, very dramatic happened — the internet.” Just like every other retail industry the internet changed the way

THRIVING
Continued from Page 3D
and never taking for granted an existing customer are long-standing business practices that are as relevant today as they were decades ago. For the Courtyard, the biggest competition comes from out of town. The best selling point for having conventions in Junction City is its easy access off I-70. “Manhattan isn’t super difficult to get to but you have to get off the interstate to get to it,” she said. “Manhattan is doing a decent job of getting some local attractions they are pushing hard; we have tours of Fort Riley, and Milford Lake.” Often groups want activities to participate in off site, which is very limited in Junction City, especially during the winter. It makes the job of bringing conventions and visitor into the city more of a challenge. Despite the challenges, the manner that those in the hospitality industry gets their business into the door hasn’t changed much over the years but the expectations of the guests have and that is where General Manager Rick Mata said those in the industry need to be most cognizant. “We used to order hundreds of newspapers, now we just get a few, leave them at the desk and we still have them at the end of the day,” he said. Just because people aren’t getting their news from the paper doesn’t mean that they don’t want it. Mata said the one of the big things that people want today in their hotel is complimentary WiFi. “The number one complaint in the industry is ‘why

Rick Mata, General Manager at Courtyard by Marriott, checks the computer for updates and e-mails. Convincing the convention and tourism guest to book at his facility offers a unique set of challenges, and leads to busy days.
do I have to pay for it when I can go across the street (to Starbucks) and get it free,’” he said. “And not just fast WiFi, but free and fast.” People also are interested in a free breakfast, not so much because its free, but because of the atmosphere in which a free breakfast service is delivered over a paid breakfast. “They want and all-inclusive stay. Partially for the convenience; if they have to pay for it, there is more of a feeling of settling in,” Miner said. “If it’s something free they can grab and go.” Once a client has committed to a property, the catering manager becomes responsible for ensuring the client’s event goes as well as they expect it to. The technology available today makes that job a little easier, but also a little harder. At the Courtyard by Marriott that person in Laura Cain. “It’s best if we can meet face to face,” she said. The computers also can give potential clients a view into the facility that they might not otherwise have had. Online reviews can sway a prospective customer. Sites like Trip Advisor have become popular forums for determining ratings Miner said those kind of reviews can be helpful, but misleading because of fraud. “If it sounds like a sales’ pitch it probably is,” she said. Adjusting to the way in which people get the information they need to make educated decisions about where to hold events, or just spend the night is as important as keeping on top of the consumer habits.

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The Daily Union. Saturday, Feb. 8, 2014

Vehicle purchases much different now than a generation ago
By Gail Parsons
m.editor@thedailyunion.net

Internet focus for car dealerships
“The transparency of this business is incredible. Eighty-five percent of the people who purchase a car today will shop that car on the internet.”
Manager at Jim Clark Chevrolet-Cadillac
provide the personal service computerized amenities. Like today, goes well beyond the Johnson, he’s not sure where showroom floor. the technology will lead. The sale doesn’t end when “If the public will accept it I the consumer drives off the can see where cars will drive lot. themselves — I see the techSalesman Ron Johnson has nology being available to do worked at Jim Clark’s for 18 that,” he said. “I kinda hope years, and has seen the technot though — I enjoy driving.” nology in today’s vehicles is go No matter how sophisticatfrom the phenomenal key-less ed the product is, selling it still entry to automatic start and requires adhering to some of cars that will warn you if you the basic sales rules. cross the yellow line. “At the end of the day I’m of In his career he has watched the ‘Keep It Simple Stupid” it go from one computer in the mentality. Our role is to help entire building to WiFi people get what it is they are hotspots in the car. looking for to suit their needs,” “It never ceases to amaze Thornberg said. “At the end of me. Five years you could barethe day what they want hasn’t ly imagine an iPad now the changed a lot.” touching, the swiping it’s all in A typical day for him is the dash of the car,” Johnson spent walking around talking said. “There’s software updates to the customers and employTaylor Svitak, a technician at Dick Edwards works on the front brake system of an F150. Gone are the now they are downloading to ees. Small piles of paper are days that a mechanic can easily jack up a car in the back yard and make what used to be simple repairs. your vehicle by satellite. I am scattered about his desk, but curious to see what is next.” that is not at the top of his pri- Mechanics have given way to licensed technicians who make necessary vehicle repairs. As those in the industry ority list. learn, nearly on a daily basis, He says that none of the difference between what hapafter they drop of a vehicle for the street from Jim Clarks’ is the new amenities, they have paperwork is important or pens and what you plan on servicing, the new Dick Edwards dealerto find ways to pass the inforwould even be there if the prihappening,” he said. Most of With all the advancement in ship where Mike Schultze, mation on to the consumer. ority wasn’t the customer. his customers are customers the vehicles, there is still a parts and service manager, Thornberg said they now offer “None of this other stuff with appointments with return need for servicing, but fewer dispatches vehicles to the “continuing education” when matters if the customer isn’t clients and referrals. people are able to jack up the proper technician to work on someone purchases a new car. happy with their experience,” One day he may be at a clicar in the backyard and serit. Please see Auto, 7D That continuing education can he said. ent’ home setting up a garage vice their own vehicle. Down last a long time. There’s a lot of For Johnson a typical day door opener, the next he features that people don’t even doesn’t exist. “There’s a big might be driving them to work think about using for several months after actually purchasing the vehicle, but they can always head over to the dealer and have someone show the $750

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he way people shop for vehicles, the amenities available in vehicles, even the manner that vehicles are treated in the garage has changed so much in the past few years that the automotive industry has little semblance to the industry of a generation ago. The information highway leads right into the showroom floor and is often traveled long before a customer enters the brick and mortar facility. “The transparency of this business is incredible,” said Willie Thornberg, general manager at Jim Clark Chevrolet-Cadillac. “Eighty-five percent of the people who purchase a car today will shop that car on the internet.” Not only are they shopping online, they also are seeing the trade in value of their vehicles, the dealer costs, incentives, and rebates. “It means that pretty much everyone will be purchasing their vehicle for the same price no matter where they go,” he said. Because so many people have already done their homework before they walk into a dealership, the salesman’s job has shifted from selling to facilitating a sale, and helping people sort through the information have already gathered. “You want to add value to that, and then offer them some reason to do business with you rather than someone else,” he said. The cars today have amenities beyond what would have been imagined even five years ago, keeping up with the new amenities and being able to

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7D

AUTO
Continued from Page 6D
He makes it clear these are not mechanics that he works with — they are technicians who are educated and receives continued education to work on the sophisticated computerized vehicles that roll into the bays. “There’s a lot of continuing education. The day of the backyard mechanic is gone,” Schultze said. “Some of it is just not do-it-yourself, there can be danger involved. With the gas hybrids if someone gets under the hood of a hybrid and messes with the wrong connector, it’s going to kill them.” He grew up around cars, his father was a mechanic, and his grandfather owned a Ford dealership, but the most significant changes seem to have come in just the past five to 10 years, he said. “When I was in high school you drove through the parking lot and saw old farm trucks, there wasn’t anything new. I go through the parking lot today and good Lord these kids have nicer cars than I got,” he said. Just as the cars have become more sophisticated, so has the level of education and skill level of the technicians who work on the cars. A potential technician has to have the right mindset and be ready for a lot of continuing education and training. Just as the work being done on the vehicles can get complicated, there is also a system of paperwork that gets tied up in each repair or work order,

Willie Thornberg, general manager; and Ron Johnson, sales and leasing professional, at Jim Clark’s Chevrolet-Cadillac, show off one of the new vehicles they have on the showroom floor. The two have seen tremendous changes in the sophistication of the vehicles they sell from when they started in the industry.
and only certain people can do certain jobs. “I cannot do any warranty work for any manufacturer unless I have a trained technician,” he said. “When you run a warranty job it has to be pre-approved.” There are forms to fill out, pictures to send and approvals needed before a technician can work on a vehicle. With up to 1,000 vehicles going through the garage each month, a lot of time can be spent on paperwork, but seldom can Schultze sit down and finish one project. A typical day for him is “complete chaos,” he said. “I typically get here at 7 a.m. and make sure everything is open up, my advisors get here at 7:15 and we open for business at 7:30 — from then on I am on a dead run starting with dispatching the (vehicles) to the proper technician.” With every part of the auto industry keeping up with continuous advancements in technology, the job of a car salesman or a mechanic has considerably and those in the industry are along for a ride that has not roadmap. “We’ll just wait and see what the future holds,” Schultze said. unteers in place for the Royals Fan Fest fundraiser in Kansas City, at the new-soldier networking function at Riley’s Conference Center, and at the USO center — all before 10 a.m. “It’s controlled chaos and it’s fun,” she said. But it is also very different than the for-profit industry from which she came. A common misconception that people have is that the non-profit world can and should operate under the same business models as a for-profit, if they did — they would be for-profits. “The biggest difference from the for-profit to the non-profit is basically doing the same job without a paid staff that is one of the biggest difference; accomplishing a mission with donor dollars and a volunteer staff,” Iwen said. “But it is also an opportunity to approach and engage with every walk of life.” At the end of the day, the mission of the non-profits is the guiding force for their directors. “The most rewarding part is being able to deliver the mission to ‘lift the spirits of the soldiers and their families,’” Iwen said. “I love to see the smiles on their faces.”

ROaD
Continued from Page 2D
my, to just let some things go and be stable. But I think if we want to start seeing us turn the corner we have to start putting more effort into it,” she said. No matter what is going on with the revenue, whether the organization is raising funds for the arts, soldiers, or the homeless, the basis of the organizations are the same — meeting the needs of a specific group, that requires energizing the funding base. “It really takes our connecting with internal leadership at some of our larger employers. If you don’t have the energy and support at the top level of leadership, you’re not going to do well,” Cray said. To energize the base, the leadership of the organization, the staff, and the volunteers need to be energized, which Cray and Iwen are. Both of them cited a belief in the missions of their organization as the key to guiding and keeping them working in an industry that requires long hours and chaotic days. “For me it is the fact that the work that I do makes a difference in the lives of the people

Ailleen Cray, executive director of the United Way of Junction City and Geary County, works with non-profits in the region that continue to face difficult financial times following years of recession.
I serve,” Cray said. “I get to work with people; my board of directors, the volunteers, the agency directors, these are people who are willing to roll up their sleeves and make good things happen in our community.” To be successful, relationships have to be fostered and the community needs to continuously be aware of the organization and what it does, which can lead to pretty chaotic days. A typical day for Iwen recently started off with answering phones; responding to e-mails; getting reports submitted; finding someone to pick up chili; and getting vol-

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8D

The Daily Union. Saturday, Feb. 8, 2014

RETAIL
Continued from Page 1D
have no life of your own — ever,” she said. Dudley also learned about the long hours that go into operating a business. His day typically starts at 6 a.m. with exercise. “Then I go down to the store, so much is driven in the day by either what didn’t get done the day before or what I have to get done today, or what is coming up tomorrow,” he said. “I am like most small business owners. You have to be a Jack-of-all-trades. You have to be the person to clean the bathrooms, you have to be the person to vacuum the floor, you are the person taking the trash out, you are the person helping unload the truck when 10 palates show up.” Keeping up with the dayto-day work is only one piece of the puzzle. The small-business owner has to always be thinking a step ahead. Dudley said often people think as long as their customers are “satisfied” they’re doing their job. “That’s not good enough anymore. You want your customers to be raving about your business,” he said. For every customer who walks into the door there is a different sales approach. Dudley knows many of his customers and because of that he often has a pretty good idea what they want, or who might need a little of his creative eye to put together a centerpiece, or new display for the foyer. Before Gatherings on the Prairie had become a favorite stop for Kansans from as far as Great

Bend and Liberal, Dudley faced the question of starting a business such as his in Junction City. There were some naysayers, but he had given some real thought to his marketing plan. “We are really fortunate being right on I-70 and so close to K-State. Wichita has a large contingent of K-State supporters and when they know we are five minutes off the interstate, they can stop here,” he said. “I knew for this business to survive we could not just count on local traffic. On an average day, about 80 percent of our business is not local business.” He anticipates that his long distance customers will continue to be the mainstay of his business. When he opened the doors in 2003, he enlisted the help of a few friends whom he knew liked to shop to send out about 400 postcards. That was the start of a mailing list that has since grown so far out of control it made more sense to drop direct mail marketing. Today, he’s got a website and is on social media, but has not delved into online sales that many industries are turning to. “If someone calls and says they were on the website and they saw something they like, I will ship it out, but selling online is a completely different kind of business. I am still trying to master this one and not wanting to start a new one,” he said. While there will always be more to learn, Dudley has clearly put his business on the right track which is where it is because of a positive attitude that translates into personal attention to his

Mary Stockford, owner of Reliable Small Engine Repair, looks over the inventory on hand for sale and for use in repairs.
customers. He loves helping them find the unique pieces that are exactly what they are looking for. “What I enjoy is buying stuff and then helping people find what works for them,” he said. “And I really enjoy talking to customers.” He would just as soon not worry about the paperwork, and will walk away from it “in a heartbeat” if it means taking time to spend with a customer. His office has ended up in a satchel that goes with him everywhere. “My office is in my shoes, wherever my shoes are at that is where my office is at because usually my satchel is with me,” he said. “It scares me sometimes thinking that is how I run this business but is very seldom that I have enough time to sit down and do a task completely.” Spending time with the customers is as important as making a sale. It helps keep him in tuned with what the customer wants, which in turn helps him, keep the merchandise fresh and interesting. “I think generically when your business becomes stagnant your customers don’t have a reason to come back in,” he said. Down the street and around the block Stockford would agree that just talking with the customers makes the business worth the time and it is what keeps her opening the door. “I like the people, there are a lot of people I don’t know their names but I know their lawn mower and I know their dogs,” she said. “People come in and we just talk if I could I would have a little potbelly stove, a checker board, and coffee pot. I like the mom and pop feel.” Whether a business owner is selling lawnmower parts, or home interior pieces, Dudley and Stockford agreed that the focus is always on knowing the customer.

The mission ofare USD 473qualified is toand provide a future. positive and equitable learning ♣ All 100% of teachers highly All-day kindergarten ♣ programs fully accredited now in the necessary to be successful, responsible, and Students score above state & national CHS FFA two-time recipient of the Triple Crown, theaverage state’s top FFA Many state & national recognitions & awards environment in which students will be empowered to learn skills is Governor’s Academic Achievement Award Winner ♣ Blue Ridge Elementary ♣ All schools have received Standard of Excellence Awards The mission of USD 473 is toand provide a positive and productive equitable learning 100% of teachers are highly qualified ♣ Nationally recognized music/FFA/business programs now in the future. ♣ Low pupil/teacher ratio All programs fully accredited Out-of-District Students Welcome necessary to be successful, responsible, and productive honor! ♣ Many state & national recognitions & awards environment in which students will be empowered to learn skills ♣ Students score above state & national average All schools have received Standard of Excellence Awards Numerous extra-curricular activities ♣ All All-day kindergarten Nationally recognized music/FFA/business programs now and in the future. ♣ programs fully accredited Out-of-District Students Welcome necessary to be successful, responsible, and productive CHS two-time recipient of U.S. News and World Report Bronze Award Students score above state & national Many state & national recognitions & average awards ♣ Low pupil/teacher ratio Construction Technology Class - hands-on home construction ♣ 100% of teachers are highly qualified Numerous extra-curricular activities ♣ 7-12 Nationally recognized music/FFA/business programs and in the future.Welcome Low pupil/teacher ratio All programs fully accredited Out-of-District Students Athletic runs provided after practice and summer Successful athletic programs state championships Students score above state & now national average ♣ All-day kindergarten ♣ All schools have received Standard of Excellence Awards Construction Technology Class - in hands-on home construction ♣ Numerous extra-curricular activities ♣ All-day kindergarten Nationally recognized music/FFA/business programs All buildings are climate controlled ♣ Low pupil/teacher Out-of-District Students Welcome Chapman High School is aratio National Blue Ribbon school! Many state &Technology national recognitions & awards Students score above state & national average ♣ Many state & national recognitions & awards Successful athletic programs state championships ♣ Construction Class - hands-on home construction 100% of teachers are highly qualified Numerous extra-curricular activities ♣ Friendly, Rural Schools Atmosphere All-day kindergarten All programs fully accredited Low pupil/teacher ratio buildings are climate controlled Rural Center Elementary 1:1 iPads ♣ Students score above state &national average ♣ All programs fully accredited ♣ Successful athletic programs state championships ♣ All schools have received Standard of Excellence Awards Construction Technology Class hands-on home construction ♣ 100% of teachers are highly qualified Nationally recognized music/FFA/business programs All-day kindergarten Friendly, Rural Schools Atmosphere ♣ Low pupil/teacher ratio ♣ All buildings are climate controlled ♣ Nationally recognized music/FFA/business programs ♣ Many state & national recognitions & awards Successful athletic programs - state championships ♣ All schools have received Standard of Excellence Awards ♣ Numerous extra-curricular activities 100% ofkindergarten teachers are highly qualified Chapman High School - Three new Schools ♣ All-day Friendly, Rural Schools Atmosphere ♣ All programs fully accredited buildings are climate controlled ♣ Numerous extra-curricular activities ♣ Many state & national recognitions & awards ♣ Construction Technology Class hands-on home schools have Schools received Standard of Excellenceconstruction Awards completion date ♣ All 100% of teachers are highly Chapman High School - Three new - qualified Nationally recognized music/FFA/business programs Friendly, Rural Schools Atmosphere ♣ All programs fully accredited ♣ Athletic transportation runs provided ♣ Successful athletic programs state championships Many state & national recognitions & awards ♣ Numerous All schools have Schools received Standard of Excellence Awards December 2010 extra-curricular activities completion date Chapman Unified School District No. 473 Chapman High School - Three new ♣ Nationally recognized music/FFA/business programs ♣ All buildings are climate controlled programs fully accredited ♣ Career and Technical Education classes ♣ Many state &Technology national recognitions & awards ♣ Class -Chapman, hands-on home construction December 2010 completion date ♣ Construction Numerous extra-curricular activities Chapman Unified School DistrictChapman No. 473 KS High School - Three new Schools Friendly, Rural Schools Atmosphere Nationally recognized music/FFA/business programs ♣ All programs fully accredited Partnership ♣ Big Red 1 Adopt-A-School ♣ athletic programs - state championships ♣ Successful Construction Technology Class - hands-on home construction

Chapman Unified School District No. 473 Chapman, KS Chapman Unified School District No. 473 (10 Miles W. of District Junction City on I-70) Chapman Unified School District No. 473 Chapman, KS Chapman Unified School No. 473 Unified School District No. 473 Chapman, KS Chapman Unified School District No. 473 (10 Miles W. of Junction City on I-70) The mission of USD 473 is to KS provide a positive and equitable learning Chapman, Chapman, KS (10 in Miles W. of Junction City on I-70) Chapman, KS which students willa be empowered to learn skills Theenvironment mission of USD 473 is to provide positive and equitable learning (10 (10 MilesMiles W. Junction on I-70) (10of Miles W.of of City Junction City on I-70)and Chapman Unified School District No. 473 W. Junction City on I-70) necessary be successful, responsible, productive into which students will be empowered to learn skills Theenvironment mission of USD 473 now is to and provide a positive and equitable learning in the future. Chapman, KS necessary be successful, responsible, and productive into which students will be empowered to learn skills USD #473 Vision Students life-long learning! The mission of USD 473 isempowered to provide a for Theenvironment mission of USD 473 is to provide a positive and equitable learning (10 Miles W. of Junction City on I-70) now and in the future. Out-of-District Students Welcome Chapman Unified School District No. 473 necessary to be successful, responsible, and productive environment in learning which students will be empowered to learn skills positive and equitable environment in which students now and in the future. Chapman Unified School District No. 473 Chapman, KS Out-of-District Students Welcome ♣ All Students score above state & national average necessary to 473 be successful, responsible, and schools Standard of Excellence Award Recipients The mission of USD is to provide a positive and productive equitable learning will be empowered to learn skills necessary toJunction be sucessful, responsible, and ♣ Low pupil/teacher ratio Chapman, KS now and in the future. (10 Miles of City on I-70) Chapman Unified School District No. 473 Students Welcome kindergarten ♣ All-day Students score Out-of-District above state &W. national average environment in which students will be empowered to learn skills productive now and in the future. ♣ All-day kindergarten (10 Miles W. of Junction City on I-70) Chapman Unified School District No. 473 Chapman, KS Low pupil/teacher ratio necessary to be successful, responsible, and productive Out-of-District Students Welcome ♣ Students score above state & national average recognized music/FFA/business programs ♣ Nationally 100% teachers are highly qualified Theof mission of USD 473 is to provide a positive and equitable learning All-day kindergarten now and in the future. Chapman, KS (10 Miles W. of Junction City on I-70) ♣ Low pupil/teacher ratio and Blue Ridge Elementary are Governor’s Achievement Award Students score above state & national average ♣ CHS All schools have received Standard of Excellence Awards environment in which students will be empowered to learn skills Out-of-District Students Welcome The mission of USD 473 is to provide a positive and equitable learning 100% of teachers are highly qualified ♣ All-day kindergarten (10 Miles W. of& Junction City on productive I-70) Out-of-District Students Welcome Low pupil/teacher ratio Many state & national recognitions awards to be successful, responsible, and Winners environment in which students will be empowered to learn skills ♣ All schools have necessary received Standard of Excellence Awards ♣ All schools have received Standard of Excellence Awards

December 2010 Chapman Middle School completion date now and inresponsible, the future. Chapman High School Three new Schools Out-of-District Students Welcome (10 Miles W. of Junction City on I-70) necessary to be successful, and productive Schools: Chapman, Chapman Unified School District No. 473 ♣Blue Ridge Elementary (K-5) Like Us On Chapman Middle School Chapman Elementary School environment in which students willa beKS empowered to learn skills The mission of USD 473 now is to and provide and equitable learning Schools: December 2010 Chapman Middle School completion date inresponsible, the positive future. Chapman High School Three new Schools ♣ Enterprise Elementary (K-5) Out-of-District Students Welcome (10 Miles W. of Junction City on I-70) ♣ Students score above state & national average Chapman, KS HeadStart necessary to be successful, and productive ♣ Rural Blue Ridge Elementary (K-5) environment in which students will be empowered to learn skills Chapman Elementary School Schools: ♣ Center Elementary (K-4) The mission of USD 473 is to provide a positive and equitable learning December 2010 completion date http://www.facebook.com/usd473 ♣Enterprise Low pupil/teacher ratio now and inresponsible, the future. Out-of-District Students Welcome ♣ Elementary (K-5) ♣ Students score above state & national average (10 Miles W. of Junction City on I-70) Wee Lads and Lasses PreSchool necessary to be successful, and productive BETTER SCHOOLS Blue Ridge Elementary (K-5) ♣ Chapman Elementary (K-5) Chapman Elementary School environment in which students will be empowered to learn skills Schools: December 2010 The mission ofSchool USD 473 now is to and provide a positive and equitable learning Chapman Middle ♣Enterprise All-day kindergarten ♣ Rural Center Elementary (K-4) ♣ Low pupil/teacher ratio ♣ Elementary (K-5) inresponsible, the future. Chapman Middle School (6-8) Out-of-District Students Welcome ♣ Students score above state & national average Follow us on Twitter necessary to be successful, and productive Blue Ridge Elementary (K-5) ♣ Ridge Elementary (K-5) for BETTER SCHOOLS Chapman Elementary School ♣ Chapman Elementary (K-5) environment in which students willa be empowered to learn skills ♣Blue 100% of teachers highly Rural Center Elementary (K-4) ♣ All-day kindergarten The mission ofare USD 473qualified is to and provide positive and equitable learning ♣ High School (9-12) ♣Chapman Low pupil/teacher ratio @473irish ♣ Enterprise Elementary (K-5) now in the future. Out-of-District Students Welcome ♣ Chapman Middle School (6-8) ♣ Students score above state & national average necessary to be successful, responsible, and productive Enterprise Elementary (K-5) All schools have received Standard of Excellence Awards BETTER SCHOOLS ♣ Chapman Elementary (K-5) BETTER COMMUNITIES for ♣Rural 100% of teachers are highly qualified Schools: environment in which students will be empowered to learn skills ♣ Center Elementary (K-4) ♣ All-day kindergarten Chapman Middle School ♣ Chapman High School (9-12) ♣ Low pupil/teacher ratio now and in the future. Many state & national recognitions & awards ♣ Chapman Middle School (6-8) Chapman Elementary School Out-of-District Students Welcome Blue Ridge Elementary (K-5) ♣ Students score above state & national average All schools have received Standard of Excellence Awards necessary to be successful, responsible, and productive Rural Center Elementary (K-5) BETTER SCHOOLS Chapman Elementary School for ♣ Chapman Elementary (K-5) ♣ 100% of teachers are highly qualified BETTER COMMUNITIES USD 473 Education Center (785) 922-6521 Chapman Middle School ♣ All-day kindergarten Chapman High School (9-12) All programs fully accredited ♣ Elementary (K-5) ♣Enterprise Low pupil/teacher ratio Many state & national recognitions & average awards now and in the future. ♣ Chapman Middle School (6-8) Out-of-District Students Welcome ♣ Students score above state &qualified national All schools have received Standard of Excellence Awards Chapman Elementary (K-5) for BETTER COMMUNITIES Schools: ♣Chapman 100% of teachers are highly ♣ Rural Center Elementary (K-4) District Web Site: http://usd473.net Nationally recognized music/FFA/business programs Chapman Middle School USD 473 Education Center (785) 922-6521 USD 473 Education Center (785) 922-6521 ♣ All-day kindergarten ♣ High School (9-12) All programs fully accredited ♣Blue Low pupil/teacher ratio Many state & national recognitions & awards Out-of-District Students Welcome BETTER SCHOOLS ♣ Ridge Elementary (K-5) ♣ Students score above state & national average Elementary (K-5) All schools have received Standard of Excellence Awards Chapman Middle School (6-8) Chapman School ♣Chapman Numerous extra-curricular activities BETTER COMMUNITIES Schools: Chapman, KS & Chapman Schools -A great place to Elementary live & learn!! ♣ 100% of teachers are highly qualified Nationally recognized music/FFA/business programs Chapman Middle School USD 473 Education Center (785) 922-6521 District Web Site: http://usd473.net ♣Chapman All-day kindergarten All programs fully accredited District Website: http://usd473.net Enterprise Elementary (K-5) ♣ Middle School (6-8) ♣ Low pupil/teacher ratio Many state & national recognitions & awards ♣ Blue Ridge Elementary (K-5) Construction Technology Class - hands-on home construction for ♣ Students score above state & national average Chapman Elementary School All schools have received Standard of Excellence Awards Numerous extra-curricular activities Chapman High School (9-12) Schools: ♣Rural 100% of teachers are highly qualified District Web Site: http://usd473.net Chapman, KS & Chapman Schools -A great place to live & learn!! ♣ Center Elementary (K-4) Nationally recognized music/FFA/business programs Chapman High School (9-12) USD 473 Education Center (785) 922-6521 ♣ All-day kindergarten ♣ Enterprise Elementary (K-5) All programs fully accredited ♣ Successful athletic programs state championships Low pupil/teacher ratio ♣Chapman Many state & national recognitions & awards ♣ Blue Ridge Elementary (K-5) Construction Technology Class hands-on home construction BETTER SCHOOLS ♣ Elementary (K-5) Chapman School BETTER COMMUNITIES ♣ All schools have received Standard of Excellence Awards Numerous extra-curricular activities Schools: Chapman, KS & Chapman Schools -A great place to Elementary live & learn!! ♣ Center Elementary (K-4) ♣Rural 100% of teachers are highly qualified District Web Site: http://usd473.net Nationally recognized music/FFA/business programs All buildings are climate controlled ♣ All-day kindergarten ♣ Enterprise Elementary (K-5) All programs fully accredited Successful athletic programs - state championships ♣ Chapman Middle School (6-8) ♣ Blue Ridge Elementary (K-5) ♣ Many state & national recognitions & awards BETTER SCHOOLS Construction Technology Class - hands-on home construction ♣ Chapman Elementary (K-5) Chapman Elementary School for ♣Chapman All schools have received Standard of Excellence Awards Numerous extra-curricular activities Chapman, KS & Chapman Schools A great place to live & learn!! Friendly, Rural Schools Atmosphere ♣ Rural Center Elementary (K-4) USD 473 Education Center (785) 922-6521 ♣ 100% of teachers are highly qualified ♣ High School (9-12) Nationally recognized music/FFA/business programs All buildings are climate controlled ♣ Enterprise Elementary (K-5) Schools: All programs fully accredited ♣ Middle School (6-8) ♣ Successful athletic programs - state championships BETTER SCHOOLS ♣Chapman Many state & national recognitions & awards for Construction Technology Class hands-on homeCOMMUNITIES construction ♣ Chapman Elementary (K-5) BETTER ♣ All schools have received Standard of Excellence Awards Numerous extra-curricular activities District Web Site: http://usd473.net ♣ Rural Center Elementary (K-4) Friendly, Rural Schools Atmosphere ♣ Chapman High School (9-12) ♣Chapman Nationally recognized music/FFA/business programs  HeadStart All buildings are climate controlled ♣ Middle School (6-8) ♣ All programs fully accredited Successful athletic programs - Schools state championships BETTER SCHOOLS ♣ Many state & national recognitions & awards ♣ Chapman Elementary (K-5) for Construction Technology Class hands-on home construction BETTER COMMUNITIES Chapman High School Chapman, KS & Chapman -A great place to live & learn!! Three new Schools ♣Chapman Numerous extra-curricular activities Friendly, Rural Schools Atmosphere USD 473 Education Center (785) 922-6521 ♣ High School (9-12)  Wee Lads and Lasses PreSchool ♣ Nationally recognized music/FFA/business programs All buildings are climate controlled ♣ Chapman Middle School (6-8) - state championships for All programs fully accredited ♣ Successful athletic programs completion date ♣Chapman Construction Technology Class hands-on home construction BETTER COMMUNITIES Chapman High School Three new Schools ♣ Numerous extra-curricular activities District Web Site: http://usd473.net USD 473 Education Center (785) 922-6521 ♣ High School (9-12) Friendly, Rural Schools Atmosphere  Blue Ridge Elementary (K-5) ♣ All Nationally recognized music/FFA/business programs buildings are climate controlled ♣ athletic programs - Schools state championships We Welcome Students & to live December 2010 completion date COMMUNITIES ♣ Successful Construction Technology Class -BETTER hands-on home construction Chapman High School - Three new Schools Chapman, KS & Chapman -A great place & learn!! District Web Site: http://usd473.net ♣ Numerous extra-curricular activities  Enterprise Elementary (K-5) USD 473 Education Center (785) 922-6521 Friendly, Rural Schools Atmosphere ♣ buildings are climate controlled ♣ All Successful athletic programs state championships December 2010 completion date ♣ Construction Technology Class hands-on home construction Chapman, KS & Chapman Schools A great place to live & learn!! Chapman High School Hope You Will Consider Three new Schools District Web Site: http://usd473.net  Rural Center Elementary (K-4) USD 473 Education Center (785) 922-6521 ♣ Friendly, Rural Schools Atmosphere ♣ All buildings are climate controlled ♣ Successful athletic programs state championships December 2010 completion date Chapman, KS & Chapman Schools - A great place to live & learn!! District Web Site: http://usd473.net  Chapman (K-5) Chapman High School - Elementary Three new Schools - ♣ Friendly, Rural Schools Atmosphere USD #473 Chapman as ♣ All buildings are climate controlled December 2010 Chapman, KS & Chapman Schools - A great place to live & learn!! completion dateAtmosphere  Chapman School (6-8) Chapman High School - Middle Three new Schools ♣ Friendly, Rural Schools December 2010 Your Choice  Chapman School (9-12) completion date Chapman High School - High Three new Schools Chapman Middle School December 2010 completion date Chapman High School - Three new Schools Chapman Middle School December 2010 completion date USD 473 Education Center (785) 922-6521 Schools: Chapman Middle School December 2010 (K-5) ♣ Blue Ridge Elementary
Schools: The mission of USD 473 is to provide a positive and equitable learning

♣ Numerous extra-curricular activities ♣ All Nationally recognized music/FFA/business programs ♣ buildings are climate controlled ♣ Successful athletic programs - state championships Chapman High School ♣ Construction Technology Class -Chapman, hands-on home construction December 2010 ♣ Friendly, Numerous extra-curricular (10 Miles W. of Junction City on I-70) Chapman High School - Three new Schools -activities KS Chapman Unified School District No. 473 ♣ Rural Schools Atmosphere ♣ All buildings are climate controlled ♣ Successful athletic programs state championships The mission of USD 473 is to provide a positive equitable learning ♣ Construction Technology Class hands-on home construction completion date (10 in Miles W. of Junction City and on I-70) Chapman, KS ♣ All Friendly, Rural Schools Atmosphere Chapman Unified School District No. 473 ♣ buildings are climate controlled environment which students will be empowered to learn ♣ Successful athletic programs - state championships The mission of USD 473 is to provide a positive and equitable skills learning December 2010 Chapman Middle School Chapman High School - Three new Schools - Unified (10 Miles W. of Junction City and on I-70) Chapman, KS ♣ Rural Schools Atmosphere necessary to be successful, responsible, productive Chapman School District No. 473 ♣ Friendly, All buildings are climate controlled environment in which students will be empowered to learn skills The mission of USD 473 is to provide a positive and equitable learning Chapman Middle School completion date now and in the future. Chapman High School - Three new Schools ♣ Friendly, Rural Schools Atmosphere (10 Miles W. of Junction City on I-70) necessary to be successful, responsible, and productive Chapman, Chapman Unified School District to No. 473 environment in which students will beKS empowered learn skills

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We Do What’s Best For Kids! December 2010 completion date Chapman, KS (10 Miles W. of Junction City on I-70) Chapman Unified School District No. 473

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Chapman Elementary School Schools: Chapman Middle School ♣ Elementary (K-5) ♣ Enterprise Blue Ridge Elementary (K-5) Chapman Elementary School Schools: ♣ Rural Center Elementary (K-4) Chapman, KS & Chapman Schools - A great place to live & learn!! Chapman Middle School ♣ Blue Enterprise Elementary (K-5) ♣ Ridge Elementary (K-5) BETTER SCHOOLS Chapman Elementary (K-5) Chapman Elementary School Schools: ♣ Rural Center Elementary (K-4) Chapman Middle School ♣ Enterprise Elementary (K-5) Middle School (6-8) BETTERfor SCHOOLS ♣ Chapman Blue Elementary (K-5) Chapman Elementary (K-5) Chapman Elementary School Schools: RuralRidge Center Elementary (K-4) ♣ Chapman High School (9-12) Chapman Middle School ♣ Blue Enterprise Elementary (K-5) Chapman Middle School (6-8) BETTER SCHOOLS for ♣ Ridge Elementary (K-5) Chapman Elementary (K-5) BETTER COMMUNITIES Chapman Elementary School Schools: ♣ Rural Center Elementary (K-4) Chapman High School (9-12) Chapman Middle School ♣ Enterprise Elementary (K-5) Chapman Middle School (6-8) BETTER SCHOOLS for Blue Ridge Elementary (K-5) BETTER COMMUNITIES ♣ Elementary (K-5) Chapman Elementary School USD 473 Education Center (785) 922-6521 Schools: ♣ Chapman Rural Center Elementary (K-4) Chapman High School (9-12) Enterprise Elementary (K-5) ♣ Chapman Middle School (6-8) BETTER SCHOOLS ♣ Blue Ridge Elementary (K-5) for BETTER COMMUNITIES Chapman Elementary (K-5) Chapman Elementary School District Web Site: http://usd473.net USD 473 Education Center (785) 922-6521 Schools: Rural Center Elementary (K-4) ♣ Chapman High School (9-12) Enterprise Elementary (K-5) ♣ Blue Chapman Middle School (6-8) BETTER SCHOOLS ♣ Ridge Elementary (K-5) for Chapman Elementary (K-5) BETTER COMMUNITIES Chapman, KS & Chapman - A great place to Elementary live & learn!! Chapman School District WebSchools Site: http://usd473.net USD 473 Education Center (785) 922-6521 Rural Center Elementary (K-4) ♣ Chapman High School (9-12) EnterpriseMiddle Elementary (K-5) ♣ Chapman School (6-8) BETTER SCHOOLS for Chapman, KS & Chapman - A great place to live & learn!! ♣ Chapman Elementary (K-5) BETTER COMMUNITIES District WebSchools Site: http://usd473.net USD 473 Education Center (785) 922-6521 Rural Center Elementary (K-4) ♣ Chapman High School (9-12) ♣ Chapman Elementary Middle School (6-8) BETTER SCHOOLS for Chapman, KS & Chapman - A great place to live & learn!! ♣ Chapman (K-5) BETTER COMMUNITIES District WebSchools Site: http://usd473.net USD 473 Education Center (785) 922-6521 ♣ School (9-12) ♣ Chapman Chapman High Middle School (6-8) for BETTER COMMUNITIES Chapman, KS & Chapman Schools A great place to live & learn!! District Web Site: http://usd473.net USD 473 Education Center (785) 922-6521 ♣ Chapman High School (9-12)

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BETTER COMMUNITIES KS & Chapman - A great place to live & learn!! District WebSchools Site: http://usd473.net USD 473 Education Center (785) 922-6521 KS & Chapman - A great place to live & learn!! District WebSchools Site: http://usd473.net USD 473 Education Center (785) 922-6521 KS & Chapman - A great place to live & learn!! District WebSchools Site: http://usd473.net KS & Chapman Schools - A great place to live & learn!!

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