Introducing WH Smith PLC WH Smith Indonesia

Bali International Terminal April 2014
Travel Accessories Accessories Travel
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INTRODUCTION TO WH SMITH WH Smith Credentials WH Smith Currently WH Smith Globally WH Smith Around the World Hong Kong Sourcing Office

WH SMITH CREDENTIALS

Founded in 1792, by William Henry Smith, the WHSmith brand is synonymous with the history of England as a ‘nation of shopkeepers’ While many older established brands have disappeared from the UK retail scene in recent times, WHSmith has stood the test of time In the UK alone there over 1200 locations in various different channels. WHSmith PLC is listed on the London Stock Exchange and is part of the FTSE mid 250 Index.

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WH SMITH CURRENTLY
In 2013 group sales totalled £1,186m, group generated profit before tax was £108m (2012: £102m) This was our 9th consecutive year of profit growth WHSmith Fast Facts
WHSmith currently operates over 1200 stores, primarily in the UK, comprising 673 travel outlets at airports, train stations, hospitals, workplaces and motorway service areas and 615 high street shops

91% of the population of Great Britain live within a 20 minute drive of a WHSmith shop Every year 73% of the UK's population visit a WHSmith store
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WH SMITH GLOBALLY
We have over 100 outlets internationally in the following 17 countries: Europe: Ireland, France, Denmark, Sweden, Gibraltar, Russia Middle East: Saudi Arabia, Kuwait, Oman, UAE, Jordan, Qatar Asia Pacific: India, Malaysia, China, Australia, Fiji Indonesia will be the 18th in 2014
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WH SMITH GLOBALLY
WHSmith Fast Facts • Employs over 17,000 people around the world • Runs over 28,000 square metres of selling space • Shops operating in 52 airports globally

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WH SMITH AROUND THE WORLD

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HONG KONG SOURCING OFFICE
Our Hong Kong sourcing office delivers better value to our retail stores and partners. We have a team of 25 professionals based in Hong Kong who deliver a full end-to-end supply chain management system, from product design and production to delivery on the shop floor. This team is responsible for sourcing, product quality assessment, ethical requirements and management of our supplier base across Asia. There are over 11,000 product lines available from the HK office in the following categories : • General stationery, Fashion stationery, Art and craft, Travel games, Travel accessories Products are sourced from over 200 suppliers and 240 production sites, from countries including India, Japan, Korea, Malaysia, Taiwan, Vietnam and China. We have a strong established relationship with several logistics service providers who can offer tailor made delivery services. The HK office has an ERP system in place which can provide end-to-end supply chain visibility.

AIRPORT EXPERTISE Product Categories Promotional Focus Travel Convenience Sense of Place Volume Displays Impulse Kiosks Specialty Bookshop Specialty Toyshop

AIRPORT PRODUCT CATEGORIES
In an airport our biggest categories are generally : Drinks Confectionery Magazines Books

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AIRPORT PRODUCT CATEGORIES
Depending by location we also do well with: Travel Accessories Tobacco Telecoms Chemist (general market) Souvenir Toys/Games Electronic Accessories Smaller contributors are: Fresh Food & Drink Newspapers Stationery Cards & Gifts

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AIRPORT PROMOTIONAL FOCUS- Convenience

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AIRPORT PROMOTIONAL FOCUS- Readables

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AIRPORT FORMATS- Travel Convenience

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AIRPORT FORMATS- Sense of Place

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AIRPORT FORMATS- Volume displays

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AIRPORT FORMATS- Impulse Kiosks

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AIRPORT FORMATS- Specialty Book Shop

AIRPORT FORMATS- Specialty Toy Shop

WH SMITH INDONESIA JV Partnership Indonesian Airports Bali International Airport Bali International Passengers WH Smith Locations WH Smith Level 1 WH Smith Level 3

JV PARTNERSHIP

A joint venture between WHSmith and our Indonesian partner IDP PT Inti Dufree Promosindo (“IDP”) is a subsidiary company of PT Sona Topas Tourism Industry Tbk (“STTI”), a company owned by DFS Group Limited, companies affiliated to the Indonesian conglomerate Mayapada Group, and the public. IDP is a limited liability company formed under the laws of the Republic of Indonesia in 1990. DFS and Mayapada have been partners for over 20 years. This new entity has won the right to operate 8 travel convenience stores at the new Bali international terminal opening in 2014.
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INDONESIA AIRPORTS
Airport Name IATA CGK SUB DPS UPG KNO BPN BTH JOG BDJ SRG PLM PKU PDG PNK MDC LOP BDO SOC PGK KOE City Served Optr AP2 AP1 AP1 AP1 AP2 AP1 BIFZA AP1 AP1 AP1 AP2 AP2 AP2 AP2 AP1 AP1 AP2 AP1 AP2 AP1

2012 [2]
57,772,762 16,447,912 14,175,580 8,323,193 7,991,914 6,620,750 5,540,000 4,998,028 3,651,249 3,005,930 2,886,383 2,770,873 2,643,519 2,291,470 2,092,768 1,836,051 1,763,867 1,395,761 1,364,249 1,312,149

11 vs 12 09 vs 12 Growth Growth
10.2% 19.4% 10.9% 11.6% 11.5% 16.5% 28.7% 16.5% 17.7% 23.6% 11.1% 9.0% 16.4% 7.4% 14.9% 9.5% 88.1% 16.7% 2.9% 11.7% 55.5% 54.7% 47.3% 64.4% 36.6% 53.6% 156.4% 48.4% 75.6% 81.4% #DIV/0! #DIV/0! 98.4% #DIV/0! 66.1% 56.4% #DIV/0! 80.4% #DIV/0! 58.8%

Soekarno–Hatta International Airport Juanda International Airport Ngurah Rai International Airport Sultan Hasanuddin International Airport Kuala Namu Airport (was Polonia) SAMS Airport Hang Nadim Airport Adisucipto International Airport Syamsudin Noor Airport Achmad Yani International Airport Sultan Mahmud Badaruddin II International Airport Sultan Syarif Kasim II International Airport Minangkabau International Airport Supadio International Airport Sam Ratulangi International Airport Lombok International Airport Husein Sastranegara International Airport Adisumarmo International Airport Depati Amir Airport El Tari Airport

Jakarta Surabaya Denpasar Makassar Medan Balikpapan Batam Yogyakarta Banjarmasin Semarang Palembang Pekanbaru Padang Pontianak Manado Mataram Bandung Solo Pangkal Pinang Kupang

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BALI INTERNATIONAL AIRPORT

BALI is the largest international passenger hub in Indonesia accounting for 40% of incoming tourists ahead of Jakarta and Batam New International Terminal Opened late 2013 Total Arriving and Departing International Passengers in 2013 7.2 million, +11% on 2012

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BALI INTERNATIONAL PASSENGERS
Top 10 Travellers by Nationality in Bali International terminal 1. Australian 20% 2. Indonesian 10% 3. Chinese 10% 4. Japanese 5% 5. Malaysian 4.5% 6. Korean 3.2% 7. Taiwan 3.1% 8. Singapore 3% 9. French 3% 10.UK 2.8%

Reason For Travel Leisure 85% Business 10% Others 5%

Dwell Time Before Security >60 mins After Security >120mins
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WH SMITH LOCATIONS
Location WHS Gate 1 Kiosk WHS Gate 6 Kiosk WHS Gate 8 Kiosk WHS Arrivals Café & Convenience WHS Departures Convenience WHS Baggage Hall Convenience WHS Landside Convenience WHS Water Bar Space (sqm) 50 50 50 81 130 60 147 37 Date End April End April End April Mid May End May Early June Early June Mid June

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WH SMITH LOCATIONS- Level 1
Arrivals Area Arrivals Café & Convenience, 81sqm, Mid May Baggage Hall Convenience, 60sqm, End May

Meeters & Greeters WHS Arrivals Café & Convenience WHS Baggage Hall Convenience Bag Carousels Customs
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WH SMITH LOCATIONS- Level 3
Departures Level Departures Convenience, 130sqm, Mid May Landside Convenience, 147sqm, End May Water Bar, 37sqm, Early June WHS Landside Convenience Bag Scanners Check in Desks Customs WHS Water Bar WHS Departures Convenience
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WH SMITH LOCATIONS- Level 3
Black Canyon DFS Bali Living Departures Pier DFS Cafe Departures Gate 1 Kiosk Departures Gate 6 Kiosk Departures Gate 8 Kiosk All 3 are 50 sqm, End April

WHS Gate 1 Kiosk

WHS Gate 6 Kiosk

WHS Gate 8 Kiosk
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