GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY, DELHI MANAGEMENT EDUCATION & RESEARCH INSTITUTE

MASTER OF BUSINESS ADMINISTRATION SEMESTER III BATCH: 2012-2014 Management of International Business
Course Code: MS 203, Credits-4 COURSE OUTLINE

Course Instructor: Ms. Monika Sharma COURSE OBJECTIVES The objective of this course is to enable the students to manage business when the Organizations are exposed to international business environment. METHODOLOGY 1. The pedagogy will be lectures, discussions, case studies, assignments. 2. Audio-Visual aids will be used during the course.

Session No.

Theme UNIT 1 Nature and Scope of International Management: Introduction to International Business; E.P.R.G. – Approach, The Environment Of International Business, Reasons for Going International, Analyzing International Entry Modes, Strategy in the Internationalization of Business, Basic Models for Organization Design in Context of Global Dimensions; Entry Barriers, Global Competitiveness of  Indian Organizations.

Number of Sessions 14

Chapters from the text Ch – 1( Ashwathappa), Ch- 6 ( sumati varma)

1.

Ch –11, 12 ( Aswathappa)

. 17. International Business. Edward T Hall Study. 19.23. John D Daniels. 24. Global Operations. Cultural Adaptation through Sensitivity Training.IV Broad issues in Globalization : Emerging Global Players . Communication and Negotiation. Prashant Salwan (2010). The Social Responsibility of the Global Firm .Unit II     Managing Globally : Global Marketing Management. 14 Ch. Cross-Cultural Management : Hofstede Study. K Aswathappa(2010). International Business Environments and Operations. . Lee H Radebaugh Daniel P Sullivan . The Role of the Parent: Managing the Multi Business Firm. 18. Aspects of Global Financial Management 14 Ch –7. References: 1. 15 ( Sumati Varma) 56 Prescribed Text: 1. Ethical issues in Context of International Business. Innovation. and Knowledge Management. Global Mergers and  Acquisition UNIT . Organizing and Structuring the Multi Business Firm Total Number of Sessions 14 Ch – 11. 13 ( Aswathappa) 3. Global Human Resources Management . Implementing Global Strategy.21. 22 ( Aswathappa) 2. International Competitive Advantage.III Formulating Strategy for International Management: Strategy as a Concept. Business Improvement: Integrating Quality. Tata Mcgraw Hill. Pearson Education . Cross-Culture 4.  UNIT . 8( Aswathappa) Ch. Leadership Issues. International Strategic Alliances.