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My Portfolio Digital Producer and TV News Talent Al Jazeera America's "The Stream" Made several
My Portfolio
Digital Producer and TV
News Talent
Al Jazeera America's "The
Stream"
Made several digital co-host
appearances on AJAM's social
media news show. (See one clip
here.)
Substitute TV Co-Host
Al Jazeera English's "The
Stream"
Appeared as a co-host on AJE's
award-winning and top-rated
social media show. Topics
covered included Chile's
presidential elections and the
latest crisis in Venezuela. See
the Venezuela clip here.
National Political "Pundit"
I appeared on CBS' Face the
Nation to discuss the US Latino
vote in 2012. See me start the
session here.

View My VisualCV Online: http://www.visualcv.com/juliorvarela

Julio Ricardo Varela DIGITAL MEDIA, JOURNALISM, SOCIAL MEDIA, EDUCATION juliorvarela@gmail.com
Julio Ricardo Varela
DIGITAL MEDIA, JOURNALISM, SOCIAL MEDIA, EDUCATION
juliorvarela@gmail.com
http://www.linkedin.com/in/julioricardovarela
http://juliorvarela.com
http://latinorebels.com

Summary

• Founded one of the world's most successful independent U.S. Latino media pages: LatinoRebels.com.

• Co-host appearances on Al Jazeera America's "The Stream" and Al Jazeera English's "The Stream."

• Deep expertise in digital media and community-generated news, as digital producer for Al Jazeera.

• 1990 Harvard graduate, cum laude, Latin American History and Literature.

• Nationally recognized expert and columnist on U.S. Latino issues.

• Exceptional social media knowledge of Twitter (@julito77) and other outlets, particularly in LATAM.

• Retained by Univision Corp to consolidate and expand its social media presence in 2009.

• Won the 2012 Latinos in Social Media Award for "Best Activist Blogger."

• Fluent Bilingual/Bicultural executive (English/Spanish). Native of Puerto Rico.

• Has produced major social media campaigns for FernandoVarela.com, now a part of FORTE, a 2013 Final Four contestant for NBC's "America's Got Talent."

• Has conceptualized and executed very highly engaging social media campaigns for clients, having achieved unprecedented levels of engagement on Facebook, Twitter, and other platforms.

• Accomplished corporate executive leader with an exceptional track record in developing market-driven and customer-focused product.

• Possesses 20+ years experience in educational development and advocacy for Latino students in US public school systems.

Education

Harvard University

Cambridge, MA, United States

Sep 1986 - Jun 1990

Bachelor of Arts (cum laude), History and Literature of Latin America

Work History

Al Jazeera America

Washington, DC, United States

Digital Producer, The Stream

Jul 2013 - Apr 2014

• Made co-host appearances for primetime show (WATCH). Also substitute co-host for Al Jazeera English's "The Stream." (WATCH)

• "Live-tweeted" every show and was virtual online host for show's digital community.

I have also been quoted in the following publications regarding US Latino vote: Fox News
I have also been quoted in the
following publications regarding
US Latino vote:
Fox News Latino
US News and World Report
Voxxi
La Opinión
Shaped and Revised
Univision's Social Media
Strategy and Execution
Plan
I was retained by Univision, the
largest Spanish-language media
company in the United States, to
rethink its social media strategy
on Twitter and Facebook. The
result was a strategic and
deliberate execution plan that
transformed Univision into one of
the better social media brands in
the US Latino market today.
Noted Commentator of
US Latino Issues
Has been quoted and featured in
the following global sites:
The New York Times
CNN
Le Monde
NBC
MSNBC
HuffPost

View My VisualCV Online: http://www.visualcv.com/juliorvarela

• Wrote several news stories, including interview with Dolores Huerta and Edward Snowden SXSW appearance. (Read all stories here.)

• Edited hundreds of digital news pieces, curated thousands of tweets, oversaw community voice throughTwitter, Facebook, and G+.

• Part of senior editorial planning team.

NBC News (NBC Latino)

New York , NY, United States

Contributor

Wrote weekly columns for NBC News. Several columns have garnered national attention, including the following pieces:

Oct 2012 - Dec 2013

• "Grover Norquist is now an amnesty-loving immigration activist:" front page of MSNBC on April 23, 2013.

"This year's Super Bowl Ad 'So God made a farmer' ignores reality," which lead to the creation of several user-generated videos that made the Lawrence O'Donnell show.

Latino Rebels, LLC

Boston, MA, United States

Founder

In this new digital age, we all have learned to redefine ourselves. LatinoRebels.com is part of my redefinition. I founded it as a blog and then proceeded to open it up to about 20 of my closest social friends. The result is that in just 24 months this little blog has now become one of the fastest- growing Latino web brands and independent media sites ever.

Apr 2011 - Present

• We have appeared in the following global sites: The New York Times, Forbes, WGBH Boston, Univision, ABC News, CNN, CBS News, NBC Latino, The Huffington Post, Le Monde, Drudge, the front page of Yahoo!, and many other established mainstream media sites. Known as the "Latino Buzzfeed," Latino Rebels also has one of the most loyal and engaging social media communities in the US Latino digital space.

Univision

Miami, FL, United States

Independent Education Consultant

Working as an independent educational consultant for Univision's http://eselmomento.com "Edúcate, Es el momento" campaign to increase awareness of Latino academic achievement and attainability in the United States.

Sep 2011 - Oct 2011

Six Red Marbles

Boston, MA, United States

Editorial Director, Reading/Language Arts

As an editorial leader for SRM's Reading/Language Arts offerings and products, I was able to combine my love of education with my love of technology and create outstanding products for our clients. Our work was collaborative and learner-centric.

Nov 2011 - Sep 2012

• Directed the successful development of a highly engaging early reading print/technology hybrid product that was greeted with much enthusiasm at this year's IRA conference in Chicago.

• Oversaw the Grades 3-8 TE development of a new-to-market Common Core offering.

Contributor to Boston Globe's Opinion pages: • Gomez a poster boy with no poster •
Contributor to Boston Globe's
Opinion pages:
• Gomez a poster boy
with no poster
• Free Puerto Rico from
political limbo
NPR Appearances
• National NPR
• Boston's WGBH
National Weekly
Contributor for NBC
Latino
Have written weekly regular
opinion pieces for one of the
most respected and popular U.S.
Latino media sites. Several
columns have gained national
and global attention, including:

View My VisualCV Online: http://www.visualcv.com/juliorvarela

Houghton Mifflin Harcourt

Boston, MA, United States

Editorial Director, K-5 Reading and Pre-K

I led a group of talented and forward-thinking editors who are developing market-leading and innovative product for the world's premier education company. My staff was based in Boston and in Orlando. 39 editors reported to me. Increased employee engagement and morale through personable and focused leadership.

Jun 2010 - May 2011

ACCOMPLISHMENTS

Led a multi-level team of internal and external editors to successfully complete Common Core editions for 8 HMH legacy programs (Spanish and English) along with current Journeys offering for North Carolina and Open Territory.

Collaborated with company's Digital Content Development Group in Dublin to produce all digital offerings for current Reading products, both in English and Spanish.

Successful development of Splash into Pre-K/Un salto a Pre-K, a comprehensive early childhood program. Development time was 4 months.

Publish

Milton, MA, United States

Founder

A division of v5, LLC, Publish was a content hub based in Boston. It served the publishing, direct sales and Internet industries. Publish had the talent and the experience to produce relevant and dynamic materials. We developed all our translations in Latin America and worked completely via Skype, Woodwing, and InCopy/InDesign.

Jul 2009 - Jun 2010

v5, LLC

Milton, MA, United States

Founder, CEO

Formed to help support the career of Fernando Varela, the Puerto Rican Pavarotti. We were a full-

service social media agency geared to increase brand awareness in the US Latino market. Named Best Agency Using Social Media by Latinos in Social Media, 2009.

Apr 2008 - Jun 2010

DoubleO Publishing Services

Boston, MA, United States

Editorial Director, English Development

Directed the development of all PreK-12 English language projects for a dynamic full-service house that produces content for major educational publishers.

Sep 2007 - Apr 2008

Houghton Mifflin Company

Boston, MA, United States

Jan 2008 - Jul 2008

Vice President, Editorial Director, Reading and Bilingual Publishing

Directed the development of all Houghton Mifflin Reading and Spanish language materials for the PreK-6 market.

Boston, MA, United States

Jun 2005 - Dec 2006

Associate Editorial Director, Reading and Editorial Director, Bilingual Publishing

While directing the Division's entire K-6 Bilingual product line, I also directed the development of several customizations of Houghton Mifflin Reading, including Miami-Dade ($35 million adoption) and Denver.

• "Grover Norquist is now an amnesty- loving immigration activist:" front page of MSNBC on
• "Grover Norquist is
now an amnesty-
loving immigration
activist:" front page of
MSNBC on April 23,
2013.
• "This year's Super
Bowl Ad 'So God
made a farmer'
ignores reality," which
lead to the creation of
several user-
generated videos that
made the Lawrence
O'Donnell show.
• "When 'Latino'
branding goes to far"
Houghton MIfflin Pre-K:
An Early Childhood
Game-Changer
Directed Houghton Mifflin's initial
entry into growing Early
Childhood market. Working with
Early Childhood experts Sue
Bredekamp, Jack Pikulski, and
Lesley Morrow, I led a very
talented team of creative editors
and outside vendors to publish a
market-changing comprehensive
Pre-K program.

View My VisualCV Online: http://www.visualcv.com/juliorvarela

Boston, MA, United States

Executive Editor

Directed the development of materials for the PreK-6 educational market. Was the key editorial leader for Houghton Mifflin Pre-K, the Division's inaugural early childhood program. The program added a

substantial amount of revenue for the company's School Division.

Mar 2003 - Jun 2005

Vista Higher Learning

Boston, MA, United States

Associate Publisher

Directed the company's Spanish language sales efforts into the private school and AP markets. This position was a dual position, since I was also Editorial Director of Hispanex, Inc. at the same time.

Jan 2002 - Jan 2003

Hispanex

Boston, MA, United States

Editorial Director

Directed the development of over 40 projects (over 300,000 pages) for a cadre of clients in the educational publishing world.

May 1998 - Feb 2003

Houghton Mifflin

Boston, MA, United States

Editor, Editorial Project Manager

Conducted 50+ sales presentations that led to key sales for the School Division, specifically in key urban districts such as Detroit, Phoenix, New York, and Houston. Executed several products for the award-winning, innovative Invitations to Literacy/Invitaciones Reading program, including Intervention, Phonics, Grade 1, and Kindergarten materials

May 1991 - May 1998

Boston Globe

Boston, MA, United States

Contributing Reporter

Wrote 60+ articles for one of the country's premier sports departments. My first portfolio can be viewed here.

Jun 1989 - Sep 1989

Skills

Native proficiency in English and Spanish

(Rockstar) 10+ Years Experience, (Currently in use)

k s t a r ) 10+ Years Experience, (Currently in use) I have been blessed

I have been blessed to have been able to do business in both my native languages for the 20 years of my career.

Social Media Expertise

(Rockstar) 3-4 Years Experience, (Currently in use)

Since 2008, I have immersed myself in the nuances and power of social media. I am considered one of the most influential Latino profiles and bloggers online today.

power of social media. I am considered one of the most influential Latino profiles and bloggers

View My VisualCV Online: http://www.visualcv.com/juliorvarela

TV & Radio (Expert)

3-4 Years Experience, (Currently in use)

Having made several national and global appearance on both TV and radio, I bring a fresh new voice to U.S. Latino issues, Latin American politics and general news items.

issues, Latin American politics and general news items. Public Speaking ( R o c k s

Public Speaking (Rockstar)

10+ Years Experience, (Currently in use)

I have presented and spoken publicly (in both English and Spanish) hundreds of times all over the

United States and Puerto Rico. My skills as a part-time improviser and actor have greatly contributed to my ability to engage my audiences, entertain them, and more importantly, inform them.

entertain them, and more importantly, inform them. Writer (Rockstar) 10+ Years Experience, (Currently in use)

Writer (Rockstar)

them, and more importantly, inform them. Writer (Rockstar) 10+ Years Experience, (Currently in use) I have

10+ Years Experience, (Currently in use)

I have been writing news articles, blogs, white papers for several outlets since I began my career as an editor.

This next-generation resume was created using VisualCV

several outlets since I began my career as an editor. This next-generation resume was created using