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Linda Hart DiMura Flax Hart, C.F.R.E.

507A Foxglove Circle; Sun City Center, Florida 33573 813. 633.0945

SUMMARY
Extensive fundraising, marketing and public relations background with proven results. Specialization in major gifts, capital campaigns and broad based fund development. Able to successfully identify and recruit volunteers, board members and develop strong partnerships at all levels of an organization. Committed to staff development and experienced in training, coaching and developing a team approach to management.

EXPERIENCE AND ACHIEVEMENTS Make-A-Wish, Florida Sun Coast Office (Fired) Florida Pediatric Cancer Research Foundation (Fired and arrested DUI while leaving work function) Heartbeat International (Asked to resign) Snelling Recruiters (Asked to resign) LifeLink Foundation, Inc. (Asked to resign)
Director of Development
Senior Leadership position of an organization that had no previous philanthropic activities or support. The position reported directly to the President and to the Chairman of the Board of Directors. Responsible for the development and implementation of a comprehensive fund development program including annual giving, capital campaigns, major gifts, corporate giving, grant writing and special events. Responsible for the development of a planned giving program. Served as the Chief Executive Officer for the LifeLink Legacy Fund, the philanthropic division for the LifeLink Foundation Responsibilities: • • • Served as the Chief Executive Officer for one of three divisions of LifeLink. Responsible for strategic planning and implementation of all philanthropic activities for LifeLink Foundation, LifeLink HealthCare Institute, and LifeLink Legacy Fund. Developed strategic direction and implementation of annual fund raising program. This included prospect identification, donor cultivation, and solicitation of support from individuals, corporations and foundations. Designed and built the infrastructure to ensure fund raising success. LifeLink had no philanthropic database. Developed and created a database that currently has over 15,000 constituents. (Note: Database implemented was Blackbaud Raiser’s Edge 7.0.) LifeLink Legacy Fund had a small Board of Directors consisting of six members that did not actively participate in the fund raising process. Developed the roles and responsibilities for the Board of Directors and personally recruited nine new Board Members that have brought a wealth of experience to the Board. Developed a full committee structure. Developed the roles and responsibilities for six committees and recruited over twenty members of the committees who are active and productive. The committees include:

2002-2006

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Executive; Finance and Investment; Board Development; Marketing and Public Relations; Programs; and Income Development. LifeLink Foundation, Inc. – Continued • • Developed opportunities for support and a case statement to define the organization’s need for philanthropic support. Created the Investment Policy Statement and developed a Finance and Investment Committee that oversaw all finance and investment activities for The LifeLink Legacy Fund. Recognized a change in investments from a 12% annual loss of revenue to a consistent 14% annual gain on investments over a 3 ½ year period. Developed an annual fund raising program that includes direct mail, tribute / memorial giving, special events, corporate giving, sponsorships, major gifts and grants. Over a 3 ½ year period, developed the annual giving program that realized an increase from $20,000.00 per year to $500,000.00 per year. Responsible for the development of a planned giving program and giving society, The LifeLink Legacy Society, responsible for over $175,000.00 in realized philanthropic funds received and over $2,500,000.00 in planned giving expectancies. Was charged with the conceptualization and development of an annual signature event. Developed “A Symphony of Life 2005,” a free community outdoor park concert that was held in conjunction with The Florida Orchestra and The University of Tampa. The mission was to raise the awareness of the need for organ and tissue donation and the miracle of organ transplantation. The original goal for the event was $25,000.00. The event raised over $150,000.00 in its initial year and reached over 3 million households through marketing and public relations. “A Symphony of Life” has become an annual event. The event raised over $250,000.000 in its second year. Developed a grants program that included the active participation of physicians and immunology researchers that developed extensive medical grants that were awarded over $250,000.00 in philanthropic support. Currently there are over $450,000.00 in grants in progress. Wrote two grants to the Department of Health and Human Services for funds over $2,500,000.00. One grant was approved for funding in the amount of $650,000.00. Developed the protocols, in conjunction with the physicians, nurses and coordinators, for LifeLink Foundation’s Good Samaritan Fund that provides financial support to transplant patients, living donors, and their families. Financially managed the program that supported patients in need. Managed the real estate activities for the LifeLink real estate condominium project, located in Steamboat Springs, Colorado. Oversaw all operational, investment, rental and procedural activities for the property. Made multiple personal appearances representing LifeLink that resulted in philanthropic funds being realized. Worked in conjunction with the LifeLink of Georgia team to design and build an operating suite. Researched, developed and submitted a proposal that underwrote the costs for the design, build and operation of the LifeLink of Georgia Operating and Recover Suite.

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Morton Plant Mease Foundation (Fired and escorted out of office by security guards) 2001 – 2002
Vice President for Development
Senior Leadership position of the $85 million Morton Plant Mease Foundation that supports the four-hospital Morton Plant Mease Healthcare System. The Foundation raises over $10 million each year for both capital and program needs. The Vice President reports directly to the President and is responsible for strategic development and implementation of capital campaigns, major gifts, annual giving including corporate giving and special events. Responsibilities: • • • Responsible for strategic planning and implementation of all capital campaigns on four campuses of the Morton Plant Mease Healthcare System Responsible for the planning and implementation of the Mease Countryside Capital Campaign. (Goal: $11 million) Strategic direction and implementation of annual fund raising plans. This includes prospect identification, donor cultivation, and solicitation of support from individuals, corporations and foundations. Responsible for managing the fund raising process through Board Members, volunteer solicitor and professional staff Create an environment conducive to effective and efficient fund raising carried out systematically through individualized, strategic development plans complemented by special events and framed within a carefully crafted communications plan Responsible for annual budget, donor recognition programs and societies, direct mail campaigns, and assuring accurate processing and timely acknowledgement of all pledges and contributions Developed successful employee campaign that generated an increase over 20% from previous year Developed timeline, policies and procedures, Capital Campaign Cabinet, Campaign materials, naming opportunities and all collateral materials for the Morton Plant Mease Capital Campaign. Developed four distinctive prospect lists with ability and willingness assigned to each prospect Held prospect identification screenings

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Watson Clinic Foundation, Inc. (Resigned)
Executive Director

1998 - 2001

Responsible for the development and implementation of a broad-based fund development program. Develop marketing and fund development infrastructure. Plan, develop and implement a capital campaign. Develop a comprehensive marketing and public relations campaign. • • • Initiated annual giving campaign with direct mail, tribute program, special events and employee giving Organized and supervised feasibility study for Capital Campaign Planned, organized and implemented a $3.5 million Capital Campaign to build Lakeland Volunteers in Medicine Clinic, a volunteer run clinic that provides medical, dental and counseling care to the working uninsured of the Lakeland area

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Watson Clinic Foundation, Inc. - Continued • • • • • • • • • • • • • • • • • • Capital Campaign raised over $8.2 million dollars and an additional $1 million in in-kind gifts Developed and produced the campaign video which over 700 copies have been distributed to individuals, corporations, service clubs, foundation and houses of faith Developed all solicitation materials for campaign volunteers including handbooks, videos, power point presentations, hand-outs and supporting materials Trained volunteer solicitors including professionals, physicians, and community leaders Personally solicited top prospects for major gifts, resulting in gifts in excess of $4,445,000 Wrote two Member Budget Requests for the Florida State Legislature Secured $1,250,000 in support from the Florida Legislature through cooperative efforts with members of the Florida House of Representatives and the Florida Senate Worked with the Florida State Office of Management and Budgeting to develop and implement the approved Member Budget Requests. Responsible for the adherence and reporting for the two project budgets Worked with a member of the United States Congress to propose $2,000,000 in Federal support Organized and developed a community Board of Trustees of 24 members Planned and organized 12 Board and Community sub-committees, for the Lakeland Volunteers in Medicine Clinic, a project of the Watson Clinic Foundation Personally invited every member of the 12 committees to become involved Expanded education initiatives to include 7 – 10 annual community and physician education programs Managed the financial components for the Watson Clinic Foundation Provided strategic direction and implementation to develop a full and comprehensive fund development program Planned, developed and implemented a full Planned Giving Program including a special Planned Giving Donor Society, to recognize donors who have given through their estate or through a planned charitable gift Developed a donor constituency base of 17,500 individuals, corporations and foundations Supervised development of an organized public relations, marketing and advertising campaign utilizing electronic and print media which has been awarded three Addy Awards by the Polk County Advertising Federation Received the American Medical Group Practice Association’s Humanitarian Award Nominated for the American Hospital Association Preeminence Award

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The Tampa Bay History Center (Resigned)

1997 to 1999

Director of Development and Marketing
Responsible for the development and implementation of a broad-based revenue generation program for ongoing annual support. Formulate program for $15-20 million capital campaign. Responsible for all marketing and public relations activities of The History Center. • • • • • • • • • • Initiated annual giving campaign with membership, corporate underwriting, exhibition sponsorship, private foundation and government grant components Increased annual giving revenues by 12% Secured $17 million from the Hillsborough County for the Capital Campaign Developed new level of membership for annual giving realizing a 20% return of former major gift donors Increased Board of Trustees giving by 21% Elevated grant and foundation revenues by 72% Established formal corporate underwriting and exhibition sponsorship programs and secured first exhibition sponsorships in the history of The Center Formulated and developed a direct mail program that resulted in a 24% increase in membership Published three soft cover books authored by the Historian in Residence Coordinated marketing and public relations activities for the three books published 1997 to 1998

The Lighter Company

Senior Consultant
Work with companies and non-profit organizations in creative communications, fund raising and development projects. Specializing in major, large-scale events; major gifts; planned giving and capital campaigns. • • • • • • • Initiated major gifts campaign for the Tampa Bay Research Institute, initial goal $350,000 in 60 days and total campaign goal of $5,500,000 in 2 years Worked with the Tampa Bay Research Institute to develop major gift prospects and solicitation plans Worked with the Tampa Bay Research Institute staff to plan and implement the Humanitarian Award Dinner which generated over $170,000, realizing a three-fold increase from previous year Developed the plan of action for the Tampa Bay Research Institute Capital Campaign Responsible for the Prevent Blindness Florida Person of Vision Dinner generating over 60% of stated goal, realizing over $140,000 in income. Provided counsel to Prevent Blindness Florida to develop the Annual Giving and Major Gifts initiatives Worked with the Florida Council on Economic Education to present two major events, the Tampa Bay Business Hall of Fame Tenth Anniversary and the Florida Free Enterpriser of the Year. Events generated over $300,000

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American Cancer Society

1995 to 1997

Income Development Director, Annual Giving and Major Gifts
Responsible for administration of the income development department including all special events, grantwriting, employee giving and other diversified income. Development of a major gifts program. • • • • Oversee all special events and work with volunteers to develop strong partnerships. Special Event revenues increased by 24% while decreasing direct and indirect expenses Worked with staff and volunteers to cultivate two donor auxiliaries resulting in over $275,000 annual income Responsible for increasing the income by 65% for the annual black tie gala Development of the first Major Gifts Program, including recruitment of Chairman and volunteers; naming and registering the program; securing artist to design logo, marketing team to create printed materials and sponsorship/underwriting of all costs; establishing goals and objectives, policies and procedures, recognition and awards, solicitation methods, prospect identification, and volunteer solicitation training for the program. Continued through Phase II, including peer prospect identification and screening, active solicitation and cultivation, stewardship, recognition and social functions Major Gifts Program, the Caritas Society, responsible for $78,000 income the first six months with multiple year commitments secured that will result in an additional $312,000 Received the Suncoast Signature Award from the National Society of Fund Raising Executives for the major gifts program, the Caritas Society for outstanding practices in philanthropy Integrated new major gifts campaign into annual giving program to generate increased revenue Worked with Planned Giving Department to increase planned gifts at the unit level by 39% Responsible for personal solicitation of major gifts Responsible for the supervision and training of two income development representatives and three support staff 1992 to 1995

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Easter Seal Society of Pinellas and West Pasco, Inc.

Director of Development
Responsible for income development department including special events, direct mail, major gifts, planned giving, grantwriting, employee giving, Telethon, budgeting and administration of department. • • • Increased Annual Giving revenues by 26% in the first fiscal year and an additional 16% in the second year Doubled corporate revenues through the development of corporate sponsorships and a corporate major gifts program Established an Individual Major Gifts Program from concept to finished program including prospect identification and research, donor solicitation, cultivation and tracking which resulted in a $74,000 the first year with additional multi-year commitments Established Planned Giving Program responsible for over $175,000 in realized income in the first two years and over $325,000 in deferred income Increased Telethon revenues by 47% the first year and an additional 36% the second year

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Easter Seal Society of Pinellas and West Pasco, Inc. – Continued • • Development of a Telethon Major Gifts Program Executive Producer of the 23 Hour Telethon. Responsible for coordination of all on-air personalities, guests and volunteers; all phases of production including pre-taping, editing, on-air logs and live broadcast; coordinated phone banks, on-air interviews and income generating items. Received recognition from the National Easter Seal Society for superior production. Telethon generated over $250,000 Increase annual giving by 26% while decreasing expenses by 24% through major gifts and other diversified income Developed team of 5 people responsible for $600,000 in contributed income annually Increased special events revenues by 32% while decreasing the number of events held annually Developed diversified revenue generation program which included employee giving, direct mail, special events, clubs and organizations, corporate giving, major gifts and planned giving Initiated Speakers Bureau responsible for increasing volunteers; establishing new revenues through clubs and organizations; increasing income through corporate giving and special events 1990 to 1992

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Shandra Fashion Boutique

Vice President and General Manager
Responsible for managing two existing locations of upscale ladies clothing boutiques in addition to a start-up location in a Tampa Bay Mall. Manage operations including staffing, customer cultivation and contact, sales, marketing, public relations, purchasing and inventory. Successfully completed first year of operations realizing a significant profit. Increased annual sales by 36%. Print ‘N Go, Inc. 1986 to 1991

President and General Manager
Responsible for management of a commercial printing production plant and satellite locations including customer cultivation, management, sales, marketing, budgeting and preparation to open additional units. Increased annual sales by 52% in the first year and an average of 16% each subsequent year. The Florida Orchestra 1990

Director of Development and Marketing, Florida Orchestra Week
Responsible for all Development and Marketing activities of Florida Orchestra Week including sponsor acquisition, donor development, procurement of a challenge grant, public relations, media coordination, press conferences and concert logistics that resulted in over $300,000 contributed income in the month of May 1990 with tremendous increased exposure and public awareness. The Florida Orchestra 1985 to 1986

Operations Assistant Director
Responsible for managing and supervising full time orchestra (66 full time musicians and 22 part time) and production personnel at all rehearsals and concerts. Coordination of logistics for State Tour inclusive of transportation, lodging and performances. Work on all phases of production, personnel, scheduling, payroll and guest artist relations.

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The Florida Orchestra

Acting Director of Education
Responsible for grantwriting and administration including proposals to the Florida Endowment of the Humanities; Florida Endowment of the Arts and the National Endowment of the Arts in excess of $500,000; preparation and implementation of department budget; supervise and schedule 22 Youth Concerts, 210 Ensemble in the School Programs, Adult Lecture Series and Radio Broadcasts. Worked with the Education Committee and the Hillsborough County School System Music Department to develop and produce the Teacher Study Guide for use in all Hillsborough County schools. University of Florida Symphony Orchestra 1983 to 1985

Orchestra Manager
While a full time University student, responsible for preparation and implementation of the annual giving program, increasing the Orchestra’s contributions tenfold through grants and concert sponsorships. Successfully obtained a grant to produce a concert of Vaughn Williams’ “A Sea Symphony” which still airs on Public Broadcasting Stations throughout the United States. Management of orchestra personnel. Gainesville Chamber Orchestra 1984 to 1985

Orchestra Manager
Responsible for organizing Annual Giving Campaign, telemarketing, special events and concert sponsorships resulting in increasing the income three fold. Prepared audience development campaigns that increased ticket sales/earned income two fold.

CONTINUING DEVELOPMENT EDUCATION
Major Gifs and Capital Campaigns Association for Healthcare Philanthropy International Conference Vancouver, BC 6/05 Association for Healthcare Philanthropy Regional Conference (New Orleans, LA) 6/05 Association for Healthcare Philanthropy Regional Conference (Ashville, NC) 6/02 Association for Healthcare Philanthropy International Conference (San Antonio, TX) 9/02 Association for Healthcare Philanthropy International Conference (Boston, MA) (3 days) 10/00 Association for Healthcare Philanthropy Regional Conference (St. Petersburg, FL) (3 days) 6/00 Association for Healthcare Philanthropy International Conference (San Diego, CA) (3 days) 10/99 Association for Healthcare Philanthropy Madison Institute (Madison, WI) (5 days) 7/99 Association for Healthcare Philanthropy Regional Conference (Charleston, SC) (3 days) 6/99 Association for Healthcare Philanthropy Teleconference on Non-Traditional Campaigns 3/99 American Cancer Society National Development Conference with Judith Nichols (3 days) 1/96 American Cancer Society National Major Gifts Conference with Judith Nichols (2 days) 10/95 National Society of Fund Raising Executives Annual Conference with Jerold Panas 11/96 Soliciting Major Gifts with Jerold Panas (4 days) 5/94 Research Techniques for Major Gifts 6/93 Major Gifts Solicitation Program (2 days) 6/93 Donor Records Procedures and Computer Software 4/93 Major Gifts Program with Jerold Panas (4 days) 4/93 National Society of Fund Raising Executives Rountable on Capital Campaigns 2/93 National Society of Fund Raising Executives Roundtable on Major Gifts 1/93 Continuing Development Education – Planned Giving Association for Healthcare Philanthropy International Conference Vancouver, BC Association for Healthcare Philanthropy Regional Conference (New Orleans, LA) Association for Healthcare Philanthropy Madison Institute (Madison, WI) (5 days) Association for Healthcare Philanthropy Regional Conference (St. Petersburg, FL) (2 days) Charitable Giving Symposium National Society of Fund Raising Executives Planned Giving Round Table Estate Planning and planned Giving Seminar with Ford Thompson 6/05 6/05 7/00 6/00 5/98 8/97 5/97

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National Society of Fund Raising Executives Planned Giving Seminar 5/97 Planned Giving Seminar with Ford Thompson 11/96 Tax Planning with Rex Meighen 10/96 National Society of Fund Raising Executives Planned Giving Conference with Scott Fithian 5/96 American Cancer Society National Planned Giving Conference with David Dunlop (4 days) 5/95 Planned Giving Seminar, Planned Giving Council 11/94 National Society of Fund Raising Executives Conference (Planned Giving) 10/94 Planned Giving Seminar with Russell Raker, ACFRE 9/94 Robert Sharpe Planned Giving Seminar 9/94 National Society of Fund Raising Executives Planned Giving Seminar 7/94 Gift Planning Seminar 1/93 Robert Sharp Planned Giving Seminar 9/92 Development: Blackbaud Raiser’s Edge Development Software Training – Advanced Bckbaud Raiser’s Edge Development Software Training – Bassic Outcome Measurement II: Practical Data Collection, Analysis and Reporting Methods National Endowment for the Humanities Grantwriting Workshop Blackbaud Raiser’s Edge Development Software Training - Advanced Blackbaud Raiser’s Edge Development Software Training National Society of Fund Raising Executives Annual Education Conference National Society of Fund Raising Executives Capital Campaigns Round Table National Society of Fund Raising Executives Round Table on the Case for Support American Cancer Society State Development Conference (3 days) National Society of Fund Raising Executives Survey Course (2 days) Regional Conference for Senior Development Officers (Corporate Sponsorships) Blackbaud Accounting for Non-Profits Basic and Advanced Training (Charleston, SC) Baycare Total Quality Management Baycare Management Essentials 9/2002 9/2002 5/01 3/98 2/98 2/98 11/97 10/97 9/97 3/95 11/94 9/92 12/00 10/01 1/02

Accounting: Management:

PROFESSIONAL PRESENTATIONS Baptist Health Systems, Board Development Training 10/2002 Association for Healthcare Philanthropy, Regional Conference, Lecture, Volunteer Solicitation Training (NC) 6/02 Association for Healthcare Philanthropy International Conference, Presentation on Capital Campaigns (TX) 9/02 Association for Healthcare Philanthropy Regional Conference, Lecture, Major Gifts (GA) 6/01 Association for Healthcare Philanthropy National Conference Call Speaker, Capital Campaigns (Nationwide) 5/01 Association for Healthcare Philanthropy International Conference Roundtable, Major Gifts (MA) 10/00 Association for Healthcare Philanthropy International Conference Roundtable, Major Gifts (CA) 10/99 National Society of Fund Raising Executives Survey Course, Annual Giving Module (FL) 1997 National Society of Fund Raising Executives Round Tables, Major Gifts, Annual Giving (FL) 1996 and 1997 National Easter Seal Society, Annual Giving and Telethons (IL) 1995 and 1996 American Cancer Society, Annual Giving, Special Events, Major Gifts (LA) 1995 and 1996 American Lung Association, Diversified Annual Giving Program, Major Gifts (FL) 1997 Ford Thompson, Planned Giving Conferences (FL) 1996 and 1997 PROFESSIONAL AFFILIATIONS National Society of Fund Raising Executives Certified Fund Raising Executive (CFRE) 1/95 National Society of Fund Raising Executives Re-Certified 1/98 National Certification Board Re-Certified 10/01 National Society of Fund Raising Executives, Member 1991 to present Association for Healthcare Philanthropy, Member 1998 to present Association for Healthcare Philanthropy International Track Dean (San Antonio, TX) 9/02 Association for Healthcare Philanthropy, International Conference Track Dean, (San Antonio, TX) 9/02 Association f or Healthcare Philanthropy International Advisory Council (Chicago, IL) 9/02 Association for Healthcare Philanthropy International Track Dean (Chicago, IL) 2001 Association for Healthcare Philanthropy Regional Conference Cabinet (St. Petersburg, Florida) 2000

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Association for Healthcare Philanthropy Regional Chair, Closing Event (St. Petersburg, FL), 2000 National Society of Fund Raising Executives Suncoast Chapter Board of Director 1995 to 1999 National Society of Fund Raising Executives Suncoast Chapter, Vice President for Professional Development 1996 to 1999 National Society of Fund Raising Executives Suncoast Chapter, Chairman of Special Projects 1995 to 1998 National Society of Fund Raising Executives National Philanthropy Day, Chair 1995 National Society of Fund Raising Executives Annual Education Conference and National Philanthropy Day 1996 National Society of Fund Raising Executives Mentoring Program, Mentor 1993 to 2000 MENTORING ACTIVITIES National Society of Fund Raising Executives Mentoring program in annual giving, special events, major gifts, capital campaigns and planned giving VOLUNTEER ACTIVITIES Lakeland Volunteers in Medicine, Medical Volunteer Talbot House Ministries Medical Clinic, Medical Volunteer Tampa Bay Performing Arts Center Bravo Society Member The Oaks School Campaign Cabinet We Care of Polk County Good Shepherd Hospice of Mid-Florida, Inc., Mentor in Fund Development Great Explorations Children’s Museum, Volunteer in Exhibit Development Imperial Symphony Orchestra, Inc., Volunteer in Fund Development Lincoln Avenue Academy School Advisory Council, Member Polk County Family Caregivers, Volunteers in Board Development First Baptist Church of Lakeland, Member Hillsborough Animal Health Foundation Bay Area Civic Opera, Board of Director Tampa Bay Ballet, Board of Directors First Baptist Church of Tampa, Endowment Committee Easter Seal Society of Florida Telethon Assistant Director and Producer (Pro Bono) EDUCATION Certified Fund Raising Executive University of Florida - Gainesville, Florida, Bachelors of Arts Degree, August 1985 Eckerd College - St. Petersburg, Florida Shorecrest Preparatory School - St. Petersburg, Florida 2001 to present 1999 to present 1998 to present 2001 - 2004 2000 - 2001 1999 - 2001 1999 1999 1999 1999 1999 to 2002 1996-1997 1994 1994 1992 1982, 1983, 1989, 1990 1995 – present 1981 to 1985 1979 to 1981 Class of 1979

References upon Request

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