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Applying Vision, Mission and Values in Daily Activities, Creatively (VMVDAC)

……Surviving and Thriving through Turbulent Period.


Presentation by M.G.P.L.Narayana
@
Second International Conference on
‘Igniting the Genius Within’
October 22-25, 2009,
ISB
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In times of Turbulence…

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Paradigm Shifts: interspersed with Innovation & Design Cycles

Innovation

Design
Problems Solved

Innovation

DESIGN Paradigms

Innovation

Time
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Rate of Change
Problems Solved

Creative Change
Progressive Change
DESIGN Paradigms

Radical Change

Time
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Paradigm Shift

DESIGN
INNOVATION PARADIGM (B)
PROBLEMS SOLVED

CREEPING PROBLEMS

DESIGN PROGRESSIVE CHANGE

IMITATION

CREATIVE CHANGE
INNOVATION Breakthrough Change
Relationships
Economy
PARADIGM (A) Technology
Environment
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Innovation, Design & Change

CHANGE

TION DE
SIG
OVA N
IN N

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Innovation: Ideation to Value Creation

Idea Creation Creativity INNOVATION

Explore Solution Value Creation

Exploit Market

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Innovation: Business Change in the Making

Organize for
Competitiveness

Model Process Product/Service


Innovation Innovation Innovation

Idea Creation Creativity INNOVATION

Explore Solution Value Creation


Commitment
to Excellence

Exploit Market

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Innovation: Business thriving with new Opportunities

Organize for Business


Competitiveness Function

Model Process Product/Service


Innovation Innovation Innovation

Idea Creation Creativity INNOVATION

Commitment
to Excellence Explore Solution Value Creation
R&D
Emerging Function
Organize for
Challenges Solution
Exploit Market
New
Opportunities

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Innovation & Change
“You cannot step into the same river twice, for fresh
waters are ever flowing in upon you.” - Heraclitus

Change is Constant.
Innovation is the change in the making.
.
..
Innovation is a way of life.

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Character and Culture of an organization

Dharma is that which helps in holding the


system together.

VMVs are the attributes of Dharma of an organization.

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VMVs

•Vision is ‘what we want to be’.


•Mission explains ‘ why do we exist ’.
•Values articulates ‘how we intend to live as
we pursue our mission’.

Organization Character => Values translated into action!

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Why mission programs fail?

•Lack of definition in the vision.


•Lack of management commitment.
•Lack of stakeholders enrollment.
•Lack of planning and focused
implementation.
•Inability to deal effectively with breakdowns
as they occur.
•etc.,
Every improvement opportunity should be used to reinforce
the organization culture , adhering to VMVs.

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Visionary Enterprise in nutshell

o n ed
is i
Env uture
en t F
g n m
Ali
S
LUE
V A

t a ti ng ces
on du c p
O s /Pe r
r a cti
o f C ie
e te g
Cod Stra

SI ON
M IS

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Recommended steps to select improvement projects
•Identify Opportunities for Improvements (OFI)
from reviews/studies/surveys.
•Prioritize the projects from OFI.
•Relate & Align these projects to Vision,
Mission, Values (VMVs).
•Empower the participating teams.
•Communicate the improvements needed.
•Review the current practices and identify the
gaps.
•Recommend revised practices.
•Implement & Measure.
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Projects/BSC Finance Customer Process Learning

Improve Performance Innovation


Proposals Number , Quality

Knowledge Sharing
Sharing Competency, ESI

Environment of Respect for


empowerment individual
ESI
Training Learning
effectiveness CSI,Realizati
on
Interactions with Joy of stake holders
Academic Number, quality,assets

institutions e s e”
l u g
Aggregation and Integrity
Va chan
Analysis of Repeat bus.
n & g s)
CSI io i n c t
complaints iss lead roje
Customer centered Excellence g M r“ ep
global organisational Repeat bus. p in e fo hes
behaviour
ap triv gh t
CSI M d s ou
Encourage and support o ul thr Joy of stake holders
key communities (s h Number of associates
Sharing Best practices Best-in-class
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Competency, ESI
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X-Matrix as a communication Structure: Holding together

X-Matrix, Communicating the alignment of Mission & Values to Project Teams


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Visualize the success : GOTO Framework
“Begin with the End in Mind”
Habit 2 . From Stephen R. Covey’s

OBJECTIVES

Relevance Action

Vision
GOAL TARGETS &
Mission Values Measures
Feedback Leads to

OVERALL RESULTS
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M.G.P.L.Narayana
Vice President (R&D), BS&CC
mgpl.narayana@tcs.com
TCS, Hyderabad

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