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INFOSYS.110 BUSINESS SYSTEMS:
DELIVERABLE 2: BUSINESS SECTION
2014

Name Chi tianshu
NetID Tchi598
Group Number: 111
Website Link: http://infosys110group111.blogspot.co.nz/
Tutorial Details
Tutor: Day: Time:
Kit-wah Huang Monday 9am
Time Spent on
Assignment:
13 hours Word Count: 1485

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INFORMATION-BASED SOLUTIONS FOR UNSAFE SEX PROBLEM
INTRODUCTION
Unwanted pregnancy and HIV have been an important problem for both New Zealanders and the world. 40 per cent of the babies born in
Auckland and the Waikato in the past year were "accidents”. Some young girls don’t want to take responsibility and when they found being
pregnant, they normally choose to abort or adopt their baby. HIV is also a big problem. HIV is a disease which is very difficult to cure and easily
mutated; the most common way to spread HIV is sex. Therefore, we will attempt to solve the problem that people have unsafe sex. In New
Zealand, unsafe sex affects many people, NZ government have been funding young and the needy families. Our solution is a vending machine
based on information technology that gives free condoms.
3. BUSINESS SECTION
3.1 Vision
To provide safe sex and protect people from sexual diaease in New Zealand.
3.2 Industry Analysis: Condom application Industry
Industry: Condom application Industry. The condom would primari ly be a tool in aiding safe sex within condom appl ication industry.
Force: High/Low: Justification:

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Buyer power: High Buyer power is high as customer have many
choices for different types of condoms. Some
organisations provide free condoms for people
health.(Reissa, 2013)
Supplier power: High The supplier power is high as the condom is
almost sell to everyone in the society.
Threat of new entrants: High Threat of new entrants is high as there is easy to
entry the market with a low entry barrier. The
cost to produce condom is low and new business
could come into the market easily. Now a packet
of 12 condoms cost from around $17.50 to
$20.00. (Farrar, 2009)
Threat of substitutes: High There are many substitutes in the market such as
pills. People could replace the product with
substitutes. In addition, the best way to prevent

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sexual disease is do not have sex.
Rivalry among existing
competitors:
Low Although there are many companies produce
condoms, but they do not gain much competitive
advantages as the condoms are provided by free
for some government policies. (Farrar, 2009)
Overall attractiveness of the industry: the overall attractiveness of the industry would be low. Although the industry is targeting a huge amout
of population, but there is difficult to earn a great amout of revenue. For any existing companies which produce condoms, that is hard to have
competitive advantages. The condom also could be replaced by other products.
3.3 Customers and Thei r Needs
Auckland’s adult is the customer for condom application industry, with perhaps a more specific focus on teenagers. Customer’s needs is to
have safe sex and be protect from those sexual diaeases they could possibily inflected. Teenagers face to a high risk to inflect HIV during their
have sexual activities.(Mwagale, n.d.) People don’t want to have diseases because of unsafe sex, therefore they should be willing to consume
condom or other substitues to prevent them from diaeses.
3.4 The Product and Service
The applications would be the the product which is helpful to target the vision of industry. However, the applications would be important to
provide service to help people get the condoms. By using the information techinology, it is easier to winning back the cutomer and creating a

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change in public perception, by supplying reliable and accurate information that would encourage more customers to see condoms as a
convenient and safe tool of sex.
3.5 Suppliers and Partners
Suppliers for the product will firstly be an supplier who provides the software for developing applications. The application need to be produce
with those softwares. After finalising the application, the product have to be introduced into the market. Then the partnership is need for the
industry, A partner which produce condoms is important because the goods is delivered by the applications to consumers. They could use the
applications for better sales of their condoms. In addition, some apple app and softwares that could help to support the applications. Other
software and website might be also the partners of the industry. As they are helpful to let more potiental consumers know about our products.
These partnerships are necessary because the products and services is not availiable to the customers without them.
3.6 Strategy: Cost Leadership
The strategy for our company will be cost leadership. As we provide applications of condoms, the consumers of our product will be a huge
number, which means we have a broad market of the application. It is also a low cost product as the condoms are provided to people with a
low price and sometimes its even free. People are not prepared to pay a large amout of fee to use our application or purchase the condoms.
Therefore, we will adopt cost leadership strategy because it fit the market and cost of our industry.
3.7 Value Chain Activity: Market and sell the product or service
The most important value chain activity will be market and sell the product or service. According to the purpose of our industry, market the
product is crucial to satisfied our customer’s demands. Under a circumstance we have broad market and low cost product, this step creates

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values that we could delivered information and distribute goods to the customer. Therefore, people can get condom easier from our selling
activities, they could better protect themselves from sexual diaeases.
3.8 Business Processes
3.8.1. PRODUCT DISTRIBUTING PROCESS- This process is important to the industry because the product need to be delivered to the customers. This
process helps customers get the products faster after sales. As soon as we provide the products, we hope that our customer can easily get the goods and use them.


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3.8.2. FEEDBACK COLLECTING PROCESS – This process is important to our organisation because the opinion of customers is valuable for us to know how to
improve our strategy. We need this process to ensure that customers can use our application efficiency. It is important to know the situation that people can get product
and protect them from sexual disease.



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3.9 Functionalities
3.9.1. PRODUCT DISTRIBUTING PROCESS
 Delivered goods to the area that people can consume.
 Send a email to customers about where can they consume the product.
3.9.2. FEEDBACK COLLECTING PROCESS
 Collect information to support organisation’s decisions.
 Make a solution to possible issues.
3.10 Systems

3.10.1. DISTRIBUTION SUPPORT SYSTEM – this system makes products delivered to the customer faster and simpler after the goods being
provided. It will start the process and record the information during the operation. By using this system, recycle time of organisation will be
reduce ,and it can save time for unnecessary process. Such as customer might hard to know how can they purchase the product.
3.10.2. FEEDBACK SUPPORT SYSTEM – this system is very helpful to improve the applications which base on customer’s opinions. Once the
system have collect the feedback from customers, these data will be delivered to the next step such as a data integrat and analyse team. A lot
of time will be saved because of feedback support system after customers give their feedback to our organation.

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3.10.3. INFORMATION STORE SYSTEM – after the feedback have been delivered from the customers, these information will be valuable to be
stored. This system will allow the techinal support and the organisation is able to find the issue and use these information to support their
future decisions. This will also increase customer satisfaction and keep a good relationship with the customers. 3.11. Summary Table: Value Chain to
Systems

Value Chain
Activity
Processes Functionalities Specific Information
System(s)
Broad Information
System(s)

Bavarian
bergkase
fromage
queso
1. PRODUCT
DISTRIBUTIN
G PROCESS
1.Delivered goods to the area that people can
consume.
2.Send a email to customers about where can
they consume the product.
1.DISTRIBUTION
SUPPORT SYSTEM
1.Content Management
System
2. FEEDBACK
COLLECTING
PROCESS -
1.Collect information to support organisation’s
decisions.
2.Make a solution to possible issues.
2.FEEDBACK SUPPORT
SYSTEM
3. INFORMATION STORE
SYSTEM -
2.Customer relationship
management system
3.Decision support system

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CONCLUSION
The right strategy is important to be successful. We have a broad market and a low cost
product for our industry. The cost of leardership would be applied to our business processes
and systems. Our industry will focus on improve customer satisfaction by operating the
reasonable processes and systems. The product will be delivered to customer as soon as
possible since they give the order or willing to have one. It make them think the industry is
valuable by the experience of the convience. According to the product of our industry, it is
hard to creating competitive advantages though the market operating. However, we try to
achieve the vision and gives better experence to customer. Therefore, in the situation our
industry will not be very profitable, the partnership and suppliership also cruical to the
organisation. It will generating growth slowly under a good reputation to the customers.
This will increase the importance of corporation than competition. However, the business is
hard to be succussful without information technology occur.

REFERENCES

1. Su,R(2013). Condom Card Scheme Pilots in NZ Hawke's Bay to Reduce Teen
Pregnancy, Abortion. Retrieved from
http://au.ibtimes.com/articles/519817/20131106/condoms-condom-card-scheme-ne
w-zealand-auckland.htm#.U3q96U04qUl
2. Farrar,D(2009). Free Condoms for all. Retrieved from
http://www.kiwiblog.co.nz/2009/09/free_condoms_for_all.html
3. Mwagale, R.(n.d.). Let’s face it, young people need condoms. Retrieved from
http://www.kiwiblog.co.nz/2009/09/free_condoms_for_all.html
4. Bevan,H.(2011). Free condoms weren't up to scratch. Retrieved from
http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=10741998
5. Gehan,G.(2012). CONDOMS OR BUST?expectations and compliance in franchising.
Retrieved from
http://www.franchise.co.nz/article/1477-condoms-or-bust-expectations-and-complian
ce-in-franchising
6. Plumridge,L.(2001). A 'segmented' sex industry in New Zealand: sexual and personal
safety of female sex workers. Retrieved from
http://www.ncbi.nlm.nih.gov/pubmed/11297308