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ANTHONY ULLRICH

MULTIMEDIA JOURNALIST

Accomplished multimedia journalist with nine years of experience in broadcast writing and non-linear
video editing Strong writing and investigative reporting skills and excellent live presentation across
both on air and digital platforms Active participant in social media strategies, including Facebook,
Twitter, Skype and Google+

Technical skills include Adobe Photoshop, After Effects and Audition, Avid Active Content
Management, Edius, ENPS, Final Cut Pro, iNEWS, Marantz audio recorder, Pinnacle Studio, Synapse
Content Management and WorldNow

AREAS OF PROVEN PERFORMANCE

News Writing Project Management Investigative Reporting
Videography Team Collaboration Live Presentation
Social Media Implementation Interpersonal Skills Strategy & Planning
Editing Software Skills Content Management Systems Interviewing & Listening

CAREER PROFILE

Video Journalist, Fox Valley News Bureau Reporter, WBAY-TV, Green Bay, WI 2012-2014
Contributed to a ratings increase, writing, shooting and editing multiple versions of enterprise news
stories and capturing live shots for the No. 1 rated news station in the market
Covered breaking news and traveled to major state events including State Capitol protests
Worked with consultants to deploy a strategy to more effectively engage with viewers by focusing
on the top stories of the day and using social media
Interviewed public figures such as Green Bay Packers players and presidential candidates

Multimedia Journalist, KVLY-KXJB TV, Fargo, ND 2011-2012
Wrote, shot and edited multiple daily assignments for NBC and CBS duopoly, including live
reporting, breaking news events and long form features
Established and built social media presence

Multimedia Journalist, Weekend Anchor, KOMU-TV, Columbia, MO 2008-2011
Anchored weekend newscasts and assigned lead stories, reported live in studio and on location and
contributed reports for special assignments, covering breaking news, crime, accidents, courts, city,
county and state government, education and weather
Wrote web stories for KOMU.com and engaged social media followers with live news updates via
company Facebook and Twitter pages
Worked with some of the most prominent social media gurus and Emmy-winning journalists
Produced live shots using Skype, including a News at Noon Web report
Produced news updates for fuel pump TV screens across central Missouri

News Editor, Newsy 2010
Analyzed media from multiple sources and identified trend perspectives on events
Produced scripts for web videos and wrote print news articles



CAREER PROFILE continued

Freelance Videographer, Creative Video Productions, Sloan, IA 2007-2010
Managed own video production company and supervised freelance production staff during
special projects and cable TV recordings
Served as writer, video editor, videographer, anchor and reporter for Long Lines Cable TV
broadcasts
Produced DVDs for weddings, retirement parties, non-profit organizations
and college recruits

Writer, Domino Publishing, Sergeant Bluff, IA 2007-2010
Wrote hard news, feature, and sports reports and produced video presentations for weekly
newspaper and monthly tri-state sports publication
In 2009, the Sergeant Bluff Advocate collected 42 points in the state while a large daily newspaper in
the area, the Sioux City Journal, collected only 33 points. The newspaper ranked 9th among all
daily, tri and bi-weekly newspapers both large and small. My work that won the Best Video
award contributed significantly to this.
Assisted news editor with special publications and advertising sales
Produced commercials and cable television presentations

News Reporter, KBIA-FM 90.3 RADIO, Columbia, MO 2010
Wrote and produced 1-minute radio news stories and features
Covered state and local politics, elections and local affairs

On-Air Announcer, Fill-In News Anchor, KWIT-KOJI, Sioux City, IA 2007-2008
Wrote and anchored live news breaks throughout morning national public radio news program
Operated master control audio board for classical music, live and syndicated programs
Took part in 'Friendraiser, a campaign to raise funds for the stations programming and exceeded
$50,000 goal

News Production Assistant, KMEG-TV, Dakota Dunes, SD 2005-2007
Cultivated news stories from daily beat calls to regional law enforcement agencies
Assisted in recording of commercials and station promotions
Operated studio cameras, teleprompter and audio board during live newscasts

EDUCATION & ACHIEVEMENTS

Bachelor of Journalism, Radio-TV, University of Missouri 2011

Journalism awards
Wisconsin Broadcasters Association spot news coverage award (2013)
Iowa Newspaper Foundation - Best Video (2010)
Iowa Newspaper Foundation - Best Video (2009)
Iowa Newspaper Foundation - Best Feature News Story (2008)