Radar DDB Director, Community Engagement Position Standards

POSITION DETAILS: DDB Canada division: Position: Reports to: Position Senior to this position: Reporting in to this position: Radar DDB Director, Community Engagement Managing Director Managing Director Manager, Community Engagement

DDB CANADA KEY PERFORMANCE INDICATORS: Instigate Stand for something – have an opinion. Don’t accept the status quo – challenge it. Turn things on their head. Look at things in new and fresh ways. Be unpredictable. Do work that causes a stir. Don’t allow yourself to get too comfortable. Don’t be afraid to try new things and make mistakes along the way. Be inspiring, be bold, be surprising. Convey ideas and information in an effective, clear and concise manner, verbally and in writing, in individual and group settings. Have ability to listen effectively to others. Keep people well informed and involved. Plan, prioritize, meet deadlines, be organized, improve processes, be a guardian of the bottom line, get things done and have effective time management. Maintain a positive attitude, have an ability to build effective relationships with colleagues, clients and suppliers. Be a team player. Listen to others and show a respect for other points of view. Problem solve, take risks, and have an openness to change, have original opinions and insight, and have an inquiring mind and idea. Develop unconventional ideas. Be a big picture creative thinker. Have a passion for advertising. Instigate, inspire and influence others, have negotiating skills, team leadership, courage, accessibility and integrity. Create an environment where the four freedoms can thrive; The Freedom From Fear, The Freedom to Fail, The Freedom From Chaos, The Freedom to Be.

Communication

Productivity

Relationships

Creativity

Leadership

       

POSITION OVERVIEW:

Radar DDB Director, Community Engagement Position Standards

The Director, Community Engagement’s core competency is leadership through creative thinking. Both the client and agency teams look to the Director CE for leadership and ensuring that the agency is delivering on necessary expectations. As a senior agency team member, the Director CE is intimately involved in the development of the brand plan and providing overall direction to ensure the brand plan is implemented effectively. As well, the Director CE continually facilitates communication among senior agency, department and division managers to ensure that client issues and concerns are understood and addressed. Overall, the Director CE is accountable for client satisfaction & profitability. Within the agency, the Director CE also has an expanding role in social media education and championing integration between divisions.

DUTIES AND RESPONSIBILITIES: Instigate  Work tirelessly to bring bold, unique ideas to client  Start something, instigate and present an idea to a client that they haven’t asked for  Push your team to create work that causes a stir  Be inspirational to your team  Effectively communicate in a business like manner with all internal and external customers. Apprises management of emerging issues that may affect delivery, quality, or costs of projects.  Lead and set tone in presentations to client stakeholders.  Drive the proposal/planning process, including scheduling the process, facilitation of brainstorming meetings, securing/monitoring resources, creating a financial plan, creating overall vision/strategy, ensuring timely delivery of quality final proposal.  Participate strategically in the creative assessment by offering relevant insightful feedback.  Participate in client presentations of timelines, budgets and scope with Project Manager.  Determine project prioritization criteria.  Analyze client tracking information in order to evaluate effectiveness of campaigns and projects.  Be instrumental in new business development, both organic and net new; provide revenue security and revenue generation for assigned client(s) and general new business.  Document, negotiate, and secure all contractual agreements and sign-off from client (e.g., Retainer Agreements, Letters of Intent, Contracts, etc.).  Lead and set tone in presentations to client stakeholders.

Communication

Productivity

Radar DDB Director, Community Engagement Position Standards
 Identify, motivate and work with Supervisor, Community Engagement to lead the internal team, as well as 3rd party vendors, in a solution oriented and positive manner advocating teamwork and creativity.  Work with Accounting to conduct client credit checks and to establish client billing structure.  Invoice clients in an appropriate and timely manner working with the PM/Producer and Accounting; includes maintaining the BCR.  Develop accurate revenue forecasts according to profitability and growth objectives for the client to hit revenue goals for current and potential client roster.  Be the person ultimately accountable for meeting and ideally exceeding overall client strategic objectives.  Lead post project reviews.  Work with media to develop on line media strategy and specs on a per project basis.  Monitor staff moral and staff opportunities, and participate in new staff hiring.  Assist in planning documentation – strategic plan, competitive analysis, creative briefs, production briefs, proposal development and presentation, RFP response document and presentation, results reporting, meeting minutes, media specifications, competitive analysis, BCR and job dockets.  Accountable for all project write offs (overage).  Demonstrate good interpersonal skills when working with other staff.  Become knowledgeable about key agency departments, their requirements and their processes.  Exceed client satisfaction, specifically by meeting overall communication and strategic objectives and providing strong value-add to clients; maintain a strong and respectful relationship.  Proactively consult with key departments/divisions in order to meet timelines and budget on all projects.  Work closely with the team to produce a quality product on time and on budget.  Consistently work on building relationships with team members to cultivate mutual trust, respect and foster good working environment.  Demonstrate good interpersonal skills when working with internal staff and freelancers.  Work closely with management team in

Relationships

Radar DDB Director, Community Engagement Position Standards
determining the future direction of the company.  Build strong working relationships with counterparts in the Toronto office and within the overall DDB Worldwide network.  Act as key point of contact with projects from the Toronto office  Be cognizant of research techniques and resources and assist in assembling and reporting of secondary research findings.  Must be big picture, creative thinker, someone who sees the potential to take Radar DDB to the next level.  Continually seek system and technology improvements that will achieve better production results.  Network with industry contacts to keep current on emerging technologies and capabilities, ensuring staff are informed and knowledgeable in all emerging areas.  Demonstrates strong and proven client leadership and management skills.  Develop strategic vision and innovative ideas/solutions for assigned clients and Radar DDB.  Must be passionate, and have a working knowledge of Social Media and Web 2.0 technologies, including experience in marketing campaigns that employ them.  Mentor and provide career plan development of partner staff.  Must be a self starter who exhibits initiative and the ability to take an assignment, “run with it” with a minimum of hand-holding.

Creativity

Leadership

SKILLS: Computer Skills: - proficiency in Microsoft Excel, Word and PowerPoint, Keynote.

EXPERIENCE: Tourism industry experience and bilingual languages preferred for this current position.

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