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Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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St. Xaviers College Autonomous

For V

Semester Courses in BMS
(June 2012 onwards)

Theory Syllabus for Courses:

C.BMS. 5.01: Entrepreneurship& Management of Small & Medium
C.BMS.5.02: Service Sector Management
C.BMS.5.03: Elements of Logistics& Supply Chain Management
C.BMS.5.04: Indian Management Thoughts and Practices
C.BMS.5.05: International Finance
C.BMS.5.06: Financial Resource Raising (Elective I)
C.BMS.5.07: Financial Basics for HR Professionals (Elective II)
C.BMS.5.08: International Business (Elective III)
C.BMS.5.09: Management Research Project

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: Entrepreneurship and Management of Small and Medium

Learning objectives

To expose students to the entrepreneurial cultural and industrial growth so as to prepare
them to set up and manage their own small units.

Units Title No. of
I Concept, meaning and definition of entrepreneur and
Evolution of Entrepreneurship, Corporate entrepreneurship
Importance and significance of growth of entrepreneurial activity.
Concept of intrapreneur.
Characteristics and qualities of entrepreneurs
Classification and types of entrepreneurs.
Women entrepreneurs
Theories of entrepreneurship
Contribution of Mc Clelland and Joseph Schumpeter

II Factors influencing entrepreneurial development and motivation.
Role of culture in entrepreneurial development.
Entrepreneurial development programme (EDP), Managing the
faced by entrepreneurs
Development of women entrepreneurs-with reference to SHGs
Options available to entrepreneurs,-ancillarisation franchising and
outsourcing. Cases on takeover, mergers and acquisitions in India and at
global level.
Social Entrepreneurship-Definition,importance and social

III Entrepreneurial Project Development
Idea generation sources and methods
Identification and classification of ideas.
Environmental Scanning and SWOT analysis
Preparation of project plan Points to be considered
Components of an ideal business plan market plan, financial plan,
operational plan, and HR plan.
Project formulation project report significance and contents
Project appraisal Aspects and methods :
(a) Economic oriented appraisal
(b) Financial appraisal
Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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(c) Market oriented appraisal
Technological feasibility
Managerial competency

IV Small and Medium Enterprises :
Meaning and definition (evolution)
Role and importance
Policies governing SMEs
Organisational structure
Steps in setting up a small unit
SME funding. Requirements of capital (fixed and working), Factors
determining capital requirements, Importance of fixed and working
Working capital management, Sources of finance for SMEs, Taxation
SIDBI and SISI Their role in the development of SMEs
Marketing mechanism in SMEs.
Export potential of SMEs
Problems of SMEs and prospects
Turnaround strategies for SMEs


Continuous Internal Assessment :
Mid semester test
Project Work-Presentation
References Books
1. Dr. Vasant Desai, Small scale industries and entrepreneurship, Himalayan Publishing
2. Dr. Vasant Desai, Management of small scale industries , Himalayan Publishing House
3. J.C. Saboo,Megha Biyani, Management of small scale industries, Himalayan Publishing
4. Dr. Vasant Desai, Dynamics of entrepreneurial development and Management
Himalayan Publishing House
5. Corporate Entrepreneurship Paul Burns
6. The Oxford Handbook of Entrepreneurship
7. Entrepreneurship in the New Millenium Kutatko Hodgetts.
8. Collins ipand Lazier W, Beyond entrepreneurship, Prentice Hall , New Jersey, 1992
Hisrich Peters Shephard, Entrepreneurship, Tata McGraw Hill

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: Service Sector Management
[60 Lectures]

Learning Objectives:

To apprise the students of the core basic principles and concepts of the Service marketing
Mix, Quality and Production.
To highlight the various sectors contributing to the growth of the Service sector.

Units Title No. of
I Introduction to Services Marketing
Role of services in modem economy
Distinctive characteristics of services
Marketing Challenges of services
Services marketing environment
Goods Vs Services marketing
Goods-service continuum
Consumer behavour
Services marketing triangle

II Key Elements of Services Marketing
Product - Pridna Communication Mix
Distribution -People -Physical Evidence - Process
Positioning - Market Segmentation
Balancing of Demand and Capacity
Branding of Services - Problems and solutions

III Service Quality
Improving service quality and productivity
Service quality - Gap Model
Measuring & improving service quality
Defining productivity-improving productivity
Service recovery
Complaint handling

IV Service Management
Vision -mission strategy
Service leadership
Service Mapping
Internal Marketing
Current Status and Future Prospects


Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Continuous Internal Assessment :
Mid semester test
Project Work-Presentation

Reference Books:

1) Valarie A. Zeuhaml & Mary Jo Sitter, 'Service Marketing' Tata McGraw Hill editions.
2) Christoper Lovelock, Jochen Wirtz, Jayanta Chatterjee, Service Marketing People, Technology,
Strategy - A South Asian Perspective. Pearson education.
3) Harsh V.Verma, 'Services Marketing Text & Cases', Pearson Education.
4) K. Ram Mohan Rao, "Services - Marketing", Pearson Education.
5) Jay A. Kandampully, 'Services Management : The New paradigm in Hospitality", Pearson
6) C. Bhattacharjee, 'Service Sector Management", Jaico Publishing House, Mumbai. Edn 2008.
7) Govind Apte, 'Services Marketing', Oxford Press
8) S. Balachandran, 'Customer Driven Services Management', Response Book.

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: Elements of Logistics and Supply Chain Management
[60 Lectures]

Learning Objectives:

To introduce them to the branch of logistics that deals with the tangible components of a
supply chain.
To introduce students to the distribution set up.
To introduce them to the analytical aspects of Inventory management and transportation

Units Title No. of
I Background
Logistics and Logistical Management: Military origin/ basic concept /
definitions/ scope/ importance in current competitive environment
Evolution of Logistics & Supply Chain Management
Topics to be covered at concept level: Operating Objectives of Logistics/
Logistical Performance Cycles/ Inbound Logistics/ Manufacturing support
Logistics/ Outbound Logistics/Customer Order Cycle/ Lead-time/ Logistical
interfaces/ Logistical mission/ Competitive Advantages/ 3 Cs/ Logistical
competency/ Outsourcing Logistical Activities/ 3rd and 4th party Logistics/
Integrated logistics/ Logistical Planning & Strategy

Supply Chain Management
Basic concept/ definitions/ scope/ Comparison between Logistics and SCM/
Global Supply Chain scenario and importance/ Conventional Supply chains/
Supply chain participants/ channel agencies/ Relationship Management,
concept of extended enterprises/ Bull-whip effect.

Organization structure
Basic concept/definitions/scope/objectives and importance
Barriers In Forming Effective Organization, improving effectiveness
Stages in evolution of logistical organization, with emphasis on modem flat

Customer Service
Definition / Scope / Objectives/Importance
Elements of Customer Service. Seven Rights
Customer Service Audit. Customer Service Strategy

Demand Forecasting
Definition/ Purpose of Forecasting/ Nature of Demands/ Forecasting
Components/ Approaches to forecasting/ Qualitative & Quantitative
Forecasting Techniques & their applicability, Time series analysis with
numerical examples,

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Order Processing:
Integrated System / Customer Order Cycle / Electronic Data Interchange &
its Advantages

II Transportation:
Different Modes of Transportation Road, rail, water, air, pipelines ropeways
Advantages & Disadvantages of individual modes/Inter-Modal
Transportation/ Factors to be considered for Mode & Carrier Selection /
Modal characteristics & Classification
Total Transportation Cost / Factors influencing Transport Cost / Transport

Warehouses/Distribution Centers / Warehousing / Need For
Warehousing/Economic/Service benefits
Types Of Warehouses - Their Advantages & Disadvantages/ Warehousing
Location/ Area Of Warehouse/ Number of warehouses/ Warehousing
Operations/ Factors Affecting Warehousing Cost/ Warehouse Layout/design

Materials Handling System
Definition/Principles/ Role/ Functions/ Importance
Activities Covered / Functions Performed During Materials Handling /
Material Handling Equipment with selection criteria / Material handling
methods/ M. H. System Design - Objectives & Principles.

Definition/Principles/ Role/ Functions/ Importance
Unitizing (Concept of unit-load) & palletizing/ kitting
Logistical Functions of packaging/ Objectives & Benefits of Packaging/
Consumer S Logistical Packaging/ Factors Influencing Good Package Design

III Inventory Management
Inventory: Definition/Principles/ Rote/ Functions/ Importance/ Purpose of
Inventory Holding / Types of Inventories/ Inventory and profitability/ Impact
of Inventory on total logistical cost
Inventory Management: Objectives/ Importance/ Symptoms of Poor
Inventory Management/ Improving effectiveness of Inventory Management/
Inventory turnover/ Service Levels

Economic Order Quantity/ Economic Batch Quantity/ Assumptions & Its
Limitations/ Re Order level/ Safety Stock with numerical examples.

Inventory Control: Inventory ranking methods and Quadrant Technique

Selective techniques of Inventory Control: Inventory control methods:
(Pull/push models)Traditional methods: Q MODEL & P MODEL, two bin
system, fair-share allocation model, MRP I / MRP II

Modem methods: kanban as a tool of JIT, Vendor managed inventory (JIT II,
Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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response based techniques-QR, CR, and AR).

Inventory Valuation

Information System
Management Information System: Elements of LIS/ Advantages of
Computerization of Information/ Importance of Information system/ Internal
& external Information System / Functionality (IS operations)/ Automated
Order Processing System, RFID, EDI/ Satellite tracking system

IV (i) Performance Measurement
Activity based/process based/ Internal/External Performance Measurement
Classification of performance measures
Performance Auditing / Perfect Order/ Service Levels
Characteristics of ideal performance evaluation system

(ii) Logistics Costing: Principles of Logistics Costing/ Activity Based Costing
/ Mission Based Costing/ Total Cost Analysis/ Steps to Be Adopted For Total
Cost Approach

(iii) Logistical Network analysis: Concepts/ definitions/ scope/ objectives/
importance Network options/ number of facilities/ Milk-runs/ RORO/ LASH.

(iv) Modem Logistics Infrastructure
Containerization/ mechanized material handling equipment/ Deep water
ports/ ICDs & CFS network/ maritime logistics/ cold chain logistics
Dedicated Freight Corridors/ Golden Quadrilateral and network of highways
Specialized equipment/ double stack containers/ unit trains
Logistics Parks
Container Corporation of India
Private Logistics Companies.


Continuous Internal Assessment :
Mid semester test
Project Work- Presentation

Reference Books:

1. Donald J. Bowersox, David J Closs, M Bixby Cooper 'Supply Chain Logistics
Management', Tata McGraw-HM
2. Donald J. Bowersox, David J clooss 'Logtstical management', Tata Mc Graw-Hill
Fundamentals of Logistics Management McGraw-Hill
3. Douglas M. Lambert, James R Stock & Lisa M. Ellram Irwin, 'The management of
Business Logistics Coyle', Bardi, Langley, Thomson, South Western
4. Stephen Lemay, Joe B, 'Logistics David J Bloomberg', Hanna Prentice Hall of India
5. M Martin Christopher, "Logistics & S C", Pearson Education
Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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6. Chopra Meindl, Kalra, 'Supply Chain Management'.
7. Herald Dyckhoff, Richard Lacks and Joachtn Reese,'Supply Chain Management'.
8. Anurag Saxena, Caaushik Sircar, 'Logistics and Supply Chain Management - Texf and
Cases' - Jaico Publishing House, Mumbai, 3rd Edn 2009.

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: Indian Management Thoughts and Practices
[60 lectures]

Learning objectives:

To encourage the work on presupposition that Indian philosophy of life and Indian ethos
give an organization a holistic work culture.
To show that Ethics followed by Corporate Houses has its foundation in the value system
To demonstrate how one can excel in Personal, Family and Professional Life.

Units Title No. of
I Indian Ethos
Multiplicity and variety yet has commonness
Focus on the ultimate Principle or Intelligence to whom (or which)
man seeks recourse.

II Personality:
Personality development through yoga the three paths/marga bhakti, karma
and Jnana
The three gunas sattva, rajas, tamas.
Individual a being with infinite capabilities and potentials is a result of your
own actions
Koshas: the concept of man
Meditation the technique for development of self
Leadership: qualities of leaders with special reference to Indian thoughts.
Motivation Indian approach vis--vis American and Japanese approaches.

III Society and Social Groups:
Society combination of individuals of diversity values that reflect on social
practices and customs impact on individual and collective behaviors uses
coercion to enforce compliance societal values.
Significance of festivals harmony with nature. Indian concept of learning
gurukul system of learning.

IV Spirituality:
The core teachings of all founders of religions.
Spirituality vis--vis religion
Concept of Maya (Illusion) Advaita Vedanta
Meaning, scope and implications at work
Concept of Dharma: varna ashram dharma, svadharma
Concept of karma meaning and importance to managers, corporate karma.
Concept of Vasudhaiva Kutumbakam


Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Continuous Internal Assessment :
Mid semester test
Project Work-Assignment

Reference Books:

1) S. K. Chakraborthy, Management by Values, Oxford Press
2)A. Parthasarthy, Vedanta Treatise, Vedanta Life Institute
3) P. K. Ghosh, (Edt) Indian Ethos in Management IPR Cell, TePP. Outreach Centre
4) S. Balachandran and others, Ethics, Indian Ethos and Management, Shroff Publishers and
Distributors Pvt. Ltd.
5) G.R. Krishna, Indian Ethos for Modern Management
6) Swami Someswarananda, Business Management Redefined- The Gita way, Jaico publishing

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: International Finance
[60 lectures]

Learning objectives:

To introduce students to the Fundamentals of International Finance
To help them understand foreign exchange rate calculation in different market conditions.
To introduce them to the concept of risk in foreign exchange.

Units Title No. of
I Fundamentals of International Finance
Meaning and Scope of International Finance
Balance of payments as determinant of demand for and supply of
Exchange rate, Determinants of/factors affecting exchange rates
Current account deficit v/s Balance of trade and their implications on
exchange rate

Foreign Exchange Arithmetic I
Exchange rate quotations, Direct and Indirect rates, cross currency rates,
vehicle currency.
% spread, calculation of cross rates
Classification of rates in terms of settlement (cash, tom, spot and
Arbitrage, Speculation and Trading (Spot rate arbitrage calculation)

II Foreign Exchange Arithmetic II
Relationship between exchange rates, interest rates, and commodity
prices (through international parity conditions namely Purchasing Power
Parity, and Fisher Parity)
Use of Covered Interest Parity theory in arbitrage, borrowing and
investment decisions.
Calculation of forward rates through use of forward schedules, through
use of formula, annualized forward margin, calculation of swap points
(calculations for cash / tom rates to be excluded)

Exchange Rate Regimes
Gold Standard Features.
Bretton Woods System Background and Features, reasons for its
failure, Smithsonian agreement, SDRs.
Flexible exchange rate system Features, Managed float, Central Bank
Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Merits and Demerits of Fixed and Flexible Exchange rate systems

III International Foreign Exchange Markets
Dealing room operations

Euro Currency Market
Origin and reasons for the growth of Euro currency (off shore) markets,
their characteristics and components.
A brief understanding of the Euro-currency deposit, loans, bonds and
notes market.
Concept of off shore banking as a form of globalization of the Euro
currency concept, its introduction in India, tax havens

International Equity Markets
Concept of Depository Receipt,
Global Depository Receipt- characteristics, mechanism of issue,
participants involved
American Depository Receipt types and characteristics
Foreign Currency Convertible Bonds and Foreign Currency
Exchangeable Bonds
Foreign Direct Investment and Foreign Portfolio Investment
Participatory notes

IV Foreign Exchange Management in India
Retail and Wholesale components of the Indian foreign exchange market
Capital account Convertibility
Reserve Management
Role of FEDAI in the Indian foreign exchange market.

Risk Management And Derivatives:
Risk versus exposure
Transaction, Translation and Economic risks faced by Corporate entities
Transaction, Position, Pre-settlement, Settlement risks faced by
commercial banks
Internal and external hedging
Foreign currency derivatives as instruments of risk management i.e.
Forward contracts, Swaps, Futures and Options.
Overview of Non-deliverable forward Market (NDF market)

International Institutions
Contribution of Bank for International Settlements in risk management
European Central Bank

Continuous Internal Assessment :
Mid semester test
Project Work-Presentation
Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Reference Books:

1. Adrian Buckley Essential International Money (Pearson Education)
2. Adrian Buckley International Finance (Pearson Education)
3. Alan Shapiro Foundations of Multinational Finance (Wiley)
4. Alan Shapiro Multinational Financial Management (Wiley)
5. B.K.Chaudhuri, O.P.Agarwal A Text book of Foreign Trade and Foreign Exchange (Himalaya
Publishing House)
6. C. Jeevanandam A brief course in Foreign Exchange Arithmetic (Sultan Chand & Sons)
7. C. Jeevanandam Foreign Exchange and Risk Management (Sultan Chand & Sons)
8. C. Jeevanandam Foreign Exchange Practice, concepts and Control (Sultan Chand & Sons)
9. G. Shailaja - International Finance ( Universities Press , Hyderabad)
10. Geert Bekaert & Robert Hodrick International Financial Management (Pearson Education)

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: Financial Resource Raising (Elective I)
[60 lectures]

Learning Objectives:

To give brief introduction of what are difference sources of finance.
To understand how to use these sources to raise finance in business
To help them understand how to do valuation of sources of finance.

Units Title No. of
I Capital Markets
Define financial system and describe its three main componentsfinancial
assets/instruments, financial intermediaries/institutions and the two key
financial markets, namely, capital and money markets

Equity/ Ordinary Shares
Discuss the general features of equity/ordinary shares, the important aspects of
preemptive rights of shareholders and the merits and demerits of ordinary share
IPO, ESOP, Bonus share, Right Issue, Sweat equity.

Term Loans, Debentures/ Bonds and Preference shares
Characteristics of term-loans, positive and negative covenants in a loan
agreement, loan amortisation and the procedure associated with a term-loan
Describe the basic characteristics of corporate debentures/bonds/notes,
general features of a debenture issue, bond refunding options, innovative debt
instrument, the procedure of issuing debt instruments and rating of debt

II Leasing and Hire-Purchase
Define leasing, describe its main features and classification of leasingfinance
lease, operating lease, sale and lease back, single investor and leveraged lease,
domestic and international leaseand the significance and limitations of leasing
Review and illustrate financial evaluation of leasing both from lessees
perspective and lessors perspective
Describe the general features of hire-purchase, comparison of hire-purchase
with leasing and installment payment, and financial evaluation of hire-purchase
transaction from the viewpoint of the hirer as well the finance company

III Venture Capital Financing
Discuss the basic features of venture capital: selection of investments, stages
of financing, financial analysis, structuring the deal/financing instruments;
investment monitoring/nurturing in terms of style, objectives of after care and
Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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techniques; portfolio valuation; structure and legal framework; and exit of
Review of Indian venture capital scenario in terms of the SEBI regulations

IV Dividend and Valuation
Describe the Modigilani-Miller (MM) approach to the irrelevance of dividends
and evaluate its validity
Explain and illustrate the two modelsWalters and Gordonsaccording to
which dividends are relevant and affect the value of the firm

Determinants of Dividend Policy
Describe the general factors that affect dividend policy
Review and evaluate the three basic types of dividend policiesconstant
dividend per share, constant payout ratio and stable dividend plus extra dividend
Contrast the basic features of bonus shares and share splits
Understand the legal, procedural and tax aspects of dividend policy


Continuous Internal Assessment :
Mid semester test
Project Work-Assignment

Reference Books

1. Financial Management Chandra Prasana Tata McGraw
2 Financial management Khan, M and Jain,P Tata McGraw
3 Financial management and policy Jams, C Prentice Hall of India
4 Financial Management Pandey, I.M Tata McGraw

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: Financial Basics for HR Professionals (Elective II)
[60 lectures]

Learning Objectives:
To help students view Employees as assets
To help them understand cash flow, compensation and Bonus Plans.
To help them create a financially intelligent HR department.

Unit No. TOPICS No. of
I Introduction to the Art of Finance, Spotting Assumptions, Estimates and
Biases, Importance of financial Intelligence.
Income Statement, Revenue, Costs and Expenses, Forms of Profit.
II Balance Sheet Basics, Assets, Liabilities and Equity, Cash as a reality
check, language of cash flow, the power of ratios.

III Building Blocks of ROI, Figuring ROI, analysis of capital expenditures,
deciding about outsourcing.

IV Financial literacy, Transparency and Corporate Performance, Financial
Literacy Strategies.


Continuous Internal Assessment :
Mid semester test
Project Work-Presentation

Reference Books

9. Karen Bermant, Joe Knight, Financial Intelligence for HR Professionals
10. Dave Ulrich, Justin AllenHR Transformation: Building Human Resources from the Outside
in, ISBN -10:0071638709, ISBN-13: 978-0071638708 Edition :1
11. Dr. Jac Fitz-enz,The New HR Analytics: predicting the Economic value of your companys
Human Capital Investments
12. Dr. Jac Fitz-enz, The ROI of Human Capital: Measuring the Economic value of Employee

Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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Title: International Business (Elective III)
[60 lectures]

Learning Objectives:

To introduce students to the Global Dimensions of management
To educate them on the international business theories, the environment, policies and

Unit No. TOPICS No. of
I Overview: International Business- Introduction, Concept, Definition,
Scope, Trends, Challenges and opportunities; Nature, Meaning and
Importance of International competitive advantage, Multidimensional
view of Competitiveness- Financial
Perspectives- International monetary systems and financial markets, IMF,
World Bank, IBRD, IFC, IDA, existing international arrangements;
Globalization and foreign investment- Introduction FDI, national FDI
policy framework, FPI, Impact of globalization.

II Globalization- Technology and its impact, Enhancing technological
capabilities, Technology generation, Technology transfer, Diffusion,
Dissemination and spill over, Rationale for globalization, Liberalization
and Unification of World economics, International Business theories,
Trade Barriers- Tariff and Non Tariff Barriers.

III Strategy making and international business- Structure of global
organizations, Types of strategies used in strategic planning for achieving
global competitive advantage,Meaning, Concept and scope of distinctive
competitive advantage, Financial Integration,
Cross border merger and acquisitions.

IV Socio cultural Environment- Managing Diversity within and across
cultures, Country risk analysis, Macro environmental risk assessment,
Need for risk evaluation; Corporate governance, globalization with social
responsibility- Introduction, Social responsibility of TNC, Recent
development in corporate social responsibility and policy implications.
Global Human Resource Management- Selection, Development,
Performance Appraisal and compensation, Motivating employees in the
global context and managing groups across cultures, Multicultural

Continuous Internal Assessment:
Mid semester test
Project Work-Presentation

Reference Books
Semester Syllabus for Courses in BMS. St. Xaviers College Autonomous, Mumbai.

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1. Bhalla, V.K. and S. Shivaramu; International Business: Environment and
Management, Anmol Publication Pvt. Ltd., 2003 Seventh Revised Edition.
2. Rao, P. Subba; International Business, Himalaya Publishing House, 2002
Second Revised Edition.
3. Goldsmith, Arthur A; Business Government Society, Erwin Book Team.
4. Berry, Brian J L, Edgar C Conkling & D Michael Ray; The Global Economy in
Transition, Prentice Hall International Ltd.