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David G.

Martin
Goodlettsville, TN 37072 | 615.513.2101
davemartin55@gmail.com | LinkedIn Profile
ENTERPRISE SALES LEADER
Corporate Relationships | Mobile Solutions | Global Markets | Partner Relations
Target Account Strategies | Cross-Functional Collaboration | C-Level Experience
Professional History
Red Foundry, Inc., Chicago, IL 2010 - Present
VICE PRESIDENT, SALES • Complex Enterprise Custom Mobile Solutions
End-to-End Solutions | Technology Training | Revenue & Pipeline Growth
Complex Solutions & Contracts | Product & Service Bundling | C-Level Relationships

Accelerate revenue across Red Foundry’s custom platform services, generating rapid new/
existing business growth by cultivating C-Level relationships. Manage cross-functional
technical/sales/administrative reports. Displace competition through consistent client-
relations techniques while maintaining a 95% client-retention rate.

Manage all sales activities, initiate commercial partnerships with organizations for affiliate
relationships, oversee development of marketing data, helm daily conference calls with C-
level executives, edit contracts/statements-of-work, execute all RFPs, and close sales.

Relationship Wins: Develop long-term business relationships with Penguin/ Random
House Publishers, Panasonic Healthcare Division, Reader’s Digest, ING Investment
Management, Xerox (Buck Consultants), Teekay Corporation, and others.

Upselling Opportunities: Increase sales volume by 20% by adding Maintenance and
Support packages to existing custom development projects.

Partnership Collaboration: Create and maintain affiliate partnerships with Expedia,
Viator, Ticketmaster/TicketsNow, Groupon and OpenTable.

Door-Opening Strategies: Capture opportunities with decision-makers via solid on-
going enterprise relationships and targeted email campaigns to C-Level executives.

Mobilezapp, Austin, TX 2009 - 2011
PRESIDENT/CO-FOUNDER • Multi-Platform Mobile Solutions
Global Markets | Partnership Specialization | Revenue & Pipeline Growth
Complex Solutions & Contracts | Successful Email Campaigns | C-Level Relationships

Managed sales activities, initiated developer partnerships, oversaw development/
deployment of marketing data, led daily conference calls with C-level executives, edited
contracts/statements-of-work, executed RFPs, cultivated leads, and closed sales.

Relationship Wins: Nurtured partnerships with individual developers and
development teams. Created and managed enterprise relationships with CorVel,
Castle Pines Capital, Advancial, Answer Financial, and KI.

Partnership Collaboration: Cultivated and maintained partnerships with enterprise
mobile developers in Paris, Mumbai, New York, Seattle, Chicago and Atlanta.

Door-Opening Strategies: Captured opportunities with decision-makers via solid on-
going enterprise relationships and targeted email campaigns to C-Level executives.

Lead Generation: Developed and executed multiple successful email campaigns to
generate interest in our company’s enterprise mobile solutions offerings.
David G. Martin | ENTERPRISE SALES LEADER
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Mobilezapp, PRESIDENT/CO-FOUNDER | Continued…
Roc2Loc, San Francisco, CA 2008 - 2009
NATIONAL SALES DIRECTOR • Territorial Sales and Technology Solutions
Drove complex solution sales throughout prospecting, pre-sales engineering collaboration,
solutions design and partnership deal structuring, oversaw development of marketing data,
led in-person presentations with equipment and RFID technology, utilized software,
installed sensor technology equipment, and set up local partner trial programs.
Account Strategy | Partnership Specialization | Revenue & Pipeline Growth | Channel Sales
Distribution and Vendor Set-up | Product Suite Bundling | Technology Training
Mediavox, Inc., Nashville, TN 2000 - 2008
PRESIDENT • Local and National Media Sales
Managed sales initiatives for local and national clients, assembled a distribution network,
hired/trained/oversaw sales associates, and handled overall day-to-day operations.
Additional Experience:

SALES MANAGER, GMM INC. (Creative Industry Handbook) 1993-2000
DIRECTOR OF SALES & MARKETING, Heaven Entertainment (Star Kids Challenge) 1993
ASSISTANT DIRECTOR, NEWS MEDIA OPERATIONS, Republican National Convention 1992
Educational Background
Jack J. Valenti School of Communication, University of Houston 1988-1992