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Brand New! Built On Cutting Edge, Internationally Recognised Strategy!

S E R I E S

HR As A Business Partner
Enhancing Business Strategy By Empowering HR Professionals
13 – 17 July 2008
JW Marriott Hotel, Dubai, UAE

Enabling you…
“To work on the side of senior management providing the link between your business and the strategies of your organisation, providing support and developing new initiatives.”

S u m m E R

Do you want to:
• • • • • • • • •
Lead change? Have a holistic view of your business and understand the complexity of your organisation? Be able to play different roles and choose the most appropriate one according to the needs and the situation of the client (the Expert, the Advisor, the Coach or the Broker)? Operate with a long-term view while resolving contingent issues? Develop a wide internal/external network? Create cooperation while generating empowerment? Succeed on behalf of the client? Maintain a business focus and perspective at all times? Have an impact?

Who Should Attend ?
‘HR As A Business Partner’ is designed for both small and large organisations alike. This course benefits Human Resources and Organisational Development professionals who have a strategic focus, with the objective of making the transition to strategic business leader.
Organised by:
Official Regional Recruitment Partner

I I R

Register Before 15 May 2008 For Your Chance To Win A Nokia E90!
See back page for details

Supported by:
Official IT Partner Official Media Monitoring Partner

www.iirme.com/hrbusiness

Dear HR Professional, With the introduction of HR As A Business Partner, we are bringing you one of the most beneficial courses you can attend with respect to both your professional development and ability to drive revenue at your company through integrated HR and boardroom strategy. By participating in this course, you will enable yourself to focus on overall business strategy so that, from an HR perspective, you will be able to add more value to your organisation in areas that matter the most. Not only will you be able to better align your HR department with the corporate strategy; you will also develop an ability to change and add value to the corporate strategy itself. More companies are beginning to realise that their HR department can be much more than a resource for human capital. The knowledge and industry grasp that HR executives maintain can add substantial value to business strategy development. HR As A Business Partner will help you package and introduce this value to senior strategy creators. So what exactly will you gain from participating? • Understand the HR Business Partnership model and identify what you need to change in order to transform yourself into a Business Partner • Learn how other HR Managers in global organisations have successfully operated this transformation • Discover how your internal customers perceive you as a Business Partner • Become the trusted advisor to your internal clients • Be more influential, use and interpret business data effectively and develop a value proposition that is attractive to your internal clients And much more… By registering today, you can be sure that your company will view HR As A Business Partner. Your course leader, Mario Castagnetta, and I look forward to seeing you in July. Sincerely,

Meet Your Expert Course Leader
Mario Castagnetta is the Founder and
Director of Synchronicity SA, an international human resources consulting company based in Geneva, Switzerland, providing medium-tolarge international organisations with products and services in the domain of personal development and potential, management development, talent engagement and retention, knowledge sharing, coaching and career counselling. Synchronicity supplies its services to well known medium-tolarge international organisations such as Agilent Technologies, Bulgari, Cap Gemini, Ernst&Young Consultants, Cisco, Ferrero, Firmenich, Hewlett-Packard Europe, PricewaterhouseCoopers, Hitachi, Nespresso, Nestlé, Nextrom, Novartis, Philip Morris, SGS, ST Microelectronics, T-Systems and Zurich Insurance. Before establishing Synchronicity, Mario was a Training & Development Manager at Hewlett Packard in Italy (1988-1995) and in Switzerland (1995-97). Since the founding of Synchronicity, he has been invited regularly by IMD Management Development Institute (Lausanne) to participate as a coach in both public (Mobilising People) and private (RWE, PricewaterhouseCoopers, Bertelsmann, Borealis, Adecco, Shanska) programmes. Mario is also an executive coach. In the last 10 years he has coached senior directors and executives in a number of well-known companies (Al Hokair, Bulgari, Nextrom, Novartis, TetraLaval, Hewlett Packard, PricewaterhouseCoopers, Ernst&Young Consultants and T-Systems). Mario graduated summa cum laude with a degree in Clinical Psychology from the University La Sapienza, Rome in 1985.

Visit Dubai This Summer!
Dubai is an emirate of captivating contrasts. From the timeless tranquility of the desert to the lively bustle of the souk, Dubai offers a kaleidoscope of attractions for visitors. In a single day, you can experience everything from rugged mountains and awe-inspiring sand dunes to sandy beaches and lush green parks, from dusty villages to luxurious residential districts, and from ancient houses with windtowers to ultra-modern shopping malls. The emirate is both a dynamic international business centre and a laid-back tourist escape; a city where the sophistication of the 21st century walks hand in hand with the simplicity of a bygone era. These contrasts give Dubai its unique flavour and personality; a cosmopolitan society with an international lifestyle, yet with a culture deeply rooted in the Islamic traditions of Arabia. Since earliest times, Dubai has been a meeting place, bringing together the bedouin of the desert interior with the pearl-diver, the merchant of the city with the sea-going fisherman. Dubai Summer Surprises (DSS) is an annual festival focusing on providing fun, knowledge and entertainment through a medley of events that puts the ‘pep’ back into summer for both adults and children. Each week from June to August, a series of weekly themed surprises unfold. Shopping malls become entertainment hubs providing shows and hosting special activities based on the different surprises. Combine business with leisure this summer! Enjoy discounted hotel packages and treat the family to a fun-filled holiday!

P.S. For the first time in the region, this course brings you the internationally Keith Parker successful concept of ‘HR As Conference Manager A Business Partner! Forthcoming Relevant Events
A0918 Saudi HR 17 – 21 May 2008 www.iirme.com/saudihr BW012 HRM In The GCC (Distance Learning) 1 June 2008 www.iirme.com/distancelearning2 A0929 Middle East HR Summit 26 - 30 October 2008 www.iirme.com/hrsummit2008 For more information on any of the above events please contact us on Tel: 971-4-3352483 or email: info@iirme.com

Tel: 971-4-3352437 Fax: 971-4-3352438 Email: register@iirme.com Web: www.iirme.com/hrbusiness

HR As A Business Partner

13 – 17 July 2008

The transformation of HR into a business partner has been identified by major global businesses as the main objective HR managers and professionals have to consider as the next phase of the development of their role. In other words, it’s time to become a business partner. This is the new expectation from senior executives and internal clients. To create a business partnership implies that you will learn to work together with those who are responsible for the business. A business partner is the trusted advisor of its internal clients the person with whom the business manager can discuss the issues of his/ her organisation as well as planning the future of it. The HR professional has to become the innovator, able to balance the business objectives of his/her internal client with the human power they are responsible for. To make this happen, the HR professional has to suggest methods and solutions that aim at the optimisation of the human capital managed by their business manager. But what is new? Where is the real challenge? Being proactive and capable of anticipating the requests of business managers, as strategic partners, is what really makes the difference between a traditional HR manager/professional and the HR business partner. Presenting information and statistics effectively and being able to influence the key decision makers represents the core asset for those who want to transform the perception of their role and want to have a different position and impact. The HR business partner assists the management in the execution of their business strategies with the consequent total satisfaction of both clients and employees. The time of dealing with work permits and with hiring/firing issues is over!
Course Timings: Registration will take place at 08:00 on the first morning. The course will commence at 08:30 promptly each day. Refreshments will be served at approx 10:30 and 12:30. Luncheon will be served at 14:30 following close of day.

Programme Overview
Pre-Course Work
All delegates will be requested to invite 3-5 internal customers to participate in a Synchronicity on-line survey to discover their current perception of you as a business partner. The survey is essential for participation in the programme. All data will be treated with the utmost level of confidentiality. All delegates are expected to interview their own CEO/MD or a representative of the top management according to a script that will be provided to them.

Day One – Sunday, 13 July 2008
Transforming The Role
• The key challenges and the main transformations of the HR role • What do business leaders expect from HR? • The profile of the business partner • How role models see their role and impact as business partners (best practice and interviews) • The competency model to become a business partner • You as a business partner (feedback report)

Day Three – Tuesday, 15 July 2008
Sitting In The Oval Room
• Managing your own credibility • Understanding business data and its implication • Consulting skills: How to identify your clients’ needs and respond effectively to them (analysis of business case and skill practice) • Influencing skills: How to increase your personal power and impact (skill practice)

Day Five – Thursday, 17 July 2008
Getting Ready To Face The Real Challenge
• Analyse a final case in order to be prepared to face your reality once back in your organisation • Definition of your own Personal Improvement Plan

Day Four – Wednesday, 16 July 2008
Review The Position Of Your Own Function/Role
• Dimensions of an HR strategy that contributes to the business success • What does your top management expect from you (key messages from your interviews)? • Developing your strategic agenda: How to do it • Networking: A critical skill to the success of the business partner

Day Two – Monday, 14 July 2008
Making The Difference
• Becoming the trusted advisor of your internal clients • Skills and dialogue to become a trusted advisor • Your case: how to become the trusted advisor of your internal clients (small group activity on a real case) • What is your value proposition to your clients?

Tel: 971-4-3352437 Fax: 971-4-3352438 Email: register@iirme.com Web: www.iirme.com/hrbusiness

HR As A Business Partner
13 – 17 July 2008 • JW Marriott Hotel, Dubai, UAE

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register@iirme.com

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P O Box 13977, Muharraq, Kingdom of Bahrain

www.iirme.com/hrbusiness
Your chance to win a Nokia E90 each week!
Register for a training course before 15 May 2008 in the Summer Series and you will automatically enter our monthly prize draw to win a Nokia E90. Each month’s winners will be contacted directly and the prize awarded at the course. A full list of winners will be announced on our website www.iirme.com

WEB BC2647
Price before 4 May 2008
US$ 3,595 (Save US$ 500)

Yes, I want to register for:
Event HR As A Business Partner Dates
13 – 17 July 2008

Price between 4 May and 1 June 2008
US$ 3,895 (Save US$ 200)

Price after 1 June 2008
US$ 4,095

For further information and Group Discounts contact 971-4-3352483 or email: info@iirme.com If you have eight or more delegates who need this training, contact IIR In-House on 971-4-3352439 or inhouse@iirme.com
Course fees include documentation, luncheon and refreshments. Delegates who attend all sessions will receive a Certificate of Attendance.

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Payments
A confirmation letter and invoice will be sent upon receipt of your registration. Please note that full payment must be received prior to the event. Only those delegates whose fees have been paid in full will be admitted to the event. You can pay by company cheques or bankers draft in Dirhams or US$. Please note that all US$ cheques and drafts should be drawn on a New York bank and an extra amount of US$ 6 per payment should be added to cover bank clearing charges. All payments should be made in favour of IIR Holdings Ltd.

Cancellation
If you are unable to attend, a substitute delegate will be welcome in your place. If this is not suitable, a US$ 200 service charge will be payable. Registrations cancelled less than seven days before the event must be paid in full.

Event Venue
JW Marriott Hotel, Dubai, UAE Tel: 971-4-2624444

Accommodation Details

Card Payment
Please charge my credit card: Visa Mastercard American Express Name on Card: ..................................................................................................................... Card Number: ....................................................................... Exp. Date: ............................... Signature: .............................................................................................................................

We highly recommend you secure your room reservation at the earliest to avoid last minute Avoid Visa Delays – Book now inconvenience. You can contact the IIR Delegates requiring visas should contact the Hospitality Desk for assistance on: hotel they wish to stay at directly, as soon as 971-4-4072693 possible. Visas for non-GCC nationals may take Tel: Fax: 971-4-4072517 several weeks to process. Email: hospitality@iirme.com Due to unforeseen circumstances, the programme
may change and IIR reserves the right to alter the venue and/or speakers.

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