You are on page 1of 4

2 0 0 8 Brand New!

Built On Cutting Edge,


Internationally Recognised Strategy!

HR As A Business
Partner
S eries

Enhancing Business Strategy By Empowering HR Professionals

13 – 17 July 2008
JW Marriott Hotel,
Dubai, UAE

Enabling you…
“To work on the side of senior management providing the link between your business and the
strategies of your organisation, providing support and developing new initiatives.”
S u m m er

Do you want to:


• Lead change?
• Have a holistic view of your business and understand the complexity of your organisation?
• Be able to play different roles and choose the most appropriate one according to the needs
and the situation of the client (the Expert, the Advisor, the Coach or the Broker)?
• Operate with a long-term view while resolving contingent issues?
• Develop a wide internal/external network?
• Create cooperation while generating empowerment?
• Succeed on behalf of the client?
• Maintain a business focus and perspective at all times?
• Have an impact?

Who Should Attend ?


 
‘HR As A Business Partner’ is designed for both small and large organisations alike. Register Before
This course benefits Human Resources and Organisational Development professionals 15 May 2008
I I R

who have a strategic focus, with the objective of making the transition to strategic For Your Chance To Win
business leader.
A Nokia E90!
See back page for details
Organised by: Supported by:
Official Regional Recruitment Partner Official IT Partner Official Media Monitoring Partner

www.iirme.com/hrbusiness
Dear HR Professional, Meet Your Expert Course Leader
With the introduction of HR As A Business Partner, we are Mario Castagnetta is the Founder and
bringing you one of the most beneficial courses you can attend Director of Synchronicity SA, an international
with respect to both your professional development and ability human resources consulting company based
to drive revenue at your company through integrated HR and in Geneva, Switzerland, providing medium-to-
boardroom strategy. large international organisations with
products and services in the domain of
By participating in this course, you will enable yourself to personal development and potential,
focus on overall business strategy so that, from an HR management development, talent
perspective, you will be able to add more value to your engagement and retention, knowledge
organisation in areas that matter the most. sharing, coaching and career counselling.
Not only will you be able to better align your HR department Synchronicity supplies its services to well known medium-to-
with the corporate strategy; you will also develop an ability to large international organisations such as Agilent Technologies,
change and add value to the corporate strategy itself. Bulgari, Cap Gemini, Ernst&Young Consultants, Cisco, Ferrero,
Firmenich, Hewlett-Packard Europe, PricewaterhouseCoopers,
More companies are beginning to realise that their HR Hitachi, Nespresso, Nestlé, Nextrom, Novartis, Philip Morris, SGS,
department can be much more than a resource for human ST Microelectronics, T-Systems and Zurich Insurance.
capital. The knowledge and industry grasp that HR executives
maintain can add substantial value to business strategy Before establishing Synchronicity, Mario was a Training &
development. HR As A Business Partner will help you Development Manager at Hewlett Packard in Italy (1988-1995)
package and introduce this value to senior strategy creators. and in Switzerland (1995-97).

So what exactly will you gain from participating? Since the founding of Synchronicity, he has been invited
• Understand the HR Business Partnership model and regularly by IMD Management Development Institute
identify what you need to change in order to transform (Lausanne) to participate as a coach in both public (Mobilising
yourself into a Business Partner People) and private (RWE, PricewaterhouseCoopers,
• Learn how other HR Managers in global organisations have Bertelsmann, Borealis, Adecco, Shanska) programmes.
successfully operated this transformation
• Discover how your internal customers perceive you as a Mario is also an executive coach. In the last 10 years he has
Business Partner coached senior directors and executives in a number of
• Become the trusted advisor to your internal clients well-known companies (Al Hokair, Bulgari, Nextrom, Novartis,
• Be more influential, use and interpret business data TetraLaval, Hewlett Packard, PricewaterhouseCoopers,
Ernst&Young Consultants and T-Systems).
effectively and develop a value proposition that is attractive
to your internal clients
Mario graduated summa cum laude with a degree in Clinical
And much more… Psychology from the University La Sapienza, Rome in 1985.
By registering today, you can be sure that your company will
view HR As A Business Partner.
Visit Dubai This Summer!
Your course leader, Mario Castagnetta, and I look forward to Dubai is an emirate of captivating contrasts. From the timeless tranquility of
seeing you in July. the desert to the lively bustle of the souk, Dubai offers a kaleidoscope of
attractions for visitors.
Sincerely,
P.S. For the first time in the In a single day, you can experience everything from rugged mountains and
region, this course brings you awe-inspiring sand dunes to sandy beaches and lush green parks, from dusty
the internationally villages to luxurious residential districts, and from ancient houses with
Keith Parker windtowers to ultra-modern shopping malls.
Conference Manager
successful concept of ‘HR As
A Business Partner! The emirate is both a dynamic international business centre and a laid-back
tourist escape; a city where the sophistication of the 21st century walks hand in
hand with the simplicity of a bygone era.

Forthcoming Relevant Events These contrasts give Dubai its unique flavour and personality; a cosmopolitan
society with an international lifestyle, yet with a culture deeply rooted in the
Islamic traditions of Arabia. Since earliest times, Dubai has been a meeting
A0918 Saudi HR place, bringing together the bedouin of the desert interior with the pearl-diver,
17 – 21 May 2008 the merchant of the city with the sea-going fisherman.
www.iirme.com/saudihr
Dubai Summer Surprises (DSS) is an annual festival focusing on providing
BW012 HRM In The GCC (Distance Learning) fun, knowledge and entertainment through a medley of events that puts the
1 June 2008 ‘pep’ back into summer for both adults and children.
www.iirme.com/distancelearning2
Each week from June to August, a series of weekly themed surprises unfold.
A0929 Middle East HR Summit Shopping malls become entertainment hubs providing shows and hosting
26 - 30 October 2008 special activities based on the different surprises.
www.iirme.com/hrsummit2008
For more information on any of the above events please contact Combine business with leisure this summer! Enjoy discounted hotel packages
us on Tel: 971-4-3352483 or email: info@iirme.com and treat the family to a fun-filled holiday!

Tel: 971-4-3352437 Fax: 971-4-3352438 Email: register@iirme.com Web: www.iirme.com/hrbusiness


HR As A Business Partner 13 – 17 July 2008

The transformation of HR into a business partner has been identified by major global businesses as the main objective HR managers
and professionals have to consider as the next phase of the development of their role. In other words, it’s time to become a business
partner. This is the new expectation from senior executives and internal clients.

To create a business partnership implies that you will learn to work together with those who are responsible for the business. A
business partner is the trusted advisor of its internal clients the person with whom the business manager can discuss the issues of his/
her organisation as well as planning the future of it.

The HR professional has to become the innovator, able to balance the business objectives of his/her internal client with the human
power they are responsible for. To make this happen, the HR professional has to suggest methods and solutions that aim at the
optimisation of the human capital managed by their business manager. But what is new? Where is the real challenge?

Being proactive and capable of anticipating the requests of business managers, as strategic partners, is what really makes the difference
between a traditional HR manager/professional and the HR business partner. Presenting information and statistics effectively and being
able to influence the key decision makers represents the core asset for those who want to transform the perception of their role and
want to have a different position and impact.

The HR business partner assists the management in the execution of their business strategies with the consequent total satisfaction of
both clients and employees. The time of dealing with work permits and with hiring/firing issues is over!

Course Timings: Registration will take place at 08:00 on the first morning. The course will commence at 08:30 promptly each day. Refreshments will be served
at approx 10:30 and 12:30. Luncheon will be served at 14:30 following close of day.

Programme Overview
Pre-Course Work
All delegates will be requested to invite 3-5 internal customers to participate in a Synchronicity on-line survey to discover their
current perception of you as a business partner. The survey is essential for participation in the programme. All data will be treated with
the utmost level of confidentiality.

All delegates are expected to interview their own CEO/MD or a representative of the top management according to a script that will be
provided to them.

Day One – Sunday, 13 July 2008 Day Three – Tuesday, 15 July 2008 Day Five – Thursday, 17 July 2008
Transforming The Role Sitting In The Oval Room Getting Ready To Face The Real
• The key challenges and the main • Managing your own credibility Challenge
transformations of the HR role • Understanding business data and its • Analyse a final case in order to be prepared
• What do business leaders expect from HR? implication to face your reality once back in your
• The profile of the business partner • Consulting skills: How to identify your clients’ organisation
• How role models see their role and impact needs and respond effectively to them • Definition of your own Personal
as business partners (best practice and (analysis of business case and skill practice) Improvement Plan
interviews) • Influencing skills: How to increase your
• The competency model to become a personal power and impact (skill practice)
business partner
• You as a business partner (feedback report)
Day Four – Wednesday, 16 July 2008
Day Two – Monday, 14 July 2008 Review The Position Of Your Own
Function/Role
Making The Difference • Dimensions of an HR strategy that
• Becoming the trusted advisor of your contributes to the business success
internal clients • What does your top management expect
• Skills and dialogue to become a trusted from you (key messages from your
advisor interviews)?
• Your case: how to become the trusted • Developing your strategic agenda: How to
advisor of your internal clients (small group do it
activity on a real case) • Networking: A critical skill to the success of
• What is your value proposition to your the business partner
clients?

Tel: 971-4-3352437 Fax: 971-4-3352438 Email: register@iirme.com Web: www.iirme.com/hrbusiness


IIR Middle East certified by

HR As A Business Partner
13 – 17 July 2008 • JW Marriott Hotel, Dubai, UAE
ISO 9001:2000

FIVE EASY WAYS TO REGISTER


971-4-3352437 971-4-3352438 register@iirme.com

IIR Holdings Ltd. GCS/IIR Holdings Ltd.


PO Box 21743, Dubai, UAE P O Box 13977, Muharraq, Kingdom of Bahrain

www.iirme.com/hrbusiness

Your chance to win a Nokia E90 each week!


Register for a training course before 15 May 2008 in the Summer Series and you
will automatically enter our monthly prize draw to win a Nokia E90.
Each month’s winners will be contacted directly and the prize
awarded at the course. A full list of winners will be announced
on our website www.iirme.com
WEB BC2647
Yes, I want to register for:

Event Dates Price before Price between Price after


4 May 2008 4 May and 1 June 2008 1 June 2008

HR As A Business Partner
13 – 17 July 2008 US$ 3,595 US$ 3,895 US$ 4,095
(Save US$ 500) (Save US$ 200)

For further information and Group Discounts contact 971-4-3352483 or email: info@iirme.com
If you have eight or more delegates who need this training, contact IIR In-House on 971-4-3352439 or inhouse@iirme.com
Course fees include documentation, luncheon and refreshments. Delegates who attend all sessions will receive a Certificate of Attendance.
Personal Details:
Title First Name Surname Job Title Department Email
1st Delegate
2nd Delegate
3rd Delegate
4th Delegate
To assist us with future correspondence, please supply the following details:
Head of Department
Training Manager
Booking Contact

Company: .......................................................................................................................................................................................................................................................................................
Address (if different from label above): ............................................................................................................................................................................................................................................
.............................................................................................................................. Postcode: .................................................. Country: .......................................................................................
Tel: ......................................................... Fax: .....................................................
No. of employees on your site: Yes! I would like to receive information about future events & services via email.
0-49 50-249 250-499 500-999 1000+ My email address is: .....................................................................................................................
Nature of your company’s business: .................................................................................................................................................................................................................................................

Payments Cancellation
A confirmation letter and invoice will be sent upon receipt of your registration. Please note If you are unable to attend, a substitute Event Venue
that full payment must be received prior to the event. Only those delegates whose fees have delegate will be welcome in your place. If this JW Marriott Hotel, Dubai, UAE
been paid in full will be admitted to the event. You can pay by company cheques or bankers is not suitable, a US$ 200 service charge will Tel: 971-4-2624444
draft in Dirhams or US$. Please note that all US$ cheques and drafts should be drawn on a be payable. Registrations cancelled less than Accommodation Details
seven days before the event must be paid in
New York bank and an extra amount of US$ 6 per payment should be added to cover bank We highly recommend you secure your room
full.
clearing charges. All payments should be made in favour of IIR Holdings Ltd. reservation at the earliest to avoid last minute
Avoid Visa Delays – Book Now inconvenience. You can contact the IIR
Delegates requiring visas should contact the
Card Payment hotel they wish to stay at directly, as soon as
Hospitality Desk for assistance on:
Please charge my credit card: Visa Mastercard American Express possible. Visas for non-GCC nationals may take Tel: 971-4-4072693
several weeks to process. Fax: 971-4-4072517
Name on Card: .....................................................................................................................
Due to unforeseen circumstances, the programme Email: hospitality@iirme.com
Card Number: ....................................................................... Exp. Date: ............................... may change and IIR reserves the right to alter the
venue and/or speakers.

Signature: ............................................................................................................................. © Copyright I.I.R. HOLDINGS B.V.


MH PG P350 Human Resources