Reviewed work(s): Source: Agenda, No. 9 (1991), pp. 24-28 Published by: Agenda Feminist Media Stable URL: http://www.jstor.org/stable/4547947 . Accessed: 21/11/2011 17:43 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms.jsp JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact support@jstor.org. Agenda Feminist Media is collaborating with JSTOR to digitize, preserve and extend access to Agenda. http://www.jstor.org INTERVIEW An edited version of an interview conducted by Heather Hughes with fane Maasdorp, a breastfeeding consultant and a Durban leader of the La Leche League, an international organisation established to promote breastfeeding. Breastfeeding: an issue for everyone Breastfeeding: Public Or Private? Heather Hughes: There are those who believe that breastfeeding is a private matter, of concern only to mothers with young babies and per- haps also healthcare professionals. Is this how you see it? Jane Maasdorp: Notatali. Al- though the mother and her young child are at the centre of the relation- ship, there are a host of individuals and groups whose actions can either support or undermine breastfeeding: healthcare advisers, employers, large multinational corporations, and so on. HH: Do you have any idea how widespread breastfeeding is in South Africa or is that very difficult to deter- mine? JM: I think we probably know it is on the decrease. I have recently had a look at a World Bank Technical Report on breastfeeding and there's an assumption that it is not necessary to promote breastfeeding in areas where it is assumed to be the norm. I imagine that here in South Africa, it's assumed to have been the norm for a long time, whereas in fact it has been threatened all along. IBFAN (the Inter- national Babyfood Action Network) have said that there's a great need throughout Africa to do research into the type of breastfeeding that's going on - to what extent it's supplemented - and there'll be degrees of supplemen- tation - and to what extent it really is now just token breastfeeding. The more I look at the way people are doing it, it's probably often heavily sup- plemented or token breastfeeding, so that you may ask women whether they're breastfeeding or not and they'll say 'yes', but the babies are getting very little benefit from it, and the mothers' milk supply is low. Who Causes The Problems? HH: But what about the way breastfeeding is supposedly promoted in this country? If I think of my own very limited experience, I came away from hospital experiencing all sorts of problems, even though they had en- couraged us all to try ? JM: I think that very word try' says a lot. Research in Natal/KwaZulu has shown that many of the problems are iatrogenic - that is, they are actual- ly caused by the medical profession and the hospital set-up. Because there is that attitude, 'are you going to try this or not?' Implicit in that is that some women can't, you may not be so good at it, not all of us can do it. Some mothers come home extremely confused about whether they should be feeding six minutes a side, or twen- ty minutes a side, instead of just doing what they feel is most comfortable - and comforting - for themselves and their babies. HH: Apart from the way problems are created in a medical en- vironment, how else would you say breastfeeding is being undermined? JM: Well, there are ways in which the big multinational companies involved in the manufacture of breastmilk substitutes try to sell their products - of course at the expense of breastfeeding! There is an Internation- al Code of Ethics drawn up by the World Health Organisation, but it is completely voluntary, and it is up to each country to institute its own, and also to decide on the extent to which it 24 Agenda Breastfeeding INTERVIEW would be legally enforced. We have a code of ethics in South Africa and companies making babyfood products are signatories to it, but it is not legally enforced. (Also, retailers of these products are not signatories.) The only parts of it that are enforced are those that relate to advertising stand- ards, so that they aren't allowed to say, This is as close to mother's milk as you'll get', because the advertising standards authority would jump on them for that. But there all sorts of sub- tle ways that they still manage to operate. HH: Such as? JM: Companies are not sup- posed to advertise directly to the general public at all. They can adver- tise to health professionals, because health professionals are supposed to know what is in these things, and what they should then recommend if approached. But if they sponsor a con- ference, as they did outside Pieter- maritzburg recently, on child abuse (Wyeth sponsored the conference) of course there would not only be health professionals there, so indirectly there are lots of ways. Or they'll have a poster of a mother breastfeeding saying 'Of course breast is best, but if you have to give a bottle, this is the product to use', and they'll show the mother in a nightie, as if to breastfeed you've got to be at home in bed! And the baby in a very bad position, across her lap, head turned sideways, and that'll cause problems which are likely to make the mother have to buy the product. They have to be clever, because of the international code. It's a huge industry and they're not going to back down so easily. They make altruistic noises but I don't think we can trust them at the moment. They also have different practices in Europe and America to Africa. They abided by the code, and in fact the boycott of Nestle was suspended. And then it was found that in Africa they were doing just whatever they wanted, and for- tunately there were people monitoring, so the boycott was reinstituted. And it's stiil on Nestle. There are a few cases where govern- ments have taken the multinationals on, such as in New Guinea: there, you cannot get milk formula or bottles un- less you have a prescription from a health worker. These things are just not available on supermarket shelves. I think maybe we need something like that here! Babies In Cotton Wool? HH: Just turning to those who feel committed to successful breastfeeding: do you think that you need supports around you, for ex- ample people in your household - your partner, or whatever other adults are around - giving you the opportunity, and releasing you from the other pres- sures you would normally face? JM: There are some amazing cases of women who succeed in spite of all kinds of pressures. It certainly helps to have a supportive environ- ment, but I'm a bit scared of that being a very western, upper middle class at- titude to breastfeeding, which puts the mother and baby in cotton wool, as it were. We've reached a point where we've got to reintegrate breastfeeding Breastfeeding Agenda 25 INTERVIEW in the wider world, and if the mother is working, we've got to make it possible for her to breastfeed, and not preclude a whole lot of other activities. Certain- ly the people around you must believe that it's the right thing to be doing, than just believing in it will be more worthwhile than other kinds of help. For instance, it would help for a mother-in-law or mother not to keep saying, 'Isn't the baby hungry? Wouldn't it be better on a bottle?' or the father of the child agreed that this is the way he'd like his child to be fed, and didn't put pressure on you to go away on your own for the weekend. Then the rest will follow. For this at- titude to develop we have got to over- turn a couple of generations of bottle feeding culture. H H : But if it is the belief which is important, are we then not talking about restrictive possibilities for breastfeeding? For example, among many working class families, hus- bands are very antagonistic to women spending the amount of time needed with the baby. There might be all sorts of expectations about the woman's body, marital relations and so on, all those attitudes that rather patriarchal men will have of women. JM: Again, that might be a very western, American way of looking at the data. There are lots of studies worldwide now relating breastfeeding to socioeconomic factors, and certain- ly the American ones have shown that breastfeeding mothers tend to be slightly better educated, have gone to antenatal classes, may have had some career before having children, are slightly older, and tend to be mid- dle class. But that is the American context. In other contexts, such as the Phillipines, it was women of the un- derclasses who led the return to breastfeeding, contrary to the idea that upper class women must set the role model. That's why I find it so ex- citing working with the women at the Valley Trust, where there has been a strong breastfeeding culture, to try to rescue and reinforce it before it gets too threatened by materialistic pres- sures, pressures of nuclear families - also of women worrying about the shape of their breasts! Breastfeeding is in fact most threatened in societies facing rapid social change and tension. HH: What are the implications, then, for our own society, in which huge numbers of households face un- employment, rapid urbanisation, rural poverty and so on? JM: Our breastfeeding rates are probably going to get worse before they get better. One of the problems is (this was shown in a survey in Botswana) that poorer women tend to believe that they have to breastfeed because they are poor, whereas in fact they're being jolly clever! Certain- ly, in places I've seen in townships around Durban, it's the mother who has just borne a child, who will be the one to go back to work and leave the baby with the older generation. This may mean that the mother lives and/or works at great distances from her child. In Finland and Norway, there are more working, than non- working mothers, who breastfeed: partly due to childcare facilities at the workplace, but also because of rapid urban transport - you are never far from anywhere. Just being a mother in the greater Durban area is very dif- ficult. Could Working Mothers Do It? HH: How, in that context, would you go about promoting breastfeed- ing? 26 Agenda Breastfeeding INTERVIEW JM: Basically, what you're as- king is how a working mother copes. For one thing, mothers have got to be encouraged to express their milk, if they can. We have got to work from all angles - there is just no easy answer. Employers have got to be educated about the importance of it, that it is not just a frivolous issue at all. Employers tend to be so flippant about it. Telecom in Australia, which has 20 000 women on its staff, has a company nutrition policy, in which one of the clauses relates to breastfeeding. The women know where they stand when they're employed there. I don't know how many companies have a nutrition policy, let alone something on breastfeeding, and there are plenty of big companies in South Africa that could easily institute something like that. Maternity leave is crucial. Again, studies have shown that if women return to full-time employment before their babies are four months old, it is highly likely that the duration of breastfeeding will be short. H H : How long would you like to see maternity leave? JM: Let's say six months? It's hard to give a time, but I believe little people deserve to have their mothers. I think if you just look at it in cold terms of costs: you go to Stanger hospital and hear people asking, Why are our wards so full of babies with kwashiorkor?' Paediatric wards in other hospitals are full of babies with malnutrition. Why? It is a huge cost to the state. There could be tax exemption to companies whose policy is to promote breastfeeding and good maternity leave, and hence lower the morbidity rates of children. Another way to do this would be to have childcare facilities at the place of work, and have flexitime for breastfeeding mothers. The In- ternational Labour Organisation in 1919 had a con- vention about maternity protec- tion, and called for two half hour nursing breaks a day without loss of pay, as long ago as that. That's in addition to tea time and lunch time! If the child isn't going to be at home in a one-to-one nanny relationship, then the next best thing is to be at a childcare centre close to the mother's workplace so that she can have ac- cess. Some of the childcare facilities where babies get left on the way to work are like batteries - little humans were never meant to be raised like that. And they can be very expensive for the working mother too. HH: Do you think that breastfeeding is compatible with women's rights? Breast Or Bottle? Sume J ? Babies breastfed for less than 6 months or not at all are 6 to 14 times more likely to die in the second 6 months of life than babies breastfed for 6 months or more ? Bottlefed babies are more likely to be hospitalised than breastfed babies ? The cost of hospital treatment of bottlefed babies is 15 times higher than the cost for breastfed babies ? The infant food industry in South Africa is worth R 1 billion a year ? Many governments have found it necessary to take direct action against baby food com** pa??es, Algena has put the sale of baby foods under state control, New Guinea has made baby foods available only on prescription, and Sweden and Guinea-Bis- sau have banned all direct advertising of baby food products Breastfeeding Agenda 27 INTERVIEW JM: Absolutely. One gets a tremendous sense of self-sufficiency from it, and a sense of self-esteem that comes from seeing your child grow on what you are able to produce. There was apparently an article on breastfeeding in a British leftwing magazine some while ago, and the flood of letters that came in complain- ing about it shows that people across the spectrum are still dismissive about it. There hasn't been true under- standing of what it really means. HH: Why have people been dis- missive? JM: Part of it is that we have a faith in science, that man has made a formula that is just as good. And let's face it, children seem to grow on bot- tle feeding... HH: How would you answer that argument? JM: In late 1989, an entire issue of the journal of the American Institute of Nutrition was devoted to articles debating the upper limits of the in- gredients of formulae: for example, how much sodium is safe? We don't know the answers yet to many of these questions. Formula feeding has been called the greatest uncontrolled experiment the world has ever known. They put all kinds of things in formula. In the same way that we do not know what is safe in formula, we do not yet know exactly what is in breast milk. But the more they find out, the more fantastic it is. There are ingredients that interact with one another, in a way that they can never do in a 'dead' powder. There are ingredients that in- teract with the baby's system at the time that it is born...we just don't know about all these things. And there's no reason why breastfeeding should be right only for the first few days - again, more and more studies show that it is beneficial right up until, and even well beyond, the second year of life. It gives the child such good protection. Something came out last year which shows that breastfeeding protects children against childhood cancer, a significant enough statistic for it to be published. There are others too: acute respiratory tract infection, diabetes, all these things. There's this little crea- ture that is born, and it needs a species-specific milk. It makes sense we wouldn't have survived all this time without it! ? Action to take in industry ? Employers should have a nutrition policyf including a breastfeeding policy ? There should be proper maternity leave for work- ing motlters ? There shouId be adequate childcare facilities at the place of work, and mothers should be al- lowed two half hour nurs- ing breaks a day without loss of pay. ? All staff, men and women, should be educated about the benefits of breastfeed- ing. 28 Agenda Breastfeeding