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Dr.

Francine Edwards
Dr. Myna German
Dr. Asgede Hagos
Dr. Marcia Taylor

Delaware State University Department of Mass Communications

Copyright © 2014
Dr. Francine Edwards
Dr. Myna German
Dr. Asgede Hagos
Dr. Marcia Taylor
All rights reserved.
ISBN-13:
978-1500981846
ISBN-10:
1500981842
ii

THE CAPSTONE EXPERIENCE
The Senior Capstone is an original project intended to allow Mass Communications students at Delaware State
University to showcase their overall understanding of communications studies in one of three concentrations: Radio,
Television & Film, Convergence Journalism or Public Relation & Advertising. This project should focus on
important and substantive issues and should reflect the student’s understanding of the industry and a familiarity with
current technology and tools utilized in the field. Additionally, the project should be expressive and show the students
ability to think critically, integrate prior learning and share ideas in a creative manner. The faculty members in the
Department of Mass Communications are committed to providing students with the resources, mentorship and
guidance that will lead to the successful completion of the Senior Capstone endeavor.

CONTENTS

Overview

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Course Documents

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Proposal Template

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Contributor and Professional Biography Data Sheet

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Source Log

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Weekly Meeting Log

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Notes

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OVERVIEW

WHAT IS A SENIOR CAPSTONE
Senior Capstone is designed to engage students in a project-based endeavor that will enable them to
demonstrate their ability to utilize industry-standard technology and resources to execute a
concentration specific product. This capstone draws together student learning in an integrative,
holistic manner where the sum is greater than the parts. It demonstrates a refinement of skills
accumulated while completing the Baccalaureate requirements.

HOW TO MEET WITH SUCCESS IN THE CAPSTONE COURSE
In order to be successful in this course, students must meet with their concentration advisor on a
regular basis (dates and times to be determined by the professor). Additionally, students should utilize
industry-standard tools, technology and resources to complete their product. Lastly, students must
meet all of the requirements and deadlines as listed in the syllabus.

SAMPLE PROJECTS
Students are required to complete a capstone product relative to their concentration. Submitting the
product treatment/proposal is crucial in this process, as your professor will help to guide and shape the
product. While the possibilities are endless, here are just a few suggestions by concentration:

RADIO,TELEVISION, FILM
 Documentary
 Music video
 Short film



CONVERGENCE JOURNALISM
Newspaper/Magazine
Website/blog
Documentary

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PUBLIC RELATIONS & ADVERTISING
 Community event
 Promotional campaign pitch
to executive board or
organization
 Panel discussion with experts
(minimum of three (3)
professionals not connected
to the university)

SENIOR CAPSTONE WORKBOOK

COURSE DOCUMENTS
The following course documents can be found in this workbook. Students should refer to the Capstone
course syllabus for submission deadlines. The contents of this book can be downloaded for student
use.

Proposal Template

Contributor and Professional Biography Data Sheet

Source Log

Weekly Meeting Log

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Delaware State University Department of Mass Communications

A PROPOSAL FOR A SENIOR CAPSTOEN EXPERIENCE AT
DELAWARE STATE UNIVERSITY
DEPARTMENT OF MASS COMMUNICATIONS

Name:

DSU ID:

Address:
City:

State:

Home Phone: ( )

Alternate Phone: ( )

Zip:

DSU Email Address:
Major:

Anticipated Date of Graduation:

Supervising Instructor:
Semester and Year of Contract:
My Senior Capstone Experience can be defined as:
_____ an original project (documentary, short film, radio broadcast, etc.)
_____ an original creative work (magazine, blog or other web-based work, newspaper)
_____ a substantial service learning project that is based in my major and for which I am the primary
coordinator (panel discussion, community event, campaign pitch, etc.)
_____ other (please provide a description):
I. PROJECT DESCRIPTION
Please describe your capstone project in detail, including its major stages and the deadlines by which you
anticipate completing each stage. Add more pages as necessary.

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SENIOR CAPSTONE WORKBOOK

II. PROJECT JUSTIFICATION
Please explain what makes this project stand apart from the theoretical or applied research that has already
been done in your field, or its creative precedents. Or, if your project is based in service learning, please
explain how it addresses major issues or concerns in your major field from an unusually challenging or
original perspective.

Explain how this project will make an investigative or creative contribution to your major field. Include an
explanation of how the product of your capstone experience will be disseminated to a broader audience,
whether within the university setting or beyond it.

Explain how this project will benefit you.

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Delaware State University Department of Mass Communications

II. PROJECT APPROVAL

I agree to complete the project described above as a means of fulfilling the final requirement of my capstone
curriculum.

Print:

________________________________________________
Student

Signature:

________________
Date

________________________________________________
Student

________________
Date

We agree that this is a valid project for Undergraduate-level Senior Capstone Experience in the student’s
major, and authorize him/her to proceed.

Signature:

________________________________________________
Supervising Instructor

________________
Date

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SENIOR CAPSTONE WORKBOOK

STUDENTS NAME:
CONCENTRATION:

PROFESSIONAL CONTRIBUTOR OR PROFESSIONAL BIOGRAPHY #1

Name of Professional:
Organization/Title:
Address:
City:

State:

Business Phone: ( )

Email Address:

Years of Professional Experience:
Biography/Resume:

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Zip:

Delaware State University Department of Mass Communications

STUDENTS NAME:
CONCENTRATION:

PROFESSIONAL CONTRIBUTOR OR PROFESSIONAL BIOGRAPHY #2

Name of Professional:
Organization/Title:
Address:
City:

State:

Business Phone: ( )

Email Address:

Years of Professional Experience:
Biography/Resume:

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Zip:

SENIOR CAPSTONE WORKBOOK

STUDENTS NAME:
CONCENTRATION:

PROFESSIONAL CONTRIBUTOR OR PROFESSIONAL BIOGRAPHY #2

Name of Professional:
Organization/Title:
Address:
City:

State:

Business Phone: ( )

Email Address:

Years of Professional Experience:
Biography/Resume:

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Zip:

Delaware State University Department of Mass Communications

STUDENTS NAME:
CONCENTRATION:

SOURCE LOG

Students must log all non-original material used in conjunction with the senior capstone project, this includes,
video, stock footage, photos, etc.

SOURCE/TITLE

REFERENCE INFORMATION

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SENIOR CAPSTONE WORKBOOK

STUDENTS NAME:
CONCENTRATION:

WEEKLY METING LOG

Students must meet with the advising instructor weekly. The log must be signed and dated by the professor and
submitted at the end of the semester.

WEEK

MEETING DAY/TIME

ADVISING INSTRUCTOR SIGNATURE AND DATE

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Delaware State University Department of Mass Communications

NOTES

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SENIOR CAPSTONE WORKBOOK

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Delaware State University Department of Mass Communications

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SENIOR CAPSTONE WORKBOOK

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Delaware State University Department of Mass Communications

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SENIOR CAPSTONE WORKBOOK

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SENIOR CAPSTONE WORKBOOK

ABOUT THE DEPARTMENT OF MASS COMMUNICATIONS AT DELAWARE STATE UNIVERSITY

The Department of Mass Communications was established on the campus of Delaware State University in 2000 after
being a part of the English Department, with Dr. Asgede Hagos serving at its first chair. Student who matriculated
through the department majored in Broadcast or Print Journalism. In 2003 a Public Relations concentration was
added to the program.
In 2009 revisions were made to the curriculum to reflect the changes in mass communication and technology. By
2010, the Department was offering the following concentrations: TV/Radio/Film, Convergence Journalism
(formerly Print Journalism) and Public Relations and Advertising. The Department of Mass Communications boasts
the 3rd highest enrollment in the university and graduates are gainfully employed with companies including Black
Entertainment Television, Comcast, Delaware News Journal.
The Department of Mass Communications has six full-time faculty members and six adjunct faculty with an average
of 20 years of professional experience and an average of 11 years teaching experience. The Department of Mass
Communications has the responsibility of advising and assisting the various student-run campus media. These include
a student newspaper (The Hornet), now in the process of being transitioned to an online publication, and in-house
television station and radio station and the Departmental magazine The Mass Communications Message. The television
and radio stations are primarily funded by the Student Government Association which collects its own fees. Faculty
members in the department assume an advisory role and do not control or restrict content, which is created and
produced solely by the students. The department and its faculty members, however, do play an important role in
assisting students in procuring equipment and with the technical aspects of keeping the studios running.

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