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PRESENTED BY:

TIZIANA GALEAZZI, STATE OF MICHIGAN, DEPT. OF TECHNOLOGY, MANAGEMENT AND BUDGET


STUART LAAKSO, STATE OF MICHIGAN, DEPT. OF TRANSPORTATION
MICHAEL SALAZAR, AT&T
DENNIS STOTTS, IBM
MOBILE TRENDS, FRAMEWORKS
AND BEST PRACTICES
MICHIGANS MICHIGANS MICHIGANS MICHIGANS MOBILE MOBILE MOBILE MOBILE STRATEGY STRATEGY STRATEGY STRATEGY
Mobile-First Strategy for Employees,
Workplace and Citizen Engagement
#MImobileFirst
Tiziana Galeazzi
Senior Executive Assistant to the Director/CIO
Department of Technology, Management an !uget
State of Michigan
DIGITAL GOVERNMENT IN MICHIGAN DIGITAL GOVERNMENT IN MICHIGAN DIGITAL GOVERNMENT IN MICHIGAN DIGITAL GOVERNMENT IN MICHIGAN
MICHIGAN
Customer
Service
A NEW USER EXPERIENCE IS EMERGING A NEW USER EXPERIENCE IS EMERGING A NEW USER EXPERIENCE IS EMERGING A NEW USER EXPERIENCE IS EMERGING
90% of American adults have a cell phone
58% own a smartphone
42% own a tablet
9% have their mobile phone
within arm!s reach 24"#
Can you recall the last time your
"hone #as not #ithin ear shot$
MICHIGANS MOBILE MICHIGANS MOBILE MICHIGANS MOBILE MICHIGANS MOBILE- -- -FIRST STRATEGY FIRST STRATEGY FIRST STRATEGY FIRST STRATEGY
$ser %&perience optimized for 'obile
'obile %nabled (or)place
'obilit* +nfrastructure
,rovide di-ital services
where. when and how
emplo*ees. business and
citizens need them
Improving te overall
Customer Service E!perience
TAKING MICHIGAN MOBILE TAKING MICHIGAN MOBILE TAKING MICHIGAN MOBILE TAKING MICHIGAN MOBILE
/ept0 of Transportation
o e%Construction
'ichi-an 1tate ,olice
o Mo&ile Office
/ept0 of 2uman 1ervices
o 'or(er Mo&ility
'obile /evice 'ana-ement
'obile /evices %valuation
'i,a-e
MOBILITY TRANSFORMATION PROGRAM MOBILITY TRANSFORMATION PROGRAM MOBILITY TRANSFORMATION PROGRAM MOBILITY TRANSFORMATION PROGRAM
'obile34irst 5ision for the 1tate of 'ichi-an
1everal 1trate-ic +nitiatives
o 678/ ,ro-ram
o 5,9 $p-rade
o 'obile Application
/evelopment ,latform
o +nternal 'obile App 1tore
o 'obile :enter of %&cellence
INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE
"ransformative "ecnologies
for Citizen Engagement
'ichael 1alazar
Senior Enterprise Architect
AT)T Mo&ility Solutions Services
#
%n-a-in- the 'asses
6e*ond ;ust informin- the public. -overnments
must engage citizens< foster the exchange of
ideas. information. and feedbac)0 A-encies have
several challen-es to overcome=
> 204 AT?T +ntellectual ,ropert*0 All ri-hts reserved0 AT?T and the AT?T lo-o are trademar)s of AT?T +ntellectual ,ropert*0
:ost
:onstraints
1)ills ?
%&pertise
@eachin-
the ri-ht
audience
Aac) of
citizen time.
interest.
trust
22%
$1 Adults have attended a
political meetin- on local.
town or school affairs

90%
Americans own a cell phone

24%
A-encies with a bud-et
for :itizen %n-a-ement
2
1ourcesB
0 ,ew @esearch. :ivic %n-a-ement in the /i-ital A-e. April 25. 20C
20 GovAoop Guide. +nnovations That 'atterB %n-a-in- the /i-ital :itizen. 'a* 9. 204
> 204 AT?T +ntellectual ,ropert*0 All ri-hts reserved0 AT?T and the AT?T lo-o are trademar)s of AT?T +ntellectual ,ropert*0 $%
Technolo-* Trends are Transformin- %n-a-ement
'obile technolo-ies have e&ploded. chan-in- the wa* we live.
wor). and pla*0 +t!s time to rethin( engagement 80%
A-encies have not e&perimented
with mobile or mobile apps to
increase citizen en-a-ement
2
Almost
42%
8wn a tablet

DC%
Adult cell owners use their
phone to -o online

58%
8wn a smarphone

C4%
:ell internet users
-o online mostl*
on their phones

1ourcesB
0 ,ew @esearch. :ivic %n-a-ement in the /i-ital A-e. April 25. 20C
20 GovAoop Guide. +nnovations That 'atterB %n-a-in- the /i-ital :itizen. 'a* 9. 204
> 204 AT?T +ntellectual ,ropert*0 All ri-hts reserved0 AT?T and the AT?T lo-o are trademar)s of AT?T +ntellectual ,ropert*0 $$
Top 0 1tates with 'ost 'obile Apps
4

2
9
:A
$T
9%
A@
+9
AA
9:
5A
/%
2+
0
9

9
C
2
httpB""www0nascio0or-"
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:ount* of 1an /ie-o
%mer-in- 'obile 6est ,ractices
'obilizes %mer-enc*
1ervices /isaster
,reparedness website
+ncreases reach and speed
of public notification s*stem
00) downloads across
Android. i81. (indows
@eactive
communication once
disaster stri)es
6rea)in- news
:itizens can share
critical updates from
:ount* via social
media
6uild a Eit < proactive
communication and plannin-
1aves chec)list to phone <
offline access. not dependent
on internet access " power
'aps of impacted
areas
Aist of local shelters
providin- assistance
Geo tar-eted push
notifications based on
location or location
preferences
> 204 AT?T +ntellectual ,ropert*0 All ri-hts reserved0 AT?T and the AT?T lo-o are trademar)s of AT?T +ntellectual ,ropert*0 $'
(hat /oes the 4uture 2oldF
Advanced 'obile Technolo-ies and 6i- /ata are alread* here
Traffic li-hts. $tilities.
1ubwa* s*stems
%&ampleB automatic outa-e
alerts
+nternet of Thin-s " '2'
%&amplesB :it* plannin-.
,ublic transit
6i- /ata
i6eacons. 6luetooth. 94:
%&ampleB ,ublic 2ealth
(earables
i6eacons. 6luetooth. 94:
%&ampleB :apture
attendance at communit*
meetin-s
G9earables!
> 204 AT?T +ntellectual ,ropert*0 All ri-hts reserved0 AT?T and the AT?T lo-o are trademar)s of AT?T +ntellectual ,ropert*0 $(
:hallen-es in Government Applications
,olitical +nfluence
and fundin-
2i-h level of
scrutin*
$npredictable
fundin- " support
'an* HfiresI
,ublic
@elations
'ismana-ed
information
1ocial fau& pas
(ide
/emo-raphic
Aan-ua-e options
:ommunit* surve*
+nterest
'ar)etin-
,rivac*
HTrainin-I
/ata stora-e ?
mana-ement
> 204 AT?T +ntellectual ,ropert*0 All ri-hts reserved0 AT?T and the AT?T lo-o are trademar)s of AT?T +ntellectual ,ropert*0 $)
Addressin- +mplementation :hallen-es
@ecommendations for success
Establish Mobile
Governance
Partner, Partner,
Partner
Develop a
Mobile Strategy &
Roadmap
> 204 AT?T +ntellectual ,ropert*0 All ri-hts reserved0 AT?T and the AT?T lo-o are trademar)s of AT?T +ntellectual ,ropert*0 $*
%as* access to
social media
from app
/ata feeds to
4aceboo).
Twitter. 7ouTube
AT?T :ommunit* :entral
%mer-in- 'obile 6est ,ractices
+n3App Alerts "
,ush 9otifications
1tate " Aocal :itizen
%n-a-ement 'obile App
,re3built < wor)s on most
smartphones and tablets
:entralized administrator
portal ma)es mana-ement
simple
:rowdsourcin- < report a
problem such as potholes.
dama-ed public propert*
:itizens upload photos.
capture G,1 coordinates.
leave comments
Administrator ma* provide
problem status and
resolution
INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE
+earn More at, att-com.mss
INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE
MobileFirst Mobility Solutions
/ennis 1totts
I!M Distinguishe Engineer
*lo&al !usiness Services + "u&lic sector
Mo&ility Technology ,eaer
19
2014 IBM Corporation
MOBILE MANAGEMENT
& SECURITY
MOBILE
INTEGRATION
MOBILE
ENGAGEMENT
Building & Deploying
Apps
Mobile Lifecycle
Management and
Testing
Mobile web, hybrid
and native app
development
Device Management
Network & Data
Security and
Management
App Management
Data Access
Enterprise Data,
Service, and
Application Integration
Wireless networking
Mobile Spectrum to be Addressed for Successful Transformation
Enable trusted, high-
quality interactions
with security at the
network, device and
application layer and
manage the entire
mobile ecosystem
Connect front facing
mobile capabilities to
back office systems of
record to enable
seamless experience
Engage mobile
customers, partners and
employees with mobile
applications that let them
take action whenever
and where ever they are.
MOBILE INSIGHTS
Business Applications
User Engagement
Mobile Analytics and
Insight
Optimize the mobile
experience by gaining
deep insights into
mobile usage
20
2014 IBM Corporation
Need For Managing the Mobile App Lifecycle
20
What
types of
apps can
we
deploy?
Are they
safe?
Are they
compliant
?
How do
we
prepare
them?
How do
users find
them?
How we
improve
our
Service
Levels?
21
2014 IBM Corporation
Seamlessly publish new and update existing Apps directly from
their development environment
Support full app lifecycle from dev to deployment
Down-stream workflow provides app signing, inspection and
wrapping
Supports app dev processes with integrated app comments, rating,
trouble tickets
On-boarding Custom-Built and 3
rd
-Party Apps
21
22
2014 IBM Corporation
Mobile Application Development Models
23
2014 IBM Corporation
Mobile Application Testing Focus Areas
Device platforms, fragmentation, and growth
iOS, Android, BlackBerry, Windows Phone, Symbian, etc.
Multiple form factors and screen resolutions
Device refresh every 24 months
New capabilities to test
Camera, GPS, direction, orientation, voice, etc.
Data and power consumption
More network considerations
Multiple carriers, variable throughput and latency,
disconnected use, network switching, etc.
User experience is more critical
24
2014 IBM Corporation
Open Standards Reduce the Cost and Risk of Cloud Adoption for
Mobile Services
TOSCA
OSLC
Rethink the
economics of IT
Leverage cross-industry
best practices
Recognize that business
success is not theoretical
Manage the
market evolution
Standards-based. Flexible. Customer-driven.
25
2014 IBM Corporation
Sampling of Cloud Mobile Services to be Enabled
INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE INDUSTRY PERSPECTIVE
+earn More at, ///-ibm-com.mobilefirst
MOBILE WORKER USE CASE MOBILE WORKER USE CASE MOBILE WORKER USE CASE MOBILE WORKER USE CASE
E-Construction
1tu Aaa)so
MDOT % Engineering Support Services
Department of Transportation, State of Michigan
- -- -C!"#$%&'$(!": C!"#$%&'$(!": C!"#$%&'$(!": C!"#$%&'$(!":
W)*$ (# -C!"#$%&'$(!"+
%lectronic submission of all construction documentation
+ncreased use of mobile devices
+ncreased automation of document review ? approval
%ssential use of electronic si-natures b* all parties throu-hout the process
/ocument mana-ement software accessible to all sta)eholders on an* device
Number of People Involved in a Construction Project Number of People Involved in a Construction Project Number of People Involved in a Construction Project Number of People Involved in a Construction Project
W)*$ D!# W)*$ D!# W)*$ D!# W)*$ D!# - -- -C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+
Contractors
8pportunities to cut costs resultin- in lower bid
prices
,recise )nowled-e when submittals are approved
Access to all pro;ect information reducin- claims
4aster pa*ments
W)*$ D!# W)*$ D!# W)*$ D!# W)*$ D!# - -- -C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+
Inspectors
1pendin- more time on ;ob site
5oice data entr* of forms
%limination of cop*in-"fa&in-" scannin- of field
forms
+ncreased efficienc* ? faster problem solvin-
@eal3time access to statewide e&perts ? partners
J4ace TimeK
%lectronic access to manuals. plans ? pro;ect
information
W)*$ D!# W)*$ D!# W)*$ D!# W)*$ D!# - -- -C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+ C!"#$%&'$(!" L!!, L(,+
Engineers.Management.F0W1
+ncreased ? timel* oversi-ht
Access to all pro;ect documents remotel* from
mobile devices
,aperwor) starts and sta*s electronic
9o more lost paperwor)
Abilit* to electronicall* si-n documents remotel*
+ncreased communication ? efficienc*
Luic)er mana-ement approvals
R#&-$# R#&-$# R#&-$# R#&-$#
An estimated M2 ' in cost savin-s ? reduced
overhead annuall*
About D million pieces of paper saved
annuall*
4ield staff on ;obsite for hi-her percenta-e of
time
+mmediate productivit* -ains
+ncreased emplo*ee ? sta)eholder en-a-ement
%nthusiasm drove the process
$sers presented ideas to ma)e process even
better
MOBILE WORKER USE CASE MOBILE WORKER USE CASE MOBILE WORKER USE CASE MOBILE WORKER USE CASE
+earn More at, ///-micigan-gov.mdot
Tiziana Galeazzi. 1tate of 'ichi-an. /T'6 GaleazziTN'ichi-an0-ov
1tuart Aaa)so. 1tate of 'ichi-an. '/8T Aaa)so1N'ichi-an0-ov
'ichael 1alazar. AT?T michaelsalazarNatt0com
/ennis 1totts. +6' dennis0l0stottsNus0ibm0com
"ank 2ou3