Marketing Apptitude / Computer Knowledge

161. Cross-selling covers— (A) Identifying customer needs (C) Convincing the customers of Product benefits (E) All of these (B) Matching the Products to customer needs (D) Responding to questions and objections of customers

162. A Prospect means— (A) Any customer who walks into the Bank (B) An employee of the Bank (C) A customer who is likely to be interested in Bank's Product or service (D) A Depositor of the Bank (E) A Borrower of the Bank 163. A Lead means— (A) A Prospect who is more likely to avail of the Bank's Product (B) A Political Leader (C) A Religious Leader (D) A Bank Chairman 164. Innovation means— (A) Compensation (B) Inspiration (D) Implementing new ideas or new methods

(E) None of these

(C) Additional perquisites (E) None of these

165. A Call means— (A) Calling on friends (B) Calling on Bank employees (D) To make telephone calls (E) Calling on relatives 166. The Traditional Marketing style involves— (A) Telemarketing (B) Digital Marketing (C) Indirect Marketing

(C) Calling on Prospective customers

(D) Direct Marketing (E) All of these

167. Modern methods of Marketing include— (A) Publicity on the net (B) Advertisement on the net (C) Soliciting business through e-mails (D) Telemarketing (E) All of these 168. A true marketing mindset requires— (A) Command and order mindset (D) Passive mindset

(B) Control mindset (E) None of these

(C) Active mindset

169. Which of the following sentences is True ? (A) Marketing is not required in a Buyers' Market (C) Marketing is not required due to globalization (E) Marketing is not required due to liberalization

(B) Marketing is not required in a Sellers' Market (D) Marketing is not required due to competition

170. For effective marketing, the salesmen should have which of these qualities— (A) Creativity (B) Team spirit (C) Motivation (D) Effective communication skills 171. Market information means— (A) Knowledge of shops and bazaars (C) Knowledge of customer profile and product mix (E) None of these

(E) All of these

(B) Knowledge of shopping malls (D) Knowledge of various languages

172. Market Research is needed for— (A) Deciding the market area (C) Making proper marketing decisions (E) All of these

(B) Deciding the right product to be sold (D) Deciding right time to sell

173. Which of the following statements is True ? (A) Marketing makes the Company to go into loss due to higher expenses (B) Marketing is not required in profit-making companies (C) Marketing sharpens the minds of the employees (D) Marketing is a time-bound seasonal function (E) Marketing is a waste of time 174. Marketing Plan helps in— (A) Better lead generation (B) Better systems (E) Better customer service

(C) Better results

(D) Improved Balance Sheet

175. If Marketing is done effectively, which of the following is not required— (A) Advertisement (B) Publicity (C) Market Research (D) Market Segmentation 176. Motivation means— (A) Inspiring employees to perform better (D) Market Research

(E) None of these

(B) Better Communication Skills (E) None of these

(C) Sales coaching

177. In a Selling Process in today's world— (A) Only standard products are sold (C) The Seller need not have product knowledge (E) Only quantum of sales matters

(B) No customization required (D) The Seller should aim at customer satisfaction

178. Find the True statement— (A) Marketing is a waste of the employees' time (B) Marketing is not required in India due to its vast population (C) Marketing involves additional work (D) Marketing involves team work (E) Marketing is not required today due to IT advancement 179. A Target Market is— (A) Entire country (B) Entire city (D) That which consists of customers who need the identified product

(C) Entire globe (E) All of these

GENERAL KNOWLEDGE
1) What does that acronym VGA stand for? a) Extended Graphics Adapter b) Enhanced Graphics Array d) Color Graphics Array 2) ISP stands for a) Internet Service Provider; c) International Services Program; 3) One KB equals a) 1000 Bytes; c) Video Graphics Array

b) Information Services Provider; d) Industrial Services program

b) 1000MB;

c) 1024 bytes;

d) 1024 MB

4) LAN means a) Land Acquisition Notification; b) Local Area Network; 5) One MB equals a) 1000 bytes;

c) Large Area Network;

d) Low Area Network

b) 1000GB;

c) 1024 KB;

d) 1024 GB

6) MICR stands for a) Magnetic Ink Character Recognition; c) Magnetic Ink Charter Release;

b) Magnetic Ink Charter Recognition d) Magnetic Ink Character Release

7) The communication equipment used in the computer is a) CPU b) MODEM; c) Monitor d) Mouse 8) Which of the following is a national net work ? a) WAN b) NICNET c) WWW d) HTTP 9) Which of the following can be used for Monitors ? a) LCD b) LAN c) PIN d) SQL 10) BIOS stands for a) Basic Input Output System c) Broad Information Output System

b) Base Input Output System d) Basic Information Operating System

11) Which of the following is used for International Inter Bank Financial Communications? a) SWIFT b) CBS c) WWW d) SPNS 12) Which of the following not used in the Computers? a) Key Board b) Monitor c) Power (AC/DC)

d) Handle

General English
1. Mark the part of the sentence which has an error. If there is no error, mark 'e'. The dog let out (a)/ a blood chilling (b)/ howling when it was it was (c)/ given the injection (d)/ No error. (e) ANS (c) 2. Mark the part of the sentence which has an error. If there is no error, mark 'e'. It being an important (a)/ letter, the draft had to be (b)/ seen by the Governor (c)/ itself for approval. (d)/ No error. (e) ANS (d) 3. Mark the part of the sentence which has an error. If there is no error, mark 'e'. Asha could not defeat her (a)/ opponents contrary to their (b)/ good preparation and (c)/ long practice. (d)/ No error. (e) ANS (b)

4. Mark the part of the sentence which has an error. If there is no error, mark 'e'. Pratiksha expected good marks (a)/ in the examination (b)/ but she was very disappointed (c)/ when the results came. (d)/ No error. (e) ANS (e) 5. Mark the part of the sentence which has an error. If there is no error, mark 'e'. Irrespective of either (a)/ Vijay or Sanjay goes (b)/ the overdue payment (c)/ cannot be collected. (d)/ No error. (e) ANS (a) 6. Mark the part of the sentence which has an error. If there is no error, mark 'e'. Some people consider Kama (a)/ to be the valorous (b)/ hero of all the (c)/ characters in the Mahabharat. (d)/ No error. (e) ANS (b) 7. Mark the part of the sentence which has an error. If there is no error, mark 'e'. Victor, along with (a)/ a group of friends (b)/ was going on picnic (c)/ when the accident happen. (d)/ No error. (e) ANS (d) 8. Out of the four given responses, choose the one that can be a substitute for the sentence expression. A ruling body or class of rich men. (a) plutocracy (b) meritocracy (c) aristocracy (d) oligarchy ANS (a) 9. Out of the four given responses, choose the one that can be a substitute for the sentence expression. One who works for the welfare of mankind (a) communist (b) socialist (c) philanthropist (d) egalitarian ANS (c) 10. Out of the four given responses, choose the one that can be a substitute for the sentence expression. A person who attacks traditional or established beliefs, principles, ideas, institutions etc. (a) militant (b) anarchist (c) sceptic (d) iconoclast ANS (d) 11. Out of the four given responses, choose the one that can be a substitute for the sentence expression. One who always hopes for the best in life. (a) pacifist (b) optimist (c) socialist (d) evangelist ANS (b) 12. Out of the four given responses, choose the one that can be a substitute for the sentence expression. One who loves books (a) biographer (b) bibliographer (c) bibliophile (d) orthographer ANS (c) 13. Out of the four choices given, choose the one that is the nearest in meaning to the idiom/phrase printed in bold. The poor boy found it difficult to make up his deficiency in English. (a) recover (b) correct (c) remove (d) improve

ANS (d) 14. Out of the four choices given, choose the one that is the nearest in meaning to the idiom/phrase printed in bold. A Prime Minister cannot ride roughshod over his ministerial colleagues for long. (a) deal unkindly with (b) take for granted (c) be ham handed with (d) exploit willfully ANS (a) 15. Out of the four choices given, choose the one that is the nearest in meaning to the idiom/phrase printed in bold. The Opposition charged the Government with playing havoc with the banking system. (a) disturbing (b) disorganizing (c) degrading (d) destroying ANS (d) 16. Out of the four choices given, choose the one that is the nearest in meaning to the idiom/phrase printed in bold. Very soon the election campaigns on the part of different political parties will be in full swing. (a) engaging (b) exciting (c) active (d) hectic ANS (c) 17. Out of the four choices given, choose the one that is the nearest in meaning to the idiom/phrase printed in bold. Pain, anguish and shame come in the wake of the scandals in high places. (a) accompany (b) follow (c) characterise (d) signify ANS (b) 68. Choose the correctly spelt word in each of the sets given below: (a) Crescendo (b) Cresendo (c) Crecendo (d) Crascendo ANS (a) 19. Choose the correctly spelt word in each of the sets given below: (a) Langor (b) Langour (c) Languour (d) Languor ANS (d) 20. Choose the correctly spelt word in each of the sets given below: (a) Reclammation (b) Reclaimation (c) Reclamation (d) Reclaimmation ANS (c) 21. Choose the correctly spelt word in each of the sets given below: (a) Indispensible (b) Indispensable (c) Indispensale (d)Indespensabe ANS (b) 22. Choose the correctly spelt word in each of the sets given below: (a) Consummation (b) Consummetion (c) Consumation (d) Consumetion ANS (a) 23. Choose the correctly spelt word in each of the sets given below: (a) Unparalelled (b) Unparalleled (c) Unparallelled (d) Unparaleled ANS (b)

24. Choose the correctly spelt word in each of the sets given below: (a) Consience (b) Conscience (c) Concience (d) Consciense ANS (b)

General English
60. He is a good leader, knowing that to motivate his employees to achieve— (A) That known when (B) Who knows how (C) Which knows how (D) Knowing what (E) No correction required Directions—(Q. 61–65) Rearrange the following six sentences (1), (2), (3), (4), (5) and (6) in the proper sequence to form a meaningful paragraph; then answer the questions given below them. (1) The able bodied men of the tribe gathered to discuss how to climb the mountain. (2) As part of their plundering they kidnapped a baby of one of the families. (3) One day the mountain tribe invaded those living in the valley. (4) “We couldn’t climb the mountain. How could you?”, they asked, “It wasn’t your baby !” she replied. (5) There were two tribes in the Andes–one lived in the valley and the other high up in the mountains. (6) Two days later they noticed the child’s mother coming down the mountain that they hadn’t yet figured out how to climb. 61. Which of the following should be the SECOND sentence after rearrangement ? (A) (1) (B) (2) (C) (3) (D) (4) (E) (5) 62. Which of the following should be the FIFTH sentence after rearrangement ? (A) (6) (B) (5) (C) (4) (D) (3) (E) (2) 63. Which of the following should be the FIRST sentence after rearrangement ? (A) (1) (B) (2) (C) (3) (D) (4) (E) (5) 64. Which of the following should be the SIXTH (LAST) sentence after rearrangement ? (A) (1) (B) (2) (C) (3) (D) (4) (E) (5) 65. Which of the following should be the THIRD sentence after rearrangement ? (A) (1) (B) (2) (C) (3) (D) (4) (E) (5) Directions—(Q. 66–70) In each question below a sentence with four words printed in bold type is given. These are lettered (A), (B), (C) and (D). One of these four words printed in bold may be either wrongly spelt or inappropriate in the context of the sentence. Find out the word, which is wrongly spelt or inappropriate, if any. The letter of that word is your answer. If all the words printed in bold are correctly spelt and also appropriate in the context of the sentence mark (E) i.e., all correct as your answer. 66. The income (A) of many people in rural (B) India is not adequate (C) to satisfy (D) their basic needs. All correct (E) 67. He is always (A) prompt (B) in caring (C) out instructions. (D) All correct (E) 68. The revized (A) rates (B) of interest will be effective (C) immediately. (D) All correct (E) 69. Such transactions (A) are quiet (B) expensive (C) and time consuming (D) for customers. All correct (E)

70. The guidelines (A) of the new scheme (B) are expected (C) to be finally (D) soon. All correct (E) Directions—(Q. 71–80) In the following passage there are blanks each of which has been numbered. These numbers are printed below the passage and against each five words/ phrases are suggested one of which fits the blank appropriately. Find out the appropriate word in each case. I used to look …(71)… to the holidays. I was usually …(72)… to my uncle’s house where I …(73)… his children. I did not get paid a salary for …(74)… What I received in return however, was far more …(75)… My uncle was an avid reader. During the time I spent with his family I had an …(76)… to read the vast amount of books and magazines that he possessed. This improved my English to some …(77)… Reading became my new …(78–79)… spending my pocket money on a ticket to the cinema I began to …(80)… books. This has benefited me greatly.

71. (A) forward 72. (A) went 73. (A) cared 74. (A) them 75. (A) expensive 76. (A) opportunity 77. (A) distance 78. (A) activity 79. (A) despite 80. (A) sell

(B) towards (B) sent (B) occupy (B) whom

(C) backward (C) visited (C) guarded (C) this

(D) up (D) travelled (D) taught (D) now (D) demanding (D) encouragement (D) limits (D) duty (D) instead of (D) invest

(E) around (E) gone (E) played (E) which (E) valuable (E) achievement (E) degrees (E) worship (E) while (E) buy

(B) deserving (C) helping (B) ability (B) extent (B) hope (B) though (B) read (C) use (C) time (C) hobby (C) by (C) exchange

Answers: 41. (D) 42. (E) 43. (A) 44. (D) 45. (C) 46. (D) 47. (B) 48. (C) 49. (A) 50. (C) 51. (D) Replace ‘than’ with ‘as’. 52. (E) 53. (A) Change ‘Mostly’ to ‘Most’. 54. (C) Change ‘have’ to ‘has’. 55. (B) Replace ‘of’ with ‘in’. 56. (A) 57. (D) 58. (E) 59. (C) 60. (B) 61. (C) 62. (A) 63. (E) 64. (D) 65. (B) 66. (E) 67. (C) 68. (A) 69. (E) 70. (D) 71. (A) 72. (B) 73. (D) 74. (C) 75. (E) 76. (A) 77. (B) 78. (C) 79. (D) 80. (E)

Master your semester with Scribd & The New York Times

Special offer for students: Only $4.99/month.

Master your semester with Scribd & The New York Times

Cancel anytime.