Manoj j joshi.

i/c Director


M A N A G E M E N T and


Since the early childhood the Bhagwad Geeta has been an inseparable part of my life, however, how I looked upon it and the role it played in my life has been ever changing, as the time passed…., as the age progressed….., and as the maturity developed…. Like almost all the Hindu families, I was also brought up in a family where in a child is taught to believe Bhagwad Geeta as a Divine Sacred literature without much of the understanding about the content of it. I remember asking my grand father that why this book is kept in the place of worship along with the photos and statues of Gods and Goddesses, unlike the other books which were placed on book shelf. As time passed and information started flowing in from the multiple sources the mind started analyzing the sacred book from its own understanding – with few things confirming the earlier beliefs, while the others creating questions against it. From the movies in those days it was found that the other place of that holy book was in the court of law also, where a witness was invariably asked to take an oath after keeping his right hand on Geeta that whatever he will speak will be truth and he will not speak anything except the truth … and after that only he was allowed to give his statement. My innocent mind assumed that it was really a good technique to make people speak truth so easily. It also looked very interesting that when someone dies, if you do the readings of Geeta the departed soul will go directly to the God... in heaven. On one side the enchantments of various Shlokas of Geeta were started creating interest in knowing further about it, as some of the parts were in curricula at the school; but on the other side a few things confused the beliefs that the Lord Krishna was not a peace loving leader and he was the route cause of Mahabharata’s Kurukhetra war which was the most disastrous of its kind in that time. I came across the writings somewhere that the German poet Pallae after reading Bhagwad Geeta was so delighted that he went on dancing for quite sometime keeping Geeta on his head. Also came across the information that Germans studied the Geeta, and other such Indian literature as an input to their modern inventions and knowledge base. My higher education and the professional career were in the technical area, and during that time there was no much opportunity to explore further into Geeta. However, a few interactions with my father perpetuated the various inputs as he was a very regular student of Chinmayanada Geeta classes and also had a good collection of Geeta related knowledge books from Ramkrishna Math, Swami Vivekananda, Achayya Vinoba Bhave and others. When I entered into field of practicing management and then in the later part in management education, my relations with the Bhagavad Geeta were totally renovated and I started putting a little more efforts in understanding this great ancient Indian work. I started gradually realizing the importance and value Geeta , but at the same time the greatest truth I realized that the more I tried to understand it, I could find only one major thing – that is, how much

more I still need to know and how ignorant I am about such a treasure of knowledge which was so near to me all my life. We are not doing the justice just by considering it as a religious book which can be read at latter part of retired life. Knowledge of Geeta was not just of use for Arjuna in the battle field or a Sadhu in Himalaya or a solitary Cave, but it is also meant for a Businessman for every and any decision he makes, for every professional when he is trying to satisfy the needs of his customers against all odds, for every one making moves in the stock market, for a person in politics who is confused and has lost his human hood in game of power play, and a common man and woman running their day to day household. Battlefield of Kurukshetra is seen as symbolic of inner conflict in man between the one hundred forces of evil and the limited forces of good. For many years as a practicing manager in Industry, as a professional consultant and a teacher in management, as a member of society in general and as a member of my small family I have tried to find solutions to many problems in Indian context by referring to the formal management education related to the American , European and Japanese management . Geeta talked about all these centuries ago, and that too easily adoptable to our Indian traditional ways. Swami Vivekanada , S.K. Chakraborthy , M.P.Bhattathiry, Subhash Sharma, and many others have identified several practical applications of various management principles as addressed in Geeta . Only a representative few are as follows: There is an important distinction between effectiveness and efficiency in managing. Effectiveness is doing the right things and Efficiency is doing things right.  Managers must develop Gyana Chakshu (the third eye) – the type of wisdom, vision, insight, and foresight. Inner resources (divine virtues) are much more powerful then outer resources (capital, material, plant, machinery etc.)  In this context the Bhagavad Geeta expounded thousands of years ago by the Super Management Guru Bhagawan Sri Krishna enlightens us on all managerial techniques leading to a harmonious and blissful state of affairs as against conflicts, tensions, lowest efficiency and least productivity, absence of motivation and lack of work culture etc common to most of the Indian enterprises today.  The modern management concepts like vision, leadership, motivation, excellence in work, achieving goals, meaning of work, attitude towards work, nature of individual, decision making, planning etc., are all discussed in the Bhagavad Geeta .  It may be noted that while Western design on management deals with the problems at superficial, material, external and peripheral levels, the ideas contained in the Bhagavad Geeta tackle the issues from the grass roots level of human thinking because once the basic thinking of man is improved it will automatically enhance the quality of his actions and their results.  Utilisation of Available Resources .The first lesson in the management science is to choose wisely and utilise optimally the scarce resources if one has to succeed in his

venture. During the curtain raiser before the Mahabharata War Duryodhana chose Sri Krishna's large army for his help while Arjuna selected Sri Krishna's wisdom for his support. This episode gives us a clue as to who is an Effective Manager.  Yoga means excellence at work. Seek to perform your assigned duty in an excellent manner, perfection in work and quality of output. This leads to TQM (total quality management).Quality of a product or Service is primarily a function of quality of the mind or consciousness of the doer, and only the secondarily of quality circles or statistical quality control.  Attitude towards Work-Work Commitment: The popular verse 2.47 of the Geeta advises non- attachment to the fruits or results of actions performed in the course of one's duty. Dedicated work has to mean 'work for the sake of work'. If we are always calculating the date of promotion for putting in our efforts, then such work cannot be commitment-oriented causing excellence in the results but it will be promotionoriented resulting in inevitable disappointments.  Not merely a theory of Motivation but a theory of Inspiration.  Work is worship: because the best way to approach the divine through secular life is to offer each piece of work - mentally- in as complete, perfect, humble and pure in form and spirit as one offers a flower or a fruit or a sweet to the God – this can stimulate the work ethics in the healthiest way.  Renunciation and Detachment not or not from the duties and responsibilities , but of/from selfish results/ rewards and egoistic demands in the work place , of/from the lower , unregenerate ego and its vanities.  Work Results: The Geeta further explains the theory of non- attachment to the results of work in Ch.18 Verses 13-15 the import of which is as under: If the result of sincere effort is a success, the entire credit should not be appropriated by the doer alone. If the result of sincere effort is a failure, then too the entire blame does not accrue to the doer. . . . . . . . . . . . . . . . . . When I look back to my past life I really feel how much life I have wasted in not exploring this treasure so far and when I look ahead it seems a difficult challenge to explore and implement the same for practical use of Industries and Business. My objective of writing this is:For the students to explore the treasures of the traditions right form today and make a perfect effective blend of it with your modern knowledge; and To the parents to sow the seeds of our rich traditions in children and do your best to prevent them from the possible brain storming against the culture. We should always be open to accept good thing of other cultures, however, in the process ensure that our better traditions are not washed away.