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TAKE A LOOK

B:8.75
T:7.75
S:7

HOW WILL
YOU ROCK IT?

LIFT IT
BOOST IT
OWN IT

NOW THICKER HAIR WASH AFTER WASH


AMPLIFIES, DENSIFIES HAIR
BECAUSE YOU RE WORTH IT. TM

NEW

BOOST IT

BOOST
IT
FULL BLOWN VOLUME

HOW
HIGH
WILLYOU
GO?

B:11.125

S:10

STRAIGHT CHIC

HIGH LIFT CREATION SPRAY

Professional-grade formula for instant volume


and super high lift for an astonishing 24-hours

T:10.5

SLEEK IT

WITH FILLOXANE

VOLUME FILLER
with FILLOX ANE

TXT IT

UNDRESSED TEXTURE

IDEAS. INSPIRATION. TUTORIALS.


Find them all on our
#1 hairstyle website,

hairstyle.com

*System of shampoo, conditioner and Volume Filler Gelee.


**Based on responses in a consumer test.

OUR FIRST CLINICALLY TESTED HAIRCARE SYSTEM


TO ACTUALLY INCREASE THE DIAMETER OF HAIR*
n FILLOXANE-- AN INNOVATIVE MOLECULE-- PENETRATES HAIR
n HAIR IS AMPLIFIED, DENSIFIED
n HAIR FEELS 2X THICKER WITH EVERY APPLICATION**

THE SCIENCE BEHIND EXTRAORDINARY HAIR

BE EXTRAORDINARY

hairstyle.com

lorealparisusa.com
2013 LOral USA, Inc.

2014 LOral USA, Inc.

G E T T H E L O O K 1 / 3 PA G E / LOral Paris

P O R E VA N I S H E R B E A U T Y P O D P R I N T / LOral Paris

B:8.75
T:7.875

Doutzen Kroes

B:11.125

BY LORAL

S:10

MAGIC BB CREAM

T:10.875

2014 LOral USA, Inc. Apple and the Apple logo are trademarks of Apple Inc.,
registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

S:7

lorealparisusa.com

NEW ANTI-FATIGUE
CORRECTS DULLNESS

INSTANT ALL-IN-ONE SKIN BEAUTIFIERS


BARE PERFECTION + COLOR CORRECTION
ULTRA-LIGHT

LOTION

WITH

INNOVATIVE

SMART

PIGMENT

BEAUTIFYING

BEADS. INSTANTLY TRANSFORM YOUR SKIN FOR FLAWLESS, BARE PERFECTION.


PROVIDES 4 BEAUTIFYING ACTIONS: HYDRATES, PRIMES, CORRECTS AND
PERFECTS. NOW AVAILABLE IN ANTI-REDNESS AND ANTI-FATIGUE FORMULAS.
BECAUSE YOURE WORTH IT.
ORIGINAL
IN 4 SHADES

NEW ANTI-REDNESS
CORRECTS TONE

DOWNLOAD MAKEUP GENIUS


THE 1ST VIRTUAL MAKEUP TESTER
TRY ENDLESS LOOKS INSTANTLY!
lorealparisusa.com/makeupgenius

Ad #: M14CS019MDV
Headline: Instant all-in-one skin
Visual: Model w/Products
Space/Color: PG4B
Publication: MDV
p

Client: LOral COS (0030005503)

Document Name: CNY_M14CS019MDV_08.indd

Bleed: 8.75 x 11.125


Trim: 7.875 x 10.875
Live: 7 x 10
Gutter: None

AD: Rebekah Stein


CW: None
CD: Martha Brooks
MAGIC
AP: None
PP: Mary Angiuli

B B C R E A M S I N G L E / LOral Paris

B:16.75
T:15.5
S:15

NEW

2014 LOral USA, Inc. Apple and the Apple logo are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

COLLECTION
EXCLUSIVE

BY COLOUR RICHE

B:11.125

S:10

T:10.5

lorealparisusa.com
NEW

CUSTOM-MADE NUDES BY COLOUR RICHE


A SHADE FOR EVERY SKIN TONE
THE MOST REFINED LOOK FOR YOUR LIPS IN 6 LUXURIOUS SHADES. FIND YOUR PERFECT NUDE.
BECAUSE YOURE WORTH IT.

TRY ON A SHADE INSTANTLY. DOWNLOAD MAKEUP GENIUS. THE 1ST VIRTUAL MAKEUP TESTER.
lorealparisusa.com/makeupgenius

FS:7.125

FS:7.125

F:7.75

F:7.75

Ad #: M14CS012MD_R1
Headline: NEW COLLECTION EXCLUSIVE
Visual: MODELS + PRODUCTS
Space/Color: SPD4CB
Publication: Standard MD Spread Revise

Bleed: 16.75 x 11.125


Trim: 15.5 x 10.5
Live: 15 x 10
Gutter: .375 each side

AD: Rebekah Stein


CW: None
CD: Martha Brooks
AP: -PP: Mary Angiuli

C O L L E C T I O N E X C L U S I V E S P R E A D / LOral Paris

SAVE
UP TO

$2

.00

SAVE

$2

.00

TRUE
MATCH

SAVE

$4

.00

DISCOVER THE POWER OF PURE, GENTLE CARE.


100% SULFATE-FREE. RICH IN BOTANICALS.

SUPER-BLENDABLE
MAKEUP

OLEOTHERAPY
INTENSE ILLUMINATION
AND SUBLIME SOFTNESS

EVERPURE
PROTECTS COLOR
FOR 32 WASHES*

MISS MANGA
BY VOLUMINOUS

2014 LOral USA, Inc.


Simulation of actual product results.
TM
Lashes styled with Voluminous Miss Manga Mascara

EVERSLEEK

THE SECRET OF BIG MANGA EYES


MEGA VOLUME TOP TO BOTTOM

48-HOUR
FRIZZ CONTROL**

WHATEVER YOUR SKINS STORY,


WE HAVE YOUR MATCH

NEW

EXCLUSIVE
SAVINGS OFFER

100% GUARANTEED*

YOUR PERFECT MATCH


IN FOUNDATION, CONCEALER,
POWDER AND BLUSH

NEW
EYELINER
NOW AVAILABLE
IN 10 SHADES

*Money back guarantee, up to $15.95. Restrictions apply. For details, call 1-800-724-7944. Valid in the USA only on purchases between 1/1/14 and 12/31/14 with original,
dated store receipt with UPC circled. Void where prohibited. Request must be postmarked by 1/30/15 and received by 2/13/15. Limit 1 per refund per person/address.

SAVE $1
on ANY LOral Paris
eye product
MANUFACTURERS COUPON

OleoTherapy, EverPure, EverStrong, EverSleek,


EverCrme, EverCurl Shampoo, Conditioner,
Treatment or EverStyle products

INJECTS STRENGTH
FROM FIRST WASH*

LORALS 1ST 360 FLEXI-BRUSH


AMPLIFIES UPPER LASHES
MAXIMIZES LOWER LASHES

COMPLETE YOUR
MANGA LOOK

SAVE $4 ON ANY 2

EVERSTRONG

SAVE $1
on ANY LOral Paris
eye shadow or liner

EXPIRES 7/12/14

REDEEMABLE AT DRUG, FOOD, AND MASS MERCHANDISE STORES

CONSUMER: THIS COUPON GOOD ONLY TOWARD PURCHASE OF PRODUCT(S) INDICATED. ANY OTHER USE
CONSTITUTES FRAUD. LIMIT ONE COUPON PER PURCHASE. CONSUMER PAYS ANY SALES TAX. VOID IF SOLD,
EXCHANGED OR TRANSFERRED. RETAILER: LOral USA, Inc. will reimburse you for the face value of this coupon
plus 8 if submitted in compliance with our coupon redemption policy. This coupon good only when redeemed
by you from the consumer at the time of purchasing product indicated. Any other use constitutes fraud. Void if
reproduced or if prohibited, taxed or restricted by law. Good only in the Continental USA, Alaska, Hawaii and Puerto
Rico. Cash value is 1/20. Mail to: LOral USA, Inc., P.O. Box 880379, El Paso, TX 88588-0379.

MANUFACTURERS COUPON

EXPIRES 7/12/14

REDEEMABLE AT DRUG, FOOD, AND MASS MERCHANDISE STORES

CONSUMER: THIS COUPON GOOD ONLY TOWARD PURCHASE OF PRODUCT(S) INDICATED. ANY OTHER USE
CONSTITUTES FRAUD. LIMIT ONE COUPON PER PURCHASE. CONSUMER PAYS ANY SALES TAX. VOID IF SOLD,
EXCHANGED OR TRANSFERRED. RETAILER: LOral USA, Inc. will reimburse you for the face value of this coupon
plus 8 if submitted in compliance with our coupon redemption policy. This coupon good only when redeemed
by you from the consumer at the time of purchasing product indicated. Any other use constitutes fraud. Void if
reproduced or if prohibited, taxed or restricted by law. Good only in the Continental USA, Alaska, Hawaii and Puerto
Rico. Cash value is 1/20. Mail to: LOral USA, Inc., P.O. Box 880379, El Paso, TX 88588-0379.

SAVE $2

TRY THE SECRET


TO PERFECT SKIN TEXTURE
MAGIC
PERFECTING BASE
FACE PRIMER

EVERCURL

on ANY LOral Paris


Cosmetic Face Product
(excluding Magic Perfecting Base
0.17 FL OZ mini size)
MANUFACTURERS COUPON

SMOOTHES LINES
HIDES PORES
BANISHES FLAWS

EXPIRES 7/12/14

REDEEMABLE AT DRUG, FOOD, AND MASS MERCHANDISE STORES

48-HOUR CURL
DEFINITION FOR
WAVY, CURLY HAIR*

MANUFACTURERS COUPON

EXPIRES 8/9/14

REDEEMABLE AT DRUG, FOOD, AND MASS MERCHANDISE STORES

CONSUMER: THIS COUPON GOOD ONLY TOWARD PURCHASE OF PRODUCT(S) INDICATED. ANY OTHER USE
CONSTITUTES FRAUD. LIMIT ONE COUPON PER PURCHASE. CONSUMER PAYS ANY SALES TAX. VOID IF SOLD,
EXCHANGED OR TRANSFERRED. RETAILER: LOral USA, Inc. will reimburse you for the face value of this
coupon plus 8 if submitted in compliance with our coupon redemption policy. This coupon good only when
redeemed by you from the consumer at the time of purchasing product indicated. Any other use constitutes fraud.
Void if reproduced or if prohibited, taxed or restricted by law. Good only in the Continental USA, Alaska, Hawaii and
Puerto Rico. Cash value is 1/20. Mail to: LOral USA, Inc., P.O. Box 880379, El Paso, TX 88588-0379.

CONSUMER: THIS COUPON GOOD ONLY TOWARD PURCHASE OF PRODUCT(S) INDICATED. ANY OTHER USE
CONSTITUTES FRAUD. LIMIT ONE COUPON PER PURCHASE. CONSUMER PAYS ANY SALES TAX. VOID IF SOLD,
EXCHANGED OR TRANSFERRED. RETAILER: LOral USA, Inc. will reimburse you for the face value of this coupon
plus 8 if submitted in compliance with our coupon redemption policy. This coupon good only when redeemed
by you from the consumer at the time of purchasing product indicated. Any other use constitutes fraud. Void if
reproduced or if prohibited, taxed or restricted by law. Good only in the Continental USA, Alaska, Hawaii and Puerto
Rico. Cash value is 1/20. Mail to: LOral USA, Inc., P.O. Box 880379, El Paso, TX 88588-0379.

EVERCREME
10X HEALTHIER HAIR**
Before

After

*System of shampoo, conditioner and treatment.


**System of shampoo and conditioner.

F S I s / LOral Paris

WOMAN OF WORTH STYLE GUIDE

WOMAN OF WORTH STYLE GUIDE

CLEAR SPACE

PRIMARY LOGO

2x

There is a minimum required clear space around the logo that


must be equal to 2x the leading distance between Women and Worth.
No other graphic element can intrude, regardless of the background.

WOMAN OF WORTH STYLE GUIDE

1x

2x

COLOR SPECIFICATIONS

MINIMUM LOGO SIZES

Please never reproduce the logo lockup smaller than these sizes respective for
screen and print. Measured from the W to the right edge of the f.
SCREEN:
Min. width 61 px
.85 inch (21.59 mm)

CMYK:
18, 21, 55, 00

CMYK:
40, 52, 82, 22

RGB:
212, 191, 133

RGB:
135, 105, 57

CMYK:
25, 35, 70, 0

CMYK:
43, 62, 96, 40

RGB:
197, 162, 102

RGB:
106, 74, 32

PRINT
Min. width 34 mm.

WOMAN OF WORTH STYLE GUIDE

WOMAN OF WORTH STYLE GUIDE

WOMAN OF WORTH STYLE GUIDE

CORRECT USAGE

CORRECT USE WITH LORAL LOGO

Logo will remain in gradient when


on black or white background.

FONTS USED IN LOGO

50%

DIDOT

2x

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
1234567890

1x

On black
LOral logo maintains clear distance,
(2x the leading distance between Women and Worth).
LOral logo maintains 50% of the Women of Worth logo.

INCORRECT USAGE

SECONDARY FONT
GOTHAM MEDIUM

GOTHAM BOOK

GOTHAM LIGHT

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
1234567890

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
1234567890

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
1234567890

Do not put box logo

Do not apply color (even if its


part of the color palette) to the
logo.

Do not put negative version


of logo against a dark background.

Do not outline the logo.

Do not rescale, respace or


rearrange the logo.

Do not rescale, respace or


rearrange the logo.
On dark or white background, use LOreal_PARIS_NEW2010 OR USA.

W O M E N O F W O R T H B R A N D I N G / LOral Paris

SEE THEIR STORIES.


PLACE YOUR VOTE.

NOMINATE
NOW

VOTE NOW

SEE THEIR
STORIES.
PLACE YOUR
VOTE.
VOTE NOW

W E B B A N N E R S / LOreal Paris

SHOP EXCELLENCE

LOREAL.COM

EXCELLENCE
SCROLL TO
HOME

MY PROFILE

PINTEREST

PROMOTIONS

SIGN UP FOR UPDATES & PROMOTIONS


HOW-TO
VIDEOS
YOUR
EXTRA TIME

LIKE uS
FOLOW uS
FOLOW uS

EFFORTLESS
ElEGAncE
EFFORTLESS
ExcEllEncE
ExcEllEncE MICROSITE

We would create an Excellence Microsite with the platform Effortless Excellence. This micro site will house all of the ways in which we can
talk to our Excellence woman and help make her achieve a more effortless look and life, not only with Excellence but through health, style,
makeup, hair coloring tutorials, etc. On the microsite she can sign up for weekly updates and promotions. After signing up, she would also
have the option to create a profile that helps LOreal suggest and tailor haircolors personalized for her.
SHOP EXCELLENCE

LOREAL.COM

SHOP EXCELLENCE

EXCELLENCE
FOLLOW uS
AND DISCOVER
EFFORTlESS
ExcEllEncE

SCROLL TO
HOME

MY PROFILE

PINTEREST

EFFORTLESS EXCELLENCE
Effortless Healthy

HOME

Effortless Style
MY PROFILE

PINTEREST
PROMOTIONS

What woman doesnt wish she


had more time? Its understandable.
Youre busy. A perfectionist, a doer,
a mother, the queen of the house. So weve
tried to make things a little easier for you.
With beauty, health, style, hair, look and even
home design tips. To give you back a little
of that precious extra time. Because youre
worth it!

HOW-TO
VIDEOS
YOUR
EXTRA TIME

LIKE uS
FOLOW uS

PROMOTIONS

300 Pins

250 Pins

Effortless Looks: Day to Night

Effortless Hair

#EFFORTLESSEXCELLENCE

SHOP EXCELLENCE

EXCELLENCE
SCROLL TO

Effortless Makeup

LOREAL.COM

318 Pins

Effortless Spaces

OuR MARCH
PROMOTIOn

SAVE $1 . 0 0

HOME

MY PROFILE

PINTEREST

ON ANY (1) BOX OF L'ORAL


EXCELLENCE CREME
BROWN SHADE

HOW-TO
ROOT
TOUcH
UP

MORE
HOW-TOS
22

PROMOTIONS

HOW-TO
VIDEOS

HOW-TO
VIDEOS

YOUR
EXTRA TIME

YOUR
EXTRA TIME

LIKE uS

FOLOW uS

EXCELLENCE
SCROLL TO

WATcH HOW TO
ACHEIVE THE LOOK

LOREAL.COM

EFFORTLESS LIGHT BROWN

FOLOW uS

Its March. Winter is almost over and Spring is in sight! Take those tresses to a beautiful light brown,
just in time for warmer temps and time outdoors.

FOLOW uS

MIXING COLORS

LIKE uS

GOING LIGHTER

FOLOW uS
FOLOW uS

Our look this week features Kerri Russel. Her haircolor is 5 MEDIUM BROWN. Watch our how-to video
and discover how effortless it is to achieve this look! with #EFFORTLESSEXCELLENCE
85 Pins

55 Pins

117 Pins

If you are going to be touching up your roots regularly its a good idea to invest in a tint brush.
(1) Combine your color & developer together (2) Blend together until smooth and fully mixed.
(3) Grab your tint brush (4) Put your gloves on to protect hands from staining. (4) Place color
at part of hair paying close attention to the roots. Be careful not to place so much color that
you suffocate the hair preventing it from taking the color properly.

EXpLORE
OUR MAnY
OTHER
SHAdES

FOLLOW uS

FOLLOW uS ON pINTEREST
EFFORTlESS ExcEllEncE

COMMENTS
I did the 2-tone tutorial last month and
LOVE, LOVE, LOVE how it turned out!
And is was surprising pretty easy to do!
TXMOMMY33

our PROMOTIOnS

We know you like to keep up-to-date with beauty and trends, but dont always have the time. So LOrals done some of the work for you. Our Excellence women can check LOreals promotions for specific promotions of the month.
As the largest beauty brand in the world, we have access to all the latest trends and were happy to share them with you. Weve created
For example, above, in the month of March, we could promote our light brown shades, as winter is ending and
a Pinterest page that makes it easy to stay current on trends while still being a woman, professional, mom, wife, etc.

spring is approaching. We would have a LOral ambassador or model to illustrate the shade, as well as a how-to video
on achieving the look, a brief description and a coupon that she can print out and take to any drugstore.

SHOP EXCELLENCE

SHOP EXCELLENCE

LOREAL.COM

EXCELLENCE
EFFORTlESS HAIR cOlORInG
MEANS EXTRA TIME FOR YOu

SCROLL TO
HOME

MY PROFILE

Did you know that the average woman spends 3 hrs in the salon for a single process haircolor? With Excellence we give you your time back to do the things you love.
Excellence only takes 30 min for a single process, and you can do it in the comfort of your home!

PINTEREST

So we're curious.....what do you do with your extra 2 1/2 hrs a month? Post here and we will feature your story. #EFFORTLESSEXCELLENCE

PROMOTIONS
HOW-TO
VIDEOS

FEATUREd
STORY

KRISTAl, 33
SAN ANTONIO, TX

My name is Kristal and I own a yoga studio in


San Antonio, TX and I don't usually have time
enjoy yoga with my sweet baby Maya.

YOUR
EXTRA TIME

LIKE uS
FOLOW uS

HOME

MY PROFILE

PROMOTIONS

HELP US CREATE YOUR PROFILE!


JUST ANSWER A FEW SIMPLE QUESTIONS

HOW-TO
VIDEOS

What is your name?

LIKE uS
FOLOW uS

Where are you from?

What is your haircolor?


a) Blonde
b) Brunette
c) Brown
d) Black

6 seconds to
EFFORTlESS
ExcEllEncE

6 seconds to
EFFORTlESS
ExcEllEncE

How would you define your style?


a) Classic
b) Bohemian
c) Preppy
d) Trendy

MORE
STORIES

We would have a sponsored hair colorist giving us his/her tips. Perhaps we use Christophe Robin or sign someone new.

LOREAL.COM

PINTEREST

FOLOW uS

EXpLORE

We would feature various how-to videos for coloring. These could be sectioned off with 'easy, mid-expert, expert' tabs
perhaps or by 'fast, have some time, or really want to go all out' tabs. The videos can feature any technique from root touch-up
to 2-tone color to all over custom mix color.

YOUR
ExcEllEncE
pROFILE

How old are you?

WHAT WILL YOU DO


WITH YOUR EXTRA 2 1/2 HOURS?

HOW-TO VIdEOS

EXCELLENCE
SCROLL TO

YOUR
EXTRA TIME

So with my extra 2.5 hours


I did just that. :)

FOLOW uS

GOING LIGHTER

FROM cHRISTOPHE ROBIn

cIndY, 35
san diego ca

#CHICCHIGNON

#BOLDEYES

Hi Cindy! ! Based on your profile quiz, we see youre 35 years old, a new mom
(congratulations!) and that you live in San Diego, CA. Youre a brunette and you
define your style as bohemian. We have just the shade for you...
For you, we recommend 5CB MEDIUM CHESNUT BROWN.
We think it will complement both your style and lifestyle!
Be sure to sign up for our promotions so every time
you use Excellence, youll be rewarded with great,
effortless color and extra Excellence perks!
Keep on embracing the look of effortless beauty
and #effortlessexcellence

6 seconds to
EFFORTlESS
ExcEllEncE
#STATEMENTLIP

Sincerely,
L'Oreal
I MAKE YUMMY
JUICES!

YOUR STORY

GIRLS YOGA + WINE


NIGHT

ALL MY EXTRA TIME


GOES TO
WALKING MINI

I GET TO SPEND
MORE TIME WITH
MY GRANDBABIES

The average woman will spend 3 hours in a salon for a single process coloring. With Excellence, it takes JUST 30 MINUTES
for a single process, in the comfort of your own home. Excellence gives women back that 2 1/2 hours So L'Oral wants to know,
what do women do with their extra time? Wed ask women to tell us their story and then feature it on our site. We can partner
with Groupon to offer discounts and deals for these stories, again making it EFFORTLESS for women to do what really matters
with #EFFORTLESSEXCELLENCE.

YOUR ExcEllEncE pROFILE


To generate their Excellence profile, women will answer a series of questions such as name, location, age,
haircolor, skintone, eyecolor, style, favorite color to wear, etc. As an example, Cindy, who is 35, from
San Diego, CA, has brown hair and boho style. Based on all her information, L'Oral can suggest Cindy
try 5CB MEDIUM CHESNUT BROWN.

6 SECONDS TO
EFFORTlESS ExcEllEncE

We would have presence on sites that Generation Xers frequent, such as Foodandwine.com or epicurious.com, etc...
all sites that require users to 'stay a while.' In our banner space we would feature a series of vines that give tips to #EFFORTLESSEXCELLENCE
to our Excellence women. They would be a series of very simple ways to transform yourself easily and simply. i.e. adding a boldly darker color to the
crease of the eye, or a bold pop of matte red to the lip or simply tying hair back in a chic chignon. All EFFORTLESS and most importantly, all #EXCELLENT
A click on the banner would redirect users to our Excellence microsite.

e X C E L L E N C E H A I R C O L O R D I G I TA L R E F R E S H / LOral Paris

B lack tree restaraunt / F r e e l a n c e

National Culinary Review Magazine,


December 2013

N e w Yo r k M a g a z i n e ,
November 2013
Maxim Online,
October 2014

B lack tree restaraunt / F r e e l a n c e

A DV E RT I S E M E N T

fashion at your fingertips

ADVE RTISE M E NT

Discover the latest fall fashion trends and complementary


Essie shades brought to you by fashion designer, Rachel Roy.

rock
the red

touch
of white

Molor soloruptae dercitecti


ilibuscil excesequi cupta
veriande id evelic teuc
comnien daecum estorem
vellaboria erum il

Molor soloruptae dercitecti


ilibuscil excesequi cupta
veriande id evelic teuci
comnien daecum estorem
vellaboria erum il

fashion at your f ingertips

Rachel Roy, fashion designer, curates the essie shades fugitam usant, od quatest, voluptiam eveniquosa dioss
umse nullessit lat volupta tasimpo rporum fugitam usant. Picienda nullore nimped que mnihillaut voluptiam.

recessionista

skirting the issue

a list

miss fancy pants

oui madame

kisses & bises

berry naughty

fishnet stockings

wrapped in rubies

blanc

like linen

marshmallow

rock the red

touch of white

Vatissunum averfir ivatideremum lorem factus.

down
to earth

dark&
stormy

Molor soloruptae dercitecti


ilibuscil excesequi cupta
veriande id evelic teuc
comnien daecum estorem
vellaboria erum il

Molor soloruptae dercitecti


ilibuscil excesequi cupta
veriande id evelic teuc
comnien daecum estorem
vellaboria erum il

Vatissunum averfir ivatideremum lorem factus.

smokin hot

chinchilly

armed and ready

styleconomics

licorice

devils advocate

power clutch

mink muffs

sew psyched

wicked

midnight cami

bobbing for baubles

down to earth

Vatissunum averfir ivatideremum lorem factus.

dark & stormy

Vatissunum averfir ivatideremum lorem factus.

E S S I E A D V E R T O R I A L / H a r p e r s B A Z A A R M a g a z i n e

AKRIS
REIMAGINES
A LEGEND
INTRODUCING THE
PRE-FALL 2012 COLLECTION
Inspired by the mythical journey of the
Trans-Siberian Railway, Akris Creative Director
Albert Kriemler considered sweeping views from
the traincommingling visions of steam, sable,
wheat, rust, caviar, taiga and babushkawhile
designing the Akris Pre-Fall 2012 Collection.
The legendary railway, famed for its journey
from Moscow to the Far East, traverses a vast
landscape of unspoiled terrain punctuated by
warm, vibrant bursts of color and light. This
breathtaking scenery translates to the
Akris Pre-Fall 2012 Collection in
silhouette and color.

EXPLORE THE AKRIS BOUTIQUE AT WWW.AKRIS.CH.

akris e - blast / H a r p e r s B A Z A A R M a g a z i n e

LOADING PAGE

Motivated by my brothers autism,


I designed an iPhone app for Autism
Speaks Autism Awareness Month in April.
Users create a profile to keep track of their
involvement and donate. The app features
a Learning section, which includes
interactive statistics and an autism simulator.
An Events section allows users to learn
about upcoming Autism Speaks events, sign
up, and share the events on social media.

EVENTS

APRIL 2012
APRIL 2012

EXPERIENCE

MON

TUE
MON

WED
TUE
WED
WED
CALENDAR

WEDWEDLIST WED
WED
VIEW

WEDWED

WED

Light it Up Blue
Los Angeles, CA

Saturday, April 22 nd

Light it Up Blue

8:00 PM

Saturday, April 22
Rockefeller Center

WORLD
AUTISM
AWARENESS
DAY

WORLD
AUTISM
AWARENESS
DAY

I worked with Autism Speaks in


Spring 2013 to create promotional
materials for their fundraisers.

EVENTSEVENTS
EVENTS

LEARN

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Rockefeller Center
New York, NY

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Autism Walk

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Saturday, April 22
The Rose Bowl

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Autism Speaks to Young Professionals

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Tuesday, March 25
PHD at the Dream Hotel

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presented by:

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Celebrity Chef Gala


Tuesday, October 22
Cipriani Wall Street

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Los Angeles, CA

Autism costs a family

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A utism S peaks iphone app / P e r s o n a l P r o j e c t

MARCH 26, 2011 / 7:30 PM / WALT DISNEY CONCERT HALL /

EINSTEIN ON THE BEACH

PHILIP GLASS
philip glass poster / Personal Project

typography alphabet / P e r s o n a l P r o j e c t

The Franklin Cider Mill, located near my


hometown of Bloomfield Hills, Michigan,
has been serving homemade donuts
and cider every fall for 100 years.
The logo and package design for the donut
bags and cider jugs were inspired by the
mills existing signage and western frames.
The branding is now modern and fresh,
while staying true to the mills heritage.

FRANKLIN CIDER MILL REBRANDING / Personal Project

Boxed Set

CHIC LITTLE POSTCARDS / Personal Project

THE THIN LINE / Greeting Cards

THANK YOU!
KEEP IN TOUCH

@
stein.bekah@gmail.com

248.240.8745

bekahstein.com

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