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For Immediate Release

Tuesday, November 18, 2014


Contact
Sarah Bascom, sarah@bascomllc.com, 850.294.6636
Kristen Bridges, kristen@bascomllc.com, 850.545.1917

Bascom Communications Expands Leadership &


Welcomes New Team Member
Lyndsey Cruley Promoted to Senior Vice President & Sarah Proctor Joins Growing Team
Tallahassee, Fla. Bascom Communications & Consulting, LLC (BCC) today announced its
newest addition to its senior leadership and welcomed its newest member of its growing public
relations and political communications team.
BCC, a premier Florida-based political communications consulting and public affairs firm, was
most recently heralded for its victories on behalf of U.S. Congressman David Jollys campaign,
the defeat of the statewide Constitutional Amendment 2, the so-called medical marijuana ballot
initiative, as well as the defeat of the My Ride/My Road 1 percent sales tax hike Polk County
ballot initiative.
Joining President & Owner Sarah Bascom and Senior Vice President Kristen Bridges in
rounding out its senior leadership team is Lyndsey Cruley, who has been promoted to senior vice
president. Cruley, who has been with BCC for nearly four years, will continue her role as a lead
communications consultant for Bascom in the recently-established Atlanta, Ga., office and will
continue to service clients in Florida, commuting to Tallahassee during committee weeks and
session. As a battle-tested communications and messaging professional, Cruley has advised
leaders in both chambers of the Florida Legislature, as well as candidates across the State of
Florida, private sector companies and trade organizations.
Lyndsey has been a rock star from day one, said Bascom. She has extensive experience,
having served in top communications roles in both the House and Senate, and has continued to
use her knowledge and razor sharp skills for work on behalf of Bascom clients. We are proud of
all Lyndsey has accomplished and can't wait to watch her continue to grow and lead our firm for
years to come.
Also joining the BCC team is Communications Assistant Sarah Proctor, who most recently
served as the communications coordinator at a statewide trade association. Proctor has also
completed an internship in Congressman Dan Websters office on Capitol Hill, implemented a
social media marketing campaign and event planning for an Athens, Georgia-based food tour

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company, and was a reporter for the Tallahassee Democrat as a member of the politics and
policies team. Proctor is a graduate of the Grady College of Journalism and Mass
Communication at the University of Georgia and has a Bachelor of Arts in Journalism with an
emphasis on public affairs and a minor in English.
Sarah Proctor is an up and comer, and we are thrilled to have her join our team, said Bascom.
From her experience working for Congressman Dan Webster in D.C. to her deep Tallahassee
roots she will be an asset to our clients and our team.
In addition to Bascom, Bridges, Cruley and Proctor, BCCs team includes Communications
Consultant Kelsey Swithers, Operations Manager Rebekah Stamps, and Social Media and
Research Assistant Daniel Mesa.
BCC, which opened its doors in 2009, specializes in executing winning messaging and public
relations plans for trade associations, coalitions and corporations, as well as candidate,
referendum and issue advocacy campaigns. BCCs team has worked inside the halls of
government, sat inside the war rooms of campaigns, and has advised some of Floridas most
influential trade associations, CEOs and Fortunate 500 executives.
For more information on BCC, please visit BascomLLC.com, follow @BascomLLC and like
FB.com/BascomLLC.
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