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UGADI means “begining of a new era, i.e., the new year's day for the people of th southern region of India. Ugadi is celebrated on different days every year as the Hindu calendar is a Lunisolar one. The Shaka calendar begins with the month of Chaitra (March/April) and the Ugadi marks the first day of the new year. The Shalivahana era begins its count from the year corresponding to 78 A.D. of the Gregorian calendar. In the terminology used by this lunar calendar, Ugadi falls on Chaitra Sudhdha Paadyami or the first day of the bright half of the Hindu month of Chaitra.

According to Chandramana, Ugadi is celebrated on the bright fortnight ('Shukla Paksha') of the first month ('Chaitra Masa') in the first season of the year i.e. Spring ('Vasanta-Ritu'). As all these important elements are present, this day has special significance marking the commencement of a New Year. Ugadi is the first day of the new year for the people of South India (Andhra Pradesh,Karnataka,and Maharastra) who observe Chandramana. According to Gregorian calendar, Ugadi falls in the month of March/ April. Our Hindu Calender has a sixty year cycle (Prabhava to Akshaya) and starts the new year on Ugadi, i.e., on Chaitra Sudhdha Paadyami. After the completion of sixty years, the calendar starts again with the first year Prabhava. The Telugu and Kannada people celebrate the festival with great fanfare and gatherings of the undivided family (with the addition of a “Kavi Goshti”). The people of Maharashtra term this festival as Gudi Padwa and observe this on the same day. It is customary to erect ‘Gudis’

on the first day (Padwa) of the Marathi New Year. 'Gudi' is a bamboo staff with a colored silk cloth and a garlanded goblet atop it, which symbolizes victory or achievement. Padwa has come from the sanskrit root word “ PRADURBHU”. According to some people, padyami itself is padwa. Hence, this day is known as “Gudipadwa” in Maharashtra. The New Year is ushered in with the worship of the "Gudi" . The people from Sindh, celebrate the same day as their New Year day “Cheti Chand”. It is believed that the creator of the Hindu pantheon Lord Brahma started creating the Universe on this day Chaitra suddha padhyami or the Ugadi day. According to the great Indian Mathematician of 12th century, Bhaskaracharya's calculations, the Ugadi day is proclaimed from the sunrise as the beginning of the new year,new month and new day. The onset of Spring also marks a beginning of new life with plants(barren until now) acquiring new life, shoots and leaves. Spring is considered the first season of the year hence also heralding a new year and a new beginning. The vibrancy of life and verdent fields, meadows full of colorful blossoms signifies growth, prosperity and well-being. Kali Yuga is one of the four stages of development that the world goes through as part of the cycle of Yugas. According to the great mathematician Aryabhata (4th - 5th century), Surya siddhantha, Astronomical journals of 400 B.C. , and Aihole Temple scriptures of 5th century, Kaliyuga started in 3102 B.C. According to our Hindu Panchanga and Astrological journals also, Kaliyuga started in 3102 B.C. According to Surya Siddhantha, Kali Yuga began at midnight (00:00) on 18 February 3102 BC in the proleptic Julian calendar or 23 January 3102 BC in the proleptic Gregorian calendar. According to Hindu scriptures, the cycle of “Yugas” go in the order Satya Yuga, Treta Yuga , Dvapara Yuga and then Kaliyuga.

The begining of all the four yugas is treated as Ugadi. Satya yugadi started in Karthika Shukla Navami,Tretha yugadi in Vaishaka Shukla Tritheeya,Dwapara yugadi in Magha Krishna Amavasya and Kaliyuga in Bhadrapada Krishna Trayodashi. Kaliyuga started in Bhadrapada Krishna Trayodashi - Pramadhi Samvatsara. We observe Ugadi on Chaitra Shukla Prathama because Kaliyuga started on the day that Bhagavan Sri Krishna, an incarnation or avatara of Vishnu, died as a result of a freak bow hunting accident. A shloka in the 38th chapter of the Shri Vishnu Purana says that Kaliyuga started on the day Krishna died.

Bhagavàn Sri Krishna left Prithwi loka (earth) on the day of Phalguna Krishna amavasya - Bahudanya Samvatsara near Somanàtha, in Gujarat. The very next day Chaitra Shukla Prathama Pramadi Samvatsara has been observed as Ugadi on the rememberance of Lord Sri Krishna.

Lord Krishna is one of the greatest Management Gurus, whom we can emulate without second thought. He is the Mentor of Mentors, Coach of Coaches and Guru of all Motivational Gurus.

Life skills have been defined by World Health Organization as "Abilities for adaptive and positive behaviour that enable individuals to deal effectively with the demands and challenges of everyday life." We can see this ability in abundance to face challenges of everyday life in Lord Krishna.

Character only can give that kind of total happiness for mankind. Lord Krishna proved this in his life by becoming ideal personality. The preacher of Gita, Lord Krishna’s life is an example, which reflected the power of character.

Lord Krishna is God for faithful devotees. He is a magician for non-believers. He is a romantic Hero for some and a great manipulator for many. He is the greatest philosopher who has given Gita to the mankind. For some, he is just a character in the Vyasa Mahabharat . Irrespective of any kind of faith and devotion, he is the Great Guru for Psychoanalysts and Psychologists. He is the first counseling psychologist. He is a complete man.

If we observe his life from all angles, we can have glimpses of this kind of characteristics in the life of Lord Krishna. He faced many problems during his life. He never felt depressed. He has never given up. He always faced problems and got them solved. He faced problems with cheerful attitude. Lord Krishna is a true disciple to a great Guru Sage Sandipani. His life started with problems. He was born in prison. He was separated from his mother immediately after his birth. He has spent his life in Brindavan with cowherds’ families, instead of enjoying pampered life in Madhura on the lap of his grand father Ugrasena. He never had great education also. His uncle Kamsa hatched many plans to kill Krishna in his childhood. Krishna, the kid, could over come all these troubles with his determination. Many parents might have stopped their kids playing with Krishna, as it is dangerous. Krishna never bothered with this kind of problems. He has learnt many lessons of life playing on the shores of river Kalindi along with his friends. He has spent his childhood playing divine flute and doing mischief with his friends. Lord Krishna is a friend for needy indeed.

Although Lord Krishna has 8 wives and16,100 Gopikas, he never tried to woo a single woman. He attracted them with his talkative talent. Nobody ever branded him as womanizer. He was always regarded as personification of love and affection. He was not at all an arrogant and adamant husband. He was having highly adaptable and adjusting nature. He always stood as ideal husband and tried to balance his family life. He was not only a great leader and an ambassador, he was also compassionate politician. To succeed in professional or personal life, and to become a complete man, one has to learn and try to emulate Lord Krishna. Like this,

Bhagavan Sri Krishna faced many problems with cheerful attitude and spent 125 years of his full lifespan.

In Shrimad Bhagwat Purana (part 11, chapter 6) Creator Brahma himself speaks to Krishna about how old he is. Brahma says that 125 years have passed since Krishna's birth; this is just before Krishna plans his death. One has to adopt the above said characters and mental attitudes of Lord Sri Krishna in his lifestyle and has to face the pleasure and pains equally with cheerfull attitude. For this purpose, Chaitra Shukla Prathama, the next day on which Krishna died, is observed as Ugadi.

According to Sauramana, Sun's entry into Mesha Rashi is Ugadi. . Scientifically, on 20th or 21st of March when sun crosses the Equator, Day and Nights are equal. The day of spring season on which day and nights will be equal is the first day of the New Year.

The mixture of Bevu - Bella has great significance in Ugadi. The specific mixture of Neem buds/flowers, Jaggery, raw Mango, Tamarind juice and Green pepper which is termed as "Ugadi Pachhadi” in Telugu and "Bevu-Bella” in Kannada, symbolizes the fact that life is a mixture of pleasure and pain, which should be accepted together and with equanimity. Neem is known for its immeasurable medicinal properties. Commending the medicinal properties of Neem, numerous Sanskrit names have been coined by our Ayurveda acharyas. Few of them are Nimba as it boosts health , Pichumarda as it destroys skin diseases, and Arishta as it is used to ward off evil powers that harm our body.

Azadirachtin, salannin, gedunin, azadirone, nimbin, nimbidine,

nimbicidine, nimbinol, etc are other important liminoids of neem. Neem tree has numerous medicinal properties by virtue of its chemical compounds. Neem has been the most traditionally used plant in India , Azadirachtin is available in high concentration in Neem seeds. It is used as “botanical pesticide” which is environmentally friendly. It prevents insects from feeding on plants and regulates the growth of insects. Neem extracts do not harm the insects like bees, spiders and butterflies which help in pollination. Fresh Neem leaves are mixed with grains and cereals before storing. Neem oil is a very cheap and effective household pesticide to protect grains and legumes from pests.

The chemical compounds present in Neem have antiinflammatory, anti-arthritic, antipyretic, hypoglycemic, anti-fungal, spermicidal, anti-malarial, anti-bacterial and diuretic properties. Bark of Neem acts as antipyretic and helps to reduce fever. Flowers are used in intestinal disorders. Juice from fresh leaves is very helpful in treating skin diseases, wounds and obesity. Oil from Neem seeds is used in arthritis, skin diseases and muscular sprains. Neem is very effective in treating gum diseases.

In this season, Sun's rays becomes stronger day by day. Hence neem is beneficial for summer diseases. Neem is proved to be beneficial in treating skin diseases because of its antibiotic, antifungal and blood purifying properties. According to Ayurveda principles, neem vitiates Kapha and Pitta which cause skin diseases. It promotes wound healing as it is antibacterial and astringent. In psoriasis, it reduces itching, irritation, roughness of skin and heals the psoriatic patches. In the same way, it heals eczema too. It reduces infection and inflammation of acne. Neem helps to maintain the health of scalp skin and prevents dandruff

Due to its detoxifying properties, it helps to keep circulatory, digestive, respiratory and urinary organ systems healthy, Scientific studies have revealed that Neem reduces blood sugar level. Hence its usage supports diabetic patients to keep their blood sugar level in

control. Diabetes impairs blood circulation and causes gangrene in lower extremities. Numerous scientific researches have highlighted the role of Neem in keeping circulatory system healthy, thus reducing the chances of gangrene. Recent studies have shown that Neem reduces blood cholesterol level and keeps the heart healthy. Neem is often used to maintain healthy skin.

Jaggery (Panela) has great Nutritive and Medicinal Value. It has the reputation of being a medicinal sugar and is prescribed for use in the Ayurvedic system of medicine. Jaggery contains Proteins, Minerals and Vitamins, which are essential constituents for the body. It is also a potent source of Iron and has a higher Iron and Copper contents than white sugar For the above said medicinal properties, Bevu-Bella is helpful for a healthy life in summer season. On Ugadi day, people wake up before the break of dawn and take a head bath after, which they decorate, the entrance of their houses with fresh mango leaves. The green mango leaves tied to the doorway signify a good crop and general well being. People also splash fresh cow dung water on the ground in front of their house and draw colourful floral designs. This is a common sight in every household. People perform the ritualistic worship to God invoking his blessings before they start off with the New Year. They pray for their health, wealth and prosperity and success in business too. Later people take Bevu - Bella Pachadi. Ugadi is also the most auspicious time to start new ventures. Later, on the eve of Ugadi , people traditionally gather to listen to the recitation of the religious almanac (Panchangam) of the coming year,( Panchangam Sravanam ) through an elderly and respected person of the family. After the completion of Sarvajit Samvatsar, now we are entering into Sarvadhari Samvatsar. May Bhagavan Sri Krishna give the mental courage to all of us to receive the pleasure and pains equally in Sarvadhari Samvatsara.