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27TH ANNUAL NAHJ CONVENTION | SAN JUAN, PUERTO RICO | JUNE 24-27, 2009
Convention is ‘can’t miss’ opportunity
By Frenchie Robles The Miami Herald When NAHJ Executive Director Ivan Roman asked Nancy San Martin and me to be the programming chairs for this year’s convention in San Juan, Puerto Rico, our answer was simple: It’s time for a shake-up. Many of us had grown accustomed to NAHJ’s tried-andtrue panels on important issues in both our community and the industry, such as immigration, Cuba, and climbing the corporate ladder when you don’t quite look or talk like everyone else. But this year had to be different. This time, the workshops I spent months planning in years past seemed, well, irrelevant. With journalism suffering unprecedented job losses, and an industry that seems to be collapsing around us, we wanted the 2009 convention to be the one you can’t afford to miss. We slashed away at super sessions and plenaries to make room for what we all need in these changing times: new skills. “We’ve kind of blown up the model,’’ said online track co-leader Robert Hernandez, director of development at the Seattle Times. “This convention is much more reflective of the time. It reflects what we are in the middle of and really responds to what the needs are.’’
See NAHJ on Page 7
Broadcast students, including Karla Lara (in yellow) and Paloma Veloz (sitting), work on a standup shot at the NAHJ Convention in San Jose in 2007. More on this year’s student projects on Page 3.
Early-bird rate extended to May 15
The early bird registration cost for the 27th Annual NAHJ Convention and Media & Career Expo in San Juan, Puerto Rico, has been extended until May 15. This year’s convention, June 24-27, will offer the most multimedia journalism training you can get in four days under one roof. Half the total convention training and workshop time — 33 sessions — are dedicated to non-stop training in online journalism skills, analysis of our changing news industry and how you move forward in this new media landscape. Members can save $70 and non-members can save $105 if they act now. Also, the rate at the Caribe Hilton, the convention
See Discounts on Page 7
• Ricardo Pimentel: Convention designed for you • Newspapers getting creative • Esther J. Cepeda: Nine reasons to go to San Juan
Latino journalists produce ﬁrst interactive town hall in San Antonio. Page 10
www.nahj.org PAGE 1
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
This NAHJ convention designed to help you
Let me guess what you’re thinking about the upcoming NAHJ conference in San Juan, Puerto Rico June 24-27. I’ve got a job, but the company isn’t paying for anyone to travel anywhere and things are so uncertain. I’m not sure if I should spend any money to go. Or I’ve just lost my job, I, for sure, can’t afford to go. Ricardo Actually, this is more than a guess. I’ve Pimentel heard from a number of you already. Let NAHJ me suggest that in either case – you lost President a job or are fearful of losing one – you need to go to this conference. Here’s why: This convention, more than any NAHJ conference in the past, is designed to help you hone the skills you need to keep your job or to find a new one. “Evolve, Embrace, Reinvent.” That’s the convention’s theme. They are more than words. They are the guiding force behind how we’ve programmed this gathering. Nearly half of all the sessions at the convention will be multimedia skills training or multimedia related. You will not likely find this concentration of training available at one time for journalists again anytime soon. We’ve prided ourselves on our conventions’ training components over the years. But this year’s emphasis on real-world, multimedia training surpasses what we’ve done before. The 2009 multimedia sessions will be nearly three times the number we had at our convention in San Jose in 2007. We do not have blinders on here at NAHJ. We know that newsrooms are forgoing travel that, in more flush days, might have been considered “necessary.” We know that being jobless or being fearful of losing a job will inhibit even longtime, loyal NAHJ members from attending. But the point we’re making with this convention is that we know all that and it’s why this convention is all about helping you get the training you need. But Puerto Rico is so far, some are also thinking. But, actually, getting to Puerto Rico is no more expensive than getting to many U.S. cities. Your company can’t pay your way? OK, see if they can at least give you the time off without making you dip into your vacation time. Hotel rates too high? We’ve negotiated further discounted rates. Let your editors and publishers know that multimedia training is what NAHJ’s 2009 convention will be substantially about. And tell them that what they’ll get in return if you go as a trained (and professionally refreshed) journalist. A bargain.
Ricardo Pimentel, editorial page editor of the Milwaukee Journal Sentinel, can be reached at firstname.lastname@example.org
More hands-on training offered to help journalists
By Robert Hernandez Seattle Times “We have in-depth sessions on many topics that are really important for journalists trying to reinvent As it did with the student projects themselves for the digital media, but more than 20 years ago, NAHJ is you don’t have to be intimidated if again setting the new standard for there are things that you don’t how skills-training is being offered at understand,” Enriquez said. “We conventions. also have a few sessions that will The New Media track’s hands-on cover the basics so that anyone can sessions that began in Fort get up to speed before they venture Lauderdale, and have influenced into a more specialized session or other conventions, have literally workshop.” more than doubled this year for the Thanks to NAHJ’s commitment to Puerto Rico convention. serving its members, we have two Track coordinators Hiram rooms solely dedicated to these Enriquez, Joe Ruiz and Robert hands-on workshops. Hernandez have planned a series of Nearly every 90 minutes there will workshops that will give you the be two sessions offering attendees skills to help you navigate the sea exposure to new technologies such change we are facing in the as Twitter, Skype, PhotoSynth and industry. more. Many will be offered at multiple times, like a movie theater with multiple show times. "We're excited to teach these courses and organize the panels,” said Ruiz. “The people we've secured truly care about the industry as a whole and those who've been affected. We want this convention to be worth it for everybody who wishes to take part.” Of course, we’re still offering the same popular sessions from Fort Lauderdale like multimedia storytelling in Flash. "We want people to feel like this convention will be worth their time, effort and financial consideration for their future," Ruiz said.
Robert Hernandez can be reached at email@example.com
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
Students projects place focus on Web site
By Mekahlo Medina NBC Los Angeles Forget television news as we know it. Forget the daily printed newspaper, the 60-minute radio news program, and the infrequently updated online site. This summer in San Juan, Puerto Rico, 40 students and 30 professional mentors will transform the way the news industry “was” into what it can be -- a multimedia, one-stop source for news, and information where a journalist's hard and creative work on “the story” is easily distributed through multiple platforms. NAHJ has expanded its commitment to the next generation of journalists by “looking forward” through student projects that are built around the current and future ways of how journalism is consumed. “Unlike legacy media outlets many of us work for, we as an organization have the unique luxury of being able to scrap what we've done in the past and start fresh,” said Mekahlo Medina, deputy project director. Over the last 20 years, NAHJ has sponsored many student projects limited to one journalistic field: print, radio, television or online. Students were paired with working journalists who mentored them in their specialized field. In 2007, the projects were placed under the umbrella of a “convergence” project. For the first time, all of the specialized tracks worked in the same room and communicated about story coverage. In 2008, the Unity Journalists of Color conference took convergence to a new level. Students were not only put under the same roof, but organizers attempted to crossassign stories and platforms with a primary focus on the online product.
Student Danny Rodriguez gets help from a mentor during the NAHJ Convention in San Jose in 2007.
This year in San Juan, we have eliminated tracks all together. Students will be multimedia content providers, who for the most part already produce content on multiple platforms at their universities. During the projects, they might produce a video story about one topic and an article on the same topic. Both elements will primarily be destined for the Web site. The video also may be used in NAHJ's longrunning El Noticiero newsmagazine show. The article also might be used in NAHJ's long-published Latino Reporter print edition. Though these legacy products will continue, their production will be reduced as the primary focus becomes the Web site. “It's no surprise that more and more content is being consumed online, and on mobile devices. If any student walked into a television or newspaper newsroom today, they will face an organization struggling with effectively producing content for these new ways of consumption,” Medina said. “We want to give them a leg up, take away the focus of ‘legacy’ production, and give them a newsroom that is focused on the ‘new ways’ of consumption. The
focus will always be journalism -always the story -- but they will learn the experience of delivering journalism through various vehicles." The Web site will be the content hub, and the place to connect socially and through mobile devices. It is on the Web site that consumers will get live developments on our host city, the conference, and its participants. Through the Web site, members will be able to read, view, and hear content created by our multimedia student journalists. They also will be able to follow live conference events through Twitter, live cameras and live blogging. The project hopes members will participate by sending in phone video reviews of panels, pictures of events, or their own reports of conference events. “It’s a unique, and innovative experiment. An experiment our entire industry is facing or will face soon. We, as NAHJ mentors, many of whom are former students, are committed to making it work,” Medina said. Mekahlo Medina is NAHJ deputy director of student projects.
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
* Unless otherwise specified, all events take place at the Puerto Rico Convention Center.
Newspapers getting creative to stay alive
By Nancy San Martin The Miami Herald Some newspapers have reduced the number of print editions they offer. Others are joining forces with former competitors to share noncompetitive content. J-students are helping to supplement suburban sections. And at least one longtime daily -- the Seattle Post-Intelligencer -- has given up on print altogether and morphed into an Internet-only news publication. These strategies are designed to keep an industry that is said to be dying on life support until a new model for disseminating news completes its evolution. At the NAHJ conference in San Juan, Puerto Rico, we will look at how companies are trying different methods to save journalism, examine options being used nationwide and explore what the future of journalism will look like. Many critics of newspapers and even some of its new competitors, such as online start-ups that have been helping to mold journalism's future, acknowledge that traditional journalism remains indispensable. “It would be a terrible thing for any city for the dominant paper to go under because that’s who does the bulk of the serious reporting,” Joel Kramer, former editor/publisher of the Star Tribune and now editor and chief executive of MinnPost.com told The New York Times. “Places like us would spring up, but they wouldn't be nearly as big,” he said. “We can tweak the papers and compete with them, but we can't replace them.” Newspapers are experimenting with an array of new endeavors and there is growing discussion about charging readers for online access. At The Miami Herald, efforts Nancy San Martin can be reached include publishing stories and at nsanmartin@MiamiHerald.com photos from the Palm Beach Post and the Sun-Sentinel in Fort Lauderdale, as well as signing partnerships for international news coverage with outlets such as the Trinidad Express in Trinidad and Tobago and the Christian Science Monitor. College journalism students also have been helping to supplement some news pages. “We're experimenting on all sorts of fronts, from news partnerships we once thought impossible to many new Web sites and features to help us reach readers however they wish,” said Anders Gyllenhaal, executive editor for The Miami Herald. “Our news coverage arrives in a half dozen different ways -- in print, online, over the radio, in web TV, in e-mails, on mobile news devices. I don’t think we could be working any harder to try new things.” In Seattle, “The P-I” is now found only on www.seattlepi.com. The news outlet operates with a news staff of about 20 people, down from 165, and its site is filled with commentary, advice, some staff stories and lots of wires and links to other news sites. Its Web format is likely to be duplicated by other newspapers. But the kind of future content that will be offered by that nation's news outlets remains to be seen. “I think journalism will be delivered in many different ways, which is a future that’s already here,” Gyllenhaal said. “The important thing is that however it arrives, that reporting is aggressively collected, deeply researched and verified in the newspaper tradition. As long as we stay faithful to the principles of good journalism, that future will be strong.”
Tuesday, June 23/ martes, 23 de junio
1 p.m. 5 p.m. 9:30 p.m. Exhibitor/Recruiter Only Registration The Midnight Splash Noche de San Juan Beach Party - Caribe Hilton Hotel
Wednesday, June 24/ miércoles, 24 de junio
8 a.m.5 p.m. 8 a.m.7 p.m. 8:30 a.m.5 p.m. 9 a.m.5 p.m. Exhibitor/Recruiter Registration & Setup Registration/ Inscripción Registration/ Inscripción ñ Media Training Series/ La Serie de Capacitación Profesional ñ **Pre-registration required Opening Plenary/ Sesión Plenaria de Apertura Opening Reception/ Recepción Inaugural
7 p.m.10:30 p.m.
Thursday, June 25/ jueves, 25 de junio
8 a.m.6 p.m. 8:30 a.m.10 a.m. 8:45 a.m.5 p.m. Registration/ Inscripción Plenary Session/Sesion Plenaria CyberLab @ NAHJ
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Thursday, June 25/ jueves, 25 de junio
9 a.m.5 p.m. Media & Career Expo Open/ Exposición sobre Carreras en los Medios de Comunicación
‘Working journalist’ takes new meaning
By Gustavo Reveles Acosta El Paso Times includes the right to serve on the 18member board. But deciphering which bloggers Jaime Abeytia has for more than a provide legitimate news to the public year written The Lionstar Blog, which can be a difficult task. provides information and opinion on Esther J. Cepeda, a former the topsy-turvy political scene in El columnist for the Chicago Sun-Times Paso. who was laid off in January 2008, His blog includes well-crafted said she understands the need to stories on the hot topics of the day, determine which bloggers and online interviews with the city's movers and journalists are bona fide and which shakers and even breaking news. ones can be passing off as reporters “But I wouldn’t consider myself a without using the strict, albeit journalist. I have no training in unwritten, rules that journalists follow. journalism,” said Abeytia, who has As a matter of fact, when Cepeda used his blog to land gigs as a radio began writing the 600 Words blog, talk-show host and a columnist for a she cringed at labeling herself a news Web site. blogger. “Being a reporter, a journalist, “I used to think of bloggers as comes with a lot of responsibility,” he people in their pajamas writing about said. “I write my blog and I follow my their favorite movie stars from their own principles. I am not sure how mother’s basement,” she said. “But I they are aligned to the rules that see that because of the state of our reporters for newspapers or industry, that has really changed. television stations use.” Many of the (laid-off journalists) are With the advent of community now using blogs to do what they journalism, it may be hard for know how to do best: write news.” consumers to distinguish Web-based Cepeda said she wants journalism content that comes from traditional organizations like NAHJ to recognize newsrooms from the kind that is bloggers as full-fledged members often formulated on a desktop who bring significant contributions to computer in the den of someone's journalism. home. She does concede, though, that The difference between the two is certain guidelines should be used to getting even harder to distinguish as determine which bloggers are many of the more than 20,000 working as any other journalist journalists that have been laid off should be. since 2008 are creating blogs and “If bloggers want to be legitimate, online news sources as an they need to be trained professionals alternative to the ever-shrinking that abide by our code of ethics. media job market. They need to attribute sources, they The NAHJ board of directors will need to be transparent and, of address its definition of a “working course, they can’t plagiarize,” journalist” during its summer meeting Cepeda said. in San Juan, Puerto Rico. “I am still rooted in quality Updating the definition of a working journalism. That’s something I won’t journalist is important because it may change just because I now write a allow bloggers and non-traditional blog.” journalists working for online Gustavo Reveles Acosta can be publications to obtain regularreached at firstname.lastname@example.org. member status with NAHJ, which
10:15 a.m. Workshops/ - 5 p.m. Talleres Noon 2 p.m. Newsmaker Luncheon/ Almuerzo con oradores Media Receptions/ Recepciones Social Event/ Actividad social
5 p.m.7 p.m. 8 p.m.Midnight
Friday, June 26/ viernes, 26 de junio
8 a.m.6 p.m. 8:45 a.m. - 5 p.m. 9 a.m.5 p.m. Registration/ Inscripción CyberLab @ NAHJ Media & Career Expo/Exposición sobre Carreras en los Medios de Comunicación Workshops/ Talleres Exhibitor/recruiter tear-down 2009 ñ and Journalism Award winners reception
9 a.m.5 p.m. 5 p.m.10 p.m. 6 p.m.
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Saturday, June 27/sábado, 27 de junio
Allday Sightseeing trips and excursions/ Excursiones y pasadias Golf Tournament /Torneo de Golf Registration /Inscripción
Nine reasons why you should go to the convention in Puerto Rico
By Esther J. Cepeda It ain’t easy being an out-of-work journalist. I should know, it’s been a little over a year since I was pushed off my perch as a columnist at the Chicago SunTimes and I was only slightly ahead of the curve. For awhile I kept track of others who bit the dust, but the numbers overwhelmed me, so now I offer moral support to those who have fallen and those who are scared they may be next. So whether you were laid-off, downsized, cut-back or just plain given the boot, times are tough for those who wield a pen which, though supposedly mightier than the sword, clearly isn’t mightier than the P&L report. Since I’ve been there and done that it’s in the spirit of making lemons out of lemonade that I offer you Esther's “Top 9 Reasons to go to the 2009 NAHJ Convention!” 9) Wade into social networking. Don’t know your Ning from your Digg? Do you fear Tweeting will make you write like a 10year-old? Do you have a Facebook account that has cobwebs all over it? Take some time to leverage all the free tools out there to spread your words or video all over the world. How about these NAHJ convention workshops: “Social Networking for Journalists (English and Spanish)” and “Skills Training Sessions on Twitter 101, Audio Slideshows 101 and Blogging 101” 8) Network, network, network. Hey, why lie? Misery loves company and journalists love mixed drinks, so bring your cards and prepare to make the kind of acquaintances that might turn into friendships that might help you through these rough times. There’ll be talented professionals from all corners of journalism there to mingle with. 7) Work on translating your skills from one specialty to another. Spent most of your career in radio and looking to go into TV? Maybe you wrote for a magazine but think there are more opportunities in Web writing? Not only can you make those contacts at the convention but you can Esther J. Cepeda is an opinion journalist attend sessions like “Writing Fast, Write on and expert on the issues of U.S. Hispanics/ Time (for broadcast)” and “Beyond Latinos. She writes about that and much, Newspaper Photography: Alternative much more on www.600words.com Options for the Working Photographer.” 6) It’s Puerto Rico in June, duh! Plan to do horseback riding on the beach or hike the El Yunque rainforest or a coffee plantation, or fly to the island of Vieques for lunch. Lounge on the beach, or sail on a catamaran to snorkel off Puerto Rico’s northeast coast. 5) All this too “101” for you? You already Tweeting and got your Google on? Take it to the next level, try convention classes like “Journalists as Entrepreneurs: Monetizing Your Blog,” “Biz Models: Making Your Own Journalism,” or “Audio Editing and Podcasting,” or “Doing a Live Shot Through the Internet.” 4) You say your media outlet is actually paying for this and you need to come back to your emerging digital newsroom with value-added? Try “Multimedia 101 Bootcamp,” “Final Cut for Multimedia Production: The Basics and Beyond,” “Flash Workshop,” “Photography Workshop for Non-Photographers,” and “Live Shots in the Best and Worst Times.” 3) Sharpen that beat reporting or prepare yourself to be able to cover a new beat with “Covering the 2009 Financial World: New Rules and a New President,” “Making Financial Sense in the Midst of Crisis,” and “El uso del español en los medios de comunicación.” 2) You say you always wanted to speak in a different voice? How about: “Cómo utilizar los recursos literarios en las historias periodísticas,” “Audio Storytelling Coordinated by NPR,” or “El poder de la imagen y la voz.” 1) But the No. 1 reason why you should go to the 2009 NAHJ Convention is (drumroll please): Where else will the Latino cream-of-the-crop be gathering for the sole purpose of celebrating being able to tell the stories about the nation’s fastest growing population? Now, that’s well worth the price of admission!
9 a.m. -2 p.m. 9 a.m.3 p.m. 9 a.m. -5 p.m.
ñ Media Training Series/ La Serie de Capacitaci ón Profesiona lñ **Preregistration required/ Se requiere reservar un espacio de antemano* *
9:30 Closing p.m. - Party Midni ght
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
NAHJ to oﬀer more multimedia training
Continued from Page 1 A year ago, whoever even heard of Twitter? A year later, how many of us know to use it? Do you know how to create an audio slide show? I don’t, but I’m often asked to produce them. This year’s convention offers what our online track leaders call the “multiplex” – repeated offerings for those essential classes in topics such as Flash and Final Cut Pro. Computer lab classes on blogging and Twitter are being offered three times each. Also, all-day and halfday boot camps are being offered Wednesday in multimedia and Flash. Two classrooms are being dedicated strictly to quick-hit hands-on instruction. “Compared to San Jose, we can say that the number of training sessions almost tripled from 12 to 33,’’ Roman said. NAHJ's executive director did the math: •33 of the 73 sessions we will be having at the convention are multimedia-skills training or multimedia related. That's 45 percent. •74.5 of the 152.5 hours dedicated to training, sessions, panels, etc. at the convention are specifically dedicated to multimedia skills training or multimedia related sessions. That's 49 percent. “When we designed the program, we paid special
Member Non-member Student Member Student Non-member Spouse/partner One-Day registration: member One-Day registration: non-member Early Bird By May 15 $325 $425 $150 $215 $225 $165 $215 On site After May 15 $395 $530 $225 $275 $285 $200 $265
attention to the journalists who have lost their jobs in the past year,’’ said San Martin, assistant world editor at The Miami Herald. “That’s why you’ll see new offerings on topics like starting your own business, how to be a backpack multimedia specialist and monetizing your blog.” “Even those of us who are still employed at metro dailies are being asked to take on new duties, so we felt strongly that NAHJ needed to be the place to learn them.”
Frenchie Robles can be reached at FRobles@miamiherald. com
Discounts for hotel, air fare oﬀered to members
Continued from Page 1 headquarters hotel, was reduced from $199 to $150 a night. Resort fees were also cut to $15 a night for total savings of $62 a night at a hotel with a beach, palm trees and even a strutting peacock. If you’d like to find a roommate for the convention, visit the blog message board at http:// nahjpr09.blogspot.com/ Need a flight? Continental Airlines, the official sponsor of NAHJ’s special events, offers discounts off published fares of 2% to 10% or Zone fares. Call your travel professional or Continental MeetingWorks at 800-468-7022 for reservations. Refer to Z Code ZZKM and Agreement Code: A1TYHW. Or, save an additional 3% off by booking your own reservations at www.continental.com. Choose your flight times and access your meeting discounts by inserting ZZKMA1TYHW in the Offer Code box. NAHJ is offering some air travel and a limited number of complimentary registrations to members who have been laid off and/or who are employed, and in
The Puerto Rico Convention Center will host this year’s NAHJ Convention in San Juan, Puerto Rico.
financial hardship. An application, a brief statement and other information is required. The deadline to apply is Friday, May 15. To download the convention assistance application, visit http://www.nahj.org/events/2009/ Convention/09conventionassistanceapp.pdf Secure your spot for great training in San Juan by acting now. It’s a sound investment and the best bargain around.
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PARITY PROJECT: SCHOLAR RECIPIENT GETS INTERNSHIP
By Kevin Olivas NAHJ Parity Project Director Under a grant from the Chicago Tribune Foundation, NAHJ has placed interns at various Parity Project partner media companies since 2004. Through this grant, NAHJ is able to pay the intern while they gain valuable experience at a news organization that might not otherwise be able to afford to have interns. This year’s intern is University of Miami student Carla Kerstens, who was an NAHJ Ford Motor Company 2008 scholarship recipient. She will be interning at the Scripps Treasure Coast Newspapers in Florida this summer. These publications serve Martin, St. Lucie and Indian River counties along Florida’s Atlantic coast. NAHJ spoke with Carla about pursuing a career in journalism and her expectations for this internship. NAHJ: What event, person or thing inspired you to want to pursue a career in journalism? Carla Kerstens (CK): While growing up in Venezuela, I lived through the tense socio-political times, witnessed the food riots and Chavez’s coup. The way that the journalists covered the increasing chaos on the streets to keep the population informed was admirable. This made me think of the service journalists do for society and how truly noble the profession is. I was drawn to study mass Carla communications in Venezuela, but in the Kerstens late ’90s we could already see that journalism was no longer a safe profession in the country. After moving to the U.S., events such as 9-11 strengthened my desire to be part of the journalistic world. Working for student media, participating in journalistic events and conventions such as UNITY ’08 and obviously being part of NAHJ has allowed me to see the true potential of the field I have grown to appreciate so much. NAHJ: You have indicated in the past that you have a particular interest in investigative journalism. Why is that? CK: Investigative journalism allows for a more thorough research and thus a better understanding of the issue. I think that by taking a longer time to research and put the pieces together, the journalist can act as a watchdog for the public interest with more accuracy. Having such accuracy helps build confidence in the journalist and the vehicle, making their word trusted. Many of the stories that have shaken American society (not to mention other countries) have been the result of long and arduous investigation on the part of the journalists and have ignited changes that otherwise would not have existed. NAHJ: You will be an intern this summer at the Scripps Treasure Coast Newspapers in Florida. What are you hoping to learn during your internship? CK: I’m very excited about this opportunity, and grateful to the NAHJ Parity Project for contacting me about it. I would like to gain experience reporting on a shorter deadline basis, which is not something I have been able to do in any campus media. I am hoping to learn to deliver news in a digital platform, since the field is expanding so rapidly and multimedia seems to be the way the industry is moving toward. Last, I want to learn the business and managerial side of the newspaper and its online arm. NAHJ: Latinos are still under-represented in newsrooms. What would you like to see happen to change that? CK: I think we have entered an era where minorities are being taken more seriously in this country. I lived in North Carolina for a couple months, when I first moved to the U.S. in 2000. From my experience, the local people had the wrong impression about Hispanics. They stereotyped us as uninformed and ignorant, which saddened me, especially knowing what our community is truly capable of. I would like to see more faces representing our community, showing successful Latinas/Latinos and positive role models for Hispanic youth to look up to. I think that we should lobby for legislation to guarantee Latinos a place in the media in markets around the nation. We should also exert more pressure so that local markets pay more attention to the issues of Hispanic communities, to give them a better chance to be acknowledged by the authorities. NAHJ: More and more people are getting their news through the Internet. What kinds of things have you learned to make yourself a multimedia journalist? CK: That’s exactly what I want to focus on during the upcoming internship. I recently learned some multimedia storytelling at a workshop facilitated by United Press International. I am hoping to produce some quick stories for Internet release. More and more it seems that when people don’t have access to other media (when working, for example) they receive their news from an Internet source, which usually updates its stories quite often. I think it is vital for all up-and-coming journalists to learn multiple platforms of delivery, production and editing, blogging and other tools that will allow not only to deliver the news but to create a loyal following among readers/viewers. Carla is set to graduate from the University of Miami with a degree in Media Management and Economics in December 2009. More Parity Project news on Page 9
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
NAHJ Calls for Truth and Fairness in Swine Flu Coverage
The National Association of Hispanic Journalists called on the media on April 29 to be fair and prudent when covering the spread of swine flu in the U.S. and around the world, and resist the portrayal of Mexican immigrants as scapegoats for the possible pandemic. The following is a statement from the NAHJ Board of Directors: “We have come to expect immigrant bashing from the usual suspects – commentators who use purposefully inflammatory rhetoric to seek attention and to suit their agenda. And they haven’t disappointed, now using the swine flu as cause to decry immigration and immigrants. Immigrants, of course, have long been favorite and convenient scapegoats for some for everything from high taxes to infectious diseases. Facts haven’t much mattered. For the complete article, go to www.nahj.org/nahjnews/ articles/2009/April/SwineFlu.shtml
NCAR offers journalism fellowship August 17-21
The National Center for Atmospheric Research in Boulder, Colo., is offering its second annual NCAR Journalism Fellowship from August 17-21, 2009. The fellowship introduces journalists and science communicators to atmospheric and Earth system sciences. The application deadline is Monday, May 11. NCAR Journalism Fellows will learn about topics such as severe weather and effects of climate and weather (e.g., hurricanes, wildfires, tornadoes); sun and space science (e.g., effects of space weather on Earth); humanenvironmental-societal interactions (e.g., climatic influence on disease transmission); and applied science (e.g., pinpointing turbulence for commercial planes). The program is a five-day, residential experience open to professional writers, producers, and editors working for print, broadcast, radio, and online media. Journalists and science communicators from other countries are welcome to apply. For more information and to apply online go to: http://www.ncar.ucar.edu/resrel/jfellowship/
PARITY PROJECT UPDATES
Corpus Christi Caller-Times: Bill to honor the late Dr. Hector P. Garcia
The late Dr. Hector P. Garcia helped found the American GI Forum, the Corpus Christi, Texas-based organization which supports Latinos who have served in the U.S. military. Dr. Garcia also served as an adviser to three U.S. presidents as well as having been the first Hispanic to serve on the U.S. Civil Rights Commission. If the bill is approved, it would set aside the third Thursday in September to honor Dr. Garcia. More at: http://www.caller.com/news/2009/apr/15/dayhonoring-dr-hector-on-fast-track.
Immigration training program application deadline is June 5
Professional journalists from U.S. Spanish- or English-language print, broadcast or digital media outlets who have experience covering immigration issues are invited to apply to a week-long training program administered by the International Center for Journalists. The goal is to produce more accurate, engaging and responsible reporting on immigration. The application deadline is June 5. The program is funded by the Scripps Howard Foundation. Visit www.icfj.org/OurWork/ LatinAmericaCaribbean/ ScrippsImmigrationProgram/tabid/1303/ Default.aspx
Orlando Sentinel report: NASA trying to reach out to Hispanic audience
Reporter and NAHJ member Alsy Acevedo-Lugo says the U.S. space agency is translating its mission updates into Spanish as well as reaching out to Spanish-language media as part of a four-year effort to involve Latinos in its endeavors. This comes after the recent space mission of Joseph Acabá, the first astronaut of Puerto Rican descent to go into outer space. NASA plans to launch a mission in August that will have two astronauts of Mexican origin, Danny Olivas and José Hernández. NASA says that mission is receiving interest from journalists in México.
National Association of Hispanic Journalists 1000 National Press Building 529 14th St., NW Washington, DC 20045-2001 E-mail: email@example.com Phone: 202.662.7145; Fax: 202.662.7144 Executive Director: Iván Román firstname.lastname@example.org
Noticias editors: Gary Piña, copy editor/designer, neighborsgo, a community supplement of The Dallas Morning News; and Brandon Benavides, KSTP-TV/5 Eyewitness News Copy editor: Veronica Garcia, freelance journalist, Los Angeles
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
Latino journalists produce San Antonio interactive town hall
By SA4Mayor.com As print and broadcast news outlets reduce coverage, a small team of local journalists in Texas have seized the day and introduced SA4Mayor.com, the brain child of NAHJ’s Spanish Language At-Large Officer Patricio Espinoza. On April 14, less than 90 days since it was launched as a digital journalism project, SA4Mayor.com held the Alamo city's first live virtual-interactive town hall meeting, a milestone for community journalism at which the people of San Antonio had the final word. During the town hall with San Antonio’s 2009 candidates for mayor, a live online and on-site audience could ask questions via Twitter, blogging and a live chat room. This was in addition to Web video capsules called "It's Your Turn" that connected the candidates, and questions from San Antonio’s voters. “It is after all, your voice, your vote, your forum, to on election day pick your mayor ... and everyone was invited,” Espinoza said. Self funded, SA4mayor.com is powered by a local crew of experienced news media professionals and volunteers, including Jerry Gonzalez, Ed Lozano and Joe Sandoval. “Many are Latino journalists in transition working for the greater good regardless of whether we get paid or not,” said Espinoza. “We used readily available digital tools, affordable DV cameras, online video services like UStream, and every social media tool I could get my hands on like Twitter and Facebook.” SA4Mayor.com also recruited a local social media club to manage online traffic during the event. And, to bring it all together, knocked on many doors for in-kind donations from food for the crew to AT&T wireless cards. “San Antonio based NewTek gave us their ‘studio in a box,’ the Tricaster, which we used to webcast the town hall.” Relying just on word-of-mouth for online traffic, Espinoza also partnered with the San Antonio Current and a local, alternative weekly publication to promote the event in exchange of co-hosting the town hall. “That said, it took an entire team to bring the webcast together; more than 15 people, good friends, and colleagues who shared this vision of going beyond traditional news outlets in the public interest,” Espinoza said. Recently, SA4Mayor.com hosted members of the NAHJ Student Chapter, Texas State University San
Candidates running for mayor of San Antonio participated in the first interactive town hall session on April 14, produced by SA4mayor.com.
Marcos who produced a series of reports also using readily available digital tools. You can see “Cesar Chavez -- La Marcha” here: http://txstatenahj.blip.tv On April 14, SA4Mayor.com's virtual-interactive town hall generated a live online audience of more than 350 people in the first hour. They participated with questions, twitts and comments. The site is now getting more than 30,000 page views a month. Here is some of the local media’s coverage of the event: http://www.sa4mayor.com/2009/04/sa-tonightyou-made-history/ Patricio Espinoza can be reached email@example.com
The crew works behind the scenes at the first interactive town hall session in San Antonio on April 14, produced by SA4mayor.com.
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
• America Arias, the NAHJ student representative from California State University in Fullerton, Calif., was recently named one of the top 100 student journalists in the nation by UWIRE, a free membership organization for college student media. Arelis Hernandez and Natalia Bonilla, NAHJ student members, also made the list. The UWIRE 100 were announced April 27 and were selected from more than 825 America nominations, representing 135 schools, Arias and submitted by professionals, students and educators. View the full list at: http:// www.uwire100.com. • Arizona State University’s Cronkite School of Communications has won an award from the Robert F. Kennedy Center for Justice and Human Rights for a multimedia series on immigration through the U.S.Mexico border and its impact on families, entitled “Divided Familes.” Here’s a link to the info about the awards: http://www.rfkcenter.org/node/309 Here’s a link to the Divided Families multimedia project that the ASU Cronkite School produced: http:// cronkitenews.asu.edu/dividedfamilies/ • Producer Marisa Peñaloza is a part of a team of National Public Radio journalists who have won a Sigma Delta Chi Award from the Society of Professional Journalists in the Radio – Investigative Journalism category for a series called “Dirty Money,” which focuses on a change in tactics in the war on drugs and how it might have some law enforcement officers more concerned with trying to get drug money than with trying to get drugs off of the streets. Here is a link to more information about the awards: http://www.spj.org/ news.asp?REF=878#878 • NAHJ member Rosa Flores, a reporter at KHOUTV in Houston, has created a Web site and video show geared toward motivating teen-agers to stay in school. She has taken her show to South Texas and Oklahoma. Here is the link to the Live Show: www.youtube.com/ watch?v=6bJJStotCog&feature=channel_page Here is the link to a radio interview on "La Z": http:// www.youtube.com/watch?v=aFftkaPcpGc Her Web site: www.theBACCbureau.com Her Blog: http://theBACCbureau.blogspot.com • Latina Voices: SMART TALK is an English language, half-hour television and Internet streamed talk show with a Latina perspective but addressing universal topics such as politics, business, pop culture, health trends, entertainment, women’s issues and other
Sofia Adrogué, left, Minerva Pérez and Patricia Gras of Latina Voices: Smart Talk.
topics of value to professional Latinos and the mainstream audience. SMART TALK is hosted by show creator and executive producer Minerva Pérez, an award-winning Broadcast journalist and community leader in Houston; Sofia Adrogué, a Rice University and Harvard Business School alumna and a “Texas Super Lawyer”; and Patricia Gras, an Emmy-award winning Houston PBS senior host/producer. Check it out at www.latinavoices.com • Texas State University, San Marcos NAHJ Student Chapter students where in San Antonio last March for a one day Digital Journalism Project. Together they covered the “Cesar Chavez March” and got first hand digital tools and reporting training. The stories can be seen online at http://txstatenahj.blip.tv. Austin's PBS Docubloggers has also picked up the student reports, including one in Spanish, for a May broadcast. The workshop was sponsored by the SA4Mayor.com crew.
Texas State University students, front, from left, Sirheem Fuentes, Andy Sevilla, Audrey Cuellar and Laura Coria. Back, mentors Ed Lozano, iGosa.com and Patricio Espinoza, SA4Mayor.com. Not pictured is Kaye Cruz.
NATIONAL ASSOCIATION OF HISPANIC JOURNALISTS
NAHJ’S list of exciting programs is constantly changing and expanding to meet members’ needs. Our current professional development and student programs includes: ● NAHJ National Convention and Career Expo: An annual gathering of thousands of Latino journalists, other journalists of color and industry leaders that includes training sessions, professional development workshops in English and Spanish, networking events, social events, mentoring, professional support, job opportunities and much more. Join reporters, photographers, producers, media executives, scholars, recruiters, exhibitors and other mediarelated professionals for this not-to-bemissed annual event. ● Regional workshops and seminars: NAHJ’s local chapters tailor professional development sessions to your needs, including everything from new media training to social networking. ● Mid-Career and professional development programs: NAHJ stays in touch with industry leaders who oﬀer our members fellowships, networking opportunities and personalized career connections. ● Online job bank: Our redesigned user-friendly jobs site oﬀers opportunities in print, broadcast, online, new media, communications, academic and other media-related ﬁelds. Members can also use the site to post their résumés for recruiters. ● Journalism Awards: We recognize members’ best work each fall during our annual Noche de Triunfos awards gala, which has honored everyone from the most recognized names in the news ﬁeld to young journalists just starting their career. ● Black-tie events: The association’s annual scholarship banquet, held each February in New York City, receives generous support from dozens of media companies and funds the Rubén Salazar Scholarship Fund. The annual Hall of Fame Gala held during each convention honors veteran leaders in the ﬁeld. ● Internships, scholarships and
NAHJ wants to help
Laid oﬀ and out of a job, we want to help. NAHJ is committed to help its members. Resume writing, online training, let us know what you need. Contact Parity Project Director, Kevin Olivas at firstname.lastname@example.org. Kevin can get you in touch with the organizations who are hiring. Also, contact General At-Large Oﬃcer Brandon Benavides at email@example.com. Visit the NAHJ online job bank: http://www.nahj.org/jobbank/ jobbank.shtml
professional and student chapters throughout the country. Become active at the regional level and build your local support network. If there isn’t yet a chapter in your area – start one. Visit www.nahj.org to ﬁnd chapters. ● Social and professional networking: Career expos, cocktail hours, cultural gatherings, golf tournaments and much more. ● Media Advocacy: NAHJ continues to remain a strong voice for better news coverage and media access. Eﬀorts have ranged from writing letters to lawmakers in favor of a strong federal shield law, calling on network news companies to improve their racial and ethnic newsroom make ups and speaking before Congress about further media consolidation that hurt diversity in media ownership. Parity Project
fellowships: We compile and connect you to career boosters for every stage of your journalism career, including an exclusive student training partnership with the New York Times Journalism Institute, sought-after fellowships and more than $1.5 million in scholarship funds through NAHJ’s Rubén Salazar Scholarship Fund for journalism students headed to college. ● Students Projects: Students can be part of the annual Student Campus, Newsroom Bound Program, four convention-based news projects (radio, television, newspaper, online), and a range of career resources. For most participants, the Student Campus and news projects are their ﬁrst opportunity to meet others pursuing similar hopes and facing similar challenges. ● Student journalism workshops and professional projects: Students can learn hands-on training from news veterans and participate in a studentproduced newspaper, broadcast news programs and online news projects. ● Member newsletter: A quarterly digital publication produced by members that is full of industry news and member updates, plus job listings and other industry news. ● Local chapters: NAHJ has
Launched in 2003, the Parity Project’s goals were: To advance the number of Latino journalists, especially in cities where Latinos are underrepresented in newsrooms, and to improve the quality of news coverage of the Hispanic community. The plan: Develop long-term partnerships between NAHJ, individual media companies and the community in cities with large and growing Latino populations.These goals are accomplished through town hall meetings, newsroom cultural awareness sessions, online surveys to gauge opinions of news staﬀ and Hispanic community leaders on coverage of Latinos, community advisory committees and establishing a “pipeline” of Latino journalism talent through high schools, colleges and universities. Join Now! It’s easy to join and become part of the NAHJ movement. Dues are structured on a calendar-year basis. Join online at www.nahj.org or by contacting our membership director in the national oﬃce directly at 202-662-7460.