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Emily Froelich

Portfolio

Contact
Emily Froelich

129 Viking Dr Apt 310
Rexburg ID 83440
219.299.9849
fro13001@byiu.edu

Table of Contents
Brochure
Logos
Business Cards
Stationery
Event Ad
Flier
Webpage
Photodesign
Montage

Brochure
Description:

Two sided folded brochure.

Date:

12/7/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Adobe InDesign
Adobe Illustrator

Objectives:

Create a brochure using InDesign
Develop knowledge of

Process:

I started this project with a lot of research on different ways to fold paper. Once
I found a fold that I liked and felt like could add an interesting aspect to the
menu I took a while to figure out exactly how the fold worked. I then researched
the restaurant I wanted to make a menu for. Once I had all the information that
I needed I went into Illustrator and created the coffee cup, pie, and bird images.
I then went into InDesign and made guides so I would know where all the folds
were and typed up a menu and placed the images so that when everything was
folded it would all line up perfectly.

Logos
Description:

Create three different logos for a company or individual.

Date:

11/2/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Adobe Illustrator

Objectives:

Learn the basic tools of Illustrtor while creating three unique logos.

Process:

I started off searching through logos for inspiration then came up with the idea
for ‘dandelion boutique” and just decided to stick with it. I then sketched out a
dandelion and a D and scanned those in then I used image trace to convert it to a
vector graphic. I ended up not using the D but finding a font that I kind of liked
but not really and traced the general shape of it. I the created a dandelion petal
and used the rotate, resizing, and copy tools to make it into a full dandelion. For
the second one I sketched a lions face and scanned it in then drew a dandelion
petal using the pen tool and the rotate copy and resizing tools to make the
dandelion mane. The third I just took the dandelion I had sketched previously,
picked a few petals, cleaned them up and used to copy and resize tools to make
the top of a dandelion.

Bussiness Cards
Description:

Create a business card for an individual or company.

Date:

11/9/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Adobe Illustrotor
Adobe InDesign

Objectives:

Useing the basic tools of Illustrator and InDeisgn create a new logo for a an
individual or company.
Deisgn consitant layouts for business card and stationery.

Process:

I started this project by finding an image of a grand piano, I then placed that
image in Illustrator and traced it useing the pen tool. I brought that image into
InDesign and using different coloring and opacity tools I got it to te shade of
gray that I wanted. I then took the information given to me to use on the card
and put it on the card using left aliegnment. I decided to keep the other side of
the card really simple and just put the name and title center aliegned on that side.

Stationery
Description:

Create a matching Stationery to the bussiness cards for an individual or company

Date:

11/9/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Adobe Illustrotor
Adobe InDesign

Objectives:

Useing the basic tools of Illustrator and InDeisgn create a new logo for a an
individual or company.
Deisgn consitant layouts for business card and stationery.

Process:

In order to make sure that the stationery matched the bussiness card I used
hte same fonts, the same piano image and simple lines to keep everything both
similar and simple.

Event Ad
Description:

Promotional advertisment for charity event made useing only Microsoft Word

Date:

10/11/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Microsoft Word
Brother MFC Printer

Objectives:

Scan and use a high quality image.
Create a full bleed design.
Use Word to place images and use text boxes to create a good layout

Process:

I began by scanning an Arbys bag to use as the backround texture of my ad. I
then went into word and used a bracket turned on its side to create the chilli pot.
Then useing one of the lines Word offered as an option I created the lid. I then
found a font that I felt like one would find at such an event and used it for the
headings and I also took the C and turned it on its side to create the handle of
the pot. I then used the shape tool to create the lines and text boxed to get my
text where I wanted it.

Flier
Description:

Black and white flier to promote a conference to be held for graduating seniors.

Date:

10/5/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Adobe InDesign
Adobe Photoshop

Objectives:

vUse InDesign to create a flier that follows all the basic deisgn principles.
Use appropriate typography.
Learn how to link images useing InDesign.

Process:

After I knew what I wanted my basic layout to be. I took the image i as given
into photoshop and did alot of maskeing and cloneing to split the image and
use it that way i wanted to . I then took the two new images and placed them
in InDesign. I then took a simple white rectanger and angeled it across the
images to give the white space between the images. I choose this angel because
it contrasts with the dirrection of the booksheleves in the images. Then using
contrasting fonts I placed the text.

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Webpage
Description:

Create a webpage showcasing a logo.

Date:

11/23/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
TextWrangler

Objectives:

Using HTML and CSS create a webpage in code showcaing a logo.

Process:

This was probably the hardest project of the semester for me. I ended up just
taking a lot of the code from the activity and replacing it with what I wanted. I
googled how to do a few things like how ot place an image behind and how to
make the box transparent. I then got help from a tutor and he showed me how
to make a line that went behind the one line of text and how to change the color
and font for just one word in a paragraph.

Photodesign
Description:

Take an image, pick out the color scheme and make an 8.5 x 11 design including the photo, some
text and the colors from your color scheme.

Date:

10/18/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Adobe Photoshop

Objectives:

Learn basic photography skills.
Learnn basic photoshop tools.

Process:

I took the photo using a Canon PowerShot SX40 HS. I focused on the Shake Out sign so the
foreground would be blurry. I then brought the image into Photoshop and brought out the colors
by using the selective color tool. I changed the leaves from yellow to green to get the color scheme
I wanted. I also brought down the yellow so the building wouldn’t be quiet so yellow. I also blurred
out the apartment complex in the background using the the Gaussian Blur, so it more attention
would be brought to the sign. The sky I had was whited out and I wanted it to have more blue so
I replaced it with the sky from a photo I took for Tuesdays assignment. I then brought the image
into Illustration and created the circles for the color swatches using the Ellipse tool and created the
margins using the Rectangle tool and then the line tool for the lines, I changed the weights of each
line to bring your eye into the image. I used the eyedropper tool to make sure I got the actual colors
from the image. The border is from the roof of the building, the lime from one of the leaves the
red from the sign and the teal from the sky.

Montage
Description:

Find a spiritual message and convey it using multiple images and text overlaid
together.

Date:

10/26/14

Course/Instructor:
Comm 130 Section 01
Cory Kerr

Program(s)/Tools:
Adobe Photoshop

Objectives:

Learn to manage Photoshop Layers.
Learn to blend images and type together smoothly

Process:

For this project I took a missionary nametag and two pictures of missionaries
walking in either direction. I placed the nametag in the back and the two images
on top then used the masking tools to make the images show through where I
wanted them too. I had hoped ot be able to find the fonts that are used on the
nametag and then use that in the text on the bottom but I wasn’t able to so I
tried to find something semi similar and used that.