GLENN STEPHENS

512 809 8998 ●

STEPNEEGLE 02@ YAHOO . COM

WWW . LINKEDIN . COM / IN / GLENNJSTEPHENS /

S E N I O R B U S I N E S S M AN A G E R AN D T E C H N O L O G Y P R O F E S S I O N AL
Success-oriented, Senior Business Manager and Technology Professional acknowledged for:



Accurately assessing client needs and delivering major projects on time and under budget.
Recognized for researching and recommending rapidly evolving technologies and solutions.
Accomplished program development manager with a strong track record of leading teams to
meet and exceed deliverables.
Consistently delivers high levels of results, especially in leading-edge technology environments.

Strengths include:



Business Intelligence
Content Strategy
Coaching Others to Succeed
Budget Management




Business Strategy & Research
User Interfaces (UX)
Partner Collaboration
Detailed Analysis

T E C H N I C AL ( O R S P E C I A L I Z E D ) S K I L L S


Social & Digital Media
Search Engine Technologies
Web & Content Analytics



SEO/SEM Disciplines
Community Moderation
Web Localization

C AR E E R H I G H L I G H T S
Directed global projects by meeting 100% of all business and government requirements. Selected to
lead project team to coordinate with key stakeholders and customers, building requirements and needs
into development process. Through my analysis and recognition using global teams, I decreased costs of
$2M non-essential projects.
Directed a cross-functional worldwide team of 65 developers, analysts and managers and oversaw
$4M operating budget. Using my technology and market knowledge, I led a team that increased
company ranking from #6 to #2 in overall customer satisfaction despite lower allocated budgets than
competitors.
Increased global web content efficiency 25% in one year. By streamlining team and business
processes, grew assets from 3K to over 18K globally. Using string collaboration skills, I unified teams
globally to achieve these tasks, working closely with senior executive management to stay within
budgets and increase customer satisfaction.
Built excellent relationship management skills and experience working with Senior Executive
management. I demonstrated critical thinking and problem solving skills needed to assess customer
situations and provide solutions based business/technical advice.
Directed senior and complex marketing communication / management positions (including content
marketing, lead management, creative ideation, SEO/SEM, internet) culminating in a leadership role. I
managed strategic marketing, branding and program development, communications strategies and
quantitative assessment programs.

2

GLENN STEPHENS

P R O F E S S I O N AL E X P E R I E N C E
Freescale Semiconductor, inc, Austin, Texas
Director, Online Marketing, 2003-2014

1994 – 2014

Drove multi-million dollar website upgrades and projects to on time delivery for $4B Fortune 500 firm.
Led team of 65 developers, analysts and managers. Oversaw $4M operating budget. Developed
essential products and functions to meet unique business requirements. Created and shared best
practices. Analyzed and adjusted product performance through analytics. Coordinated with Marketing,
Sales and Executive Management.
Strategic Vision / Mission Planning
● Unified ideas and requirements from key stakeholders and senior management to prioritize
deliverables. Built strategic plan based upon feedback and relation to company strategy. Oversaw
and delivered over 500 projects to improve customer satisfaction, revenue growth and cost
reduction.
● Pioneered a core team that defined, and initiated world class industry training event. Provided
technical and strategic direction for sessions, presentations and market industry targets.
 Built excellent relationship management skills and experience working with Senior Executive
management. Demonstrated critical thinking and problem solving skills needed to assess client
situations and provide actionable outcomes based business/technical advice.
Systems Integration / Simplification
● Consolidated and streamlined best practices. Reduced effective assets and inventory over 25%.
Identified as industry’s best-in-class for achievement.
● Increased global web content efficiency 25% in one year by streamlining team and processes.
Unified teams globally to achieve these tasks, working closely with global senior leaders to stay
within budgets and increase customer satisfaction.
● Analyzed and adjusted product performance using business intelligence and data analysis tools.
Coordinated with Marketing, Sales and Executive Management to present findings and strategic
directions. Produced over $5M savings by reducing duplicate activities.
Program Management
● Administered and launched web & mobile versions of company website translated into Japanese and
Chinese, establishing translation and updating processes to maintain current business content
increasing revenue and gross margin targets by 10%.
● Directed a cross-functional worldwide team of 65 developers, analysts and managers and oversaw
$4M operating budget. Increased company ranking from #6 to #2 in overall customer satisfaction
despite lower allocated budgets than competitors.
● Oversaw content and production of over 18K web pages through process improvement. Increased
market awareness by 15% leading to increased revenue of over $5M.

3

GLENN STEPHENS

● Developed and implemented Search Engine Optimization (SEO), Search Engine Marketing (SEM)
as well as search engine strategies while providing strategic analysis for company direction.
Implemented analysis tool for marketing measurement and traffic to provide data driven business
decisions. Increased global market share by over 25%.
Customer Relationship Management / Customer Service & Support
● Supervised 35 key customer applications targeted at customer satisfaction, delivering over 200
projects targeted to maximize process improvements and efficiencies. Produced presentations of
success to clients and upper management and Board of Directors to secure annual funding of $3M
project budget.
● Convinced senior management to focus on improving Customer Experience. Researched and
developed global plan managing cross-functional teams. Delivered a unique experience per
individual transaction globally. Led to increased sales of over $10M.
● Developed automated support system using communities, allowing customers to find answers
quickly and easily without direct intervention from support teams. Reduced costs over $300K per
year.
Sales / Marketing Campaigns
● Launched social media foundation and campaign to drive awareness and increase customer
satisfaction. Developed active marketing campaigns that generated over 1 million followers.
● Developed Lead Management system and campaign development to help capture and grow
customer data base. Defined processes to automate customer nurturing. Grew customer contacts
200% and help grow ROI 10%
Training /Coaching
● Built, developed and coached successful teams. Increased employee retention to 99% over three year
span by building ownership and accountability.
Technical Marketing/ Program Manager, 1994-2003
Handled 35 key applications targeted at customer satisfaction. Developed over 200 projects targeted to
maximize process improvements and efficiencies. Delivered presentations of success to clients and
upper management. Led cross-functional team for delivery.
● Developed Global processes for content production improvement
● Achieved recognition from Senior executive staff for “best-in-class” project
E D U C AT I O N
BA, Management Information Systems, University of Texas, Austin, TX